Education Northwood University – Midland, MI
Bachelor of Business Administration - May 2008 Triple Major: Advertising/Marketing/Management President’s List: 2 terms Dean’s List: 1 term GPA: 3.8/4.0
Delta College – University Center, MI
Associate of Arts - May 2007 Double Major: Marketing/Management Vice President’s List: 2 semesters Dean’s List: 2 semesters GPA:3.68/4.0
Relevant Experience
Gentex Corporation - Manpower Temporary Employment Microelectronics Line Operator
02/2012-02/2013
Red Road Media Account Manager/Senior Copywriter/Account Planner/Office Administrator
09/2009-01/2012
Active Light Sensor (ALS) Gen 5 Rear Camera Display (RCD) Fully trained in the following areas: Fully trained in the following areas: • Molding • S1 Tasks – Assembling Films, Diffusers and LCD Screens • Deflashing • S2 Tasks – Assembling Mirror • Cut Trim Form (CTF) • S3 Tasks – Assembling Mirror and PCB Board Components for Testing Actively Training In: • ALS Line Operations • Striving for quality and continuous improvement in each work task • Effectively working with team members to complete tasks and learn new areas of different departments and operations
• Advertising and branding specialist, develop and pitch effective marketing communication strategies across all forms of media including digital, interactive, print and broadcast • Effectively communicate and lead meetings to discuss client’s needs with designers, producers and fabricators working within and outside the company • Develop effective strategies and recommendations through communication with architects, designers, producers and fabricators on large and small projects as subcontractors • Create and manage project estimates, budgets and timelines with clients and project associates • Write copy for all proposals, qualification packages and newsletters • Research and manage all requests for proposals and qualifications • Write content for client’s marketing materials, websites and various media platforms • Manage and develop all marketing efforts for company promotion including projects for company website, search engine optimization, social media planning and new business projects • Develop layouts, source graphics and put together designs for Chief Creative Director and Designer • Update and manage accounting software for income and expenses • Client List: United States Navy; BRC Imagination Arts; Expo 2010 Shanghai Information and Communications Pavilion; Portraits of Honor: Michigan’s Holocaust Survivors; Cline Close Dyer PLC; Preserve Historic Sleeping Bear; Stanley’s Furniture; Prospect Mortgage; Dow Family Foundation; Edward’s Men’s Shop; Marina Bay Sands, ArtScience Museum; LiliO; Ciulla Design EnergyLab; Ciulla Design Don Ricardo Alegria Learning Center
Design Craftsmen Lead Creative Writer/Business Development/Marketing Coordinator
07/2008-08/2009 *Company Closed
• Write all appropriate proposals and bidding documents for the planning, designing, project managing, engineering, manufacturing and/or installing of exhibits for museums, attractions, visitor centers, sports venues and corporate centers • Interpret requests for proposals, qualifications, and contracts to ensure all components of marketing and estimating materials generate the appropriate solutions to specific projects • Coordinate and lead meetings with the Chief Executive Officer and Chief Operations Officer; estimating and graphics departments; subcontractors and outside vendors for managing and planning information for new business opportunities and on-going projects • Acting Marketing Manager in times of Manager’s absence • Prepare client correspondence for project management on various contract issues and obligations • Layout and design estimates and proposals utilizing Adobe CS3 software • Creation and implementation of web content for effective search engine optimization and management • Efficiently manage time to meet strict deadlines on multiple projects • Streamlined the proposal writing and layout process, decreasing the amount of preparation and writing time by over 40 hours • Successful completion of over 70 projects estimated at over $70 million, never missing a deadline • Sample Client List: Smithsonian Institute, Ferrari, National Parks Service, Connecticut Science Center, among many others