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employmentnews.com

www.

Volume 26 Issue 08

inSiDe SaleS agentS

JOBS • TRAINING • CAREERS

Scarborough, Ajax, Pickering, Whitby, Oshawa and Bowmanville

February 23 - March 02, 2013

EAST

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www.employmentnews.com

S&A

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www.enforcesecurityinc.com A Strong Leader Understands By Garth Roberts Employee Behaviours

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an • Wr sal • Hum s i m s i d e ctiv t • Constru aims Cour l C l l a m S •

American actress Mae West is quoted as saying, “The best way to behave is to misbehave.” That may have worked for Mae West, but it won’t work on the job. Most companies want behaviour that inspires productivity, performance, and, of course, profit. Defined as observable activity in people and animals, behaviour can be broken into five categories: 1. Behaviour is observable. An employee comes in late, doesn’t complete assigned tasks and takes every opportunity to enjoy a break. As a manager, you observe these behaviours and probably get ticked off. Your emotions get you grumbling, making comments to stimulate a change and adding stress to your life. But do you take action? Wait. Don’t let your emotions rule. Instead, observe these behaviours and put a plan in place to find out why the employee is acting this way. There may be a logical reason. 2. Behaviour is situation-based and can vary from one situation to the next. The person who is a star employee in one situation can be dead weight in another. If someone’s performance varies that much, you need to stop and assess the situation to determine what causes the variance. Does the new task require a giant performance leap? Have you truly given adequate and proper direction? Have you allowed the opportunity to ask questions? 3. Behaviour can be flexible, even within a single situation. You give an employee a task and feel he’s on the right path, then you notice things aren’t getting done. Flexible behaviour can indicate a variety of things, including lack of knowledge, lack of motivation, reluctance to change, or other problems that require further investigation. 4. Behaviour is dynamic and always changing. While psychologists may say behaviour patterns are set at a very young age, we continue to change and adjust our behaviour throughout our lives. Family situations, financial crises, physical or mental challenges and something as simple as boredom all affect our behaviour. Is the once-dynamic employee bored with her job? How about your fantastic team leader? Have you made changes that are negatively affecting his performance?

5. Our behaviour is based on our thoughts and beliefs. Pause for a moment and think back to when you were a teenager. Do you have the same beliefs today? Probably not, particularly if you’re the owner of the business, and you’re trying to motivate your employees to have the same degree of enthusiasm you have. Could anyone but you motivate you when you were a teenager? No. You were motivated when someone inspired you to complete a task or take on a new job. As a leader, your job is to inspire employees so they have the same vested interest in doing a great job and moving the company forward as you do. Leader, heal thyself first When you look at these five categories, remember, as the leader, when inappropriate behaviour gets in the way, you own part of the problem. It may be only five percent, but it’s a part. When you tackle behaviour issues, recognize your contribution and deal with it first. Did you communicate what you wanted clearly? Did you wait to respond to questions for clarification? Are your procedures clear and still appropriate for the changing work environment? Are you an absent leader? The admonition lead by example is as old as time, but it’s still true. Discover the problem, keep your emotions in check and put a plan in place. Your people need to see you and hear you. Your behaviour has to match what you’re expecting of others. Attitude has many meanings Make sure you define the problem behaviour correctly. Have you ever grumbled about an employee having a poor attitude? Attitude is an umbrella word. It’s not behaviour. It has many meanings, depending on who’s using the word. To you, attitude means the employee doesn’t care about his work; to your customer, it means she receives slow service at the counter; and to your employee, it means no one seems to care what he does. In the employee’s mind, the boss’s attitude needs work. Who looks at your behaviour and asks for corrections? Garth Roberts is a Leadership Coach and Trainer. Reprinted with permission from Troy Media.


PROGRESSIVE POSITIONS

EAST GTA / feb. 23 - mar. 02, 2013 PAGE 3

WORK

Don’t Let Your Dream Job StaY JuSt a Dream. EMPLOYMENT NEWS

www.employmentnews.com Resume Toolkit:

Good (and Bad) Action Words The cliche “it’s not what you say, but how you say it” rings true when it comes to resumes. Stating that you’re “friendly” on a resume may tell an employer you are approachable, but may also imply you are chatty... not such a good thing. Better to say you have strong interpersonal skills or that you work well independently and in a team setting. Read on to found out what other words work on a resume ... and which ones don’t! Active Words Employers respond well to phrases that demonstrate action on your part in past work situations: increased, implemented, lowered, led, managed, negotiated, presented, tested. Resumes for Dummies suggests the following are good action words for describing communication and creative skills: Addressed, clarified, created, designed, developed, directed edited, enabled, initiated, launched, lectured, produced, projected, realized, reported, shaped, translated, wrote. Examples When using these words remember to include specific examples. A future employer wants to know how much you lowered costs, how many staff you managed and how much you increased sales through the ad campaign you created. Numbers are usually a good way to do this: lowered absentee rate by 10%, increased night shift production levels by 12%. If you don’t have an impressive example to back up a particular skill, consider replacing it with another. DO NOT embellish to make an impression. Lying on a resume can be embarrassing if you are caught, and can be a reason for termination if it is discovered after you are hired. Keywords Keywords, simple phrases common to specific careers, are becoming a crucial addition to many resumes, especially those posted on the Internet or sent via e-mail. More and more job search web sites like Monster and Workopolis now use “tags” or specific lists of words to search resumes, allowing employers to narrow down the number they actually read.

If your resume does not contain the key industry phrases an employer is looking for, it is likely your application will never even make it to the inbox, regardless of whether or not you have the proper skills. An employer will also scan resumes for these keywords when creating an interview list from a stack of resumes. So what are these keywords? It depends on your industry or the kind of position you are looking for. The key words for a graphic artist could be much different than those of a medical technician. According to the article Resume Keywords: Four Tips to Get your Resume Noticed by Gretchen Ledgard, the first place to look for good keywords is in the job ad. “Read the job description for “must have” skills. These qualifications will give you an idea of what a recruiter will be searching on.” Another way to find out the common keywords in a specific career sector is to do a little research. Read industry newspapers or web sites. Network at industry events and ask questions about how others describe their skills to see if common phrases pop up. Phrases to avoid When choosing your words, avoid phrases that don’t serve any real purpose on a resume. Employers may see them as a waste of space. For Example: Vague Statements Participated in, aided in, assisted with, facilitated These phrases take up space but do not offer insight into your specific skills -- employers want to know what you did specifically. Superlatives Effectively; rapidly; easily; skillfully; expertly Since you don’t usually highlight failures on your resume, an employer will assume if you list something on your resume it’s a skill or task you did successfully. Superlatives like these don’t offer much to an employer and may come off like bragging. Finally Ledgard notes that while employers tend to favour people with good “soft skills” they rarely enter them in as search terms for resume databases. You may want to keep to a minimum terms like: good team player, positive attitude, good personality, excellent manners. “Reprinted with the permission of the Possibilities Online Resource Centre-www.poss.ca”

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Employment News is published to provide the job seeker with up-todate, detailed information about local and regional job opportunities. It is available free of charge across the Greater Toronto Area, and Ottawa Regions, which include: stand alone yellow newspaper boxes at major intersections and transit stops, stand alone racks, HRDC Centres, GO Train stations, universities, colleges, training schools, libraries, government sponsored employment service locations, major food store chains, selected Canadian Tire stores and exclusive distribution rights at various locations across the GTA and Ottawa. ADVERTISERS: Employment News publishes 5 editions in over 9000 locations across Ontario. This allows the advertiser to target specific metropolitan areas, or cover larger areas in a combination of editions for jobs that are harder to fill or require very specific qualifications.

200 North Service Rd. West Oakville, ON, L6M 2Y1 Telephone: 416-784-5100 or Fax: 1-888-652-6326 www.employmentnews.com ensales@wall2wallmedia.com Toll Free: 1-800-567-2699 Michael Parker

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COPYRIGHT NOTICE

Copyright Š 2013 VoltMedia Inc. All copyright and other intellectual property rights in the contents hereof are the property of Employment News and not that of the customer. Contents of this publication are covered by copyright and offenders will be prosecuted under the law. Reproduction, storage in a retrieval system or transmission in any form or by any means, whether electronic, mechanical or otherwise, in whole or in part, without prior written permission of VoltMedia Inc., is strictly prohibited. Published every Saturday in Toronto by VoltMedia Inc.

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From the publishers of the original weekly job and career training publication.

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a) Employment News will not knowingly publish any advertisement which is illegal, or misleading to its readers. All copy and type arrangements are subject to approval of the publisher. b) We reserve the right to classify all advertisements. c) The publisher assumes no financial liability for typographical errors or copy, omissions by the newspaper other than the cost of the space occupied by the error. All claims of error in publication shall be made by Wednesday 12 noon prior to the next week’s publication and if not made, shall not be considered. No claim shall be allowed for errors not affecting the value of the advertisement. d) Editorial & advertising content of Employment News is protected by copyright. Unauthorized use is prohibited. e) No cancellations accepted after Wednesday, 12 Noon.

