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2011

New Student Textbook Catalogue

BUSINESS

wiley.com/go/highereducation


Business Contents Introductory & General Management . . . . . . . . . . . . . . 3 Business/Management Communications . . . . . . . . . . . . . 7 Ethics & Corporate Governance . . . . . . . . . . . . . . . . . . . 8 Business Accounting . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 Entrepreneurship & Small Business Management . . . . 13 Innovation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 International Business . . . . . . . . . . . . . . . . . . . . . . . . . . 17 Strategic Management . . . . . . . . . . . . . . . . . . . . . . . . . 20 Human Resource Management & Leadership . . . . . . . . 27 Organisational Behaviour . . . . . . . . . . . . . . . . . . . . . . . . 32 Production & Operations Management . . . . . . . . . . . . . 35 Project Management . . . . . . . . . . . . . . . . . . . . . . . . . . . 41 Management & Decision Science . . . . . . . . . . . . . . . . . 44 Quantitative Methods for Business & Management . . 50 Business Information Systems & Information Technology . . . . . . . . . . . . . . . . . . . . . . . . . 54 E-Commerce . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 62 General Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 63 Marketing Communications . . . . . . . . . . . . . . . . . . . . . . 66 Marketing Management & Strategy . . . . . . . . . . . . . . . 67 Business Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 68 International Marketing . . . . . . . . . . . . . . . . . . . . . . . . . 69 Marketing Research . . . . . . . . . . . . . . . . . . . . . . . . . . . . 70 Services Management & Marketing . . . . . . . . . . . . . . . . 71

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Branding . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 71 Consumer Behaviour . . . . . . . . . . . . . . . . . . . . . . . . . . . 72 Relationship Marketing . . . . . . . . . . . . . . . . . . . . . . . . . 73 Purchasing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 75 Sales Management . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 75 Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 77

All prices correct at the time of going to press.

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INTRODUCTORY & GENERAL MANAGEMENT NEW EDITION!

Introduction to Management 11th Edition JOHN R. SCHERMERHORN, Ohio University, USA Completely updated and revised, this eleventh edition arms managers with the business tools they’ll need to succeed. The text presents managerial concepts and theory related to the fundamentals of planning, leading, organising, and controlling with a strong emphasis on application. It offers new information on the changing nature of communication through technology. Focus is also placed on ethics to reflect the importance of this topic, especially with the current economic situation. An updated discussion on the numerous legal law changes over the last few years is included as well. Managers will be able to think critically and make sound decisions using this text, as the concepts are backed by numerous applications, exercises, and cases. 9780470646243 • 640pp January 2011 • Pbk £56.99/€68.40

New to this Edition: • New Management Weekly Updates http://wileymanagementupdates.com • New Greensburg, KS Video Case. • New Wiley Management Video Series. • New Ethics Emphasis. • New and Updated Cases. • New Business Simulations offered by Ethics-LX http://www.ethics-lx.com/ Contents: Introducing Management; Management Learning Past to Present; Ethics and Social Responsibility; Environment, Sustainability, and Innovation; Global Management and Cultural Diversity; Entrepreneurship and New Ventures; Information and Decision Making; Planning Processes and Techniques; Strategy and Strategic Management; Organization Structures and Design; Organization Culture and Change; Human Resource Management; Leading and Leadership Development; Individual Behaviour; Motivation Theory and Practice; Teams and Teamwork; Communication and Collaboration; Control Processes and Systems; Operations and Services Management. Resources: WileyPLUS, Instructor and Student Companion websites including PowerPoint Slides, Instructors Manual, Additional Cases, Testbank and Lecture Suggestions.

Exploring Management 2nd Edition JOHN R. SCHERMERHORN, Ohio University, USA This new edition presents a new and exciting approach in teaching and learning the principles of management. The text is organized within a unique learning system tailored to students’ reading and study styles. It offers a clean, engaging and innovative approach that motivates students and helps them understand and master management principles. Features: • Completely redesigned and reorganized for a smoother presentation of material. • Presents managerial concepts and theory in a straightforward style with a strong emphasis on application. 9780470169643 • 552pp • 2010 Pbk • £44.99/€54.00

• Shows how to apply theory to practice with hands-on applications, exercises, cases, and the integration of technology. • Incorporates a study guide at the end of each chapter to measure progress. • Includes important aspects of the POLC model. Contents: Managers and the Management Process; Management Learning; Ethics and Social Responsibility; Managers as Decision Makers; Plans and Planning Techniques; Controls and Control Systems; Strategy and Strategic Management; Organization Structure and Design; Organizational Cultures, Innovation, and Change; Human Resource Management; Leadership; Communication Individual Behavior; Motivation; Teams and Teamwork; Conflict and Negotiation; Diversity and Global Cultures; Globalization and International Business; Entrepreneurship and Small Business. Resources: WileyPLUS, Instructors Resources including Resource Manual, Test Bank, Computerized Test Bank, PowerPoint Presentations and Student Resources including Web Quizzes, Student Portfolio Builder, Self Assessments.

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INTRODUCTORY & GENERAL MANAGEMENT NEW EDITION!

Contemporary Business 14th Edition LOUIS E. BOONE, University of South Alabama and DAVID L. KURTZ, University of Arkansas, USA Contemporary Business, 14th Edition provides students with the business language they need to feel confident in taking the first steps toward becoming successful businesspeople. Comprehensive, engaging, and offering the most current resources, this outstanding text remains the most up-to-date and comprehensive book of its kind on the market. New to this Edition: • All new Business Examples. 9780470873762 • 768pp February 2011 • Pbk £44.99/€54.00

• Business Weekly Updates http://wileybusinessupdates.com • New End-of-Chapter Videos. • Flashcard/Self-Study iPhone App. • New Student Study Guide. • New Business Simulations offered by Ethics-LX http://www.ethics-lx.com/ • New Business Plan Pro and Marketing Plan Pro Software Option. Contents: The Changing Face of Business; Business Ethics and Social Responsibility; Economic Challenges Facing Contemporary Business; Competing in World Markets; Forms of Business Ownership and Organization; Starting Your Own Business: The Entrepreneurship Alternative; Management, Leadership, and the Internal Organization; Human Resource Management: From Recruitment to Labour Relations; Top Performance through Empowerment, Teamwork, and Communication; Production and Operations Management; CustomerDriven Marketing; Product and Distribution Strategies; Promotion and Pricing Strategies; Using Technology to Manage Information Statements; The Financial System; Financial Management Appendix A – Business Law; Appendix B – Insurance and Risk Management; Appendix C – Personal Financial Planning; Appendix D – Developing a Business Plan; Appendix E – Careers in Contemporary Business. Resources: WileyPLUS and accompanying Instructor and Student Websites.

Management for Engineers, Scientists and Technologists 2nd Edition JOHN V. CHELSOM, LAWRENCE R. P. REAVILL, University of London and the Open University and ANDREW C. PAYNE, City University, UK Offers a practical and accessible introduction to management and provides a comprehensive guide to the management tools used in managing people and other resources. New to This Edition: • A new appendix providing guidelines to developing a business plan. • The book concludes with a new chapter on the management of SMEs. 9780470021262 • 558pp • 2004 Pbk • £37.99/€45.60

• Chapter 7 on organizations has been rewritten to reflect the changing role of human resource management (HRM) and the relocation of HRM within organizational structures. Contents: Part I. Business Basics: Business Basics; The Business Environment; Management Styles: From Taylorism to McKinsey’s 7Ss; Management of Quality; Materials Management; Managing Design and New Product Development; Organizations; Managing to Succeed; Part II. Managing Engineering Resources: Human Resource Management – The Individual. Groups of People; Communication; Work Study, Costing and Pricing. Measuring Financial Performance; Project Investment Decisions; Maintenance Management; Project Management. Networks for Projects; Project Management, Managing Construction Procurement; Inventory Management; Management of the Supply System; Marketing; A Case Study in Starting an SME; Appendix 1. A Guide to Writing a Business Plan; Appendix 2. Quality Management Tools; Appendix 3. Case Study: Developing a Network; Appendix 4. DCF Tables. Index. Resources: Accompanying Instructor and Student Websites.

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INTRODUCTORY & GENERAL MANAGEMENT

Spiral Dynamics Mastering Values, Leadership and Change DON EDWARD BECK and CHRISTOPHER COWAN Spiral Dynamics introduces a new model for plotting the enormous economic and commercial shifts that are making contemporary business practice so complex and apparently fragmented. Focusing on cutting-edge leadership, management systems, processes, procedures, and techniques, the authors synthesize changes such as: • Increasing cultural diversity; • Powerful new social responsibility initiatives; • The arrival of a truly global marketplace. This is an inspiring book for managers, consultants, strategists, and leaders planning for success in the business world in the 21st century. Features: • Presents a new framework for understanding the dynamic forces at work in human affairs – business, personal lives, education, and even geopolitics; • Adds power and precision to the theory of human systems and the 21st century leadership; • Demonstrates how, by applying the right tools at a base level rather than to surface symptoms, any bright, curious human being can, quite simply, change the world. Contents: Introduction; Part I: Overview of Spiral Dynamics; Part II: The Dynamics of the Spiral’s MEME’s; Part III: The Spiral Wizard’s Field Manual; Part IV: Global Order and Chaos on the Dynamic Spiral.

Management and Creativity From Creative Industries to Creative Management CHRIS BILTON, University of Warwick, UK Including case studies in every chapter, this book explores the relationship between the management of creativity and creative approaches to management. Features: • Challenges the stereotypical opposition between ‘creatives’ and ‘suits’. • Draws on the work of management theorists such as Mintzberg and Porter and creativity theorists such as Amabile and Boden. • Draws on the practical experience of individuals working in creative industries. • Looks at the place of creative organisations and creative business management in a new creative economy, based on ideas, images and information. Contents: Introduction: Creativity and the Creative Industries; Defining Creativity; From Individuals to Processes; Creative Teams and Innovation; Creative Systems; Implications for Management and Policy in the Creative Industries; Managing Creative Work through Release and Control; The Myth of the Self-motivated Creative Worker; Seeing the Pattern; Strategy, Leadership and Adhocracy; Business Development and Organizational Change; From Creative Marketing to Creative Consumption; The Politics of Creativity. 9781405119962 • 216pp • 2006 • Pbk £24.99/€30.00

Risk, Crisis and Security Management EDWARD BORODZICZ, University of Portsmouth, UK How we manage risk appears to dominate every debate from providing social services such as health, transport and public safety to the regulation of corporate activity. Debates about the theory and practice of security management are less developed. Borodzicz informs the debate by considering the relationships between risk and security. Features: • Questions the assumption that risk and security can ever be managed effectively whilst, at the same time, showing how risk and security failures can be responded to more effectively. • Shows how simulations can be used to help train employees in preparation for crisis management. • Includes case studies such as the Kings Cross underground disaster, September 11, City University’s recovery from fire and Business Continuity training at a bank. Contents: Aims and Objectves; The New Totems; Theories of Risk and Organisational Failure; Security: The New Coporate Totem; Crisis; Business Continuity Management; Using Simulations and Games for Crisis Management; The Management of Risk,Crisis and Security; Appendix. Four Very Different Case Studies; Case Studies: 11 September 2001; Business Continuity Training at a Bank; The King’s Cross Underground Fire; City University’s Recovery from Fire; References; Index. 9780470867044 • 256pp • 2005 • Pbk £30.99/€35.70

9781405133562 • 352pp • 2005 • Pbk £22.99/€27.60

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INTRODUCTORY & GENERAL MANAGEMENT

NEW EDITION!

Business Intelligence

Managing Media Companies

Practices, Technologies and Management

Harnessing Creative Values

Key Account Management

2nd Edition

The Definitive Guide

ANNET ARIS, INSEAD, France and JACQUES BUGHIN, McKinsey & Company Inc., Belgium

3rd Edition

RAJIV SABHERWAL and IRMA BECERRA-FERNANDEZ Business professionals who want to advance their careers need to have a strong understanding of how to utilize business intelligence. This new book provides a comprehensive introduction to the basic business and technical concepts they’ll need to know. It integrates case studies that demonstrate how to apply the material. Business professionals will also find suggested further readings that will develop their knowledge and help them succeed. • Utilizes a wide variety of examples to illustrate BI capabilities, technologies, and impacts. • Each chapter includes a set of Review Exercises and Applications Exercises. • Includes an accompanying website which provides access to demonstration software. Contents: Part I: Introduction to Business Intelligence: Business Intelligence and its Impacts; Business Intelligence Capabilities; Part II: Technologies Enabling Business Intelligence: Technologies Enabling Organizational Memory; Technologies Enabling Information Integration; Technologies Enabling Insights and Decisions; Technologies Enabling Presentation; Part III: Management and Future of Business Intelligence: Business Intelligence Tools and Vendors; Development of Business Intelligence; Management of Business Intelligence; The Future of Business Intelligence. 9780470461709 • 304pp • 2010 • Pbk £29.99/€36.50

The authors of this book have made an in depth study of the strategies and management practices of leading media companies and have identified the core competences media companies need to have to win in the new world. The book is strongly focused on applicability and combines long standing best practice principles with innovative approaches for staying ahead. It systematically discusses competences needed in each of the key functional areas in the media companies drawing on examples from all main media sectors. Brief Contents: Advisory Board; About the Authors; Preface; Acknowledgements; Introduction; Rebalancing the media value chain; Creating and Leveraging Innovative Content; The fight for customer attention: Intelligent mass marketing and cautious niche strategy; End-to- end supply chain management; Ways out of the advertising commodity trap; Corporate strategy in media; The future role of online media; People management in media companies: Creative managers or managed creativity? References; Index. 9780470713952 • 440pp • 2009 • Pbk £39.99/€48.00

DIANA WOODBURN and MALCOLM McDONALD, both of Cranfield School of Management, UK This helpful text clearly sets out the very best, state-of-the-art strategies in key account management. The authors provide the tools and processes for successful KAM, from developing a customer categorization system that really works, to analyzing the needs of key accounts. Features: • The book draws on 12 years of research at Cranfield Business School as well as the experiences the authors have gained from their work at the highest levels with more key and strategic account managers worldwide than any other leading advisors. • Practical and authoritative: Provides a host of practical tools, tips and checkpoints for reader interaction, all backed by a substantial amount of research to give confidence and credibility. • Heavily illustrated with international case studies with examples from Siemens, Proctor & Gamble, Nokia, Inter Tech, General Motors and Hewlett Packard. Contents: The crucial role of key account management; Selecting and categorizing key customers; Relationship stages; Developing key relationships; The buyer perspective; Key account profitability; Key account analysis; Planning for key accounts; Processes – making key account management work; The role and requirements of key account managers; Performance and rewards in KAM; Organizing for key account management; Transitioning to KAM; Further reading; Integrated fast track Mini-cases; Index. 9780470974155 • 448pp • January 2011 • Pbk £34.99/€42.00

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INTRODUCTORY & GENERAL MANAGEMENT Management Mistakes and Successes 10th Edition ROBERT F. HARTLEY, Cleveland State University, USA Robert Hartley has once again compiled a unique and engaging collection of mistakes, successes, and turnarounds of some of today’s most prominent businesses. Management Mistakes and Successes helps students develop the critical-thinking skills required of successful managers. The questions, exercises and research questions included throughout encourage and stimulate student involvement.

9780470530528 • 387pp • 2010 Pbk • Adoption price available on request

Contents: Part 1 – Players in a Time of Economic Crisis: Walmart – A Winner; Procter & Gamble: An Old Strategy is found Wanting; Part 2 – Great Comebacks: Continental Airlines: Salvaging from the Ashes; HarleyDavidson: A Long-Overdue Revival; IBM: A Fading Giant Rejuvenates; Part 3 – Entreprenurial Adventures: Google – An Entrepreneurial Juggernaut; Starbucks – A Paragon of Growth and Employee Benefits Faces Storm Clouds; Part 4 – Planning: Euro Disney: Bungling a Successful Format; Boeing: Miscalculations on a Worldwide Scale; Vanguard: Success in Taking the Road Less Traveled; Part 5 – Leadership and Execution: Hewlett-Packard Under Carly Fiorina, and After Her; Southwest Airlines: “Try to Match Our Prices”; Herman Miller: A Role-Model in Leadership; Boston Beer – Can I Compete with the Big Boys?; Part 6 – Controlling: United Way: A Not-for-Profit Organization Also Needs Controls and Oversight; Maytag: Incredibly Loose Supervision of a Foreign Subsidiary, Also, the Allure of Outsourcing; 18. MetLife: Poorly Controlled Sales Practices; Part 7 – Ethical Mistakes: DaimlerChrysler: Blatant Misrepresentation; Merck’s Vioxx: A Catastrophe and Other Problems; Ford Explorers with Firestone Tires: Ill Handling a Killer Scenario; Conclusions: What Can Be Learned?

BUSINESS/MANAGEMENT COMMUNICATIONS Management Communication 3rd Edition ARTHUR H. BELL and DAYLE M. SMITH, University of San Francisco, USA The new 3rd Edition has a greater focus on “strategy through skill” and provides more opportunities for applying skills and insights to a broad range of fields for success in future careers in accounting, finance, marketing, management, information systems, telecommunications and HR. Features include: • Builds the essential writing, speaking, and listening skills needed to succeed. • Includes Communication Dilemmas boxes that pose interesting, real-life communication choices and challenges.

9780470084458 • 608pp • 2010 Pbk • Adoption price available on request

• Presents six brief interviews with real communication experts which explore a variety of different corporate environments. Contents: Part One: Pillars of Management Communication: Communication Architecture for Professional Success; A Process for Management Writing; Individual and Collaborative Styles for Management Writing; Oral Presentations; Listening. Part Two: Letters, Memos, and Email: Formats and Techniques for Business Letters; Saying “Yes” and “No” in Correspondence; Persuasive Messages; Effective Memos and Email. Part Three: Reports and Proposals: Short and Long Reports; Proposals and Business Plans; Graphic Aids for Documents and Presentations. Part Four: Career Communication: The Career Search, Resumes, and Follow-up Communications; Guidelines for Interviewees and Interviewers. Part Five: Communication Issues for Management Success: Managing Meetings and Telephone Work; Ethics and Law for Management Communication; Gender Communication; Crisis Communication and Media Relations; Communication for Intercultural Management.

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ETHICS & CORPORATE GOVERNANCE

NEW EDITION!

Corporate Governance 5th Edition ROBERT MONKS and NELL MINOW, both of Lens Inc. In the wake of the recent global financial collapse, the timely new edition of this successful text provides students and business professionals with a welcome update of the key issues facing managers, boards of directors, investors, and shareholders. In addition to its authoritative overview of the history, the myth and the reality of corporate governance, this new edition has been updated to include: • Analysis of the financial crisis. • The reasons for the global scale of the recession. • The failure of international risk management. • An overview of corporate governance guidelines and codes of practice. • New cases. Once again in the new edition of their textbook, the authors show clearly the role of corporate governance in making sure the right questions are asked and the necessary checks and balances in place to protect the long-term, sustainable value of the enterprise. Features 18 case studies of institutions and corporations in crisis, and analyses the reasons for their fall (Cases include Lehman Brothers, General Motors, American Express, Time Warner, IBM and Premier Oil.) Contents: Introduction; What is a Corporation?; Shareholders: Ownership; Directors: Monitoring; Management: Performance; International Corporate Governance; Case Studies: Corporations in Crisis. 9780470972595 • 512pp • May 2011 • Pbk £36.99/€44.40

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Mainstreaming Corporate Responsibility

Corporate Governance and Accountability

CRAIG SMITH, INSEAD and GILBERT LENSSEN, EABIS

3rd Edition

Mainstreaming Corporate Responsibility takes an innovative approach to the teaching of CSR. Based around case studies commissioned by EABIS (European Academy of Business in Society), the book is structured around major subject areas in the business school curriculum. It provides a chapter on the relevance of CR to each subject area and identifies CR issues to be addressed. Contents: Part One – Introduction: Part Two – Strategy; Part Three – Accounting; Part Four – Finance; Part Five – Economics; Part Six – Entrepreneurship; Part Seven – Marketing; Part Eight – Organisational Behaviour and Human Resource Management; Part Nine – Operations Management. 9780470753941 • 512pp • 2009 • Pbk £37.99/€45.60

JILL SOLOMON, King’s College London, UK Providing readers with an up-to-date summary of the most recent developments in the field, this book features a full discussion of corporate governance issues. It takes the broadest view of the corporate governance agenda and includes both theory and practice. New to this Edition: • New section on not-for-profit sector governance. • Updated content on European corporate governance. • Includes a broad range of new literature in the mainstream area of corporate governance, i.e. board performance and directors and investment institutions. • New case material including international examples. Contents: Part One – Corporate Governance: Frameworks and Mechanisms; Defining Corporate Governance; Corporate Governance Failure; Corporate Governance Reform in the UK; The Role of Boards in Corporate Governance; The Role of Institutional Investors in Corporate Governance; The Role of Transparency, Internal Control and Risk Management in Corporate Governance; Part Two – Global Corporate Governance: An Introduction to Corporate Governance Systems Worldwide; A Reference Dictionary of Corporate Governance Systems; Part Three – Corporate Governance and Stakeholder Accountability: Discharging a Broader Corporate Accountability; Environmental, Social and Governance Considerations in Institutional Investment; Future Directions for Corporate Governance and Accountability. Resources: Lecturer Companion Website. 9780470695098 • 440pp • 2010 • Pbk £34.99/€42.00

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ETHICS & CORPORATE GOVERNANCE

NEW EDITION!

Managing Business Ethics

Corporate Governance and Ethics

Straight Talk About How To Do It Right, 5th Edition

ZABIHOLLAH REZAEE, Middle Tennessee State University, USA

LINDA K. TREVINO, Pennsylvania State University and KATHERINE A. NELSON, Temple University, USA

This book presents a comprehensive framework of the theory and practice of corporate governance and business ethics by focusing on the four cornerstones promoted by the AACSB (The Association to Advance Collegiate Schools of Business). Readers will quickly gain an understanding of the main themes, perspectives, frameworks, concepts, and issues pertaining to corporate governance and business ethics from historical, global, institutional, commercial, best practices, and regulatory perspectives. Additionally, there is also complete coverage of all oversight functions of corporate governance.

While most business ethics books focus exclusively on a philosophical approach to individual decision making, Linda Trevino and Kate Nelson bring together a mix of theory and practice in the latest edition of Managing Business Ethics. This new edition equips students with the pragmatic knowledge they need to identify and solve ethical dilemmas, understand their own and others’ ethical behavior, and promote ethical behavior in their organization. Managing Business Ethics is the perfect text for students entering the workplace, those seeking to become professionals in training, communications, compliance, in addition to chief ethics officers, corporate counsel, heads of human resources, and senior executives. Contents: Section I – Introduction: Introducing Straight Talk About Managing Business Ethics: Where We’re Going And Why; Section II – Ethics And The Individual: Deciding What’s Right: A Prescriptive Approach; Deciding What’s Right: A Psychological Approach; Common Ethical Problems; Section III – Managing Ethics In The Organization: Ethics As Organizational Culture; Managing Ethics And Legal Compliance; Managing For Ethical Conduct; Ethical Problems Of Managers; Section IV – Organizational Ethics And Social Responsibility: Corporate Social Responsibility; Ethical Problems Of Organizations; Managing For Ethics and Social Responsibility in a Global Business Environment. Resources: Instructor’s Manual; Test Bank; Powerpoint Presentations; Computerized Test Bank. 9780470343944 • 432pp • 2010 • Pbk £36.99/$44.40

Contents: Part I: Private Enterprise and Public Trust Chapter 1: The Free Market System and Business Chapter 2: Corporate Governance Chapter 3: Introduction to Business Ethics Part II: Corporate Governance Functions Chapter 4: Board of Directors’ Roles and Responsibilities Chapter 5: Board Committees Roles and Responsibilities Chapter 6: Roles and Responsibilities of Management Chapter 7: Roles and Responsibilities of Regulatory Bodies and Standard Setters Chapter 8: Internal Auditors’ Roles and Responsibilities Chapter 9: External Auditors’ Roles and Responsibilities Chapter 10: Stakeholders’ Roles and Responsibilities Chapter 11: Roles and Responsibilities of Other Corporate Governance Participants Chapter 12: Technology and Corporate Governance Chapter 13: Corporate Governance in Notfor-Profit Organizations Chapter 14: Corporate Governance in Transition Chapter 15: Corporate Governance Emerging Issues.

Corporate Social Responsibility Doing the Most Good for Your Company and Your Cause PHILIP KOTLER, J.L. Kellogg Graduate School of Management, Northwestern University, USA and NANCY LEE In Corporate Social Responsibility, Philip Kotler, one of the world’s foremost voices on business and marketing, and coauthor Nancy Lee explain why charity is both good P.R. and good for business. They show business leaders how to choose social causes, design charity initiatives, gain employee support, and evaluate their efforts. They also provide all the best practices and cutting-edge ideas that leaders need to maximize their contributions to social causes and do the most good. Contents: Introduction; The Case for Doing at Least Some Good; Corporate Social Initiatives: Six Options for Doing Good; Corporate Cause Promotions: Increasing Awareness and Concern for Social Causes; Cause-Related Marketing: Making Contributions to Causes Based on Product Sales; Corporate Social Marketing: Supporting Behavior Change Campaigns; Corporate Philanthropy: Making a Direct Contribution to a Cause; Community Volunteering: Employees Donating Their Time and Talents; Socially Responsible Business Practices: Discretionary Business Practices and Investments to Support Causes; Twenty-five Best Practices for Doing the Most Good for the Company and the Cause; A Marketing Approach to Winning Corporate Funding and Support for Social Initiatives: Ten Recommendations; Notes; Index. 9780471476115 • 320pp • 2005 • Hbk £23.99/€28.00

Resources: Instructor and Student Companion websites. 9780471738008 • 464pp • 2008 • Pbk £39.99/€48.00

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BUSINESS ACCOUNTING Accounting For Managers Interpreting Accounting Information for Decision Making 3rd Edition PAUL COLLIER, Monash University, Australia This revised and updated third edition of Accounting for Managers builds on the success of the previous two editions in explaining how non-financial managers use accounting information. The book emphasises the interpretation rather than the construction of accounting information and encourages a critical, rather than unthinking acceptance of the underlying assumptions behind accounting. It links theory with practical examples and case studies drawn from real life business situations across a range of industries. • Revised and updated examples throughout the book. 9780470777640 • 552pp • 2009 Pbk • £35.99/€43.20

• Introduces three new chapters: Accounting for Inventory, Accounting Information Systems and Strategic Management Accounting. • Includes new sections on professional ethics, customer profitability analysis, CVP for multiple products and weighted contribution margin for breakeven analysis, accounting for waste, environmental accounting. • Expanded treatment of transfer pricing and budgeting sections. Contents: PART I Context of Accounting: Introduction to Accounting; Accounting and its Relationship to Shareholder Value and Corporate Governance; Recording Financial Transactions and the Principles of Accounting; Management Control, Management Accounting and its Rational-Economic Assumptions; Interpretive and Critical Perspectives on Accounting and Decision-Making; PART II The Use of Financial Reports for Decision-Making: Constructing Financial Reports: IFRS and the Framework of Accounting; Interpreting Financial Reports and Alternative Perspectives; Accounting for Inventory; PART III Using Accounting Information for Decision-Making, Planning and Control: Accounting and Information Systems; Marketing Decisions; Operating Decisions; Human Resource Decisions; Accounting Decisions; Strategic Investment Decisions; Performance Evaluation of Business Units; Budgeting; Budgetary Control; Strategic Management Accounting; PART IV Supporting Information.

Financial Reporting and Analysis JOHN DUNN, University of Strathclyde, UK Breaking away from the tradition of dealing with the technicalities of the regulation of financial reporting in a relatively unchallenging and uncritical way, Financial Reporting and Analysis focuses on the reasoning behind the rules. Affording sufficient detail on the application of standards to enable the reader to appreciate the effects of the rules, the logic behind them is portrayed in terms of the reasoning and history behind their development, giving students a more informed insight. • Explains the meaning behind the rules of financial reporting, as opposed to just the implementation of these rules. • International perspective in line with real business activities. • The combination of sufficient practical coverage with an approachable scholarly framework will appeal to both students and lecturers. 9780470695036 • 448pp • 2010 Pbk • £34.99/€42.00

• Website containing solutions to questions in the text, as well as additional questions and solutions. Contents: Published Accounts; Overview of Regulation; Form and Context of an Annual Report; Academic Research and Reporting Regulation; The Conceptual Framework; Reporting Earnings and Earnings Quality; Reporting Tax, Accounting for Property, Plant and Equipment; Accounting for Intangibles; Accounting for Inventory; Accounting for Liabilities; Introduction to Consolidation; The Mechanics of Regulation; In Summary. Readership: Second year undergraduates on accounting degrees studying financial accounting and financial reporting. Resources: A Lecturer Companion Website will be available containing PowerPoint Slides, additional questions and solutions to end of chapter questions.

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BUSINESS ACCOUNTING Management Accounting and Control Systems An Organizational and Sociological Approach 2nd Edition NORMAN B. MACINTOSH, Queen’s University and PAOLO QUATTRONE, IE Business School, Madrid Management Accounting and Control Systems, 2nd Edition covers conventional themes of accounting and control but from a different perspective, using insights from sociological theories to understand their nature, functioning as daily practice, and the effects they have on our work lives, organizations, economies and societies.

9780470714478 • 378pp • 2010 Pbk • £34.99/€42.00

The book offers a toolbox to equip readers with a different approach to view management accounting and control systems. Utilising various sociological theories such as from labour process approaches to structuration and actor-network theories, utilising works of authors such as Pierre Bourdieu, Bruno Latour and Michael Foucault, the book combines real life organizational examples with highly speculative sociological theories producing a mix which is accessible and manageable. • Includes a new chapter on MACS in networks and inter-organisational relationships. • Adds new theoretical perspectives in order to make the text more in tune with current practices, teaching needs and academic developments. • New material is provided dealing with MACS role in relation to issues of governance and how recent scandals, such as Parmalat and Enron, can be seen as failures in terms of internal control. Contents: Part I An Introduction to MACS: Issues, cases, and perspectives; Issues: Why management accounting and control systems? Cases: Building the empirical basis of the book; Perspectives: A toolbox to understand Management Accounting and Control Systems; Part II MACS: Nature, Structures, and Modes of Control: MACS’ nature: information, power and control; MACS’ structures: market, hierarchies, and systemic controls; MACS’ structure and strategy; MACS modes of operation; Part III MACS in Action: Issues of change and information technology; MACS Change; MACS and information technology; Making sense of MACS practices; MACS, accountability, governance and ethical knowledge. Resources: Lecturer Companion Website featuring PowerPoint Slides and Case Teaching Notes.

