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Grand Prix


THE SOLAR ANNUAL REPORT 2011 Brand: Verband Austria Solar Agency: Serviceplan, Munich Industry: Industrial & Agricultural Media: Design & Branding Market: Germany

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Chief Creative Officer: Alexander Schill Executive Creative Director: Christoph Everke Creative Director: Nagel Alexander, Möller Cosimo, Christoph Everke, Cosimo Moeller, Alexander Nagel Copywriter: Moritz Dornig Art Director: Matthaeus Frost, Nösel Mathias, Frost Matthäus

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Gold


The Ultra Asian Brand: The Yoshida Hideo Memorial Foundation / Advertising Museum Tokyo Agency: Dentsu, Tokyo Industry: Culture, Recreation & Sport Media: Design & Branding Market: Japan

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Creative Director: Yuya Furukawa Copywriter: Haruko Tsutsui Art Director: Yoshihiro Yagi Photography: Takaya Sakano

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GET BACK, TOHOKU. Brand: The Shinkansen (new trunk line) / East Japan Railway Company Agency: Dentsu, Tokyo Industry: Transport & Tourism Media: Design & Branding Market: Japan

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Executive Creative Director: Yukio Oshima Creative Director: Takuma Takasaki Copywriter: Ichikura Office,inc., Hiroshi Ichikura, Waca Sakamoto Art Director: Yoshihiro Yagi Photography: Yasutoshi Fujiwara

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GOOGLE DISPLAY LOGO Brand: Google Agency: Johannes Leonardo, New York City, NY Industry: Internet sites & Services Media: Design & Branding Market: United States

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MOUNTAIN Brand: Guinness Agency: BBDO, London (England) Industry: Alcoholic drinks Media: Design & Branding Market: United Kingdom Executive Creative Director: Paul Brazier Creative Director: Paul Brazier, Thiago de Moraes

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IKEA SKARPSILL Brand: IKEA Agency: Stockholm Design Lab, Stockholm Industry: House, Garden & Pets Media: Design & Branding Market: Sweden

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Creative Director: Björn Kusoffsky Art Director: Nina Granath, Vivi-Ann Sumpton

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THE SOLAR ANNUAL REPORT 2011 Brand: Verband Austria Solar Agency: Serviceplan, Munich Industry: Industrial & Agricultural Media: Design & Branding Market: Germany

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Chief Creative Officer: Alexander Schill Executive Creative Director: Christoph Everke Creative Director: Nagel Alexander, Möller Cosimo, Christoph Everke, Cosimo Moeller, Alexander Nagel Copywriter: Moritz Dornig Art Director: Matthaeus Frost, Nösel Mathias, Frost Matthäus

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DESIGN NORI (SEAWEED) Brand: Umino Seaweed Store Agency: BBDO, Tokyo Industry: Food Media: Design & Branding Market: Japan

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Watch the video Creative Director: Kenichiro Shigetomi Copywriter: Kiyoyuki Enomoto Art Director: Kenichiro Shigetomi

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THE REAL COOKBOOK Brand: Gerstenberg Verlag Agency: Kolle Rebbe, Hamburg Industry: Media & Publishing Media: Design & Branding Market: Germany

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Watch the video Executive Creative Director: Sascha Hanke, Antje Hedde Creative Director: Antje Hedde, Katrin Oeding Copywriter: Gereon Klug Art Director: Antje Hedde, Reginald Wagner Photography: Himmel & Burwick, Jan Burwick, Christoph Himmel

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THINK

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Brand: IBM Agency: Ogilvy, New York City, NY Industry: Professional & Public services Media: Design & Branding Market: United States

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Executive Creative Director: Mathew Cullen, Susana Rodríguez de Tembleque Creative Director: Kaan Atilla, Jesus de Francisco, David Fowler, Nicolas Maitret, Ben Roth, Jonathan Wu Art Director: Kaan Atilla, Jesus de Francisco, David Fowler, Jonathan Wu Director: Mathew Cullen

