Page 34

CONTENTS

MEN'S

The textured guilloche dials are something that I have personally always loved and I think this is where the big Swiss brands excel in their designs and refinement. The textured guilloche dials are something that I have personally always loved and I think this is where the big Swiss brands excel in their designs and refinement. 

Identifying a suitable manufacturer was perhaps the most challenging part of business. There are so many manufacturers, mostly in Europe, Hong Kong, and mainland China but identifying one With ERROYL, we want to capture an element that could bring our product to market as we of this and make  our timepieces accessible for envisioned it took over 12 months  of planning, those that appreciate the attention to detail and analysis, and communication. finishing that the big Swiss and German brands The key challenge in bringing ERROYL to life adhere to but either can’t justify the expenditure was ensuring that any manufacturing partner or can’t afford to make such a big investment in a could bring our vision to reality and it required timepiece. a considerable investment in time, money, and resources to ensure that we were able to bring our You live in Australia and we know there are not first collection to the market.   many watch brands in your beautiful country. Could you explain us what were the most complicated things during the phase of creation and What caught my eyes when looking at your technical studies? timepieces is the fact that they have a classic look We are lucky in Australia in that we have with great finishes and that they measure 40mm so many talented and innovative people but in diameter. Why did you choose this type of retro starting a watch company with a virtually  non- design? Do you think the time for very big watches existent  local watch industry was challenging.  is over? 34

Watchisthis?! Summer 2016  

The third edition of Watchisthis?! Magazine with an interview with TAG-Heuer CEO, Jean-Claude Biver, as well as reviews and in depth article...

Watchisthis?! Summer 2016  

The third edition of Watchisthis?! Magazine with an interview with TAG-Heuer CEO, Jean-Claude Biver, as well as reviews and in depth article...

Advertisement