Business Planning and Control Integrating Accounting, Strategy and People BRUCE BOWHILL, Portsmouth Business School, UK Business Planning and Control: Integrating Accounting, Strategy and People starts with an introduction to core areas of management accounting and business planning. It then explores relationships between strategy, management accounting information, and the design of control systems, taking into account the needs of both people and organizations. Business Planning and Control is an indispensable text for both undergraduate and postgraduate students taking modules related to management accounting and business planning and control. Features: • Provides an integrative approach to business planning and control. 9780470061770 • 634pp • 2008 Pbk • £34.99/€42.00

• Includes a specific focus on the design of planning and control systems. • Considers key techniques of strategic management. • Uses management accounting techniques for operational, managerial and strategic purposes. • Provides case study information to form a thematic thread throughout the text. Contents: Preface; Part 1: Information for Decision-Making and Financial Reporting Requirements: Cost Behaviour and Contribution; Pricing and Costing in a Competitive Environment; Further Decision-Making Problems; Capital Investment Decisions; Traditional Approaches to Full Costing; Activity-Based Costing; Part 2: Traditional Accounting Controls: Budgetary Control Systems; Preparing the Master Budget; Standard Costing and Manufacturing Methods; Control in Divisionalized Organizations; Control Using Accounting Ratios; Funding the Business; Part 3: Strategic Management: Objectives, Strategy and Influences; Strategic Analysis – The External Environment; Internal Appraisal of the Organization; Accounting and Strategic Analysis; Identifying Suitable Strategic Options; Evaluating Strategies and Writing the Business Plan; Part 4: Issues in Management Control: Budgetary Control, Performance Management and Alternative Approaches to Control; Strategy and Control System Design; Measuring Shareholder Value; Measuring and Improving Internal Business Processes; Complexity, Uncertainty and Control.

For general enquiries, please email: highereducation@wiley.com

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BUSINESS ACCOUNTING

Accounting 2nd Edition

Financial Accounting

Management Accounting

MICHAEL JONES, University of Bristol, UK

MICHAEL JONES, University of Bristol, UK

MICHAEL JONES, University of Bristol, UK

Accounting 2e provides a very accessible and easy-to-follow introduction to accounting. It is intended as a core textbook for students studying accounting for the first time: either those following an undergraduate degree in a business school, or non-business studies students studying an accounting course. This includes students on both accounting and non-accounting degrees and also MBA students. It provides a self-contained, introductory, one-year course covering the major aspects of accounting.

Financial Accounting provides a very accessible and easy-to-follow introduction to the subject. It is intended as a core text for students studying financial accounting for the first time: either those following an undergraduate degree in a business school, or non-business studies students studying a financial accounting course. This includes students on both accounting and non-accounting degrees and also MBA students.

Management Accounting provides a very accessible and easy-to-follow introduction to the subject. It is intended as a core text for students studying management accounting for the first time: either those following an undergraduate degree in a business school, or non-business studies students studying a management accounting course.

Contents: Introduction to Accounting; Section A: Financial Accounting; The Techniques; The Accounting Background; Recording: Double Entry Bookkeeping; Main Financial Statements: The P&L Account; Main Financial Statements: The Balance Sheet; Preparing the Financial Statements; Partnerships and Limited Companies; Main Financial Statements: The Cash Flow Statement; Interpretation of Accounts; Section B: Financial Accounting: The Context; Regulatory and Conceptual Frameworks; Measurement Systems; The Annual Report; Creative Accounting; International Accounting; Section C: Management Accounting: Introduction to Management Accounting; Costing; Planning & Control: Budgeting; Planning & Control: Standard Costing; Short-Term Decision Making; Strategic Management Accounting; Long-Term Decision Making: Capital Investment Appraisal; The Management of Working Capital and Sources of Finance. Resources: WileyPLUS – an online course management system including the full online text.

Contents: Introduction to Accounting; The Accounting Background; Recording Double-Entry Bookkeeping; Main Financial Statements: The Profit and Loss Account (Income Statement); Main Financial Statements: The Balance Sheet; Preparing the Financial Statements; Partnerships and Limited Companies; Main Financial Statements: The Cash Flow Statement; Interpretation of Accounts; Regulatory and Conceptual Frameworks; Measurement System; The Annual Report; Creative Accounting; International Accounting; The Management of Working Capital and Sources of Finance. Resources: WileyPLUS – an online course management system including the full online text. Instructor’s Resources – including additional Q&A’s and PowerPoint Slides. Students Resources – including web-based Q&A’s and multiple choice quizzes. 9780470058985 • 500pp • 2006 • Pbk £35.99/€43.20

Features: • ‘Real Life Nuggets’ and other material from the business press is revised and updated. • Self-contained introduction for a one semester course. • Covers major topics such as costing, short and long-term decision making, and planning control and performance. • A large number of end of chapter questions of escalating difficulty, together with the accompanying answers, enables the reader to develop their understanding of the key concepts discussed in the text. Contents: Introduction to Accounting; Introduction to Management Accounting; Costing; Planning, Control and Performance: Budgeting; Planning, Control and Performance: Standard Costing; ShortTerm Decision Making; Strategic Management Accounting; Long Term Decision Making: Capital Investment Appraisal; The Management of Working Capital and Sources of Finance. Resources: WileyPLUS – an online course management system including the full online text.

Instructor’s Resources – including additional Q&A’s and PowerPoint Slides, Students Resources – including web-based Q&A’s and multiple choice quizzes.

Instructor’s Resources – including Solutions, Extra Question Material and PowerPoint Slides. Students Resources – including Multiple Choice Quizzes and a Glossary.

9780470017791 • 714pp • 2006 • Pbk £38.99/€46.80

9780470057704 • 298pp • 2006 • Pbk £32.99/€39.60

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ENTREPRENEURSHIP & SMALL BUSINESS MANAGEMENT NEW EDITION!

Innovation and Entrepreneurship 2nd Edition JOHN BESSANT, University of Exeter and JOE TIDD, SPRU, University of Sussex, UK

Aimed specifically at undergraduate students, Innovation and Entrepreneurship is an accessible, introductory text, written primarily for those studying business and management but also students on engineering and science degrees with management courses. The book features contemporary applications such as services (public and private), innovation for sustainability, social entrepreneurship, innovation for development, and creating and capturing value from innovation and entrepreneurship and in this new edition, the authors have developed an explicit process model of entrepreneurship with clearer links between innovation and entrepreneurship. The second edition also includes an extensive collection of web-based materials, including: Tools to support innovation and entrepreneurship, audio and video cases, solutions manual, testbank, additional case studies and image archive.

“The inclusion of chapters on entrepreneurship and individual innovation fills an important gap in the market for undergraduate textbooks that combine theories of innovation management. It also differentiates from other textbooks by adding contemporary issues on innovation such as sustainability and a greater focus on service innovation.” Dr Dolores Anon Higon, Aston Business School UK

This new edition features updated material on: • Exploitation of IPR. • Funding and resourcing ventures. • Business models. • Social entrepreneurship. • Creating and capturing value. Contents: Part 1 – Principles: The innovation imperative; Organizing innovation and entrepreneurship; Networks and systems; Part 2: Context: Innovative manufacturing; New product and service development; Part 3: Practice: Creating and sharing knowledge and intellectual property; Exploiting discontinuous innovation; Entrepreneurship and new ventures; Social entrepreneurship and innovation; Innovation for growth and sustainability; Innovation, globalization and development; Part 4: Action: Taking the next steps – making it happen.

“An excellent primer in entrepreneurial innovation. From principles to application, this book aggregates best practices for practical application; building a solid foundation from their own vast expertise, Bessant and Tidd educate the reader with action oriented, practical approaches to bringing innovation and entrepreneurship together in the real world.”

Resources: An extensive website to accompany the book can be found at www.wiley.com/college/bessant including a wealth of additional case study material, a wide ranging library of practical tools, an array of video and audio clips as well as PowerPoint slides, course outlines, solutions and assignments for instructors.

Charlie Nagelschmidt, Champlain College, USA

9780470711446 544pp April 2011 Pbk £39.99/€48.00

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ENTREPRENEURSHIP & SMALL BUSINESS MANAGEMENT

Patterns of Entrepreneurship Management

Venture Capital and Private Equity

Entrepreneurship

A Casebook

WILLIAM BYGRAVE and ANDREW ZACHARAKIS, Babson College, USA

3rd Edition

4th Edition

JACK M. KAPLAN, Columbia Business School and ANTHONY WARREN, Pennsylvania State University, USA

JOSH LERNER et al, Harvard Business School USA

Entrepreneurship, 2nd Edition combines concepts and cases while presenting the latest theories of entrepreneurship.

The cases and notes in this updated edition are designed to provide readers with a better understanding of the history of the private equity industry’s development and the workings of the industry today.

The concepts cover what “would-be entrepreneurs” need to know to start and grow their businesses. Additionally, the cases illustrate how real entrepreneurs have gone out and succeeded.

Contents: Introduction; Private Equity Today and Tomorrow; Tad O’Malley: December 2004; Module 1: Venture Capital and Private Equity: Yale University Investment Office: August 2006; Pawson Foundation: August 2005; Note on Private Equity Partnership Agreements; Grove Street Advisors; A Note on Private Equity Fund-Raising; Gobi Partners: Raising Fund II; Module 2: Venture Capital and Private Equity: Adams Capital Management: Fund IV: Tad O’Malley: June 2005; Portfolio and Partnership; Metapath Software: September 1997; A Note on Private Equity Securities; Brazos Partners and Cheddar’s Inc; A Note on Valuation in Private Equity Settings; Lion Capital and the Blackstone Group: The Orangina Deal; A Note on European Private Equity; SAIF: May 2004; A Note on Private Equity in Developing Countries; Module 3: Venture Capital and Private Equity: Warburg Pincus and emgs: The IPO Decision (A); Motilal Oswal Financial Services Ltd.: An IPO in India; A Note on the Initial Public Offering Process; Between a Rock & a Hard Place: Valuation & Distribution in Private Equity; Module 4. Venture Capital and Private Equity: Village Ventures; 3i Group plc: May 2006; Actis and CDC: A New Partnership; Best Practices: Decision Making Among Venture Capital Firms; Appendix. Note on Private Equity Information Sources; Glossary; Index.

The authors cover all stages of the entrepreneurial process from searching for an opportunity to shaping it into a commercially attractive product or service, launching the new venture, building it into a viable business, and eventually harvesting it. Any student, “would-be entrepreneur” or not, will benefit from the lessons in this text.

Patterns of Entrepreneurship Management is the essential road-map for anyone interested in starting a new business. Revised and updated, the 3rd edition provides students with the cases, applications, tools, mindset, and inspiration to achieve their goals. Clearly and methodically, the book outlines the key issues, current thinking, problems, and solutions students will face throughout the course of their entrepreneurial careers. Coverage extends from developing an idea and business plan, finding financing, maintaining high profits, going public, and everything in between. Contents: Part One: Getting Started As An Entrepreneur: What is an Entrepreneur?; The Entrepreneurial Process; The Art of Innovation – Developing Ideas and Business Opportunities; Analyzing the Market, Customers, and Competition; Setting Up the Company; Part Two: Money Sources – Finding And Managing The Process: Bootstrapping and Financing the Closely Held Company; Equity Financing for High Growth; Managing the Money; Part Three: Implementation: Discovering Value in Intellectual Property: The Competitive Edge; Business Models and the Power of Information; Managing the Team; Part Four: Communicating And Exiting: Communicating the Opportunity and Making a Presentation; Scaling and Exiting the Venture. Resources: Instructor Resources including Test Bank, Powerpoint Slides, Videos, Neoforma Casebook, Business Extra Select. Student Resources include Case Notes, Legal Documents and Personal Entrepreneurial Skills Assessment.

9780470224625 • 600pp • 2008 • Hbk £44.99/€54.00

2nd Edition

New to this Edition: • New Chapter 15 on Social Entrepreneurship written by John Whitman. • New cases throughout the book. • New Business Simulations offered by Ethics-LX http://www.ethics-lx.com/ • New Business Plan Pro Software Option. Contents: The Power of Entrepreneurship; The Entrepreneurial Process; Opportunity, Recognition, Shaping and Reshaping; Understanding Your Business Model And Developing Your Strategy; Entrepreneurial Marketing; Building The Founding Team; The Business Planning Process; Building Your Pro Forma Financial Statements; Facing Entrepreneurial Ventures Worldwide; Raising Money for Starting And Growing Businesses; Debt And Other Forms Of Financing; Legal And Tax Issues; Intellectual Property; Entrepreneurial Growth; Social Entrepreneurship. 9780470450376 • 632pp • 2010 • Pbk £44.99/€54.00

9780470169698 • 432pp • 2009 • Pbk £44.99/€54.00

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INNOVATION

Managing Innovation Integrating Technological, Market and Organizational Change 4th Edition JOE TIDD, SPRU, University of Sussex and JOHN BESSANT, University of Exeter, UK

Managing Innovation is an established best-selling text for MBA, MSc and advanced undergraduate courses on management of technology, innovation management and entrepreneurship. The 4th Edition continues to offer a complete framework for thinking about innovation across technological, market and organizational perspectives, while integrating the latest developments in the management of innovation field. Building on extensive user feedback, the new edition features new globally-focused case illustrations, expanded discussion of contemporary issues in innovation and improved online lecturer support. • Provides a balanced approach to the management of innovation including market and organizational as well as technological issues.

“Innovation matters and this book by two leaders in the field which is clear and practical as well as rigorous should be essential reading for all seeking to study or to become involved in innovation.” Chris Voss, Professor of Operations and Technology Management, London Business School

• Draws on the latest research in innovation management. • Includes case studies. Improvements and new features of the 4th Edition are based on the feedback of faculty, students and other users of the first three editions, and the authors own collective experiences: • Research and case studies fully updated. • A clearer model of innovation, structure to the text and mapping of the key topics. • Throughout the text, ‘Views from the Front Line’ commentary from practising managers of innovation, and ‘Research Notes’ summaries of the very latest evidence and reviews of contemporary topics. Contents: Part 1 – Managing Innovation: Innovation – what it is and why it matters; Innovation as a core business process; Part 2 – Context: Building the innovative organization; Developing an innovation strategy; Part 3 – Search: Sources of innovation; Innovation networks; Part 4 – Select: Decision making under uncertainty; Building the innovation case; Part 5 – Implement: Creating new products and services; Exploiting new ventures; Part 6 – Capture: Capturing the benefits of innovation; Capturing learning from innovation. Resources: Comprehensive resource package including audio and video clips, additional global case material, games and exercises, tools for innovation, teaching guides and tips, powerpoint slides and reflection and review questions.

9780470998106 616pp 2009 Pbk £38.99/€46.80

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INNOVATION Meeting the Innovation Challenge Leadership for Transformation and Growth SCOTT ISAKSEN, President of the Creative Problem Solving Group Inc. USA and JOE TIDD, SPRU, University of Sussex, UK Meeting the Innovation Challenge provides a balanced and integrated approach to creativity, innovation, change and leadership. It is organized around a new model of creative leadership and offers a specific system that links people and situations with process and content. The book moves beyond “What is the difference between leadership and management?” to “How do we use a full spectrum of creative leadership skills to improve our responses to the need for change?”

9780470014998 • 418pp • 2006 Pbk • £33.99/€40.80

Brief Contents: Taking a Systemic Approach to Change. Part 1 – The Outcomes of Transformation. Building the Janusian Organization. Creativity and Innovation for Transformation. Creating Blockbusters. Part 2 – The Part People Play. Leading and Managing for Transformation. Owning up to Change. Teamwork for Transformation: Applying VIEW to Help Make Teams Productive. Part 3 – Transformation Methods. Managing Change Methods. Alternative Change Methods. Applying Creative Problem-Solving to New Product Development. Part 4 – The Context for Transformation. Transforming the Culture and Climate. The Climate for Innovation and Growth. Creating the Climate for Transformation.

Managing Innovation, Design and Creativity 2nd Edition BETTINA VON STAMM, London Business School, UK The ability to continuously develop successful innovative products, services, processes and strategies is essential. While creativity is the starting point for any kind of innovation, design is the process through which a creative idea or concept is translated into reality. Managing Innovation, Design and Creativity, 2nd Edition brings these three strands together in a discussion built around a collection of up-to-date case studies. New features to this Edition: • Insights into how innovation and knowledge of innovation management has evolved since the beginning of the millennium.

9780470510667 • 576pp • 2008 Pbk • £38.99/€46.80

• Exploration of leading edge topics such as understanding discontinuous innovation, open innovation and user-led innovation. • Stronger emphasis on the role of design, using Procter & Gamble and BMW as examples. Brief Contents: Introduction; What are innovation, creativity and design?; Innovation = creativity & commercialisation; Structured processes for developing new products; A note on globalisation; Innovation & branding for the web; Strategy – emergent or planned, and other issues; Branding and Innovation; The value of market research; Approaches to Market Research; A note on teams; Collaboration – innovation in manufacturing; The role of prototypes; Collaborating for innovation; Innovation & industry context; The effects of industry and cultural context; Informal networks and the management of knowledge; Innovation for the environment; Green design – clean environment or clean conscious?; Note on Intellectual Property Rights (IPR); Innovation in large organisations; Organising for innovation; Venturing – beyond company boundaries; Innovation in Financial Services; Innovation in the service industry; Failure, risk and measuring in innovation; Building for innovation; Company culture & architecture; Outsourcing – designers in or out?; Putting all pieces into place; The innovative organisation; Changes in the world and innovation; Disruptive innovation; Managing without control?

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INTERNATIONAL BUSINESS

International Business European Edition MICHAEL CZINKOTA, Georgetown University, University of Birmingham, ILLKA RONKAINEN, Georgetown University, MICHAEL MOFFETT, Thunderbird School of Global Management, SVETLA MARINOVA, University of Birmingham and MARIN MARINOV, University of Gloucestershire, UK

Presenting an up-to-date and complete exploration of international business issues and practice, the text is built upon a strong foundation of theory and includes current examples, cases and insights showing how global businesses apply these concepts. The text examines the role and impact of culture and also includes numerous current world maps, helping learners develop and refine a global perspective.

Now Available Online…

Building on the strengths of the original work, the new text takes a more critical approach and covers topics that are included in European international business courses, eg, The Nature of International Business, Economic Integration, International Financial Markets and Emerging Issues in International Business.

• Additional Case Studies.

• New European and global examples throughout.

• Appendix 1.

• European and global case studies with questions at the end of each chapter.

• Appendices for Online Chapter.

Additional Chapter: • Building the Knowledge Base. Plus…

• Additional Case Study Teaching Notes.

• Condensed from 20 to 14 chapters to better fit course structures. • Includes a part dedicated exclusively to fifteen case studies which detail relevant cases from around the world. • Full colour presentation.

• Building the Knowledge Base. For futher details go to: www.wiley.com/college/czinkota

Contents: Preface; Part One: International Business Environment: Chapter 1: The Nature of International Business Chapter 2: Theory of Trade and Investment Chapter 3: Culture Chapter 4: Political and Legal Environment Part Two: International Business and Markets: Chapter 5: International Financial Markets Chapter 6: Economic Integration Chapter 7: Emerging Markets Part Three: International Business Strategy: Chapter 8: Entry and Expansion Chapter 9: Strategic Planning, Organization, Implementation and Control Part Four: International Business Operations: Chapter 10: Marketing, Logistics and Supply Chain Management Chapter 11: Financial Management Chapter 12: International Human Resource Management Chapter 13: Corporate Governance, Accounting and Taxation Part Five: Future: Chapter 14: Emerging Issues in International Business Part Six: Cases. Resources: Instructor and Student Companion websites including instructors manual, test bank, powerpoint slides, self quizzing, video and audio clips. 9780470510292 632pp 2009 Pbk £39.99/€48.00

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INTERNATIONAL BUSINESS International Management 4th Edition RICHARD MEAD, University of London and TIM G. ANDREWS, University of Strathclyde, UK As in previous editions of this popular text, students will find this an invaluable guide to key management theories, linked to practical examples from all round the world. The book’s key distinctive feature remains its truly international profile, with current examples from the US, Europe, Asia and new perspectives from other regions. • Discussion of cross-cultural models is updated by including the ‘crossvergence’ framework developed during the 1990s. • New research on organizational culture.

9781405173995 • 464pp • 2009 Pbk • £45.95/€55.20

• New material on the management of marketing/sales teams across borders and implications of cultural differences for expatriate managers. • New cases from the Middle East, Latin America, Africa and Asia. The 4th edition retains the special appendix on how to write a successful dissertation or project. Contents: International Management and Culture; Case for Part One. Part Two: Crosscultural Management; Analysing Cultures: Making Comparisons; Analysing Cultures: After Hofsted; Movement In The Culture; Organizational Culture; Culture and Communication; Motivation; Dispute Resolution and Negotiation; Formal Structures; Informal Systems; The Culture and Politics of Planning Change; When Does Culture Matter? The Case of Smes; Cases For Part Two. Part Three: International Management; Globalization and Localization; Planning Strategy; Implementing Strategy and Applying Knowledge; E-Communication; Forming An International Joint Venture; Opportunity and Risk: Headquarters and Subsidiary; Managing Human Resources; Controlling By Staffing Managing Expatriate Asignments; The Expatriate Brand Manager; Cases For Part Three. Part Four: Conclusions; The Culture of The Subsidiary: Convergence and Divergence; Ethics and Corporate Responsibility; Cases For Part Four. Resources: On-line instructors manual, answers to end of chapter material and powerpoint slides.

International Management Behavior Leading with a Global Mindset 6th Edition HENRY W. LANE, Northeastern University, USA, MARTHA L. MAZNEVSKI, International Institute for Management Development, Lausanne, Switzerland and JOERG DEETZ, University of Western Ontario, Canada The sixth edition of this popular international management text has been thoroughly revised to provide students with a concise introduction to the major management frameworks they need to understand. The cases and readings have been replaced by links and ‘suggested reading’ guides, allowing lecturers to use the text with their own selections from the literature.

9780470714126 • 512pp • 2009 Pbk • £34.99/€42.00

The text remains rooted in current real-world management issues across a range of cultures and industry sectors. The frameworks and themes highlighted in each chapter guide the students in analysis of recent developments such as global teams and networks; organizational architecture; managing change and corporate social responsibility. Contents: The Global Manager; Intercultural Effectiveness in Global Management; The MBI Model for High Performance; Managing Global Teams and Networks; Executing Strategy; Implementing People Management Systems; Managing Change in Global Organizations; Competing with Integrity in Global Business: Personal Integrity; Competing with Integrity in Global Business: Organizational Integrity and Corporate Social Responsibility; Conclusions. Resources: Instructors Companion Website including powerpoint slides; student questions and answers; and supplementary cases.

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INTERNATIONAL BUSINESS Global and Transnational Business Strategy and Management 2nd Edition GEORGE STONEHOUSE, Napier University, JIM HAMILL, Strathclyde Business School, DAVID CAMPBELL, Newcastle Business School and TONY PURDIE, University of Nothumbria, UK Features: • Provides a unique understanding of international business environments – analyses the forces at work, their strategic implications, and the key issues involved in the management of global companies. • Contains numerous case studies of differing lengths – short cameo cases reinforce aspects of the text and longer case studies unify major themes. 9780470851265 • 496pp • 2004 Pbk • £34.99/€42.00

Contents: Part I: Strategic and Management Issues in Global and Transnational Business. Part II: From National Culture to Global Vision: Analysis of the Global Business; Analysis of the Competitive Environment; Analysis of the Global Macroenvironment. Part III: Global and Transnational Strategy: Global and Transnational Market-servicing Strategies; Global Production and Logistics Management. Part IV: Global Leadership and Strategic Human Resource Management: Global Technology Management; Global and Transnational Marketing Management; Global Financial Management; Organizational Structure and Control in Global and Transnational Business; Managing Global Mergers, Acquisitions and Alliances; Global Business – Present and Future Trends; Appendices: McDonald’s and Its International Expansion; Nike Inc; Index.

Blunders in International Business 4th Edition DAVID RICKS, University of Missouri, USA Significantly updated and revised, this new edition of Blunders in International Business is full of interesting anecdotes, including dozens of new international business blunders. David Ricks has uncovered many informative and entertaining blunders that make the book hard to put down. Features: • Presents blunders from well-known corporations, including American Express, McDonalds, Toyota, GM, Sharwoods, Jolly Green Giant, Bacardi, Puff, AOL, BMW, and many others. • Conserves its well-liked, concise format. 9781405134927 • 192pp • 2006 Pbk • £16.99/€20.40

• Several well-known blunders from previous editions have been replaced in order to update the lessons learned. Contents: Introduction; The Role of Culture; The Role of Communication; Structure; Production; Location/Layout; Product; Package; Color; Summary; Names; Product Names; Company Names; Summary; Marketing; Promotions; Pricing; Summary; Translation; Carelessness; Multiple Meanings; Idioms; Summary; Management; Cultural Differences; Labor Relations; Summary; Strategic Management; Entry Mode; Supply Problems; Complex Problems; Additional Mistakes Summary; Other Areas of International Business; Legal; Finance; Market Research; Summary; Lessons Learned; Adaptation; Nationalism; Promotion; Translation Market Research; Conclusion; Notes; Index of Companies; Index of Places; Index of Products.

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STRATEGIC MANAGEMENT

Contemporary Strategy Analysis 7th Edition ROBERT M. GRANT, Professor of Strategic Management at Bocconi University, Milan, Italy and Georgetown University, USA

“The conceptual rigor and depth of this book goes beyond that of any competitor in the field. Yet, the coverage of topics is succinct and immediately accessible to readers. The resources available, whether in references to key academic research or instruction material is superb.” Dr. Rudolf R. Sinkovics, Manchester Business School

Considered by many to be the best textbook on strategy, Contemporary Strategy Analysis, 7th Edition builds on the strengths of previous editions by introducing students to the core concepts and principles of strategy.

Also Available:

In this highly accessible strategy text, Robert M. Grant combines clarity of exposition with concentration on the fundamentals of value creation and an emphasis on practicality. In this seventh edition, a greater focus on strategy implementation reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness. The author eloquently combines theory with current real world examples and practice using a clearly written, logical and comprehensive approach. Features of this New Edition include: • An improved focus on strategy implementation, including additional content. • Case material has been substantially enhanced including new cases form a variety of industries. • More use of Strategy Capsules in every chapter providing more detailed examples of each strategy being implemented by a real company and the impacts the strategy has on their operation.

Contemporary Strategy Analysis 7th Edition Combined Text and Cases Version 9780470747094 • 800pp • 2010 • Pbk £45.99/€55.20

• Several of the longer chapters have been shortened or split into two to further improve readability. Contents: Part I – Introduction: The Concept of Strategy; Part II – The Tools of Strategy Analysis: Goals, Values, and Performance; Industry Analysis: The Fundamentals; Further Topics in Industry and Competitive Analysis; Analyzing Resources and Capabilities; Capability Development and Knowledge Management; Fundamentals of Strategy Implementation: Designing Structure and Systems; Part III – The Analysis of Competitive Advantage: The Nature and Sources of Competitive Advantage; Cost Advantage; Differentiation Advantage; Part IV – Business Strategy Formulation and Implementation in Different Contexts: Industry Evolution and Strategic Change; Technology-based Industries & the Management of Innovation; Competitive Advantage in Mature Industries; Part V – Corporate Strategy: Vertical Integration and the Scope of the Firm; Global Strategies and the Multinational Corporation; Diversification Strategy; Implementing Corporate Strategy: Managing the Multibusiness Company; What’s New in Strategic Management? Resources: For a comprehensive list of the excellent supporting resources available for this title visit:

www.contemporarystrategyanalysis.com

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7th Edition Case Book 9780470686331 • 368pp • 2010 • Pbk £29.99/€36.00

9780470747100 516pp 2009 Pbk £35.99/€43.20

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STRATEGIC MANAGEMENT

Economics of Strategy 5th Edition DAVID BESANKO, DAVID DRANOVE, both of Northwestern University, MARK SHANLEY, Purdue University and SCOTT SCHAEFER, Northwestern University, USA

In today’s global recession, strong management of firms and organizations are of the utmost importance. Best-selling Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Bringing economic theory and strategic analysis to life in an engaging and uniquely modern way, Besanko et al. have collaborated for over 15 years to build an introductory business course that combines basic concepts from economic theory of the firm and industrial organization with ideas from modern strategy literature. The newly revised 5th edition offers more real-world applications to make materials studied in undergraduate Managerial Economics, Business Strategy, and Industrial Organization courses relevant. Armed with general principles, today’s students – tomorrow’s future managers – will be prepared to adjust their firms’ business strategies to the demands of the ever-changing environment. • Improved “Economics Primer” – Part 1 now introduces and reviews essential microeconomics concepts: Demand, costs, pricing, and game theory; Economies of scale, a concept fundamental to competition, entry, positioning and sustainability; Incentives, vital material for understanding integration and organization structure; The scope of business history to illustrate the importance of economic principles. • Enhanced discussions of current topics such as industry dynamics, competitive strategy, industrial organization, the theory of the firm, economics of regulation, strategic positioning, personnel economics, and much more. • New and updated figures, tables, Example boxes, Chapter Summaries, Questions, and Endnotes added to each chapter. Contents: Introduction. Strategy and Economics; Part One – Economic Foundations of Strategy: Basic Microeconomic Principles; Economies of Scale and Scope; Agency and Coordination; The Power of Principles – An Historical Perspective; Part Two – Firm Boundaries: The Vertical Boundaries of the Firm; Organizing Vertical Boundaries: Vertical Integration and Its Alternatives; Diversification; Part Three – Market and Competitive Analysis: Competitors and Competition; Strategic Commitment; The Dynamics of Pricing Rivalry; Entry and Exit; Industry Analysis; Part Four – Strategic Position and Dynamics: Strategic Positioning for Competitive Advantage; Sustaining Competitive Advantage; The Origins of Competitive Advantage: Innovation, Evolution, and Environment; Part Five – Internal Organization: Performance Measurement and Incentives in Firms; Strategy and Structure; Environment, Power, and Culture. Resources: Instructor’s Manual, Test Bank, PowerPoint Slides, Image Gallery.

