VV MARCH 2019
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Vision Now magazine
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Vision Now magazine is published by Peekay Publishing Ltd for The PK National Eyecare Group Ltd, the UK’s largest purchasing group for independent opticians.
News 4 7 9 11 13 15
Optinet expands due to increased demand PI becomes contact lens distributor Alcon named a top employer FMO confirms MAG partnership to 2023 BCLA launches webinar meeting New Barbour sun styles from Norville
15 An independent view Power of information
17 Developing thoughts Making Turing proud
21 Product profile Pioneering optical technology
23 Optrafair preview Invaluable resources and premier products
28 Style Spotlight Sustainable eyewear conserving the planet
30 Suppliers’ directory
Editor’s comment The news that the Federation of Manufacturing Opticians (FMO) has committed to Optrafair, in partnership with the Mark Allen Group, until 2023 will no doubt provoke mixed reactions (see News page 11). The one question that won’t go away is: how can UK optics continue to sustain two annual trade shows? The answer may lie in their increasing differentiation – but it’s a tricky question with no easy answer. In the meantime, Optrafair 2019 is upon us so turn to page 23 to see what NEG’s preferred suppliers have in store. Do make sure you visit Optinet, which recently reported 2018 as being its most successful year ever (see News page 4). Increasing demand for Optinet PMS, in particular FLEX, has necessitated a physical expansion at the company’s offices in Malvern. This, in turn, has enabled the introduction of an in-house training facility for all practice staff to get hands-on with FLEX. Hear more about the Optinet ‘success story’ in this month’s Developing Thoughts (page 17). If you’re feeling the need for speed, then you’ll want to make a beeline for NEG’s fantastic competition running exclusively for NEG members in partnership with Seiko Optical – in celebration of the Group’s 40th anniversary year (see pages 18 and 19). The amazing prize is a pair of hospitality tickets to the British Touring Car Championship with Seiko sponsored driver, Matt Simpson, and his Simpson Racing Team. The draw will take place on the Monday of Optrafair, so get texting and good luck! Nicky Collinson Editor
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Business Editor Phillip Mullins FBDO firstname.lastname@example.org Design and Production
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The Editor welcomes letters, articles and other contributions for publication in the magazine and reserves the right to amend them. Any such contribution, whether it bears the author’s name, initials or pseudonym, is accepted on the understanding that its author is responsible for the opinions expressed in it and that its publication does not imply that such opinions are those of The PK National Eyecare Group Ltd. Articles submitted for publication should be original, unpublished work and are accepted on the basis that they will not be published in any other journal. Acceptance of materialfor publication is not a guarantee that it will be included in any particular issue. Copyright © 2019 for Peekay Publishing Ltd. All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, including photocopying and recording, without the written permission of the publishers. Such written permission should also be obtained before any part of this publication is stored in a retrieval system of any nature.
VISION NOW is published by Peekay Publishing Ltd for The PK National Eyecare Group Limited, Clermont House, Cranbrook, Kent TN17 3DN VISION NOW is printed by P&P Litho Ltd, Ashford, Middlesex TW15 1AB
Vision Now MARCH 2019
Optinet, NEG’s IT division, has declared 2018 its most successful year ever with record installations of its flagship Optinet FLEX practice management system (PMS). Due to this rapid growth, the company has doubled the size of its offices in Malvern, Worcestershire, and opened a dedicated on-site training facility. The new training facility will allow practice teams to attend for special training days – such as the ‘new join’ course to bring new members of practice staff up to speed on using Optinet FLEX. Phil Mullins, NEG operations director, said: “From the outset, Optinet’s fundamental aim was to produce an affordable system that was easy for all members of practice staff to use; one that worked with the practice rather than the practice working with the software. We are immensely proud of how far Optinet has come over the past 30 years – thanks in no small part to our hard-working Optinet team. We believe that Optinet FLEX is one of the most powerful practice management systems on the market today. We will continue to invest in our success – working with our users to develop the software so that Optinet FLEX remains at the heart of their business success.”
Dedicated ABDO CET Theatre programme
This year’s ABDO CET programme at Optrafair Exchange (31 March to 1 April) will see CET lectures, peer discussion and discussion workshops running on all three days. Lectures include: ‘Dementia, dignity and the optician’ by Elaine Grisdale; ‘Through a child’s eyes’ by Alicia Thompson; and ‘Modern frame materials’ by Amy Seaman. Peer discussions will be led by Daryl Newsome and Max Halford on ‘Cases from contact lens MECS clinics’, while discussion workshops will centre on ‘Complying with supervision in practice’ and be led by Phil Hall. In addition, Daniel Williams will present a lecture/discussion workshop titled, ‘Communication, accessibility and visual impairment’. All ABDO CET will run in the designated ABDO CET Theatre and places will be available on a first come, first served basis each day. ABDO’s stand (A10) will, as usual, welcome members and non-members alike to meet the departmental teams, including from the ABDO National Resource Centre, the Membership Department and Examinations Department. ABDO College will also be there fully stocked with the latest books and courses information.
Vision Now MARCH 2019
Exclusive distribution deal
Dunelm Optical has unveiled a new partnership with Leica Eyecare, the premium global lens brand, after having secured
exclusive distribution rights throughout the UK and Ireland. Launching at Optrafair Exchange, the new eyecare collection includes ultimate-performance single vision and progressive lenses, as well as lens coatings adapted from Leica’s sport optics and its premium camera lens production. Tanya Storey, commercial manager for lens and laboratory at Dunelm Optical, said: “Leica Eyecare’s engineers are continuously striving for the limits of what is technically feasible and for them optics is a passion. The goal is to ensure the uncompromising performance of optical lenses and to offer spectacle wearers the perfect viewing experience. The Leica Eyecare brand is a supreme product and an excellent addition to our lens collection. Leica Eyecare’s demand for perfection in both manufacturing and quality ensures the best viewing experience for the lens wearer.”
Mai-Zee model MZ068
New to the Mai-Zee collection from Norville Eyewear for 2019 is model MZ068. This retro style is available in a 49 eye size with a colour palette of black and tortoiseshell. The MaiZee collection is described by Norville as offering “simple and chic styling at an affordable price for the modern day fashion conscious woman”.
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Heidelberg Engineering has announced the CE marking of the Spectralis High Magnification Module. The non-invasive module makes optimal use of the confocal scanning laser ophthalmoscopy (cSLO) technology of Spectralis to resolve retinal microstructures by diminishing intraocular stray light coming from outside the focal plane. It combines the selectivity of laser light with confocal scanning to provide infrared fundus images with a level of detail and clarity not available from fundus photography, says the company. The module can be used effectively even in patients with cataracts because of the minimised effects of light scatter.
