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V E R Y
SPECIAL THANKS MSU Union Lorne & Jeanne Darnell Broad Art Museum Spartan Printing Pizza House Insomnia Pita Pit Bubble Tea MSU Lear Center Retail Therapy Mad Eagle Belle Row Boutique East Lansing Threads Glossier
We couldnâ€™t have done it without you!
RILEY LANDGRAF AND HALLY DARNELL ASSISTANT TO THE EDITORS-IN-CHIEF Kaitlin Kisel ART DIRECTOR Haley Kluge MANAGING EDITOR Leah Boelkins CREATIVE DIRECTORS Stephanie Nguyen WOMEN’S FASHION DIRECTOR Paris Harper ASSISTANT WOMEN’S FASHION DIRECTOR Zaina Mahmoud MEN’S FASHION DIRECTOR Haley Mince LIFESTYLE DIRECTOR Mia Gallucci ASSISTANT LIFESTYLE DIRECTOR Lauren Oldenburg HEALTH & BEAUTY DIRECTOR Julia Le ASSISTANT HEALTH AND BEAUTY DIRECTOR Brooke Segal CREATIVE BEAUTY DIRECTORS Grace Richvalsky and
Hannah Kutchinski EVENTS DIRECTORS Shannon Kashat & Sam McDowell ASSISTANT EVENTS DIRECTOR Morgan Schwanky VISUAL MEDIA DIRECTOR Abby Burbary & Gabby Burbary ASSISTANT VISUAL MEDIA DIRECTOR Lauren Wallenfels MARKETING & PR DIRECTORS Monica Fleming ASSISTANT MARKETING & PR DIRECTOR Breanna Ratering SOCIAL MEDIA DIRECTOR Hannah Bullion ASSISTANT SOCIAL MEDIA DIRECTOR Taylor Sterenberg ADVERTISING DIRECTOR Kelsey McArdle COPY EDITORS Alexandra Torres and Emma Moller PHOTOGRAPHY DIRECTOR Riley James HEAD PHOTOGRAPHER Emily Nagle WEB DIRECTORS Alex Donlin & Michala White FINANCE DIRECTORS Amy Cao & Madison Marzonie CASTING DIRECTOR Natalie Zunker & Grace Beck
CREATIVE BEAUTY TEAM Sakina Abedi, Mallory Maxton,
Brooke Mullin, Sydney Oprita, Melissa Piszker, Hailie Scott HEALTH & BEAUTY TEAM Claudia Allou, Emily Bankes,
Olivia Bennett, Zoey Berghoff, Madison Blain, Elise Bolton, Alana Esshaki, Jessica Hanna, Meghan Kuhr, Haneen Mustafa, Maddie Pew, Meghan Provenzano, Sara Szafranski, Kiera Williams LIFESTYLE TEAM Áine Dillane, Ashley Fernandez,
Morgan Messana, Anna Liz Nichols, Tiffanie Quinn, Monique Ross, Olivia Russell, Valerie Shea, Kate Soave, Monica Watt, Leah Wedgle, Rachel Yu SOCIAL MEDIA TEAM Amelia Cottrell, Mady Emerson,
Katie Enright, Allison Fargo, Annyalysa Haugabook, Nicole Musgrove, Pimpak Diana Phokrachang MARKETING & PR TEAM Emilee Deeter, Kara Dempsey,
Kaitlin Feeney, Emma Gessert, Kayla Hanson, Amanda Hartman, Jesse Jeppeson, Christina Montagna, Johanna Sverdlov, Ashley Wardlow CASTING TEAM Nadia Lorencz, Bobby Lotzar ADVERTISING TEAM Katherine Andrusz, Carly Gawronski,
Ashley Harrell, Kendall Harris, Charley Macritchie, Hannah Sherman, Mimi Stern, Megan Stolp
ART TEAM Madeline Davis, Madeline Guzzo,
Amber Massey, Kelsey McArdle COPY EDITING TEAM Emma Bollinger, Claire McIntyre,
PRINT PHOTOGRAPHERS Rafael Avcioglu,
Isabel Inchaustegui, Emily Liebau, Jeff Park, Maryam Razzaq, Natalie Zunker
Suzanna Smentowski, Erin Wise BLOG PHOTOGRAPHERS Marissa Dawson, CREATIVE TEAM Victoria Dailey, Daniela Echiveste,
Maddi Miller, Jessica Totten, Ellen Wilson, Alexx Zdrinca WOMEN’S FASHION TEAM Alexa Casimir, Courtney Downey, Kaliyah Jetton, Katie McCoy, Halee Michel, Ashley Reed, Grace Rogers WOMEN’S STYLISTS Hanna Darnell, Alixzandra Jyawook,
Caroline Olmeda, Samia Rafeh, Camille Thomas MEN’S FASHION TEAM Ali Akber, Christian Barrington,
Claire Burns, Joe Soave, Brittany Waugh
Jenna DiClemente, Olivia Kraeuter, Julianna Lindquist, Nicole Ma, Jordyn Wexler PHOTOGRAPHY ASSISTANTS Haley Baeten,
Hunter Carlson, Samantha Harvey, Lauren Klein, Emily Vermeesch VISUAL MEDIA TEAM Olivia Mitchell, Caroline Schulte,
Madeline Stamm, Lauren Wallenfels BLOG TEAM Blair Baeten, RaKala Cosley,
Peyton Del Toro, Natalie Dymkowski, Reyna Hurand, Kathleen Kennedy, Julia Lemke, Lauren Wenker
MEN’S STYLISTS Derrick Dawson, Connor Kenrick,
Patrick Kuiper, Toraki Maehata EVENTS TEAM Taylor Alsko, Sabrina Ciccia, Jordan Glover,
Jade Hoang, Grace Kinerk, Samantha Lanzetta
