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SXSW Style Make a Sartorial Splash at Austin’s Premier Event By Liz Feezor Professional stylist and native Austinite Raquel Greer Gordian knows how to effortlessly and stylishly navigate the bustling South by Southwest experience. This annual event is her time to shine as she pulls out all the stops to create killer looks for clients attending it. “SXSW has become this magnetic event for creative people around the world. It’s one of the most interesting times to watch fashion in Austin because you see what’s happening in New York, San Francisco, Los Angeles, and that influences us here in Texas.” Her number-one style tip for SXSW? “Don’t be afraid to get eclectic!” she advises. “You will come across thousands of people from different ages, professions, and geographies. It’s the perfect

NATTY NETWORKING Make connections and great first impressions by teaming high-waist, light-wash denim with a graphic tee, a smart sneaker and an armful of bangles and other eclectic jewelry to create a look that’s a true departure from daytime and is still event-appropriate.

opportunity to get creative in your closet and experiment with your look.” Gordian has created four looks to inspire Waterways readers to make their own chic mark on this year’s 10-day affair.

SXSW CONFERENCE The daytime is filled with panel discussions, keynote addresses and networking opportunities galore, so minimalist, intentional clothing choices fit the bill. A mock turtleneck bodysuit paired with a high-waisted trouser creates a modern, streamlined silhouette. A snakeskin block-heel shoe gives the look a Western edge befitting SXSW’s Texas roots. “You want to convey that >>

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You want to convey that you’re forward-thinking, and you express that visually by being fashion-forward.

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