Invu’s polarised lens dispensing aid
Available from Lenstec and the Pennine Optical Group, Invu sunglasses by the Swiss Eyewear Group are designed and engineered in Switzerland and feature the latter’s proprietary ultra polarised lens technology. The new collection features a wide choice of elegant and contemporary styles for both men and women. In addition, Invu supplies highly innovative LCD screens that allow patients to experience the unique benefits of the lenses in-practice. Lenstec’s 2019 Invu Polarised Rx Programme is driven by polarised technology across all indices including CR39, Trivex, polycarbonate and high indices – available in single vision, bifocal and digital varifocal lens types. The package also incorporates some of the very latest polarised material options including polycarbonate graduated and Infinite Grey 35-9 per cent LTF.
Dr Giovanni Staurenghi, professor of ophthalmology at the University of Milan, Italy, was one of the first clinicians to try the High Magnification Module. He said: “It’s promising to be able to obtain infrared fundus images with such a degree of magnification with our regular Spectralis device. It seems like we are seeing down to the photoreceptor level. We have just started using the High Magnification Module as part of our multimodal imaging approach and we are looking forward to exploring its full clinical value.”
The Porsche Design P’8664 Glued Visor is described as “an innovative masterpiece”. Four years in the making, the frame was designed by Studio FA Porsche and developed in conjunction with the Rodenstock engineering department in Munich.
Iconic sunglass design
The iconic sunglass model is precisely manufactured in titanium using the so-called ‘formed-in-place’ technology. The shield with silver mirror coating is fixed into the front by a special elastic adhesive and is precisely applied with a six-axis robot. As inspiration for the concept is the insertion of a windshield into a vehicle.
Positive Impact to be working with Positive Impact,” said Tony Sommer, senior vice president of global sales and marketing for VTI. “PI’s skill, relationships and business acumen make them a natural fit with VTI, and we are looking forward to great outcomes for patients and practitioners in the UK.”
New UK representative for one-day contact lenses
Positive Impact has become an authorised distribution partner with Visioneering
Technologies, for the NaturalVue (etafilcon A) brand one-day contact lenses. We’re thrilled
PI managing director, Maxine Green, commented: “Positive Impact is delighted to have been selected by VTI to represent NaturalVue in the UK. Finally, there is a centre distance lens, with all the vision benefits that it brings and that also provides good near vision for presbyopes. This is another unique and patented technology that fits our business philosophy of working with best in class products.” Find out more about the products at www.vtivision.com Vision Now MARCH 2019
INTRODUCING ALCO N MU LTI FO C AL FA M I LY ®
1 D ESI G N • 1 FIT TI N G G U I D E • 3 PRO D U CTS
PERFORMANCE DRIVEN BY SCIENCE ™
12363 © 2018 Novartis. DAILIES TOTAL1 Multifocal , DAILIES AquaComfort PLUS Multifocal, AIR OPTIX AQUA MULTIFOCAL, Alcon and the Alcon logo are trademarks of Novartis AG. GB/VC/VCG/10/17/0168
11 International Eyewear
Crisp, contemporary styling
The Stepper SI-30135 features a crisp, contemporary front paired with super-slim beta titanium sides in a complementary finish. These premium metal elements have been used to soften the look of the frame whist adding durability, flexibility and lightness. The style, which weighs just 5.8g, is available in Poppy Black, Ocean, Green Rose (pictured) and Lilac Brown. “As with all Stepper frames, the true beauty lies in experience of the wearer,” said Peter Reeve, Stepper UK managing director. “With a TX5 front, the frame is moulded into an anatomical design that won’t lose its shape. It’s a very good feeling when a frame looks good and gives day-long comfort.”
10 Alcon Alcon’s offices in the UK, France, Germany, Poland, Russia, Spain and Switzerland have been certified by the Top Employers Institute, an independent HR certification organisation. Alcon has also received certification in South Africa. The Top Employers Institute assesses participants through a proprietary global HR Best Practices Survey. To be certified, organisations must successfully meet the minimum standard set out by the institute, which evaluates the implementation of these HR practices and reviews how they are supported through Strategy, Ownership, Measurement and Technology. “We are extremely proud to receive the Top Employer Europe certification, which demonstrates our determination to nurture our associates to develop and succeed within the company,” said Ian Bell, president international at Alcon. “Through a compelling HR programme, our goal is to attract and retain the best talents by offering a strong and rewarding culture where individuals can make an impact by helping people see better.”
Latest styles released
New releases to the Eschenbach Optik Titanflex, Brendel and Humphrey’s collections have been released, available from International Eyewear. There are nine new styles in the Titanflex collection, manufactured in Germany with a brand heritage spanning more than 30 years. New Skeleton styles show off their metal construction with translucent hi-tech T15 plastic. The new Helmet Titanflex concept, designed and developed by motorcycle enthusiasts, has led to the release of two frames crafted to wear inside a motorcycle helmet. Catering for comfort with straight, ergonomic temples composed of proven Titanflex material, the frames are available in a sporty rectangular eye shape with pilot lenses and two-tone colours.
CooperVision’s plant in Costa Rica
CooperVision’s contact lens manufacturing facility in Alajuela, Costa Rica, has been awarded prestigious LEED (Leadership in Energy and Environmental Design) rating Silver certification for its environmentallyconscious design and operation. The 100,000-square-foot site, opened in 2016, produces the company’s popular Clariti 1day silicone hydrogel contact lenses. It is believed to be the only LEED Silver-certified contact lens manufacturing site in the world.
“Achieving LEED certification is more than implementing sustainable practices said Mahesh Ramanujam, president and CEO, USGBC. “It represents a commitment to making the world a better place and influencing others to do better. Given the extraordinary importance of climate protection and the central role of the building industry in that effort, CooperVision demonstrates their leadership through LEED certification of its Costa Rica site.” Vision Now MARCH 2019
Love Your OCT. Guaranteed. We are so confident you will love your SPECTRALIS that if for any reason you don’t, whether you rent or lease, we guarantee to take it back after 18 months with no further obligation*. *See www.heidelbergengineering.co.uk/tc for full terms and conditions.
313260-001 UK.BE18 ©Heidelberg Engineering GmbH
Visit stand A60 at Optrafair
Federation of Manufacturing Opticians
15 Go Eyewear
Travelling the world with Bulget
Optrafair Exchange contract renewed until 2023
The Mark Allen Group (MAG) has won its bid to continue to run Optrafair, alongside the Federation of Manufacturing Opticians (FMO) until 2023. MAG has been running the event since 2016, when it acquired Optician magazine, and fought off a counter bid from another organiser. Andy Yorke, FMO chairman, said: “As a member organisation we have a responsibility to do what’s right for our members and to listen to them. The scale of the majority in favour of Optrafair and MAG demonstrates the members’ commitment to both the show and to MAG, giving us the support to go forward knowing we have the full backing of the industry. Exciting times lie ahead.” MAG event director, Ed Wyre, said “This is fantastic news. Optrafair is such an important event in the industry and we are delighted to extend the partnership with FMO and the wider sector, allowing us to take Optrafair to the next level. We know there is so much potential for this event, and we now have a clear mandate to improve every aspect of the show – ensuring it continues to address the needs of not just visitors and exhibitors, but also the whole optical industry.” Turn to page 24 for our preview of what NEG’s preferred suppliers will be showcasing at this month’s show.