FREE 7-DAY INTERNET COVERAGE with each print ad placed. Over 84,000 Monthly Visits. Greater exposure for your advertising dollar. www.employmentnews.com

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EAST GTA / feb. 23 - mar. 02, 2013 PAGE 7

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EAST GTA/ feb. 23 - mar. 02, 2013 PAGE 8

Foreign-Trained Professionals Find Meaningful Careers With Oxford College By Peter Konieczny People have heard of the horror stories about highly-educated immigrants who have not been able to work in their field when they arrive in Canada. They include the doctor who has to drive taxis, or the engineer who is waiting tables. They become Canadians but are unable to find meaningful employment that utilizes their education and skills. Enter post-secondary institutions such as Oxford College, which is providing foreign-trained professionals with education opportunities that allow them back. Programs in the health sciences such as Clinical Research and Pharmaceutical Manufacturing are offering immigrants the chance to quickly re-enter the workforce in ways that make use of their talents and previous training. “Many recent immigrants find it hard, even impossible, to get work in the same field as they had back in their home countries,” says TJ Wazeer, Director of Admissions at Oxford College. “But there are alternatives where they can be trained in careers that are very similar or utilize their previous education and experience.” The Clinical Research program at Oxford College was one of the first programs in Ontario that was able to offer a high-quality opportunity to the thousands of doctors and medical professionals who have come to the province in recent years. The program, which began at Oxford in 2007, trains students in becoming clinical research associates and coordinators, the people who manage clinical trials. The program is an ideal fit for people with medical backgrounds, including foreign-trained doctors. Dr. Nicholas Herten-Greaven, director of the Clinical Research program, said, “the courses move at a very fast pace, so having a thorough medical knowledge is extremely helpful. Also, our graduates often work in hospitals, so being a doctor or a nurse makes that transition much easier.” Oxford’s Dental Hygiene program is a field that is also seeing strong interest from health professionals coming from abroad. “In one recent class,” says T.J. Wazeer, “we have six students who were dentists back in their home countries - places like India and the Philippines. With dental hygienists becoming more independent health professionals, many former dentists see this as the perfect career to start up in Canada.” Oxford College also offers a number of other programs that are suited to those who had previous backgrounds in the health or sciences, including Pharmaceutical Quality Assurance / Quality Control and Medical Laboratory Technician. “Most of our programs are less than one year long,” adds TJ Wazeer. “That really helps the student enter the workforce quickly and start pursuing the career they wanted to have in Canada.”

Oxford College of Arts, Business and Technology is registered as a private career college under the Private Colleges Act 2005. It offers a wide variety of programs in the areas of health and pharmaceutical sciences, business and information technology. Established in 2003, the college is located in Scarborough with easy access by public transit or highways. For more information about the college go to: www.oxfordedu.ca or call:

416-439-8668

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About Oxford College

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EAST GTA / feb. 23 - mar. 02, 2013 PAGE 11

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GENERAL POSITIONS


GENERAL POSITIONS

EAST GTA/ feb. 23 - mar. 02, 2013 PAGE 12

Your Resume Should Have

Character

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No Experience

By Linda Matias

The notion that employers are only interested in where you have been and where you are heading is pure nonsense. Experienced hiring managers take into account both your experience and your character. After all, in the end, they are hiring a human being, not a robot. Still, many believe that personal attributes just take up space and make the resume “fluffy.” After reading countless job descriptions that make it a point to mention personal characteristics and speaking directly with hiring managers on this specific topic, I’ve come to realize that it’s not the inclusion of personal attributes that make resumes superficial. It’s how the characteristics are presented that is the cause of concern. In this article, I will focus on the top three characteristics employers seek (good communication skills, honesty, and a strong work ethic) and discuss how you can seamlessly integrate them into your resume. Now let’s get started. Print out your resume and take a look at it. If you find that you carelessly threw some of the characteristics mentioned above in your resume without making

supporting statements to back them up, then the reader will question the sincerity of your claims. Here’s an example of a superficial sentence: “Possess a strong work ethic and recognized for the ability to deliver results.” Although the sentence covers attributes employers seek, the sentence needs to be spiced up. For example, a more compelling sentence is: “Demonstrated record of consistent performance and ability to establish strong presence within global markets (e.g. China, Italy, Sweden), generating 6and 7-figure revenue gains.” Notice the difference? In the original sentence, the declaration didn’t carry much weight. Simply stating you have certain characteristics doesn’t make it so. The reader will be scratching his or her head and thinking, “Oh yeah? Prove it.” The revised sentence takes a different approach. Instead of stating personal characteristics outright, the sentence demonstrates results; therefore the reader can deduce that the candidate has all the right characteristics. This will leave the reader thinking, “Interesting stuff. I’ll put this candidate in the must-call pile.”