“Besanko et al is a clearly written textbook which introduces economics of strategy and basic principles of economics of industry in an accessible and lucid manner. It provides a wellstructured theoretical framework which is complemented by a arrange of appropriate conceptual illustrations as well as suitable applications related to instructor resources which are of great use for achieving learning and other module objectives. A large number of examples, spanning a range topics, provide useful insights into the application of theorectical principles ... I would strongly recommend this books as a useful resource for teaching applied industrial organisation at the undergraduate level”. Dr Abhijit Sharma, Bradford University School of Management, UK

9780470484838 630pp 2009 Pbk £42.99/€51.60

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STRATEGIC MANAGEMENT

Basic Strategy in Context European Text and Cases NEIL THOMSON, University of Applied Sciences, Nürnberg, Germany and CHARLES BADEN-FULLER, Cass Business School, UK Basic Strategy in Context centres on real-world firms and managers. Each chapter combines explanatory text with case examples that help bring alive the key concepts in strategic management for today’s business student. Unique to this textbook is the close integration of cases, concepts and theory relevant to the requirements of a course in which the students need to cover a lot of ground in a relatively short period of time. The theory and models that guide effective strategy are simple yet often difficult to grasp. Because the writers are involved in research and practice, this book guides students to appreciate the latest thinking with step-by-step guidance to how basic principles can be used to solve a wide range of strategy-related business problems in European and more international contexts. The companies highlighted are diverse; they range from small start-ups to large multinationals, some are very successful, others are less so, and the firms are located in all parts of Europe supplemented by more international cases. Contents: Introduction; What is Strategy?; Analysing the Internal Environment; The External Environment; Stakeholders and Corporate Governance; Ethics; Strategic Direction; Focus – Differentiation or Low Cost; Change; Mergers & Acquisitions; Control; Knowledge and the Learning Organisation; Innovation and Corporate Entrepreneurship; Culture; Leadership; Integrative Case. 9781405161084 • 352pp • 2010 • Pbk £29.99/€36.00

Strategy in Practice

Creative Strategy

A Practitioner’s Guide to Strategic Thinking

Reconnecting Business and Innovation

GEORGE TOVSTIGA, Henley Business School, University of Reading, UK

CHRIS BILTON, University of Warwick, UK and STEPHEN CUMMINGS, University of Wellington at Victoria, New Zealand

Strategy in Practice presents a practitioner-focussed approach to strategy. Rigorously founded on current thinking and theoretical concepts in the field of strategic management, it aims to: • Provide the strategy practitioner with a systematic and insight-driven approach to strategic thinking. • Establish and translate the relevance of strategy theory to its application in the practice field. • Leads the reader through the strategic thinking process, beginning with the formulation of compelling and clearly articulated strategic questions and an appropriate analysis of the relevant issues. This book offers students and executives the tools they need to develop insight or ‘get the big picture’ on the basis of limited information and fast reaction to unexpected crisis. Its concise format will make it a popular primer for all readers. Contents: Introduction to Strategy in Practice and Strategic Thinking; Articulating the Strategic Question; Sense Making and Strategic Insight; Strategic Analysis; Strategy Formation and Evaluation of Strategic Options; InsightDriven Strategy in Perspective. 9780470972397 • 176pp • 2010 • Pbk £24.99/€30.00

People tend to think of creativity and strategy as opposites. This book argues that they are far more similar than we might expect. By considering strategy as a creative process (and vice versa), the authors define ‘creative strategy’ as a mindset which switches between opposing processes and characteristics, and which drives every aspect of the business. The authors draw experiences and cases from across this false divide – from the music industry, sports, fashion, Shakespearean theatre companies, creative and media organizations and dance, as well as what we might regard as more mundane providers of mainstream products and services – to uncover the creative connections behind successful strategy. Contents: Prologue: When Strategy Meets Creativity; False Separations and Creative Connections; What is Creativity?; Uncreative Strategy; A More Creative View of Strategy; Creating and Discovering a Creative Strategy Process; PART I – The Innovative Act: Discovery and Creation; The Bisociations of Strategic Innovation; The Six Outcomes of Strategic Innovation; Sparking Strategic Innovation; PART II – Strategic Entrepreneurship: Dilettantes and Diligence: The Five Angles of Strategic Entrepreneurship; Three Angular Journeys of Entrepreneurship; PART III – Strategic Leadership: Envisioning and Interacting: Leading from the Middle; The Strategic Leadership Keypad; Shifting Keys: Leadership as Envisioning and Interacting; PART IV – Strategic Organization: Focussing and Loosening: From Principles of Excellent Organizations to Organizational ‘Virtues’; Seven Virtues of Strategic Organization; Strategic Organization: Where Creative Strategy Ends (And Begins Again). 9781405180191 • 240pp • 2010 • Pbk £24.99/€30.00

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STRATEGIC MANAGEMENT

NEW!

International Strategy and Competition

Strategic Management of Health Care Organizations

DAVID COLLIS, Harvard University, USA

6th Edition

This book is designed for every student who will be involved in managing and advising companies that compete internationally or face international competitors.

LINDA E. SWAYNE, University of North Carolina at Charlotte, W. JACK DUNCAN and PETER M. GINTER, both of University of Alabama, USA

Designed around the course at Harvard Business School, Collis’ new text takes the firm which operates across borders as a unit of analysis and the senior manager in a multinational as the typical decision-maker. Features: • Illustrated with examples from companies of all sizes from around the globe. • Provides students with the means to navigate their way through the decisions they will face and formulate an effective business strategy. • A much-needed guide to the common strategic issues that arise when firms compete internationally. Contents: Motivation: What’s Different about International Strategy?; The Globalisation Context: The Drivers, Extent, and Evolution of Globalisation and the Debate over its Implications; Generic International Strategies; Which Product? What Countries?; Where Locate?; How Organise?; Is There One Best Strategy? 9781405139687 • 256pp • July 2011 • Pbk £25.99/€31.20

The 6th Edition of this classic strategic management text provides up-to-date and concise coverage of all the essential strategic momentum. The authors have comprehensively addressed issue assessment in the health care environment, service area competitor analysis, internal organizational analysis, development of directional strategies, strategy formulation, and strategy implementation. • Features new examples from real-world health care organizations.

Strategic Management Logic and Action ANNE SIGISMUND HUFF, University of Illinois at Urbana-Champaign, STEVEN W. FLOYD, HUGH D. SHERMAN, Southampton College of Long Island University, USA and SIRI TERJESEN Students are already strategists in their personal lives. This concise text, intended primarily for advanced undergraduate and MBA students, provides students with the know-how to apply effective strategies in their future careers. Strategic Management: Logic and Action provides a wide range of organizational examples along with worksheets at the end of each chapter. Students are encouraged to use the Web as a source of information, but to also interview people to assess actions within the context of organizations.

• Chapters are brought to life by the Introductory Incidents, Learning Objectives, Perspectives, Lessons for Health Care Managers, Managers Bookshelf, and questions for class discussion.

• Chapter Case Vignettes to inspire class discussion and facilitate critical thinking.

• Greatly enhanced teaching materials and web supplements.

• Web Exercises to give students the opportunity to explore and apply what they have learned.

Contents: The Nature of Strategic Management; Understanding and Analyzing the General and Health Care Environment; Service Area Competitor Analysis; Internal Environmental Analysis and Competitive Advantage; Directional Strategies; Developing Strategic Alternatives; Evaluation of Strategic Alternatives and Strategic Choice; Value Adding Service Delivery Strategies; Value Adding Support Strategies; Communicating the Strategy and Developing Action Plans; Cases section (20 cases). Resources: Instructor Companion Website including Instructors Manual, Case Study Notes and Exhibits.

• Chapter Worksheets to facilitate analysis from cases, online resources, and first-hand experience.

Contents: Introduction; Defining Strategy; Developing Resources; Serving Customers; Seeking Opportunity; Competing with Rivals; Specifying a Business Model; Considering Corporate Strategy; Thinking Global; Accepting Responsibility; Ensuring Execution; Managing Knowledge; Providing Leadership; Epilogue. Resources: Instructor Companion website including instructors manual, testbank, powerpoint slides and suggested cases. 9780471017936 • 448pp • 2008 • Pbk £37.99/€45.60

9781405179188 • 869pp • 2009 • Hbk £45.00/€54.00

For general enquiries, please email: highereducation@wiley.com

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STRATEGIC MANAGEMENT

Industrial Organization

Strategic Management Dynamics

Contemporary Theory and Empirical Applications, 4th Edition

KIM WARREN, London Business School, UK

LYNNE PEPALL, DAN RICHARDS and GEORGE NORMAN, all of Tufts University, USA Now in its fourth edition, this bestselling textbook uniquely uses the tools of game theory, information economics, contracting issues, and practical examples to examine all facets of industrial organization to enhance students’ understanding of real world market events. This new edition includes current research on real business behavior and public policy. Contents: Part I: Foundations: Industrial Organization: What, How, and Why?; Basic Microeconomics; Market Structure and Market Power; Technology and Cost. Part II: Monopoly Power in Theory and Practice: Price Discrimination and Monopoly; Linear Pricing; Price Discrimination and Monopoly; Non-linear Pricing; Product Variety and Quality Under Monopoly; Commodity Bundling and Tiein Sales. Part III: Oligopoly and Strategic Interaction: Static Games and Cournot Competition; Price Competition; Dynamic Games and First and Second Movers. Part IV: Anticompetitive Strategies: Limit Pricing and Entry Deterrence; Predatory Conduct; More Recent Developments; Price Fixing and Repeated Games; Collusion; Detection and Public Policy. Part V: Contractual Relations between Firms: Horizontal Mergers; Vertical and Conglomerate Mergers; Vertical Price Restraints; Nonprice Vertical Restraints. Part VI: Nonprice Competition: Advertising, Market Power, and Information; Advertising, Competition, and Brand Names; Research and Development; Patents and Patent Policy. Part VII: Network and Auctions: Network Issues; Auctions and Auction Markets.

Strategic Management Dynamics builds on, and goes substantially beyond the existing strategy textbooks with its focus on understanding and managing how organisations perform over time. Based on simple but powerful underlying principles, the book both lays out a comprehensive approach to strategy analysis, design and delivery, and connects with established frameworks in the field. Features: • Numerous simulation models to demonstrate dynamics principles in strategy as well as in marketing, human-resource management, R&D, operations management and other functions – ideal for class exercises and assignments. • Extensive discussion of established strategy frameworks, adapted to demonstrate implications for how organisations perform over time. • End-of-chapter questions and exercises, supported by detailed worksheets. Brief Contents: Part 1: Performance, Resources and the Strategic Architecture: Performance Through Time; Resources Drive Performance; Resource Accumulation; The Strategic Architecture. Part 2: Building Strategy, and Competing Through Time: Resource Attributes; Resource Development; Rivalry. Part 3: Controlling Strategy and Intangible Factors: Goals and Controls; Intangible Resources; Capabilities.

Strategic Management GARTH SALONER, ANDREA SHEPARD and JOEL PODOLNY, all of Stanford University, Graduate School of Business, USA Strategic Management was written for current and future general managers who have or will have overall responsibility for a business. The essential ability for this job is a well-developed capability for strategic thinking. The authors provide a set of frameworks, tools, and concepts to build this capability. They have drawn from research in the disciplines that surround and support strategic management with an emphasis on their own disciplinary backgrounds: theoretical and empirical microeconomics and organisation theory. The text provides insights into organisations and strategy that will help general managers make strategic thinking in their firms pervasive, effective, and rewarding. Contents: Business Strategy; Competitive Advantage; Internal Context: Organization Design; Organization and Competitive Advantage; External Context: Industry Analysis; The Spectrum of Competition and Niche Markets; Competition in Concentrated Markets; Entry and the Advantage of Incumbency; Creating and Capturing Value in the Value Chain; Strategic Management in a Changing Environment; Strategy in Markets with Demand-Side Increasing Returns; Globalization and Strategy; Corporate Strategy: Managing for Value in a Multibusiness Company; The Strategy Process; Appendix; Credits; Index. 9780470009475 • 464pp • 2005 • Hbk Adoption price available on request

9780470060674 • 716pp • 2007 • Pbk £40.99/€49.20

Resources: PowerPoint Slides and Instructor’s Manual are available online. 9781405176323 • 720pp • 2008 • Hbk £36.99/€44.40

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STRATEGIC MANAGEMENT

NEW EDITION!

The Strategy Pathfinder Core Concepts and Live Cases

The Strategy Reader

Scenarios

2nd Edition

2nd Edition

Edited by: SUSAN SEGAL-HORN, Open University Business School, UK

KEES VAN DER HEIJDEN, Strathclyde Graduate Business School, UK

The second edition of this successful Strategy Reader retains many of the classic readings from the previous edition, such as those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top-quality articles by prominent international scholars such as Shapiro, Teece, Hitt and Miller.

Kees van der Heijden illustrates how to move your organisation to meet the future by linking scenario thinking and your business ideas in an on-going strategic conversation. Taking the principles of organisational learning as its basis, the author describes practical and down-to-earth ways in which the organization can develop its skills in conducting on-going scenario-based strategy process. The methods described are based on many years of practical experience of managers in both large and small organisations.

The Art of Strategic Conversation

2nd Edition DUNCAN ANGWIN, University of Warwick, UK, STEPHEN CUMMINGS, Victoria University of Wellington, New Zealand and CHRIS SMITH, University of Adelaide, Australia “The Strategy Pathfinder represents a refreshing and engaging method for teaching strategy. The processes and cases, which define the book, provide excellent learning materials that bring a real life experience to students” STUART SANDERSON, Bradford University, UK

The Strategy Pathfinder is built around micro-cases of real-life problems faced by companies and executives. These microcases help readers to engage with the kinds of situations they will encounter in their working lives while provoking discussions about key theoretical themes. Original presentation and design makes this an essential companion for both the business-school classroom and the executive briefcase. Features: • The ‘micro-cases’ developed for this text provide an invaluable tool for stimulating debate and enabling busy executive students to engage swiftly with the key concepts of strategic management.

Features: • New topics covered include corporate social responsibility, new technology, ethics, strategic alliances, corporate parenting, diversification, and chaos/complexity theory. • Guides students through the literature with extensive editorial commentary. • Provides an ideal accompaniment to any major strategy textbook. Brief Contents: What Is Strategy?; The Context of Strategy; The ResourceBased View of Strategy; Connections Between Strategy, Structure and Process; Issues in Corporate Strategy; Developing International Strategy; Postscript, Index. 9781405126878 • 544pp • 2004 • Pbk £29.99/€36.00

Contents: 1965 to 1990 – Five Discoveries at Shell; Introduction to Scenario-based Planning; Three Competing Paradigms in Strategic Management; Strategising; The Business Idea of an Organisation; The Uncertain Environment; Scenario Analysis; Scenarios and the Strategic Conversation; The Practitioner’s Art; Articulation of the Business Idea; Competitive Positioning; Scenario Development; Option Planning; The Management of Change; Planning Process; Guiding the Strategic Conversation. 9780470023686 • 380pp • 2004 • Hbk £29.99/€36.00

• The wide variety of short current case examples provide rapid exposure to current practical issues affecting strategic choice. Contents: Macro Shocks; Movers and Shakers; Industry Dynamics; Corporate Strategy; Perfect Positioning; Corporate Identity; Organic Strategy; Crossing Borders; Guiding Change; Sustain Ability; Maverick Strategies. 9780470689462 • 384pp • January 2011 • Pbk £29.99/€36.00

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STRATEGIC MANAGEMENT

Scenario Planning 2nd Edition GILL RINGLAND Building on the success of the original edition, Scenario Planning Second Edition presents the issues of scenarios planning in a way that is accessible to managers. The hallmarks of the first edition – a conceptual rather than mathematical approach, practical advice, and extensive case studies – remain. New to This Edition: • New and updated case studies including the European Commission, Nissan, Scenarios for Scotland, Napier University, Glaxo and Nationwide. • Extended time horizons, new methods, thorough revisions of every chapter and removal of outdated material. • Updated Foreword by Peter Schwartz. Contents: Methods and Examples; Case Studies; Examples of Scenarios; References; Appendix; Index. 9780470018811 • 490pp • 2006 • Hbk £31.99/€38.40

The New Strategic Management Organization, Competition and Competence RON SANCHEZ, IMD, Switzerland, AIMÉ HEENE, University of Ghent, Belgium Building on the fundamental tenets of competence-based strategic management, The New Strategic Management clearly defines a new conceptual foundation for strategic thinking and action. The authors offer a clear framework that incorporates the essential features of traditional strategy analysis within the dynamic, systemic, cognitive, and holistic views of organizations, competition, and cooperation that have emerged under the competence banner in the past decade. Brief Contents: Organization and Strategic Management; Perspectives on Economic Organization and Strategic Management; The Competence-Based Approach to Strategic Management; Business-Unit Strategy; Corporate Strategy for Multiple Business Units; Global Strategy; Strategic Leadership and Stewardship; Mini-Cases; Full-Length Cases. 9780471344001 • 326pp • 2003 • Pbk £34.99/€42.00

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The Sixth Sense Accelerating Organisational Learning with Scenarios KEES VAN DER HEIJDEN, RON BRADFIELD, GEORGE BURT, GEORGE CAIRNS and GEORGE WRIGHT, all of Strathclyde Graduate School of Business, UK This book helps readers move beyond the idea that the future of business will resemble the past and allows them to use scenarios to imagine multiple perspectives. The concepts of organizational realities, experience, and beliefs are explored to encourage and embrace change in business organizations for a successful future. Brief Contents: Introduction; Preparing for the Future; How Managers Think About the Future; How Organizations Think About the Future; The Impact of Culture and Cultural Assumptions on Strategy; Shaping the Future – The Emergence of Modern Scenario Techniques; Developing the Skills for Long-Term Survival and Success – Principles of the Scenario Process; Scenario Planning in the Organizatiuonal Context; Scenario Planning – Taking Charge of the Future; Summary. 9780470844915 • 320pp • 2002 • Hbk £31.99/€38.40

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HUMAN RESOURCE MANAGEMENT & LEADERSHIP

Managing Human Resources Personnel Management in Transition 4th Edition STEPHEN BACH, Kings College, London, UK “This book succeeds in combining authoritative and clear accounts of human resource management with cutting edge research. Such a collection is invaluable in the classroom. I cannot recommend this too highly.” IRENA GRUGULIS, Bradford University, UK

This thoroughly revised edition of this bestselling text provides an authoritative analysis of the latest developments in the field for students and professionals. Contents: Part I: Managing Human Resources in Context: 1. Personnel Management in Transition; 2. Personnel Management and European Integration: A Case of Indelible Imprint?; 3. Managing Human Resources in Multinational Companies; 4. Managing Human Resources in the Networked Organization. Part II: Employee Resourcing: 5. Recruitment and Selection; 6. Work-Life Balance: Challenging the Overwork Culture; 7. Walking the Talk?; Equality and Diversity in Employment. Part III: Employee Development: 8. Skills, Training and the Quest for the Holy Grail of Influence and Status; 9. Management Development and Career Management; 10. Employer and Employee Branding: HR or PR? Part IV: Pay and Performance: 11. New Directions in Performance Management; 12. Remuneration Systems; 13. Customer Service Work, Emotional Labour and Performance. Part V: Work Relations: 14. Discipline and Attendance: A Murky Aspect of People Management; 15. Direct Participation and Involvement; 16. Management and Trade Unions: Partnership at Work? 9781405118514 • 480pp • 2005 • Pbk £29.99/€36.00

Strategic Human Resource Management Global Perspectives, 2nd Edition RANDALL S. SCHULER and SUSAN E. JACKSON, Rutgers University, USA “This new edition of Strategic Human Resource Management is, in global terms, the best book in the field of strategic HRM I have ever read.” PROFESSOR CARY COOPER, Lancaster University Management School, UK

Contents: Part I: Overview of SHRM: Looking Inside for Competitive Advantage; Understanding Human Resource Management in the Context of Organizations and Their Environments; Implications of the Converging Economy for Human Resource Management; Human Resources and the Resource Based View of the Firm; The Complex Resource-Based View: Implications for Theory and Practice in Strategic Human Resource Management. Part II: Global Dimensions: Converting Global Presence into Global Competitive Advantage; Human Resource Strategy in International Context; Reframing Global Mindset: From Thinking to Acting; European Human Resource Management: Researching Developments over Time; HRM in China; HRM in India. Part III: Strategy into Action: HR Strategy and Competitive Advantage in the Service Sector; Managing the Human Resource Architecture for Knowledge-Based Competition; Scoring on the Business Scorecard; Strategies for Responsible Restructuring. Part IV: Role of the HR Department and HR Professionals: The Three-Dimensional People Strategy: Putting Human Resources Policies into Action; Seeing the Elephant: Human Resource Management Challenges in the Age of Globalization; The Changing Role of the Corporate HR Function in Global Organizations of the Twenty-first Century; Conclusion; Strategic Human Resource. 9781405149594 • 496pp • 2007 • Pbk £31.99/€38.40

The Truth About Leadership The No-fads, Heart-of-the-Matter Facts You Need to Know JAMES M. KOUZES and BARRY Z. POSNER, both of Leavey School of Business at Santa Clara University, USA In their engaging, personal, and bold new book, Kouzes and Posner reveal ten timetested truths that show what every leader must know, the questions they must be prepared to answer, and the real-world issues they will likely face. Features: • Based on thirty years of research, more than one million responses to Kouzes and Posner’s leadership assessment, and the questions people most want leaders to answer. • Shows emerging leaders what they need to know to be effective; fans of The Leadership Challenge will find a dynamic new look at the real challenges leaders face today. • Drawing from cases spanning three generations of leaders from around the world, this is a book leaders can use to do their real and necessary workbringing about the essential changes that will renew organizations and communities. Contents: Introduction: What Everyone Wants to Know About Leadership; Truth 1: You Make a Difference; Truth 2: Credibility Is the Foundation of Leadership; Truth 3: Values Drive Commitment; Truth 4: Focusing on the Future Sets Leaders Apart; Truth 5: You Can’t Do It Alone; Truth 6: Trust Rules; Truth 7: Challenge Is the Crucible of Greatness; Truth 8: You Either Lead by Example or You Don’t Lead at All; Truth 9: The Best Leaders are the Best Learners; Truth 10: Leadership is an Affair of the Heart. 9780470633540 • 224pp • 2010 • Hbk £16.99/€20.00

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HUMAN RESOURCE MANAGEMENT & LEADERSHIP

The Leadership Challenge

Reframing Organizations

Industrial Relations

4th Edition

Artistry, Choice, and Leadership, 4th Edition

Edited by TREVOR COLLING and MIKE TERRY, Warwick Business School, UK

JAMES KOUZES, Emeritus, Tom Peters Company, BARRY Z. POSNER, Leavey School of Business and Administration and Santa Clara University, USA The Leadership Challenge has become one of the best-selling leadership books of all time. Now, with the publication of the fourth edition of their landmark book, the authors celebrate twenty-five years of leadership excellence. The Leadership Challenge – the most trusted source on becoming a better leader – has been thoroughly updated and revised for a new generation of leaders living and working in a global environment. Building on the knowledge base of the previous books, the fourth edition is grounded in research and presents extensive interviews with a diverse group of leaders at all levels in a wide variety of organizations from around the world. The authors emphasize that the fundamentals of leadership are not a fad. With scores of new case studies and a timeless and inspiring message, The Leadership Challenge is a “personal coach in a book,” guiding readers through the Five Practices of Exemplary Leadership®. Contents: Preface: Getting Extraordinary Things Done In Organizations; What Leaders Do And What Constituents Expect; The Five Practices Of Exemplary Leadership; Credibility Is The Foundation Of Leadership; Model The Way; Clarify Values; Set The Example; Inspire A Shared Vision; Envision The Future; Enlist Others; Challenge The Process; Search For Opportunities; Experiment And Take Risks. Enable Others To Act; Foster Collaboration; Strengthen Others; Encourage The Heart; Recognize Contributions; Celebrate The Values And Victories; Leadership For Everyone; Leadership Is Everyone’s Business. 9780787984915 • 416pp • 2007 • Hbk £18.99/€24.00

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LEE G. BOLMAN, University of Missouri-Kansas City and TERRENCE E. DEAL, University of Southern California, USA First published in 1984, Lee Bolman and Terrence Deal’s best-selling book has become a classic in the field. The new edition contains a wealth of new examples from both the private and the nonprofit sectors. In addition, the book offers updated content and expanded discussions of self-managing teams, dramaturgical and institutional theory, change theory, the “blink” process, “black swans,” and gay rights. Contents: Part 1: Making Sense of Organizations; Introduction: The Power of Reframing; Simple Ideas, Complex Organizations. Part 2: The Structural Frame; Getting Organized; Structure and Restructuring; Organizing Groups and Teams. Part 3: The Human Resource Frame; People and Organizations; Improving Human Resource Management; Interpersonal and Group Dynamics. Part 4: The Political Frame; Power, Conflict, and Coalition; The Manager as Politician; Organizations as Political Arenas and Political Agents. Part 5: The Symbolic Frame; Organizational Symbols and Culture; Culture in Action; Organization as Theater. Part 6: Improving Leadership Practice; Integrating Frames for Effective Practice; Reframing in Action: Opportunities and Perils; Reframing Leadership; Reframing Change in Organizations: Training, Realigning, Negotiating, and Grieving; Reframing Ethics and Spirit; Bringing It All Together: Change and Leadership in Action; Epilogue: Artistry, Choice, and Leadership. Appendix: The Best of Organizational Studies: Scholars Hits and Popular Best-Sellers.

Theory and Practice, 3rd Edition

In this updated third edition, Industrial Relations provides more detailed guidance on legal and institutional changes and incorporates the most recent findings of the government-sponsored survey, The Work and Employee Relations Survey. More accessible to students, this edition discusses the effects of International and European developments on British Industrial Relations. “Completely revised, the latest edition of Industrial Relations provides an invaluable guide to the actors, contexts, processes and significant outcomes within British employment relations. Based on thorough review of the latest research, it is essential reading for students, academics and those professionally involved in employment relations and human resource management.” EDMUND HEERY, Cardiff Business School, UK

Resources: Instructor companion website including instructors manual.

Contents: Introduction: Work, the Employment Relationship and the Field of Industrial Relations; Section One: British Industrial Relations in Comparative Context: British Industrial Relations: Between Security and Flexibility; British Industrial Relations: The European Dimension; Section Two: Actors: Management: Caught Between Competing Views of the Organisation; State Capital and Labour Relations in Crisis; Trade Unions: Power and Influence in a Changed Context; Section Three: Contexts: Public Sector Employment Relations: The Challenge of Modernisation; Industrial Relations in the Private Sector; Multinational Companies: Transforming National Industrial Relations; Employment Relations in Small Firms; Section Four: Processes: Negotiation and Collective Bargaining; Employee Representation; The Changing Legal Framework of Employment Relations; Legal Institutions and the Regulation of Workplaces.

9780787987992 • 544pp • 2008 • Pbk £30.99/€36.00

9781444308853 • 680pp • 2010 • Pbk £39.99/€48.00

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HUMAN RESOURCE MANAGEMENT & LEADERSHIP

Practicing Leadership

Human Resource Management

Human Resource Management

Principles and Applications

Linking Strategy to Practice

6th Edition

4th Edition

2nd Edition

RAYMOND J. STONE

ARTHUR SHRIBERG, Xavier University and DAVID SHRIBERG, Loyola University-Chicago, USA

GREG L. STEWART and KENNETH G. BROWN, both of University of Iowa, USA

Providing a unique and insightful perspective, Practicing Leadership examines traditional and contemporary approaches to leadership through a multidisciplinary, integrated, and international lens.

This new edition is designed to help students understand traditional human resource concepts within a decisionmaking framework. Throughout the book, the authors emphasize how organizations excel when they have consistent human resource practices that align with their strategic direction.

Human Resource Management, 6th Edition has been thoroughly revised to reflect contemporary issues and practices in HRM. Topical issues such as work/life balance, the aging population, skills shortages in various industries and diversity in the workplace are all thoroughly explored in terms of their effect on organisations, employees and the human resource manager.

The authors encourage students to develop their own leadership styles by building on their personal strengths and talents, while exploring the different approaches to leadership. With its commitment to ethical and cultural considerations, this new edition delves different aspects and applications of leadership from managerial and psychological to military and virtual. New to this Edition: • Presents a new chapter on the impact of theology on leadership styles. • Discusses the latest trends in commonly used workplace technologies and their impact on leadership. • Examines emerging schools of thought on team functioning and team leadership. Contents: Introduction; Ethical Leadership; Leadership in a Global and Multicultural Society; Evolution of Leadership; Psychology I: Intelligence and Personality; Psychology II: Motivation and Communication; Management and Leadership; Power and Leadership from the Top; Teaming and Leadership; Virtual Leadership; Philosophy and Leadership; Military Leadership; Environmental Leadership; It’s Your Turn. Resources: Instructor Companion Website. 9780470086988 • 304pp • 2010 • Pbk Adoption price available on request

This new edition illustrates how specific human resource practices help increase organizational effectiveness. New to this Edition: • New research. • Updated case examples. • Diverse workforce and competitive advantage: Chapter 3 has been significantly revised to better reflect the competitive advantage that can be gained by developing a diverse workforce. • New HR Video Series. • Updated HR Appendices. Contents: Seeing People as a Strategic Resource; Making Human Resource Management Strategic; Ensuring Equal Employment Opportunity and Safety; Securing Effective Employees; Recruiting Talented Employees; Selecting Employees Who Fit; Managing Employee Retention and Separation; Measuring Performance and Providing Feedback; Training for Improved Performance; Developing Employees and their Careers; Motivating Employees Through Compensation; Designing Compensation and Benefit Packages; Working Effectively with Labour; Aligning Strategy with Practice.

Contents: Part 1: Introducing HRM: Strategic human resource management; Human resource planning; Human resource information management systems; Human resource management and the law, Part 1 case study. Part 2: Determining, attracting and selecting human resources: Job analysis, job design and quality of work life; Recruiting human resources; Employment selection, Part 2 case study. Part 3: Developing human resources: Appraising and managing performance; Human resource development; Career planning and development, Part 3 case study. Part 4: Rewarding human resources: Employee remuneration; Incentive remuneration; Employee benefits; Part 4 case study. Part 5: Managing human resources: Industrial relations; Managing workplace relations; Managing change; Negotiating in the workplace; Employee health and safety; Managing diversity, Part 5 case study. Part 6: Human resources in a changing world: International human resource management; Managing international assignments, Part 6 case study. Part 7: Evaluating human resource management: Assessing human resource management effectiveness, Part 7 case study. 9780470810804 • 914pp • 2008 • Pbk £35.99/€43.20

9780470530498 • 624pp • 2010 • Hbk £54.99/€66.00

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HUMAN RESOURCE MANAGEMENT & LEADERSHIP

Strategic Human Resources

Becoming a Master Manager

Human Resource Management

Frameworks for General Managers

A Competing Values Approach 5th Edition

10th Edition

J.N. BARON and D. KREPS, both of Stanford University, USA

ROBERT E. QUINN, University of Michigan, SUE R. FAERMAN, SUNY at Albany, MICHAEL P. THOMPSON, Brigham Young University, MICHAEL McGRATH, Charles Schwab & Co., Inc., and LYNDA S. ST. CLAIR, Bryant University, USA

This book deals with the implications of human resource management as an important strategic asset and emphasizes its importance within the overall strategy of the firm. It covers issues such as job design, evaluation, recruitment, training, career concern, and outsourcing and downsizing. The links between the various aspects of HRM policy are stressed along with the manner in which the policies are related to management issues such as TQM, just-in-time manufacturing, and others. The result is an overall focus on conceptual frameworks rather than on procedural methodology. Contents: Introduction; The Five Factors; Consistent HR Practices: The Whole Can Be More Than the Sum of the Parts; Employment and Economics; Employment as a Social Relation; Voice: Unions and Other Forms of Employee Representation; Employment, Society, and the Law; Internal Labor Markets; High-Commitment HR; Performance Evaluation; Pay for Performance; Compensation Systems: Forms, Bases, and Distribution of Rewards; Job Design; Staffing and Recruitment; Training; Promotion and Career Concerns; Downsizing; Outsourcing; HRM in Emerging Companies; Organizing HR; Appendix A Transaction Cost Economics; Appendix B Reciprocity and Reputation in Repeated Interactions; Appendix C Agency Theory; Appendix D Market Signaling and Screening. 9780471072539 • 624pp • 1999 • Hbk £42.99/€51.60

This new edition is built on a solid foundation of both theory and empirical evidence, that provides a compelling case for why critical managerial and leadership competencies are important. The competing values framework offers future managers an enduring foundation for analyzing the most appropriate behaviours for achieving organizational goals. It provides a strong background in management skills and concepts needed on the job. Partial Contents: INTRODUCTION – The Competing Values Approach to Management: The Evolution of Management Models; The Competing Values Framework; Organizing the Learning Process – ALAPA. MODULE 1 – Creating and Sustaining Commitment and Cohesion: Understanding Self and Others; Communicating Honestly and Effectively; Mentoring and Developing Others. MODULE 2 – Establishing and Maintaining Stability and Continuity: Organizing Information Flows; Working and Managing Across Functions; Planning and Coordinating Projects. MODULE 3 – Improving Productivity and Increasing Profitability: Developing and Communicating a Vision; Setting Goals and Objectives; Motivating Self and Others. MODULE 4 – Promoting Change and Encouraging Adaptability: Using Power Ethically and Effectively; Championing and Selling New Ideas; Fueling and Fostering Innovation. CONCLUSION – Integration and the Road to Mastery: Integration and Behavioral Complexity; How Master Managers See the World.