14 Positive Impact when disposables can’t cope’ and includes live patient fitting demonstrations. Indie Grewal will reprise his keynote address, ‘Successfully commercialising the niche contact lens practice’. The meeting will offer CET points, contact lens vouchers and an exhibition.
Nick Atkins at last year’s club meeting
Positive Impact’s (PI) next Specialist Club meeting will be held at the Association of British Dispensing Opticians’ National Resource Centre (NRC) in Birmingham on 21 March. The theme is ‘Astigmatism: contact lens options
PI’s director of marketing and professional services, Nick Atkins, said: “Following delegate feedback, this event will deliver more hands-on workshops and thanks to the fantastic facilities at the NRC, interactive live fitting demonstrations of an astigmatic patient will be beamed from the clinic into the main seminar room.” To book email email@example.com or visit www.specialistclub.uk
‘A lifetime journey’ is the theme of the spring/summer 2019 Bulget Occhiali Collection, available from Go Eyewear. The latest campaign is all about telling a story of travelling the world, living glorious moments and discovering the unseen. The key design references of the collection are the classic and retro styles reinvented with modern features and the introduction of beta titanium for the first time. Our photograph shows models BG6305 and BG1597UT. The latter is a new double-bridged round aviator style. This beta titanium frame with acetate temple tips is available in four colours.
16 Dunelm Optical To coincide with its 50th Anniversary, Dunelm Optical has re-structured its senior management team. Following the sad passing of CEO Peter Beaumont last year, the company has decided to focus on the family aspect of the business. David Baker has left his role as managing director, with Oliver Beaumont now assuming day-to-day responsibility for the company. Oliver said: “The Beaumont family has been in the optical business for seven generations now. The Dunelm Optical brand and the Beaumont family are inseparable, well known and well respected throughout the industry for service, quality and value. I am proud to be following in my father’s footsteps and I hope that one day my son will take up the reins after me.” The company thanked David Baker “for his excellent hard work and exceptional commitment over the last three years”. Vision Now MARCH 2019
Every frame tells a story
TX 5 / Titanium Stepper (UK) Limited 11 Tannery Road Tonbridge Kent TN9 1RF 01732 375975
Frame style shown: SI-20090
British Contact Lens Association
Iconic emblem reinterpreted Webinar co-host Sarah Morgan
For the first time, the British Contact Lens Association’s (BCLA) evening scientific meeting will be presented as an online webinar. The session, titled ‘It’s in their hands. How to optimise contact lens compliance and ensure our patients love their lenses’ will be hosted by Professor Philip Morgan and Sarah Morgan from 6.30-7.30pm on 12 March. They will explore current thinking around contact lens compliance and provide evidence-based steps that should be adopted by contact lens wearers to minimise their risk of contact lens associated inflammatory events and infections. Professor Morgan said: “Given that lens contamination is probably related to the adequacy of hand washing hygiene and lens care of our patients, it is fair to state that the chances of an inflammatory event or infection during lens wear depends on the compliance our patients have with the best lens wear practices. It is, literally, in their hands.” * Early bird booking for the BCLA’s clinical conference and exhibition closes on 31 March. The Association is also now seeking nominations for its 2019 awards, including Dry Eye Practitioner of the Year, Industry, and Young Contact Lens Practitioner of the Year awards. Visit www.bcla.org.uk
Salvatore Ferragamo has reinterpreted its famous icon – the Gancini – to create a pair of sunglasses characterised by modern geometric proportions and glamorous nuances. Starring over time in a variety of creations, spanning from jewelry to handbags and shoes, the Gancini emblem is the distinctive design feature of the new feminine silhouettes. The oversized front structure is offset with thin metal temples engraved with the classic Salvatore Ferragamo logo and is finished with signature round temple tips for a sophisticated touch. The style is available from Marchon in a variety of frame and gradient lens colour combinations.
19 FODO The Federation of Ophthalmic and Dispensing Opticians (FODO) has appointed Harjit Sandhu as its first-ever managing director. Harjit, who was previously director of policy and strategy at the National Community Hearing Association (NCHA), will now run the four FODO businesses: FODO, FODO Ireland, the NCHA and ophthalmology partnerships. Harjit said: “I am delighted to take on this key role with such a wide remit, especially at this important and challenging time for the eye and hearing health sectors. We will continue to support sector growth and ensure that our members remain at the forefront of meeting the nation’s eye and hearing health needs by carving out new opportunities and tackling emerging risks head on.” David Hewlett, current FODO CEO, will take up the new post of director for leadership, transformation and
New FODO MD, Harjit Sandhu
strategic partnerships. Ann Blackmore, FODO’s current director of policy and strategy, is leaving to work as a consultant.
20 General Optical Council General Optical Council (GOC) interim chief executive and registrar, Lesley Longstone, has been appointed to the role permanently. Lesley, who joined the GOC last September, said: “I have really enjoyed my six months in the role and am delighted to be staying on a permanent basis. I will
continue the work I have done over the last six months to deliver our regulatory functions and education reforms. It is also time for us to develop our next strategic plan, to take effect from 2020.” The GOC has also extended the contract of
its interim director of education, Dr Subo Shanmuganathan. Originally appointed on a contract until June 2019, Dr Shanmuganathan will remain at the GOC until at least March 2020, leading the Education Strategic Review. Vicky McDermott has stood down permanently as CE and registrar. Vision Now MARCH 2019
For more information call our sales office on: 01452 510321 Email: firstname.lastname@example.org
View the collection online: www.norville.co.uk
NEWS 21 Norville
AN INDEPENDENT VIEW Power of information
Classic aviator sun style
Norville has released two new polarised sun models in the Barbour collection – BS073 and BS074 – both aviator styles. The Barbour collection offers a number of unisex designs appealing to a wide market, says the company. Model BS073 is a classic design in traditional metal, whereas the BS074 is all acetate, delivering an unusual finish. All models are supplied with a Barbour branded hard case and microfibre cleaning cloth. Pictured is model BS073 in Brown, which is also available in Gun. The collection can be viewed on Norville’s website.
22 Maui Jim Hawaii-based sunglasses and eyewear brand Maui Jim has signed a multi-year partnership with Manchester United. Maui Jim will supply the Manchester United first team, academy and women’s teams with glasses from their sun and optical ranges. As part of the agreement, Maui Jim eyewear are available to fans in the Old Part of the family Trafford Megastore. They will also celebrate the partnership by launching a co-branded eyewear collection designed with fans in mind later this year. Maui Jim’s VP of global marketing, Jay Black, commented: “We are thrilled to welcome Manchester United to the Maui Jim ‘Ohana – Hawaiian for family. For us, it is an honour to partner with one of the world’s most successful sports teams, within the world’s most popular sport.”
