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INDUSTRIAL DESIGN

PORTFOLIO WEITING CHANG


CONTENTS


WEITING CHANG PORTFOLIO

01

PROFILE

7

02

PRODUCT DESIGN

9

03

VISUAL DESIGN

37

04

SPECIAL PROJECT

47

05

SKETCH

53

5


01/ PROFILE

PROFILE

WEI-TING CHANG INFORMATION PHONE

+886 983488861

MAIL

a0983488861@gmail.com

ADDRESS

10F.-1, No.35, Dazhong St., West Dist., Taichung City 403, Taiwan (R.O.C.)


WEITING CHANG PORTFOLIO

EDUCATION 2019

National Cheng Kung University department of industrial design

2015

Taichung First Senior High School

EXPERIENCE 2018

2017

Leader

student association of design colledge

Primoting leader

School joint emotion design workshop

Visual designer

NCKU freshmen camp

Leader

industrial design student association

Activity designer ICPD international seminar 2016

Captain

Basketball team of industrial design department

Visual designer

Camp of university life

LANGUAGE

PASSION

Chinese / English / Taiwanese

Design / Basketball / Movie

SKILLS 2D

3D

Adobe illustrator

OTHER

Adobe premiere

Adobe photoshop

Adobe XD

Adobe indesign

Keyshot

Solidworks

7


02/ PRODUCT DESIGN

project 1

iCEKiMO

An ice machine from lean product development.

-2017

project 2

PACKY

A waterproof pack for students in dorm perfectly.

-2016


WEITING CHANG PORTFOLIO

PRODUCT DESIGN

9


project 1

02/ PRODUCT DESIGN

iCEKiMO

Co-worker

Chia-Hsuan, Liao


WEITING CHANG PORTFOLIO

An ice machine from lean product development.

11


02/ PRODUCT DESIGN

LEAN PRODUCT DEVELOPMENT Lean Product Development, or LPD, utilizes Lean principles to meet the ever-growing challenges of Product Development. Beginning with Allen Ward's study of the Toyota Production System, lean product development seeks to address the following issues in particular: Reduction of long development cycle times Reducing the high costs of development The need for more innovative solutions Reduction of production costs Redevelopment cycles In this priject, we learned to go throgh all the design progress with the concept of LPD. We applied tools such as A3 reporter and methods like thinkin-aloud protocol to make our product more realistic and closer to user.


WEITING CHANG PORTFOLIO

DEVELOPING PROGRESS Identify customer value Competitor analysis Strategy setting Idea sketch

Prototype 3D modeling

13


IDENTIFY CUSTOMER VALUE

USER TEST Asking our test-users to conpelet a certain task while recording and observing all the interaction details between user and product.

02/ PRODUCT DESIGN

Test product

Brand

Kolin

Type

KJE-LNI03

Size

174x161x338 mm

Weight

1.1kg

Function

Fill in with ice cubes, press the motor box to start shaving.

Test description 10 users Age

19-22

Gender

3 male&7 female

Method

Think-aloud

Task

Fill in ice cube and make a bowl of shaved ice.


WEITING CHANG PORTFOLIO

USER INTERVIEW Ask users about the satisfaction/dissatisfaction of using the machine. List customer values based on observation and interview. Amount hint

Shaving location

Ice size

Shaving stability

Usability

Ice filling difficulty

Basement space

Outlook

Components location

Weight

VALUE RANKING Using Google form to know user’s satisfaction and value about all the values listed. Redesign goal : high-valued and low-satisfied value.

Customer value table 10

1 Amount hint

9 8   7  

satisfaction

10

6

2 Ice size

7 6 3 5 9 8 4

5 4  

3 Usability 4 Base space

2

5 Components location

1

6 Shaving location

3

7 Shaving stability

2

8 Ice filling difficulty

1

9 Outlook

0

0

1

2

3

4

5

6

7

8

9

10

10 Weight

valued degree 15


COMPETITOR ANALYSIS

COMPETITOR TABLE

02/ PRODUCT DESIGN

Find other ice machine that share similiar target group and function. List and compair their quarlities in order to find the trend of market and our strenghs.

Product model

KOLIN KJE-LNI03

SAMPO KJ-PA40C

YAMASAKI SK-005

PROTON PIC-01

DOSHISHA CSP-1751

DOSHISHA CDIS-17CG D

Price

1980

1980

1980

1990

2490

1990

Weight

1.1kg

1.6kg

1.5kg

1.7kg

1.3kg

0.76kg

Power

80w

25w

10w

55w

50w

DC6V

Stability

**

****

***

*****

****

****

Amount hint

none

transparent none

transparent none

none

Ice size

thick

medium

adjustable

thick

Product outlook

medium

Base space 160x100mm 180x190mm 175x150mm 880ml

adjustable

230x190mm none


WEITING CHANG PORTFOLIO

CAUSAL MAP Component breakdown Dismantle the test product to understand all the componets' function and their interaction. By doing so, we can list the parameters that influence ice shaving.

Map Cunstruct With the datas from customer value investigation and competitor analysis combining the parameters of ice machine. We cunstruct a causal map for better understanding the relationship of growth and decline among all the parameters to make a perfect design strategy.

17


STRATEGY SETTING

02/ PRODUCT DESIGN

CUSTOMER VALUE Goal

Obstacles

Strategy

Amount hint Adjustable ice size Larger basement Usability

Extra components and technique lead to cost increasing.

Reduce useless structure Redesign components

PERFORMANCE Goal

Obstacles

Maximize its power

Using motor with higher quality leads to cost increasing.

