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Bringing peace of mind to you and your family As a family-owner business, SOS Alarm is the only local, full-service alarm company based in Southern Oregon. Having served the community for over 40 years, they invest in the community and in their employees who live here. Unlike other alarm firms, SOS Alarm has their monitoring station, service, installation, accounting and sales departments right here in Medford. SOS Alarm offers a large variety of services, including custom designed burglar alarms, fire alarms, video surveillance systems and medical alert systems. As the only UL Certified central monitoring station in Southern Oregon, their central station is fullystaffed 24 hours a day, 7 days a week by trained Oregon- certified alarm dispatchers. You can call anytime, day or night, and speak to a real person. All SOS Alarm sales consultants, technicians and installers are employed 4

by SOS Alarm. They do not use sub contractors who may be in another city or state. For over 40 years, SOS Alarm has earned the trust and respect of their customers and the emergency agencies

they work with on a daily basis. Whatever your needs are, their fully trained staff is ready, experienced and qualified to do the work.

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The Rogue Valley is a wonderful place to live. Sadly enough though, crime runs through every community and you need to be prepared. Every recession since the late 1950s has been associated with an increase in crime, particulary, property crime and robbery. Statistically, there is a strong relationship between crime, falling wages and higher unemployment rates. Now more than ever, it’s time to use your alarm system every time you leave your home or business. If you don’t have an alarm system, now is the time to protect yourself. With the new security technology that is available, it has never been more affordable to protect the ones you care about. Keep in mind, burglars purposely avoid homes which are set up with security systems. Find out how easy it is to protect your home or business by calling SOS Alarm at 541-773-3900.


Simmons Beautyrest ComforPedic NuFlex Foundation Sert iComfort Lady Americana Pure Latex Bliss Restonic Mattresses Leggett & Platt


Mattress was first established in 1989, and its success is primarily based on friendly family sales & service. The original owners, retired in 2003. Rod and Peg purchased the business and continued the same friendly service that Medford Mattress was known for.

ate. As this valley has grown over the years, we have faced corporate companies moving in with ‘best prices and service’ claims. These declarations are something we often hear disputed by our returning customers, unfortunately for them this is easily backed up with just a little research.

Our goal at Medford Mattress and Mattress Experts is to provide the best prices and service in the valley. Our “old school” style of doing business is something that our customers truly appreci-

Our company has grown through the years and we have had to add to our family of staff in order to continue meeting the needs of our customers. Hiring like-minded employees was a real challenge, but we

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have been successful there as well. Medford Mattress began with one employee in 2003 and we now have sixteen. Our people live right here and have families that have grown up in the Rogue Valley. Thanks to our strong continued relationships, we have grown from one store to three. As the owners of Medford Mattress, and now Mattress Experts, we are pleased to have each of these people working with us. We are confident that you will find the best prices and service at our stores, often saving hundreds of dollars in most cases.


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Draperies ‘N’ Things - Hunter Douglas Gallery As you walk though the doors at Draperies and Things you immediately enter a professionally decorated showroom. To be more precise, what you are experiencing is a Hunter Douglas Gallery, just one of six located in Oregon. The selection of window coverings, styles and colors can almost be overwhelming, at least until you talk with owners, Craig & Merry Reeves. Established in 1981, Draperies and Things is a full service Hunter Douglas Design and Service Center. The choice to partner with Hunter Douglas was an easy one for Craig and Merry. Not only is Hunter Douglas the oldest manufacture of window coverings (founded in 1919, Window Coverings since 1947), they also have a selection and a limited lifetime warranty which can not be matched. They even have a program called the “Right Choice Promise”. This is where you have 21 days to experience their products in your home or business, and, if for any reason you are unhappy, they will replace them and start over! For those of us who are not sure what will look best, free design consulting is available to all their customers. You will not feel pressured or uncomfortable working with Craig and Merry. “We work on our clients time frame,” says Craig. “We come to their home or office, consider what they want to ac8

complish, find out what their likes and dislikes are when it comes to design. We then make recommendations and give them plenty of time to consider which way to go. As an authorized Hunter Douglas Gallery, Craig and Merry can repair any damaged Hunter Douglas blinds

or other name brands regardless of how old they are or where they were originally purchased. They also provide maintenance for your blinds which can include removal, cleaning, adjusting and reinstallation. Blinds and window coverings play many important roles in a living or office setting. First, they can provide beauty, continuity and style. Secondly, but just as important, is the control of the environment and how it interacts with the outside weather. Almost 50% of a home’s energy is lost through its