DAVID A. DECENZO, Towson State University, USA and STEPHEN P. ROBBINS Written in a clear, lively, concise, and conversational style, this book provides an in-depth look at critical issues in human resource management (HRM). The tenth edition includes an extensive update with new examples and timely HR topics added. New to this Edition: • The majority of opening vignettes and Did You Know? boxes are new to provide the most relevant information. • The Workplace Issues, Technology Corner, and Ethical Issues in HRM boxes have also been updated to reflect current ideas and issues in HR. • Presents more detailed discussions on a wide range of topics including HR as a career, outsourcing of HR, discipline and dismissal, employment branding, and more. Contents: Part 1 – Understanding HRM: The Dynamic Environment of HRM; Fundamentals of Strategic HRM; Part 2 – The Legal and Ethical Context of HRM: Equal Employment Opportunity; Employee Rights and Discipline; Part 3 – Staffing the Organization: Human Resource Planning and Job Analysis; Recruiting; Foundations of Selection; Part 4 – Training and Development: Socializing, Orienting, and Developing Employees; Managing Careers; Part 5 – Maintaining High Performance: Establishing the Performance Management System; Establishing Rewards and Pay Plans; Employee Benefits; Ensuring a Safe and Healthy Work Environment; Part 6 – Labour-Management Environments: Understanding Labour Relations and Collective Bargaining. 9780470505854 • 432pp • 2010 • Pbk £48.99/€58.80

9780470284667 • 384pp • 2010 • Pbk £35.99/€43.20

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HUMAN RESOURCE MANAGEMENT & LEADERSHIP

Personnel Economics in Practice

Organizational Culture and Leadership

Personnel Selection

2nd Edition

4th Edition

MARK COOK, Swansea University, UK

EDWARD P. LAZEAR, Stanford University, MICHAEL GIBBS, University of Chicago, USA

EDGAR H. SCHEIN, Sloan School of Management, USA

Economics is a methodology that has been applied to many areas of human behavior, and has had enormous influence on the study of organizations and human resources. Developed by much of the founding research from Edward Lazear, this economic approach in these areas adds rigor, structure, and clarifies many important issues. The goal of this text is to give the reader a rigorous framework for understanding organizational design and the management of employees. • Presents a rigorous analyses of traditional general management questions available, yet with emphasis on practical application of the ideas. • Uses many real-world and up-to-date examples. Contents: Introduction; Setting Hiring Standards; Recruitment; Investment in Skills; Managing Turnover; Decision Making; Organizational Structure; Job Design; Advanced Job Design; Performance Evaluation; Rewarding Performance; Career-Based Incentives; Employee Stock Options & Executive Pay; Benefits; Entrepreneurship & Intrapreneurship; The Employment Relationship Glossary. Resources: Instructor companion website including teaching notes and additional resources, sample exercises and powerpoint lectures. 9780471675921 • 454pp • 2008 • Hbk £47.99/€57.60

Regarded as one of the most influential management books of all time, this fourth edition focuses on today’s business realities. Edgar Schein draws on a wide range of contemporary research to redefine culture and demonstrate the crucial role leaders play in successfully applying the principles of culture to achieve their organizational goals. Contents: Part One: Organizational Culture and Leadership Defined: The Concept of Organizational Culture: Why Bother?; The Three Levels of Culture; Cultures in Organizations: Two Case Examples; Macrocultures, Subcultures, and Microcultures; Part Two: The Dimensions of Culture: Assumptions About External Adaptation Issues; Assumptions About Managing Internal Integration; Deeper Cultural Assumptions: What is Reality and Truth?; Deeper Cultural Assumptions: The Nature of Time and Space; Deeper Cultural Assumptions: Human Nature, Activity, and Relationships; Culture Typologies and Culture Surveys; Deciphering Organizational Cultures; Part Three: The Leadership Role in Building, Embedding, and Evolving Culture: How Culture Emerges in New Groups; How Founder/Leaders Create Organizational Cultures; How Leaders Embed and Transmit Culture; The Changing Role of Leadership in Organizational “Midlife”; What Leaders Need to Know About How Culture Changes; Part Four: How Leaders Can Manage Culture Change: A Conceptual Model for Managed Culture Change; Culture Assessment as Part of Managed Organizational Change; Illustrations of Organizational Culture Changes; Part Five: New Roles for Leaders and Leadership: The Learning Culture and the Learning Leader; Cultural Islands: Managing Multicultural Groups.

Adding Value Through People 5th Edition Since publication of the first edition in 1988, Personnel Selection has established itself as the definitive European text on the psychometric approach to selection and assessment. Now, with the field continuing to expand rapidly, Mark Cook has fully updated his classic bestseller to address the challenges of today’s workplace. This new edition takes a comprehensive look at the theory surrounding personnel selection, exploring new areas of research in job analysis, mental ability tests, assessment centres, interviews and application forms. It also delivers in-depth coverage of critical new issues. Clear, accessible and enhanced by a new companion website, Personnel Selection will continue to be the guide that students and professionals alike turn to for practical advice in this complex field. • A fully updated edition of highly successful text. • Clear, accessible and practical in its approach. • Now includes emotional intelligence and counterproductive work behaviours – not covered in any other text at this level. Contents: Old and New Selection Methods; Validity of Selection Methods; Job Description and Job Analysis; The Interview; References of Ratings; Tests of Mental Ability; Assessing Personality by Questionnaire; Alternative Ways of Assessing Personality; Biodata and Weighted Application Blanks; Assessment Centres; Emotional Intelligence and Other Methods; Criteria of Work Performance; Minorities, Fairness and the Law; The Value of Good Employees; Conclusions. 9780470986462 • 364pp • 2009 • Pbk £27.99/€33.60

9780470190609 • 464pp • 2010 • Pbk £30.99/€36.00

For general enquiries, please email: highereducation@wiley.com

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ORGANISATIONAL BEHAVIOUR NEW EDITION!

Organizational Behaviour 2nd Edition RAY FRENCH, CHARLOTTE RAYNER, GARY REES and SALLY RUMBLES, all of the Portsmouth Business School, UK

This new edition builds on the strengths and successes of the first edition and has been fully updated to reflect changes in the world of work, following the global financial crisis. The authors combine a managerial approach, focusing on practical, real-world applications, with a rigorous critical perspective that analyses the research behind the theories. The text addresses alternative theoretical perspectives, in parallel to the introduction of new worldwide cases and examples. New pedagogical features, such as the Ethical Dilemma and Critical Thinking boxes, reinforce the critical approach. The concise coverage of the core topics can be applied to both one-semester and year-long teaching and learning patterns.

From the Reviews of the First Edition… “At last we have a text which is strong on both theory and productive, meaningful examples.” Tony Dawson, Liverpool John Moores University, UK

In addition, the text includes: • Strong applied focus stressing the relative applicability of all topic areas in work organisations. • New video resource package with video case studies. • Examples from across all sectors including small businesses and not-for-profit organisations. • In-depth treatment of personality, emotion and identity. Contents: Part 1 – Introduction: What is organizational behaviour? Part 2 – Individual Behaviour and Performance: Individual attributes and their effects on job performance; Learning, reinforcement and self-management; Motivation and empowerment; Job design and performance; Part 3 – Group Dynamics and Team Performance: Groups and teams; Part 4 – Organizational Processes and Performance: Organizational structure and design; Organizational culture, values and diversity; Leadership; Power and decision-making; Communication, negotiation and conflict; Organizational change; Part 5 – Case Studies: Sedlacek Software Spolencost (SSS); Hermitage University; Truly a Great Disappointment; Teaming in Singapore’s Public Service; Transalpine Fitness. (TAF); Motorola: Seeking Direction; Channel 6 TV; The Ups and Downs of National Mutual/AXA; Glossary.

“The pedagogical features in the book are useful. Making students link theoretical concepts to real-life examples early in a course is the best way of helping them learn the concepts and understand their relevance.” Olof Brunninge, Jönkoping International Business School, Sweden

Resources: The fully updated online resource package includes PowerPoint slides, lecturer test bank, student quiz questions and the instructors’ manual. The student will also benefit from a new video package featuring new European case studies, chosen specifically for the new edition, and a range of additional video lecture material.

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9780470710333 696pp March 2011 Pbk £44.99/€54.00

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ORGANISATIONAL BEHAVIOUR

Organizational Behavior

Work in the 21st Century

11th Edition

An Introduction to Industrial and Organizational Psychology 3rd Edition

JOHN R. SCHERMERHORN, Ohio University, JAMES G. HUNT and RICHARD N. OSBORN, Wayne State University and MARY UHL-BIEN, University of Nebraska-Lincoln, USA Known throughout the world for sound pedagogy, research, and theory and wellloved for a rich framework of personal and organizational skills, Organizational Behavior presents students with a full portfolio of skills that will enable them to thrive in whatever area of business they eventually choose. This new 11th Edition places emphases on ethics, leadership, and sustainability – with the same organization, content, and cohesive voice that guides students in the right direction. New features include: • New environmental and sustainability coverage throughout the text, cases, and video offerings. • Greater emphasis on leadership. • Added focus of “Making Ethics Personal” for students. • Significantly enhanced “Research Insights” features. Partial Contents: Part 1: Organizational Behavior Today: Introducing Organizational Behavior; Part 2: Individual Behavior and Performance: Individual Differences, Values, and Diversity; Emotions, Attitudes, and Job Satisfaction; Motivation Theories; Motivation and Performance; Part 3: Teams and Teamwork: Teams in Organizations; Teamwork and Team Performance; Decision Making and Creativity; Part 4: Influence Processes and Leadership: Communication and Collaboration; Power and Politics; Leadership Essentials; Leadership Challenges and Organizational Change; Part 5: Organizational Context: Organizational Culture and Innovation.

FRANK J. LANDY, Baruch College, City University, New York and JEFF M. CONTE, San Diego State University, USA “Thoroughly refreshed and updated, this new edition is even better than the last one. At the same time, it retains its wonderful historical perspective, a writing that connects with the audience by using situations and examples that readers can relate to, and a laser-like focus on the scientist-practitioner model as an underlying framework.” WAYNE CASCIO, University of Colorado Denver, USA

Now in its third edition, Work in the 21st Century is the most current, engaging, and highly regarded text for the industrial and organizational psychology course. Combining leading research, consulting, and teaching expertise, the authors provide students with up-to-date examples and cases that link current research and theory to practical issues in the workplace. Brief Contents: Part 1: Fundamentals; What Is Industrial and Organizational Psychology?; Methods and Statistics in I-O Psychology; Part 2: Industrial Psychology; Individual Differences and Assessment; Job Analysis and Performance; Performance Measurement; Staffing Decisions; Training and Development; Part 3: Organizational Psychology; The Motivation to Work; Attitudes, Emotions, and Work; Stress and Worker Well-Being; Fairness and Diversity in the Workplace; Leadership; Teams in Organizations; The Organization of Work Behavior; Glossary; References; Credits; Name Index; Subject Index.

Resources: WileyPLUS and accompanying Instructor and Student Websites.

Resources: Online Instructor’s Manual; Test Bank; PowerPoint Slides; Student Study Guide.

9780470553114 • 672pp • 2010 • Pbk £56.99/€68.40

9781405190251 • 816pp • 2009 • Hbk £39.99/€48.00

NEW EDITION!

Organizational Behavior A Strategic Approach, 3rd Edition MICHAEL A. HITT, Texas A&M University, C. CHET MILLER, University of Houston and ADRIENNE COLELLA, Tulane University, USA The latest edition of this bestselling text helps students understand how effectively managing behavior in organizations at the individual, group, and organization level effects organizational performance. Throughout the book, the authors emphasize the importance of how people contribute to the success of organizations. New to this Edition: • New Management Weekly Update Site: http://wileymanagementupdates.com • New Lecture Launcher Videos. • New Part Ending Cases. • Research updates. • New HRM Applications. Contents: Part I: The Strategic Lens: Whole Foods Case; A Strategic Approach to Organizational Behavior; Organizational Diversity; Organizational Behavior in a Global Context; Part I Case: Cooperating and Communicating Across Cultures; Part II: Individual Processes: Learning and Perception; Personality, Intelligence, Attitude and Emotions; Work Motivation; Stress and Well-Being; Part II Case: Brussels and Bradshaw; Part III: Groups, Teams and Social Processes: Leadership; Communication; Decision Making by Individuals and Groups; Groups and Teams; Conflict, Negotiation, Power, and Politics; Part III Case: Bright and Dedicated: What More do you Want? Part IV: The Organizational Context: Organizational Structure and Culture; Organizational Change and Development; Part IV Case: A Sea Change in Staffing at Leapfrog Innovations, Inc.; General Ethics Case. Resources: WileyPLUS and accompanying Instructor and Student Websites. 9780470873717 • 656pp • March 2011 • Pbk £46.99/€56.40

For general enquiries, please email: highereducation@wiley.com

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ORGANISATIONAL BEHAVIOUR

Organization

A Primer on Organizational Behavior

Contemporary Principles and Practice JOHN CHILD, University of Birmingham, UK

7th Edition

This exciting sequel to John Child’s classic text, Organization, provides a comprehensive guide to organizational management in today’s world. Written in an approachable style, and featuring new international examples, this is a major contemporary guide to the role of organizations and people in business success. • Covers a broad range of topics, from integration, control, reward policies, outsourcing, flexibility and strategic alliances, to trust, learning, and corporate governance. • Features new international examples. • Each chapter contains summaries of key points, lists of practical guidelines, questions for discussion, and suggestions for further reading. Contents: Preface. Acknowledgments. PART I: The Broad Picture. Chapter 1 Introduction to Organization. Chapter 2 New Conditions, New Organization. PART II: New Internal Forms. Chapter 3 Simpler Structures. Chapter 4 Achieving Integration. Chapter 5 Control. Chapter 6 Reward Policies. Chapter 7 Payment Systems. PART III: New Network Forms. Chapter 8 Outsourcing. Chapter 9 Virtual Organization. Chapter 10 Alliances. Chapter 11 Organizing Across Borders. PART IV: Evolving Effective Organizations. Chapter 12 Achieving Organizational Change and Evolution. Chapter 13 Organizing for Learning. Chapter 14 Generating and Utilizing Trust. Chapter 15 Corporate Governance in New Organizational Forms. Conclusion. Chapter 16 Making Sense of Organization. Index. 9781405116589 • 440pp • 2005 • Pbk £27.50/€33.00

JAMES L. BOWDITCH, Boston College, and ANTHONY F. BUONO, Bentley College, USA This book introduces the reader to terms and concepts that are necessary to understand OB and their application to modern organizations. It also offers sufficient grounding in the field that enables the reader to read scholarly publications such as HR, CMR, and AMJ. This edition features new material on emotional intelligence, knowledge management, group dynamics, virtual teams, organizational change, and organizational structure. Features: • Applications of organizational behavior concepts to managerial and organizational situations are interspersed throughout the book in this new edition.

NEW EDITION!

Handbook of Organizational Learning and Knowledge Management 2nd Edition MARK EASTERBY-SMITH, Lancaster University, UK and MARJORIE A. LYLES, Indiana University, USA Fully revised and updated, the new edition of this successful Handbook will be welcomed by management students world-wide. By bringing together the latest approaches from the leading experts in organizational learning and knowledge management, this volume provides a unique and valuable overview of current thinking about how organizations accumulate ‘knowledge’ and learn from experience. Key areas updated in this Edition: • Resource based view of the firm.

• A good balance between micro and macro topics in the field.

• Capability management.

• Focuses on organizational development and managing large-scale change.

• Organizational culture.

Contents: Management and Organizational Behavior; Perception, Attitudes, and Individual Differences; Motivation; Communication; Group Dynamics; Work Teams And Intergroup Relations: Managing Collaboration And Conflict; Leadership, Power, and The Manager; Macro-Organizational Behavior: The Organization's Environment; Organization Structure And Design; Organizational Culture And Effectiveness; Organization Development And Change; Appendix A: The Research Process In Organizational Behavior; Appendix B: Statistical Analysis; Appendix C: How To Read A Research-Oriented Journal Article.

• Global management.

• Mergers and acquisitions. • Strategic management. • Leadership. Contents: Part I: Disciplinary Perspectives; Part II: Organizational Learning and Learning Organizations; Part III: Organizational Knowledge and Knowledge Management; Part IV: Problematizing Organizational Learning and Knowledge. 9780470972649 • 640pp • May 2011 • Pbk £36.99/€44.40

9780470086957 • 496pp • 2008 • Pbk £37.99/€45.60

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PRODUCTION & OPERATIONS MANAGEMENT

Operations Management 2nd Edition ANDREW GREASLEY, Aston University Business School, UK

Operations Management is a modern success story that plays an essential role in any organisation. Andrew Greasley provides a clear and accessible introduction to this important area of study, focusing on all key areas of operations in both manufacturing and service industries. Features:

“A concise and well written introduction to operations management.” Dr John D. Lamb, University of Aberdeen Business School

• European perspective. • Focused, condensed approach. • Comprehensive package of online learning support materials. • Strong pedagogical structure. • Fully revised and updated full colour presentation. • New sections on global operations, RFID, knowledge management and teamwork. Contents: PART 1: INTRODUCTION; Chapter 1. Introduction; Chapter 2. Operations Strategy; PART 2: DESIGN; Chapter 3. Process Types; Chapter 4. Layout Design; Chapter 5. Facility Design; Chapter 6. Process Technology; Chapter 7. Product and Service Design; Chapter 8. Process Design; Chapter 9. Job Design; PART 3: MANAGEMENT; Chapter 10. Planning and Control; Chapter 11. Capacity Management; Chapter 12. Inventory Management; Chapter 13. Lean Operations and JIT; Chapter 14. ERP; Chapter 15. Supply Chain Management; Chapter 16. Project Management; Chapter 17. Quality; Chapter 18. Improvement. Resources: Instructor and Student Companion websites including, powerpoint slides, instructors manual, solutions, testbank and quizzes. WileyPLUS, a powerful online tool that providens an integrated suite of teaching and learning resources in one easy-to-use website complete with an online version of the text. 9780470997611 584pp 2009 Pbk £40.99/€49.20

For general enquiries, please email: highereducation@wiley.com

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PRODUCTION & OPERATIONS MANAGEMENT NEW EDITION!

Operations Management Creating Value Along the Supply Chain 7th Edition ROBERTA RUSSELL and BERNARD TAYLOR, both of Virginia Tech, USA Operations Management, 7th Edition is designed to teach students how to analyze processes, ensure quality, create value, and manage the flow of information and products, while creating value along the supply chain. The authors explain and clearly demonstrate the skills needed to be a successful operations manager. More importantly, the text makes the quantitative topics easy for students to understand and the mathematical applications less intimidating. New to This Edition: 9780470646236 • 832pp February 2011 • Pbk £49.99/€182.40

• Supply chain management focus: Coverage is organized around the increasingly important topic of operations as the creation of value along a supply chain. • New sustainability emphasis: Enabling students to think strategically about sustainable practices. • Chocolate: Used to introduce various OM topics within the chapter and is ideal because its supply chain is global and its production process is straight forward. • New OM Video Series: Video clips are based on the Malcolm Bridge Award Winners and feature interviews and footage from major corporations. Contents: Part One: Operations Management: Introduction to Operations Management; Quality Management; Statistical Process Control; Product Design; Service Design; Processes and Technology; Capacity and Facilities; Human Resources; Project Management; Part Two: Supply Chain Management: Supply Chain Management Strategy and Design; Global Supply Chain Procurement and Distribution; Forecasting; Inventory Management; Sales and Operations Planning; Resource Planning; Lean Systems; Scheduling; Appendix A – Normal Curve Areas. Resources: WileyPLUS. Instructor Resources – Instructor’s Companion Website including: Instructor’s Manual; Solutions Manual; PowerPoint Slides; Test Bank; Computerized Test Bank; Student OM Videos; Online Quizzes. Student Resources – Student Companion Website including: Online Practice Quizzes; Lecture Slides in PowerPoint; Virtual Tours are online tours of service and production facilities; Internet exercises and Web Links.

Essential Guide to Operations Management Concepts and Case Notes DAVID BAMFORD, Manchester Business School and PAUL FORRESTER, Birmingham University, UK “This is an excellent concise text that introduces students to all of the key areas – it’s an invaluable aid for students in understanding all of the major aspects of operations and their importance to the success of businesses”.

STEVE BROWN, University of Exeter Business School, UK

9780470749494 • 224pp • 2010 Pbk • £24.99/€30.00

Providing a novel treatment of Operations Management, this book takes a fresh insight into this increasingly important topic, exploring fundamental principles equally applicable to service and manufacturing situations. The text adopts a strategic stance by providing a framework for effective decision making and is aimed at practising managers who need to design working processes, manage change and make decisions within a strategic framework. The framework and supporting case vignettes allow the practitioner to grasp essential concepts quickly in a range of different operational contexts. Features: • A concise and affordable guide to the key concepts of Operations Management, with a range of contemporary applications for managers. • Covers recent developments in OM such as project management, technology transfer, the latest quality improvement measures and supply chain strategies. • Includes case examples, key reading lists, useful web addresses at the end of each chapter and a ‘useful formulae’ listing for the quantitative side of operations management. Contents: Operations Management in Context; Designing Business Processes; Designing Products and Services; Transfer of Technology; Controlling Enterprise Resources; Developing Lean Operations; Managing Projects; Managing Operations Strategically; Managing Quality Systems; Improving the Operations; Making It All Work!

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PRODUCTION & OPERATIONS MANAGEMENT Global Logistics and Supply Chain Management JOHN MANGAN, CHANDRA LALWANI and TIM BUTCHER, University of Hull, UK Global Logistics and Supply Chain Management is a much needed concise textbook which focuses on both logistics and supply chain management adopting a truly global perspective. Offering an excellent range of case material, the text has both a practical element, to enable the reader to ‘do’ logistics (select carriers, identify routes, structure warehouses) and a strategic element (understand the role of logistics and supply chain management in the wider business context). Features:

• Provides a truly global perspective. • Chapters include integrated caselets. Long case studies are included at the end of each part. • Practical and applied: demonstration of application of tools and techniques. 9780470066348 • 352pp • 2008 Pbk • £35.99/€43.20

• Explores trends. • Adopts a multidisciplinary approach. • Includes a good level of quantitative material. Brief Contents: Part 1 – Supply Chain Strategies: Introduction; Supply Chain Strategies; Supply Chain Planning; Globalisation and International Trade. Part 2 – Supply Chain Operations: Sourcing and Procurement; Inventory Management; Warehousing and Materials Handling; Physical Flows & Transportation; Information Flows & Technology; Resource Flows & Finance. Part 3 – Supply Chain Designs: Performance Management; Risk, Resilience, Robustness, Responsiveness, Reliability; Reconfiguration; Collaboration and Integration; Sustainability; New Supply Chain Designs.

Statistical Quality Control A Modern Introduction 6th Edition DOUGLAS C. MONTGOMERY, Georgia Institute of Technology, USA The sixth edition of Statistical Quality Control provides a comprehensive treatment of the major aspects of using statistical methodology for quality control and improvement. Both traditional and modern methods are presented, including state-of-the-art techniques for statistical process monitoring and control and statistically designed experiments for process characterization, optimization, and process robustness studies. Features:

• Comprehensive coverage of the subject from basic principles to state-of-the-art applications. 9780470233979 • 864pp • 2008 Hbk • £47.99/€57.60

• Emphasis on statistical techniques, as well as a strong engineering and management orientation. • All examples in the book utilize data from real applications. Brief Contents: Part I: Introduction: Quality Improvement in the Modern Business Environment; The DMAIC Process. Part II: Statistical Methods Useful in Quality Control and Improvement: Modeling Process Quality; Inferences about Process Quality. Part III: Basic Methods of Statistical Process Control and Capability Analysis: Methods and Philosophy of Statistical Process Control; Control Charts for Variables; Control Charts for Attributes; Process and Measurement System Capability Analysis. Part IV: Other Statistical ProcessMonitoring and Control Techniques: Cumulative Sum and Exponentially Weighted Moving Average Control Charts; Other Univariate Statistical Process Monitoring and Control Techniques; Multivariate Process Monitoring and Control; Engineering Process Control and SPC. Part V: Process Design and Improvement with Designed Experiments: Factorial and Fractional Experiments for Process Design and Improvements; Process Optimization and Designed Experiments. Part VI: Acceptance Sampling: Lot-by-Lot Acceptance Sampling for Attributes; Other Acceptance Sampling Techniques; Appendix.

For general enquiries, please email: highereducation@wiley.com

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PRODUCTION & OPERATIONS MANAGEMENT

Operations Management

Facilities Planning

4th Edition

JAMES A. TOMPKINS et al, Tompkins Associates, Inc.

A Competitive Advantage for the 21st Century

Tompkins et al’s book is the leading facilities planning book on the market today. Its blending of breadth and depth of coverage are unmatched. The new edition continues to guide engineers through each step in the planning process. The updated material includes more discussions on economics, the supply chain, and ports of entry. It takes a more global perspective while incorporating new case studies to show how the information is applied in the field.

2nd Edition

4th Edition

JACK R. MEREDITH, University of Cincinnati, USA Operations Management provides an introduction to the basic concepts of operations management with a strategic, conceptual, and contemporary approach. Specifically written with the needs of MBA students in mind, current topics such as supply chain management, the balanced scorecard, and yield management, as well as those specific to marketing, finance and other majors are explained. Features of this New Edition include: • Completely reorganized with a focus on the current thrusts of operations management: strategy, six sigma, lean, and supply chain management. • Several case studies have been added to show how the concepts are applied on the job. • Presented in two colours to enhance the images and exhibits. • Minimizes the heavier quantitative material to just the discussions and examples that illustrate a particular concept. Contents: Competitive Operations for the Global Arena; Designing the Transformation System; Monitoring and Controlling the Transformation System; Six Sigma for Improving the Transformation System; Lean Operations Improve Transformation System Value; Project Management and the Transformation System; Managing Supply Chain Logistics and Inventories; Capacity Management through Location and Schedulin. 9780470524572 • 460pp • 2010 • Pbk £39.99/€48.00

Features:

• Written by outstanding authors whose backgrounds, experiences, and blend of writing make this the best-selling facilities text available.

Global Logistics Management

KENT GOURDIN, College of Charleston, USA This second edition of Global Logistics Management has been thoroughly revised and updated, and new examples have been added reflecting recent developments in the field. This new edition: • Helps readers to understand and appreciate the power of managing logistics for profit and competitive advantage.

• Material is presented using a structured methodology and practical approach.

• Educates readers about the nature of individual logistics activities and how they can be woven together.

• Many of the chapters have been streamlined as well to focus on the most relevant topics.

• Contains a global focus throughout, with examples drawn from various parts of the world.

• Provides historical perspectives and contemporary views on facilities planning.

• Now includes new examples reflecting recent developments and current preoccupations, including security and global instability.

Contents: Part One – Defining Requirements: Introduction; Product, Process, and Schedule Design; Flow Systems, Activity Relationships, and Space Requirements; Personnel Requirements. Part Two – Developing Alternatives: Concepts And Techniques: Material Handling; Appendix 5B: Material Handling Equipment; Layout Planning Models and Design Algorithms. Part Three – Facility Design For Various Facilities Functions: Manufacturing Systems; Facilities Systems. Part Four – Developing Alternatives: Quantitative Approaches; Quantitative Facilities Planning Models. Part Five – Evaluating, Selecting, Preparing, Presenting, Implementing, and Maintaining: Evaluating and Selecting the Facilities Plan; Preparing, Presenting, Implementing, and Maintaining the Facilities Plan; References; Problems; Index.