Strategy Find the ice thick of costumer’s need. Decrease thick ice size Decrease torque required Increase rotating speed Increase shaving efficiency


WEITING CHANG PORTFOLIO

19


02/ PRODUCT DESIGN

IDEA SKETCH


WEITING CHANG PORTFOLIO

21


PROTOTYPE & MODEL DEVELOPMENT

PROTOTYPE

02/ PRODUCT DESIGN

Use paper and PU to adjust outlook and find the best size and shap acording to our product's goal.


WEITING CHANG PORTFOLIO

MODEL When the details were confirmed, we went on 3D building with solidworks and printed it out. After grinding, filling putty and spraying paint, the model is done.

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02/ PRODUCT DESIGN

3D RENDERING


WEITING CHANG PORTFOLIO

25


02/ PRODUCT DESIGN

DISPLAY In the design exhibition at the end of the semester, we displayed all the progress of making icekimo in order to show that we value every details of the work instead of just the outcome. We also got lots of feedback from the visitors to the exhibition and planned to fix those problems in the future.


WEITING CHANG PORTFOLIO

27


02/ PRODUCT DESIGN

project 2

PACKY


WEITING CHANG PORTFOLIO

A waterproof pack for students in dorm perfectly.

29


PROBLEM DEFINE This project, the whole class were focus on bathroom items. Living in the school dormitary for two straight years, I decided to set my target user as dorm students.

02/ PRODUCT DESIGN

INTERVIEW For me, taking a shower in a public space often disturbs me. I have to bring a lots of clothes and showering items that mixed up together. Sometimes, I even go to shower with only an underwear to make it easier. Wondering if other students share the same problems, I asked students from diffirent schools about their experiences and organized them.

Interview subjects Gender

8 males and 2 females

Age

19-21

School

National Cheng Kung University National Taiwan University National Pingtung University of Science and Technology Tunghai University National Chung Hsing University


WEITING CHANG PORTFOLIO

PROBLEM DEFINE

Problem 1 Users want to seperate clean clothes from dirty ones and organize all the items when showering.

Clean clothes

Showering items

Dirty clothes

Problem 2 When showering, users worry about their clothes to get wet or even fell to the wet ground.

Problem 3 The shelfs of their shower room are too small to place all their stuff.

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02/ PRODUCT DESIGN

IDEA SKETCH


WEITING CHANG PORTFOLIO

MODEL DEVELOPMENT

33


02/ PRODUCT DESIGN

DISPLAY


WEITING CHANG PORTFOLIO

35


03/ VISUAL DESIGN

project 1

CUL

A set of graphic design & peripherals for camp of university life. -2017

project 2

FRESHMEN CAMP

A set of graphic design & peripherals for NCKU freshmen camp.

-2016


WEITING CHANG PORTFOLIO

VISUAL DESIGN

37


project 1

CUL

03/ VISUAL DESIGN


WEITING CHANG PORTFOLIO

Camp of university life(CUL) is a camp for high school students to learn more about university department and the lifestyle of freshmen, so they get to make a right decision when graduate. As the visual designer of CUL, I made the poster and some peripherals for the participants and workers.

39


03/ VISUAL DESIGN Poster for recruitment.


WEITING CHANG PORTFOLIO

DM for recruitment.

Stage background of party night .

Drawstring pack as souvenir .

41


project 2

03/ VISUAL DESIGN

FRESHMEN CAMP


WAITING WEITING CHANG PORTFOLIO PORTFOLIO 2018

NCKU freshmen camp is a 3-day freshmen training held by Cheng Kung University. It's also the biggest camp in the school which involved 3312 participants. As the visual designer of this great event, I had the chance to show my works to the school and to all the people involved.

43


03/ VISUAL DESIGN

A 132-page freshmen guide book.

Freshmen camp t-shirt design.


WEITING CHANG PORTFOLIO

Feshmen camp souvenir.

How a 3312-participant camp looks like.

45


04/ SPECIAL PROJECT

project 1

NB TOASTER

A new balance style toaster 3D rendering.

-2017

project 2

STACK DATE

A new possibility of calendar design.

-2016


WEITING CHANG PORTFOLIO

SPECIAL PROJECT

47


project 1

04/ SPECIAL PROJECT

NEW BALANCE TOASTER


WEITING CHANG PORTFOLIO

STYLE IMITATING In this project, I tried to imitate New Balance style and use it to build a whole new toaster. I did some research on the history of New Balance and selected a few classic shoes. Next, I observed all the details of them and defined some form rules that could stand for New Balance.

574

996

998

999

With the rules, I started sketch on notebook and built a 3D model to see how it looked.

49


project 2

04/ SPECIAL PROJECT

STACK DATE


WEITING CHANG PORTFOLIO

CALENDAR DESIGN Among all the calendars in the market, they are all similar and kind of boring. In this project, I use a new diffirent way to make a calendar. It is not only graceful but also systematic.

Form1 12 diffirent month cards can be stacked together and organized well.

Form 2 Each month can be inserted into the gap that rest cards comform.

51


05/ SKETCH

sketch type 1

PRODUCT

Page.54

sketch type 2

ARCHITECTURE

Page.55

sketch type 3

CREATURE

Page.56


WEITING CHANG PORTFOLIO

SKETCH WORK

53


05/ SKETCH

PRODUCT SKETCH


WEITING CHANG PORTFOLIO

ARCHITECTURE SKETCH

55


05/ SKETCH

CREATURE SKETCH


WEITING CHANG PORTFOLIO

57


WEITING CHANG PORTFOLIO

PHONE

+886 983488861

MAIL

a0983488861@gmail.com

ADDRESS

10F.-1, No.35, Dazhong St., West Dist., Taichung City 403, Taiwan (R.O.C.)

Portfolio 2018  
Portfolio 2018  
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