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FINANCE TEAM Laura Benoit, Hannah Huehn FOUNDERS Kerry Chereskin, Lauren Christopherson,
IN THIS ISSUE
IN THIS ISSUE
FASHION 7 STITCHY SITUATION Patches and embroidery are back and bolder than ever. Check out this season’s newest trend on fall’s staple pieces. 10 DAY TO NIGHT 14 NAME GAME Mix and match your favorite brand names from Adidas to Calvin and everything in between. 18 BOOT-Y CALL 20 YOU FEEL ME? The textures you should be wearing this season will give you all the feels. 24 DIY FLANNEL 25 NETFLIX AND CHILL Channel your favorite movie character and implement their style in your everyday life. 28 MAXIMALISM 32 GOOD VIBES ONLY Get cozy with inspiration from your favorite decade in preparation for the season. 40 HAIR GEL BEAUTY & HEALTH 41 FRESH FACE 44 SPOT ON Spot the newest makeup trend with faux-freckles. 32 KOREAN SKIN CARE 46 MAKE IT POP Play with bold colors, sharp lines and exaggerated make-up with inspiration from pop-art. 48 SPRING BREAK WORKOUT Grab a partner and check out the moves that will get you spring break ready in no time. 50 BIRDS OF A FEATHER 52 ESSENTIAL OILS
LIFESTYLE 53 SPARTAN SPOTLIGHT Read about the Spartans involved with the Climate Reality project as they work towards the betterment of the earth and the environment. 58 PINCHING PENNIES 59 SO LIT 60 I’M SORRY FOR WHAT I SAID WHEN I WAS HUNGRY 62 MINDING MANNERS VIM Magazine
FROM THE EDITORS
CHECK OUT VIM’S TAKE ON THE SUPREME SHIRT AND OTHER LOGO TRENDS ON PAGE 14
From the Editors & Hally Darnell
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Two years ago, we walked into Bessey Hall for our first VIM meeting, complete strangers working together on the Women’s Fashion team under an amazing director. She made our team feel like a family, and that sense of community is something we have carried with us ever since. If you would have told us then that in our senior year at
Michigan State University we would be the Editors-In-Chief of VIM Magazine, we definitely wouldn’t have believed you. At that time, we had a lot of growing to do and a lot of things we still needed to experience, and VIM created the perfect environment for us to do so. Now, two short years and five issues later, we have the incredible opportunity to create not only a publication, but to also build a community that reflects the many voices, faces, and personalities that are VIM Magazine. We are a community of artists, innovators, and visionaries. We are made up of individuals from every edge of campus. We are every major, every college, every interest. This is what makes VIM so refreshing to read semester after semester, and it’s our differences as individuals that set us apart from the rest. Every individual, from our directors to our team members to our general staffers, has worked tirelessly and passionately to create a publication that embodies the values that are at the center of our organization; excellence, diversity, and community. Our publication and organization thrive because we are made up of a diverse community that only settles for excellence. We are a team that learns from our mistakes and grows from them. Our Fall 2016 issue is a reflection of our community and of our vision, and it’s beyond what we could ever imagine.
W O M E N ’ S
Stitchy Situation It’s no secret that fashion is all about repetition. This season, patches and embroidery are back in—guaranteed to make your favorite fall staples just a little more interesting. WO R D S : PA R I S H A R P E R P H OTO S : E M I LY N AG L E ST YLE: Z AINA MAHMOUD B E A U T Y: S A K I N A A B E D I VIM Magazine
CUSTOMIZE PIECES YOU ALREADY OWN WITH HAND-DONE EMBROIDERY AND SOUVENIR PATCHES.
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PATCHES ON CLOTHING HAVE BECOME A TREND JUST AS ADDICTIVE FOR PROVIDING A RETRO, SANDY-FROM-GREASE VIBE THAT THE COOL KIDS JUST CAN’T SHAKE.