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OK GO - ALL IS NOT LOST Brand: Google Agency: Hakuhodo, Tokyo Industry: Internet sites & Services Media: Design & Branding Market: Japan

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MORE4 REBRAND - FLIP, FLOP & PUZZLE Brand: Channel 4 Agency: 4creative, London (England) Industry: Media & Publishing Media: Design & Branding Market: United Kingdom

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Executive Creative Director: Tom Tagholm Creative Director: Chris Wood Director: Mike Alderson, Tim Swift

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THE CNN ECOSPHERE Brand: CNN Agency: Heimat, Berlin

Watch the video Executive Creative Director: Guido Heffels

Industry: Media & Publishing Media: Cyber Market: Germany

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URBAN TOUR Brand: ASOS Agency: BBH, London (England) Industry: Internet sites & Services Media: Cyber Market: United Kingdom

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Watch the video Creative Director: Dominic Goldman Copywriter: David Kolbusz Art Director: Dominic Goldman Director: Ben Newman, Sebastian Strasser

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SUN BATHING Brand: A.O.Smith Agency: Leo Burnett, shanghai Industry: House, Garden & Pets Media: Outdoor Market: China

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Watch the video Executive Creative Director: Gordon Hughes, Amanda Yang Creative Director: Forest Young Copywriter: Gordon Hughes, Jason Su, Amanda Yang Art Director: Chocolate Huang, Haibo Huang, Xiao Kun, Amanda Yang Photography: Leslie Sim Director: Jack Tsai

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QUBE3

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Brand: Audi Agency: KMS Blackbox, Munich Industry: Automotive & Services Media: Design & Branding Market: Germany

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ANAMORPHIC MIRROR

Watch the video Creative Director: Joachim Sauter Art Director: Eva Offenberg

Brand: Deutsche Bank Agency: Art+Com AG, Berlin Industry: Financial & Legal services Media: Design & Branding Market: Germany

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THE LAUNDRY GALLERY Brand: Siemens Agency: Scholz & Friends, Berlin Industry: House, Garden & Pets Media: Design & Branding Market: Germany

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Watch the video Chief Creative Officer: Martin Pross Executive Creative Director: Matthias Spaetgens Creative Director: Markus Daubenbuechel, Robert Krause, Mathias Rebmann, Florian Schwalme Copywriter: Stefan Sohlau Art Director: René Gebhardt, Sebastian Kamp, Bjoern Kernspeckt Photography: Szymon Plewa

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MAGIC Brand: Menicon Agency: Dentsu, Tokyo Industry: Personal accessories Media: Design & Branding Market: Japan

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Watch the video Creative Director: Morihiro Harano Copywriter: Haruko Tsutsui Art Director: Yoshihiro Yagi Photography: Takaya Sakano

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THE HINGLISH PROJECT Brand: Ministry of Tourism - Government of India Agency: DDB, Mumbai Industry: Transport & Tourism Media: Design & Branding Market: India

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Watch the video Chief Creative Officer: Sonal Dabral Executive Creative Director: Louella Rebello Creative Director: Shirin Johari Copywriter: Shirin Johari Art Director: Shirin Johari Director: Warren Pereira

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Silver


MAGIC Brand: Menicon Agency: Dentsu, Tokyo Industry: Personal accessories Media: Design & Branding Market: Japan

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Watch the video Creative Director: Morihiro Harano Copywriter: Haruko Tsutsui Art Director: Yoshihiro Yagi Photography: Takaya Sakano

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THE WHOLE PICTURE Brand: The Guardian Agency: BBH, London (England) Industry: Media & Publishing Media: Design & Branding Market: United Kingdom

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Creative Director: David Kolbusz Copywriter: Peter Reid Art Director: Carl Broadhurst

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LOST & FOUND Brand: Goteborgstryckeriet Printing House Agency: Happy F&B, Göteborg

Director: Oskar Andersson, Gaioo Phunwut

Industry: Media & Publishing Media: Design & Branding Market: Sweden

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FAIRY TALES Brand: Penguin Books Agency: Y&R, Kuala Lumpur Industry: Media & Publishing Media: Design & Branding Market: Malaysia

