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WEN LIANG

VISUAL COMMUNICATION DESIGN PORTFOLIO


BIOGRAPHY Born in Guangdong, China. Grown up in San Francisco. Graduated from the University of San Francisco, with Bachelor of Science Degree in Visual Communication in Design. I want to help people solve their visual problems by providing solutions that empathize with their problem.

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TABLE OF CONTENT

DESIGN GUILD Identity Design P.4 - P.21

RESTORE 22 Logo Design P.22 - P.41

TY SANDIWCH Web & Mobile Design P.42 - P.55

FRANKENSTEIN Book Design P.56 - P.77

SCI ARC Poster Design P.78 - P.89

CONCRETE POETRY Poster Design P.90 - P.95

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DESIGN GUILD 4


DESIGN BRIEF

DESIGN GUILD Identity Design Designed a new identity system for an organization called Design Guild that is based out of San Francisco. The origin of their guild represents the core idea of the founders. With influences from San Francisco State, Bauhaus, and Stanfords(D school). Design Guild’s goal is to design a better tomorrow by designing products that is good for people and the environment. I designed everything with the intention of legibility and longevity.

Design A Better Tomorrow with responsbility. 5


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Diverse Designers from Industrial and Graphic unified with the goal to design a better tomorrow, starting with SFSU students. Our influences are from Bauhaus and D school. Together we combine SFSU(Diversity), BAUHAUS(graphic and industrial working together), and Dschool ideologies (Empathize with peoples about their problem).

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STYLE GUIDE FONT: BENTON SANS

COLOR PALETTE

ABCDEFGHI JKLMNOPQR STUVWXYZ

Gold Yellow

Black

White

CMYK: C=10 M=20 Y=100 K=5

CMYK: C=0 M=0 Y=0 K=100

CMYK: C=0 M=0 Y=0 K=0

RGB: R=217 G=178 B=0

RGB: R=0 G=0 B=0

RGB: R=255 G=255 B=255

HEX: E2AF2D

HEX: 000000

HEX: ffffff

PMS: 117(100%)

NEVER USE COLOR FOR THE WORDS DESIGN GUILD. KEEP THE WORDS “DESIGN GUILD” IN BLACK OR WHITE. NEVER STRECH OR SKEW LOGO ON SIDE.

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LETTERS AND ENVELOPES

LETTERS

HALF LETTER

ENVELOPES

Logo must sit on top left. No color on logo or text.

Logo must sit on top left. No color on logo or text.

Logo must sit on bottom left. No color on logo or text.

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BUSINESS CARD

GOLD FOILED

EMBOSSED

WHITE PAINT

Events, Dinner, Fund Raisers

Low Key

Regular Daily Usage

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CLOTHING TAGS

Minimalistic Design On clothing tag. Along with sewable emblems for any clothing to be sew together. 15


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GIFT WRAP PATTERN

Presenting Design Guild’s product in a packagable function with graphic design.

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SHOPPING BAG PATTERNS

Using the pattern on a travel shopping bag as a way to adverstise our present through foot traffic.

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Nex t Project

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restore 22


DESIGN BRIEF Restore22 Logo Design Was Commission to design a logo for a Christan church start up. “ To love God with all our heart, soul and mind. Fuel by this reality, we love the world boldy.�

Mattew 22, commandment from the bible was quoted to be used as inspiration.

Love God Passionately. Love People Boldly. 23


RESEARCH Restore

Kindness

Love

Joy

Joy

Restore

Kindness

Love

Love

Joy

Restore

Kindness

“Adjective that discribes the church”

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“Established Restore Churchs Logo” -Letter -Shape -Color

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FONT SELECTION “Exploring Types and Shapes”

FONT: Houschka Rounded

Selected for its rounded and large family font.

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789

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RESTORE22 Restore22 restore22


RESTORE22 Restore22 restore22

r r 27


SYMBOL CONSTRUCTIONON

Using geometric shape curves to form a humanistic character R. 28

Using Gestalt Theory of Negative Space. Human brains fills in missing parts when they know the overall look. Since we want to restore people faith. The logo allow iewer to see whats missing and fill it themselfs.


Using the R merge to form an individual praying.

Since Matthew 22 from the Bibble sets the foundation for this church, I wanted to use 22 and form a mark. 29


SYMBOL

R 30


R 22

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SYMBOLE WITH TYPE

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“Restorative Guide“

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estore

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“Embrace Kindness“

R estore

22

“Restoring Faith”


estore

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“Peace Within”

R 22

estore “Token of Believe”

Restore “Restore With Love”

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R estore

22

R estore

Restore

22

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Restore

restore

restore


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restore

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restore

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PATTERN Establishes a recognizable pattern.

Help audience connect to the brand

Great for wraps and packaging.

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DESIGN BRIEF TY SANDWICH WEB & MOBILE

Fast &friendly.

Concept for a local Vietnamese Sandwich restaraunt called TY SANDWICH. Goal is to stay to brand and increase sale.

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RESEARCH Warm Delicious Family Food

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A vietnamese sandwhich shop. Mom and pop store. That offers delicious sandwichies at afforable prices. They want to expand there online presences by having a website to take orders. Seeking to increase their sales and reach more customers. They wanted a web and mobile site that match their current shop decor.


MOODBOARD

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DESIGN BRIEF Design The Frankenstein Book Research Sketches

Create a cohesive book design.

Photograpy Layout Book Cover Product 57


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RESEARCH Mysterious Alert Curiosity Secrecy Despair Frightened Adventurous 66

The book is about a series of letter written from Robert Walton to his sister in England of his progress traveling on ship bound for the North Pole. During his traveling, he rescued a doctor named Victor Frankenstein. During the doctor’s recovery, he shared his story about his monstrous creation of combining dead human body parts and reanimating them back into life and how his creation has come back to hunt him.