23 Essilor Vision Foundation
The flow of information between hospital eye departments, ophthalmologists, GPs and optometrists varies enormously in England. In some places, particularly where direct referrals take place between optometrists and ophthalmologists, clinical reports flow routinely between one and the other, resulting in a better patient experience and optimal eye health care outcomes. In other places, exactly the opposite is true. Referral processes in some places are multi-layered and information flow between ophthalmologists and optometrists is minimal; in some cases non-existent. The AIO wrote to NHS England on this subject, calling for ophthalmologists’ reports to be sent as a matter of routine to patients’ optometrists – thus ensuring the best outcomes for patients who have had hospital treatment. NHS England has responded in a positive way, but advised that from a timing perspective much will depend on new computer systems being implemented aligned to the Paper Switch Off (PSO) initiative. The good news is that the move is happening and should allow for seamless access to patient records. The not so good news is that there are a variety of systems being implemented dependent on local clinical commissioning groups and interfaces with practice IT systems. The AIO will remain engaged with NHS England as progress is made. What is very encouraging is recognition by NHS England that primary eye health care can be delivered successfully in the community taking pressure off overstretched hospital eye departments and GP practices. There is a recognition that GPs are very often simply acting as ‘middle-men’ in the referrals process. What is frustrating is that it is taking so much longer to deliver improved and consistent referral processes and information sharing in England than in Scotland and Wales. Shared information in particular has a great deal to offer at every stage of the process, whether it be improving referrals to hospitals or implementing optimal care for patients following treatment. It is the power of information, and we need to release it as soon as possible.
The Essilor Vision Foundation has donated one million pairs of glasses to people in need around the United States since it began operating in 2007. “Essilor Vision Foundation strives to give people a brighter future by helping them see the world clearly,” said Becky Palm, president and executive director of the Essilor Vision Foundation. “We are thrilled to have made clear vision a reality for more than one million people, but we did not do it alone. We are tremendously grateful to the eyecare professionals, schools, vision nonprofits and community advocates who support us and rallied to provide over one million people with eyeglasses.” Vision Now MARCH 2019
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Developing thoughts The way Optinet has evolved over the past 30 years would make Alan Turing proud, writes Phil Mullins.
Making Turing proud In the 40 years that NEG has been working with, and supporting, the UK’s independent opticians, we have seen many changes. As a group, we have led the market in many areas – not least in the area of computing. It was interesting to see Alan Turing, known as “the father of modern computing”, recently voted as BBC Two’s ultimate Icon of the 20th Century. Computing has, without doubt, dramatically changed our lives – but it is only since the early 1980s that SMEs have directly benefited from them. It was around this time that NEG launched its first computer system, which went on to become Optinet. Our first software package was an ordering system, allowing opticians to order directly from suppliers. This had mixed success, and was probably ahead of its time, but it wasn’t long before the introduction of Optical Marketing Services (OMS) changed practice life forever. OMS was, by today’s standard, a simple recall printing service. Before its introduction, practices would manually write recall letters or postcards – if they did them at all. This made sending recalls easy and practices could introduce follow-up letters and add extra messages. Out of OMS, Optinet was born – with the idea of creating a more comprehensive software package to streamline many of the processes that previously took so long for practices to do. It all started with brick-like keyboards, funny green CRT screens, which took up half the desk, and hard drives with just 25MB of space. At the time, this was considered far more than anyone would need. Add to this dial-up connections, with that distinctive sound we all remember, networks and dot matrix printers, then you can see how far things have come. From
Scottish EGOS payments. This year will see even more progress, with integration with Xero accounting software and the launch of the English EGOS system, which will also be fully integrated with FLEX.
Cracking the code of successful PMS
the outset, Optinet’s over-riding principle has remained the same: to produce an affordable system that is easy for all members of staff to use; one that works with the practice rather than the practice working with the software.
STARTING AFRESH Over the years, Optinet developed all the required elements, including patient record and recall, till, diary, stock, dispensing, clinical record and so on. But in 2013, because the software had been developed over a long period, and the platform was becoming restrictive, we decided to take a big piece of white paper and create a completely new software application using a different platform. And so Optinet FLEX was born. By starting afresh, we looked at how each section would work in practice, who would be using it and how it linked with the rest of the software. The new platform allowed us to add features that we hadn’t had before and, as a result, Optinet FLEX is, we believe, one of the most powerful practice management software solutions on the market today. We have continued to develop FLEX adding features such as Optical Payment Services, direct debit collection integration, centralised mailing with Webpost and Docmail, and so on. We were also the first to offer a fully integrated option for the
It’s easy for me to say that Optinet FLEX is the best thing since sliced bread, but I’m pleased to say that opticians are voting with their feet. More and more practices are choosing FLEX, and moving across from other wellknown software. In fact, 2018 was Optinet’s most successful year to date – with more practices than ever before installing FLEX. To help us continue improving our software and our service, Optinet has doubled its office space. Still at the same address, the additional space accommodates the customer services team and a new sales office. But perhaps the most significant addition is our new training space, offering users the chance to receive dedicated training on all aspects of the software, either individually or as a team. One of the courses we are particularly delighted to offer, is the new join course. Practices can send any new staff to us for training, so that when they start in practice they are already useful to the business and other staff are not having to spend time teaching them the basics of the software. A full prospectus of the training courses will be available in the next few weeks. Often when companies are successful, they take their eye off the ball, but at Optinet we are determined to invest our success. We will continue to develop the software and work with our users so that Optinet FLEX truly is the centre of their business. For more information regarding Optinet FLEX, please visit www.optinetuk.com or call Chris Smith on 07500 874599. Vision Now MARCH 2019
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“2018 was an incredible BTCC year for me with my 昀rst race win (Oulton Park) along with a couple of podiums which will stand me in good stead for the coming season. We’ve got a solid base to work from, 2019 will see us move up the grid without a doubt.” You will be able to watch the day of races from the TOCA hospitality area at the heart of the To celebrate 40 years of National Eyecare Group
action and take part in the grid walk prior to the
we have teamed up with Seiko Optical UK to give
race. The day will include three BTCC races
away a pair of hospitality tickets to the exhilarating
along with a support package that could feature
British Touring Car Championship with the Seiko
F4 British Championship, Porsche Carrera Cup,
sponsored driver Matt Simpson and his Simpson
Dunlop MSA British Touring Car Championship,
Ginetta Junior Champion-ship, Renault UK Clio Cup and Michelin Ginetta GT4 Supercup.
Following successful spells in oval racing, Matt made his BTCC debut in 2016 with his Simpson
We hope to see you there!!
Racing Honda Civic Type R. Trackside crowd 昀gures nudge the 40,000 mark and now with unprecedented levels of national television coverage, ITV has agreed a long-term contract extension up until the end of 2022, BTCC continues to provide one of motor sport’s most addictive, action-packed atmospheres for an audience of millions. It is the perfect platform for teams, drivers and sponsors to raise their pro昀les and reputations. As a spectacle wearer Matt Simpson relies on good vision to stay safe on the racetrack and on the road that’s why he has regular eye health checks with a local Seiko Vision Specialist.