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Executive Creative Director: Gigi Lee Copywriter: Azeril Johari, Boone Wong, Andrea Yap Art Director: Foo Guan Foong, Gigi Lee Photography: Wizard Photography

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TRAVEL Brand: Penguin Books Agency: Y&R, Kuala Lumpur Industry: Media & Publishing Media: Design & Branding Market: Malaysia

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Executive Creative Director: Gigi Lee Copywriter: Azeril Johari, Boone Wong, Andrea Yap Art Director: Foo Guan Foong, Gigi Lee Photography: Wizard Photography

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WEARHOUSE IDENTITY Brand: Vicurban Agency: Elmwood, Melbourne, VIC

Copywriter: Harley Augustine

Industry: Apparel, Clothing & Footwear Media: Design & Branding Market: Australia

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15TH ANNIVERSARY POSTERS Brand: Expedia Agency: Creature, Seattle, WA Industry: Internet sites & Services Media: Design & Branding Market: United States

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Executive Creative Director: Jim Haven, Matt Peterson Creative Director: Steve Cullen Art Director: Adam Deer

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EFFICIENTDYNAMICS SCULPTURE Brand: BMW Agency: Serviceplan, Munich Industry: Automotive & Services Media: Design & Branding Market: Germany

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Chief Creative Officer: Alexander Schill Executive Creative Director: Maik Kaehler, Christoph Nann

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SWEDISH NATIONAL PARKS Brand: Swedish Environmental Protection Angency Agency: Happy F&B, Göteborg

Watch the video Creative Director: Anders Kornestedt Art Director: Mikael Blom, Calle Enström, Maria Glansén, Pontus Höfvner

Industry: Public interest & Non-profit Media: Design & Branding Market: Sweden

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BMW VISION CONNECTEDDRIVE Brand: BMW Agency: Mutabor Design GmbH, Hamburg

Creative Director: Axel Domke, Johannes Plass

Industry: Automotive & Services Media: Design & Branding Market: Germany

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THE KEYBOARD OF ISOLATION Brand: Family Care For Grassroots Community Agency: DDB, shanghai Industry: Public interest & Non-profit Media: Design & Branding Market: China

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Chief Creative Officer: Michael Dee Creative Director: Jody Xiong Copywriter: Leo Liu, Jody Xiong Art Director: Jody Xiong, Jack Xuan, William Zhang Photography: Alex Chen, Nicholas Siau, King Zhang Director: Jody Xiong

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NIKEFUEL STATION Brand: Nike Agency: AKQA, London (England) Industry: Apparel, Clothing & Footwear Media: Design & Branding Market: United Kingdom

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Watch the video Executive Creative Director: Duan Evans Creative Director: Masaya Nakade Copywriter: Guy Bingley Art Director: Onformative, Nick Bastian, Cedric Keifer

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THE BRANDSPACE Brand: Deutsche Bank Agency: Art+Com AG, Berlin Industry: Financial & Legal services Media: Design & Branding Market: Germany

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Watch the video Executive Creative Director: Joachim Sauter Creative Director: Jochen Gringmuth, Joachim Sauter Art Director: Eva Offenberg, Petra Trefzger

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Bronze


Shoelace Business Card Brand: adidas Agency: Ageisobar, São Paulo Industry: Apparel, Clothing & Footwear Media: Direct Market Published: Dec., 2011 Market: Brazil

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Creative Director: Carlos Domingos Copywriter: Ricardo Porto Art Director: Cicero Souza

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DESIGN FEVER! Brand: D&AD Agency: Dentsu, Tokyo Industry: Culture, Recreation & Sport Media: Design & Branding Market: Japan

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Creative Director: Yuya Furukawa Copywriter: Haruko Tsutsui Art Director: Yoshihiro Yagi Photography: Honoka Sueyoshi

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UNICEF: Good Shirts Brand: UNICEF Agency: BBH, New York City, NY Industry: Public interest & Non-profit Media: Promotion & Event Market: United States