Contents: Preface; Introduction to Logistic; Logistics in the Organization; Customer Service; Inventory Management: Global Transportation Systems; Transportation Management Issues; Warehousing; Materials Handling and Packaging; Managing Logistics Information; Inbound Logistics and Purchasing: Study Questions; The Global Logistics Environment; Logistics Strategies; Developing High-Quality Logistics Systems; Improving Logistics Performance; Organizing for Logistics Effectiveness: Index. 9781405127134 • 344pp • 2006 • Pbk £29.99/€36.00

9780470444047 • 744pp • 2010 • Hbk £133.00/€159.20

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PRODUCTION & OPERATIONS MANAGEMENT

Operations Management An Integrated Approach 4th Edition R. DAN REID, University of New Hampshire and NADA R. SANDERS, Wright State University, USA Adopting an integrated approach Operations Management, 4th Edition continues to demonstrate the critical impact OM has in today’s business environments and shows how OM relates to every department in an organization. While the goal has always been to provide balanced coverage of quantitative and qualitative topics, the new edition has an even greater business focus, along with integrated problem-solving to help students navigate the OM course and their future careers more successfully. Features include: • New and expanded coverage of supply chain and services in every chapter. • New exercises and cases per chapter, including elementary exercises those for less experienced students. • More problems with solutions for analysis and practice. Contents: Introduction to Operations Management; Operations Strategy and Competitiveness; Product Design and Process Selection; Supply Chain Management; Total Quality Management; Statistical Quality Control; Just-in-time and Lean Systems; Forecasting; Capacity Planning and Facility Location; Facility Layout; Work System Design; Independent Demand Inventory Management; Aggregate Planning; Resource Planning; Scheduling; Project Management. Resources: WileyPLUS – a powerful online tool that provides an integrated suite of teaching and learning resources in one easy-to-use website complete with an online version of the text. 9780470524589 • 664pp • 2010 • Pbk £46.99/€56.40

Managing, Controlling and Improving Quality DOUGLAS C. MONTGOMERY, Georgia Institute of Technology, CHERYL L. JENNINGS, Bank of America, and MICHELE E. PFUND, Arizona State University, USA This book presents an organized approach to quality management, control, and improvement. Since quality problems are usually the outcome of uncontrolled or excessive variability, statistical tools and other analytical methods play an important role in solving these problems. However, these techniques need to be implemented within a management structure that will ensure success. This text focuses on both the management structure and the statistical and analytical tools. It organizes and presents this material according to many years of teaching, research, and professional practice across a wide range of business and industrial settings. Features: • Focuses on both the management structure and the statistical and analytical tools. • Details six sigma and the DMAIC process for quality improvement. • Covers important tools such as Pareto charts, cause-and-effect analysis, and scatter diagrams. • Examines techniques for lot-by-lot acceptance sampling. Brief Contents: Introduction to Quality; Management Aspects of Quality; Tools and Techniques for Quality Control and Improvement; Statistical Inference about Product and Process Quality; Control Charts for Variables; Control Charts for Attributes; Lot-by-Lot Acceptance Sampling Procedures; Process Design and Improvement with Designed Experiments; Reliability. 9780471697916 • 608pp • 2010 • Hbk £42.99/€51.60

Managing Quality 5th Edition BARRIE DALE, University of Manchester, UK, TON VAN DER WIELE and JOS VAN IWAARDEN, both of Erasmus University, The Netherlands Managing Quality, the popular and highly successful introduction to Quality Management, has been fully revised and updated to reflect recent developments in the field. Features: • Includes new chapters on Improvement Approaches, Six Sigma, and new challenges in Quality Management. • Combines the latest information on the ISO 9000 quality management system series standards with up-to-date tools, techniques and quality systems. Contents: Part I: The Development, Introduction and Sustaining of Total Quality Management (TQM): 1. TQM: An Overview; 2. The Role of Management in TQM; 3. The Received Wisdom on TQM; 4. The Introduction of TQM; 5. A Framework for the Introduction of TQM; 6. Levels of TQM Adoption; 7. Sustaining TQM. Part II: The Business Context of TQM: 8. Policy Deployment; 10. Managing People; 11. Managing Service Quality; 12. Supplier Development. Part III: Quality Management Systems, Tools and Techniques: 13. Quality Management Systems; 14. Integrated Management Systems; 15. Tools and Techniques: An Overview; 16. Quality Function Deployment; 17. Design of Experiments; 18. Failure Mode and Effects Analysis; 19. Statistical Process Control; 20. Six Sigma; 21. Benchmarking; 22. Business Process Re-engineering; 23. Teams and Teamwork; 24. SelfAssessment, Models and Quality Awards; 25. Improvement Approaches. Part IV: TQM through Continuous Improvement: 26. Quality Management: New Challenges; 27. Managing Quality: Epilogue. 9781405142793 • 640pp • 2007 • Pbk £29.99/€36.00

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PRODUCTION & OPERATIONS MANAGEMENT

Operations, Strategy and Technology Pursuing the Competitive Edge ROBERT HAYES, Harvard University, GARY PISANO, DAVID UPTON, and STEVEN WHEELWRIGHT, Stanford University, USA

3rd Edition

Focusing on the basic principles that create the foundation for an organization’s operational success, this book describes how its operating and technological resources can be managed strategically. Achieving a competitive advantage through superior operations in a competitive environment that increasingly is global in scope, reliant on information technology, and comprises networks of suppliers and collaborators is what is meant by an “operations edge.” Written for graduate level students in Operations Management, it addresses issues that are important not only for those involved directly in managing operations, but also for those in other functions who must interact with or oversee these operations. Contents: Operations Management Confronts a New Millennium; Operations Strategy: Origins and New Directions; Capacity Strategy; Determining Organizational Boundaries: Vertical Integration and Outsourcing; Designing and Managing Operating Networks; Information Technology and Operations; Creating an Edge Through New Process Development; Creating an Edge Through Superior Project Management; Evaluating and Justifying Capital Investments; Sharpening the Edge: Driving Operations Improvement; Guiding the Pursuit of an Operations Edge. 9780471655794 • 400pp • 2004 • Pbk Adoption price available on request

Inventory Management and Production Planning and Scheduling EDWARD A. SILVER, The University of Calgary, Canada, DAVID F. PYKE, Dartmouth College and REIN PETERSON, York University, USA This is a revision of a classic which integrates managerial issues with practical applications, providing a broad foundation for decision-making. It incorporates recent developments in inventory management, including Just-inTime Management, Materials Requirement Planning, and Total Quality Management. Contents: The Context and Importance of Inventory Management and Production Planning and Scheduling: The Importance of Inventory Management and Production Planning and Scheduling; Strategic Issues; Frameworks for Inventory Management and Production Planning and Scheduling; Forecasting; Traditional Replenishment Systems for Managing Individual-Item Inventories: Order Quantities When Demand is Approximately Level; Lot Sizing for Individual Items with Time-Varying Demand; Individual Items with Probabilistic Demand; Special Classes of Items: Managing the Most Important (Class A) Inventories; Managing Routine (Class C) Inventories; Style Goods and Perishable Items; The Complexities of Multiple Items and Multiple Locations: Coorinated Replenishments at a Single Stocking Point; Supply Chain Management and Multiechelon Inventories; Production Planning and Scheduling: An Overall Framework for Production Planning and Scheduling; Medium-Range Aggregate Production Planning; Material Requirements Planning and its Extensions; Just-in-Time and Optimized Production Technology; Short-Range Production Scheduling.

Inventory Control and Management 2nd Edition DONALD WATERS This book is a clear, practical, and selfcontained guide to inventory management. It describes recent thinking about stocks and the methods for their control, developing the subject from basic principles through to higher level materials and newer developments. It does not assume any previous knowledge of the subject, nor of any other specific field such as management, operations, mathematics, or accounting. The Second Edition has been completely rewritten to include a host of new information, examples, and support materials. Contents: Part I: Introduction: Stocks And Inventories; Stocks Within An Organisation. Part II: Methods For Independent Demand: Economic Order Quantity; Models For Known Demand; Models For Uncertain Demand. Part III: Information For Inventory Management: Sources Of Information; Forecasting Demand; Planning And Stocks. Part IV: Methods For Dependent Demand: Material Requirements Planning; Just-In-Time; Index. 9780470858769 • 406pp • 2003 • Pbk £36.99/€44.40

9780471119470 • 784pp • 1998 • Hbk Adoption price available on request

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PROJECT MANAGEMENT

Project Management A Managerial Approach 7th Edition JACK R. MEREDITH and SAMUEL J. MANTEL, University of Cincinnati, USA

Meredith and Mantel have drawn from personal experiences in the workplace to develop a text that teaches the reader how to build upon skills necessary to selecting, initiating, operating, and controlling all types of projects.

Related Title: One Semester Version…

Suitable for students and professionals alike, Project Management 7th Edition equips the reader with the tools essential to effective project management. • The project life cycle remains the primary organizational guideline of the book. • Includes material concerning the major areas of the Project Management Body of Knowledge (PMBOK) as defined by the PMI. • Text material is based on the managers and students who helped solidify ideas about proper methods for managing projects and proper ways of teaching the subject.

Project Management in Practice, 4th Edition by SAMUEL J. MANTEL, JACK R. MEREDITH, SCOTT SHAFER and MARGARET M. SUTTON 9780470646205

• Free trial editions of ‘Crystal Ball’ and ‘Microsoft Project’ are included in each new copy of the book. Updated and revised, the new edition features current coverage of topics such as: Six-Sigma, Ethics, Charting and Partnering, The Role of the Project Management Office, SAP and Stage Gates. Contents: 1. Projects in Contemporary Organizations 2. Strategic Management and Project Selection 3. The Project Manager 4. Negotiation and the Management of Conflict 5. The Project in the Organizational Structure 6. Project Planning 7. Budgeting and Cost Estimation 8. Scheduling 9. Resource Allocation 10. Monitoring and Information Systems 11. Project Control 12. Project Auditing 13. Project Termination. Resources: Instructor and Student Companion websites including powerpoint slides, instructors manual, additional cases, testbank and simulations.

9780470400265 704pp 2009 Pbk £44.99/€54.00

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PROJECT MANAGEMENT NEW EDITION!

Project Management in Practice 4th Edition SAMUEL J. MANTEL and JACK R. MEREDITH, both of University of Cincinatti, SCOTT SHAFER, Wake Forest University, USA and MARGARET M. SUTTON, Project Management Consultant Offering streamlined coverage with an applied approach, Project Management in Practice, 4e focuses on the essentials of project management. This concise, hands-on text is ideal for a one semester project management course, or as a module on project management. This textbook is organised around the project management life cycle and it provides students with essential project management concepts, with a focus on PMBOK, the Project Management Body of Knowledge. New to this Edition: 9780470646205 • 328pp February 2011 • Pbk £34.99/€42.00

• Addresses the newest version of Crystal Ball. • Expanded risk management coverage. • Clearer and simpler approach to the explanation of “crashing a project” and to the discussion of the “tracking signal”. • Expanded emphasis on ethics in project management. • Teacher’s Manual organized with learning objective. Contents: The World of Project Management; The Manager, the Organization, and the Team; Planning the Project; Budgeting the Project; Scheduling the Project; Allocating Resources to the Project; Monitoring and Controlling the Project; Evaluating and Terminating the Project. Appendix A. Probability and Statistics. Resources: Instructor’s Companion Website including: Instructor’s Resource Guide; Test Bank; PowerPoint Slides; Additional Cases.

Project Management A Systems Approach to Planning, Scheduling, and Controlling 10th Edition HAROLD KERZNER, International Institute for Learning, NY, USA Now in a Tenth Edition, this industry-leading project management “bible” aligns its streamlined approach to the latest release of the Project Management Institute’s Project Management Body of Knowledge (PMI’s PMBOK® Guide), the new mandatory source of training for the Project Management Professional (PMP®) Certification Exam. This outstanding edition gives students and professionals a profound understanding of project management with insights from one of the best-known and respected authorities on the subject. From the intricate framework of organizational behavior and structure that can determine project success to the planning, scheduling, and controlling processes vital to effective project management, the new edition thoroughly covers every key component of the subject. 9780470278703 • 1120pp • 2009 Hbk • Adoption price available on request

This Tenth Edition features: • New sections on scope changes, exiting a project, collective belief, and managing virtual teams. • More than 25 case studies, including a new case on the Iridium Project covering all aspects of project management. • 400 discussion questions and more than 125 multiple-choice questions. Brief Contents: Overview; Project Management Growth: Concepts and Definitions; Organizational Structures; Organzing and Staffing the Project Office and Team; Management Functions; Management of your Time and Stress; Conflicts; Special Topics; The Variables for Success; Working with Executives; Planning; Network Scheduling Techniques; Project Graphics; Pricing and Estimating; Cost Control; Trade-Off Analysis in a Project Environment; Risk Management; Learning Curves; Contract Management; Quality Management; Modern Developments Project Management; The Business of Scope Changes; The Project Office; Managing Crisis Projects; The Rise, Fall and Resurrection of Iridium: A Project Management Perspective. Resources: Instructors Companion Website featuring Instructor’s Manual, PowerPoint Slides, Test Bank and Author Videos.

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PROJECT MANAGEMENT Project Risk Management Processes, Techniques and Insights 2nd Edition CHRIS CHAPMAN and STEPHEN WARD, both of University of Southampton, UK Based on a sound conceptual foundation yet developed to meet practical concerns, Project Risk Management has become recognized as a standard work on its subject. It sets out the key issues and concepts involved in effective risk and uncertainty management in a clear and accessible way, providing a comprehensive discussion of risk management processes set firmly in the context of the project management task as a whole and focused on improving performance. The methodology and techniques discussed are applicable to all kinds and all sizes of project, whether the requirement is for detailed quantitative analysis or a quicker qualitative approach. 9780470853559 • 408pp • 2003 Hbk • £36.99/€44.40

Contents: Uncertainty, risk, and their management; The project life cycle; Motives for formal risk management processes; An overview of generic risk management processes; Define the project; Focus the process; Identify the issues; Structure the issues; Clarify ownership; Estimate variability; Evaluate overall implications; Harness the plans; Manage implementation; Risk management initiated at different stages in the project life cycle; Effective and efficient risk management; Ownership issues – a contractor perspective; Organizing for risk management.

Project Management Planning and Control Techniques 4th Edition RORY BURKE Significantly revised to include important new developments in the field. Features: • Reflects changes in the new versions of the bodies of knowledge of both the PMI (the American Project Management Institute) and the APM (the British Association of Project Managers). • Provides coverage of improvements in communications through the Internet and mobile telephones, and the implications of these changes for project managers. 9780470851241 • 384pp • 2003 Pbk • £34.99/€42.00

• Includes numerous worked examples and practical exercises, which introduce the reader to the latest planning and control techniques. Contents: Introduction to Project Management; History of Project Management; Project Life-Cycle; Feasibility Study; Project Selection; Project Estimating; Planning and Control Cycle; Scope Management; Work Breakdown Structure (WSB); Critical Path Method (CPM); Schedule Barchart; Procurement Schedule; Resource Planning; Project Accounts; Project Control; Earned Value; Quality Management; Project Risk, Management; Project Communication; Project Organisation Structures; Project Teams; Project Leadership: Project Management Computing.

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MANAGEMENT & DECISION SCIENCE Making Better Decisions Decision Theory in Practice ITZHAK GILBOA, Tel Aviv University, Israel “Written by a leading authority and teacher in the area of decision theory, this is a terrific combined textbook–handbook for students and practitioners of management. Indeed, it is a terrific book for everyone interested in ‘making better decisions.’” – ADAM BRANDENBURGER, New York University, USA Making Better Decisions: Decision Theory in Practice introduces readers to some of the principal ideas from decision theory and examines how they might help us make better decisions. Features: • Presentation of material encourages readers to imagine a situation and make a decision or a judgment. 9781444336528 • 232pp • 2010 Pbk • £19.99/€24.00

• Offers a broad coverage of the subject including major insights from several sub-disciplines: microeconomic theory, decision theory, game theory, social choice, statistics, psychology, and philosophy. • Explains these insights informally in a language that has minimal mathematical notation or jargon, even when describing and interpreting mathematical theorems. • Critically assesses the theory presented within the text, as well as some of its critiques. • Includes a web resource for teachers and students. Contents: Background: Suggested Reading. Judgment and Choice Biases: Introduction; Problems – Group A; Problems – Group B; Framing Effects; Brainstorming and Formal Models; Endowment Effect; Sunk Costs; Decision Trees; Representativeness Heuristic; Availability Heuristic; Anchoring; Mental Accounting; Dynamic Inconsistency; Exercises. Consuming Statistical Data: Introduction; Problems; Conditional Probabilities; Gambler’s Fallacy; Biased Samples; Regression to the Mean; Correlation and Causation; Statistical Significance; Bayesian and Classical Statistics; Exercises. Decisions under Risk: Introduction; Problems; The Independence Axiom; Von Neumann and Morgenstern’s Result; Measurement of Utility; Risk Aversion; Prospect Theory; Exercises. Decisions under Uncertainty: Introduction; Problems; Subjective Probability; Learning From the Fact We Know; Causality; The Sure Thing Principle; Alternative Models; Objective Probabilities; Exercises. Well-Being and Happiness: Introduction; Problems – Group A; Problems – Group B; Well-Being; Measurement Issues; What’s Happiness?; Exercises; Appendix A: Optimal Choice; Appendix B: Probability and Statistics; Solutions.

Decision Analysis for Management Judgment 4th Edition PAUL GOODWIN, University of Bath Management School and GEORGE WRIGHT, Durham University, UK Decision Analysis for Management Judgment is unique in its breadth of coverage of decision analysis methods. It covers both the psychological problems that are associated with unaided managerial decision making and the decision analysis methods designed to overcome them. It is presented and explained in a clear, straightforward manner without using mathematical notation. The fourth edition has been fully revised and updated and includes a number of changes to reflect the latest developments in the field. New to this Edition: 9780470714393 • 468pp • 2009 Pbk • £34.99/€42.00

• A new chapter bringing together enhancements of the simple multi-attribute rating method (SMART) and alternatives, such as the AHP, Even-Swaps, and Macbeth. • Asseses the merits of ‘snap decisions’ and choice architectures. • Extended discussion of scenario planning, expert systems and linear models. • New sections cover prediction markets, calibration of probabilities, and implementing the Delphi method. Contents: Introduction; How people make decisions involving multiple objectives; Decisions involving multiple objectives: SMART; Decisions involving multiple objectives: Alternatives to SMART; Introduction to probability; Decision making under uncertainty; Decision trees and influence diagrams; Applying simulation to decision problems; Revising judgments in the light of new information; Heuristics and biases in probability assessment; Methods for eliciting probabilities; Risk and uncertainty management; Decisions involving groups of individuals; Resource allocation and negotiation problems; Decision framing and cognitive inertia; Scenario planning: an alternative way of dealing with uncertainty; Alternative decision-support systems and conclusions. Resources: Lecturer Companion Site featuring teaching plans, slides, exercise answers and specimen coursework.

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MANAGEMENT & DECISION SCIENCE Judgment in Managerial Decision Making 7th Edition MAX H. BAZERMAN, Harvard University and DON A. MOORE, Carnegie Mellon University, USA Bazerman’s Judgment in Managerial Decision Making 7th Edition is a concise text that embeds behavioral decision research into the organizational realm by examining judgment in a variety of managerial contexts. Features: • Discusses the motivational and emotional influences that effect decision making. • Delves into the fairness and ethics involved in the decision-making process. • Integrates numerous hands-on decision exercises and examples that will help readers enhance the quality of their managerial judgment. • Provides tips and techniques on how to make rational decisions during negotiations. 9780470049457 • 230pp • 2008 Hbk • £32.99/€39.60

• Presents seven critical strategies for improving decision making. Contents: Chapter 1: Introduction to Managerial Decision Making Chapter 2: Common Biases Chapter 3: Bounded Awareness Chapter 4: Framing and Reversals of Preference Chapter 5: Motivational and Emotional Influences on Decision Making Chapter 6: The Escalation of Commitment Chapter 7: Fairness and Ethics in Decision Making Chapter 8: Common Investment Mistakes Chapter 9: Making Rational Decisions in Negotiation Chapter 10: Negotiator Cognition Chapter 11: Seven Strategies for Improving Decision Making. Resources: Instructor companion website with testbank.

Management Science The Art of Modeling with Spreadsheets 3rd Edition STEPHEN G. POWELL and KENNETH R. BAKER, Dartmouth College, Hanover, USA Now in its third edition, Powell and Baker’s Management Science provides students and business analysts with the technical knowledge and skill needed to develop real expertise in business modeling. In this book, the authors cover spreadsheet engineering, management science, and the modeling craft. New to this Edition: • Risk Solver Platform used instead of Crystal Ball, Premium Solver, Sensitivity Toolkit, and Treeplan. • Use of Excel 2010 to show examples of spreadsheet modeling. 9780470530672 • 528pp • 2010 Hbk • £46.99/€56.40

• New Chapter 14 on Evolutionary Solver. • Revised Chapter 17 on Simulation Optimization. Powerful Software Accompanying the Text: • Users of this text have access to spreadsheet files for all the models presented in the text, as well as to the following software applications: • Risk Solver Platform for Education from Frontline Systems is used for linear and nonlinear optimization, which is the topic of Chapters 10-13, and is revisited briefly in Chapter 16. Contents: Introduction; Modeling in a Problem-Solving Framework; Basic Excel Skills; Advanced Excel Skills; Spreadsheet Engineering; Analysis using Spreadsheets; Data Analysis for Modeling; Regression Analysis; Short-term Forecasting; Nonlinear Optimization; Linear Optimization; Optimization of Network Models; Integer Optimization; Optimization of Non-smooth Models; Decision Analysis; Monte Carlo Simulation; Optimization in Simulation; Modeling Cases; Appendix: Basic Probability Concepts. Resources: Instructor and Student Companion websites.

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MANAGEMENT & DECISION SCIENCE The only series to be approved by the BRITISH PSYCHOLOGICAL SOCIETY

Judgment and Decision Making

Management Science in Practice

DAVID HARDMAN, London Metropolitan University, UK

TERRY WILLIAMS, University of Southampton, UK

Judgment and Decision Making is a refreshingly accessible text that explores the wide variety of ways people make judgments. It examines assessments of probability, frequency, and causation; as well as how decisions are rendered under conditions of risk and uncertainty. Topics covered include dynamic, everyday, and group decision making; individual differences; and the nature of mind and brain in relation to judgment and decision making. The latest addition to the BPS Textbooks in Psychology series, this thorough text provides a succinct, readerfriendly account of the field of judgment and decision making.

Written for students studying management science / operational research, Management Science in Practice takes a fundamental look at what management science is and how it can be practiced in today’s management environment. In doing so, it:

Rational Decision Making for Managers An Introduction

Features: • Features up-to-date theoretical coverage, including perspectives from evolutionary psychology and neuroscience. • Covers dynamic decision making, everyday decision making, individual differences, group decision making, and the nature of mind and brain in relation to judgment and decision making. • Illustrates key concepts with boxed case studies and cartoons. Contents: Introduction; The nature and analysis of judgment; Judging probability and frequency; Judgemental distortions: the anchoring and adjustment heuristic and hindsight-bias; Arguments and evidence; Covariation, causation and counterfactual thinking; Decision making under risk and uncertainty; Preference and choice; Confidence and optimism; Judgement and choice over time; Dynamic decisions and high stakes: where real life meets the laboratory; Decision making in groups and teams; Cooperation and coordination; Intuition, reflective thinking, and the brain.

• Provides an underlying philosophy of how organisations operate and how analysts interact with organisations. • Describes the analysis toolbox used by Management Science professionals. • Covers multi-methodology, problem structuring techniques and analysis techniques. • Offers guidance about the practicalities of real-life consulting and focuses on the key practical skills needed. Contents: About this book. Part I: Management Science: What is Management Science?; Management Science interventions. Part 2: Modelling Techniques: Problem structuring techniques; Multi-methodology; Analysis techniques. Part 3: Practical Skills: The proposal stage; Data; Appropriate modeling; Creativity; Ancilliary practical skills. Part 4: Practice: OR/MS groups; Ethics; Reflective practice. The final note: the future. References. 9780470026649 • 342pp • 2008 • Pbk £29.99/€36.00

SARAH KEAST and MICHAEL TOWLER, University of Plymouth, UK The primary aim of this text is to provide students with a basic and concise understanding of rational decision making techniques and also to help them to recognise when they are appropriate. Once students have this ability they then need to be able to identify the characteristics of the decision to be made to guide them in their choice of techniques. Features: • Separate chapters on robustness analysis and game theory. • Rather than presenting techniques by similarity of methods the book aims to show the characteristics of the decisions that can be informed by the use of the particular techniques. • A concise mathematical appendix. Contents: Preface Chapter 1 Introduction to Choice Part One One-Off and Repeat Decisions Chapter 2 Pay-off Matrices Chapter 3 Linear Programming Chapter 4 Inventory Management Chapter 5 Simultaneous Move Games Part Two Sequential Decisions Chapter 6 Robustness Analysis Chapter 7 Decision Tree Analysis Chapter 8 Sequential Move Games Part Three Possible Futures Chapter 9 Simple Time Series Forecasting Chapter 10 Qualitative Forecasting Appendix Mathematical Reminders. 9780470519653 • 352pp • 2009 • Pbk £33.99/€40.80

9781405123983 • 232pp • 2009 • Pbk £24.99/€30.00 SERIES: BPS Textbooks in Psychology

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MANAGEMENT & DECISION SCIENCE

Tools for Thinking

Learning for Action

Modelling in Management Science

A Short Definitive Account of Soft Systems Methodology and its use for Practitioners, Teachers and Students

3rd Edition MICHAEL PIDD, Lancaster University, UK Written by Mike Pidd, a management teacher and consultant with over 30 years of experience, the third edition of Tools for Thinking builds on the successes of the previous two editions. It creates a bridge between the soft and hard (Operations Research) OR schools of thought and provides an empirically based framework in which to place them. Focusing on modelling as an activity, rather than on models and techniques, the author shows how models can be employed to explore possible future scenarios and to make sense of managerial vision. This new edition: • Has been fully revised and updated without changing its focus. • Contains a new chapter on Decision Analysis. • Includes up-to-date examples using popular softwares, such as Precision Tree, @Risk and Micro Saint Sharp, to illustrate how these help in developing and using management science models as tools for thinking. Contents: Part I – Modelling In Management Science: Models as convenient worlds; Management Science – making sense of strategic vision; Chapter 3 Problems, problems…; Some principles of modelling; Part II – Interpretive Modelling – Soft Management Science: Soft systems methodology; Cognitive mapping, SODA and Journey Making; System dynamics; Decision analysis; Part III – Mathematical And Logical Modelling: Optimization modelling – linear programming; Computer simulation – visual interactive modelling and Monte Carlo simulation; Heuristic search; Part IV – Model Assessment And Validation: Model assessment and validation.

PETER CHECKLAND, University of Lancaster, UK, JOHN POULTER, Practitioner of SSM From the father of Soft Systems Methodology (SSM), Peter Checkland, comes a new, accessible text which clearly and concisely looks at SSM. The book leaves out all of the development detail and historical/intellectual material which can be found in Checkland’s other classic works, but contains the practical essentials that will allow teachers to teach SSM accurately and students to learn it with real understanding. Features: • Short and definitive account of SSM containing the practical essentials. • Written with great clarity and presented in a reader-friendly way. • Contains examples of SSM in action. • Includes cases.

Strategic Modelling and Business Dynamics A Feedback Systems Approach JOHN MORECROFT, London Business School, UK This book introduces the system dynamics approach to modelling strategic problems in business and society, based on the author’s successful MBA course at London Business School. The book covers all stages of model building (from conceptual to technical) including problem articulation, mapping, equation formulation and simulation. It includes a range of in-depth practical examples that vividly illustrate important or puzzling dynamics in business, society and everyday life (e.g. drug-related crime, managed market growth leading to premature decline and housing etc). Features: • Provides a concise and accessible introduction to systems dynamics. • A CD is packaged with the book featuring gaming simulators and microworlds.

Brief Contents: Preamble: A Ten-Minute Account of Soft Systems Methodology For Very Busy People. Introduction. Part 1 The Nature of SSM: Chapter 1 A Skeleton Account of SSM As A Whole. Chapter 2 A Fleshed-Out Account of SSM. Part 2 SSM In Action: Chapter 3 SSM in Action in Management Situations. Chapter 4 SSM In Action in The Field Of Information Systems. Chapter 5 SSM: Misunderstandings and Craft Skills. Part 3 Summing Up: Chapter 6 SSM as a Whole – Some Reminders. Approaching SSM: The Mindset. SSM: An Aide Memoire.

Brief Contents: Background and Motivation; Puzzling Performance Over Time; Systems, Feedback and Puzzling Performance; Modelling Dynamic Systems; Cyclical Dynamics and the Process of Model Building; Managing Business Growth; Resource Building, Firm Performance and Competitive Advantage; Multi-Firm Competitive Dynamics; Cyclical Industry Dynamics: The Art of Balancing Supply and Demand; Model Validity, Mental Models and Learning; Public Sector Applications of Strategic Modelling.

9780470025543 • 224pp • 2006 • Pbk £24.99/€30.00

9780470012864 • 448pp • 2007 • Pbk £38.99/€46.80

9780470721421 • 304pp • 2009 • Pbk £32.99/€39.60

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MANAGEMENT & DECISION SCIENCE

Rational Analysis for a Problematic World Revisited Problem Structuring Methods for Complexity, Uncertainty and Conflict 2nd Edition Edited by JONATHAN ROSENHEAD, London School of Economics and JOHN MINGERS, Warwick Business School, UK This book presents the most influential methods and describes the principles on which the method operates, the steps and stages of the analysis and their relation to the decision making process. Each method is illustrated by a case study. Features: • Brings together contributions from the most influential thinkers, including Checkland and Eden. • Combines theory and practice and updated methods. Contents: Introduction; SODA (Colin Eden). SSM (Peter Checkland); Strategic Choice (John Friend and Allen Hickling); Robustness Analysis (Jonathan Rosenhead with Hin Yan Wong); Drama Theory (Peter Bennett and Nigel Howard); Related Methods (John Mingers and Jonathan Rosenhead); Combining Methods (John Mingers); Combining Methods case study (Richard Ormerod); Conclusions.

Systems Thinking, Systems Practice

Systems Thinking

PETER CHECKLAND, University of Lancaster, UK

MICHAEL C. JACKSON, University of Hull, UK

Peter Checkland fundamentally re-examines systems ideas, discussing the interaction between theory and practice of problem-solving methodology, and introduces a new methodology.

Jackson’s new book responds to the growing interest in systems ideas and their application, and builds on the success of his previous work with Bob Flood: Creative Problem Solving.

This paperback reissue includes a brand new section exploring the enhanced relevance of SSM today.

This book is different from existing texts in the systems field – it provides a clear introduction to the origins of systems thinking, concepts and the development of applied systems thinking and offers an account of ‘critical systems practice’ which demonstrates how other systems methodologies, model and methods can be used in combination.

“The book that began the movement toward soft systems enquiries.” HUGH MISER

Contents: Part I: Holism and Systems Practice: The Systems Language; Applied Systems Thinking; Creativity and Systems; Part II: Systems Approaches: Type A Improving Goal Seeking and Viability; Hard Systems Thinking; System Dynamics: The Fifth Discipline; Organizational Cybernetics; Complexity Theory; Strategic Assumption Surfacing and Testing; Interactive Planning; Soft Systems Methodology; Critical Systems Heuristics; Team Syntegrity; Postmodern Systems Thinking; Part III: Creative Holism: Total Systems Intervention; Critical Systems Practice; References; Conclusion; Index. 9780471986065 • 416pp • 1999 • Pbk £32.99/€39.60

Creative Holism for Managers

Contents: Preface, Learning Outcomes introduction, The Birth and Development of Systems Thinking, Applied Systems Thinking, Creativity and the Use of Systems Ideas, System Dynamics and the Fifth Discipline, Viable Systems Diagnosis, Chaos and Complexity Theory, Strategic Assumption Surfacing and Testing (SAST), Interactive Planning, Soft Systems Methodolgy (SSM), Critical Systems Heuristics, Critical Systems Practice / Total Systems Intervention (TSI), Exercise: Ambleside Case Study, Conclusion, Specimen Exam Questions. 9780470845226 • 376pp • 2003 • Hbk £35.99/€43.20

9780471495239 • 384pp • 2001 • Pbk £34.99/€42.00

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MANAGEMENT & DECISION SCIENCE

Soft Systems Methodology in Action

Model Building in Mathematical Programming

Forecasting

2nd Edition

4th Edition

PETER CHECKLAND, University of Lancaster and JIM SCHOLES, Independent Consultant, UK

H. PAUL WILLIAMS, London School of Economics, UK

S. MAKRIDAKIS, INSEAD, S.C. WHEELWRIGHT, Harvard University, USA and R. HYNDMAN, Monash University, Australia

Thirty years ago Peter Checkland set out to test whether the Systems Engineering (SE) approach, successful in technical problems, could be used by managers to cope with the unfolding complexities of everyday life. His findings were revealed in Systems Thinking, Systems Practice. In this paperback reissue of his second classic of systems literature, again featuring the excerpted new section, Checkland develops his ideas to show how the principles have been extended by use in industry. Case studies are used to show how SSM can be applied and what lessons can be learned from its application in different areas. “Checkland appears to have developed a habit of writing seminal publications near the start of each decade which establish the basis and framework for systems methodology research for that decade.” HAMISH RENNIE

Contents: The Emergence of Soft Systems Thinking; Soft Systems Methodology the Context; Conclusion; Appendix; Bibliography; Indexes. 9780471986058 • 418pp • 1999 • Pbk £32.99/€39.60

Methods and Applications 3rd Edition

This definitive and well known guide discusses general principles of model building in mathematical programming and shows how they can be applied using practical problems in a range of contexts. Suggested formulations and solutions are provided, together with some computational experience to familiarise readers with the computational difficulty of different types of model.