Frankenstein or the Modern Prometheus

MOOD Design BOARD

Brief

KEYWORDS:

Mysterious

Frightened

ALERT

This phase I focused on creating a photo collage that projected Secrecy the mood of the book. Images that I found that had impact on my emotions. I wanted picture that can describe the book.

Adventurous Curiosity Despair

Project Summary:

The book is about a series of letter written from Robert Walton to his sister in England of his progress traveling on ship bound for the North Pole. During his traveling he rescued a doctor named Victor Frankenstein. During the doctor’s recovery, he shared his story about his monstrous creation of combining dead human body parts and reanimating them back into life and how his creation has come back to hunt him.

Tone:

The book’s tone will be dark and despair feeling. A sense of entrapment caused by the layout encapsulation

Communication Strategy:

I will use black and white images to convey the mysterious tone that the book presents. The images will be theme around the darkness of nature similar to Dr Frankenstein messing with the law of nature. The images will be placed in block shapes encapsulating the text.

Targeted Message:

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SKETCHES

“Planning the layout� Letter Spread Chapter Spread Chapter Text

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This stage is the sketching phase. I focus on creating a overall cohesive book. By making sure the order of the layout would be legitble and a experiece that reader could enjoy. I wanted to be their guide.


“Exploration� L.E.D lights powered by a coin cell battery. Then got a water bottle. Set up a photo area. Complete Darkness. Turn the light onto the bottle. Photo the red glare reflectiveness from the light contacting the water.

I wanted to get into Frankensteins head. I imagined darkness, and seeing through his red eyes would be quite an experince.

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PHOTO GRAPHY “Each image was shot in the dark using L.E.D lights. “ I started my photoshoot with a whiteboard that I wrote 1, 2, 3. To get a sense of the photo outcome. Testing for the right mood against different surface area.

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“Testing different types of object that had a surfaces that reminds me of the book’s mood. “

Out of all of the objects photograph, the water bottle produced the most versitile mood. I was inspired by the mood it projected. At that point I decided to incorporated in the book.

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PHOTO GRAPHY “Narrowing down the photograph for each chapter.” Each will be used for a different chapter. Depend on the mood it convey based on the amount of red and viviness each image have.

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PHOTO GRAPHY


FONT SELECTION “Picking the proper font.”

I was, to a great degree, self-taught with regard to my favorite

I was, to a great degree, self-taught with regard to my favorite stud-

studies. My father was not scientic, and I was left to struggle with

ies. My father was not scientifi c, and I was left to struggle with a

a child’s blindness, added to a student’s thirst for knowledge. What

child’s blindness, added to a student’s thirst for knowledge. What

glory would attend the discovery if I could banish disease from the

glory would attend the discovery if I could banish disease from the

human frame and render man invulnerable to any but a violent death!

human frame and render man invulnerable to any but a violent

Nor were these my only visions. The raising of ghosts or devils was

death! Nor were these my only visions. The raising of ghosts or

a promise liberally accorded by my favorite authors. When I was

devils was a promise liberally accorded by my favorite authors.

about fteen years old we witnessed a most violent and terrible thun-

When I was about fi fteen years old we witnessed a most violent

derstorm. It advanced from behind the mountains, and the thunder

and terrible thunderstorm. It advanced from behind the moun-

burst at once with frightful loudness. I watched its progress with

tains, and the thunder burst at once with frightful loudness.

curiosity and delight.

I watched its progress with curiosity and delight.

Corbel regular, 10 pt, 17 leading

Franklin Gothic Book regular, 10 pt, 17 leading

I was, to a great degree, self-taught with regard to my favorite studies.

I was, to a great degree, self-taught with regard to my favorite

My father was not scientifi c, and I was left to struggle with a child’s

studies. My father was not scienticfic, and I was left to struggle with

blindness, added to a student’s thirst for knowledge. What glory would

a child’s blindness, added to a student’s thirst for knowledge. What

attend the discovery if I could banish disease from the human fram

glory would attend the discovery if I could banish disease from the

and render man invulnerable to any but a violent death! Nor were these

human fram and render man invulnerable to any but a violent death!

my only visions. The raising of ghosts or devils was a promise liberally

Nor were these my only visions. The raising of ghosts or devils was

accorded by my favorite authors. When I was about fi fteen years old we

a promise liberally accorded by my favorite authors. When I was

witnessed a most violent and terrible thunderstorm. It advanced from

about fifteen years old we witnessed a most violent and terrible thun-

behind the mountains, and the thunder burst at once with frightful loud-

derstorm. It advanced from behind the mountains, and the thunder

ness. I watched its progress with curiosity and delight.

burst at once with frightful loudness. I watched its progress with

Garamond regular, 10 pt, 17 leading

curiosity and delight.

Think about the context of the font. -Legitiblity -The age period -Classification

Bell MT, 10 pt, 17 leading 73


TABLE OF CONTENT

Splots of red symbolize the many events that occurs in the book.

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Content Chapter 1

13 - 16

Chapter 13

103 - 106

Chapter 2

19 - 20

Chapter 14

109 - 114

Chapter 3

23 - 26

Chapter 15

117 - 124

Chapter 4

29 - 32

Chapter 16

127 - 134

Chapter 5

35 - 40

Chapter 17

137 - 140

Chapter 6

43 - 46

Chapter 18

143 - 148

Chapter 7

49 - 58

Chapter 19

151 - 154

Chapter 8

61 - 68

Chapter 20

157 - 164

Chapter 9

71 - 74

Chapter 10

77 - 82

Chapter 21

167 - 172

Chapter 22

175 - 182

Chapter 11

85 - 92

Chapter 23

185 - 192

Chapter 12

95 - 100

Chapter 24

195 - 213


LETTER LAYOUT

Letter 1 St. Petersburg, December 11, 17 To Mrs. Saville, England

These reflections have dispelled the agitation withwhich I began my letter, and I feel my heart glow with an enthusiasm which elevates me to heaven, for nothing contributes so much to tranquillize the mind as

