Page 1

CenterLine Valley of the Sun Jewish Community Center

S p r i n g 2 0 1 3 • Vo l u m e 1 1 , I s s u e 2

Hiking The Tom’s Thumb Trail pg. 10 Women’s Seder “A Passover Tradition” Ancient Rituals Cutting edge Haggadah Powerful Insights

Spotlight on the J Mazelpalooza, Youth Theatre, and Trivia Night were a BIG hit!

Inside this Issue: Fore the Kids Golf Tournament pg. 6 Keeping Kosher pg. 12 Israel at 65 pg. 18 Everything Group Fitness pg. 20 JCC Body & Spa pg. 22


To: Beth Jo & Adam Nach & Family In memory of your beloved Father Ted Nach. Elaine & Joel Bernick

To: Joyce Horowitz Mazel Tov on your retirement. Adelle Brauner, Phyllis & Len Miller To: Mal Lazinsk In your honor towards the JCC Jazz at the J Program. Carole Landis & Les Garnas To: Harper Crites Happy Birthday. Josh Feinberg To: Susie & Steve Hillman In memory of your beloved Father Alvin Cohen. Elaine & Joel Bernick To: Annette & Les Cherow Mazel Tov on your Grandson’s Bar Mitzvah. Phyllis & Len Miller To: Donna & Rudy Troisi In memory of your beloved Stepfather Irv Weiss. Shari & Irwin Kanefsky To: Marilyn Roye & Family In memory of your beloved Husband Jerry. Jeanne & Pinky Lefkowitz To: Janette & Stuart Wachs In honor of your Daughter becoming a Bat Mitzvah in Israel

To: The Kaplan Family In loving memory of Benjamin Kaplan. Irene & Nick Keipert, Shari & Irwin Kanefsky To: Bonnie Mizrahi In loving memory of your Husband Eli Elaine & Joel Bernick, Shari & Irwin Kanefsky To: Roz Vinnik Mazel Tov on receiving the JCC Volunteer of the Year Award. Zell Shulman To: Berry Sweet In honor of receiving the JCA Medal of Honor Award Sue & David Rosen To: Julie Marcus In memory of your beloved Father Bernie. Shari & Irwin Kanefsky To: Barbara & Barry Zemel Mazel Tov on the birth of your Granddaughter Sarah. Shari & Irwin Kanefsky

To: Mark Klein Best wishes on your 70th birthday. Elaine & Joel Bernick

To: Lisa Singer & Family In memory of your beloved Husband Steve. Suzanne & Richard Swift, Elaine & Joel Bernick, Jeff & Stephanie Mindlin & Family To: Robbie Weizman Mazel Tov on your Bar Mitzvah. Elaine & Joel Bernick, Marlene & Lanny Lahr To: Sandra Sheinbein In memory of your beloved Mother Sally Wolin. Elaine & Joel Bernick, Shari & Irwin Kanefsky To: Mr. & Mrs. David Ostrow Mazel Tov on the birth of your Grandson Jake Daniel. Shari & Irwin Kanefsky To: Rich Kasper In honor of your special birthday. Phyllis & Len Miller In loving memory of Marian Amdur Beloved Mother & Grandmother. Mr. Elliot Amdur, Dr. & Mrs. Jesse Cohen, Ted & Carol Goldberg, Dr. & Mrs. Larry Kutz, Betty Jo Hirschfield Louik, Mr. & Mrs. Matthew Pittinsky, Mr. & Mrs. David Zuckerman, Alison & Michael Feinberg, Amy & Jay Leverton


Make a Mitzvah • Birthdays • Weddings • Anniversaries • Bar Mitzvahs • Get Well • In Memoriam

For a minimum donation of $18.00 we will send out a card with your message. To send a card contact or call ext. 1213 All tributes are a taxdeductible donation.


In this Issue

Volume 11, Issue 2 Centerline, Spring 2013


4 Letter from the President & CEO

4 New Members 5 Literacy Links 6 Fore the Kids 8 Courage of an Ironman

Your JCC Staff

9 Celebrating Women’s 18 Israel Center Seder 19 Faces of the J 10 H  iking Tom’s Thumb 20 F itness Corner 12 K eeping Kosher 22 JCC Body & Spa 14 Members of the Month 16 Spotlight on the J

JCC Centerline is published three times per year by The Valley of the Sun Jewish Community Center. Send Address Changes to: Valley of the Sun Jewish Community Center 12701 N. Scottsdale Rd., Ste 203, Scottsdale, AZ 85254


President & CEO Stuart Wachs | ext. 1101

Accounting Debbie Siebels CFO | ext. 1210 Marcia Fiedler Bookkeeper | ext. 1207 Sylvia Quiroz Accounts Payable | ext. 1116

Erin Searle Adult Services Director | ext. 1205

Early Childhood Center Deena Boone ECE Co-Director | ext. 1705 Dani Hibert ECE Co-Director | ext. 1706

Fitness, Aquatics & Membership

Kimberly Kur VP CDO | ext. 1105 Nancy Cooper H/R Director | ext. 1217 Harriet Colan Office Manager | ext. 1213 Sara Sloane Receptionist | ext. 1100

Dae Williams Facilities Director | ext. 1278 Denise Krater Group Fitness Director | ext. 1281 Anthony Petterson Fitness Director | ext. 1280 Lisa Owens Membership Sales Director | ext. 1287 Cynthia Lupiloff Habonim Concierge | ext. 1290 Susan Ference Membership Coordinator | ext. 1291


Israel Center


Jennifer Grossman Marketing Director | ext. 1107 Megan Montgomery Marketing Manager | ext. 1226 Amy Smith Graphic Designer | ext. 1132

Programming Suzanne Swift Program Director | ext. 1201

Adult Services

Shahar Edry Israel Center Director | ext. 1109

Sports & Recreation Alex Sachs Sports Director & Maccabi Delegation Head | ext. 1703

Youth & Camping Deborah Winegarden Youth & Camping Co-Director | ext. 1276 Mitch Cohen Youth & Camping Co-Director | ext. 1277 3