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windows. Hunter Douglas’ innovative, energy-efficient window covering products can significantly reduce this energy loss, save on heating and cooling costs and contribute to protecting the environment. And when it comes to privacy, you choose from styles which can completely block out light to other styles which can diminish harmful sun rays while still being able to see through them. On the safety side of things, do you still have smaller children in your home or do they visit? With Hunter Douglas, you don’t need to worry. From cordless manual and motorized operating systems, retractable lift cords, cord tensioners and wand controls, they offer a wide array of innovative lifting system options for enhanced child and pet safety as well as especially easy operation. Craig and Merry Reeves have spent the last 31 years serving Jackson County area residents. Their work can be seen in thousands of homes and offices not just in our immediate area, but throughout the entire Northwest. Before you make up your mind where to purchase your next window coverings, you owe it to yourself to see just what your options are. Draperies and Things offer a full variety of products which can match many different budgets. Draperies N Things is conveniently located right off the I-5 Freeway Exit 24 in Phoenix. Open M-F 10 to 5:30, Sat 10-2. Call 541-535-2790.


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Central Point Family Dentistry For Beautiful, Healthy Smiles!

Our facility in Central Point is brand new with state-of-theart technology and advances to make your visits as rapid and painless as possible. In fact, Dr. Sanford prides himself on reducing the number of trips you have to make to the dentist for any given procedure. Dr. Ross Sanford’s award-winning dental career began in a rather unique way. Following in his father’s footsteps as a secondgeneration dentist, Dr. Sanford completed his requirements and qualified as a licensed Scan this QR Code with your phone for special offer! 10

practitioner before his final year of dental school was complete, leaving his classmates in awe. He has since gone on to practice in three states as a member of half a dozen dental groups

and societies. After serving as a member of many regional and state-wide boards in Nevada, as well as a member of the International advisory committee for the Academy of LDS Dentists, he was nominated for special

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honors to the Pierre Fauchard Academy International Dental Honor Organization in 2001, where he has remained as an advisory member since. Dr Sanford learned to speak Spanish fluently as a young man when he lived in Spain for 2 years. He uses that to his advantage each year as he travels to Central and South America to serve the less fortunate. His favorite activities have been to teach in Dental Schools in Honduras and Peru. To date he has made 10 trips to provide dentistry in several countries. In addition, he serves here in the Rogue Valley with several local charities including St. Vincent’s when the mobile van is in town. He is very pleased to call the Rogue Valley home now and looks forward to welcoming you to his practice.


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Love Your Feet! Foot and Ankle Care for the Entire Family Welcome to Southern Oregon Foot and Ankle, L.L.C. Dr. Merrill and staff are pleased to welcome you to our practice. We want our patients to be informed decision makers and fully understand their health issues. The Patient Education link is loaded with valuable information about podiatry and podiatric problems and treatments. Click the link to our Medical Product Store to purchase many of the products we use and sell in our office. View some of the prescription diabetic shoes we dispense from our office and read about the non-prescription therapeutic shoes we often recommend. Read about the custom molded orthotics on Adams Blog. We encourage you to visit this site 12

whenever you have concerns about your feet. Our web site also provides you with background informa-

tion about our physician, Dr. Evan Merrill and staff. Link to office for our clinic hours, insurance policies, appointment procedures, the directions to our office in Medford, OR, and

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other useful information. New Patients can print forms to complete at home, before their first appointment. We know how hectic life can be and are committed to making our practice convenient and accessible. And we want you to feel confident that when you choose Southern Oregon Foot & Ankle LLC, you're working with a physician and other professionals who are qualified, experienced and caring. Please take a few moments to look through this site to get a better feel for Southern Oregon Foot & Ankle LLC's capabilities and services. We also invite you to email or call our office at any time to request an appointment or ask any questions. Welcome Sara Lynn 6/22/2012



