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Content Weighting User Guide

Content Weighting User Guide Virtual Experience Platform v4.0 11/12/09

Copyright Š 2008 Design Reactor, Inc.


Content Weighting User Guide

Table of Contents About This Document........................................................................................................... 3 Terms of Use ......................................................................................................................... 3 Overview ................................................................................................................................ 3 Assigning Content Weights in the Control Panel .............................................................. 4 Weight in Searches Field ..................................................................................................... 4 Submission of Content Weight............................................................................................ 5 Viewing Weighted Content in the Event ............................................................................. 6 Preferences ........................................................................................................................... 6

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About This Document This document is an instruction manual for the Virtual Experience Platform Content Weighting functionality. It presents features that enable event organizes to utilize content weighting to maximize visibility of certain pieces of content to elevate accessibility and relevance within a Virtual Experience Platform event. This unique capability helps administrators and organizers emphasize key information to create valuable thematic events. As our Platform continues to evolve, so will this document. Please watch for future updates. If you’re not sure if you have the latest version, please contact your 6Connex event manager. We appreciate your selection of the Virtual Experience Platform v4.0 and hope you find this user guide valuable. NOTE: The information in this manual is intended for event administrators and exhibit partners only.

Terms of Use Use of this Virtual Experience Platform v4.0 Content Weighting User Guide is for customers of 6Connex, Inc. only. The information contained in this document is proprietary and confidential. Distribution of this document to persons not covered under the 6Connex ‘Software as a Service Agreement’ is prohibited.

Overview Virtual event content strategy is critical to ensuring attendees focus on the most important messages and information event owners and sponsors/partners have to offer. The Content Weighting feature enables this by assigning “weights” or point values to content items that elevate them appropriately in content Search results and Recommendations, thereby increasing the opportunity for attendee interaction. Both event owners and sponsors/partners have the ability to weight content. It is recommended that content weighting be discussed ahead of time with all those who will be adding content items to the system through the VE Platform Control panel. This will help ensure the proper content visibility hierarchy is achieved and not disrupt the overall marketing strategy of the event.

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Assigning Content Weights in the Control Panel This section covers assigning weight values to content which will affect their ultimate position in Search results and Recommendations in the event User Interface (UI). To use this weighting feature, you must create a content item or edit an existing one in the Virtual Experience Platform Content Management System Control Panel ‘Manage Content’ section (See ‘Manage Content’ in the CMS and Time Bracketing User Guide)

Weight in Searches Field When creating or editing a content item, you can assign it a “weight” in the ‘Weight in Searches’ field. This can be any number between 1 and 10,000. The default weight is 1. Non-numerical values will result in inaccurate search results.

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Entering a higher number will cause this item to appear closer to the beginning of Search results and content Recommendations. Weights are relative across the entire event - a content item with a weight of 1000 will appear at or closer to the beginning of the results than an item with a weight of 10.

Submission of Content Weight When you save the content item by clicking the ‘Submit’ button at the bottom of the ‘Add Content or Edit Content’ form, the weight is saved as part of the information about the content item. When the event is Previewed or Published, the weight that was entered will affect the position of the content item in relevant Searches and in the Recommendations section of the Event UI.

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Content Weighting User Guide

Viewing Weighted Content in the Event In this section you’ll see the results in the event UI of weighting content items in the Virtual Experience Platform Control Panel Content Management System.

Preferences When a user adjusts their Preferences, it affects the content listed in the Recommendations section. In the example below, a user has checked both the ‘6Connex’ and other ‘B to B Technology’ words, which were assigned to certain content items when they were added in the Control Panel.

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Content Weighting User Guide

When the user then views the Recommendations, they see the following items:

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If we view the ‘Add/Edit Content’ screens in the Control Panel for the top two items in the Recommendations, the items have both been assigned values in the ‘Weight in Searches’ field higher than the default value of ‘1’:

The item called ‘Design Reactor Introduces 6Connex’ ranks closer to the beginning of the Recommendations than the one called ‘6Connex Fact Sheet.’ This is because the first item has a weight of ‘20’ and the latter has a weight of ‘19’.

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This functions identically for results shown in the ‘Search’ area of the event UI.

For more information on the Virtual Experience Platform v4.0, please contact your event manager or Virtual Experience Platform v4.0 support personnel.

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6Connex, a wholly owned subsidiary of Design Reactor, is the pioneer of virtual experience technology marketing solutions. Our Virtual Experience Platform enables businesses and individuals to connect and engage virtually anytime and anywhere using a dimensional environment-like architecture for B2B or B2C social networking whether it’s as a tradeshow, event or conference, and beyond. 6Connex has developed awardwinning, results-oriented virtual technology marketing solutions for industry leaders such as Cisco, HP and Proctor and Gamble. Visit http://www.6Connex.com.

Web3D Host Co. is the one stop solution to hosting virtual trade shows, conferences or symposiums. Leveraging the 6Connex Virtual Experience Platform, Web3D Host Co. offers the tools and technical support needed to host a successful virtual event. They provide their clients with industry best practices and also give companies the tools to track potential prospects with a state-of-the-art data management system. Call them today and start planning for your next virtual event and avoid the frustration and expense associated with physical trade shows. Consultants are standing by. For more information, call 617 849-3428 or visit their front office at http://web3dhost.com.

6Connex, Inc. (“6Connex”) and Web3D Host Co. (“Partner”) are each independent contractors, and nothing herein contained shall be construed to imply the existence of a partnership or joint venture between them, nor to make either one an agent of the other. The use of the term “Partner” is not intended in any way to constitute any type of legal partnership whatsoever between 6Connex Inc. and Partner. The relationship between 6Connex, Inc. and Partner is that of independent contractor only, and is NOT employer-employee, partner, principal-agent or joint venture. 6Connex does not make any representations or endorsement of any of the products or services listed here which are provided by non-6Connex sources. Such information was provided by the named source, and 6Connex has made no effort to independently verify the products or services. Users of this information are responsible for checking with the non-6Connex source to confirm the specific implementation of their system. In any event, 6Connex shall not incur any liability as a result of the listing of this information by the named source. ©2009 Web3D Host Co. All rights reserved. Certain portions of this document were prepared under license using copyrighted material and content of 6Connex Inc. (“6Connex”), and may not be reproduced in any format without the express written permission of 6Connex. 6Connex reserves all rights and ownership in the 6Connex material and content used, and in contributions made by its employees, in the preparation of this document. 6Connex, the 6Connex logo, Virtual Experience Platform, “Where Virtual is the New Reality,” and other trademarks, service marks, and designs are registered or unregistered trademarks of 6Connex in the United States and in foreign countries. Web3D Host Co. is a trademark of Web3D Host Co. All other trademarks are property of their respective owners.

P 000586 11-12-2009

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