Jewish Community Association President & CEO

Dear Members and Friends,

We are starting out this year with a new mission statement to guide our organization. This was a critically important step in our newly formed organization, the Jewish Community Association, and will guide the Association and our JCC for years to come. Our mission is to strengthen and sustain a vibrant, inclusive community that enriches lives through Jewish values, innovation and stewardship. I would like to pull out key words that define who we are and will become as an organization. Strengthen Through leadership and resource development, planning, collaboration and programming we will play a lead role, along with the other Jewish organizations and synagogues, in creating a strong Jewish community as well as impact our broader local community. Sustain We are uniquely positioned and committed to engage upcoming generations, help create the strategic plan and raise and provide the resources to sustain Jewish life in our community as well as overseas and in Israel. Vibrant Simply sustaining is not enough. We must, and will directly; along with the many organizations in our community, create a VIBRANT and engaged community that allows us to thrive. Inclusive We will always be open and serve the widest spectrum of our Jewish and general community. We will be welcoming to all walks of life. We will strive to help make all of our and other organizations programs and services accessible to all regardless of financial or special needs or affiliations. This spirit of inclusivity will also be seen in the diverse organizations and programs we collaborate with and fund, the programs and services we directly provide and the way we interact. Community We exist to bring people together; to help form “communities”; to support our local Jewish Community, our broader community, the national Jewish Community, our Jewish community overseas and in Israel. Enrich Lives What we do, the organizations we support, the services we provide, how we relate and interact will all be focused on enriching people’s lives. Those in need and those who are not. Through every interaction and experience, big or small, we will strive to enrich people’s lives and give them the opportunity to enrich the lives of others. Jewish Values Everything we do will come through a Jewish lens, and be based in Jewish values. We will undeniably embrace the values of family, education, our culture, tzedakah (fairness and giving) and tikkun olam (our shared responsibility to heal and transform the world). Innovation We will lead in an innovative spirit and practice. The world changes, needs and desires are constantly changing, new opportunities for services, engagement strategies and technology seem to change or present themselves even more quickly. We are committed to operating in a spirit that embraces and creates an environment for not just the ASSOCIATION to be innovative but for our Jewish community to be innovative. Stewardship We must and will be exemplary stewards. We take all of our relationships, those with donors, members, participants, organizations and the public very seriously. It is these relationships that are the base for everything. We will be excellent stewards of the community assets and funds that are raised and granted. Through this we will gain and maintain your trust and support. This mission was created to guide us. It is for today and is also aspirational. For tomorrow we are focused and committed to living and fulfilling it with you. As we continue on this new path, we look forward to creating the most engaging, accessible JCC ever. One that inspires individuals, enriches lives and brings our community together. We know we have work to do and are committed to this goal and we greatly appreciate your involvement, support and feedback along the journey. Stuart Wachs, President & CEO



new members

Marty& Susan Abramson Sam Acheson Margaret Ahrens Dave Alcorn Willow Aldridge Ray & Carol Allan Ann Chana Anderson Ariel Appelbaum David & Carla Aronowitz Beth & Ben Arqueros Sandra Ashman Carol & Hank Asin Lisa Austein Angela & Barry Bales Robert & Arlene Barewin Jon Basha Kathy & Neil Baskin Corinne Baskin Gary Becker Ashley Behrens Moselle Benjamin Madelaine Berg Patricia & William Berman Hetty Bers Laura & Scott Bernstein Warren & Bonnie Beyer Benjamin & Allison Bielas June Bjornson Christine & Eric Blomquist Gloria Bookstein Joey Bottini Romano Bottini Ed & Sonya Boun Gary Bradley Ashley Braun Daniel & Melina Brill Chad Brink Griffin Bryant Zachary Buchanan Rita & Gerald Buckman Sharon Burke Genna & Antonio Cammarata Sarah Campbell Jordan Campbell Nicholas Caniglia Jeanot & Carole Cao-Ba Brian Catron Susan & Leonard Cedars Luisa & Jason Chocron Joseph Cipolletti Malori Clark Christopher Clawson Odette & Jacob Cohen Andrew & Amy Cohn Brett & Corrie Coleman Vaughn Compton mIchael Corridan Paula Corman Jared Cramer Laura Crosby Luke Cunningham Bruce & Toni Dachis Robert & Eve Danoff Kyla & Evan Danzinger Carol Davis Josef Davis Thom DeAngelis Lexi DeBenedetto Linda Deibert Ronald Demakovsky Ray Dietrich Sonny & Gay Diller Jeremy Dowd Jack Dozer Beverly Dratler Steve & Dana Dworman Charles & Gail Eisenkramer Luke Elliot Kay Esposito Patti Evans Tanner Fadeley Tanner Falls Jeanette Ferrari Curt Feuer Lucy Finkel Mike Finkelstein Gary & Patty Finney Linda Flink Matthew Ford Judith Frank Murray & Ellen Frankel Bud & Mimi Frankel Vivian Friedman Pat Galvin Madeline Garber Loren & Rosie Geller Jack Gentry Matt & Judy Gilbert Anthony & Nicolas Giliberto Norm Glassman Joan & Roger Gold Herbert & Joan Goldberg Abbie Goldner Maura Goldsberry Joyce Goldstein Phillip Goldstick Rob Goodkind

Annette Gorenstein Austin Gottsacker Leslie Gould Monica Gray Marti Grazi Jacob Greenberg Luis Guincher Jack Haddon Nick Haleman Glenda Hall Sidney & Esther Halpern Suzanne Handler Dana Hantel Susie & Brett Hardt Tom Kathleen Harris Stacy David & Hayes Dennis & Alyce Helfman Stuart & Judy Heller Bonnie Hemmati Gini & Bill Herbst Heidi Hill Cindy Hirschbein Farrell & Mike Hogenauer Krisie Holdaway Ashlee Holland Peggy Hoover Ashley & Nicole Horton Bill Irvine \Harold & Sharon Isenberg Steven Jackson Alan Jaffe Jordan & Daniel Jaffee Melissa & Ramin Jamshidi Chase Johnson Earl Jones Janice & Joseph Jankowsky Jorden Josephs Victoria & Christian Kaijser Renee & Elliot Kaminitz Kimberly Kaplan Steve & Jordan Kaufman Susan Kay Eric Kaye Wendy Kennedy Cooper & Audrey Kiel Rachel Klein Steve & Barbara Klem Rand Knutson Zachary Koeppel Carol & Steven Kornbluth Franky Kortas Diana Koscak Dede & Michael Kramer Don & Marilyn Kredel Don & Joyce Krusky Steve Kurzon Alexis Kwan Robert & Carrie Lasich John Lauinger Ruth Le Grand Ed LeBlanc Karla LeBlanc Mallory & Aaron Lebovitz Josh & Shana Levy Arlene Lieb Michael Lieberman Blaine Light Jocy Lowy Leon Luker Betsy Maclean Lori & Mel Marcus Leslie Marcus Erik Marsh Bob & Rita McBeth Kenny McDonald Roy & Doreen McLellan Leigh & Chad Medeiros Dawn & Roy Meshel Marcia Metzcus Ryan Meza Doug Meyer Susan Michelson Sylvia Miller Selma Mizel Vickie Moak Gerry Molotsky Marilyn & David Morris Stephen Moses Drew & Becca Mulder Steven Mulrow Christian Nelsen Dennis & Nidya Oakie Ryan O’Hara Sandy Okinow Sandy & Sean Oliver Scott & Courtney Ostrow David & Rose Owen Jane Paress Philip Paress Bradley & Mary Passell Robert & Evelyn Patterson Katrina Pederson Natasha Pederson John & Ana Pederson Quintin Pederson Dylan Pensinger Paul & Veronica Penzone Evelyn Perry Paige & Jeff Peters