You will rejoice to hear that no disaster has accompanied

a steady purpose a point on which the soul may fix its intellectual eye.

the commencement of an enterprise which you have re-

In this phase I gave the user a sense on what’s gonna be coming. A glimpse into the experience by activating the side bar.

garded with such evil forebodings. I arrived here yes-

When I inherited the fortune of my cousin, I commenced by inuring

terday, and my first task is to assure my dear sister of

my body to hardship. I oftenworked harder than the common sailors

my welfare and increasing confidence in the success of

during the day and devoted my nights to the study of mathematics,

my undertaking.

the theory of medicine, and those branches of physical science from which a naval adventurer might derivethe greatest practical advan-

I am already far north of London, and as I walk in the

tage. Twice I actually hired myself as an under-mate in a Greenland

streets of Petersburg, I feel a cold northern breezeeling?

whaler, and acquitted myself to admiration. And now, dear Margaret,

This breeze, which has travelled from the regions towards

do I not deserve to accomplish some great purpose?

which I am advancing, gives me a foretaste of those icy climes. My daydreams become more fervent and vivid. I try

Oh, that some encouraging voice would answer in the affirmative! I am

in vain to be persuaded that the pole is the seat of frost

about to proceed on a long and difficult voyage, the emergencies of

and desolation; it ever presents itself to my imagination

which will demand all my fortitude: I am required not only to raise

as the region of beauty and delight. There, Margaret, the

the spirits of others, but sometimes to sustain my own, when theirs

sun is forever visible, there snow and frost are banished;

are failing. This is the most favorable period for traveling in Russia and

and, sailing over a calm sea, we may be wafted to a land

my intention is to hire a ship there, which can easily be done by paying

surpassing in wonders and in beauty every region hitherto

the insurance for the owner, and to engage as many sailors as I think

discovered on the habitable globe. What may not be ex-

necessary among those who are accustomed to whale-fishing. I do not

pected in a country of eternal light? I may there discover

intend to sail until the month of June; and when shall I return? If I

the wondrous power which attracts the needle. I shall sa-

succeed, many, many months, perhaps years, will pass before you and I

tiate my ardent curiosity with the sight of a part of the

may meet. If I fail, you will see me again soon, or never. Farewell, my

world never before visited. But supposing all these conjec-

dear, excellent Margaret. Heaven shower down blessings on you, and

tures to be false, you cannot contest the inestimable benefit

save me, that I may again and again testify my gratitude for all your

which I shall confer on all mankind, to the last generation,

love and kindness.

by discovering a passage near the pole to those countries, to reach which at present so many months are requisite,

Your affectionate brother,

which can only be effected by an undertaking such as mine.

R. Walton

Frankenstein

Frankenstein

2

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BOOK COVER The flow of red, a mood that enriches the reader with a sense of darkness and curiousity.

Frankenstein Modern Prometheus

Mar y Shelley

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Frankenstein Modern Prometheus

Mar y Shelley

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DESIGN BRIEF Design A Poster For SCI ARC 2019 Lecture Series. My concept was “X-marks the spot.� Design a poster that will bring attention to the lecture series in the fall for SCI Arc.

Building the future.

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RESEARCH Inform Inspire Welcoming Curious Excitment

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SCI-Arc in Los Angeles, California, is an independent, non-profit school offering undergraduate, graduate and postgraduate degrees in architecture. Founded in 1972, SCI-Arc was initially regarded as - both institutionally and artistically - more avant-garde than traditional architecture schools based in the United States.The school consists of approximately 500 students and 80 faculty members, some of whom are practicing architects. It is based in the quarter-mile long (0.40 km) former Santa Fe Freight Depot in the Arts District in downtown Los Angeles, and offers a variety of community events such as outreach programs, free exhibitions, and public lectures.


AUDIENCE

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MOODBOARD Since its a architectural school, I Decided to use images of the school building to envoke my mood and the spirit of the school.

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HIERARCHY LAYOUT

Aurélie Hachez: The way we look at things. W.M. Keck Lecture Hall October 23, 2019 at 7:00pm

Aurélie Hachez: The way we look at things. W.M. Keck Lecture Hall October 23, 2019 at 7:00pm

Gilles Retsin: Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall October 8, 2019 at 7:00pm

Gilles Retsin: Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall October 8, 2019 at 7:00pm

Barbara Imhof: The stars look very different today (David Bowie) W.M. Keck Lecture Hall September 25, 2019 at 7:00pm

Barbara Imhof: The stars look very different today (David Bowie) W.M. Keck Lecture Hall September 25, 2019 at 7:00pm

Elena Manferdini: Lecture W.M. Keck Lecture Hall September 19, 2019 at 7:00pm

Elena Manferdini: Lecture W.M. Keck Lecture Hall September 19, 2019 at 7:00pm

Exploration the hierarchy to see which text is the most important.

SCI-Arc

SCI ARC

Thom Mayne: Lecture W.M. Keck Lecture Hall September 4, 2019 at 7:00pm

Thom Mayne: Lecture W.M. Keck Lecture Hall September 4, 2019 at 7:00pm

Fall 2019

Lecture Series

60 East 3rd Street

Los Angeles, CA 90013

213.613.2200

FALL 2019 Lecture Series Bruce Sterling: Speculative Architecture W.M. Keck Lecture Hall November 4, 2019 at 7:00pm

Bruce Sterling: Speculative Architecture W.M. Keck Lecture Hall November 4, 2019 at 7:00pm

60 East 3rd Street

Los Angeles, CA 90013 Peter Cook: Dubious Assumptions Classroom 224 November 13, 2019 at 12:00pm

Peter Cook: Dubious Assumptions Classroom 224 November 13, 2019 at 12:00pm

E W S

Thom Mayne: Le W.M. Keck Lect September 4, 2

SCI

Bruce Sterling W.M. Keck Lect November 4, 20

213.613.2200

Pe Cl No

Gretchen Wilkins: Unfinished Cities W.M. Keck Lecture Hall November 19, 2019 at 8:00pm

Gretchen Wilkins: Unfinished Cities W.M. Keck Lecture Hall November 19, 2019 at 8:00pm

David Freeland: Objective Perspective Moderator: Jackilin Bloom Room 160 November 21, 2019 at 1:00pm

David Freeland: Objective Perspective Moderator: Jackilin Bloom Room 160 November 21, 2019 at 1:00pm

Discover different types of structures and symboles that is related to architecture. Skyscrapers. X marks the spot.