Features:

Features:

• Includes many new developments in forecasting methodology and practice.

• Includes new sections, five new problems and other modifications to bring it right up-to-date. These include coverage of Yield Management and Data Envelopment Analysis. Contents: Solving Mathematical Programming Models; Building Linear Programming Models; Structured Linear Programming Models; Applications and Special Types of Mathematical Programming Model; Interpreting and Using the Solution of a Linear Programming Model; Non-linear Models; Integer Programming; Building Integer Programming Models; The Implementation of a Mathematical Programming System of Planning; The Problems; Formulation and Discussion of Problems; Solutions to Problems; References; Indexes.

• Adopts a managerial, business orientation instead of a mathematical, research focus. • Places an unmistakable emphasis on the practical uses of forecasting. • Comprehensive coverage provided on both quantitative and qualitative forecasting techniques.

• All data sets used in this book are available online. Contents: The Forecasting Perspective; Basic Forecasting Tools; Time-Series Decomposition; Exponential Smoothing Methods; Simple Regression; Multiple Regression; The Box-Jenkins (ARIMA) Method; Advanced Forecasting Models; State Space Models; Judgmental Forecasting; Comparison and Selection of Forecasting Methods and Combining; Implementing Forecasting in the Organization; Appendices. 9780471532330 • 656pp • 1998 • Hbk £47.99/€57.60

9780471997887 • 368pp • 1999 • Pbk £34.99/€42.00

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QUANTITATIVE METHODS FOR BUSINESS & MANAGEMENT

Research Methods for Business A Skill Building Approach 5th Edition UMA SEKARAN, Southern Illinois University, USA and ROGER BOUGIE, Tilburg University, The Netherlands

Research Methods for Business: A Skill Building Approach, 5th Edition provides a concise and straightforward introduction for students to the world of business research. The skill building approach provides students with practical perspectives on how research can be applied in real business situations. Maintaining Uma Sekaran’s popular and accessible style of writing, Roger Bougie draws upon his extensive experience of the field to present an up-to-date guide on business research for the aspiring future manager.

Now Available Online… 31 new videos detailing how to use SPSS! For futher details go to: www.wiley.com/college/sekaran

New to this Edition: • A new chapter on qualitative data analysis, featuring a case study of the research process. • The chapters on scientific investigation, the broad problem area and defining the problem statement, measurement of variables, experimental designs, sampling, and quantitative data analysis have all been substantially revised. • Additional real-life cases have been included and examples are taken from Europe, Asia and the US to give students a comprehensive view of modern business research methods. Brief Contents: Introduction to Research; Scientific Investigation; The Research Process: The Broad Problem Area and Defining the Problem Statement; The Research process: Theoretical Framework Hypothesis Development; The Research Process: Elements of Research Design; Measurements of Variables: Operational Definition; Measurement: Scaling, Reliability, Validity; Data Collection Methods; Experimental Designs; Sampling; Quantitative Data Analysis; Quantitative Data Analysis – Part 2: Hypothesis Testing; Qualitative Data Analysis; The Research Report. Resources: This text is supplemented by a companion website which includes: A fully updated Instructor’s Guide, Data sets, PowerPoint lecture slides for each chapter, Testbank with multiple choice, true false, short answer and essay questions, Self-test quizzes, SPSS tutorial videos for students.

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9780470744796 488pp 2009 Pbk £38.99/€46.80

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QUANTITATIVE METHODS FOR BUSINESS & MANAGEMENT Essential Mathematics for Economics and Business 3rd Edition TERESA BRADLEY, Limerick Institute of Technology, Ireland Essential Mathematics for Economics and Business has become established as one of the leading introductory textbooks on mathematics for students of these subjects. It combines a non-rigorous approach to mathematics with applications in economics and business. The fundamental mathematical concepts are explained as simply and briefly as possible, using a wide selection of worked examples, graphs and real-world applications. Features: • Assumes little in the way of prerequisites but also provides a sound preparation for more advanced work. • Building up gently from a low level, the author provides a clear, systematic coverage of the key mathematical subjects required by those studying Economics or Business. 9780470018569 • 656pp • 2008 Pbk • £36.99/€44.40

• All methods are illustrated by well-chosen examples and exercises. • The book’s careful arrangement enables it to be used in a variety of course formats – for students with and without prior knowledge of the subject – as well as for reference and self-study. • Clear Indications of which sections are “essential” and which are “further studies/applications”. New to this Edition: • An introduction to the use of financial tables. • A new section on manipulating equations and formulae. • Now in 2-colour with improved page design. • Improved and updated online supplementary material for both students and lecturers. Contents: Introduction; Mathematical preliminaries; The straight line and applications; Simultaneous equations; Non-linear functions and applications; Financial Mathematics; Introduction to differentiation and applications; Functions of several variables; Integration and applications; Linear algebra and applications; Difference equations; Solutions to progress exercises; Bibliography; List of Worked Examples; Index.

Essential Statistics for Economics, Business and Management TERESA BRADLEY, Limerick Institute of Technology, Ireland Aimed at introductory undergraduate courses, this text assumes no prior knowledge of statistics. It is also highly relevant for the statistics component of courses in quantitative methods. The style of this book is similar to that of the highly successful Essential Mathematics for Economics and Business also by Teresa Bradley, with numerous worked examples integrated throughout.

9780470850794 • 674pp • 2007 Pbk • £35.99/€43.20

Partial Contents: Introduction: An overview of statistics; evolution of statistics as a scientific discipline; statistics in social sciences; business; economics; engineering; research; Role of statistics in Quality; Use and misuse of statistics; Descriptive statistics I: Data collection; summary statistics; measures of dispersion; graphical presentation; Descriptive statistics II: Regression and correlation; rank correlation; Time Series; Index numbers; Probability I: Axioms of probability; independent, mutually exclusive and dependent events; AND and OR rules; Baye’s Theorem; Probability II: Probability distributions; Empirical univariate and bivariate distributions; Probability distributions; Discrete uniform; Binomial; Poisson Continuous; Normal; Exponential; Functions of random variables Expected values. means; variance; covariance; Sums and difference of normal independent random variables; Part II: Statistical Inference: Populations and samples; point estimators; desirable properties of point estimators; central limit theorem; sampling distributions of means and proportions; Confidence intervals; Means; difference between means (paired and independent samples) based on large and small samples; Proportions and difference between proportions; Variance; Basic control charts for means; Tests of Hypothesis for means, proportions, difference between means, difference between proportions, variance, equality of variance; Type I and Type II errors; p-values; Power of a test; OC curve; Chisquared tests; equality of several proportions; goodness of fit; independence; homogeneity of two or more populations; Regression and correlation analysis; simple linear regression model; tests for linear relationship; confidence intervals; Analysis of variance; One-way analysis; two-way analysis with and without interaction; simultaneous confidence intervals; Use of calculators; Excel; Minitab; Sources of data; Industry; CSO; Surveys.

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QUANTITATIVE METHODS FOR BUSINESS & MANAGEMENT Applied Business Statistics Making Better Business Decisions 6th Edition KEN BLACK, University of Houston, USA Widely recognized for its effective pedagogy and well-liked for its user-friendly, flowing style, Applied Business Statistics: Making Better Business Decisions guides students through the business statistics course clearly and comprehensively.

9780470505885 • 880pp • 2010 Pbk • £49.99/€60.00

Award-winning professor and author Ken Black has applied his Ph.D. in business administration in management science, Ph.D. in educational research, and decades of teaching all levels of statistics, forecasting, and management courses into a single text. At its foundation is a comprehensive and formulaic integration of problem solving via conceptual and practice questions. Well-written and energetic, Business Statistics, 6e enables lecturers to facilitate a highly successful, mathematically appropriate experience for all business statistics students. Contents: Part I – Introduction: Introduction to Statistics; Charts and Graphs; Descriptive Statistics; Probability. Part II – The Distributions: Discrete Distributions; Continuous Distributions; Sampling and Sampling Distributions. Part III – Making Inferences about Population Parameters: Statistical Inference: Estimation for Single Populations; Statistical Inference: Hypothesis Testing for Single Populations; Statistical Inferences about Two Populations; Analysis of Variance and Design of Experiments; Simple Regression Analysis and Correlation; Multiple Regression Analysis. Part IV – Regression Analysis and Forecasting: Building Multiple Regression Models; Time-Series Forecasting and Index Numbers; Analysis of Categorical Data; Nonparametric Statistics; Statistical Quality Control. Resources: The new 6th Edition offers an unparalleled Resource package that is fully integrated in WileyPLUS, which contains everything students need to achieve academic success: the full e-book, a dozen Video Tutorials, a Tree Taxonomy Diagram, improved visuals, problems, exercises, and data outputs based on a new scientific method-based, and much more.

SPSS Analysis Without Anguish Using SPSS Version 17.0 for Windows SHERIDAN J. COAKES, Coakes Consulting, Sydney, Australia This latest edition of SPSS: Analysis Without Anguish is based on Version 17.0 of SPSS for Windows. SPSS is a sophisticated piece of software used by social scientists and related professionals for statistical analysis. Always popular in previous editions, this text continues to address the needs of all users of SPSS software. It serves as a practical introduction to new users and also allows those wishing to undertake more advanced analysis to work their way systematically through each stage. Extensive use of screen displays and a range of step-by-step working and practice examples remain as features of the workbook. SPSS Version 17.0 for Windows offers greater accessibility to both beginner and more experienced users, including statistical programmers. This new version also offers improved research and reporting tools such as: 9781742165462 • 300pp • 2010 Pbk • £24.99/€30.00

• A greatly improved syntax editor which colour codes and highlights commands, subcommands and keywords; as well as auto-completion of syntax strings and use of a gutter (a side panel that is used to display line numbers and break points). • Greater user accessibility around data reporting and output management, including more options for exporting outputs into Microsoft Office products such as Microsoft Excel spreadsheets. • A new codebook procedure which allows users to automatically create a codebook describing their dataset. This codebook contains dictionary information such as variable names and labels, missing values and frequencies; thus eliminating the need of creating one manually from the beginning. • A spell check function for string variables. Contents: Section One – How to use SPSS: Introduction to SPSS; Preparation of data files; Data screening and transformation; Descriptive statistics; Correlation; T-tests; One-way between groups ANOVA with post-hoc comparisons; One-way between groups ANOVA with planned comparisons; Two-way between groups ANOVA; One-way repeated measures ANOVA; Two-way repeated measures ANOVA; Trend analysis; Mixed/split plot design SPANOVA; One-way analysis of covariance ANCOVA; Reliability analysis; Factor analysis; Multiple regression; Multiple analysis of variance (MANOVA); Non-parametric techniques; Multiple response and multiple dichotomy analysis; Multidimensional scaling; Working with output. Section Two – Analysing data with SPSS: Introduction and research questions; Practicing analytical techniques. Section Three – Further practice: Extra practice.

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QUANTITATIVE METHODS FOR BUSINESS & MANAGEMENT

Introductory Statistics for Business and Economics 4th Edition T.H. WONNACOTT and R.J. WONNACOTT, both of University of Western Ontario, Canada This classic text teaches via good organization, clarity of presentation and strong problems. The integrative presentation of topics encourages an intuitive understanding of each statistical technique and analytical objective. The Fourth Edition includes new sections on graphs, robust estimation, expected value and the bootstrap, in addition to new material on the use of computers. The regression model is well covered, including both nonlinear and multiple regression. The chapters contain many real-life examples and are relatively selfcontained, making adaptable to a variety of courses. Contents: Basic Probability and Statistics; Inference for Means and Proportions; Regression: Relating Two or More Variables; Topics in Classical and Bayesian Inference; Special Topics for Business and Economics. Resources: Teacher’s Manual. 9780471615170 • 832pp • 1990 • Hbk £47.99/€57.60

Introductory Statistics

Mathematical Tools for Economics

5th Edition

DARRELL A. TURKINGTON, University of Western Australia, Australia

T.H. WONNACOTT and R.J. WONNACOTT, both of University of Western Ontario, Canada An updated and revised edition of the popular introduction to statistics for students of economics or business, suitable for a one- or two-semester course. This text presents an approach that is generally available only in much more advanced texts, yet uses the simplest mathematics consistent with a sound presentation. The Fifth Edition includes a wealth of new problems and examples (many of them real-life problems drawn from the literature) to support the theoretical discussion. Emphasizes the regression model, including nonlinear and multiple regression. Topics covered include randomization to eliminate bias, exploratory data analysis, graphs, expected value in bidding, the bootstrap, path analysis, robust estimation, maximum likelihood estimation and Bayesian estimation and decisions. Contents: BASIC PROBABILITY AND STATISTICS. The Nature of Statistics. Descriptive Statistics. Probability. Probability Distributions. Two Random Variables. INFERENCE FOR MEANS AND PROPORTIONS. Sampling. Point Estimation. Confidence Intervals. Hypothesis Testing. Analysis of Variance (ANOVA). REGRESSION: RELATING TWO OR MORE VARIABLES. Fitting a Line. Simple Regression. Multiple Regression. Regression Extensions. Correlation. TOPICS IN CLASSICAL AND BAYESIAN INFERENCE. Nonparametric and Robust Statistics. Chi-Square Tests. Maximum Likelihood Estimation. Bayesian Inference. Bayesian Decision Theory. Appendices. Tables. References. Answers to Odd-Numbered Problems. Glossary of Common Symbols.

Mathematical Tools for Economics provides an affordable, short, and accessible textbook for those requiring an intermediate, semester-length treatment. Designed to demonstrate the essential mathematical concepts – comprehensively and economically – without re-teaching basic material or labouring over superfluous ideas, this text locates the necessary information in a practical economics context. Utilizing clear exposition and dynamic pedagogical features, this book provides students with the analytical skills they need to better grasp their field of study. Brief Contents: Part I: Matrix Algebra and Linear Economic Moders: Matrix Algebra; Simultaneous Linear Equations; Linear Economic Models; Quadratic Forms and Positive Definite Matrices. Part II: Functions of Many Variables and Optimization: Functions of Many Variables; Optimization; Comparative Static Analysis in Optimization Problems. Part III: Dynamic Analysis: Integration; Continuous Time: Differential Equations; Discrete Time: Difference Equations; Dynamic Optimization; Further Reading. 9781405133814 • 365pp • 2006 • Pbk £19.99/€24.00

9780471615187 • 736pp • 1990 • Hbk £47.99/€57.60

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BUSINESS INFORMATION SYSTEMS & INFORMATION TECHNOLOGY

Information Technology for Management Transforming Organizations in the Digital Economy 7th Edition EFRAIM TURBAN, California State University at Long Beach, LINDA VOLONINO, Georgia State University, USA

Information technology has changed how businesses operate and succeed in todays global economy. Organizations can now use IT to transform themselves and achieve a tremendous competitive advantage. Information Technology for Management: Transforming Organizations in the Digital Economy, 7th Edition highlights how this new technology is changing the current business environment and what effect it has on todays students.

Also Available: Related 1st Year introductory Text…

The text addresses the major principles of MIS in order to prepare managers to understand the role of information technology in the digital economy. Revised and updated for a second/third year undergraduate or MBA course the 7th Edition gives students what they need to succeed in the emerging digital economy. • Streamlined text – duplications eliminated, reducing the size of most chapters as well as the number of topics covered. • How IT Benefits You boxes summarise key points at the end of each chapter for each business subject, and icons throughout the text alert students to related functional areas.

Introduction to Information Systems: Enabling and Transforming Business, 3rd Edition by R. KELLY RAINER and CASEY G. CEGIELSKI 9780470553107

• Global Perspective – Completely revised chapter on global information systems. • In-depth coverage of cutting edge topics like green computing, social and viral marketing, and emerging information security risks, e.g., crimeservers and IS highjacking. • Media Resource Library provides links to videos, animations, cases, and other web resources to help engage students in IT. Each Media Resource includes lecture lead-ins, class discussion questions, and assessment questions. Brief Contents: IT Support of Organizational Performance; Information Technologies; Data Management; Networking Discovery, Communication, Collaboration; E-Business; Wireless; Transaction Processing & Functional Areas; Enterprise Systems; IOS and Global IS; KM; Business Intelligence and Performance Management; Managerial Decision Making; Using IT for Strategic Advantage; Econ; Acquiring & Developing Systems; Security; Impacts. Resources: WileyPLUS, a powerful online tool that provides an integrated suite of teaching and learning resources in one easy-to-use website complete with an online version of the text. Instructor and Student Companion websites including instructors manual, test bank, powerpoint slides, self quizzing, animations, tech guides, cases and simulations.

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9780470400326 672pp 2009 Pbk £48.99/€58.80

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BUSINESS INFORMATION SYSTEMS & INFORMATION TECHNOLOGY

NEW!

Integrated Business Processes with ERP Systems SIMHA MAGAL, Grand Valley State University, USA and JEFFREY WORD, SAP

Integrated Business Processes with ERP Systems covers the key processes supported by modern ERP systems. The textbook and WileyPLUS online course is designed for use as both a reference guide and a conceptual resource for students taking ERP-focused courses at SAP University Alliance schools, over 900 colleges and universities worldwide. (uac.sap.com)

Contents:

It examines in depth the core concepts applicable to all ERP environments, and it explains how those concepts can be utilized to implement business processes in SAP systems.

• The Procurement Process.

Features:

• The Production Process.

• Integrated Process Approach – The book approaches ERP topics using an integrated process perspective of the firm. Each process is discussed within the context of its execution across functional areas in the company, with special emphasis on the role of data in managing the coordination between activities and groups. Students will gain a deep appreciation for the role of enterprise systems in efficiently managing processes from multiple functional perspectives.

• Inventory and Warehouse Management.

• Running Case Study – Many key examples, demonstrations, and assignments incorporated throughout the book are based on a fictional company, Global Bike Incorporated (GBI). GBI exists virtually in the GBI ERP system, which will be used to provide hands-on experience with executing the various processes in SAP ERP. • Real-World Examples – In addition to the integrated approach and the GBI case study, the text includes multiple scenarios that demonstrate how businesses actually utilize ERP capabilities. Examples of both positive and negative issues associated with enterprise systems are integrated throughout the chapters to illustrate the concepts with real-world experiences.

• Introduction to Business Processes. • Introduction to Enterprise Systems. • Introduction to Accounting.

• The Fulfillment Process.

• Material Planning. • Integrated Process. Online-only chapters: • Enterprise Asset Management and Customer Service. • Management Accounting; Human Capital Management. • Life Cycle Data Management. • Project Management. • BI/Analytics.

• WileyPLUS resources include the complete book online, recorded demonstrations of each key activity, and interactive hands-on assignments using the SAP platform. • Instructor’s material will provide extensive support for professors to help teach the course. Authors will provide “train the trainers” sessions. Resources: WileyPLUS. Instructor and Student Companion websites.

9780470478448 800pp March 2011 Hbk £44.99/€54.00

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BUSINESS INFORMATION SYSTEMS & INFORMATION TECHNOLOGY

Essentials of Business Processes and Information Systems

Strategic Planning for Information Systems

Strategic Management Information Systems

3rd Edition

4th Edition

SIMHA MAGAL, Grand Valley State University, USA and JEFFREY WORD, SAP

JOHN WARD and JOE PEPPARD, both of Cranfield School of Management, UK

KERI E. PEARLSON, Research Board and CAROL S. SAUNDERS, University of Central Florida, USA

Best selling Strategic Planning for Information Systems explores the impact that information systems (IS) and information technology (IT) have on business performance and the contribution that they make to the strategic options of organisations.

In a concise, updated format, Pearlson and Saunders provide a strategic approach to Information Systems for advanced undergraduate and MBA level courses or as a supplement for any course using additional cases and readings.

Written in partnership with SAP, this is the first IS book that provides the right introductory content and combines it with hands-on practice in the form of a simulated SAP environment. It also offers a unique perspective by discussing both the typical processes in organizations and the role of information systems in supporting these processes. Readers learn about the steps that enable businesses to function and the enterprise software needed for the successful execution and management of those operations. Features: • Discusses many of the critical processes found in modern organizations in terms of the physical flow (tasks), data flow, document flow and information flow. • Challenges the reader to first create the process flowcharts, documents and key data associated with business processes on paper. • Integrates a detailed case study throughout the chapters that describes a manufacturing organization in detail in terms of its customers, suppliers, products, process and more. Brief Contents: Organizations, Processes and Information; Key Concepts in Enterprise Systems; The Procurement Process; The Fulfilment Process; The Production Process; The Integrated Process. Resources: Instructor and Student Companion websites. WileyPLUS, a powerful online tool that provides an integrated suite of teaching and learning resources in one easy-to-use website. 9780470230596 • 252pp • 2008 • Pbk £22.99/€27.60

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In a clear and straightforward way, the book describes tools, techniques and management frameworks to both align strategies for IS and IT with business strategy, as well as seek out new opportunities through innovative deployment of technology. Brief Contents: The Evolving Role of Information Systems and Technology in Organizations: A Strategic Perspective; An Overview of Business Strategy Concepts and the IS/IT Strategy Implications; Developing an IS/IT Strategy: Establishing Effective Processes; IS/IT Strategic Analysis: Assessing and Understanding the Current Situation; IS/IT Strategic Analysis: Determining the Future Potential; Determining the Business Information Systems Strategy; Managing the Applications Portfolio; Strategic Management of IS/IT: Organizing and Resourcing; Managing Investments in Information Systems and Technology; Strategies for Information Management: Towards Knowledge Management; Managing the Supply of IT Services, Applications and Infrastructure; Strategic Planning for Information Systems: Quo Vadis? 9780470841471 • 640pp • 2002 • Hbk £36.99/€44.40

The text gives students the insights and knowledge they need to become active participants in information systems decisions. By demonstrating how IT relates to organizational design and business strategy, this title covers the essential concepts of MIS. Within the 4th Edition, students will also learn how to recognize opportunities in the work environment and apply current technologies in innovative ways. • Designed as a “foundation” book on IS concepts, with which instructors can build their own selection of cases and readings. • Updated examples, plus addition of global examples, cases, and issues. • Expanded coverage of supply chain, resource-based view, organizational and national culture, security, COBIT, and building a business case. Contents: The Information Systems Strategy Triangle; Strategic Use of Information Resources; Organizational Impacts of Information Systems Use; Collaboration and the Design of Work; Information Technology and Changing Business Processes; Architecture and Infrastructure; Sourcing; IT Governance; Using Information Ethically; Funding IT; Project Management; Business Intelligence. Resources: Instructor and Student Companion websites. 9780470400241 • 416pp • 2009 • Pbk £34.99/€42.00

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BUSINESS INFORMATION SYSTEMS & INFORMATION TECHNOLOGY

Introduction to Information Systems

Information Systems for Managers

Enabling and Transforming Business, 3rd Edition

Text & Cases

R. KELLY RAINER and CASEY G. CEGIELSKI, both of Auburn University, USA This new edition helps make Information Technology come alive in the classroom. It takes students where IT impacts business, helping them understand how valuable information technology is to their future careers. It provides concise and accessible coverage of core IT topics while connecting these topics to Accounting, Finance, Marketing, Management, Human Resources, and Operations, enabling students to discover how critical IT is to each functional area and every business. Features: • Enables IT professionals to gain invaluable information on how to connect concepts to key business areas. • Presents ‘Do It Yourself’ activities to show how to apply the information on the job. • Explores how critical IT is to each functional area and every business. Contents: The Modern Organization in the Global, Web-Based Environment; Information Systems: Concepts and Management; Ethics, Privacy, and Information Security; Data and Knowledge Management; Network Applications; E-Business and E-Commerce; Wireless, Mobile Computing, and Mobile Commerce; Organizational Information Systems; Customer Relation Management; Supply Chain Management; Managerial Support Systems; Acquiring Information Systems and Applications. Technology Guides: Computer Hardware; Computer Software; Protecting Your Information Assets; Basics of Telecommunications and Networks; Basics of the Internet and the web. Resources: WileyPLUS and accompanying Instructor and Student Websites. 9780470553107 • 496pp • 2010 • Pbk £43.99/€52.80

GABRIELE PICCOLI, Cornell University, USA Information Systems for Managers is a text for managerial/MBA students intended to actively engage them in discussions and activities around information systems and information technology. Piccoli has interwoven many real-world examples into the text that show students how IS will effect their futures in management positions. Features: • New material that focuses on the strategic potential and applications of information systems – coverage that is unique to a graduate text. • Full-length cases designed to discuss and internalize the framework and concepts discussed in each chapter. • Mini-cases begin each chapter to provide a simple vehicle for instructors to jump-start discussion. Brief Contents: Part I: Foundations: Introduction; IS as a socio-technical system; The impact of IT on business. Part II: The changing competitive environment: Modern IT change the competitive landscape; Electronic Commerce: New ways of doing business. Part III: The strategic use of IT: Planning for the use of IS resources; Value creation and IT; Creating value with IT in the modern landscape; Appropriating value over the long term. Part IV: Getting IT done: Justifying the IT investment; Development and Implementation. Part V: Trends: Modern System and Trends; Security and Ethics. 9780470087039 • 480pp • 2007 • Hbk £43.99/€52.80

The Architecture of Computer Hardware, Systems Software and Networking An Information Technology Approach 4th Edition IRV ENGLANDER, Bentley College, USA Irv Englander provides a gentle approach to introduce MIS students to fundamental computer hardware, systems software, and data concepts. As in previous editions, the goal of this book is to provide the fundamentals of computer architecture which are essential to the workplace survival of Information Systems graduates. • Provides students with an understanding of underlying, non-changing basics of computers. • Examples cover a broad spectrum of hardware and software systems, from personal computer to mainframe. • Examples include: Virtual storage, Javabytes, Distributed Processing, and Virtual Machines. • New emphasis on communications and networking. Contents: Introduction; Number systems; Data formats; Integer and real numbers; Integer and real numbers; Little Man Computer; CPU architecture; CPU and Memory: Design, Implementation, Enhancement; Input/Output; Input/Output Devices; Modern CPU Systems, Clusters, and Networks; Three HW Examples; User and Programming Interfaces; Operating Systems Concepts; More Operating Systems Concepts; File Concepts; Programming Tools; Three SW Examples Supplementary. Resources: Instructor Companion Website. 9780470400289 • 760pp • 2009 • Pbk £44.99/€54.00

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BUSINESS INFORMATION SYSTEMS & INFORMATION TECHNOLOGY

Systems Analysis and Design 4th Edition ALAN DENNIS, The University of Georgia, BARBARA HALEY WIXOM, University of Virginia and ROBERTA ROTH, University of Northern Iowa, USA

Business Data Communications

3rd Edition

Designed for a one-semester undergraduate course in Business Data Communications for Information Systems students, this book focuses on providing working knowledge of the data communications concepts and technologies that most students are likely to encounter after graduation, instead of trying to cover every possible topic and technology in this vast field.

ALAN DENNIS, University of Georgia, BARBARA HALEY WIXOM, University of Virginia and DAVID TEGARDEN, Virginia Tech, USA

The 4th edition of Systems Analysis and Design continues to offer a hands-on approach to SA&D while focusing on the core set of skills that all analysts must possess. Building on their experience as professional systems analysts and awardwinning teachers, authors Dennis and Wixom capture the experience of developing and analyzing systems in a way that students can understand and apply. With Systems Analysis and Design 4th Edition, students will leave this course with experience that will form a rich foundation for further work as a systems analyst. Object-oriented concepts and techniques are included throughout the book, and a final chapter focuses on the major elements of UML. Coverage is updated to reflect the innovations of UML Version 2.0. Contents: 1. The Systems Analyst and Information System Development 2. Project Selection and Management 3. Requirements Determination 4. Use Case Analysis 5. Process Modeling 6. Data Modeling 7. Moving Into Design 8. Architecture Design 9. User Interface Design 10. Program Design 11. Data Storage Design 12. Moving Into Implementation 13. Transition to the New System 14. The Movement to Objects. Resources: Instructor and Student Companion websites including instructors manual, test bank, powerpoint slides and image library. 9780470400319 • 576pp • 2009 • Pbk £44.99/€54.00

Systems Analysis and Design with UML

In Systems Analysis and Design, 3rd Edition the authors offer a hands-on approach to actually doing SAD. Building on their experience as professional systems analysts and award-winning teachers, these three authors capture the experience of actually developing and analyzing systems. They focus on the core set of skills that all analysts must possess from gathering requirements and modeling business needs, to creating blueprints for how the system should be built.

MANISH AGRAWAL

Students will find this textbook uniquely engaging, with hands-on exercises and two cases in every chapter to help them use and understand the networking concepts covered. Features:

• Focus on doing SAD.

• Integrates a unifying theme throughout the book – “efficiency of network resource utilization” to reinforce the important strategic organizational purpose of data communication.

• Rich examples of both success and failure using real companies.

• Focuses on why technologies have been designed to work the way they do.

• Topics are presented in the order in which they are encountered in a typical project.

• A case in each chapter shows students the business use for the technologies covered in the chapter.

After presenting the how and what of each major technique, the text guides students through practice problems and then invites them to use the technique in a project.

• A network design case is integrated throughout the text to help students see how all the technologies integrate with each other in an enterprise network.

Contents: Introduction to Systems Analysis and Design; Project Initiation; Project Management; Requirements Determination; Use Case Analysis; Process Modeling; Data Modeling; Moving into Design; Architecture Design; Interface Design; Program Design; Data Storage Design; Moving into Implementation; Transition to the New System; The Movement to ObjectsPreface.

Contents: Introduction and layering; Physical layer; Data Link Layer; Network Layer; Transport Layer Applications; Support services; Subnetting; Routing; WAN technologies; Wireless networks; Telephony and cell phones; Network security; Standards and legal issues.

• Written in UML: The text takes a contemporary, object-oriented approach.