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Watch the video Chief Creative Officer: John Patroulis Executive Creative Director: Ari Weiss Creative Director: John Patroulis, Ari Weiss Copywriter: Ian Hart Art Director: Dave Brown

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No wrapping, just baking paper Brand: Treiber Agency: Jung von Matt, Stuttgart Industry: Food Media: Design & Branding Market: Germany

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Creative Director: Philipp Barth, Holger Oehrlich Copywriter: Tassilo Gutscher Art Director: Cornelius Hafenmeister, Peter Sigg

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DESIGN NORI (SEAWEED) Brand: Umino Seaweed Store Agency: BBDO, Tokyo Industry: Food Media: Design & Branding Market: Japan

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Watch the video Creative Director: Kenichiro Shigetomi Copywriter: Kiyoyuki Enomoto Art Director: Kenichiro Shigetomi

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OK GO - ALL IS NOT LOST Brand: Google Agency: Hakuhodo, Tokyo Industry: Internet sites & Services Media: Design & Branding Market: Japan

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THE HINGLISH PROJECT Brand: Ministry of Tourism - Government of India Agency: DDB, Mumbai Industry: Transport & Tourism Media: Design & Branding Market: India

Watch the video Chief Creative Officer: Sonal Dabral Executive Creative Director: Louella Rebello Creative Director: Shirin Johari Copywriter: Shirin Johari Art Director: 


RELIEF PET HOUSE Brand: Relief Pet House Agency: Hakuhodo, Tokyo Industry: Public interest & Non-profit Media: Direct Market Market: Japan

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Watch the video Executive Creative Director: Tomoshi Saida Copywriter: Keiichi Sasaki Art Director: Katsuhiko Suzuki Director: Freelance, Yuki Saito

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SMART TWITTER SPOT Brand: Smart Agency: BBDO, Buenos Aires Industry: Automotive & Services Media: Cyber Market: Argentina

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Watch the video Executive Creative Director: Ramiro Rodriguez Cohen, Rodrigo Grau Creative Director: Pablo Tajer Copywriter: Guido Lancellotti, Agustín Suarez Art Director: Maximiliano Ballarini Director: Lemuria, Martín Jalfen

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CAFÉ TERRACE AT NIGHT Brand: Faber-Castell Agency: Ogilvy, Singapore Industry: Office equipment Media: Design & Branding Market: Singapore

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Watch the video Chief Creative Officer: Steve Back Executive Creative Director: James Procter Creative Director: Troy Lim Copywriter: Troy Lim, Adeline Siow Art Director: Sihui Heng, Kairong Ku, Jon Loke, David Stevanov Photography: Jimmy Fok

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THE SCREAM Brand: Faber-Castell Agency: Ogilvy, Singapore Media: Design & Branding Market: Singapore

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Watch the video Chief Creative Officer: Steve Back Executive Creative Director: James Procter Creative Director: Troy Lim Copywriter: Troy Lim, Adeline Siow Art Director: Sihui Heng, Kairong Ku, Jon Loke, David Stevanov Photography: Jimmy Fok

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ICONS OF PROGRESS Brand: IBM Agency: Ogilvy, New York City, NY Industry: Professional & Public services Media: Design & Branding Market: United States

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180 CHANNEL TV IDENTITY Brand: 180 Channel Agency: O Escritório, Lisbon

Watch the video Creative Director: Nuno Jerónimo, Paulo Martins

Industry: Media & Publishing Media: Design & Branding Market: Portugal

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BLURRED EYES - BIRTHDAY Brand: L'OFFICIEL III Agency: Publicis, São Paulo Industry: Beauty & Health Media: Design & Branding Market: Brazil

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Chief Creative Officer: Hugo Rodrigues Creative Director: Hugo Rodrigues, Kevin Zung Copywriter: Guilherme Nesti Art Director: Eduardo Pastor

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BLURRED EYES - OLD Brand: L'OFFICIEL III Agency: Publicis, São Paulo Industry: Beauty & Health Media: Design & Branding Market: Brazil