Winka Dubbeldam: New Solids W.M. Keck Lecture Hall October 29, 2019 at 7:30pm

Winka Dubbeldam: New Solids W.M. Keck Lecture Hall October 29, 2019 at 7:30pm

Jing Liu: Order, Edge, Aura W.M. Keck Lecture Hall December 2, 2019 at 7:00pm

Jing Liu: Order, Edge, Aura W.M. Keck Lecture Hall December 2, 2019 at 7:00pm

Lisa Iwamoto: Across Scales W.M. Keck Lecture Hall December 5, 2019 at 7:00pm

Lisa Iwamoto: Across Scales W.M. Keck Lecture Hall December 5, 2019 at 7:00pm

David Benjamin: The Black Box W.M. Keck Lecture Hall December 12, 2019 at 7:00pm

David Benjamin: The Black Box W.M. Keck Lecture Hall December 12, 2019 at 7:00pm

SCI-Arc

Fall 2019 60 East 3rd Street Lecture Series Los Angeles, CA 90013

Thom Mayne: Lecture W.M. Keck Lecture Hall September 4, 2019 at 7:00pm

Gilles Retsin: Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall October 8, 2019 at 7:00pm

Elena Manferdini: Lecture W.M. Keck Lecture Hall September 19, 2019 at 7:00pm

Aurélie Hachez: The way we look at things. W.M. Keck Lecture Hall October 23, 2019 at 7:00pm

Barbara Imhof: The stars look very different today (David Bowie) W.M. Keck Lecture Hall September 25, 2019 at 7:00pm

Winka Dubbeldam: New Solids W.M. Keck Lecture Hall October 29, 2019 at 7:30pm

213.613.2200

Thom May W.M. Kec Septembe

Thom Mayne: Lecture W.M. Keck Lecture Hall September 4, 2019 at 7:00pm Elena Manferdini: Lecture W.M. Keck Lecture Hall September 19, 2019 at 7:00pm Barbara Imhof: The stars look very different today (David Bowie) W.M. Keck Lecture Hall September 25, 2019 at 7:00pm

SCI-Arc Fall 2019 Lecture Series 60 East 3rd Street Los Angeles, CA 90013 213.613.2200

Gilles Retsin: Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall October 8, 2019 at 7:00pm Aurélie Hachez: The way we look at things. W.M. Keck Lecture Hall October 23, 2019 at 7:00pm Winka Dubbeldam: New Solids W.M. Keck Lecture Hall October 29, 2019 at 7:30pm

Bruce Sterling: Speculative Architecture W.M. Keck Lecture Hall November 4, 2019 at 7:00pm

Jing Liu: Order, Edge, Aura W.M. Keck Lecture Hall December 2, 2019 at 7:00pm

Peter Cook: Dubious Assumptions Classroom 224 November 13, 2019 at 12:00pm

Lisa Iwamoto: Across Scales W.M. Keck Lecture Hall December 5, 2019 at 7:00pm

Gretchen Wilkins: Unfinished Cities W.M. Keck Lecture Hall November 19, 2019 at 8:00pm

David Benjamin: The Black Box W.M. Keck Lecture Hall December 12, 2019 at 7:00pm

Bruce Sterling: Speculative Architecture W.M. Keck Lecture Hall November 4, 2019 at 7:00pm Peter Cook: Dubious Assumptions Classroom 224 November 13, 2019 at 12:00pm Gretchen Wilkins: Unfinished Cities W.M. Keck Lecture Hall November 19, 2019 at 8:00pm David Freeland: Objective Perspective Moderator: Jackilin Bloom Room 160 November 21, 2019 at 1:00pm

Jing Liu: Order, Edge, Aura W.M. Keck Lecture Hall December 2, 2019 at 7:00pm

David Free Moderator Room 160 November

Lisa Iwamoto: Across Scales W.M. Keck Lecture Hall December 5, 2019 at 7:00pm

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David Benjamin: The Black Box W.M. Keck Lecture Hall December 12, 2019 at 7:00pm

David Freeland: Objective Perspective Moderator: Jackilin Bloom Room 160 November 21, 2019 at 1:00pm


Winka Dubbeldam: New Solids W.M. Keck Lecture Hall October 29, 2019 at 7:30pm

Winka Dubbeldam: New Solids W.M. Keck Lecture Hall October 29, 2019 at 7:30pm

Aurélie Hachez: The way we look at things. W.M. Keck Lecture Hall October 23, 2019 at 7:00pm

Elena Manferdini: Lecture W.M. Keck Lecture Hall September 19, 2019 at 7:00pm

Elena Manferdini: Lecture W.M. Keck Lecture Hall September 19, 2019 at 7:00pm

SCI-Arc Thom Mayne: Lecture W.M. Keck Lecture Hall September 4, 2019 at 7:00pm

ecture ture Hall 2019 at 7:00pm

Lecture Series 60 East 3rd Street Los Angeles, CA 90013

g: Speculative Architecture ture Hall 019 at 7:00pm

213.613.2200

Bruce Sterling: Speculative Architecture W.M. Keck Lecture Hall November 4, 2019 at 7:00pm