Maguire Peterson Roger Plotkin Sherry Potter Andrea Price-Lace Allyson & Craig Primack Joshua Provost Gary & Kathy Provost Sara Puchinsky Roy & Benita Raemer Leslie Rand Camille & Ken Rasminsky Richard Reinkall Andrew Rice Caren & Jake Robinsom Tate Roderick Nicole Rogers Alexa Romano David Rosenberg Bernard & Estelle Rosenberg Herb Rosing Mike & Char Rosnik Eric & Haley Rothblum Arthur Rothstein Beverly Rubenstein Leon & Marianne Rubin Hunter Ruck Donna Schafer Barbara Schischa Ellen Schnall Mary & Herb Scholl Stephen & Lauren Schott Ruth Schwartz Abe & Jacqueline Schwarz Vicky Seifert Michelle & Gary Serlin Darleen & Bernie Settler Tarang Patel & Sonal Shah Eileen Shapiro Asa Shapiro Merle Shapiro Barbara Sharfman Rich & Ruthie Shemitis Kurt Shughart Larry & Susan Siegel Denise Siler Bob & Natalie Silverman Denis & Fredda Simon Sandy & Brian Singer MIchael & Patricia Siroky James & Darlene Sobel Madison Southmayd Marie-Therese Spector Michael & Kim Spelman Justin Spiegel Judy & Doug Staab Megan Stallone William & Sylvie Steen Alex Stein Craig Stein David Stober Marni Stone-Welsh AJ Stuarts Philip Studer Bo Swoverland Shauna Tasa-Bennett Mary & Ken Taub Kassra & Kiahn Tehranchi Joseph Telles Josh & Marianne Thomas Lilla Tilghman Josh Toupalik Arielle & Austin Unger Dan Viders Vinat & Sindu Ghati Seebi Voorakarnam Janet Walsh Cory Walter Blake Warren Andrea & Marc Weingel Margit Weinmann Warren & Eleanor Weinstock Herb & Dori Weisman Bonnie Weisman Frank & Sheryl Weissman Florene Weitz Barbara & Mickey Wenokur Jack Westra Matthew Whisler Nicole Whiting Machelle Wilbert Wendy Wilkinson Vicki & Van Williams Anthony Williams Nicholas Wilson Robin Winograd Alice & Moe Wisel Richard & Lynnda Wiss Julie & Daniel Witenstein Phillip & Angela Wolf Ryan Wood Janet Woods Marla & Andrew Worth Simon Young Joyce & Bernard Zeldow Mark & Penny Ziessman

Literacy Links

Assessment Data Revealed

Early Literacy Assessment | Fall 2013




Name Writing


Alphabet Recognition



89% 73%


Sound Rapid Naming Identification of Letters*


Phonemic Blending*

Literacy Links, developed by Reading Specialist Jill Leshin, M. Ed. in conjunction with the Traveling Tutor, LLC provides fun, meaningful early literacy instruction for preschool aged children while simultaneously providing exceptional professional development for preschool teachers and a strong link between home and school for parents. The Literacy Links program at the ECC teaches students the skills that research has proven to help children be successful in Kindergarten and beyond. The lessons are enjoyable, highly interactive, and are often taught by friendly puppets. In addition to teaching the children, the program also caters to the needs of the parents. An E-Newsletter goes home every month so that parents can stay fully informed. Children wear a sticker home that provides parents with a relevant activity to do with their children. “Parents absolutely love having that resource at their fingertips,” says Deena Boone, Co-director of the ECC. “The kids are learning and having fun in this program which is always our goal here at the Early Childhood Center and the parents are learning how to help facilitate the learning process at home for their children.” The Early Childhood Center believes providing a loving, nurturing, safe environment for the children is top priority. They also feel that giving children the educational benefits of a strong early literacy foundation is a necessary step in preparing them for the new rigors of Kindergarten. The Early Childhood Center stands behind developmentally appropriate practice and strongly adheres to methods research indicates children learn best during the formative years. Literacy Links has implemented a new assessment tool that measures the growth of every Pre-K child. Every child is individually assessed to ensure that we have the most


Early Childhood C E N T E R


90% 73% 58%


Syllable Clapping

Story Retell*

accurate data to share with parents. Parents have been thrilled with this new feature! The teachers are also very excited about it. They utilize the assessment data to plan their classroom programs so that we are meeting the needs of every student. The results are remarkable! * Those categories can’t be collected at the beginning of the year for children.

Summer Learning Clubs Kindergarten Blast Off! Fly into First Grade!

June 2 - July 28 (no class on July 7) Sundays, 9:00 a.m. - 10:30 a.m. “Lilly loved the class! She feels like a Kindergarten expert and can't wait to start school. She asked me to tell you to save a spot for her in Fly Into First for next year!” - Ali (Parent)

Give your child a running start! Register at the

JCC Early Childhood Center

Please contact Jill Leshin, M. Ed. at: (480) 822-READ (7323) or visit for more information.

Located at the 5

F re

The Daily 2012 Charity Golf Tournament


of the Sun JCC Fore The Kids™ 14th Annual Golf Tournament raised $48,000 for the JCC Scholarship Fund which will allow the Valley of the Sun Jewish Community Center to enrich the lives of many more children in 2013.

The 2012 VOSJCC Fore The Kids™ 14th Annual Golf Tournament was chaired by Lanny Lahr, Lee Weiss along with Young Jewish Phoenix Co-Chairs, Ben Ellis and Michael Feld. Golfers enjoyed an early breakfast, post-golf luncheon and an awards ceremony filled with top team awards along with Hole-in-One and Closest to Pin Contest prizes and exciting raffle items. Raffle items included a chance to win a Grand Prize of a Samsung 51” 3D Plasma TV which was won by Mr. Sandy Levinson.

I have played in the JCC Fore the Kids Golf Tournament for 8 to 10 years now with the same foursome. It was a given that this group would play together every year.

he Valley of the Sun JCC Fore The Kids™ 14th Annual Golf Tournament presented byThe Ramsey Social Justice Foundation was a huge success in 2012. We especially want to thank all our generous corporate partners and the one hundred fifteen golfers from across the Valley who came out to Silverado Golf Club on November 11, 2012 for a cool crisp morning filled with golf and good times to support a phenomenal cause, “Our Kids!”

The Fore The Kids™ Golf Tournament raises funds that have a direct and substantial impact on the lives of Valley area children and their families. Proceeds from the tournament go towards our JCC Scholarship Fund which helps provide financial assistance for JCC programs such as: • After school enrichment classes • Early childhood education • Youth sports leagues & fitness programs • Summer, winter and vacation day camps These programs provide parents with the safety and security of having their children cared for by trained, professional staff. In 2012, the JCC Scholarship Fund enriched the lives of 150 children who otherwise may not have been able to participate in these types of programs. The Valley


“I have been involved with Fore The Kids Golf Outing from pretty much its inception, either as chairman, participant and sponsor. This event has always been an opportunity for those who participate to give back by supporting scholarships for kids whose families do not have the resources to utilize the programs at the J. It’s also a fun day where we all get to “schmooze” and play golf with our friends.” Irwin Kanefsky

This year the Tournament was held on a Sunday and I had the opportunity to play with my 3 grandsons, all who play golf, and played on their high school teams. I had played with them before, 1 or 2 at a time and only once was able to schedule them together for a foursome. This Tournament not only gave me the “nachas” to be with them and “kvell” but showed them that supporting your community was very important, wherever that community happens to be in the future. The boys told me to leave my clubs at home because they would not need me to drive the ball. After making the first 4 putts for birdies, I think they gained respect because they asked me to putt first always. Thank you for the opportunity to have them there. Joel Bernick

Dose of Iron Presenting Sponsor:

Championship Sponsor

Birdie Sponsor

Ken Vecchione Family

Par Sponsor Paul A. Siegel Financial Advisor Managing Director 480.922.4212

David Tinkelman

Honorary Caddie

Tee Sponsor Hymson Goldstein & Pantiliat, PLLC


SMS Weiner Financial Insurance

Weiss Brown Law Firm

Golf Ball Sponsor

Golf Cart Sponsor

Weiss Wealth Strategies of Raymond James

Friedel Family Foundation

Larry Katz

Dixon Golf

Joe Ed Dolin Greenberg

Mark Mellen

Benjamin Gerald Buzzy Gross Levy Lippman

Pre-K Academy

Jack William Myers Rosenstock

Jordan & Patti Weigler

The Logoman

Scholarships Available for all Youth Programs Regardless of faith or ethnicity. Call Cynthia Lupiloff, ext. 1290. 7

Inspiration A L L E Y

The Courage of an Ironman

Kara Gibson

waiting for me at the finish line.” This was a great example of determination and courage displayed by one of our very own here at the JCC, way to go Kara! Kara’s next big race will be Ironman Florida, in Panama City Beach, Florida on November 2, 2013. “The swim portion of this race is done in the ocean, and I’ve never swam in the ocean other than for fun, so I have my work cut out for me. But I’m very excited to participate!” My advice for anyone who is aspiring to be an endurance athlete is to have fun. In fact have a blast! This Phoenix/Scottsdale area Triathlon community is such a positive environment to be a part of, and full of happy motivated people who love the sport.

“If you can’t fly, run; if you can’t run, walk; if you can’t walk, crawl” - Martin Luther King Jr.

One of Kara’s favorite quotes is

Kara got started training for triathlons when some of her running friends started joking around about participating in a half-ironman triathlon. Ultimately, three of them ended up competing in the 5430 Half Ironman Triathlon in Boulder, Colorado in 2009. And just like a lot of other triathletes, she was hooked. When I asked how she juggles working, training, and being a mom, she says, “I’m very fortunate to have an amazing support system around me that makes the juggling possible. My family, my friends, my coaches, Anne and Bill Wilson of Camelback Coaching, and my JCC family, make training at this level possible. Without them, I wouldn’t be able to do it.” In her most recent race, Ironman Arizona, Kara was faced with a challenge no triathlete wants to experience. “The sound of a cannon blast is what all competitors in an Ironman are anxiously waiting for. The swim is 2.4 miles, which I thoroughly enjoyed! After ditching my wetsuit and putting on my bike shoes and helmet, I got to my bike without any trouble and I began the 112 mile bike ride. About 50 miles into the bike ride, I was going through an aid station and another athlete on his bike crashed into me on my left side. I went down pretty hard. I smacked my head on the pavement, had a lot of pain in my right shoulder along with some road rash. I laid there for a few minutes which seemed like hours, assessing whether or not I was going to be able to finish the race. As I got myself back up, along with the help of the race volunteers, I started to think about the time, dedication, and hard work I put into training for this race. So I got back on my bike and continued my journey forward. As I set out for the 26.2 mile run, I was a lot less comfortable than I had originally intended. I was able to block out the pain, dig deep, and fulfill what I set out to do. As I made my way to the finish, I was brought to tears when saw my kids and family were


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Adult Programs &

Celebrating the Women’s Seder...

A Passover Tradition

“And the women dancing with their timbrels Followed Miriam as she sang her song. Sing a song to the One whom we’ve exalted. Miriam and the women danced and danced the whole night long. Chorus of ‘Miriam’s Song’ The song above stands at the center of many women’s seders written by Debbie Friedman, the song touched a nerve among American Jewish women, because it showed women in a visible and active role in the story of the Exodus, where previously women had been very much “behind the scenes.” The Women’s Seder partakes of the unbroken tradition of Passover: telling a story of oppression and redemption, of enslavement and liberation. It is a modern midrash (interpretation) on the Exodus story, applying the story to the history of Jewish Women. We continue to tell the stories of Moses, Aaron, the Four Sons and the Five Ancient Rabbis, but we now include the story of Miriam, who was a prophet in her own right, and her place at the Seder is our place as well. As the role of women changed in Judaism in the latter part of the 20th century, women’s seders took on additional roles. Not only did the seder give voice to some of the

women of the Exodus who had been silent, but the seder was an opportunity to share with our daughters the contributions of Jewish women throughout the ages. These contributions continue to be rediscovered in ever growing numbers by contemporary research. Finally, the Women’s Seder speaks to women not only on the collective level, but on the individual level as well. Like all other seders, the Women’s Seder challenges us to break free of those forces that constrain us, so that we can use that freedom to make the world a better place - for women, men and all of God’s children. Women’s Seder at the JCC | Led by Rabbi Elana Kanter Co-sponsored by: The Women’s Jewish Learning Center, JCC, JCA - Women’s Philanthropy, Hadassah Valley of the Sun, & Brandeis National Committee Tuesday, March 19 | 11 am Using a newly compiled, cutting edge Haggadah, the women’s Seder will offer new explanations of ancient rituals, creative ways to make your seder come alive, and powerful insights into the meaning of Passover. M: $36 | NM: $40 By Rabbi Elana Kanter, Director Women’s Jewish Learning Center 7825 E. Paradise Lane, Scottsdale, AZ 85260 | 602.40.4173

Alliance Bank of Arizona - Contributing to Local Growth and Quality of Life Ten years ago, native Arizonan Robert Sarver and a small group of local bankers

Arizona’s largest locally headquartered bank

established Alliance Bank of Arizona to provide a high level of banking services to Arizona businesses and professionals. This month, the bank is celebrating its 10th Anniversary - and now the largest locally headquartered bank in Arizona. Despite the challenging economy, the bank has built a reputation as a reliable resource and a consistent, active lender during the good years as well as the bad ones. Its growth has been based on building deep one-one-one relationships with customers as well as strong alliances with civic and community organizations. The bank is actively engaged in sponsorships and volunteer work in educational, health and economic development

Robert Sarver

Kenneth A. Vecchione

James Lundy

Chairman and Chief Executive Officer Western Alliance Bancorporation

President and Chief Operating Officer Western Alliance Bancorporation

Chief Executive Officer Alliance Bank of Arizona

Phoenix, the bank’s parent company, Western Alliance Bancorporation, has total assets of $7.4 Billion and operates banks in California and Nevada. Western Alliance is traded

A division of Western Alliance Bank. Member FDIC. Western Alliance Bank is an affiliate of Western Alliance Bancorporation

initiatives to improve Arizona’s growth and quality of life. Also headquartered in


on the New York Stock Exchange (NYSE:WAL). 9


Hiking The Tom’s In McDowell Mountain Preserve


ikers and sightseers! The Scottsdale McDowell Sonoran Preserve will have an additional 2,400 acres of state land by fall 2013. The preserve is home for many bobcats, javelinas, deer, coyotes, raptors, birds, snakes and lizards. It also provides vast desert and mountain terrain for non-motorized recreation and impressive nature trails for hikers. Over the past 20 years, Scottsdale has been working diligently to protect 33 square miles of desert and mountain terrain in its McDowell Sonoran Preserve through a variety of means including: fee title acquisition, conservation easements and zoning designations. The unique preserve is like no other geologically. It has abundant cacti forests, diverse wildlife, and remarkable beauty. It also features award-winning trails and facilities in the surrounding city of Scottsdale-well-known for luxiourous resorts, golf and city-life. Opening the northern preserve areas will add another 160 miles of trails and broaden the use for mountain bikers and hikers on flatter desert terrain. Conservationists believe their success in growing the preserve from nothing 20 years ago will persuade residents to support acquisition of the final acreage to create a preserve more than twice the size of Phoenix’s South Mountain Park, one of the nation’s largest city parks. While the city recently added 6,400 acres, city leaders have been cautious in this post-recession recovery to commit to new funding to pay for the final 12 percent of the land targeted for the preserve.