Admittedly, the fashion industry is a die-hard fan of understated, everyday pieces. Whether it’s a pair of fitted jeans, a denim jacket or a simple Oxford shirt, the hottest trend of each season seems to be one that challenges the classics. This fall,
embroidery and patches on clothing give these standard pieces a dramatic flair. Following the modern revitalization of the trend by brands on the runway such as Dolce & Gabbana, Gucci and Valentino, embroidery has become a necessity for “it girls” and street
style stars everywhere. The stark contrast between the romanticism and baroque feel of floral embroidery with the edgy feel of a denim or bomber jacket is why this trend completes a look, for any given occasion. The most popular way embroidery
is being incorporated into day-to-day wardrobe is through denim, leather and statement accessories such as loafers or structured tote bags. Commonly channeled through inspiration drawn from the bohemian ‘70s, the trend is now developed with sophistication and modernity. Though embroidery has the versatility to take an outfit from day to night, patches on clothing have become a trend just as addictive for providing a retro, Sandy-from-Grease vibe that the cool kids just can’t shake. The addictive factor of patches is most likely related to the practical element of embellishments on simple pieces. Whether you’re sporting an emoji, a millennial favored catchphrase or a “Kanye West 2020” patch, this fad provides the opportunity to mix fashion—a serious and sometimes intimidating concept—with the playfulness of pop culture. An essential t-shirt or pair of jeans exists with a twist, adding more style to the classic pieces that can sometimes dull an outfit down. Embarking on the journey of patches and embroidery can be done easily and affordably, as the market for these trends have landed in collegefriendly retailers such as H&M and Urban Outfitters. VIM Magazine
9 a.m. Get your morning caffeine fix at Bloom Coffee while rocking these Kendall Jenner-inspired mesh leggings. Pair them with a long sleeve duster layered over a sheer top and your favorite sports bra. Top this cool-girl vibe off with a denim choker and a pair of Stan Smiths.
Day ‘N Night WO R D S : G R AC E R O G E R S , P H OTO S : M A RYA M R A Z Z AQ , S T Y L E : H A N N A DA R N E L L , B E A U T Y: S A K I N A A B E D I & M A L LO RY M A X TO N
College fashion embodies the essence of versatility. We’re always on the move. In our reality, there is rarely enough time in the day to brush our hair, let alone piece together the perfect outfit for every occasion. The best solution to the busy-girl-style-blues is using a staple piece as the base item for every outfit and alternating what it’s paired with to evolve your look from day to night. Try using mesh leggings as a base; not only are they on trend this season, they’re also the perfect piece for our college comfort ideals.
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12 p.m. When it’s time to hit the gym and work off last weekend’s regrets, leave the leggings and sports bra on and swap out the top for a cropped sweatshirt. Finish the look with your favorite workout kicks and a baseball cap. Now you’re ready to break a sweat in style. VIM Magazine
2 p.m. Transform your leggingbased look to hit the books by pairing up them with this seasonâ€™s trending bomber jacket. Ensure you attend every lecture with a sense of luxury by throwing on some creeper style platform shoes and a pair of round reflector sunnies.
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6 p.m. No need to change pants once you’re done with the day’s obligations and you’re meeting your friends for drinks on Grand River—just swap out the sports bra for a crop top and denim jacket. Take off the platform creepers and toss on some velvet sock boots to complete the look and you’re ready to dance the night away.
T H E
N A M E
G A M E
The days of logo-less clothing have come to an end. Itâ€™s time to start rocking your favorite brand names once again. W O R D S : K AT I E M C C OY PHOTOS: ISA BEL INC H AUSTEGUI S T Y L E & B E A U T Y: A L I X Z A N D R A J YA W O O K
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WOMEN’S FASHION STAPLE PIECES The iconic Adidas leaf is the perfect start to your branded wardrobe.
Imagine walking down a busy street, and stopping for a second to look around. Not only will you see casual street style, you’ll also see name brands plastered onto shirts, pants and accessories. As humans, we often imagine and desire an extravagant lifestyle. We obsess over what celebrities are wearing and we try to obtain a similar look or feel. What better way to accomplish this than by wearing big name brands? And trust us, name brands can be affordable, even on a college student’s budget. Sporty street style is becoming a serious trend. This logo-sporting lifestyle
TRUST US, NAME BRANDS CAN BE AFFORDABLE, EVEN ON A COLLEGE STUDENT’S BUDGET.