Peter Cook: Dubious Assumptions Classroom 224 November 13, 2019 at 12:00pm

eter Cook: Dubious Assumptions lassroom 224 ovember 13, 2019 at 12:00pm

Fall 2019 Lecture Series

David Freeland: Objective Perspective Moderator: Jackilin Bloom Room 160 November 21, 2019 at 1:00pm

Jing Liu: Order, Edge, Aura W.M. Keck Lecture Hall December 2, 2019 at 7:00pm

SCI-

Aurélie Hachez: The way we look at things. W.M. Keck Lecture Hall October 23, 2019 at 7:00pm Barbara Imhof: The stars look very different today (David Bowie) W.M. Keck Lecture Hall September 25, 2019 at 7:00pm

Aurélie Hachez: The way we look at things. W.M. Keck Lecture Hall October 23, 2019 at 7:00pm Barbara Imhof: The stars look very different today (David Bowie) W.M. Keck Lecture Hall September 25, 2019 at 7:00pm Winka Dubbeldam: New Solids W.M. Keck Lecture Hall October 29, 2019 at 7:30pm

Fall 2019

Winka Dubbeldam: New Solids W.M. Keck Lecture Hall October 29, 2019 at 7:30pm

SCI-Arc Fall 2019 Lecture Series 60 East 3rd Street Los Angeles, CA 90013 213.613.2200

Gretchen Wilkins: Unfinished Cities W.M. Keck Lecture Hall November 19, 2019 at 8:00pm

r 21, 2019 at 1:00pm

Gilles Retsin: Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall October 8, 2019 at 7:00pm

Elena Manferdini: Lecture W.M. Keck Lecture Hall September 19, 2019 at 7:00pm Gilles Retsin: Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall October 8, 2019 at 7:00pm

Bruce Sterling: Speculative Architecture W.M. Keck Lecture Hall November 4, 2019 at 7:00pm

Peter Cook: Dubious Assumptions Classroom 224 November 13, 2019 at 12:00pm

Lisa Iwamoto: Across Scales W.M. Keck Lecture Hall December 5, 2019 at 7:00pm

David Benjamin: The Black Box W.M. Keck Lecture Hall December 12, 2019 at 7:00pm

Gretchen Wilkins: Unfinished Cities W.M. Keck Lecture Hall November 19, 2019 at 8:00pm

Thom Mayne: Lecture W.M. Keck Lecture Hall September 4, 2019 at 7:00pm

Gilles Retsin: Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall October 8, 2019 at 7:00pm

Elena Manferdini: Lecture W.M. Keck Lecture Hall September 19, 2019 at 7:00pm

Aurélie Hachez: The way we look at things. W.M. Keck Lecture Hall October 23, 2019 at 7:00pm Barbara Imhof: The stars look very different today (David Bowie) W.M. Keck Lecture Hall September 25, 2019 at 7:00pm Winka Dubbeldam: New Solids W.M. Keck Lecture Hall October 29, 2019 at 7:30pm

SCI- ARC Lecture Series

Bruce Sterling: Speculative Architecture W.M. Keck Lecture Hall November 4, 2019 at 7:00pm

Jing Liu: Order, Edge, Aura W.M. Keck Lecture Hall December 2, 2019 at 7:00pm

Peter Cook: Dubious Assumptions Classroom 224 November 13, 2019 at 12:00pm

Lisa Iwamoto: Across Scales W.M. Keck Lecture Hall December 5, 2019 at 7:00pm

David Benjamin: The Black Box W.M. Keck Lecture Hall December 12, 2019 at 7:00pm

Arc

David Freeland: Objective Perspective Moderator: Jackilin Bloom Room 160 November 21, 2019 at 1:00pm

David Benjamin: The Black Box W.M. Keck Lecture Hall December 12, 2019 at 7:00pm

Fall 2019

Lecture Series

Jing Liu: Order, Edge, Aura W.M. Keck Lecture Hall December 2, 2019 at 7:00pm

Lisa Iwamoto: Across Scales W.M. Keck Lecture Hall December 5, 2019 at 7:00pm

David Benjamin: The Black Box W.M. Keck Lecture Hall December 12, 2019 at 7:00pm

Thom Mayne: Lecture W.M. Keck Lecture Hall September 4, 2019 at 7:00pm

Elena Manferdini: Lecture W.M. Keck Lecture Hall September 19, 2019 at 7:00pm

213.613.2200

Gretchen Wilkins: Unfinished Cities W.M. Keck Lecture Hall November 19, 2019 at 8:00pm

Lisa Iwamoto: Across Scales W.M. Keck Lecture Hall December 5, 2019 at 7:00pm

David Benjamin: The Black Box W.M. Keck Lecture Hall December 12, 2019 at 7:00pm

yne: Lecture ck Lecture Hall er 4, 2019 at 7:00pm

60 East 3rd Street Los Angeles, CA 90013

Peter Cook: Dubious Assumptions Classroom 224 November 13, 2019 at 12:00pm

Jing Liu: Order, Edge, Aura W.M. Keck Lecture Hall December 2, 2019 at 7:00pm

Lisa Iwamoto: Across Scales W.M. Keck Lecture Hall December 5, 2019 at 7:00pm

Lecture Series

Bruce Sterling: Speculative Architecture W.M. Keck Lecture Hall November 4, 2019 at 7:00pm

213.613.2200

Jing Liu: Order, Edge, Aura W.M. Keck Lecture Hall December 2, 2019 at 7:00pm

eland: Objective Perspective r: Jackilin Bloom

SCIArc

Fall 2019

Thom Mayne: Lecture W.M. Keck Lecture Hall September 4, 2019 at 7:00pm

David Freeland: Objective Perspective Moderator: Jackilin Bloom Room 160 November 21, 2019 at 1:00pm

David Freeland: Objective Perspective Moderator: Jackilin Bloom Room 160 November 21, 2019 at 1:00pm

