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THE TRAFFIK REPORT

TRAFFIK MARKETING’S QUARTERLY MAGAZINE WWW.TRAFFIK.COM.AU

03 SUMMER 2009


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CAMPAIGNS

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RECENT CAMPAIGNS We have been working on some great campaigns over the last few months. Thanks to all who have worked on them and we can’t wait for the next ones. Thanks again keep up the great work!

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UPCOMING CAMPAIGNS Oral B Natural Blonde Pure Blonde Wriggleys Fantastic Noodles Coles

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1. 2. 3. 4.

Olay in-mall Olay in-store St George Kazoo Largest Kazoo World Record

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CAMPAIGNS

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5. Coles Store Launch 6. Coles Store Launch 7. Lifestyle Food Channel 8. Evermore for Vodafone

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7

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FEATURE

Vodafone Thanks to the team who worked on the Vodafone “What Are You Waiting For? Make The Most Of Now� Program. It was a fun program that gained a lot of media attention, being featured in the Sydney Morning Herald and receiving many hits on YouTube. This Campaign was in all states and worked really well. A big thanks to the Traffik team for providing such a great campaign for our Brand ambassadors to be involved in. http://www.news.com.au/dailytelegraph/ story/0,22049,25544847-5001021,00.html


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FEATURE


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NEWS

AUSTRALIA’S TOP 50 PLACES TO WORK Traffik has been voted as the 24th best company to work for in Australia. BRW published the list in the April issue of their magazine. Google took the crown, while client Diageo entered in at the number four spot. They commented on our great rewards program our great work ethic including our healthy body healthy mind program. The April-June issue of BRW is on sale now.


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NEWS

2009 EX AWARDS Client: Diageo Program: “Area 21” Diageo has been announced as the winner of the 2009 Ex Award for ‘Best Activation of an Entertainment Sponsorship’. This was a huge honour for everyone at Traffik. The awards were held in Chicago and Traffik was the only company to be nominated outside of USA.

GUINNESS WORLD RECORD Client: St. George Program: Kazoo The record for the most number of kazoo’s blown at once has been awarded to Traffik. A total of 3861 kazoo’s were blown at St. George Stadium on 29th March 2009.


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TTR Summer 2009