reminiscent of the ‘90s is now back in full throttle. From athleisure to casual comfort, wearing different name brands is a way to put an impactful stamp on your style. Your own personal image can be created with the many brands available to choose from. Celebrities like Gigi and Bella Hadid and Kendall and Kylie Jenner have also been showing off this look during their time off-duty. Names like Adidas, Calvin Klein and Tommy Hilfiger are making huge comebacks this season and we couldn’t be more excited. One way to go all in on the logo look is with a pair of boyfriend jeans and a
flash of Calvin Klein underwear peeking out at the waist. To top it off, a Calvin Klein hat will take your look to the next level. Adidas joggers are comfortable, chic, and can be worn with anything. To create a look of athleisure, pair your joggers with a cropped Adidas sweatshirt or a Tommy Hilfiger tee. Add a pair of brand name sneakers to further accessorize the look. There is a seemingly infinite amount of ways to mix and match brand names and logos. Being on trend is simple by incorporating these big name logo pieces into your other everyday staples. VIM Magazine
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GET YOUR KICKS Stan Smith Floral Print Sneaker, $84.95
YOU CAN CALL ME ON MY CELL PHONE adidas Originals 3 Stripe iPhone Case, $35
REPRESENT IN #MYCALVINS Calvin Klein Retro Logo High Neck Bra $36
BAD HAIR DAY Tommy Jeans For UO ‘90s Beanie, $45
PUT THE BRAND ON YOUR BACK Puma Exclusive To ASOS Logo Backpack In Sand, $34.
NO PANTS, NO PROBLEM Tommy Jeans Logo Sweat Dress, $181
DON’T CHOKE Fenty X Puma By Rihanna Logo Choker, $31
CROP THAT TOPS THE REST Adidas Original cropped long sleeve sweatshirt, $58.50.
FASHION ON YOUR TIME Adidas Unisex ADH2967 Black Watch, $95
B O O T - Y C A L L When you think of fall, hot apple cider, changing leaves and football games all come to mind. This season is also the perfect time to pull your cute, comfy clothes out of storage! Flannel shirts, sweater dresses and jeans are not complete without the perfect pair of boots. A rundown of the seasonâ€™s hottest boot trends and incorporating them into your wardrobe is necessary for killing the fashion game this fall. WO R D S : K A L I YA H J E T TO N P H OTO : J E F F PA R K ST YLE: CAMILLE THOMAS
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OVER THE KNEE BOOTS From leather to snakeskin, over-the-knee boots have become all the rage with women, teens and celebrities. High-heeled over-the-knee boots are the perfect statement makers, and look amazing with t-shirt dresses and can add the right amount of flair to a blouse and jeans.
CYLINDER SHAFT BOOTS Coming up to about mid-calf, these booties come in a variety of colors and display many different heel designs. They enhance the style of your little black dress, so go ahead and rock these at your next black and white party!
YEEZY BOOTS If you follow Kanye West or the Kardashian clan, you’ve most likely seen these boots sweeping their social media pages. They bear a resemblance to cylinder shaft boots but have a skinnier heel perfect for nighttime wear. Young women everywhere are recreating Yeezy boots using spare socks and their best stilettos for a more affordable version. For the real deal, Yeezy boots run around $245.
CLEAR BOOTS This fall boot trend is like a Cinderella slipper that has come to life. While a less conventional style, clear boots are garnering a lot of attention because of their transparency. In addition, they’re versatile and can be paired with almost anything. This style of boot can be found in the Yeezy collection, as well as in Sears or on ASOS.com for about $55-$65. Give them a try if you’re feeling a bit more daring.
CHELSEA BOOTS This style is an ankle boot upgrade. Chelsea boots are likely the most comfortable of all the styles discussed. Plus,they’re made for men and women, and can be found in materials like leather, velvet and suede. With the comeback that velvet has been making this year, pairing this style of chelsea boot with a black skinny jean can really make a pair of pants pop!
Y A F E E L M E ? Look good. Feel good...to everyone around you. The textures that you won’t be able to take your hands off of this season, or anyone else’s for that matter. P H O T O : E M I LY N A G L E B E A U T Y: H A N N A H K U T C H I N S K I & G R A C E R I C H VA L S K Y ST YLE: STEPHANIE NYUGEN
RUFFLES Channel Beyonce’s ‘Lemonade’ with earth-toned ruffles from head to toe.
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WOMENâ€™S FASHION LEATHER Leave your leather jacket behind and opt for leather accessories instead.
VELVET So you can look as good as you feel
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FUR Keep faux-fur in good condition by keeping it from wet weather.
DIY STATEMENT FLANNEL If you haven’t tried a DIY yet, we aren’t sure it gets easier than this! Don’t be afraid to get your hands a little dirty with this on trend look W O R D S : C O U R T N E Y D O W N E Y, P H O T O S : E M I LY N A G L E , S T Y L E : A L E X A C A S I M I R
Flannel shirt Two large buckets Bleach Vinegar Clothing hanger Rubber gloves Magazine, newspaper or piece of cardboard Fabric paint Paintbrush DIRECTIONS: STEP 1: Find an old
flannel or purchase one from a local resale store or thrift shop. STEP 2: Fill one bucket
with a 2-to-1 solution of water to bleach, then fill a second bucket with a 2-to-1 solution of water to vinegar. Put your flannel on a clothing hanger and dip it into the bleach solution. Keep it in the STEP 3:
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solution for about four minutes. For an ombre effect, gradually pull your flannel up out of the solution every two minutes. Note that different fabrics and patterns react differently to the bleach, so the amount of time a shirt needs to stay in the bleach will vary. STEP 4: Once you are
happy with how bleached it is, put on some rubber gloves and take the shirt out of the bleach solution. Squeeze out the extra solution.
