Title Highlights Frankfurt Book Fair 2011
Welcome to the 2011 Frankfurt Book Fair Highlights Magazine
To enquire about rights availability and request reading copies, please email Julie Attrill firstname.lastname@example.org We look forward to receiving your new titles requests!
Architecture Professional Business Capstone & Trade Business Computing Fashion Finance Global Education Nautical
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The Story of Post-Modernism:
Five Decades of Architecture
Charles Jencks 978-0-470-68896-0 / 0-470-68896-3 272 pp. Pub: 09/09/11 In The Story of Post-Modernism, Charles Jencks, the authority on Post-Modern architecture and culture, provides the defining account of Post-Modern architecture from its earliest roots in the early 60s to the present day. By breaking the narrative into seven distinct chapters, which are both chronological and overlapping, Jencks charts the ebb and flow of the movement, the peaks and troughs of different ideas and themes. Critical Modernism 5e - Licensed: Simplified Chinese Theories and Manifestoes of Contemporary Architecture 2e - Licensed: Polish
978-0-470-05745-2 / 0-470-05745-9 168 pp. Pub: 13/12/11 To architects the enduring attraction of narrative is that it offers a way of engaging with the way a city feels and works. Rather than reducing architecture to mere style or an overt emphasis on technology, it foregrounds the experiential dimension of architecture. In practice it is just as easy to be minimalist as maximalist in its execution. Nigel Coates' Narrative Architecture is the first publication to look the subject in the eye. It deals with its background, analysis and practice as well as its future development.
The Hedgehog Effect: The Secrets of
High Performance Companies:
Building High Performance Teams
Successful Strategies from the World's Top Achievers
Manfred Kets de Vries 978-1-119-97336-2 / 1-119-97336-8 300 pp. Pub: 25/11/11 In today's global world organisations rely more and more on virtual teams. This new book provides a clear understanding of how to coach groups of managers, making them into effective teams that can bring greatly improved performance for their companies. Reflections on Groups and Organisations – Licensed: Portuguese, Simplified Chinese Reflections on Leadership and Career Development – Licensed: Italian, Simplified Chinese Reflections on Character and Leadership – Licensed: Portuguese, Simplified Chinese Family Business on the Couch – Licensed: Portuguese The Leader on the Couch – Licensed: Estonian, Finnish, Lithuania, Polish, Russian, Simplified Chinese
Nitin Pangarkar 978-0-470-83010-9 / 0-470-83010-7 224 pp. Pub: 26/09/11 What makes a company a star performer? This title investigates the strategies of a diverse range of companies to see what makes them tick and how they have become perennial overperformers .
The Growth Drivers:
The Definitive Guide to Building Marketing Capabilities
The Growth Agenda, Tim Jones, Palie Smart
Andy Bird, Mhairi McEwan 978-1-119-95331-9 / 1-119-95331-6 312 pp. Pub: 21/10/11 A simple yet robust book that makes professional concepts of â€˜marketing' more accessible and helping readers who wants to better understand how to build and deliver marketing capabilities within their organisation to deliver superior customer value and drive demand-led growth.
978-1-119-95413-2 / 1-119-95413-4 256 pp. Pub: 17/02/12 An engaging look at how leading global companies have outperformed their peers in sustained innovation â€” today's core strategic battleground for growth. Includes unique insider insights, and written with an accessible structure for thoughtful business leaders to use.
The Social Media MBA
Strategic IQ: Why Do Once
Successful Companies Fail?
978-1-119-96323-3 / 1-119-96323-0 256 pp. Pub: 06/01/12 Learn from today's social media's experts to become an expert in social media yourself with this all encompassing guide. In essence, the book will help business professionals that already know and work with social media to take their knowledge to the next level... to become experts within their organisations. It is aimed not just marketers but at every decision maker in the organisation: CEO, CTO, Product Director, Sales Director. Armed with the tools of this book they will be able to understand how to:
John Wells 978-0-470-97828-3 / 0-470-97828-7 256 pp. Pub: 30/03/12 Why do once-successful companies fail? This challenging new book will cause senior executives to forget everything they thought they knew about what makes a successful company. The book identifies 3 types of inertia that can be fatal to the most successful company: strategic/structural/ personal. This book will prompt executives to ask: What is your Strategic IQ? Do you have the strategic intelligence to keep ahead of your competitors?