TO ENTER for the opportunity to win a pair of BTCC hospitality day tickets text the answer to the following question along with your NEG number to 07500 938494
WHICH CIRCUIT WAS MATT SIMPSON’S FIRST BTCC WIN? *Terms and Conditions apply. One entry per account number. Must be a practice owner to enter the competition and attend the event, non tranferrable. Competition ends on the 1st April 2019.
Advanced Practice Management Software
Fashionâ€™s always evolving So is our software Intuitive dashboards, intelligent reports and individual staff permissions. Optinet FLEX keeps your business at the cutting edge.
For further information and to book your no obligation, in practice demonstration, please call 0845 3130233 or email firstname.lastname@example.org
0845 3130233 email@example.com www.optinetuk.com
optical TECHNOLOGY A pioneer in wavefront technology for the optical industry, Luneau Technology manufactures and distributes products under the Visionix brands. The Luneau Technology Group is a global company consisting of 10 wholly owned subsidiaries and over 170 distributors worldwide with state-of-the-art production facilities based in France and Israel. As well as manufacturing and distributing Visionix brand products, Luneau Technology also owns the Weco and Briot brands – currently distributed by Norville in the UK. “Our goal is to allow access to innovative technology for everyone,” comments Mike Riley, business development director for Luneau Technology in the UK and Ireland.
EYE REFRACT: THE FUTURE OF REFRACTION Eye Refract (Figure 1) is the latest revolution in dynamic refraction and is unique in its make-up, according to Luneau Technology. “Eye Refract consists of a duel aberrometer, which measures initially utilising an objective auto refractor using unique wavefront technology to measure 1,500 points of light reflected from the retina,” explains Mike.
Figure 1: Eye Refract
screening device,” Mike explains. “It features autorefraction, screening for glaucoma, including tonometry, pachymetry leading to corrected intraocular pressures and images of the angles, cataracts, corneal pathologies such as keratoconus, and fitting of contact lenses with integrated topography. The combination of technologies found in the VX120+ are unique in the industry – and with full integration in mind, it is designed to export measurements and findings to most PMS systems.” Another unique feature of the VX120+ is that it enables the practitioner to identify a need for night driving spectacles. Mike expands: “As the measurement process is performed with two pupil diameters, we are able to determine the need for specific night glasses. The refraction results are given with two different pupil sizes. The vision quality programme on the VX120+ shows the low order aberration and high order aberration values, as well as the modulation transfer function curve for day and night vision.”
Figure 3: VX40
VX40: FULLY AUTOMATATED LENS ANALYSER
VX120+: GAME-CHANGING DIAGNOSTICS
The VX40 (Figure 3) uses wavefront technology to detect and analyse freeform, progressive, bifocal and single vision lenses and is compatible with all lens technologies and brands. “The VX40 is a fabulous, fully automated lens analyser which gives staff ease of use and can be used as a dispensing tool as well as a prescription checker,” says Mike. “It offers the option for a comparison between three types of progressive lenses, giving the corridors. It represents onebutton automation and in less in than one minute, you have a full make-up of the spectacle lens and prescription. There’s no hassle, no fiddling, and no time wasting. You immediately get the information you need from the spectacles.”
According to Luneau technology, the VX120+ (Figure 2) is a game-changing wavefront driven, diagnostic device for comprehensive visual assessment and screening in less than 90 seconds. “The VX120+ is a unique, complete, and fully automatic diagnostic
Visit Luneau Technology’s stand A30 at Optrafair Exchange for a demonstration of the equipment featured here, to hear about special show prices plus other finance offers.
“Once this is complete, it then takes one to two questions per eye to the patient to establish the accurate subjective and final refraction. Add this to the lens analyser measurement already provided by the VX40 using the patient’s current spectacles, and the practitioner finishes with three measurements of current specifications, objective and then finally subjective refractive measurements allowing an incredibly accurate spectacle lens make-up. All of this in under five minutes.”
Figure 2: VX120+
Vision Now MARCH 2019
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Invaluable resources and premier products
New features and product launches planned
Gain valuable CET and view the latest product releases at Optrafair Exchange this month
This year’s education programme is packed with insight and analysis of emerging data, research trends and technology. It offers delegates the chance to gain interactive CET points and get up to speed on the profession’s biggest topics and put state-of-the-art techniques into everyday practice. “With such a varied programme, you can be sure there is something for you at this year’s show, equipping you with the knowledge you need to improve the experience for your patients and make your business work better for you,” said event director, Ed Wyre.
NEW FEATURES FOR 2019 Peer Review Zone: a new feature for 2019, the Peer Review Zone is a purpose-built peer review facility on the show floor. Put together in partnership with the Federation of Manufacturing Opticians, the British Contact Lens Association, the College of Optometrists and other supporters, this area will offer a diverse range of interactive, hands-on sessions each carrying three CET points.
PREFERRED SUPPLIER SHOWCASE “Many exhibitors choose to show off their entire range at Optrafair, giving visitors the most accessible opportunity to try before they buy, with advice from fellow professionals,” commented NEG operations director, Phil Mullins. “We are excited to see what NEG’s preferred suppliers will be showcasing this year.”
BIB OPHTHALMIC INSTRUMENTS On Stand D70, BiB Ophthalmic Instruments will showcase the Optopol Revo OCT series – introducing the new T-OCT Topography Module. This, says the company, provides “real data analysis of front and back surface making this a first”. The T-OCT is said to provide a high level of accuracy and repeatability over the conventional placido ring-based topographers. T-OCT will help practitioners to identify corneal changes that occur due to disease or contact lens interaction. Pachymetry maps identifying full corneal and epithelium layer thickness will be invaluable for determining patient treatment paths. Coupled with topography, B-OCT Biometry data and anterior analysis, Revo offers end-to-end benefits for general contact lens clinics and those specialising in kerataconic patients and myopia management. Described as the gold standard in hand-held auto refraction and keratometery,
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Education at Optrafair Exchange promises to be an invaluable resource for all eyecare professionals looking to brush up on their existing skills and add another string or two to their bow. Taking place at the Birmingham NEC from 31 March to 1 April, Optrafair Exchange will provide the opportunity to learn from some of the industry’s most illustrious names, with lectures, workshops and demonstrations being led by a number of globallyrenowned speakers.
Spectrum Catwalk: Fashion will be a major part of Optrafair Exchange with a catwalk show highlighting on-trend designs for the spring and summer. “Introduced to great acclaim at Optrafair 2018, the Spectrum Catwalk adds a vibrant, beating heart to the show,” Ed explained. “Throughout the three days of the show, professionally choreographed catwalk performances will showcase the latest trends and frames from a selection of the hottest brands on the show floor.” Eyewear Boutique: The all-new Eyewear Boutique will celebrate emerging and boutique designers displaying their latest collections in an informal and relaxed atmosphere. Located alongside the Spectrum Catwalk, this new feature allows visitors to sample the freshest trends in eyewear and get hands-on with the frames.