STEP 5: Place your
bleached shirt into the vinegar solution and let it soak. This will help stop the bleaching process. STEP 6: Wash and dry your
shirt on its own or with other bleached flannels. If it still smells like bleach after the first wash, feel free to rewash it. When dry, lay the flannel on a flat surface. We recommend placing a magazine, newspaper or piece of cardboard under the area you would like to paint. STEP 7:
STEP 8: Find a lyric or
phrase to write on the back of the shirt. Using fabric paint, paint the lyric or saying in light layers. Use the lines on the flannel to help you write straight. Readjust the magazine, newspaper or cardboard piece as you go. STEP 9:
STEP 10: Once the first
layer of paint of the lyric or phrase is finished, apply another layer to increase opacity. Remember, your letters should by no means be perfect.
M E N ’ S
Netflix and Chill Don’t just idolize the characters you see in your queue, try channeling their style. Look for inspiration from all characters from Bender to Bond. WORDS: CL AIRE BURNS, PHOTOS: RILE Y JAMES, ST YLE: CONNOR KENRICK VIM Magazine
A D D
C H A R A C T E R
A lot of things about Top Gun are great: there’s the action and there’s Tom Cruise, but one overlooked aspect of this film is the wardrobe. Aviation and military-style clothing similar to what Cruise sports as Maverick in the film is still trending today. Grab a simple military-style or bomber jacket, and iron on some patches to customize the piece. Toss on some dark jeans, boots and, of course, aviator sunglasses. You’ll be sure to receive requests for a one way ticket to your wardrobe!
Dress for the upcoming winter with layering inspired by Judd Nelson’s character, Bender, from The Breakfast Club. Start with a white t-shirt and follow with an oversized flannel, then a jean jacket. Wrap those layers up in a long trench coat to create the effortless, layered look. Be even more inspired by Bender’s look by adding a pair of ripped jeans and boots. Don’t you forget about the attitude that comes along with this style, too!
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Y O U R
S T Y L E
There’s nothing better than a man in a suit, right? This clean, “007” look is guaranteed to make Bond girls flock your way. A light gray suit and tie can instantly give any guy sleek, secret agent-like vibes. Pair the suit with simple dress shoes and accessorize with a watch or sunglasses to express your own style in this classic look. If you bring this look to the bar, remember to order your martini shaken, not stirred.
Grease is the word for your next go-to look. Gel your hair back and throw on your favorite t-shirt. A black or white tee or a bold graphic tee are both solid choices. Pair the t-shirt with fitted denim jeans and top the look off with a pair of Converse or Vans. Since summer nights are long gone, be sure to bring along a leather jacket if you don’t want to be stuck dealing with chilly weather or you don’t have a Sandy to warm you up. VIM Magazine
M A X I M A L I S M Throughout this year, the baggy clothing evolution has progressed, becoming popular among all genders and being pieced together with different elements of fashion. W O R D S : B R I T TA N Y W A U G H P H O T O S : M A R YA M R A Z Z A Q ST Y LE: DERRIC K DAWSON & PAT R I C K K U I P E R A
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CONTRASTING SIZES Some oversized outfits are composed of a larger top and skinny jeans, while others are composed of baggy active pants and a more fitted top. The contrast of one baggy piece and one tighter piece that we see today tends to be more appealing to the eye than what oversized fashion was in the early 2000s.
ADD YOUR KICKS The modern innovation of oversized clothing has become artistic and prevalent in street style. Itâ€™s a comfortable look for men and can be upgraded with a nice pair of sneakers and a gold chain.
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SLUG IN DISTRESS Adding do-it-yourself distress to over sized items can bring this type of look to the next level. Keep an eye out for on-trend accessories to add flare or dimension to the already appealing oversized look.
G O O D
V I B E S
O N L Y
Every season seems to bring a new decade back from the past. If you havenâ€™t already taken inspiration from the 70â€™s, you will now with these cozy looks perfect for cool weather. P H O T O : E M I LY N A G L E B E A U T Y: H A N N A H K U T C H I N S K I & G R A C E R I C H VA L S K Y S T Y L E : C R E AT I V E T E A M
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SLUG OVERALLS Overalls are back and easy to layer with sweaters for the cold months ahead.
SEASONAL SWEATERS Keep your sweater game strong with different sizes, styles and knits.
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FINDING FABRICS Mixing fabrics like sherpa and suede exudes style with just one piece. This combination of fabric allows for the tasteful transition in to winter months.
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Instead of going with the flow, it’s time to work with it.