The Employee Engagement Effect:
Employer Brand Management: A
How You Can Boost Your Business by Unleashing the Potential of Your Organization
thought-provoking guide to the practices transforming HR, talent management and marketing
Linda Holbeche, Geoffrey Matthews
Simon Barrow, Richard Mosley
978-1-119-95353-1 / 1-119-95353-7 256 pp. Pub: 27/04/12
978-0-470-71552-9 / 0-470-71552-9 192 pp. Pub: 23/07/12
A step-by-step guide for managers to understand how to engage employees and how to measure the results of that engagement.
The world's leading authorities on the Employer Brand give us a practical guide to applying this thinking to resourcing, talent management, HR strategy and internal marketing.
The Dialogue Gap
The End of Progress: How Modern
Economics Has Failed Us
978-1-118-15783-1 / 1-118-15783-4 256 pp. Pub: 26/03/12 We all think we know about negotiation â€“ yet do we really know how to communicate? The Dialogue Gap helps us bridge the chasm between communication and understanding. Communication is mainly about the sending of information. We have become experts at sharing information via email, mobiles, internet, TV, and media of every description. Dialogue is more than communication and is recognisable by a group of people thinking together deriving new ideas, perspectives and solutions as a result.
Graeme Maxton 978-0-470-82998-1 / 0-470-82998-2 256 pp. Pub: 10/11/11 Modern economics has failed us. We need a new measure of progress. Modern economics has not done what it promised. It has valued short-term gain more than long-term progress. It has made us focus on the individual, not society. In this thought-provoking, lively and entertaining book, Graeme Maxton looks at what brought us to this state and what we can do about it. Licensed: Czech, German
Capstone & Trade
Over 40,000 copies sold since April 2011
What's Stopping You?: Why Smart
This is Social Commerce:
People Don't Always Reach Their Potential and Why You Can
Robert Kelsey 978-0-85708-172-8 / 0-85708-172-1 288 pp. Pub: 08/04/11 Do fear and doubt hinder your progress in life? Are you paralyzed at key moments by your insecurities? Millions of smart people are held back from achieving their potential by a fear of failure. Many of them don’t even realize that this recognized condition is limiting their progress. What’s Stopping You? offers no quick-fix solution. Why? Because the key to unlocking you potential for success lies in understanding the root causes of the fears and insecurities that hold you back and in accepting who you are, rather than trying to become someone you are not. Based on extensive research, recognized science and stark reality, this book will help you navigate the barriers that hold you back: at work, with people and in life. Licensed: German, Polish
Turning Social Media into Sales 978-0-85708-241-1 / 0-85708-241-8 224 pp. Pub: 18/11/11 The first book to market on the hottest topic on the web. Social commerce is the new buzz word and this book will be the first to cut through the hype and tell you exactly what it all means… and how to do it. Social media has moved on, it’s not enough to just be engaging your customers in fun chit-chat, now you can sell to them directly through their favourite social media platform. No longer do you have the nightmare of dragging people from their social networking site to your homepage – you can get them buying right where they are! In this follow up to This Is Social Media Guy Clapperton uses the same easy-to-follow visuals and instructions to break the process down and show you exactly how to set up your own social commerce operation and how to make it a success.
How Not to Worry: How to be calm
Body Language: Why What You Don't
and in control in every situation
Say Matters at Work
978-0-857-08286-2 / 0-85708-286-8 256 pp. Pub: 04/12
978-0-85708-174-2 / 0-85708-174-8 198 pp. Pub: 16/12/11
Anxiety, a feeling of apprehension, fear or worry, is a common feeling among all age groups which results in millions of working days lost every year due to stress-related absence. The book contains a list of â€˜not worryingâ€™ strategies that shows you How Not to Worry.
Body language matters. From getting a job to getting a pay rise, and from closing a deal to managing the people around you, it makes a big difference. Robert Phipps, one of the world's leading body language experts shows you how to make it work for you. Busting some of the biggest body language myths, Phipps shows how to read other people's body language and to use yours to succeed in business and life.