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Chief Creative Officer: Hugo Rodrigues Creative Director: Hugo Rodrigues, Kevin Zung Copywriter: Guilherme Nesti Art Director: Eduardo Pastor

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BLURRED EYES - FAT Brand: L'OFFICIEL III Agency: Publicis, São Paulo Industry: Beauty & Health Media: Design & Branding Market: Brazil

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Chief Creative Officer: Hugo Rodrigues Creative Director: Hugo Rodrigues, Kevin Zung Copywriter: Guilherme Nesti Art Director: Eduardo Pastor

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DAILY FUN MATH Brand: Kumon Agency: Grey, Jakarta Industry: Education Media: Design & Branding Market: Indonesia

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Chief Creative Officer: Ali Shabaz Executive Creative Director: Randy Rinaldi Copywriter: Andika Pandjaitan, Randy Rinaldi

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SPACE BALLOON PROJECT Brand: Samsung Agency: Hakuhodo, Tokyo Industry: Electronics & Audio-Visual Media: Promotion & Event Market: Japan

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Watch the video Creative Director: Kampei Baba, Takeshi Nozoe, Tsubasa Oyagi Copywriter: Nobuhiro Arai, Tsubasa Oyagi Art Director: Shin Takeuchi Director: Masaya Yamamoto

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OFF

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Brand: Off Agency: Cossette, Montreal, QC Industry: Culture, Recreation & Sport Media: Design & Branding Market: Canada

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Chief Creative Officer: Antoine Bécotte Creative Director: Barbara Jacques Copywriter: Thimalay Sukhaseum Art Director: Richard Bélanger

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DEATHS Brand: 91 Rock Agency: JWT, São Paulo Industry: Media & Publishing Media: TV & Cinema Market: Brazil

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Watch the video Executive Creative Director: Roberto Fernandez, Ricardo John Creative Director: Roberto Fernandez, Ricardo John Copywriter: Rafael Freire, Leandro Pinheiro Art Director: Rodrigo Adam

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COCA-COLA SUMMER 2011 PACKAGING Brand: Coca-Cola Agency: Turner Duckworth, San Francisco, CA

Creative Director: Bruce Duckworth, Sarah Moffat, David Turner

Industry: Non-alcoholic drinks Media: Design & Branding Market: United States

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BOOKCALENDAR Brand: Gandhi Bookstores Agency: Ogilvy, Mexico City Media: Design & Branding Market: Mexico

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Creative Director: Victor Alvarado, Agustín Vélez Copywriter: Karen Muñoz, Rodrigo Ramírez Art Director: Rodrigo Ramírez

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BARDOT

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Brand: Bardot Agency: Landor Associates, San Francisco, CA

Creative Director: Brittnell Anderson, Tosh Hall

Industry: Apparel, Clothing & Footwear Media: Design & Branding Market: United States

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HAPPINESS REFILL Brand: Coca-Cola Agency: Ogilvy, São Paulo Industry: Non-alcoholic drinks Media: Design & Branding Market: Brazil

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Watch the video Chief Creative Officer: Anselmo Ramos Executive Creative Director: Claudio Lima, Fred Saldanha Creative Director: Edu Garretano, Eduardo Marques Copywriter: Eduardo Marques, Flavio Tamashiro Art Director: Raphael Lucone, Rafael Rizuto

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BACKLIGHT PANEL Brand: Leica Agency: Saatchi & Saatchi, São Paulo Industry: Electronics & Audio-Visual Media: Design & Branding Market: Brazil

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Chief Creative Officer: Fábio Fernandes Creative Director: Eduardo Lima Copywriter: Mariana Borga Art Director: Fabio Brigido Photography: Luciana Dal Ri

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MORE THAN JUST THE CLASSICS Brand: Penguin Books Agency: Y&R, Kuala Lumpur Industry: Culture, Recreation & Sport Media: Design & Branding Market: Malaysia