W O R D S : J O E S O AV E , P H O T O : E M I LY L I E B A U , B E A U T Y: M A L L O R Y M A X T O N
Justin Bieber, Elvis Presley and Lucky Blue Smith. All of these men have something in common, something they share with millions around the world. They’re each hair icons and owe most of their success in styling to one item: hair gel. Since its invention in 1929, hair gel has assisted both men and women in completing their signature looks. Be it a classic business cut that has graced the likes of men such as John F. Kennedy or a grungier look
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from the superstar, Justin Bieber, hair gel is everywhere. It has given its users the freedom to shape their hair into whatever they desire and helps one’s hair become a part of his identity. One student we interviewed understands the power of hair gel, saying, “I use gel everyday as a way to make sure I look presentable and puttogether. It’s one of the few things that I feel like I absolutely need in the morning and it gives me a feeling of individuality.”
This student is like most people as he feels incomplete without the addition of hair gel. He enjoys the quickness of it, stating, “it takes me maybe thirty seconds in the morning, and I just put it on four fingers and comb my hair back.” Hair gel presents an easy way to stand out or to maintain a classic look that has been a staple for ages. For a great way to have your hair appear the way you want, look no further than timeless hair gel.
H E A L T H
Fresh Face From no makeup at all to colors that pop, and everything in-between, we are talking beauty from the inside out in our fall issue. W O R D S : J U L I A L E , P H O T O : M A R YA M R A Z Z A Q , B E A U T Y: H A N N A H K U T C H I N S K I VIM Magazine
GLOSSIER X VIM Meet the beauty company inspired by what girls need in real life.
Glossier Generation G $18
Glossier Perfecting Skin Tint $16
Glossier Boy Brow $16
Glossier Haloscope $22
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BEAUTY & HEALTH
W What we once knew as just an Instagram hashtag has now transcended social media and become a cultural movement that could not have come at a better time. With a rising awareness surrounding social issues, one thought that has plagued many women is the definition of beauty. Combine that with the ever-looming presence of social media and you have a recipe for a perpetually confused female demographic. Since the dawn of social media, beauty trends have been put on blast, from clown contouring to baking to Kylie Jenner’s overdrawn, er, filler-injected lips. In the midst of all this viral chaos, celebrities such as Alicia Keys have taken a stance and vowed to go makeup-free. Even the known beauty enthusiast, Kim Kardashian, flirted with the no makeup trend by attending a show during Paris Fashion Week sans a speck of product on her face. Earlier in the year, Keys penned an essay detailing the rather strenuous and extensive standards women are held to and thus, the “No Makeup Movement” was born. Think of it as a crusade of sorts— fighting against those who equate beauty with a total lack of imperfections. Now, don’t mistake this as an
“anti-makeup” campaign. We at VIM are known to appreciate a bold lip or a fierce cat eye. Instead, use this as an opportunity to reflect on why we wear makeup and challenge the concept of beauty. Are we slathering on layers of product to appease the demands of gender norms? If so, put down that BeautyBlender and step away from the cream contour. If not, you do you and carry on with the immaculate eye shadow blending. The point of this is to remind our readers to do whatever pleases them. It’s your face, your body and your decision. Now, we know going completely make up free is a little daunting. To help ease the anxiety, we’ve teamed up with Glossier to bring you a no makeup-makeup look that will satisfy your inner “Girl on Fire.” Start with a clean, moisturized face and blend in a sheer foundation such as Glossier’s Skin Tint. This product will revive tired looking skin and provide a youthful glow that will even make Sleeping Beauty green with envy. Next up, groom your brows with the award winning Boy Brow from Glossier. To top off the look, apply the Balm Dotcom to your lips and the top of your cheekbones for an enhanced rosy pout and an added dewy touch. VIM Magazine
BEAUTY & HEALTH
SPOTTED: The newest trend in makeup is one you may be lucky enough to have been born with. WO R D S : M EG A N K U H R , P H OTO : R A FA E L AVC I O G L U, B E A U T Y: H A N N A H K U TC H I N S K I & G R AC E R I C H VA L S K Y
WHETHER IT’S your eyebrows, eye shape or lip size, there’s a Sephora full of ways to change up your look. Over the years, we’ve all adjusted our looks, from eyebrow thickness to lip size to face shape. In recent years, fake freckles have been added onto the list of those adjustments. The trend is a fun way to sport a fresh-looking face. Natural freckles stand out when the sun hits the face and they instantly make your complexion look sunkissed and bright. The first thing you’ll need to do is simply go about your makeup routine as normal. Put
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HIGH-END PRODUCTS Stila All Day Waterproof Brow Color, $21, Sephora Anastasia Beverly Hills DipBrow Pomade, $18, Sephora Tarte Tarteist Double Take Eyeliner, $24, Sephora Sephora Collection Retractable Waterproof Eyeliner, $12, Sephora
DRUG STORE PRODUCTS e.l.f. Studio Eyeliner and Shadow Stick , $3 Revlon ColorStay Eyeliner, $5.69 L’Oreal Brow Stylist Definer, $8 Milani Brow Tint Pen, $7
on your favorite foundation, conceal those under-eye bags and then let those freckles bloom. These beauty marks are also a great way to mask any cover up “cakiness” or facial imperfections, so place them wherever you desire. To achieve the most natural look, dot the freckles across the top of your cheekbones and the middle of your nose. Whether you use a brow pencil, eyeliner or gel liner, be sure to create different sized freckles and place them randomly across your cheekbones and nose. Opt for a long-wear or waterproof product to
ensure your look stays fresh throughout the day. But whatever you choose, don’t use liquid eyeliner as it smudges easily and won’t give you the natural look you’re going for. If you find your freckles are too dramatic, pat some blush or cream concealer on top of them. If you’re all for the dramatic look, sweep some NARS “Orgasm” on before freckling those cheeks. Dab over your finished look with a beauty blender, cotton ball or your fingers with setting powder to make sure your cute and speckled face doesn’t go anywhere.