S.U.M.O (Shut Up, Move On) - Licensed: Czech, Greek, Indonesian, Polish, Simplified Chinese, Thai. S.U.M.O. Your Relationships - Licensed: Arabic, Bulgarian. Self-Confidence - Licensed: French, German, Icelandic, Polish, Russian.
* * * Over 35,000 copies of Self-Confidence sold * * *
Self Made Me: How to Make Self Employment Work for You Geoff Burch 978-0-85708-265-7 / 0-85708-265-5 256 pp. Pub: 16/12/11 A straight-forward and engaging guide showing you how to get paid what you are actually worth, and how to work as hard or as little required to create the lifestyle you choose. Irresistible Persuasion - Licensed: Polish, Portuguese, Russian, Simplified Chinese. The Way of the Dog - Licensed: Japanese, Korean, Orthodox Chinese, Portuguese, Russian, Simplified Chinese, Spanish, Thai
The Digital Business Start Up Workbook: The Ultimate Step-byStep Guide to Succeeding Online from Start-up to Exit Cheryl Rickman ISBN: 978-0-85708-285-5 / 0-85708-285-X 320 pp. Pub: 03/12 From the author of one of the all-time bestselling start-up business books for entrepreneurs this is a thoroughly practical hands-on guide to starting up a digital business, covering the full journey from idea to exit.
Also available in the
What You Need To Know About seriesâ€Ś
What You Need to Know About Starting a Business Kevin Duncan 978-0-85708-204-6 / 0-85708-204-3 224 pp. Pub: 16/09/11 Everything you've always wanted to know about starting your own business, but were afraid to ask! The next installment in Capstone's brand new business series What You Need to Know About... These accessible books will get anyone up to speed, fast; and this latest edition is no different.
By the same author: So What? - Licensed: Polish Start - Licensed: Polish Tick Achieve - Licensed: French, Polish, Russian
What You Need To Know About Project Management Licensed: Portuguese What You Need To Know About Economics Licensed: Korean, Portuguese What You Need To Know About Business Licensed: Portuguese
50 Timeless Lessons for Leaders
50 New Lessons for Survival and Success
978-0-85708-238-1 / 0-85708-238-8 224 pp. Pub: 04/11/11
978-0-85708-221-3 / 0-85708-221-3 224 pp. Pub: 04/11/11
There are a handful of truly inspired and inspirational leaders in the world â€” you know who they are... and probably wish you were one of them. But leadership isn't easy. Some say it's an innate quality, a natural skill that only a select few demonstrate, but this thinking is nonsense, according Owen. We can all become respected and effective leaders if we just follow some fundamental rules.
Many people are promoted because of their competence in doing a particular job, and then find that they don't have the skills necessary for successfully managing a team. This book helps! If you want to be a success in business, at some point, that will involve managing other people. For some people, this is a chance to unleash their inner dictator. For others, it makes them feel hugely uncomfortable. In a world of work that's changing very quickly, things are only getting harder. If only there were some rules to make it simple. Now there areâ€Ś
The Death of Modern Management - Licensed: Arabic, Simplified Chinese, Korean. Tribal Business School - Licensed: Danish
The Great Life Redesign: Change
Wake Up! To the New Gold Rush:
how you work, live how you dream… and how to afford it
Understand and Profit From the Biotech Revolution
Jim Mellon, Al Chalabi
978-0-730-37747-4 / 0-730-37747-4 256 pp. Pub: 19/12/11
978-1-119-96318-9 / 1-119-96318-4 320 pp. Pub: 17/02/12
Many people are dissatisfied with their current career and lifestyle and have a dream of how they’d like it to be, if only… This book provides a simple blueprint showing how the reader can make the necessary changes to redesign their lives and create a truly fulfilling lifestyle.
Understand and profit from the most important trend in the history of the world, from two of the world's leading experts in development economics. Our world and lives are about to be completely revolutionised by the most forward technological and medical advancements ever! These amazing developments are about to blow apart conventional wisdom on diseases, demographics and life expectancy. And if we act fast and get involved we could make a serious amount of money. Wake Up! opens our eyes to exactly what this biotech revolution will look like and gives specific advice on how to profit from it in business and investing.