Presentation is Everything The way the resume is structured, organized, and written also alludes to your personal characteristics. Using actual client stories and the top three characteristics employers seek, I’ll discuss common mistakes jobseekers make in the presentation of their resumes. Poor Communication Skills Are a Real Killer: Bryan was extremely qualified for all the positions he applied for, but he was receiving no bites. After careful review of his resume, I noticed that although he claimed to be an excellent communicator, he failed to communicate his value. It was obvious the resume was homespun and lacked the finesse needed to garner the attention of hiring managers. He was under the impression that once he received an interview, he would be able to communicate exactly why he was qualified for the position. Unfortunately, he never received that chance. Lesson learned: Simply writing “strong communication skills” isn’t going to be enough to convince a decision maker that you can successfully interact with others. A hiring manager is going to look to your resume as verification of your claims; and if you aren’t able to effectively put two sentences together, they are going to question not only your communication skills but also your ability to do the job. A Question of Integrity: During a clientintake session with Amanda, a recent college graduate, she told me her current job title was “Director of External Public Relations.” I couldn’t help but think that was an impressive title for a 22-year-old. After prodding a little, I discovered the real story. It just so happens that this particular client worked for her aunt in a two-person office and there were occasions when she wrote press releases and spoke to reporters regarding the latest company happenings. Though she did participate in public relation activities, the title of Director of External Public Relations was a bit of a stretch. An employer would have had the same reaction I did. He or she would have doubted her claims and as a result,

wouldn’t have bothered calling her in for an interview. Lesson Learned: Your resume has to be believable. If an employer has any inkling you are being deceitful, your resume will go in the trash. And even if you are able to get through the resume review and interview process with half-truths, be warned: once hired, you will be expected to deliver. When a Strong Work Ethic Doesn’t Work: Even though he had five different jobs within three years, Patrick insisted on including that he had a strong work ethic in his resume. He claimed that his job-hopper image was unjust since he left each job because it wasn’t the right job for him. He insisted that when he found the right job, he would definitely be committed. After careful review of his personal characteristics, we agreed that there were other personal characteristics he could use that would make him just as employable as the phrase “strong work ethic;” phrases that wouldn’t leave the reader with the feeling that he was trying to pull one over on them. Lesson Learned: In a resume, leverage what you have to offer and don’t try to sell yourself as something you are not. Your resume should answer questions for hiring managers, not leave lingering doubts. Final Thought Integrating personal characteristics in your resume will make the resume reader-friendly and allow the reader to visualize you in the position. Recognized as a career expert, Linda Matias brings a wealth of experience to the career services field. She has been sought out for her knowledge of the employment market, outplacement, job search strategies, interview preparation, and resume writing, quoted a number of times in The Wall Street Journal, New York Newsday, Newsweek, and HR-esource.com. She is president of CareerStrides and the National Resume Writers’ Association. Visit her website at www.careestrides.com or email her at linda@careerstrides.com.


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PROFESSIONAL SOFTWARE COURSES •

• •

AutoCAD, SolidWorks, MicroStation, Autodesk Inventor, Creo, FEA, GD&T, CNC Programming, MasterCAM X6 I&II AutoCAD, MicroStation, Civil 3D, InRoads, STAAD Pro. Primavera, MS Project, Timberline, Revit, ArcGIS, SYNCHRO SAS Programming I&II, SAS Project, SAP Crystal Reports, SAS Statistical Modeling QuickBooks, Simply Accounting, ACCPAC, SAP FI CCNA, VMware Server, A+ Technician, Windows 7/ Server, Exchange Server, SQL Server

FREE PARALEGAL SEMINAR Paralegal as a profession is experiencing a tremendous demand in Ontario. Metro College will hold a paralegal seminar to provide you with information about this exciting career. The seminar will take place on March 14, 2013 at 6:30 p.m. on campus. Call now to reserve your seats. Please feel free to bring your friends. Refreshment will be provided.

metroc.ca

Metro College of Technology is a private career college registered under PCC Act 2005.

203 COLLEGE ST. Suite 201–205 Toronto Ontario. M5T 1P9

08T60S

08T50CK

416•439•8668

08T22CK

CALL NOW


EAST EMPLOYMENT NEWS - February 23, 2013