BEAUTY & HEALTH
1. THE DOUBLE CLEANSE Foam cleansers remove water-based debris, such as dirt and sweat, while oil facial cleansers remove oilbased debris under the skin like makeup and poreclogging serum. A double cleanse is of utmost importance.
Another crucial step in a skincare regimen is exfoliating away dead skin cells to leave a smoother and clearer complexion. Those with dry skin should consider skipping this step every other day.
3. TONER Toner is a must-use item in a skincare routine as it preps and softens skin for subsequent steps, balances skin’s pH levels and makes for easier makeup application.
Steps in the right direction When an average American hears the phrase, “ daily skincare,” it isn’t typical for the mind to conjure images of an extensive, lengthy routine. To some Koreans, however, a time-consuming skin care routine is the norm. Unsurprisingly, many Korean women are known for skin soft enough to make a baby jealous, in other words, their commitment pays off. Here are five steps for a college student in a time crunch, towards better skin. WORDS: SAR A SZ AFR ANSKI
4. SERUM Serum is extremely beneficial. It not only aids in regeneration of the skin, but also targets specific issues such as redness and hyperpigmentation from acne scarring.
5. EYE CREAM The last step is for hydrating, brightening and tightening skin around eyes. Over time, it will aid in the reduction of fine lines and other wrinkles. VIM Magazine
M A K E
P O P
With bold brows, vibrant hues and sharp lines, becoming a pop icon has never been so simple. P H OTO S : I S A B E L I N C H AU S T EG U I B E A U T Y: H A N N A H KUTCHINSKI & G R A C E R I C H VA L S K Y
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MAKE IT SHARP Crisp lines and sharp angles make for an unconventional daytime look. VIM Magazine
BEAUTY & HEALTH
Sexier by spring break Although it’s still months away, spring break excitement has already begun; warm weather, no stress, glowing tans and fruity cocktails by the pool have likely been crossing our minds. Amongst the spring break buzz also brings along the desire to look and feel your best. Those dreams of toned abs and a new and improved version of yourself is now possible. This workout series is aimed to help you look and feel healthy. With its modernized and eccentric exercises, it targets various muscle groups and tones your entire body. It’s proven that having a workout partner improves your workouts, increases your motivation, challenges both partners and makes working out something to look forward to. All of the exercises in this workout must be done with a partner to be achieved and provide the best possible results. These can be done anywhere and with anyone. Challenge yourself by setting a timer and seeing how long you can perform each exercise and repetition. Don’t forget to hydrate, rest and stretch along the way! W O R D S : ZO E Y B E R G H O F F P H O T O S : J E F F PA R K ST YLE: JULIA LE
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PARTNERED SQUAT IN-N-OUTS (25 REPS)
Face your partner and grab each other’s hands. Begin doing jump squats in and out while moving your partner’s arms in a mountain climber or bicycle motion. Begin the squat by standing tall and then jumping out to a wide squat; your partner will do the same. For the duration of the exercise, you will be moving your arms with your partner. This is a faster exercise and is sure to get your heart pumping.
BEAUTY & HEALTH PARTNER PLANK IN-ANDOUTS (20 REPS)
You and your partner will both be in a plank position opposite of each other with your feet being closest together. Next, perform jumping in-and-out planks by jumping your legs and feet out into a wide stance and then jumping your legs and feet back together. Make sure that your arms never change position. When your partner’s legs jump out, you should be in the alternate position.
PARTNER HIP BRIDGE BICYCLES (30 REPS)
You and your partner will lay on your backs, lying across from each other. Raise your legs and match the bottoms of your feet up. Then begin a bicycle exercise of moving your legs in a pedaling motion, coordinating with your partner. To add a challenge to this workout, raise your rear-ends into the air with your hips as high as you can hold them. Adding the hip bridge hold targets your glutes and lower abdomen.