9780470483367 • 384pp • 2010 • Pbk £34.99/€42.00

Resources: Instructor and Student Companion websites including Instructors manual, test bank, powerpoint slides and image library. 9780470400302 • 600pp • 2009 • Pbk £44.99/€54.00

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BUSINESS INFORMATION SYSTEMS & INFORMATION TECHNOLOGY

Fundamentals of Business Data Communications

Information Technology Project Management

10th Edition

3rd Edition

JERRY FITZGERALD, Jerry FitzGerald & Associates and ALAN DENNIS, The University of Georgia, USA

JACK T. MARCHEWKA, Northern Illinois University, USA

Updated with the latest advances in the field, this new edition continues to provide the fundamental concepts and cutting-edge coverage applications that students need to succeed in this fastmoving field. The authors have developed a foundation and balanced presentation from which new technologies and applications can be easily understood, evaluated, and compared. • Balanced coverage of the technical and managerial aspects of data communications. • Real-life examples throughout the text illustrate the complex uses of networks. • Every important technology and/or network management issue is addressed in enough depth to give the student a basic understanding. • Online animations help students visualise and understand concepts and processes more effectively. Contents: Introduction to Communications; Fundamentals of Communications; Communications Media, Servers, and Clients; Communication Equipment; Data Transmission; Protocols; Network Concepts; Wide Area and Metropolitan Area Networks; Local Area Networks; Network Security; Network Management; The Internet; Communication Services; E-Business Application and the Business Data Communications Industry; Addressing the Challenge of Living in a Connected World. Resources: Instructor and Student Companion websites. 9780470400272 • 624pp • 2009 • Pbk £47.99/€57.60

The Third Edition of Information Technology Project Management focuses on how to create Measurable Organizational Value (MOV) through IT projects. The author uses the concept of MOV, combined with his own research, to create a solid foundation for making decisions throughout the projects lifecycle. • Takes you through the different phases of the project life cycle and introduces the concepts and tools that are appropriate for each specific phase of the project. • Incorporates nine areas outlined in the Project Management Institutes Project Management Body of Knowledge (PMBOK) into the basic concepts associated with information systems management and software engineering. • Includes a trial version of MS Project 2007. Contents: The Nature of Information Technology Projects; Conceptualizing and Initializint the IT Project; Developing the Project Charter and Baseline Project Plan; The Human Side of Project Management; Defining and Managing Project Scope; The Work Breakdown Structure and Project Estimation; The Project Schedule and Budget; Managing Project Risk; Project Communication, Tracking, and Reporting; IT Project Quality Management; Managing Organizational Change, Resistance, and Conflict; Project Procurement Management and Outsourcing; Leadership and Ethics; Project Implementation, Closure, and Evaluation. Resources: Instructor and Student Companion websites including instructors manual, test bank, powerpoint slides and image library, case material.

Benefits Management Delivering Value From IS & IT Investments JOHN WARD, Cranfield School of Management and ELIZABETH DANIEL, Open University, UK The successful management of investments in information systems (IS) and information technology (IT) continues to be a challenge for most organizations. Studies repeatedly show that the majority of projects, even if they are implemented on time and on budget, are still judged to be unsuccessful, as they do not yield the benefits that the organization was expecting. This book explores the causes of lack of benefit delivery and the reasons why new approaches to the management of IS/IT investments are needed. It then presents a comprehensive process, including a set of tools and frameworks, that many organizations are using to increase the benefits realized from their investments. Features: • Includes examples, cases, check lists and templates for improving the realisation of value from the range of different types of investments. • The examples used in the book are based on recent experience of working with a wide range of organisations applying the approach across a variety of projects. Contents: The Challenge of IS/IT Investments; Understanding the Strategic Context; The Foundations of Benefits Management; Building the Business Case; Stakeholder and Change Management; Implementing a Benefits Management Approach; The Importance of Context; From Projects to Programmes to Portfolios; Creating a Better Future; Glossary of Terms; References; Index. 9780470094631 • 418pp • 2005 • Hbk £34.99/€42.00

9780470409480 • 440pp • 2009 • Pbk £39.99/€48.00

For general enquiries, please email: highereducation@wiley.com

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BUSINESS INFORMATION SYSTEMS & INFORMATION TECHNOLOGY

Information Systems

Ethics and Technology

Creating Business Value

Controversies, Questions and Strategies for Ethical Computing

MARK W. HUBER, CRAIG A. PIERCY and PATRICK G. McKEOWN, all of The University of Georgia, USA

3rd Edition HERMAN T. TAVANI, Rivier College, USA

This comprehensive text begins with a spiral approach, reinforcing learning through the expansion of topics from the individual level to the organizational level and then to the business-partner level. After covering the basics, readers learn how organizations use IS and technology to support knowledge workers as they make decisions and solve problems to create business value. Huber then takes a business-partner perspective that discusses how technology can support new relationships between organizations and their customers, suppliers, and other stakeholders. Brief Contents: Part One: The Individual Perspective, 1. Introduction to Information Systems, 2. Information Technology Fundamentals, 3. Doing Knowledge Work to Create Business Value, Part Two: The Organizational Perspective, 4. Business Fundamentals and IT Strategy, 5. IT for the Organization, 6. Creating Connected Solutions Through IS, Part Three: The Business Partner Perspective, 7. E-Commerce for Consumers and Organizations, 8. E-Commerce Technologies, 9. The Connected Enterprise: Partnering and Protecting. Resources: Instructor and Student Companion websites. WileyPLUS, a powerful online tool that provides an integrated suite of teaching and learning resources in one easy-to-use website complete with an online version of the text. 9780471265825 • 448pp • 2006 • Pbk £42.99/€51.60

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This book introduces readers to the issues and controversies that comprise the relatively new field of Cyberethics. It treats Cyberethics as an interdisciplinary field of study and aims at addressing several audiences, including those in the computer science, philosophy, social/behavioral science, and library/ information science fields. Contents: 1 Introduction to Cyberethics: Concepts, Perspectives, and Methodological Frameworks. 2 Ethical Concepts and Ethical Theory: Establishing and Justifying A Moral System. 3 Critical Thinking Skills and Logical Arguments: Tools For Evaluating Cyberethics Issues. 4 Professional Ethics, Codes of Conduct, and Moral Responsibility. 5 Privacy and Cyberspace. 6 Security in Cyberspace. 7 Cybercrime and Cyberrelated Crimes. 8 Intellectual Property Disputes in Cyberspace. 9 Regulating Commerce and Speech in Cyberspace. 10 Social Inclusion, the Digital Divide, and the Transformation of Work: The Impact for Class, Race and Gender. 11 Community and Identity in Cyberspace: Ethical Aspects of VirtualReality and Artificial-Intelligence Technologies. 12 Pervasive Computing and Converging Technologies: Ethical Aspects of Ambient Intelligence, Bioinformatics, and Nanocomputing. Glossary. Index.

Pandora’s Box Social and Professional Issues of the Information Age ANDREW A. ADAMS and RACHEL McCRINDLE, both of University of Reading, UK This book presents the current social, ethical and legal issues raised by the constant advance of technology. The authors encourage students to examine the social, ethical and legal challenges they will face in their future careers, stressing the leading role that computer scientists play in the development of new technology which will directly affect the lives of people around the world more quickly than almost any other area of science and technology. Using thought-provoking and motivational discussion, this book examines topics which have come to the forefront of public consciousness in recent years, including online crime, piracy and peer-to-peer file sharing. Contents: Introduction, Emergence & Convergence of Technologies, Digital Entertainment, Censorship & Freedom of Speech, Sex & Technology, Governance of the Internet, Privacy & Surveillance, Information Age Warfare, Technology & the Human Body, Professionalism in IT, Online Crime & Real Punishment, Patents & Copyright, Unwanted Electronic Attentions, Education & Online Learning, Living & Working in a Wired World. 9780470065532 • 650pp • 2007 • Pbk £32.99/€39.60

Resources: Instructor and Student Companion Websites. 9780470509500 • 432pp • 2010 • Pbk £37.99/€45.60

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BUSINESS INFORMATION SYSTEMS & INFORMATION TECHNOLOGY

Risks, Controls and Security

Data Management

Concepts and Applications

5th Edition

VASANT RAVAL, Creighton University, USA and ASHOK FICHADIA

RICHARD T. WATSON, The University of Georgia, USA

This book uncovers the control and security challenges that businesses face in today’s digital economy. It provides readers with a comprehensive understanding of information systems security issues such as risks, controls, and assurance. Current in its content, it is technically accurate, and yet accessible to those who have a basic understanding of computer-based systems and a desire to comprehend the new business environment.

The Fifth Edition of Data Management: Databases and Organizations offers in-depth, fully integrated coverage of data modeling and SQL, and a broad managerial perspective.

Features: • Helps readers gain a basic understanding of the new landscape of risks, controls, and security. • Covers the risk model and methods of responding to risks in the networked environment. Brief Contents: Enterprise Risk Management, Information Systems Concerns and Risks, Control and Security Frameworks, Systems Availability and Business Continuity, Basic Cryptography, Public Key Infrastructure, Operating Systems Security, Application Security, Database Management Systems Security, Telecommunications Security, Network Security, Web Security, Policy, Regulation, and Ethics. 9780471485797 • 432pp • 2007 • Hbk £41.99/€50.40

Databases and Organizations

New to this Edition: • A new chapter on embedded SQL in Java and JDBC. • A section on multidimensional expressions (MDX). • New material on content management systems (CMS) and wiki technology. • Increased coverage of mandatory and optional elements in data modeling. Contents: The Managerial Perspective; Managing Data; Information; Data Modeling and SQL; The Single Entity; The One-to-Many Relationship; The Manyto-Many Relationship; One-to-One and Recursive Relationships; Data Modeling; Basic Structures; Normalization and Other Data Modeling Methods; The Relational Model and Relational Algebra; SQL; SQL Playbook; Database Architectures and Implementations; Data Structure and Storage; Data Processing Architectures; Object-Oriented Data Management; Spatial and Temporal Data Management; Organizational Memory Technologies; Organizational Intelligence Technologies; The Web and Data Management; SQL and Java; XML: Managing Data Exchange; Managing Organizational Memory; Data Integrity; Data Administration; U-Commerce and Data Management. Resources: Instructor Companion Website including Instructor’s Manual, Test Bank, PowerPoints, Solutions to Cases and a link to the author’s website with teaching hints, exam questions, class exercises, etc.

Information, Systems and Information Systems Making Sense of the Field PETER CHECKLAND, Lancaster University and SUE HOLWELL, Open University, UK This book makes sense of the large, sprawling, confusing field of information systems (IS) and helps readers distinguish between information systems and information technology (IT). Based on author Peter Checkland’s years of experience working with top international companies, this book explores the concept of IS as well as its practice in the real world. “a thoughtful and well-written book, which will repay careful study.” INTERNATIONAL JOURNAL OF INFORMATION MANAGEMENT

Contents: The Field Of Information Systems And Its Problems: The Field Of Information Systems: Crucial But Confused; Information Systems: The Anatomy Of A Confusion. Basic Thinking: Information In Support Of Purposeful Action: Organizations: The Main Context Of Work On Information Systems; Information In Support Of Action. Rhetoric And Reality In The IS Field: The Information System Which Won The War; Soft Systems Methodology In Action Research; Experiences In The Field. A Concept Of The Field: The Field Of Information Systems; Conclusion; References; Indexes. 9780471958208 • 278pp • 1997 • Hbk £32.99/€39.60

9780471715368 • 640pp • 2005 • Hbk £44.99/€54.00

For general enquiries, please email: highereducation@wiley.com

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BUSINESS INFORMATION SYSTEMS & INFORMATION TECHNOLOGY COBOL for the 21st Century 11th Edition NANCY STERN, Hofstra University, ROBERT A. STERN, Nassau Community College and JAMES P. LEY, University of Wisconsin-Stout, USA Now in its 11th Edition, COBOL for the 21st Century continues to show how to design COBOL programs that are easy to read, debug, modify, and maintain. Students will learn to write interactive programs as well as batch programs with sophisticated file processing techniques, and become familiar with valuable information processing and systems concepts. New to This Edition: • Updated to reflect COBOL 2008, where appropriate. • A new chapter on the Report Writer Module. 9780471722618 • 832pp • 2005 Pbk • £48.99/€58.80

• More end-of-chapter questions. Contents: Unit 1 The Basics: An Introduction to Structured Program Design in COBOL; The IDENTIFICATION and ENVIRONMENT DIVISIONS 3. The DATA DIVISION; Coding Complete COBOL Programs: The PROCEDURE DIVISION; Unit II Designing Structured Programs: Designing and Debugging Batch and Interactive COBOL Programs; Moving Data, Printing Information, and Displaying Output Interactively; Computing in COBOL: The Arithmetic Verbs and Intrinsic Functions; Decision Making Using the IF and EVALUATE Statements; Iteration: Beyond the Basic PERFORM; Unit III Writing High-Level COBOL Programs: Control Break Processing; Data Validation; Array Processing and Table Handling; Unit IV File Maintenance: Sequential File Processing; Sorting and Merging; Indexed and Relative File Processing; Unit V Advanced Topics: Improving Program Performance Using the COPY, CALL, and Other Statements; The Report Writer Module; Appendices.

E-COMMERCE e-Business Organizational and Technical Foundations MICHAEL PAPAZOGLOU and PIETER RIBBERS, both of Katholiek Universiteit, Brabant, The Netherlands This comprehensive book introduces and explains the different elements of e-Business and provides a structure that can facilitate the assimilation of new e-Business developments as they occur in the future. It also contains abundant real-world applications to encourage readers to understand and appreciate real-life e-Business applications. Most importantly, the text emphasizes an analytical and critical approach to understanding business issues, decision-making and technology use and development. Features:

9780470843765 • 750pp • 2005 Pbk • £34.99/€42.00

• This book is unique in that it contains an in-depth coverage of e-Business that interrelates the business and technical angles of the subject, as well as including concepts, definitions, processes, principles and strategy. • Numerous real world examples help students understand and appreciate how theory has been put into practice in e-Business. • The structure of the book has been mapped out to allow readers with different interests to navigate logically through the areas of interest to them. Contents: The World of e-Business; e-Business Strategy; Business Models; e-Business Relationships; Governance Structures; e-Business Technological Infrastructure; XML the Enabling Technology for e-Business; Electronic Markets; e-Procurement; e-Business Networks; Intermediaries in the Value Systems; e-Business Modelling; Security and Reliability for e-Business; Approaches to Middleware; Component-based Development; Leveraging Legacy Applications; Enterprise Application Integration; e-Business Integration; Building Loosely Coupled e-Business Applications; Business Protocols.

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GENERAL MARKETING Marketing Mistakes and Successes 11th Edition ROBERT F. HARTLEY, Cleveland State University, USA This best-selling casebook, presents a series of fascinating scenarios that let you learn from some of today’s most prominent business players. In an engaging, conversational style, Robert Hartley provides detailed analyses of the decisions and practices that led to major marketing wars, comebacks, mistakes, and successes. These real-life accounts are packed with practical tips, insider insights, and marketing advice. New to this Edition: • New Cases on popular companies such as Google and Starbucks. • Return of the Ethical Mistakes section to this Edition as organizations need to be responsive to society’s best interests now more than ever. 9780470169810 • 416pp • 2009 Pbk • £35.99/€43.20

• Comebacks section which highlights firms rising from adversity, has also been reinstated by popular demand. • Make Your Own Analysis section, based on reviewer recommendations, asks students to stretch themselves by drawing their own conclusions to the cases and defending them. • Assess the Latest Developments sections appear in cases that are so current they are still developing. • Three cases address social and ethical concerns in today’s environment of close scrutiny over business practices. Contents: Part I: Entrepreneurial Adventures: Google: An Entrepreneurial Juggernaut; Starbucks: A Paragon of Growth and Employee Benefits Finds Storms; Boston Beer: Is Greater Growth Possible? Part II: Marketing Wars: Cola Wars: Coca-Cola vs. Pepsi; PC Wars: Hewlett-Packard vs. Dell; Airliner Wars: Boeing vs. Airbus; and Recent Outsourcing Woes. Part III: Comebacks: McDonald’s: Rebirth Through Moderation; Harley-Davidson: Creating An Enduring Mystique; Continental Airlines: Salvaging From the Ashes. Part IV: Marketing Management Mistakes: Borden: Letting Brands Wither; United Way: A Nonprofit Tries to Cope with Image Destruction; DaimlerChrysler: A Merger Made in Hades; Newell’s Acquisition of Rubbermaid Becomes an Albatross; Euro Disney: Bungling a Successful Format; Maytag: An Incredible Sales Promotion in England; and Outsourcing; Kmart and Sears: A Hedge Fund Manager’s Challenge; Notable Marketing Successes; Southwest Airlines: Success Is Finally Contested; Nike: A Powerhouse Brand; Vanguard: Is Advertising Really Needed?; Ethical Mistakes; Merck’s Vioxx: Catastrophe and Other Problems. MetLife: Deceptive Sales Practices; Ford Explorers with Firestone Tires: A Killer Scenario Ill Handled; Conclusions: What We Can Learn.

Critical Marketing Issues in Contemporary Marketing MARK TADAJEWSKI, University of Leicester and DOUGLAS BROWNLIE, University of Stirling, UK Focusing on a new and developing field, this text provides an overview of the development of marketing thought and the emergence of critical marketing. It covers a range of topics important to a critical marketing or contemporary issues in marketing course, including a number of topics (e.g. postcolonialism and marketing) previously not examined in detail in marketing. Features: • Includes seminal journal articles that marketing academics find hard to obtain. • Contains original commentary from leading academics in the field. 9780470511985 • 392pp • 2008 Pbk • £35.99/€43.20

Contents: Critical Marketing: A Limit Attitude; Rethinking the Development of Marketing; Prejudice Versus Marketing: An Examination of Some Historical Sources; Early Development of the Philosophy of Marketing Thought; Consumer Sovereignty, Democracy, and the Marketing Concept: A Macromarketing Perspective; Critical Reflections on Consumer Research; Remembering Motivation Research: Toward an Alternative Genealogy of Interpretive Consumer Research; Evolution, Biology and Consumer Research: What Darwin Knew that We've Forgotten; Ethnopsychology: A Return to Reason in Consumer Behaviour; Marketing and Society; Marketing, the Consumer Society and Hedonism; Antiglobal Challenges to Marketing in Developing Countries: Exploring the Ideological Divide; On Negotiating the Market; Sustainable Marketing; An Ecofeminist Analysis of Environmentally Sensitive Women Using Qualitative Methodology: The Emancipatory Potential of an Ecological Life; Past Postmodernism?; Introspection as Critical Marketing Thought, Critical Marketing Thought as Introspection; The Function of Cultural Studies in Marketing: A New Administrative Science?; Thinking Through Theory: Materialising the Oppositional Imagination; Postcolonialism and Marketing.

For general enquiries, please email: highereducation@wiley.com

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GENERAL MARKETING NEW EDITION!

Marketing Plans How to Prepare Them, How to Use Them 7th Edition MALCOLM McDONALD and HUGH WILSON, both of Cranfield School of Management, UK

Marketing Plans is known to be the bible for anyone preparing or implanting a marketing plan. The book presents a practical, no-nonsense style and approach that helps and encourages practicing managers with the difficult task of marketing planning. This helpful text illustrates the process of preparing a marketing plan, how to manage that process, and how to put the plan in action. • This book is THE market leader on the topic. • A rigorous step-by-step guide on how to do marketing planning. • Includes application questions, exercises at the end of every chapter, and mini-case studies. • Online resources will be available for this book including video content.

“A book reaching the quantities sold of Marketing Plans must be a book that is really used. It is not difficult to see why. Malcolm McDonald writes clearly about what to do in marketing and how to do it. Unlike many academic marketing writers, he will never let you forget that marketing ends with – ing.” Kenneth Simmonds, London Business School, UK

New to this Edition: • Enhanced user-friendly layout. • Thoroughly updated throughout. • Online resources have been totally rewritten and updated. All chapters have been revised including: • New Chapter on Integrated Marketing Communications. • New section on Key Account Management. • Expanded Sections on Digital Communications. • New content on Multichannel Marketing. Contents: Understanding the Marketing Process; The Marketing Planning Process: 1. The Main Steps; The Marketing Planning Process: 2. Removing Myths; Completing the Marketing Audit: 2. The Product Audit; Setting Marketing Objectives and Strategies; The Integrated Communications Plan; The Sales Plan; The Pricing Plan; The Multichannel Plan: The Route to Market; The Customer Relationship Plan; Implementation Issues in Planning; Measuring the Effectiveness of Marketing Planning.

“It is clearly and powerfully written and it probably the best book on the theory and practice of marketing planning ever written. It is a bestseller in Europe and I strongly recommend the book to anyone with an interest in marketing planning.” Warren J. Keegan, Institute for Global Business Strategy, Pace University, New York, USA

9780470669976 512pp February 2011 Pbk £34.99/€42.00

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GENERAL MARKETING Sustainability Marketing A Global Perspective FRANK BELZ, Technical University of Munich, Germany and KEN PEATTIE, Cardiff University, UK “This book aims to make mainstream marketing more sustainable. Does it succeed? It does indeed put sustainability on the marketing agenda and no teacher, student, or marketing professional could ever disregard marketing as a sustainability issue after having read this book”. JOURNAL OF CONSUMER POLICY

9780470519226 • 256pp • 2009 Pbk • £29.99/€36.00

Belz and Peattie adopt a managerial approach to sustainability marketing. Their systematic, step-by-step approach is easy to understand and comprehend. Altogether there are six steps: analysis of environmental and social problems; analysis of consumer behaviour with special reference to socio-ecological aspects; normative sustainability marketing, strategic sustainability marketing; operational sustainability marketing; and transformational sustainability marketing. • Global, long term perspective. • An applied approach making use of illustrative case examples from all over the world throughout the text.

Contents: Part 1: Understanding Sustainability and Marketing, 1. Marketing in the 21st Century, 2. Framing Sustainability Marketing. Part 2: Developing Sustainability Marketing Opportunities, 3. Socio-Ecological Problems, 4. Consumer Behaviour. Part 3: Developing Sustainability Marketing Standards and Strategies, 5. Normative Sustainability Marketing, 6. Strategic Sustainability Marketing. Part 4: Developing the Sustainability Marketing Mix (4CS), 7. Customer Solutions, 8. Communication, 9. Customer Cost, 10. Convenience. Part 5: Developing the Future of Sustainability Marketing, 11. Transformational Sustainability Marketing. Resources: Lecturer and Student Companion Websites.

Marketing for Engineers, Scientists and Technologists TONY CURTIS Plymouth Business School, UK “Covers everything that engineers need to know about marketing and project management. The book has been written in an easy to read with clear learning outcomes and objectives. In my opinion this should be a mandatory reading for all engineers who are involved in the design and marketing of products and services.“ DR NAREN GUPTA, Napier University, UK

Marketing for Engineers, Scientists and Technologists is written using the author’s considerable experience in both teaching marketing and dealing with engineers, scientists and technologists. The book focuses on marketing and follows CIM developments in adding enough skills to put the marketing into context. 9780470057094 • 368pp • 2008 Pbk • £34.99/€42.00

Features: • Extensive use of diagrams and figures. • International and ‘e’ marketing incorporating throughout the book. • A wide range of web resources provided with the book. Contents: Part 1 – Introduction to the context of marketing: Chapter 1 What is marketing and why do it?, Chapter 2 The marketing system, Chapter 3 Contemporary issues and contexts in marketing. Part 2 – The tools of marketing: Chapter 4 The integrated marketing mix: Product, Chapter 5 The integrated marketing mix: Price, Chapter 6 The integrated marketing mix: Place, Chapter 7 The integrated marketing mix: Promotion, Chapter 8 The integrated marketing mix: Service extension: people, physical evidence and process. Part 3 – Skills for implementation: Chapter 9 The collection and management of marketing information, Chapter 10 Finance for marketing, Chapter 11 Managing people, Chapter 12 Project management, Chapter 13 Consultancy skills. Part 4 – Bringing it all together: Chapter 14 New product development, Chapter 15 Management of market driven quality, Chapter 16 The marketing plan. Resources: Lecturer Companion Website.

For general enquiries, please email: highereducation@wiley.com

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MARKETING COMMUNICATIONS

Marketing Communications A Brand Narrative Approach MICAEL DAHLEN, Centre for Consumer Marketing, FREDRIK LANGE, Stockholm University, Sweden and TERRY SMITH, University of Chester, UK

Marketing Communications: A Brand Narrative Approach is a mainstream, student-driven text which gives prominence to the driving force of all Marketing Communications: the imperative of Branding. The book aims to engage students in an entertaining, informative way, setting the conceptual mechanics of Marketing Communications in a contemporary, dynamic context. It includes key current trends such as: Brand narrative approach – Cases such as Dove, Harley-Davidson, Nike and World of War Craft feature real-life, salient examples which are engaging for students and reflect the growth of co-authored brand ‘stories’ to help build and maintain brands by customer engagement through meaningful dialogues. Media neutral/multi-media approach – This text has a sound exploration of online and offline synergy combining one-message delivery and multi-media exposures, through examples of companies and political campaigns using ‘nontraditional’ media to reach groups not locking into ‘normal channels’. • Features an impressive mixture of real-life brand case studies underpinned with recent academic research and market place dynamics. • Structured into three sections covering analysis, planning and implementation and control of Marketing Communications. • Using full colour examples of brands, and student-friendly diagrams, the book acknowledges that the modern student learns visually as well as through text. Contents: PART 1 – INTRODUCTION TO MARKETING COMMUNICATIONS: Introduction to Marketing Communications; How Marketing Communications Works; Part 2 – ANALYSIS AND PLANNING FOR MARKETING COMMUNICATIONS: Analysis of Target Audiences; Effects and Objectives; Strategy and Planning ; Strategic Positioning; Tactics and Techniques of Positioning; IMPLEMENTATION AND CONTROL OF MARKETING COMMUNICATIONS: Building Brand Equity; Brand Narrative and Relational Management: The Marketing Communications Mix; Advertising Strategy; Advertising Creativity; Media Concepts and Media Planning; Public Relations and Hybrid Marketing Communications; Sales and Sales Promotion; Beyond Traditional Marketing Communications; Evaluating Marketing Communications. Resources: Visit the companion website at www.marketing-comms.com for the Marketing Communications Blog and a full range of instructor and student resources including case teaching notes, PowerPoint slides, test bank, video clips and interactive glossary.

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“... The use of brand communications (rather than marketing) and emphasis on target audience, message content and media channels is contemporary and exciting, while the narrative approach reflects the move towards narrative in many different fields including marketing and consumer behaviour.” Dr. Beverley Hill, University of Gloucestershire, UK

“It [Marketing Communications] is very up-to-date in terms of its commentary on new forms of alternative media and marketing opportunities that take advantage of technological breakthroughs and new user driven channels of communication. The case studies and examples that have been selected are very recent and are used extremely well to illustrate the respective topics and issues.” Dr Nik Mahon, Southampton Solent University, UK

9780470319925 606pp 2009 Pbk £42.99/€51.60

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MARKETING MANAGEMENT & STRATEGY

Strategic Market Management Global Perspectives DAVID A. AAKER, University of California, Berkeley, USA and DAMIEN McLOUGHLIN, University College Dublin, Ireland

Strategic Market Management: Global Perspectives is motivated by the strategic challenges created by the dynamic nature of markets. The premise is that all traditional strategic management tools either do not apply or need to be adapted to a more dynamic context. The unique aspects of the book are its inclusion of: • A business strategy definition that includes product/market scope, value proposition, and assets and competences. • A structured strategic analysis including a detailed customer, competitor, market, and environmental analysis leading to understanding of market dynamics that is supported by a summary flow diagram, a set of agendas to help start the process, and a set of planning forms.

New to this Edition… • Hundreds of new European relevant examples and vignettes. • Seven new cases, including cases on Tesco, Innocent, Dove, Bulmers, the Soft Drinks market, Cadbury/Green & Blacks and Vodafone. • Completely new coverage on Brand Equity and CRM.

• Concepts of strategic commitment, opportunism, and adaptability and how they can and should be blended together. • Bases of a value proposition and strong brands. • Creating synergetic marketing with silo organizations defined by products or countries. Brief Contents: Strategic Market Management: An Overview; Part I STRATEGIC ANALYSIS: External and Customer Analysis; Competitor Analysis; Market/Submarket Analysis; Environmental Analysis and Strategic Uncertainty; Internal Analysis; Case Challenges for Part I; Part II CREATING AND IMPLEMENTING STRATEGIES: Creating Advantage: Synergy and Commitment vs. Opportunism vs. Adaptability; Alternative Value Propositions; Building and Managing Brand Equity; Energizing the Business; Leveraging the Business; Creating New Businesses; Global Strategies; Setting priorities for Businesses and brands – The Exit, Milk, and Consolidate Options; From Silos to Synergy – Harnessing the Organization; Case Challenges for Part II. Resources: A Lecturer Companion Website featuring PowerPoint presentations and a set of lecture suggestions for each chapter; a test bank; several course outlines, and additional case studies. 9780470689752 368pp 2010 Pbk £36.99/€44.40

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MARKETING MANAGEMENT & STRATEGY Value-based Marketing Marketing Strategies for Corporate Growth and Shareholder Value 2nd Edition PETER DOYLE (deceased), formerly of Warwick Business School, UK “Peter Doyle has written a ‘tipping point’ book designed to stimulate new thinking in both marketing and financial circles.” PHILIP KOTLER, SC Johnson Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University

9780470773147 • 384pp • 2008 Hbk • £34.99/€42.00

Fully updated and enhanced with new case studies and statistics, Value-Based Marketing 2nd Edition is an introduction to shareholder value analysis, essential for the marketing professional. While maintaining the original essence of the first edition, this book provides tools for developing marketing strategies to create optimal value, explains how marketing generates shareholder value, and shows how management can evaluate strategies to stimulate effective marketing. With contributions from well-respected international marketing experts, this book is ideal for marketing professionals, general managers and MBA students. • Prestigious Contributors: Features contributions from a host of well respected international marketing experts including: Jean-Claude Larreche – INSEAD, Veronica Wong – Aston Business School, Susan Hart – Strathclyde Business School, Michael Baker – Emeritus Professor SGBS, Tim Ambler – London Business School, Tony Cram – Ashridge and Malcolm McDonald – Cranfield School of Management. Contents: Part I – Principles of Value Creation: 1. Marketing and Shareholder Value; 2. The Shareholder Value Approach; 3. The Marketing Value Driver; 4. The Growth Imperative. Part II – Developing High-Value Strategies: 5. Strategic Position Assessment; 6. Value-Based Marketing Strategy. Part III – Implementing High-Value Strategies: 7. Building Brands; 8. Pricing for Value; 9. Value-Based Communications; 10. Value-Based Marketing in the Digital Age.

BUSINESS MARKETING The Business Marketing Course Managing in Complex Networks 2nd Edition DAVID FORD, University of Bath, UK, LARS-ERIK GADDE, Chalmers University of Technology, Sweden, HÅKAN HÅKANSSON, BI Norwegian School Of Management, Norway and IVAN SNEHOTA, University of Lugano, Switzerland The new edition of this widely used business marketing text has been completely revised and rewritten. The Business Marketing Course provides a comprehensive insight into business marketing in a compact and accessible format that provides the ideal foundation for courses on business or industrial marketing.

9780470034507 • 288pp • 2006 Pbk • £31.99/€38.40

The book concentrates on the reality facing business marketers operating in complex and dynamic business networks. It provides a structured approach to both technology and the development of the marketer’s offerings as well as an expanded guide on how to analyse business networks and customers and how to develop marketing strategy. New to this Edition: • The book is still firmly based on the ideas of the IMP (Industrial Marketing and Purchasing) Group. • Includes a new chapter on how marketers can work effectively with colleagues in other functional areas. • The new edition is presented in a highly readable style with extensive use of examples and illustrations. • Each chapter in the book concludes with a study assignment based on the authors’ own experience of teaching business marketing. Contents: The Idea of Business Networks; Analysing Business Networks; Customers and Suppliers; Technology, Business Networks and Business Marketing; Understanding Customers; Managing Relationships with Customers; Designing Offerings: Developing the Promise; Implementing the Offering: Fulfilling the Promise; Costs, Price and Value; Developing Marketing Strategy. Resources: Instructor Companion website featuring comprehensive PowerPoint slides.