Scottsdale is not currently pursuing funding initiatives to complete the preserve and believe the citizens will have to decide for additional taxation. Preserve advocates, who twice persuaded voters to approve salestax increases to fund land conservation believe the overall costs of buying the final tracts of the preserve would be cheaper than paying for roads, utilities and public facilities if the areas along Pima Road near Dynamite Boulevard are developed. Another challenge the preserve advocates must contend with is from developers at future auctions eager to build expensive homes. Scottsdale tourism has generally supported the preserve, which is used by residents and out-of-town visitors, and three resorts have been proposed that would take advantage of their proximity to its growing network of trails. There is also a strong support from citizens that are willing to support the preserve vision. The McDowell Sonoran Preserve generally stretches from Cactus to Pinnacle Peak roads and from Thompson Peak Parkway east to 136th Street. The city has been adding thousands of acres in far northern Scottsdale over the past three years, primarily northwest of 136th Street and Dynamite Boulevard. Recent developments have included work to trailheads and trails of: Tom’s Thumb, Brown’s Ranch, Fraesfield Mountain and Granite Mountain Trailheads.

Thumb Trail Recent updates will include: Tom’s Thumb: Tom’s Thumb is a popular attraction for impressive views and an enjoyable hike. Recently, new amenities have included: parking for 200 vehicles and 12 horse trailers, restrooms, a shade ramada, and interpretive signs. Trails accessible from this site include Tom’s Thumb and a few new trails: Feldspar, Mesquite Canyon, and Marcus Landslide. One thing to note before hitting this trailhead is that water is not available on these sites. Brown’s Ranch: Early this summer hikers can expect construction to be completed on Brown’s Ranch Trailhead. Brown’s Ranch has been a popular attraction for rock climbers and hikers alike. This trail is great for trail running, horseback riding and sightseeing. Soon, new parking for 200 vehicles and 24 horse trailers will be included, as well as restrooms, a shade ramada, covered educational amphitheater, water that will be available for people, dogs and horses, as well as a small City staff office and maintenance area. This trailhead will provide access to the vast network of trails throughout the northern area of the Preserve, including a trail to the top of Brown’s mountain. The trailhead will also access the planned Jane Rau Interpretative Trail, which will wind through a remarkable boulder-lined canyon east of the trailhead. This trail is named in honor of Jane Rau, a long-time volunteer and founder of the McDowell Sonoran Conservancy. Fraesfield Mountain and Granite Mountain: Planning is underway for these two trailheads that will access the northern region of the Preserve. Fraesfield and Granite Mountains have more rustic trails and limited amenities. The Fraesfield Trailhead will be located north of Dynamite and West of 136th street and the Lone Mountain Alignment-where the high voltage power lines are located. These trailheads are planned to be complete in the spring of 2013. Last year, over 291,000 guests visited the preserve and that is expected to increase as more trails and facilities are completed over these next few years. If you enjoy hiking, these mountains offer a vast range of beauty, trails, and discoveries. Now is a great time to explore the preserve, stretched across 21,400 scenic acres of Scottsdale.

What to do if you’re caught in a Monsoon. While the dangers of desert hikes in the summer are obvious for hikers heading to higher elevations, there is another threat that should not be overlooked…monsoon season. If you were caught in a monsoon storm would you know what to do? Here are some tips to help keep you safe... Start mountaintop hikes early in the morning. The later it gets in the day, the bigger the threat is for lightning strikes in higher peak elevation. It’s best to be traveling down by mid-day or early afternoon. If a storm brews and lightning exists, the Coronado National Forest says it’s best to run into a forest of trees. Lightning tends to hit the tallest objects available, so don’t seek shelter under an isolated tree. If you are caught out in the open, crouch with your feet together and your head low. Discard any metal objects that are on you. DO NOT LIE DOWN FLAT! The more contact you make with the ground, the greater the area for lightning to strike… so think small. Always bring along a NOAA (National Oceanic and Atmospheric Administration) weather radio. This can alert you to approaching severe weather so you can take appropriate action. Sources: by Peter Corbett and Beth Duckett - Aug. 21, The Republic | 11

Keeping Kosher Shopping at Whole Foods Market

For Kosher-for-Passover products is worth celebrating! Not only are we the largest retailer of organic and natural foods, we offer a wide variety of kosher foods as well. Choose from organic and whole wheat matzo to gluten-free macaroons and antibiotic-free poultry choices -- just in time for Passover. Did you know for instance that stores carry kosher poultry options from top brands like Kosher Valley™? As with all of Whole Foods Market’s meats, these birds are raised on a vegetarian diet without antibiotics or added hormones.

Interview with Arizona Metro Chef, Nathan Hirsch Sharing great quality food is at the core of business for Whole Foods Market stores and celebrating holidays are some of the most important times to share greattasting food. We asked Whole Foods Market Arizona Metro Chef, Nathan Hirsch, how he celebrates Passover and found out what he will be cooking up.

Q. What do Passover food traditions mean to you? A. Passover food traditions are really important to me as they are a way

to carry on customs that have been passed down from generation to generation. It’s also a great way to take a break for one week every year and celebrate with unique foods and flavors. Passover is a lot like Thanksgiving where food really takes center stage.

Q. How do you celebrate and what do you look for in the menu you create? A. I always celebrate with family and friends and if it is at our house, then

I will be cooking. The menu for either the first or 2nd night will always involve a soup, fish, stuffed vegetables, braised meat or meatballs of some sort and lots of vegetables. There has to be lots of food because the leftovers the following day are the best part!

Q. Which ingredients do you love for your Passover meals? A. I really love to change up menus from year to year and give each

Passover a unique flavor, whether it’s Eastern European, Middle Eastern, Mexican or even Asian flavors and ingredients. This year I will be experimenting with a lot more plant-strong dishes during the holiday.