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Ron Hansen

Gold&Gems Fine Jewelry

Welcome to Southern Oregon... Let me share with you three reasons why you’ll want to visit us! Are you new to the area? One of the most frustrating things to overcome in a new environment is realizing you are temporarily out of your comfort zone. You need to establish new relationships with everyone from your Dentist to where you do your grocery shopping. When it comes to purchasing fine jewelry, most of us would obtain a referral from a friend or relative. This “word of mouth” referral base is how we built Gold & Gems over the past three decades. Just recently, we expanded from our Ashland store to a second location in Medford. The greeting we received in Medford has been wonderful. This is a family company headed by Richard Hansen (affectionately known by friends and family as “King Richard”). The Hansen’s employ a friendly, highly trained team of jewelry professionals. Our team consists of Gemologists, Designers, Model makers, Goldsmiths, Platinumsmiths, Stonesetters and Customer Service Representatives all devoted to delivering top quality jewelry treasures to our valued customers. Consistently voted #1 jeweler 16

and “favorite business person” in our local community, Richard has built this business on honesty, a high code of ethics, and of course exceptional jewelry and service.

Now for those three reason you need to visit us at Gold&Gems: Reason #1:Pricing Policy: It is widely known that jewelry pieces are inflated, then discounted in order to “appear” like a low price. Our clients have become believers in the value that we offer. We have recognized successes by setting our everyday prices lower than the industries standard, and then we back up the purchases with support, free sizing, polishing and all of the service oriented issues that are so important with fine jewelry.

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Reason #2:Quality Assurance: Every piece of jewelry that you will find here has been hand-selected by Gold And Gems for its outstanding workmanship and the superior quality of its gems. We have built our reputation on selling only the finest jewelry. Whether you come into our store or shop with us online, you are a Gold And Gems customer, and you can expect only the best in design, quality and service. Reason #3: Extended Warranty: As part of our Quality Assurance to our customers, Gold & Gems automatically includes a one-year extension to the Manufacturer’s Warranty on every product we sell. I encourage you to call us, or email us using our convenient online form if you have questions regarding fine jewelry, gemstones or just any issue surrounding the sometimes confusing worldwideweb. The hours are 10 a.m. to 6 p.m., Monday through Saturday and the telephone number is 541-2451585 (Medford) or 541-499-2753 (Ashland). The company’s website is


Don McCoy on Real Estate In Jackson County Broker Founder of the Oregon Green Expo Host of the Green Economy TV Show on KOBI Channel 5

In Medford, there were 4250+ homes sold in 2012*... What did these buyers and sellers know? Have you ever wondered why some people can buy and sell homes while others will struggle for months and even years? With interest rates being the lowest in history, there are many great opportunities out there to invest in... but where are they and how do I find them? These questions and many more are answered daily between Don McCoy and his clients. With home values actually going up across the nation (our area is up over 13%), this is an excellent time to keep your eye on the market. Don offers you a free Multiple Listing Service on his website which will allow you to put in the criteria you are looking for. Don has been piloting key marketing and networking opportunities in Southern Oregon for nearly 25 years. Some of his projects include producing the New Products Show and the Senior Show for 6 years, and The Oregon Green Expo since 2009. Don was the founder of SOTA, the Southern Oregon Trade Association, a flourishing trade group which hosted over 3,000 business members and thrived in our local

community for over 10 years, becoming one of the top 20 largest trade associations in the U.S. He originated and ran the Jacksonville Gold Mine Tour, which featured the Oregon Belle Mine. Also, Don was a radio talk show host (“The Real McCoy”) for 5 years on KCMX Super News Talk Radio. Don has been a full spectrum Realtor for the past 13 years, was the top producing agent in his office at Exit Realty Group for 3 years running, and was in the top