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INTERNATIONAL MARKETING

Global Marketing Management 5th Edition MASAAKI KOTABE, The University of Texas at Austin, USA and KRISTIAAN HELSEN, The Hong Kong University of Science and Technology

Offering more real-world application and experience, this book arms the reader with a true understanding of the concepts needed to achieve a global reach. The fifth edition presents comprehensive coverage of all the latest trends and hot topics in the field. It emphasizes the multilateral nature of marketing, preparing them to manage global marketing activities in an increasingly competitive environment. The approach discusses marketing with an interdisciplinary, crossfunctional perspective, where the reader has a sound understanding of how the various functional areas interface with marketing. Features: • Uncovers all the latest trends and hot topics in the field. • Emphasizes the multilateral nature of marketing. • Prepares readers to manage global marketing activities in an increasingly competitive environment. • Presents marketing with an interdisciplinary, cross-functional perspective. • Shows how the various functional areas interface with marketing. Contents: Globalization; Global Economic Environment; Financial Environment; Cultural Issues and Buying Behavior; Political/Legal Environment; Global Marketing Research; Global Segmentation and Positioning; Global Marketing Strategies; Global Market Entry Modes; Global Product Development; Marketing Products and Services; Global Pricing; Communicating with the World Consumer; Sales Management; Global Logistics and Distribution; Export/Import Management; Planning, Organization and Control of Global Marketing Operations; Marketing in Emerging Markets; Global Marketing and the Internet. Resources: Instructor Resources – Instructor’s Companion Website including: Instructor’s Manual; Teaching Discussion Guidelines; Test Bank; PowerPoint Presentations: Companion Videos available on DVD (ISBN 9780470170519).

From the Reviews… “The reason why I have not switched books over the years in spite of overtures from competitors is because I consider this book to be among the best… in my estimation very well written. The material is appropriately covered in them and the examples/ global perspectives are right on point. Up to date tables, pictures and charts provided are very useful resources… The fact is that this textbook is an outstanding piece of work.” Justin Peart, St. Thomas University, Miami, USA “I find the writing very engaging, as it is replete with captivating examples of a wide variety of products from across the globe, not merely a handful from the same countries over and over… The book is very engaging and perfectly written for either undergrads or MBA students. New terms are always carefully explained.”

Student Resources – Student Companion Website offering: PowerPoint Presentations.

Chip Miller, Drake University, USA 9780470505748 704pp April 2010 Pbk £46.99/€56.40

For general enquiries, please email: highereducation@wiley.com

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MARKETING RESEARCH

Marketing Research 10th Edition DAVID A. AAKER, University of California, Berkeley, USA, V KUMAR, GEORGE S. DAY and ROBERT P. LEONE Marketing Research offers the best approach toward communicating the intricacies of this field and its usefulness to the marketing organization. “Macro-micromacro” in design, and fitting for students on intermediate or advanced courses, this highly-regarded text focuses on market intelligence, strategy, theory, and application. The new 10th Edition retains its coverage of the most advanced and current marketing research methodologies and points out their limitations, as well their potential for enhancing research results. This New Edition…

• Focuses on international market research. • Incorporates new case studies presenting the latest information in the field. • Includes a website featuring a reading list, sample datasets for analysis, and practice questions after each chapter. Partial Contents: Part I – The Nature and Scope of Marketing Research: A Decision-Making Perspective on Marketing Intelligence; The Marketing Research Process. Part II – Data Collection: Secondary Sources of Marketing Data; Marketing Research on the Internet; Information from Respondents: Issues in Data Collection; Designing the Questionnaire; Sample Size and Statistical Theory. Part III – Data Analysis: Fundamentals of Data Analysis; Hypothesis Testing: Means and Proportions. Part IV – Special Topics in Data Analysis: Correlation Analysis and Regression Analysis; Presenting the Results. Part V – Applications of Marketing Intelligence: Traditional Applications: Product, Price, Distribution, and Promotion; Brand Equity, Emerging Applications: Database Marketing, E-Commerce, Relationship Marketing, & Customer Intelligence.

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Marketing Research with SPSS

7th Edition

8th Edition

CARL McDANIEL, JR., University of Texas, Arlington, USA and ROGER GATES, DSS Research

CARL McDANIEL, University of Texas, Arlington, USA and ROGER GATES, DSS Research

Filled with engaging, current examples drawn from the authors’ ongoing involvement in the field, Marketing Research Essentials is a comprehensive text that teaches students how to become effective consumers of market research.

In the latest edition of Marketing Research, McDaniel and Gates continue to share their real-life experiences to teach students how to make critical business decisions, through the study of market research. The authors practical approach and emphasis on being real, has made this one of the worlds leading marketing research texts. It prepares students by introducing actual data samples, marketing research professionals, and realworld case problems. Filled with engaging, current examples, this comprehensive text teaches students how to become effective consumers of market research.

The authors bring together bring their real-life, insider experiences from the industry to teach students how to make critical business decisions through the study of market research. New features include:

• Shows how to utilize data research and social networking to compliment traditional methods.

9780470524619 • 770pp • 2010 • Pbk £47.99/€57.60

Marketing Research Essentials

• Greater emphasis on marketing research as much more than computing sample size or conducting a focus group. • Examples and mini-cases featuring a broad range of contemporary companies. • More real-world examples including opening vignettes for each chapter and boxed inserts that provide relevant material from the popular press.

• Global Research Vignettes. • New chapter on online market research. • New cases in every chapter. • SPSS, Ver. 16.0 available with the text.

Contents: The Role of Marketing Research in Management Decision Making; Appendix A – Careers in Marketing Research; Appendix B – Marketing Research Ethics; Problem Definition, Exploratory Research, and the Research Process; Secondary Data and Databases; Qualitative Research; Survey Research; Primary Data Collection: Observation; Primary Data Collection: Experimentation; The Concept of Measurement and Attitude Scales; Questionnaire Design; Basic Sampling Issues; Sample Size Determination; Data Processing, Fundamental Data Analysis, and the Statistical Testing of Differences; Bivariate Correlation and Regression; Communicating the Research Results and Managing Marketing Research.

Contents: The Role of Marketing Research in Management Decision Making; The Marketing Research Industry and Research Ethics; Problem Definition, Exploratory Research, and the Research Process; Secondary Data and Databases; Qualitative Research; Traditional Survey Research; Online Marketing Research; Primary Data Collection: Observation; Primary Data Collection: Experimentation and Test Markets; The Concept of Measurement; Using Measurement Scales to Build Marketing Effectiveness; Questionnaire Design; Basic Sampling Issues; Sample Size Determination; Data Processing and Fundamental Data Analysis; Statistical Testing of Differences and Relationships; Bivariate Correlation and Regression; Multivariate Data Analysis; Communicating the Research Results; Managing Marketing Research.

Resources: Instructor and Student Companion Websites.

Resources: Instructor and Student Companion Websites.

9780470627631 • 528pp • 2010 • Pbk £44.99/€54.00

9780470414361 • 784pp • 2009 • Pbk £47.99/€57.60

Order your inspection copy online at: www.wiley.com


SERVICES MANAGEMENT & MARKETING Service Management and Marketing Customer Management in Service Competition 3rd Edition CHRISTIAN GRONROOS, Swedish School of Economics, Helsinki, Finland The third edition of this market-leading text provides a thorough update of research from the services marketing and relationship marketing field. New material on service recovery is included along with an in depth discussion of the basic ground rules and objectives of marketing.

9780470028629 • 496pp • 2007 Pbk • £36.99/€44.40

Contents: The Service and Relationship Imperative: Managing In Service Competition; Managing Customer Relationships: An Alternative Paradigm in Management & Marketing; The Nature of Services and Service Consumption, and its Marketing Consequences; Service and Relationship Quality; Quality Management in Services; Return on Service and Relationships; Managing the Augmented Service Offering; Principles of Service Management; Managing Productivity in Service Organizations; Managing Marketing or Marketoriented Management; Managing Integrated Marketing Communication and Total Communication; Managing Brand Relationships and Image; Customer Focused Organization: Structure, Resources and Service Processes; Managing Internal Marketing: a Prerequisite for Successful Customer Management; Managing Service Culture: The Internal Service Imperative; Transforming a Manufacturing Firm into a Service business; Conclusions: Managing Services and Relationships.

BRANDING Competitive Success How Branding Adds Value JOHN A. DAVIS, Emerson College, Boston, USA Competitive Success: How Branding Adds Value explains how companies can realize substantial competitive advantages and gains in financial and perceptive value if they develop a brand-centric philosophy. The book proposes a new brand framework that advocates an integrated and holistic approach to brand management. It shows how brands can be regarded as an organization-spanning imperative involving the active co-ordination among marketing and non-marketing departments alike. The book presents a comprehensive review of the entire brand spectrum, including: brand strategy; implementation; internal branding; customer/brand insight; resource allocation; and performance measurement. Features: 9780470998229 • 422pp • 2009 Pbk • £32.99/€39.60

• Emphasizes a practical application of the latest brand frameworks. • Based on research into more than 200 companies around the world and input from over a thousand senior managers in dozens of executive education programs. • Includes a wide range of cases and relevant real world examples including B2C, B2B and SMEs. • Intersperses common brand theory and practices within a new thematic framework, allowing readers to understand both traditional and current branding practices. • Includes end of chapter problem solving scenarios to aid learning. Contents: Part I: Understanding the Importance of Brand: Competitive Success; Brand Value; Brand Portfolios and Architecture; Part II: New Brand Frameworks: The New Brand Building Framework: DestinyDistinction-Culture-Experiences (DDCE); Brand Destiny; Brand Distinction; Brand Culture; Overview of Brand Experiences; Brand Experiences: Customers and Solutions; Brand Experiences: Marketing Communications and Environment; Part III: Brand Leadership: Brand Leadership: Senior Management, Team, Planning, Mapping. Resources: Lecturer Companion Website featuring PowerPoint slides and an Instructor’s Manual.

For general enquiries, please email: highereducation@wiley.com

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CONSUMER BEHAVIOUR

Consumer Behaviour 2nd Edition MARTIN M. EVANS, AHMAD JAMAL and GORDON FOXALL, all of Cardiff Business School, UK

Building on the success of the first edition, the new edition of Consumer Behaviour has been fully revised and updated to be even more student friendly. Through the author teams seven decades of teaching and researching experience they have discovered that the application of concepts via practical examples is the best delivery method for effective learning. Consumer Behaviour is a European text that is built around how students actually learn consumer behaviour. Evans, Jamal and Foxall offer a mainstream consumer behaviour textbook, based on semesterised compulsory or optional modules on undergraduate and postgraduate business and marketing programmes. The student centred approach is manifested in the use of cases and exercises to be used in participative and applied ways, reflecting the clear trend towards student centred and application-based marketing courses. • Coverage of consumer buying behaviour from a marketing, rather than a behavioural science perspective. • Concise and structured towards the 15 week semester system. • The addition of new journal articles at the end of each part from a wider range of journals.

“This innovative and student-friendly textbook combines theory with practical examples and illustrations to bring the study of consumer behaviour to life. I particularly like the ‘think boxes’ which encourage students to ponder issues as they read each chapter. The inclusion of key articles also provides students with a convenient means of delving deeper into issues to gain richer insights into consumer behaviour.” Professor David Jobber, Bradford University School of Management, UK

• A new chapter on Organizational Buying Behaviour. Contents: Part 1 – Individual Aspects of Consumer Behaviour: 1. Consumer Motives, Values and Motivation Research, 2. Consumer Response to Marketing Actions: Exposure, Attention and Perception, 3. Consumer Response to Marketing Actions: Learning and Attitudes, 4. Consumer Response to Marketing Actions: Action, Post-Purchase and Involvement, 5. Consumer Demographics, 6. Consumer Psychographics. Part 1 Article. Part 2 – Social and Group Aspects of Consumer Behaviour: 1. Social Group, Tribal, Postmodern and Household Buying Influences, 2. Culture and Subculture. Part 2 Article. Part 3 – Integrated Approaches to Consumer Behaviour: 1. Organizational Buying Behaviour, 2. New Product Buying, 3. Repeat, Loyal and Relational Buying, 4. Data-Based Consumer Behaviour, 5. Consumer Misbehaviour. Part 3 Article. Resources: Instructor and Student Companion websites including instructors guide, test bank, media enhanced powerpoint slides, self quizzing, example TV adverts, audio and video clips and answers to end of chapter questions.

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9780470994658 576pp 2009 Pbk £40.99/€49.20

Order your inspection copy online at: www.wiley.com


RELATIONSHIP MARKETING Strategic Market Relationships 2nd Edition BILL DONALDSON, The Robert Gordon University, UK and TOM O’TOOLE, Waterford Institute of Technology, Ireland This book develops the student's understanding of the nature, relevance and importance of creating and sustaining relationships as a strategic resource. It takes a managerial perspective to the study of relationships, from strategy to implementation. The first edition was the first text that comprehensively addressed relationships as a strategic issue, and considering relationships as strategic and as a basis for competition is central to this book. In a nutshell, strategic market relationships is the process of analyzing, formulating and implementing a relationship strategy for an organization. New Features include: • Text more clearly divided into strategy and implementation parts. 9780470028803 • 288pp • 2007 Pbk • £32.99/€39.60

• New introductory case illustration and end of chapter teaching cases. • New chapter on relationship types/archetypes to develop on the theme of classification and the management of specific relationships. • New chapter on people and relationships. • New chapter on channel relationships. Brief Contents: Part 1: Relationship strategy: Introduction, Relationship Theories, Relationship Planning and Development, Relationship Types, Networks. Part 2: Relationship Implementation: Organising for Relationships, People and Relationships, Customer Relationship Management, Communication and Dialogue in the Relationship, Channel Relationships, Innovation through Relationships, Internationalisation of Relationships, Relationship Costs and Value, Conclusions. Resources: Instructor Companion Website featuring Instructors Manual and PowerPoint slides.

Customer Relationship Management A Databased Approach V. KUMAR, University of Houston, USA and WERNER REINARTZ This book emphasizes the utility of database marketing in maximizing customer value. The authors look at how strategic database marketing can be linked to CRM concepts for maximizing customer value and for building strong and profitable customer relationships. The link between loyalty and profitability is examined. Commonly heard CRM terms and techniques such as acquisition rate, retention rate, share of wallet, logistic regression, decision trees, RFM, and past customer value are examined and illustrated. Features: • Cases from different industries and real life illustrations are interspersed with relevant concepts in the chapter. This allows students to relate concepts to practice. 9780471271338 • 352pp • 2005 Pbk • £39.99/€48.00

• There are discussion questions at the end of each chapter that promote thinking and require the student to apply the knowledge gained to potentially real life situations. • Numerical examples have been worked out to illustrate the concepts of RFM, Past Customer Value, Lift and Cumulative Lift Charts. • The role that various CRM vendors play has been explained in order to illustrate today’s CRM landscape. Contents: Introduction; SECTION ONE: Database Marketing Strategy; Customer Value and Database Marketing; A Framework for Profitable CRM; Loyalty Programs; CRM Economics, Metrics, and Evaluation Techniques; SECTION TWO: Implementation of Database Marketing; Benefits of and uses for databases and database technology; Database Mining; CRM Industry Landscape; Building, Accessing and Managing the Database; Campaign Management; SECTION THREE: Advances in CRM Applications; Applications of Database Marketing in B-to-C and B-to-B Scenarios; Application of the Customer Value Framework to Marketing Decisions; SECTION FOUR: Channels and CRM; Channels and CRM. Resources: Instructor and Student Companion websites.

For general enquiries, please email: highereducation@wiley.com

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RELATIONSHIP MARKETING Business in Networks HÅKAN HÅKANSSON, Norwegian School of Management, DAVID FORD, LARS-ERIK GADDE, Chalmers University of Technology, IVAN SNEHOTA, Stockholm School of Economics and ALEXANDRA WALUSZEWSKI, Uppsala University, Sweden This seminal book, based on 30 years of research, provides a radical insight into the reality of the business landscape and the operations and management of companies within it. The book challenges orthodox ideas of the business market and business management and presents a comprehensive analysis of the structure and process of business and the tasks that managers and policymakers face. Written by world leading authorities in the field, Business in Networks is strongly grounded in empirical research and illustrated throughout with case examples. The book analyses the complex network of interdependencies that exist between companies and which determine their characteristics. It fully analyses the process of interaction through which companies and networks evolve and are transformed. Specifically, the book thoroughly examines the following: 9780470749630 • 318pp • 2009 Pbk • £34.99/€42.00

• The dynamics and interrelatedness of the business landscape. • Interaction as the basic business process. • Business development in time and network space. • The nature of management in an interactive world. • The implications for policy-makers of the networked business landscape. Contents: A Jungle or a Rainforest?; Part 1 – Business Networks in Action: Interaction as a way to deal with Relatedness, Variety, and Motion; Analyzing Business Interaction; Doing Business: Exploiting Time and Space. Part 2 – The Elements of Business Networks: Interaction and Resources; Interaction and Activities; Interaction and Actors. Part 3 – The Business Network as an Analytical Tool: Management and Business Relationships; Managing in the Business Network; Evolution of the Business Landscape; Networks and Industrial Policy; Living in the Business Rainforest.

Managing Business Relationships 2nd Edition DAVID FORD, University of Bath, UK, LARS ERIK-GADDE, Chalmers University of Technology, Sweden, HÅKAN HÅKANSSON, Nordic School of Management, Norway and IVAN SNEHOTA, Lugano, Switzerland This new edition of Managing Business Relationships aims to help managers and students understand the reality of business networks and how to manage in them. It has been entirely rewritten to include the latest thinking and research from the IMP (Industrial Marketing and Purchasing) Group. Features: • Provides a structured way to understand business networks and their effect on the practicing manager. • Offers a complete analysis of management in different relationships including those with suppliers, customers, distributors and development partners. 9780470851258 • 228pp • 2003 Pbk • £31.99/€38.40

• Includes a brand new and easy to understand model of managing in networks. Contents: IMP and the Integration Approach; The Manager and the Network; The Manager and the Relationship; Relationships with Customers; Relationships with Suppliers; Distribution in Business Networks; Technology and Business Networks; Managing in Networks; So What Does it All Mean? Index.

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PURCHASING Supply Network Strategies 2nd Edition LARS-ERIK GADDE, Chalmers University of Technology, HÅKAN HÅKANSSON and GÖRAN PERSSON, both of Norwegian School of Management, Sweden Supply Network Strategies looks at how companies activate relationships with suppliers in order to become more efficient and innovative. In recent years, increasing emphasis has been placed on the ways in which these relationships link companies in supply chains and networks. This book examines the supply side of companies from a network perspective. The IMP (Industrial Purchasing and Marketing) Group of researchers includes leading international experts in the fields of industrial / business marketing and purchasing. This group is very influential and many university courses have been developed based on the ‘philosophy’ of the IMP group. Features include: 9780470518540 • 256pp • 2010 Pbk • £32.99/€39.60

• Adopts the industrial network approach developed through the research of the IMP Group. • Includes case studies and interviews with purchasing directors and staff. • Fully revised and updated to include two brand new chapters and a new section on Organizing Supply. Brief Contents: Part I – Key Supply Issues: The Role of Purchasing in the Company; Central Features of Purchasing and Supply Management; Part II – Network Analysis: Purchasing and the Activity Structure; Purchasing and the Resource Structure; Purchasing and the Actor Structure; Part III – Supply Strategies: Determining the Boundaries of the Firm; Developing Relationships with Suppliers; Designing Supply Networks; Part IV – Organizing Supply: Network Strategies and Networking; Organizing for Efficiency; Organizing for Development.

SALES MANAGEMENT Sales Management Concepts and Cases 10th Edition WILLIAM L. CRON, Southern Methodist University, USA and THOMAS E. DECARLO Easily accessible, real-world and practical, Sales Management, 10th Edition introduces the reader to the issues, strategies and relationships that relate to the job of managing an effective sales force. With additional information on team development, diversity in the work force, problem-solving skills, and financial issues, this text provides a complete guide for taking students past the classroom and into a future career in sales management.

9780470418895 • 624pp • 2009 Pbk • £48.99/€58.80

Partial Contents: Part One: Early Management Thought: A Prologue to the Past; Management Before Industrialization; The Industrial Revolution: Problems and Perspective; Management Pioneers in the Early Factory; The Industrial Revolution in the United States; Industrial Growth and Systematic Management. Part Two: The Scientific Management Era: The Advent of Scientific Management; Spreading the Gospel of Efficiency; The Human Factor: Preparing the Way; The Emergence of Management and Organization Theory; Scientific Management in Theory and Practice; Scientific Management in Retrospect. Part Three: The Social Person Era: The Hawthorne Studies; The Search for Organization Integration; People and Organizations; Organizations and People; Human Relations in Concept and Practice; The Social Person Era in Retrospect. Part Four: The Modern Era: Management Theory and Practice; Organizational Behavior and Organization Theory; Science and Systems in Management; Obligations and Opportunities. Epilogue: Introduction to Selling and Sales Management; Strategy and Sales Program Planning; Sales Management Resource: Estimating Potentials and Forecasting Sales; Sales Management Resource: Sales Force Investment and Budgeting; Sales Opportunity Management; Account Relationship Management; Customer Interaction Management; Sales Force Organization; Management Resource: Territory Design; Recruiting and Selecting Personnel; Sales Training; Leadership; Ethical Leadership; Motivating Salespeople; Compensating Salespeople; Evaluating Performance; References; Case Analysis; Credits; Key Term and Subject Index; Author Index; Company Index; Case Index. Resources: Instructor and Student Companion websites including powerpoint slides, instructors manual, case notes, testbank and simulations.

For general enquiries, please email: highereducation@wiley.com

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Publishes April 2011

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INDEX/ORDERING INFORMATION AUTHOR

SHORT TITLE

AUTHOR

SHORT TITLE

AAKER

Marketing Research, 10e

PAGE 70

EVANS

Consumer Behaviour, 2e

PAGE

AAKER

Strategic Market Management

67

FITZGERALD

Fundamentals of Bus. Data Comms., 10e

59

ADAMS

Pandora’s Box

60

FORD

Managing Business Relationships, 2e

74

AGRAWAL

Business Data Communications

58

FORD

The Business Marketing Course, 2e

68

ANGWIN

The Strategy Pathfinder, 2e

25

FRENCH

Organizational Behaviour, 2e

32

ARIS

Managing Media Companies, 2e

6

GADDE

Supply Network Strategies, 2e

75

BACH

Managing Human Resources, 4e

27

GILBOA

Making Better Decisions

44

BAMFORD

Essential Guide to Operations Management

36

GOODWIN

Decision Analysis for Management Judgment, 4e

44

BARON

Strategic Human Resources

30

GOURDIN

Global Logistics Management, 2e

38

BAZERMAN

Judgment in Managerial Decision Making, 7e

45

GRANT

Contemporary Strategy Analysis, 7e

20

BECK

Spiral Dynamics

5

GRANT

Cont. Strat. Analysis, 7e, Text & Cases Combined

20

BELL

Management Communication, 3e

7

GRANT

Contemporary Strategy Analysis, 7e, Case Book

20

BELZ

Sustainability Marketing

65

GREASLEY

Operations Management, 2e

35

BESANKO

Economics of Strategy, 5e

21

GRONROOS

Service Management and Marketing, 3e

71

BESSANT

Innovation and Entrepreneurship, 2e

13

HÅKANSSON

Business in Networks

74

BILTON

Creative Strategy

22

HARDMAN

Judgment and Decision Making

46

BILTON

Management and Creativity

5

HARTLEY

Management Mistakes and Successes, 10e

7

BLACK

Applied Business Statistics, 6e

52

HARTLEY

Marketing Mistakes and Successes, 11e

63

BOLMAN

Reframing Organizations, 4e

28

HAYES

Operations, Strategy & Technology

40

BOONE

Contemporary Business, 14e

4

HITT

Organizational Behavior, 3e

33

BORODZICZ

Risk, Crisis and Security Management

5

HUBER

Information Systems

60

BOWDITCH

A Primer on Organizational Behavior, 7e

34

HUFF

Strategic Management

23

BOWHILL

Business Planning and Control

11

ISAKSEN

Meeting the Innovation Challenge

16

BRADLEY

Essential Maths. for Economics & Bus., 3e

51

JACKSON

Systems Thinking

48

BRADLEY

Essential Stats. Economics, Bus. & Management

51

JONES

Accounting, 2e

12

BURKE

Project Management, 4e

43

JONES

Financial Accounting

12

BYGRAVE

Entrepreneurship, 2e

14

JONES

Management Accounting

12

CHAPMAN

Project Risk Management, 2e

43

KAPLAN

Patterns of Entrepreneurship Management, 3e

14

CHECKLAND

Information, Systems and Information Systems

61

KEAST

Rational Decision Making for Managers

46

72

CHECKLAND

Learning for Action

47

KERZNER

Project Management, 10e

42

CHECKLAND

Soft Systems Methodology in Action, 2e

49

KOTABE

Global Marketing Management, 5e

69

CHECKLAND

Systems Thinking, Systems Practice

48

KOTLER

Corporate Social Responsibility

9

CHELSOM

Mgmt. Engs., Scientists & Technologists, 2e

4

KOUZES

The Leadership Challenge, 4e

28

CHILD

Organization

34

KOUZES

The Truth About Leadership

27

COAKES

SPSS

52

KUMAR

Customer Relationship Management

73

COLLIER

Accounting For Managers, 3e

10

LANDY

Work in the 21st Century, 3e

33

COLLING

Industrial Relations, 3e

28

LANE

International Management Behavior, 6e

18

COLLIS

International Strategy & Competition

23

LAZEAR

Personnel Economics in Practice, 2e

31

COOK

Personnel Selection, 5e

31

LERNER

Venture Capital and Private Equity, 4e

14

CRON

Sales Management, 10e

75

MACINTOSH

Management Account. & Control Systems, 2e

11

CURTIS

Mkting for Engineers, Scientists and Technologists

65

MAGAL

Essentials of Bus. Processes & Info. Systems

56

CZINKOTA

International Business, European Edition

17

MAGAL

Integrated Business Processes with ERP Systems

55

DAHLEN

Marketing Communications

66

MAKRIDAKIS

Forecasting, 3e

49

DALE

Managing Quality, 5e

39

MANGAN

Global Logistics & Supply Chain Management

37

DAVIS

Competitive Success

71

MANTEL

Project Management in Practice, 4e

DECENZO

Human Resource Management, 10e

30

MARCHEWKA

Info. Technology Project Management, 3e

59

DENNIS

Systems Analysis and Design, 4e

58

McDANIEL

Marketing Research Essentials, 7e

70

DENNIS

Systems Analysis and Design with UML, 3e

58

McDANIEL

Marketing Research with SPSS, 8e

70

41/42

DONALDSON

Strategic Market Relationships, 2e

73

McDONALD

Marketing Plans, 7e

64

DOYLE

Value-based Marketing, 2e

68

MEAD

International Management, 4e

18

DUNN

Financial Reporting and Analysis

10

MEREDITH

Operations Management, 4e

38

EASTERBY-SMITH Handbook of Organizational Learning, 2e

34

MEREDITH

Project Management, 7e

41

ENGLANDER

57

MONKS

Corporate Governance, 5e

8

The Arch. Comp. Hardware, Sys. Software, 4e

For general enquiries, please email: highereducation@wiley.com

77


INDEX/ORDERING INFORMATION AUTHOR

SHORT TITLE

AUTHOR

SHORT TITLE

MONTGOMERY

Statistical Quality Control, 6e

PAGE 37

SMITH

Mainstreaming Corporate Responsibility

PAGE 8

MONTGOMERY

Managing, Controlling & Improving Quality

39

SOLOMON

Corporate Governance and Accountability, 3e

8

MORECROFT

Strategic Modelling and Business Dynamics

47

STERN

COBOL for the 21st Century, 11e

62

PAPAZOGLOU

e-Business

62

STEWART

Human Resource Management, 2e

29

PEARLSON

Strategic Management Information Systems, 4e

56

STONE

Human Resource Management, 6e

29

PEPALL

Industrial Organization, 4e

24

STONEHOUSE

Global and Transnational Business, 2e

19

PICCOLI

Information Systems for Managers

57

SWAYNE

Strategic Manage. of Health Care Orgs., 6e

23

PIDD

Tools for Thinking, 3e

47

TADAJEWSKI

Critical Marketing

63

POWELL

Management Science, 3e

45

TAVANI

Ethics and Technology, 3e

60

QUINN

Becoming a Master Manager, 5e

30

THOMSON

Basic Strategy in Context

22

RAINER

Introduction to Information Systems, 3e

TIDD

Managing Innovation, 4e

15

RAVAL

Risks, Controls & Security

54/57 61

TOMPKINS

Facilities Planning, 4e

38

REID

Operations Management, 4e

39

TOVSTIGA

Strategy in Practice

22

REZAEE

Corporate Governance and Ethics

9

TREVINO

Managing Business Ethics, 5e

9

RICKS

Blunders in International Business, 4e

19

TURBAN

Information Technology for Management, 7e

54

RINGLAND

Scenario Planning, 2e

26

TURKINGTON

Mathematical Tools for Economics

53

ROSENHEAD

Rational Analysis Problematic World Revisited, 2e

48

VAN DER HEIJDEN Scenarios, 2e

25

RUSSELL

Operations Management, 7e

36

VAN DER HEIJDEN The Sixth Sense

26

SABHERWAL

Business Intelligence

6

VON STAMM

Managing Innovation, Design & Creativity, 2e

16

SALONER

Strategic Management

24

WARD

Benefits Management

59

SANCHEZ

The New Strategic Management

26

WARD

Strategic Planning for Information Systems, 3e

56

SCHEIN

Organizational Culture and Leadership, 4e

31

WARREN

Strategic Management Dynamics

24

SCHERMERHORN Exploring Management, 2e

3

WATERS

Inventory Control and Management, 2e

40

SCHERMERHORN Introduction to Management, 11e

3

WATSON

Data Management, 5e

61

SCHERMERHORN Organizational Behavior, 11e

33

WILLIAMS

Management Science in Practice

46

SCHULER

Strategic Human Resource Management, 2e

27

WILLIAMS

Model Build. in Mathematical Prog., 4e

49

SEGAL-HORN

The Strategy Reader, 2e

25

WONNACOTT

Introductory Statistics, 5e

53

SEKARAN

Research Methods for Business, 5e

50

WONNACOTT

Intro. Statistics for Business & Economics, 4e

53

SHRIBERG

Practicing Leadership, 4e

29

WOODBURN

Key Account Management, 3e

6

SILVER

Inventory Management & Prod. Planning, 3e

40

1

2

3

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Business Text Catalogue 2011  

Business Text Catalogue 2011