The MP-eye macular pigment analyser Vision Now MARCH 2019
OPTRAFAIR PREVIEW Righton recently launched its fourth generation Retinomax Screen. Boasting a new LCD tilt screen and an improved user interface for added convenience, visitors will be able to discuss this with the BiB team. Last year, BiB became the exclusive distributor of Azul Optics’ MP-eye macular pigment assessment device in the UK. The system provides a risk level and appropriate action according to results, and enhances the take-up of blue block lenses, sunglasses and supplements. The science and the importance of screening macula pigment will be covered in a CET lecture on Sunday 31 March at 3.45pm by Dr Shelby Temple the developer of the MP-eye. His lecture is titled, ‘Protecting the eye from long term photo-chemical damage leading to AMD’.
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Leading the way in optical supplies
and consumables will find all they need and more at the stand. The company’s children’s frames range has further been extended with Active Colours and Active Memory together with a new one-piece soft rubber, Active One.
Visit Bondeye to see the world’s thinnest folding frames
BONDEYE The 2019 Catwalk Spectrum brings an exciting opportunity for Bondeye to showcase more brands from its everincreasing range of eyewear. Otis eyewear is the latest addition to the company’s product portfolio. One of the leading brands in Australia and USA, Otis’s signature USP is that all of its eyewear features mineral glass lenses as standard. “We only make premium eyewear from naturally sourced, distortion free, scratch resistant mineral glass lenses,” said CEO, Nathan Omodei. Also with new styles for 2019 will be Roav, described as the world’s thinnest folding frame and sunglass collection. Crowdfunded by like-minded individuals with an engineering background, the world’s thinnest folding frames were born using a screwless spring hinge design and auto-collapsing nose pads. “The key point of interest is how light they feel and both the Origin sunwear and ophthalmic vision frames are so compact they can be carried with you anywhere,” said Bondeye’s Dave Walker. “With contemporary cues taken from vintage designs, Roav offers a frame style for all adventures in life.” Why not join Bondeye on Stand F20 and G21 for an ice cream? With every purchase made at the show, customers will receive a complimentary ice cream from Bondeyes’s bespoke Roav cart.
CENTROSTYLE Once again, CentroStyle will present many of its products at Optrafair – this year on Stand G50. Visitors looking for children’s and adult frames, bespoke cloths, sprays and cases, accessories, ready readers and workshop equipment
Vision Now MARCH 2019
CentroStyle believes its attention to the customers’ requirements, together with its strong orientation towards innovation, service and quality, have allowed it to become the leading European supplier of optical frame parts and retail accessories, supplying products worldwide. The company looks forward to meeting NEG members on the stand, and every visitor will have the chance to win 1,000 bespoke cloths free of charge.
CONTINENTAL EYEWEAR Now part of the Millmead Optical Group, Continental Eyewear will be on Stand A32 with its a comprehensive and competitively priced range of quality frames. Brands include Walter & Herbert, Reykjavik Eyes Black Label, Jaeger, L.K. Bennett and many more. Three new models were recently added to the Reykjavik Eyes Black Label Gold Edition collection. The stylish frames are 18K gold plated and inherit the innovation and creativity of previous designs. Designer Luke Wharton said: “Our 18k Gold Edition frames boast seamless lines that frame the face of the wearer with a luxurious yet minimalistic finish.”
Eldfell from the Reykjavik Eyes Black Label Gold Edition
DUNELM OPTICAL Anticipation is gathering pace as Dunelm prepare to announce the launch at Optrafair of its latest eyewear partnership with an illustrious high-fashion clothing and accessories brand. The new
OPTRAFAIR PREVIEW future practice in mind. “We’re very proud to be in partnership with independent opticians across the UK to help provide the ideal solution for the modern patient’s extensive eye health needs,” said a spokesperson. “Come and see us on Stand A80 where this year we will be launching our brand new innovations.”
The company will also be showcasing the newest generation of optical measuring systems with the launch of the Visioffice X. Visioffice X is described as a “state-of-theart measuring device that supports personalised lenses, with precise measurements at one tenth of a millimetre and a memorable patient experience that will help differentiate your practice”.
View the latest Freya style from Dunelm
designer collection will, says the company, place Dunelm at the forefront of contemporary and trendsetting eyewear design. The family firm’s 50th anniversary celebrations will continues on its stand (F30) with birthday surprises, complimentary treats and entertainment. New styles from Dunelm’s most recent fashion brand, Freya, will be on display alongside all of Dunelm’s designer and in-house eyewear and prescription sun ranges including the new collection from Paul Costelloe. The artist inspired Freya brand has already received huge amounts of positive and complementary feedback from independent opticians and a prescription sun range has been added for the 2019/20 collection.
Major launch for Essilor: the Vision R 800
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At this year’s show, Essilor will be “reinventing refraction”, with the launch of its new digital phoropter, the Vision R 800. To celebrate the launch, there will be an exclusive 10 per cent off orders placed at the show upon presentation of the voucher included in the delegate bag. There will be hourly demonstrations so visitors can view the ‘new era of refraction’ in action.
EYESPACE Dunelm will also be alooking forward to discussing with visitors its new collaboration with Luneau Technology UK, its own extensive range of lenses, and its exciting collaboration with Leica Eyewear, the premium global lens brand (see News). Tanya Storey, Dunelm’s commercial manager for lens and laboratory, will be on hand to advise visitors on lenses as well as business development opportunities, optical training, retail training, and CET support. She said: “Lenses are an integral part of the Dunelm portfolio and it is an exciting opportunity to showcase our lenses, announce our latest partnerships and assist customers with any information they require to help enhance their business.”
Following a global launch at London Fashion Week, Eyespace’s designer portfolio now includes a boutique
ESSILOR Essilor’s mission is to Improve Lives by Improving Sight and it does this by providing the latest innovations in lens technology and ophthalmic equipment designed with the
Preview the Aspinal of London sunglasses range Vision Now MARCH 2019
OPTRAFAIR PREVIEW selection of sunglasses from luxury British lifestyle brand, Aspinal of London. Available to preview in full, visitors will discover Aspinal’s “jet set world of affordable glamour” with 14 tailored styles for men and women. Uniting the finest materials, including hand-polished acetates, bespoke componentry and a rich colour palette, the Aspinal of London brand philosophy is effortlessly translated into the designs. Familiar features, such as the iconic Aspinal of London shield can be found within each piece, whether showcased on the inner temple trim, hinge or featured as cutwork within the tips.
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Also exclusively released for Optrafair, discover the latest Land Rover and Cocoa Mint optical and sunglass pieces, plus 40 “exceptionally saleable and fashion-forward” frames across Eyespace’s award-winning house brands, offering a solution for every patient need. Eyespace will be exhibiting at Stand A64.