ing has led to his special expertise in helping communities focus on developing sustainable design and living on local and regional levels as well. Don has gone on to receive additional training in building science, energy, and environmental issues directly related to various real estate transactions, in both the residential and the commercial areas of the marketplace. He completed numerous educational opportunities through USGBC LEED for Homes, Energy Star presentations for Contractors & Architects, and a State of Oregon Building Code class including the High Performance Homes presentation. Don is an Energy Trust Trade Ally of Oregon, EcoBroker Certified® and Earth Advantage S.T.A.R. In recent years, Don has developed a television documentary series on “The Green Economy and *Source: Green Building in 2% of agents in the Rogue Valley Southern Oregon,” and it is with for many years. excitement and enthusiasm that he As the areas first EcoBroker and helps promote, consult and eduEarth Advantage trained real escate the language of Green through tate agent, his passion for quality his TV shows, power point, speakhigh-performance homes in both ing, writing, panel discussions and new construction and in remodeltrade shows.

Home Values In Jackson County Up 13.4%


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Orley’s Keeps You Comfortable Year-Round with the Best in Stoves, Spas, Swim Spas, Gazebos, Above-Ground Pools and Pellet BBQ’s. Perhaps best known for stoves, Orley’s has some 200 in stock, including wood, pellet and gas stoves. Their most efficient (92%) seller is the Blaze King wood stove that can burn 40+ hours on one load of wood, and can be the sole heating source for homes up to 3,500 square feet. One of the largest wood stove dealers in Oregon, Orley’s also carries Avalon, Hearthstone. Lopi and other quality brands, with prices ranging from $900 to $4,000+. Wood stoves can save you from 40 to 70 percent on heating costs, and right now the government is offering a 10 percent up to $300 tax credit. Owned by Larry Milligan, Sr., Orley’s is a family owned business established in the 1950’s by Larry’s father and uncle, originally located off North Pacific Highway in Medford. In 1984 Larry Sr. bought the business and moved it to its current location. Larry’s wife, Patricia serves as office manager and Larry Jr. serves as sales manager. For year-round comfort, therapy and exercise, our Catalina spas are a welcome addition to any home. The largest volume Catalina dealer in Oregon, Orley’s features only the high20

est quality spas made today. Catalina spas, for example, are known to require much less servicing than other makes. The Catalina is considered the most therapeutic spa on the market, with strategically positioned jets to accurately massage your body’s pressure points. Be sure to come into

the Medford store to see our line of swim-exercise spas. Is this the upcoming summer you’ll invest in a swimming pool? If so, consider the Sea Breeze above-ground pool—one of the popular Splash-ARound pools on display at Orley’s Stove & Spa. The Sea Breeze features complete portability—easy to assemble and disassemble quickly with no tools

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required. It offers the utmost in durability, made with galvanized steel framework and heavy gauge polyester material that lead the competition in puncture and tear resistance. It comes with a 30-year warranty and a pump system just like an in-ground pool. Choose the size you want at Orley’s. Above-ground pool prices range from about $2,000 to $6,000. “During our many years in the business,” says Larry Sr., “we’ve learned to recognize and select products that are known for their superior quality. You may find cheaper pools, spas and stoves elsewhere, but here at Orley’s you’ll find only those that will ensure your long-term satisfaction. Featuring these quality products, and taking time to determine our customers’ specific needs, account for our success today.” Orley’s Stoves & Spas has continued to grow for over a half a century by always offering top quality products matched with personalized service and follow-through with each customer, new and established. This company is truly a good example of what the Rogue Valley offers to it’s locals, both new and established.


Are your precious memories protected? Home Video Studio ® ofslide transfers, video tape repair today or use Home Video Stufers professional video proand much more. Whether you dio’s free pick-up and delivery duction and post-production need one DVD copy tonight, 20 service. services for consumers, orgacopies tomorrow, or even 200 With studios throughout nizations and corporate clients. copies next week, we can serve the United States, Canada and We utilize the latone in Stockholm est in computer and Sweden, Home video technology to Video Studio is provide our clients the number one with cutting edge video production products and oldand post-producfashioned service tion franchise. In “Video Services for fact, Entrepreneur Everyone” ®. Magazine chose Home Video StuHVS as the number dio ® specializes in one franchise in the video editing, video video category for to DVD transfer, 2009. Your film, videos and pictures professional transferred to DVD DVD and CD duYou can now transplication, photo/video montagyour needs. Home Video Stufer all your photos, film and es, Super 8mm, 8mm & 16mm dio guarantees 100% customer video’sonto Platinum Archival home movie transfers, 35mm satisfaction. Stop by and see us DVD. Call 541-601-0705 22

