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SPECIAL REPORT

Roman and Roller Shades Have it All

The R-Factor By Howard Shingle

oman and roller shades are heating things up—and the timing couldn’t be better. With one of the widest fabric choices available among window treatments, including options from sun screening to light filtering and blackout, plus upgrades such as motorization and top-down/bottom-up operation, these shades spark creativity and help sales sizzle. Roller shades have been around for years. Their longevity stems from how easily they can be made to fit any window or any room décor. Add custom lamination or high-tech sunscreen in a rainbow of colors and you have a highly functional and aesthetic treatment at a modest cost to clients. “I have been selling more and more every month over the last year,” says 26

| VISION

Susan Day, Exciting Windows, Springfield, Ill. Roman shades, with their soft look and the variety of folds and fabrics, of-

fer fully functional elegance. “Roman shades have been the rage for several years now for their style and ease of function … They give complete privacy when lowered, and when raised

Darlene Marie Bruns, IDS, WFCP, WCAA of Sheerly Elegant in Elgin, Ill, designed this flat Roman shade with beaded trim for a client with a lake home. The dining room, with its western exposure, became quite warm and overly bright in the afternoon, so the client requested a treatment that would block the light while adding elegance to the room. Credits: shade fabric, Kravet; beaded trim, Award Fabric & Trims; workroom, B&W Manufacturing.

WFV Jul/Aug 2011  

Each issue of VISION brings you the latest new products, trends, designs, business tips and information to help you grow. If you are a windo...

WFV Jul/Aug 2011  

Each issue of VISION brings you the latest new products, trends, designs, business tips and information to help you grow. If you are a windo...

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