EYEPLAN Visit the Eyeplan team at Stand J40. “Eyeplan is the leading provider of monthly payment eyecare schemes in the UK,” said a spokesperson. “We help many independent practitioners to generate significant practice revenues from contracted monthly income and improved dispense rates and values. Thanks to our latest software developments, practices that choose Eyeplan benefit from tailor-made eyecare schemes.” Eyeplan offers a range of Managed Fee Collection and Supported Fee Generation services, which combine to make sure the practice and its patients enjoy the benefits of Eyeplan membership, whilst Eyeplan takes on the support and administrative burden. Eyeplan Associates, says the company, can expect: the security of regular monthly contracted income; an improvement in dispense rates and values; greater patient loyalty; Managed Fee Collection and Supported Fee Generation services to ensure success.
HEIDELBERG ENGINEERING Visit Heidelberg Engineering at Stand A60 to discover how to harness the power of both SD-OCT and swept-source OCT to deliver improved patient care. For the first time at Optrafair, visitors can view the new Anterion multimodal imaging platform optimised for the anterior segment. Anterion utilises the power of high-resolution swept-source OCT images to provide the most important anterior segment examinations and measurements in one modular, upgradeable platform. For retinal imaging, the Spectralis has set the standard for multimodal imaging for over a decade with SD-OCT and its patented eye tracking, said the company. A spokesperson added: “Spectralis is truly modular and upgradeable, making it the only OCT you will ever have to buy. Enjoy complete peace of mind with the Love Your OCT Guarantee. Heidelberg Engineering are so confident you will love your Spectralis that if for any reason you don’t, we guarantee to take it back after 18 months with no further obligation.” (T&C’s apply.) The Heidelberg Engineering Academy has an action-packed programme of education being delivered at the CET Theatre and on the stand. Every optometrist and dispensing optician could earn up to eight interactive CET points across the three days. Learn more about how to interpret OCT for glaucoma and retinal disease and receive clinical and business advice from three independent optometrists who have already integrated OCT into their practice. See the full schedule at www.tiny.cc/optrafair
Bulget Occhiali from Go Eyewear
GO EYEWEAR The Go Eyewear Group creates and develops prescription spectacles and sunglasses that are synonymous with design, technology and quality. Originally from Brazil, Go Eyewear initiated its international expansion in late 2009, and it is now present worldwide. Between European, North American, Russian and Asian branches, Go has the support of more than 70 account managers and carefully selected distributors. The group’s global network now covers more than 50 countries. Visit the UK team on Stand F92.
Imaging innovations and CET with Heidelberg
Vision Now MARCH 2019
LUNEAU TECHNOLOGY/VISIONIX Visitors to Stand A30 will be introduced to the next generation of eyecare systems from Luneau Technology/Visionix – “the original pioneer of optical wavefront technology”. The Visionix core product design is based on the proficiency and accuracy of wavefront technology, which allows the detailed analysis of all the optical systems within the eye. This, says the company, makes it the leading diagnostic and refraction specialist for eyecare professionals. Visionix can also integrate its new technologies straight to the consulting room via a practice management system to improve patient flow.
Learn about the Visionix range
MENICON Visit Menicon on Stand K60 to learn about Miru 1day UpSide, a daily disposable silicone hydrogel contact lens with unique features that allows customer satisfaction for new and existing wearers. The lens incorporates patented Smart Touch technology to ensure that patients are compliant – even when they’re not. The company also has an exciting range of monthly lenses to discuss, including a multifocal contact lens with a decentred high add. Unique to the world of contact lenses, Menicon also has a full range of speciality lenses including Menicon Z Night, which is made in Menicon Z material. The company describes the lens as “the world’s only hyper Dk gas permeable material approved by the US Food and Drug Administration for up to 30 days of continuous wear”.
“Development is key when it comes to a practice management system,” said Optinet national sales manager, Chris Smith. “The software you invest in now should not be the same software you have in five years’ time – after all, frame styles evolve and so should your software. We are busier than ever adding new features and integrations to FLEX that will save staff time and make the business more profitable. Visit Stand E90 to see what FLEX has to offer your business, including Making Tax Digital and NHS England eGOS.”
MYERS LA ROCHE Myers La Roche is an independent business supporting the independent optical community. In 2018, the company was trusted by more than 200 independent optical practice owners help them to plan, develop and execute key strategic decisions for their businesses. The company has worked with them to: develop management teams to improve business resilience and value; improve work/life balance; renegotiate VAT arrangements to unlock surplus cash and future profits; streamline product and service mix to ensure efficient use of chair time; introduce business partners; create a strategic exit plan over one to five years; resolve partnership issues; negotiate an optimised sale; and create a competitive market to achieve maximum value. Additionally, Myers La Roche mentors first-time buyers, empowering them to proceed on acquisitions with confidence and building the next generation of independent opticians. To find out how we can make a difference to your independent optical business, visit the company on Stand C82.
OPTINET Optinet, NEG’s IT division, will be demonstrating the latest edition of the FLEX practice management software.
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Hear about the latest FLEX features from Optinet
PERFORMANCE FINANCE Performance Finance provides tailor-made loans and finance to independent opticians. The company provides equipment finance, business loans, personal loans. “We are highly competitive with a friendly and helpful approach,” said a spokesperson. “We understand that our clients require a high level of personal service delivered efficiently from a finance provider that has detailed knowledge of their profession. We have a reputation for completing arrangements with speed, efficiency and flexibility and we are proud of our TrustPilot rating of 9.8 out of 10.” For all the latest Optrafair Exchange news, and to register, visit www.optrafair.co.uk Vision Now MARCH 2019
Sustainable eyewear conserving the planet By Joan Grady To preserve the planet, ecological actions are needed now to support and improve conservation. This includes: reducing energy usage; overhauling recycled waste; protecting our water resources; and developing urgently needed global protocols for responsible climate changes. Research reveals that debris is causing record wildlife damage in lakes, rivers and oceans. Marine and aquatic life, from seals to swans, are being strangled with waste; and whales are ingesting plastic substances, including one that died recently after swallowing 80 plastic bags. Sea creatures suffer from discarded nets and plastic
Recycling and eco-friendly products contribute to healthier living on the planet, including its habitants on the ground, in the sea, and in the air. Green living, multi-cellular organisms, sourced without toxic pesticides, are processed in ways that do not deplete the eco-system. Even comprehensive, international monolith companies – and small organisations alike – endorse recycling and eco-compatible programmes.
behaviours – or as a fragrant brew to start the day. Its newly found advantage has been innovatively created with the launch of Ochis Coffee Eyewear.