Join us for free cooking classes with Chef Nathan at Whole Foods Market Scottsdale Register by email to These classes are part of a series of classes “The Culinary Traditions of Jewish People” sponsored by the Bureau of Jewish Education in collaboration with Har Zion Congregation, Valley of the Sun JCC, & Whole Foods Market. (7111 E. Mayo Blvd., Phoenix, AZ 85054) • Thurs, March 14 | 6:30 pm A Vegetarian Sephardic Passover (Spain, Portugal, Mediterranean) • Thurs, April 11 | 6:30 pm Ashkenazi Vegetarian Cooking with a Twist (Central & Eastern European)


with Whole Foods Passover “Shepherd’s Pie” with Sweet Potato Crust | Serves 6 Meat Mixture • 4 Lbs. your choice of ground lamb, beef, turkey or a mixture • 2 tbsp canola oil or olive oil • 1 carrot, small diced • 1 onion, small diced • 1 stalk celery, small diced • 5 garlic cloves, chopped fine • .5 cup chicken stock or vegetable stock • 1.5 cups frozen peas • 1 cup raisins • .5 cup dried apricots or prunes, chopped • 1 tbsp paprika • .5 tbsp cumin • salt and pepper Mashed Sweet Potatoes • 4 Lbs. Sweet Potatoes, peeled and cut into large chunks • 2 Cups Chicken Stock or Vegetable Stock, heated • 2 tbsp honey • Salt & Pepper • 2 tbsp Parsley, chopped

Recipe Remedy By Lisa Robins

Classic Spaghetti and Meatballs VSVegetarian Meat Sauce Over Fresh Spinach As our sunny Arizona days become shorter and colder, it’s no surprise that we crave comfort foods; Rich, warm, heavy meals that often at times are laden with alarming calories and fat grams that will quickly tip the scale. Shave calories and improve heart health by swapping a traditional spaghetti and meatball dinner, which can total more then 1200 whopping calories at some well-known Italian restaurants, with this vegetarian, heartsmart sauce that will keep your healthy lifestyle goals in-check, without feeling unsatisfied.

Method 1. For mashed potatoes, place potatoes in pot with cold water to cover. Add a few teaspoons of salt. 2. Bring to a boil, and then keep at a simmer until potatoes are thoroughly cooked through and soft, drain in a colander. 3. Place potatoes back into pot and add the hot stock, mixing and crushing the potatoes at the same time until smooth. Season with the honey, salt and pepper. Reserve. 4. For the meat, take a large sauté pan or saucepan and add enough oil to coat the pan and sauté carrot, onion, celery and garlic. 5. Add the ground meat, spices, salt and pepper and continue to sauté. Add .5 cups of stock. 6. Cover the pan for about 8 minutes to cook the meat through. Remove cover, add in frozen peas, dried fruit and season with salt and pepper. 7. Spoon the meat mixture into an oven proof dish. 8. Place mashed sweet potatoes over the meat to cover. Drizzle with a touch of olive oil and bake in a 350 degree oven for 25-30 minutes or until golden brown on top. Garnish with parsley.

a a a

Recipe courtesy of Nathan Hirsch Open Daily: 7 am - 10 pm | Visit Whole Foods Market Scottsdale at 7111 E. Mayo Blvd., Find us online at

Vegetarian “Meat” Sauce Over Spinach 1 Tbs. plus 1 ½ tsp. olive oil, divided 1 medium onion, peeled and finely chopped 1 large carrot, finely chopped (½ cup) 1 cup finely chopped celery 1 Tbs. dried oregano 3 cloves garlic, minced (1 Tbs.) 1 8-oz. pkg. tempeh 1 Tbs. reduced-sodium soy sauce 1 28-oz. can fire-roasted diced tomatoes ½ cup dry white wine 2 Tbs. tomato paste 1 tsp. Worcestershire sauce ½ cup low-fat evaporated skim milk

2. Meanwhile, heat remaining 1 1/2 tsp. oil in separate skillet over medium heat. Add tempeh. Brown 2 minutes on each side. Add soy sauce and 1/2 cup water. Cook tempeh 5 minutes more, or until liquid has absorbed. Break tempeh into small crumbles with spatula. 3. Stir tempeh, tomatoes, wine, tomato paste, and Worcestershire sauce into onion mixture. Reduce heat to medium-low, and simmer, partially covered, 10 minutes. Stir in evaporated milk, and simmer 5 minutes more. Season with salt and pepper, if desired.

Method Heat 1 Tbs. oil in large skillet over mediumhigh heat. Add onion, carrot, celery, oregano, and garlic, and cook 5 to 6 minutes, or until vegetables are browned, stirring often.

Recipe courtesy of Vegetarian Times Nutrition Facts: Per 2/3-cup serving over spinach Calories: 186 | Total Fat: 8 g | Saturated Fat: 1 g | Protein: 11 g Carbohydrates: 20 g | Fiber: 3 g | Sodium: 552 mg | Sugar: 10 g 13

Members of the Month

Rabbi John Linder

Judy Schwartz January


Judy Schwartz, an Arizona native, fit mom and teacher, has been a JCC member for 10 years.

When Rabbi Linder of Tempe Solel is not fulfilling his commitments to his congregation, he is focusing on his fitness goals at the JCC.

“My fitness advice is, “Just do it!... I know for sure that it is important to move and doing physical activity that you truly enjoy”, she explains. Judy has exercised for years, mostly by enjoying brisk walks, hiking and taking JCC group fitness classes. This past year, Judy has seen a tremendous difference in her body, mind and energy, which she credits to her new dedication to resistance training with Gaby. “Even though strength training is not my favorite, I have learned that it is not optional because it’s essential for your bones and well-being”. Judy’s goals for now are to continue to appreciate what she has, to focus on the moment, and to enjoy life to the fullest. In addition she stresses the importance of living a healthy lifestyle with her husband Steve, who has lost over 25 pounds this year, since recovering from bypass surgery. In the future, Judy hopes to travel with Steve to faraway places like Australia, India or taking a safari tour in Africa. She also dreams of visiting every state the U.S., and as an Arizona native, to finally hike down the Grand Canyon or hot air balloon over the mountains.

Congratulations Judy! Have someone you would like to nominate for Member of the Month? Contact Danielle Cvetanovich at ext. 1265 or e-mail

Since moving to Arizona, Rabbi Linder has enjoyed the climate so much that he has been known to take his workouts outside. Running, biking and hiking are a few of his favorite ways to enjoy the sunshine, while keeping healthy. According to his wife Nancy, one of our group fitness regulars, “since the arrival of 2013, my husband has really focused on taking his fitness and health goals to the next level.” Not to long ago, Rabbi Linder set a short-term fitness goal for himself… to train and try out for the Maccabi Masters ice hockey team, that will compete this summer in Israel. To help attain this dream, Rabbi Linder has been working with master trainer Noel Washington, to ensure that he is conditioned for this challenge. In addition, he hits the ice on a regular basis. Rabbi Linder’s long-term goal, as related to fitness and wellness, is to stay in shape, both physically and mentally. His advice to us…“make your goals realizable, find a “buddy” to work-out with, and recognize that the biggest beneficiary of working out is your mental state and relationships with those around you.”

Best of luck Rabbi Linder on making your fitness dreams come true!

Insist on Great Care!

People don’t know what they don’t know.