You might also likeâ€Ś
Appillionaires: They Made Millions on the App Store. Could you? Chris Stevens 978-1-119-97864-0 / 1-119-97864-5 256 pp. Pub: 12/09/11 Shares the inside stories of those who have turned app ideas into millions of dollars, and how you can leverage their secrets to claim your own piece of the App Store gold rush. Licensed: Korean
Designing for the iPad: Building Applications that Sell Chris Stevens 978-0-470-97678-4 / 0-470-97678-0 The creator of the interactive book, Alice, one of iPad's bestselling applications, shares the secrets of building iPad applications that look great, entertain users, and sell loads. Licensed: French, Portuguese, Spanish
Smashing WebKit Jon Raasch 978-1-119-99913-3 / 1-119-99913-8 320 pp. Pub: 11/11/11 The ultimate guide to WebKit â€” the default browser engine for both iPhone and Android.
The Smashing Idea Book: From Inspiration to Application Cameron Chapman 978-1-119-97742-1 / 1-119-97742-8 400 pp. Pub: 23/08/11 Designers love to look at beautiful things, from which they often draw inspiration for their own projects. The Smashing Idea Book is packed with nearly 1000 inspirational graphic designs, photos, and website designs from the leading web design brand in the world, Smashing Magazine. Licensed: Polish
Game & Graphics Programming for iOS and Android with Open GL ES 2.0 Romain Marucchi-Foino 978-1-119-97591-5 / 1-119-97591-3 384 pp. Pub: 15/01/12 In this WROX title, mobile app developers find all they need to know about the development of graphically sophisticated applications and games on smart devices guaranteed fun and effectiveness.
Pushing the Limits with iOS 5 Programming: Developing Extraordinary Mobile Apps for Apple iPhone, iPad and iPod Touch Rob Napier, Mugunth Kumar 978-1-119-96132-1 / 1-119-96132-7 400 pp. Pub: 15/10/11 Apple's iPhone SDKs new version, iOS 5, launches late 2011 and developers will want to get their hands on it right away. This advanced guide goes beyond the basics to show how to build extraordinary applications for iPhone, iPad, and iPod touch. Licensed: Spanish
HTML5 Games: Creating Fun with
HTML5, CSS3 and WebGL
Web Publishing Made Simple
Thord Daniel Hedengren
978-1-119-97508-3 / 1-119-97508-5 416 pp. Pub: 26/11/11
978-1-119-95015-8 / 1-119-95015-5 288 pp. Pub:
Games continue to be the best selling entertainment category, and games are often the most popular apps for iOS4 and Android devices. HTML5 creates new opportunities for game creators and this book shows them how to build amazing 2D and 3D games for the web and mobile.
Popular web publishing site Tumblr is growing by leaps and bounds with more than 9 million users serving up more than 1.2 billion web pages each month. Tackling Tumblr is the first comprehensive guide to this popular web platform. Despite its popularity there is very little documentation on Tumblr, leaving newcomers confused as to where to start. That's where this helpful book comes in. Written by well-respected author Hedengren, this step-by-step guide is an ideal starting point for Tumblr newcomers as well as web designers who want to take their Tumblblogs to the next level.
Future-Proof Web Design
Security Patterns in Practice:
Designing Secure Architectures Using Software Patterns
978-1-119-97877-0 / 1-119-97877-7 320 pp. Pub: 17/11/11 Provides web designers with best practices in flexible design to meet the challenge of rapidly changing devices, development platforms and standards. Licensed: Polish Also by Alexander Dawson
Eduardo Fernandez-Buglioni 978-1-119-99894-5 / 1-119-99894-8 416 pp. Pub: 06/04/12 Think of patterns as best practices for new designs! This book is unique in combining security theory and code for the practitioner to produce secure systems. The patterns approach helps developers to translate complex concepts into their daily programming environment, to save time and avoid reinventing the wheel.