Peter Cook: Dubious Assumptions Classroom 224 November 13, 2019 at 12:00pm

Barbara Imhof: The stars look very different today (David Bowie) W.M. Keck Lecture Hall September 25, 2019 at 7:00pm

Elena Manferdini: Lecture W.M. Keck Lecture Hall September 19, 2019 at 7:00pm

60 East 3rd Street Los Angeles, CA 90013

Gretchen Wilkins: Unfinished Cities W.M. Keck Lecture Hall November 19, 2019 at 8:00pm

Gretchen Wilkins: Unfinished Cities W.M. Keck Lecture Hall November 19, 2019 at 8:00pm

Bruce Sterling: Speculative Architecture W.M. Keck Lecture Hall November 4, 2019 at 7:00pm

Gilles Retsin: Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall October 8, 2019 at 7:00pm

Barbara Imhof: The stars look very different today (David Bowie) W.M. Keck Lecture Hall September 25, 2019 at 7:00pm

Barbara Imhof: The stars look very different today (David Bowie) W.M. Keck Lecture Hall September 25, 2019 at 7:00pm

Fall 2019

Aurélie Hachez: The way we look at things. W.M. Keck Lecture Hall October 23, 2019 at 7:00pm

Gilles Retsin: Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall October 8, 2019 at 7:00pm

Gilles Retsin: Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall October 8, 2019 at 7:00pm

I-Arc

Winka Dubbeldam: New Solids W.M. Keck Lecture Hall October 29, 2019 at 7:30pm

Aurélie Hachez: The way we look at things. W.M. Keck Lecture Hall October 23, 2019 at 7:00pm

60 East 3rd Street Los Angeles, CA 90013

Gretchen Wilkins: Unfinished Cities W.M. Keck Lecture Hall November 19, 2019 at 8:00pm

David Freeland: Objective Perspective Moderator: Jackilin Bloom Room 160 November 21, 2019 at 1:00pm

Jing Liu: Order, Edge, Aura W.M. Keck Lecture Hall December 2, 2019 at 7:00pm

Lisa Iwamoto: Across Scales W.M. Keck Lecture Hall December 5, 2019 at 7:00pm

David Benjamin: The Black Box W.M. Keck Lecture Hall December 12, 2019 at 7:00pm

60 East 3rd Street Los Angeles, CA 90013 213.613.2200

213.613.2200

85


ITERATIONS Exploration of Color and Typography Thom Mayne:

The battle between graphic vs type. Have the type be the center of attention and the graphic elements as a support.

S e p 4 , 7: 0 0 PM Thom Mayne: Lecture W.M. Keck Lecture Hall September 4, 2019 at 7:00pm

eLena manferDini: Gilles Retsin: Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall October 8, 2019 at 7:00pm

Elena Manferdini: Lecture W.M. Keck Lecture Hall September 19, 2019 at 7:00pm

S e p 19 , 7 : 0 0 P M

Gretchen Wilkins: Unfinished Cities W.M. Keck Lecture Hall November 19, 2019 at 8:00pm

David Freeland: Objective Perspective Moderator: Jackilin Bloom Room 160 November 21, 2019 at 1:00pm

O c t 2 9, 7: 3 0 PM

New Solids W.M. Keck Lecture Hall

Fall 2019 Lecture Series

Lecture Series

Bruce sterLing:

Jing Liu:

Speculative Architecture W.M. Keck Lecture Hall

Order, Edge, Aura W.M. Keck Lecture Hall

N o v 4 , 7: 0 0 PM

D e c 2 , 7: 0 0 PM

Jing Liu:

Order, Edge, Aura W.M. Keck Lecture Hall

D e c 2 , 7: 0 0 PM

Peter cook:

Lisa iwamoto:

Peter cook:

Lisa iwamoto:

N o v 1 3 , 12 : 0 0 P M

D e c 5 , 7: 0 0 PM

N o v 1 3 , 12 : 0 0 P M

D e c 5 , 7: 0 0 PM

gretchen wiLkins: Unfinished Cities W.M. Keck Lecture Hall

N o v 19 , 8 : 0 0 P M

DaviD freeLanD: Objective Perspective Moderator: Jackilin Bloom Room 160

Dubious Assumptions Classroom 224

Across Scales W.M. Keck Lecture Hall

DaviD BenJamin: The Black Box W.M. Keck Lecture Hall

D e c 12 , 7 : 0 0 P M

All lectures take place in the W.M. Keck Lecture Hall unless noted.

N o v 21, 1 : 0 0 P M

For additional information including updates, gallery hours, directions, and parking details, please visit sciarc.edu Exhibitions are made possible in part by a grant from the City of Los Angeles, Department of Cultural Affairs.

86

The stars look very different today (David Bowie). W.M. Keck Lecture Hall

New Solids W.M. Keck Lecture Hall

Fall 2019 Dubious Assumptions Classroom 224

213.613.2200

O c t 2 3 , 7: 0 0 PM

S e p 2 5 , 7: 0 0 PM

N o v 4 , 7: 0 0 PM

60 East 3rd Street Los Angeles, CA 90013

S e p 19 , 7 : 0 0 P M

The way we look at things. W.M. Keck Lecture Hall

O c t 2 9, 7: 3 0 PM

Bruce sterLing:

David Benjamin: The Black Box W.M. Keck Lecture Hall December 12, 2019 at 7:00pm

O c t 2 3 , 7: 0 0 PM

auréLie hachez:

Lecture W.M. Keck Lecture Hall

S e p 2 5 , 7: 0 0 PM

Speculative Architecture W.M. Keck Lecture Hall

Lisa Iwamoto: Across Scales W.M. Keck Lecture Hall December 5, 2019 at 7:00pm

eLena manferDini:

winka DuBBeLDam:

Lecture Series

Peter Cook: Dubious Assumptions Classroom 224 November 13, 2019 at 12:00pm

O c t 8 , 7: 0 0 PM

auréLie hachez:

BarBara imhof:

Fall 2019 Jing Liu: Order, Edge, Aura W.M. Keck Lecture Hall December 2, 2019 at 7:00pm

Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall

winka DuBBeLDam:

SCI- ARC Bruce Sterling: Speculative Architecture W.M. Keck Lecture Hall November 4, 2019 at 7:00pm

S e p 4 , 7: 0 0 PM

Lecture W.M. Keck Lecture Hall

BarBara imhof:

The stars look very different today (David Bowie). W.M. Keck Lecture Hall

Aurélie Hachez: The way we look at things. W.M. Keck Lecture Hall October 23, 2019 at 7:00pm Barbara Imhof: The stars look very different today (David Bowie) W.M. Keck Lecture Hall September 25, 2019 at 7:00pm Winka Dubbeldam: New Solids W.M. Keck Lecture Hall October 29, 2019 at 7:30pm

Thom Mayne:

O c t 8 , 7: 0 0 PM

The way we look at things. W.M. Keck Lecture Hall

Lecture W.M. Keck Lecture Hall

giLLes retsin:

giLLes retsin:

Bits and Pieces: Discrete Architecture W.M. Keck Lecture Hall

Lecture W.M. Keck Lecture Hall

gretchen wiLkins: Unfinished Cities W.M. Keck Lecture Hall

N o v 19 , 8 : 0 0 P M

DaviD freeLanD: Objective Perspective Moderator: Jackilin Bloom Room 160

Across Scales W.M. Keck Lecture Hall

DaviD BenJamin: The Black Box W.M. Keck Lecture Hall

D e c 12 , 7 : 0 0 P M

All lectures take place in the W.M. Keck Lecture Hall unless noted.

N o v 21, 1 : 0 0 P M

60 East 3rd Street Los Angeles, CA 90013 213.613.2200 Broadcast live at sciarc.edu/live.

For additional information including updates, gallery hours, directions, and parking details, please visit sciarc.edu Exhibitions are made possible in part by a grant from the City of Los Angeles, Department of Cultural Affairs.

60 East 3rd Street Los Angeles, CA 90013 213.613.2200 Broadcast live at sciarc.edu/live.


GILLES RETSIN:

THOM MAYNE:

BiTs And Pieces: discreTe ArchiTecTure

lecTure

W.M. Keck Lecture Hall SeP 4, 7:00PM

W.M. Keck Lecture Hall

gilles reTsin: BiTs And Pieces: discreTe ArchiTecTure

THOM MAYNE:

lecTure

W.M. Keck Lecture Hall SeP 4, 7:00PM

W.M. Keck Lecture Hall

Oct 8, 7:00PM

ELENA MANFERDINI:

lecTure

Oct 8, 7:00PM

lecTure

The wAy we lOOk AT Things.

W.M. Keck Lecture Hall SeP19, 7:00PM

BARBARA IMHOF:

The sTArs lOOk very differenT TOdAy (dAvid BOwie). W.M. Keck Lecture Hall SeP 25, 7:00PM

Oct 23, 7:00PM

The sTArs lOOk very differenT TOdAy (dAvid BOwie).

SEP 19 7:00 PM

W.M. Keck Lecture Hall

W.M. Keck Lecture Hall

Oct 29, 7:30PM

SEP 4 7:00 PM

THOM MAYNE

LECTURE

Oct 29, 7:30PM

SeP 25, 7:00PM

ELENA MANFERDINI LECTURE

OCT 23 7:00 PM

W.M. Keck Lecture Hall

BARBARA IMHOF

THE STARS LOOK VERY DIFFERENT TODAY (DAVID BOWIE)

SEP 25 7:00 PM

OCT 29 7:30 PM

AURÉLIE HACHEZ

W.M. Keck Lecture Hall

THE WAY WE LOOK AT THINGS W.M. Keck Lecture Hall

SEP 19 7:00 PM

WINKA DUBBELDAM

ELENA MANFERDINI LECTURE

BARBARA IMHOF

THE STARS LOOK VERY DIFFERENT TODAY (DAVID BOWIE)

SEP 25 7:00 PM

NEW SOLIDS

W.M. Keck Lecture Hall

Fall 2019

Lecture Series

BRUCE STERLING:

sPeculATive ArchiTecTure W.M. Keck Lecture Hall NOv 4, 7:00PM

JING LIU:

BRUCE STERLING:

Order, edge, AurA W.M. Keck Lecture Hall

Order, edge, AurA

NOv 4, 7:00PM

Dec 2, 7:00PM

W.M. Keck Lecture Hall

NOV 4 7:00 PM

BRUCE STERLING

SPECULATIVE ARCHITECTURE

DEC 2 7:00 PM

JING LIU

NOV 4 7:00 PM

ORDER, EDGE, AURA W.M. Keck Lecture Hall

Classroom 224

NOv 13, 12:00PM

GRETCHEN WILKINS:

LISA IWAMOTO:

PETER COOK:

AcrOss scAles

duBiOus AssuMPTiOns

W.M. Keck Lecture Hall

Classroom 224

Dec 5, 7:00PM

DAVID BENJAMIN:

NOv 13, 12:00PM

GRETCHEN WILKINS:

LISA IWAMOTO:

AcrOss scAles

W.M. Keck Lecture Hall

DAVID BENJAMIN:

unfinished ciTies

The BlAck BOx

unfinished ciTies

The BlAck BOx

NOv 19, 8:00PM

Dec 12, 7:00PM

NOv 19, 8:00PM

Dec 12, 7:00PM

W.M. Keck Lecture Hall

W.M. Keck Lecture Hall

DAVID FREELAND:

OBjecTive PersPecTive

Moderator: Jackilin Bloom Room 160 NOv 21, 1:00PM

All lectures take place in the W.M. Keck Lecture Hall unless noted.