“If more families knew what’s possible in memory care- that it can be great - they would demand it for their loved ones instead of settling for the most acceptable option they can find in their tow,” explains Loren Shook, CEO of Silverado Senior Living. When you walk through the door at Silverado - Scottsdale, you will know for yourself the warmth and energy of great care. You’ll see residents with memory impairment who are smiling and engaged. You’ll meet compassionate Associates who love coming to work. And you’ll talk with family members who know first-hand about Silverado’s great care. Life doesn’t have to end when Alzheimer’s, dementia or other memory-impairing diseases take hold. At Silverado, residents enjoy a comfortable and home-like environment with children, pets, adult-oriented activities, life-enriching outings, and great care from Licensed Nurses on-site around the clock. Silverado brings life back to people stricken with memory impairment, and provides peace of mind to families who know their loved one is receiving great care. Silverado Senior Living - Scottsdale - 9410 East Thunderbird Road, Scottsdale, AZ 85260 14

Support the J with Your Annual Gift

Help ensure financial stability and continuity for the future of our Jewish community with your annual gift.

Scholarship Society | $10,000 + The Crystal Family Foundation Judith & Robert* Gottschalk & Family

Platinum Members | $7,500 - $9,999 Donna & Joel Kramer Family Dottie & Murray Goodman Kathy & David Tinkelman Family Debra Berkowitz, Gary Weiss & Family

Gold Members | $4,000 - $7,499

The Shirley Bielsky* Family Katherine & Allan Flader Family Jean & Harold* Grossman Foundation Suzanne & Steven Hilton & Family Brooke & James Levy, Family Donor Fund Stacy, Bill, Samantha & Gabrielle Richman Fran & Al Sachs Penny & Robert Sarver & Family Sara, Bob, Adam & Jeffrey Silver BenĂŠe Hilton-Spiegel & Jay Spiegel Families Irit, Jonathan & Maya Tratt

Silver Members | $2,000 - $3,999 Sandy & Edward Adler Yvette & Steven Arnold Dan, Tiffani, Dylan, Emily & Riley Bachus Cindy & Adam Brooks & Family Alison, Michael, Nora, Sadie &

Susan & Bill Levine Sheila Schwartz Barbara & Barry Zemel

Joshua Feinberg Renee & Irwin Feinberg Friedel Family Foundation Stephanie & Adam Goodman Helen & Steve Gubin Anita & Jerome Gutkin Rachel & Jonathan Hoffer Andrea, Dan, Benjamin & Matthew Kravets Shari & Irwin Kanefsky Rich Kasper & Julia Rosen Family Kimberly & Norman Kur & Family Karen & Franklin Lewkowitz Phyllis & Len Miller Stephanie, Jeff, Ethan & Ella Mindlin Tally & Nate Nathan Diane, Steve, Danny & Jackie Ozer Elisa, Jonathan & Hailey Pinkus Leiba & Danny Schwartz Suzanne & Richard Swift & Family Mary & Larry Trachtenberg Janette & Stuart Wachs Family Gayle & Jay Weiss Jill & Lee Weiss Ann & Ted Zinman

Matanah Society | $600 - $1,999 Vicki and Howard Cabot Elaine & Michael Kates Sondra & William Myers Evelyn & Bob Patterson Joel Price & Judy Sussman Roslyn Vinnik Laura & Scott Weinflash & Family Glenda & Randy Weisman & Family

* of blessed memory New Society Members 15

Spotlight on the J JCC Hits the Road to Palm Springs Thirty-eight active adults embarked on an incredible bus trip to visit Palm Springs California for 3 days in January. Led by JCC staff member Harriet Colan, the group was off to see The Fabulous Palm Springs Follies performance which was followed by a Meet & Greet dinner with the Follies cast. This was the highlight of our trip. Cast members sat at our tables and shared their life stories as well as questions & answers in a special presentation. Participants also enjoyed shopping at the VillageFest street Fair as well as at the Cabazon Outlet Mall. Several opted to try their luck at the Resort Spa casino in downtown Palm Springs. A group dinner at Sherman’s Deli topped off the trip. TM

Be on the lookout for our next JCC adventure trip.

Mazelpalooza Annually, on December 24th, Young Jewish Phoenix sponsors Mazelpalooza, the biggest party for Jewish young adults in the Greater Phoenix area. This year’s party was held at The Mint in Scottsdale. Cohosted by the 2012 YJP Co-Chairs, Joshua Simon and Leor Lapid and with the help of a dozen individuals on the Mazelpalooza committee, the event was a huge success. Over 715 people attended the event, which raised over $18,000 for Young Jewish Phoenix to continue its programming and community service in the Valley. New this year was the addition of glow sticks, as well as a photo booth at no additional charge to guests at the event. The event was graciously promoted by the Jewish News of Greater Phoenix, Scottsdale Health, and So Scottsdale! Magazines. Young Jewish Phoenix is taking the feedback from this event to make Mazelpalooza 2013 an even bigger success!

Youth Theater Presents - Aladdin The Valley of the Sun JCC’s Youth Theater Program has completed another successful theater production. Presented at Greasepaint Theatre in Old Town Scottsdale this year, opening night of Disney’s Aladdin, on Thursday January 24, was another big hit! The matinee showing on Sunday January 27 drew a crowd of over 175 adults and children who couldn’t wait to see our talented and theatrical cast shine! Our final show that same evening was also a hit but with a smaller, more intimate crowd. The show was directed by the marvelous and talented Don Crosby who has also directed many other productions here at the JCC such as The Jungle Book, Beauty and the Beast and Peter Pan. The cast members showed real dedication and determination with a demanding and exhausting five month rehearsal schedule. All their hard work really paid off in the end with an incredible showpiece. A very special thank you to all the wonderful parent volunteers that worked back stage, helped make costumes and sets, ushered, cleared the set after the final show and helped out in any way they could. JCC Theater wouldn’t be what it is today without these wonderful parents and, of course, their talented children who helped to make the show such a huge success!


Trivia Night 2013 – The Round-Up Wrap-Up! January 26th was the 11th Annual Trivia Night. It was the largest and most fun fundraiser of the year for the VOSJCC Early Childhood Center. Trivia Night 2013 raised over $20,000 for the ECC. These funds will purchase an Imagination PlaygroundTM, upgrade computers, improve the playgrounds, buy a new laminating machine, and assist the East Valley JCC ECC in their rebuild. Many thanks to our ECC directors, the Trivia Night Posse (committee), the event sponsors, and YOU! Your attendance at the event made it a HUGE success. Next year’s Trivia Night is already in the works… it is going to be even bigger and even better! Mark your calendar for January 25, 2014. All are welcome and encouraged to attend!!!

Find Your Passion at Arté

Arté: Affordable Luxury for Seniors

independent & assisted living in scottsdale

Arté residents enjoying our Hawaiian Luau Party

Come discover why this is the best decision you will ever make! 11415 N. 114th St. Scottsdale, AZ

Call (480) 451-1800 today to schedule a custom tour.