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541-779-1333 Welcome to beautiful Rogue Valley Oregon, we hope that your transition is going smoothly. If while during your move, you have a need for a safe and convenient place to store your belongings while getting settled into your new home, we hope that you will give us a call! When you store your possessions in our facility, you don’t have to worry. All of our units are protected by a security fence. At night, our facility is brightly lighted. Additionally, we have resident managers that are available, electronic gates, and a high-tech surveillance system. Offering Special Rates for Customers Making Annual Payments Conveniently Located Next To Highway 5

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2700 Bullock Road Medford, Oregon

Serving the Medford Area Since 1973

Mini Storage Warehouse 541-779-1333 WelcomePagesUSA | Rogue Valley, Oregon | Vol 2 Issue 1 33



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Callahan’s Mountain Lodge From earliest times the major obstacle to travel between the Rogue Valley of southern Oregon and Shasta Valley of northern California has been the ridge of mountains called the “Siskiyous.” The name comes from the Indian word for “broom tailed horse.” Legend has it that the first white man the Indians met in this area was riding a horse with its tail cut off square like a broom. The white man asked the Indians for the name of the Mountains, but misunderstood their reply. He thought they were naming the mountains when actually they were talking about his horse’s tail. The name “Siskiyou” endured. The lowest and shortest passage over these mountains is a few miles west of a 1,000-foot tall rock pillar protruding above the mid point of the ridge. Known as “Pilot Rock,” this landmark aided Indians and immigrants, as well as today’s travelers, to locate the best place to cross the mountains. The discovery of gold in both Rogue and Shasta valleys in the 1840’s and 50’s brought more 38

people over this crossing and soon there was a community known as the village of “Siskiyou.” The peak growth of this village occurred during the construction of Railroad Line 3 over the mountains in 1887. A train tunnel, dug near the summit beginning at the southeast corner of the village, will be forever famous as the site of the last great train robbery. Three D’Atremont brothers jumped on the train as it was slowly ascending the steep grade north of the entrance to the tunnel. Four men were killed leading authorities to one of the most extensive manhunts in U.S. history. The brothers were ultimately captured, tried, and sentenced to life in prison. The Siskiyou population began to diminish and finally lost its post office status in 1920. As a young man growing up in the Rogue Valley, Don Callahan dreamed of owning a lodge in the Siskiyou Mountains. Managing a flock of sheep and owning little else, that dream seemed far away.

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In 1944 a piece of property midway up the mountain on Highway 99 became available. Don sold the sheep and bought the land. After service in World War II, with the help of friends, a pick and shovel, he chiseled out a building site from the solid rock of the hillside. In 1947 he built a wood and stone building which he named “Callahan’s Siskiyou Lodge.” The dining room, with eight stools and five tables, opened initially catering to local residents who enjoyed the rustic lodge and its alpine setting. Soon interstate travelers began to appreciate the lodge as well. Anyone who ever traveled “Old 99” can still recall that well known spot. Don married Nilde Cervellin, an immigrant from Italy, in 1951. She brought the great Italian dishes to Callahan’s which are still famous today. Soon guests were standing in line! In April 1964, the original Callahan site was condemned for the new Interstate 5 right of way. Not wanting to be out of business, Don bought a larger piece of land a short distance up the highway below the summit of the Siskiyous and reopened in July of 1965. The site is actually a part of the old village of Siskiyou. Callahan’s is known throughout the West as an exceptional place to stop for great food, good drinks and good company. It is now being patronized by the fourth generation of original customers. Few restaurants enjoy such extensive acclaim. Ron Bergquist, who had remodeled Nilde’s kitchen in 1960, and his wife, Donna, purchased Callahan’s on January 2, 1996. Ron brings to the enterprise his extensive experience in developing restaurants and hotels. He was raised in the Rogue Valley. Donna, a native of Texas, brings many years of experience in marketing, promotion and advertising. They believe their combined skills will assure the future success and development of the “Callahan„ tradition.


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