Cooklin's Garment Technology for Fashion Designers, 2e
Fashion Design: Process, Innovation
Gerry Cooklin, Steven George Hayes, John McLoughlin, Dorothy Fairclough
Kathryn McKelvey, Janine Munslow
978-1-4051-9974-2 / 1-4051-9974-1 200 pp. Pub: 09/09/11 Build the knowledge and understanding of garment technology essential to any designer. This 2nd edition has been comprehensively updated, with in-depth information on stitches, guides and attachments and sewing techniques, all of which are fully illustrated. Introduction to Clothing Manufacture 2e - Licensed: Simplified Chinese, Spanish
and Practice, 2e 978-0-470-65577-1 / 0-470-65577-1 224 pp. Pub: 18/11/11 Shows how the design process can be successfully applied to satisfy market needs and trends. Fashion design seems to be a glamorous mystery for which only the fortunate few have sufficient talent to succeed. In reality, commercially successful results can be achieved if the right processes are followed in the early design process. Fashion Design 1e - Licensed: Simplified Chinese Fashion Forecasting - Licensed: Simplified Chinese
Within the same series and publishing soonâ€Ś Frequently Asked Questions on Anti-Bribery and Corruption David Lawler 978-1-119-97197-9 / 1-119-97197-7 376 pp. Pub: 07/01/12
Frequently Asked Questions in Corporate Finance Pascal Quiry, Yann Le Fur, Maurizio Dallochio, Antonio Salvi 978-1-119-97755-1 / 1-119-97755-X 488 pp. Pub: 30/09/11 A concise FAQ format guide to corporate finance, from the team behind the vernimmen.com website. Filled with the answers to all of the most common, and not so common, questions about corporate finance, the book presents authoritative, reliable information from a respected team of experts from the banking, corporate, and academic worlds. Licensed: French
A practical guide to compliance with best practices in anti-bribery and corruption, encompassing law, accounting, sales and marketing, management, internal auditing and investigative techniques.
Frequently Asked Questions on IFRS Rachel Yoxen, Steve Collings 978-1-119-99897-6 / 1-119-99897-2 288 pp. Pub: 27/03/12 A concise FAQ guide to IFRS, giving a short, clear overview of the standards.
Essential Mathematics for Market Risk Management Simon Hubbert 978-1-119-97952-4 / 1-119-97952-8 416 pp. Pub: 01/02/12 Written by an academic with a practical background in risk analysis, this book is a one stop shop for all you need to know in order to manage risk effectively within your organisation.
A Guide to Islamic Investing Brian B. Kettell 978-0-470-97802-3 / 0-470-97802-3 256 pp. Pub: 28/10/11 A practical guide to investing in the rapidly expanding and hugely popular Islamic financial markets. The growing awareness of, and demand for, investing in accordance to Islamic principles on a global scale has created a flourishing interest in Islamic investing, a trend enhanced by the increasing wealth in the hands of Muslims worldwide who are actively involved in corporate, investment and business activities.
Bulls, Bears & A Croupier: The New
Millionaire Teacher: The Nine Rules of
Bull Market and How to Profit From It
Wealth You Should Have Learned in School
Matthew Kidman 978-0-730-37755-9 / 0-730-37755-5 320pp. Pub: 21/10/11 The new bull market is on its way and Bulls, Bears & A Croupier will help all investors be poised and ready to pounce when it hits! The share market is awash with new opportunities to profit everyday as millions of shares in thousands of companies change hands. Even if half of your decisions go wrong you still have a genuine chance of generating a profit like the pros â€“ it really is the easiest game on earth!
Andrew Hallam 978-0-470-83006-2 / 0-470-83006-9 256 pp. Pub: 19/09/11 Most people wouldn't expect a school teacher to amass a million dollar investment account. But schoolteacher Andrew Hallam did it, long before the typical retirement age. With lively humor and the simple clarity you'd expect from a gifted educator, he demonstrates in Millionaire Teacher, how average people can build wealth in the stock market.
Foundations of Strategy
Accounting For Managers:
Robert M. Grant, Judith Jordan
Interpreting Accounting Information for Decision-Making 4e
978-0-470-97127-7 / 0-470-97127-4 448 pp. Pub: 10/02/12 A more accessible version of the bestselling Contemporary Strategy Analysis (over 30,000 copies sold each year) better suited to the needs of undergrads and also those taking various Masters courses who require a less rigorous and more concise treatment of the subject. Contemporary Strategy Analysis all editions Licensed: Basque, German, Italian, Japanese, Korean, Orthodox Chinese, Polish, Portuguese, Russian, Simplified Chinese
Paul Collier 978-1-119-97967-8 / 1-119-97967-6 544 pp. Pub: 27/01/12 A new edition of a successful textbook on how accounting information is used by non-financial managers. Emphasising the interpretation rather than the construction of accounting information, Accounting for Managers encourages a critical, rather than an unthinking acceptance of accounting techniques. Whilst immensely valuable for planning, decision-making and control, users of accounting information need to recognise the assumptions behind, and the limitations of particular accounting techniques.