Whether you’re looking for independent or assisted living in Scottsdale, the Arté offers both options along with unmatched affordability and flexibility. Our luxurious senior living community and spacious apartments are unsurpassed anywhere in Arizona, and is now considered among those in the industry to be one of the best in the nation. Located in beautiful Scottsdale, where the sun is always shining and where life is built around recreation and relaxation, you can find the retirement lifestyle you want, at the price you can afford. Between weekly live entertainment, Sunday Brunch, daily movie in our dedicated movie theater, writing workshops, museum trips, poker games or sitting down with a group of friends by the pool – our residents truly believe this is the best decision they have ever made. Call (480) 451-1800 today to schedule a custom tour of our beautiful community. Or stop in at 11415 N. 114th Street for lunch. You are always welcome. foundation for a lifetime of learning. Here are a few beneficial study habits for all students: • S tudy during the time of day in which you function best • Find a quiet place to study without interruptions • Ensure you have all your study supplies ready (paper, pen etc.) • Turn off all distracting media (TV, i-pod, phone etc.) before studying • Study 30 to 45 minutes with a 5-minute break • Get a good night’s sleep • Be sure you have all your assignments before you leave school

As owners of Above Grade Level In-Home Tutoring Services, we meet many parents who believe their child needs help in a subject they have not mastered. However, we have found in many instances children also need to develop good study habits which will equip them with “How to Learn” tools. At Above Grade Level our tutors teach subject matter content as well as study habits which form the

Above Grade Level provides in-home, tutoring services throughout the greater Phoenix area. We offer tutoring in all areas of Elementary and Secondary Education including: Math, Science, Reading, English, English as a Second Language, ACT and SAT Prep... and more. To learn more about Above Grade Level Tutoring, please contact: Diane Lilly | 480.773.7980 | 17

Israel C E N T E R

ael In Pict Isr Israel Isra rae ae @

So es & ng ur

ebrating Cel


Yom Ha’atzmaut 2013

Israeli Independance Day

Community Wide Celebration of Israel at


Come out and enjoy a day with the family. You will have the opportunity to get swabbed for Gift of Life Bone Marrow Registry, Enjoy shopping with Israeli Vendors and eat tasty Israeli food. We will also have face painting, bounce houses, and arts & crafts for the kids.

Schedule of Events 12:30 pm | Opening Ceremonies • 1:30 pm | Walk the Land (outside on field) • 1:45 pm | Life in Stills Movie • 3:00 pm | FREE Concert with The Maccabeats



Ha’ Shoah

Community Days of Remembrance Community Wide Yom Ha’Shoah Commemoration April 7 | 2 pm Temple Solel | 6805 E. McDonald Drive, Paradise Valley, AZ Reading of the Names | at the JCC April 9 | 7 am - 7 pm For more information on this community event please Contact: Monique Mendel | 9:30 am Community Service & Siren 10 am | 70th Anniversary of the Warsaw Ghetto Uprising Following the ceremony guest speaker: Janice Friebaum 7 pm | Community Yizkor Movie Screening of Korczak | at the JCC April 10 | 6:30 pm Survivors: No Charge | M/NM: $5 | Code: AEYH

Yom Hazikaron Israel Memorial Day A Day for the Fallen Soldiers Sunday, April 14, 7 pm Ina Levine Jewish Community Campus Join us for a ceremony honoring the fallen soldiers of Israel and the victims of terrorist attacks.

Familiar Faces New Positions Danielle Cvetanovich resume describes her as a dedicated self-starter with excellent organization and communications skills. She believes that everyone must possess a strong character, a great attitude towards life, family values and goals. Danielle has been with the JCC for a number of years, and this is her second time working here. She started in 2003 while going to college. She graduated from NAU in 2007 with a Bachelor of Science Degree in Parks and Recreation Management and has been a general manager for various health clubs. Currently she is certified as Lifeguard, LGI, WSI, CPR/ First and Article 9 through the State of Arizona. When not at work, she coaches PowerChair Soccer and Swim Team for Arizona Disabled Sports. She is a member of the National Disability Sports Alliance and volunteers for Will2Walk. When she first left the JCC she wrote a note to the ladies in water aerobics, “I take with me laughter, moments of thought, memories and feelings of an extended family.” Upon returning to the JCC she has renewed old friendships with staff and members and is looking forward to assuming the responsibilities and leadership as Aquatics Director.


with Sar-El A Hands-On Approach to Helping Israel

New Faces at the J Alexandra Prince is a 4th lineage Joseph Pilates comprehensive trainer and has been teaching Pilates and Group Fitness since 2006. Based on the teachings of Eve Gentry, Alexandra is mentored by esteemed Master Trainer Virginia Nicholas and has completed the 60 hour Mat Pilates and 450 Hour Comprehensive Pilates certification training process through the teacher training program at Pilates Core Integration in Tempe, Arizona where she now continues her Pilates education in the study of advanced Pilates movement. In addition, Alexandra is a certified Group Fitness Instructor and has coordinated programs in both Pilates and Group Fitness for several fitness clubs in the East Valley area. With a newfound passion for fitness, Alexandra reentered the fitness industry as a trainer. “Strengthening the body also requires strengthening the mind; we must understand the process of building balanced physical fitness and apply that knowledge to our daily lives. Helping people reach fitness goals in a way that is physically, mentally and emotionally healthy has literally become the focus of my career.”


Gary Weiss

Senior Vice President, Investments Raymond James & Associates 14850 N. Scottsdale Rd, Ste 155 Scottsdale, AZ 85254 | 480.365.6887

Established in 1982, Sar-El offers volunteers a unique opportunity for intensive, realistic exposure to contemporary Israel, while providing a personal contribution to the continuity of Jewish Heritage.

Raymond James & Associates, Inc., Member New York Stock Exchange/SIPC

For information about volunteering for Israel, contact Henry Katz, 480.451.7003. 19


20 21


Body & Spa

Discover a Haven for all Your Senses

Chiropractics Dr. Bryan Geier,

Dr. Geier graduated magna cum laude with a B.S. in Physiology from the U of A and followed his passion for Health and Wellness by earning a Doctorate of Chiropractic. He constantly strives to improve and update his knowledge of chiropracty and functional medicine. He stays current with his understanding of spine and joint related disorders by staying on top of research and attending professional seminars. His love of chiropractic and genuine concern for others are two qualities that impress those who know him well.

Massage Therapy

Gilad Shoham,

LMT, RYT has been a practitioner of the Healing Arts since 2001. He graduated as a Licensed Massage Therapist from Southwest Institute of Healing Arts in 2008. He is a bodywork instructor since 2009. Gilad incorporates many modalities into his practice, tailoring a massage for each client individually. He has something for everyone, from light and relaxing Swedish massages to Somato-Emotional Release Bodywork.

Skin Services

Anita Terry,

Anita come to the JCC from the Fairmont Hotel-Willow Stream Spa where she worked for several years. She is a licensed esthetician that believes in a synergy between esthetic professional services and retail products for effective at-home skin care. When key ingredients are applied to the skin such as topical supplements, you can slow down the aging process. Anita’s products and techniques offer breakthrough ingredients and delivery systems which help you achieve results, comparable to a doctor’s office treatment.


K O c h a v i m

JCC 2013 Day Camp What are you doing this Summ Summer is just around the corner and we have funactivities in store for you at Shemesh & Kochavim Day Camps! Visit for a full on-line catalog of all 2013 camp activities and...

S I G N U P T O D AY !

New & Improved

Pilates at the JCC

3 Choices

for a Leaner & Stronger You!

• Month to Month Group Sessions • Month to Month Private Sessions • A La Carte Private Sessions

“Physical fitness is the first requisite of happiness.” – Joseph Pilates

12701 N. Scottsdale Rd., Scottsdale, AZ 85254 | 480.483.7121

Center Line - Spring 2013  

March Edition

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