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Executive Creative Director: Gigi Lee, Marcus Rebeschini Copywriter: Azeril Johari, Boone Wong, Andrea Yap Art Director: Jillyn Cheoh, Nikken Chong, Foo Guan Foong, Gigi Lee, Hor Yew Pong, Emily Tan Photography: Wizard Photography

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SHIBUYA HIKAIRE Brand: Tokyu Corporation Agency: Tokyu Agency,Inc., Tokyo Industry: Professional & Public services Media: Design & Branding Market: Japan

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Chief Creative Officer: Makoto Hayashi Executive Creative Director: Makoto Shinohara Creative Director: Kazuto Mochizuki, Shobun Nakashima Copywriter: Takanori Maruhara, Mai Yamaguchi Art Director: Shobun Nakashima

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FRUIT FIGURES Brand: FRESH'N'FRIENDS Agency: Scholz & Friends, Berlin Industry: Food Media: Design & Branding Market: Germany

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Watch the video Chief Creative Officer: Martin Pross Executive Creative Director: Wolf Schneider, Matthias Spaetgens Creative Director: Mathias Rebmann, Florian Schwalme Art Director: Alexander Doepel, René Gebhardt, Bjoern Kernspeckt, Jinhi Kim, Sandra Krebs, Loic Sattler Photography: Attila Hartwig

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DAURO OLIVEIRA ORTHODONTICS CLINIC SIGNAGE Brand: Dauro Oliveira Orthodontics Clinic Agency: Greco Design, Belo Horizonte

Creative Director: Gustavo Greco

Industry: Professional & Public services Media: Design & Branding Market: Brazil

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D&AD IN BOOK AND NOMINATION AWARDS Brand: D&AD Agency: Turner Duckworth, London (England)

Creative Director: Bruce Duckworth, David Turner

Industry: Culture, Recreation & Sport Media: Design & Branding Market: United Kingdom

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TUBORG BOTTLE Brand: Carlsberg Agency: Turner Duckworth, London (England)

Creative Director: Bruce Duckworth, David Turner

Industry: Alcoholic drinks Media: Design & Branding

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SOHO'S SECRET TEA ROOM Brand: Soho's Secret Tea Room Agency: The Partners, London (England)

Creative Director: Radford

Industry: Catering industry Media: Design & Branding Market: United Kingdom

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GOOD DESIGN IS A TOUGH JOB Brand: Strichpunkt Agency: Strichpunkt GmbH, Stuttgart

Photography: Nicola Lazi, Niels Schubert, Tom Ziora

Industry: Corporate self-promo Media: Design & Branding Market: Germany

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RYSKAPOSTEN Brand: Ryska Posten Agency: King, Stockholm

Creative Director: Peter Simonsson Art Director: Daniel Hallberg, Axel Isberg

Industry: Transport & Tourism Media: Design & Branding Market: Sweden

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JOHNNIE WALKER BLUE LABEL Brand: Johnnie Walker Agency: Sedley Place, London (England)

Creative Director: Gerry Barney

Industry: Alcoholic drinks Media: Design & Branding Market: United Kingdom

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VÅRDAPOTEKET Brand: VÅRDAPOTEKET I NORDEN Agency: Stockholm Design Lab, Stockholm

Creative Director: Björn Kusoffsky Art Director: Nina Granath

Industry: Pharmaceutical Media: Design & Branding Market: Sweden

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FOR BROWSING ONLY Brand: The Browsing Copy Project Agency: Beautiful, Singapore

Creative Director: Roy Poh Photography: John Nursalim

Industry: Public interest & Non-profit Media: Design & Branding Market: Singapore

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PROGRESS ON POWELL STREET Brand: Audi Agency: Venables Bell & Partners, San Francisco, CA Industry: Automotive & Services Media: Design & Branding Market: United States

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Executive Creative Director: Will McGinness, Paul Venables Creative Director: Erich Pfeifer Copywriter: Matt Keats Art Director: Byron Del Rosario, Matt Miller

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Cannes Lions 2012 Winning Campaigns - Design