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VOLODYMYR LISIN

creative design art-direction


CREATIVE DESIGN & ART-DIRECTION


CLIENT

Yevropa trade center, Odessa.

DEITY

Art direction, scenery.

CASE

2013 Baobab ADV, Kyiv. Image campaign development.

PARTNERSHIP

Moonsters illustrators agency, Kharkiv.

THE PROBLEM

Brand recognition failure, blurred communication. Native Odessa folk are very conservative but art-oriented people who don’t rely on the modern shopping culture and prefer small local stores to big malls.


SOLUTION The print series via local citylights at most public places that rely on traditional Odessa’s symbols — monuments if they are alive and do shopping! The brand recognition improvement was fortified through the BTL-support also. A precise analytics is being pended. The case is attended to participate in ukrainian and european advertising and design festivals.


CLIENT

Velyka Kyshenya, Ukraine.

DEITY

Art direction, design illustration.

CASE

2013 Baobab ADV, Kyiv. Brand communications improvement.

THE PROBLEM

Low streetwide brand presence, outdated design.

SOLUTION

Branded cargo vehicles of 20t, 10t, 5t and 2t capacity that are trend-oriented within their ukrainian segment and expressively unique at the same time.

PRESS-RELEASES

http://www.sostav.ua/publication/velika-kishenya-brendirovala-avtomobili-55452.html http://allretail.ua/news/33770/


CLIENT

DEITY

Marfin Bank, Ukraine.

Project creative consultant. Brand development, copywriting, art-direction, advertising design.

CASE

2012-2013 PRO100, Kyiv. Tender campaign, brand development

THE PROBLEM

Lack of common b2c product assortment knowledge among the TA, regional privat banking disbelief, especially if offshore zone origin is involved; older people privat social banking and the privat pension funding disbelief.

SOLUTION

Brand development, communication standarts, product assortment advertising. The brand is to be represented with the specific charater and his stats that are totally relevant to the brand characteristics and communication model.

THE MESSAGE

When only one at worry is the sea. Expirience advantages, together. Stear your future.


PRACTICAL SKILLS AND TRADES


THE RICH BIOGRAPHY

5 YEARS IN DESIGN


EXPERIMENTAL AND PROCEDURAL DESIGN

Volodymyr lisin (designer pxc)  
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