OCHIS COFFEE EYEWEAR Eyewear companies also take a cue about planetary precautions, and have launched sustainable frames made from an intriguing array of materials – including natural coffee grounds. Coffee is more often associated with social activity and
Trendy sunnies by Ochis Coffee
Vision Now MARCH 2019
Eco-friendly eyewear with recycled coffee millcake and flax meal
Founder Max Gavrilenko says: “My father owned an optical store and workshop, where I studied glasses from my childhood. I wanted to create eco-friendly, comfortable glasses, as I consider plastic pollution a serious ecological problem. After many attempts, I developed a new eco-material made from coffee millcake and flax meal. The frame completely degrades after 10 years in soil or water, and turns into a natural fertiliser for new plants. There are no plastic or petroleum elements among the ingredients.” The frames are made in the Ukraine and feature Carl Zeiss lenses. Designs include contemporary and trendy models in both sunglasses and optical frames. Lightweight and comfortable, an additional benefit is that the frames have a delicious coffee aroma.
ECO BY MODO When Eco Eyewear decided to approach environmental sustainability in 2009, the project was launched as an opportunity to create a unique collection, more than as a growing trend in the market. Another aspect of sustainable products is that the businesses involved desire to not only help the planet, but to endeavour, encourage and educate people to become more self-sufficient. As part of their programme, Eco partners with NGO Trees for the Future, and the company has planted more than 1.7 million trees in Tanzania, Cameroon and Senegal. Giovanni Lo Faro, CEO of Modo, observes: “Our programme is not only to plant trees, but also supports local people to get a better living by providing food for humans and animals, plus an overall impact on recovering land and using it for agriculture.”
Participants in Eco by Modo Trees for the Future programme evaluate tree growth
Eco by Modo combines style and eco-chic in sunglasses and optical frames
Giovanni reflects that the collection aims to make an eco-chic statement for people who want to combine fashion with a positive impact. Colours are inspired from natural landscapes and textures, from the wooden shadows of Nordic forests, to the nude hues of deserts. “With Eco we offer the possibility to choose a distinctive look while preserving the natural world around us,” says Giovanni.
CLEAN WAVES Beer and sunglasses may appear to be an illogical mix. However, Corona beer has collaborated with the marine organisation, Parley for the Oceans, to create the platform Clean Waves. The objective is to boost eco innovative materials, and the first Clean Waves products are sunglasses, made in Italy, from plastic that Parley for the Oceans and Corona harvest from the oceans and beaches they protect.
Distinctive designs by EOE Eyewear in Swedish Lapland
eyewear collection that united the elegance and simplicity of Scandinavian innovation, with the natural beauty of Swedish Lapland. Phthalates that are normally used in eyewear production are non-existent with the completely recyclable and biodegradable concept. Designed in Swedish Lapland, the frames are skilfully handcrafted by Italian artisans in the Alps. Combining the contrasts of nature – wilderness with the beauty, the allure of snow-laden mountains with northern lights – are ingested into each design, with biodegradable acetate and recycled steel. Horn frames are constructed from reindeer horns in the Swedish Lapland. Reindeer lose their horns every year, and grow new ones, so it is a totally natural product. Elegant colourations are achieved with natural colour pigments; and tones inspired by midnight sun, northern lights and lingon berries that grow in the Swedish forests. Designs for men and women unite style trends with streamlined purity.
Parley for the Oceans and Corona beer boost the use of eco innovative materials
A love of the sea and water sports catapulted Francois van den Abeele, CEO of Sea2See Eyewear, to launch a collection with sustainable materials. Being acutely aware that oceans are in peril and fish are
Casually chic in sustainable materials by Sea2See
dying in huge quantities, convinced Francois that the situation was catastrophic. Francois visited the UK in January to present the Sea2See collection at 100% Optical, before exhibiting at Opti Munich later that month. The frames are crafted in Italy, the country chosen by Francois because of the long history of Italian eyewear workmanship. Voluminous shapes, aviator variations, and timeless silhouettes in diverse colourations are included in the casually chic collection. Among many concepts that Francois aspires to achieve in the future includes designs for action sports – and creating quality, techsavvy frames with components revered in non-recycled styles. The development of recycled frames is an amazing opportunity for independent opticians. We are all fortunate to share this beautiful planet. With the promotion of recycling materials, it demonstrates that the world’s resources do not need to be squandered and abandoned. Introducing sustainable eyewear into a practice’s collection is an eco-aware beginning to becoming an active part of preserving, safeguarding and supporting the planet.
Clean Waves produces the frames with a new technology that transforms low-quality types of plastic waste into high performance materials, providing a unique, eco-friendly look. The sun specs are available in a limited edition of 100 pieces in three variations, in stylish tones of White Flag, Coral Sand and Reef Cameo.
EOE EYEWEAR A frosty, bright, snowy day during a snowmobile ride initiated the idea for EOE’s sustainable eyewear. The crisp air with majestic mountains and stunning, amazing beauty, dazzled founders Erik and Emilia Lindmark. They decided to create an
Elegance and simplicity by EOE Eyewear
Timeless silhouettes in recycled materials by Sea2See Vision Now MARCH 2019
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Over 75% of patients agree that they can trust their optician to recommend the best contact lenses for them, regardless of cost. Designed for quality minded patients, DAILIES TOTAL1 is so comfortable that 1 in 3 of eye care professionals who prescribe DAILIES TOTAL1 also choose to wear this lens. For more information:
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A refreshing perspective To help you enhance your contact lens practice, CooperVision offers an extensive product range designed to meet the needs of even more of your patients.
For more information 0870 9000 055* www.coopervision.co.uk
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BRULIMAR OPTICAL GROUP
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ALCON UK Tel: 0371 376 0017 Fax: 0871 351 1005
Tel: 01332 295001 Fax: 01332 295158 email@example.com www.midoptic.com
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Tel: 01279 653785
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THE NORVILLE GROUP LTD
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SEIKO OPTICAL UK
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SILHOUETTE UK LTD
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Tel: 01392 460806
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LENSTEC Tel: 029 2088 3009 Fax: 029 2088 9798
Open your eyes to
Love Your OCT. Guaranteed. The Norville Group Limited, Magdala Road, Gloucester GL1 4DG
Tel: 01452 510321 Email: firstname.lastname@example.org
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www.norville.co.uk Vision Now MARCH 2019
VN brand ad 38x70.indd 1 VN
21/08/2018 17:16 21/08/2018
Designed for everyone. Designed for today. Silicone hydrogel daily disposable contact lenses for all of your patients.
CooperVision is proud to offer a comprehensive portfolio of silicone hydrogel daily disposable contact lenses for the entry level, mass-market and high performance segments of the market1 - to meet the needs of all your patients. www.coopervision.co.uk 1. Based on CooperVision recommended retail price. Retail price is solely at the discretion of the retailer at all times, the above is not meant to inﬂuence the price any retailer charges. MyDay® clariti® 1 day and LIve® contact lenses feature a UV blocker: Warning: UV-absorbing contact lenses are not substitutes for protective UV-absorbing eyewear, such as UV-absorbing goggles or sunglasses, because they do not completely cover the eye and surrounding area. Patients should continue to use UV-absorbing eyewear as directed. clariti® is a registered trademark of The Cooper Companies Inc. and its subsidiaries. © CooperVision 2019.