A Guide to Modern Econometrics, 4e
Wealth of Nations, 3e
David Miles, Andrew Scott, Francis Breedon
978-1-119-95167-4 / 1-119-95167-4 512 pp. Pub: 27/01/12
978-1-119-99572-2 / 1-119-99572-8 640 pp. Pub: 03/02/12
Established as a highly successful textbook, this title serves as a guide to alternative techniques in econometrics with an emphasis on the practical application of these approaches.
A revised and updated edition of a very successful macroeconomics textbook. The authors deal with sophisticated issues using advanced economic theory, but in a manner that is accessible to anyone taking a single course in macroeconomics. They begin with real-world economic issues, and describe why these matter, before embarking on economic theory, ensuring that readers emerge with a good practical understanding of the global economy and how economists think about it.
Previous editions - Licensed: Italian, Japanese, Russian, Ukrainian
Macroeconomics: Understanding the
Previous editions â€“ Licensed: Italian, Portuguese, Orthodox Chinese
Algorithmic Problem Solving
Beyond Human - Computer Interaction, 3e
978-0-470-68453-5 / 0-470-68453-4 352 pp. Pub: 23/05/11 An entertaining and captivating way to learn the fundamentals of using algorithms to solve problems. The algorithmic approach to solving problems in computer technology is an essential tool. With this unique book, algorithm guru Roland Backhouse shares his four decades of experience to teach the fundamental principles of using algorithms to solve problems. Using fun and well-known puzzles to gradually introduce different aspects of algorithms in mathematics and computing. Backhouse presents you with a readable, entertaining, and energetic book that will motivate and challenge you to open your mind to the algorithmic nature of problem solving.
Yvonne Rogers PhD, Jenny Preece MD, Helen Sharp MD 978-0-470-66576-3 / 0-470-66576-9 648 pp. Pub: 06/06/11 A revision of the #1 text in the Human Computer Interaction field, Interaction Design, the third edition is an ideal resource for learning the interdisciplinary skills needed for interaction design, humancomputer interaction, information design, web design and ubiquitous computing. The authors are acknowledged leaders and educators in their field, with a strong global reputation. They bring depth of scope to the subject in this new edition, encompassing the latest technologies and devices including social networking, Web 2.0 and mobile devices. The third edition also adds, develops and updates cases, examples and questions to bring the book in line with the latest in Human Computer Interaction. Licensed: Greek, Portuguese Previous editions â€“ Licensed: Italian, Korean, Macedonian, Orthodox Chinese, Simplified Chinese, Portuguese
Amazing Sailing Stories: True Adventures from the High Seas Dick Durham 978-0-470-97803-0 / 0-470-97803-1 240 pp. Pub: 19/08/11
Yachting Monthly's Expert Sailing Skills: Practical ways to become a better sailor Tom Cunliffe 978-1-119-95129-2 / 1-119-95129-1 192 pp. Pub: 16/12/11 Popular sailing author Tom Cunliffe teaches sailors how to improve a vast range of sailing skills, from dropping anchor to fixing an engine or using onboard electronics. Each chapter deals with a specific skill and is highly illustrated with step-by-step photos. Celestial Navigation - Licensed: German Coastal and Offshore Navigation - Licensed: German Heavy Weather Cruising - Licensed: German Yachting Monthly 200 Skipper's Tips – Licensed: Dutch
Be enthralled by incredible tales of great adventure on the high seas! It's not just sailors who love a good yarn. This title rides the wave of gift books – a market that is established and growing – and this new format gives a new twist on a proven approach.
Amazing Fishing Stories: Incredible Tales from Stream to Open Sea Paul Knight 978-1-119-97033-0 / 1-119-97033-4 272 pp. Pub: 26/08/11 A wonderful collection of true tales of adventure with rod and line. Lifelong fisherman Paul Knight knows the thrill of the chase, the one-onone battle of endurance between man and beast that is sport fishing.