W.M. Keck Lecture Hall

60 East 3rd Street Los Angeles, CA 90013 213.613.2200

Exhibitions are made possible in part by a grant from the City of Los Angeles, Department of Cultural Affairs. Broadcast live at sciarc.edu/live.

W.M. Keck Lecture Hall

DAVID FREELAND:

All lectures take place in the W.M. Keck Lecture Hall unless noted.

NOv 21, 1:00PM

For additional information including updates, gallery hours, directions, and parking details, please visit sciarc.edu

Objective Perspective Moderator: Jackilin Bloom Room 160

For additional information including updates, gallery hours, directions, and parking details, please visit sciarc.edu

60 East 3rd Street

NOV 13 12:00 PM

Dec 5, 7:00PM

Exhibitions are made possible in part by a grant from the City of Los Angeles, Department of Cultural Affairs.

NOV 19 8:00 PM

NOV 21 1:00 PM

PETER COOK

DUBIOUS ASSUMPTIONS Classroom 224

GRETCHEN WILKINS

UNFINISHED CITIES W.M. Keck Lecture Hall

DEC 5 7:00 PM

LISA IWAMOTO W.M. Keck Lecture Hall

DAVID BENJAMIN

NOV 19 8:00 PM

THE BLACK BOX W.M. Keck Lecture Hall

DAVID FREELAND

OBJECTIVE PERSPECTIVE

Room 160

Moderator: Jackilin Bloom

All lectures take place in the W.M. Keck Lecture Hall unless noted. For additional information including updates, gallery hours, directions, and parking details, please visit sciarc.edu

60 East 3rd Street Los Angeles, CA 90013 213.613.2200

NOV 13 12:00 PM

ACROSS SCALES

DEC 12 7:00 PM

NEW SOLIDS

W.M. Keck Lecture Hall

BRUCE STERLING

SPECULATIVE ARCHITECTURE

DEC 2 7:00 PM

JING LIU

ORDER, EDGE, AURA W.M. Keck Lecture Hall

W.M. Keck Lecture Hall

W.M. Keck Lecture Hall

PETER COOK:

duBiOus AssuMPTiOns

W.M. Keck Lecture Hall

WINKA DUBBELDAM

2019 Fall Lecture Series

JING LIU:

sPeculATive ArchiTecTure W.M. Keck Lecture Hall

Dec 2, 7:00PM

OCT 29 7:30 PM

AURÉLIE HACHEZ

THE WAY WE LOOK AT THINGS

W.M. Keck Lecture Hall

2019 Fall Lecture Series

Lecture Series

OCT 23 7:00 PM

W.M. Keck Lecture Hall

W.M. Keck Lecture Hall

Fall 2019

GILLES RETSIN

BITS AND PIECES DISCRETE ARCHITECTURE

OCT 8 7:00 PM

W.M. Keck Lecture Hall

W.M. Keck Lecture Hall

winkA duBBeldAM: new sOlids

BARBARA IMHOF:

WINKA DUBBELDAM:

new sOlids

W.M. Keck Lecture Hall

GILLES RETSIN

BITS AND PIECES DISCRETE ARCHITECTURE

OCT 8 7:00 PM

W.M. Keck Lecture Hall

W.M. Keck Lecture Hall

SeP19, 7:00PM

Oct 23, 7:00PM

THOM MAYNE

LECTURE

The wAy we lOOk AT Things.

W.M. Keck Lecture Hall

W.M. Keck Lecture Hall

SEP 4 7:00 PM

Aurélie hAchez:

ELENA MANFERDINI:

AURÉLIE HACHEZ:

Exhibitions are made possible in part by a grant from the City of Los Angeles, Department of Cultural Affairs. Broadcast live at sciarc.edu/live.

NOV 21 1:00 PM

PETER COOK

DUBIOUS ASSUMPTIONS Classroom 224

GRETCHEN WILKINS

UNFINISHED CITIES W.M. Keck Lecture Hall

DEC 5 7:00 PM

LISA IWAMOTO

ACROSS SCALES W.M. Keck Lecture Hall

DEC 12 7:00 PM

DAVID BENJAMIN THE BLACK BOX W.M. Keck Lecture Hall

DAVID FREELAND

OBJECTIVE PERSPECTIVE

Room 160

Moderator: Jackilin Bloom

All lectures take place in the W.M. Keck Lecture Hall unless noted. For additional information including updates, gallery hours, directions, and parking details, please visit sciarc.edu

60 East 3rd Street Los Angeles, CA 90013 213.613.2200

Exhibitions are made possible in part by a grant from the City of Los Angeles, Department of Cultural Affairs. Broadcast live at sciarc.edu/live.

Los Angeles, CA 90013 213.613.2200

Broadcast live at sciarc.edu/live.

87


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TYPE POSTER Concrete Poster Typographical poster dedicated to Honoré de Balzac (1799–1850), a French writer. “Everybody in it’s natural state is made up of a series of ghostly image superimposed in layers of infinity, wrapped in super infinitesimal film.” This is my interpretation of his work. Through series of poster exploration. I narrow down to two, that complimented each other. 90

WRITER STORY FILMS MOVIES


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WEN LIANG

VISUAL COMMUNICATION DESIGN PORTFOLIO

Enjoy my work? Lets get in contact. EMIL: wenliangis415@gmail.com PHONE: 415-570-3911 BEHNCE: https://www.behance.net/WenHLiang 96

Profile for Wen Liang

Wen Liang Visual Communication Portfolio  

Graphic Design Projects that demonstrates my current skill. San Francisco State University Graduate with a focus on branding.

Wen Liang Visual Communication Portfolio  

Graphic Design Projects that demonstrates my current skill. San Francisco State University Graduate with a focus on branding.

Profile for wenliang7
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