PARTNER HIP BRIDGES (25 REPS)
Lay on your back opposite of your partner in a normal hip bridge position. Make sure your toes are touching your partner’s. Then perform 25 repetitions moving your hips up and down simultaneously with your partner with your feet staying in the same position. Put your arms in a “T” position to create stability and equal balance.
SLUG STAY FLY You can take this look to the street by softening the hues and not letting the shadow leave your lid.
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BIRDS OF A FEATHER
Looking for color inspiration for your next beauty adventure? Look no further than outside your window and take some inspiration from our friends flying about. P H O T O S : E M I LY N A G L E , B E A U T Y: H A N N A H K U T C H I N S K I & G R A C E R I C H VA L S K Y
BEAUTY & HEALTH
Essential oils 101
Improve your mind, body, and soul with the oils you should own. W O R D S : H A N E E N M U S TA FA PHOTO: ISA BEL INC H AUSTEGUI ST YLE: JULIA LE
Essential oils are essentially (see what we did there?) highly concentrated plant extracts that have the amazing ability to benefit your body from the inside out if used properly. Before diving into the world of essential oils, let’s get informed on some of the basics. Uses of essential oils vary from personal beauty to household cleaning products to natural medicinal remedies. Essential oils are often antimicrobial, antiinflammatory and full of antioxidants. These oils have become more popular due to their all-natural chemistry and because they’re free of side effects. Here’s some information on a few of the many essential oils that exist and how incorporating them into your lifestyle can create a healthier you.
Need to clear your head? Peppermint oil works to purify and stimulate the mind and can also increase mental alertness. This is one of the few oils that can be taken internally, which is convenient as it is a great addition to any recipe to help with indigestion. Mix a few drops in your water, coffee or tea and sip away. Peppermint can also freshen morning breath and relieve sore muscles when used topically.
Got blemishes? Whether you’re dealing with the occasional break-out or a long term battle with acne, tea tree oil goes in for the kill. Apply the oil with a cotton ball to any problem areas and leave it on overnight to wake up to a clear complexion in the morning.
Sick? Eucalyptus has got your respiratory system’s back. If you’re ever experiencing a cold, runny nose, sore throat, congestion or bronchitis, then try this quick fix: put a few drops of eucalyptus in your hands, rub them together, inhale and feel instant relief. Not only is eucalyptus helpful for respiratory infections, it can also be used as an alternative to store-bought deodorants.
Stressed? If you’re a college student, then probably. Lavender has the ability to eliminate tension, relieve pain, reduce stress and enhance blood circulation. This oil also works wonders to disinfect your scalp and skin. If you’re feeling the need to treat yo’ self, try taking a warm bath with a few drops of lavender oil.
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Spartan Spotlight Itâ€™s easy to think about the consequences of our actions now. The Climate Reality Project is challenging us to think to our future and create a better way of life for the decades ahead of us. WO R D S : L A U R E N O L D E N B U R G , P H OTO S : R I L E Y J A M E S VIM Magazine
F I G H T
C L I M A T E C H A N G E . . .
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and imagine the sweet smell of air when the days begin to roll towards spring. Picture the crisp chill of the day when fall creeps up on the last days of summer. Think about those moments in which we experience the true beauty of nature. CLOSE YOUR EYES
Today, these gifts are being threatened and just like any small child on Christmas, we need to protect our presents from being stolen by the Grinch. In our case, the Grinch is climate change. A group of motivated activists pledged to protect the gifts of nature. This group is The Climate Reality Project, a national non-profit organization founded by former vice president Al Gore. The organization has made its mark across our country through their
efforts to promote environmental sustainability. A group of students at Michigan State started their own MSU Campus Corps of the Climate Reality Project. As the phrase, “go green,” is so often heard across campus, it is fitting that these activists are motivating East Lansing to literally go green. According to the group’s leader and organizer, Laura De Palma, the mission of The Climate Reality
Project Campus Corps is to educate campus communities about climate change and win concrete policy results to solve climate change. De Palma continued to explain that the specific goal for this semester is to continue MSU’s legacy as a national leader on the prevention of climate change by convincing President Lou Anna K. Simon to commit to switching to 100 percent renewable electricity by the year 2030. Throughout the
semester, the student activists have taken over the streets to gain student support and acquire signatures for a petition on the matter at hand. Within the last few months, The Climate Reality Project acquired over 7,000 signatures from individuals who support the renewable electricity switch. The number of the group’s supporters keeps growing every day. With over 60 volunteers helping the MSU Campus Corps, their goal is surely within reach. We’ve caused our planet major suffering. It is time to change the way we live. Between the devastation already caused by air pollution, deforestation and rising sea levels, we must find the motivation in ourselves to make these environmentally positive changes today. At a meeting with members of The Climate Reality Project, the question of why students fight for climate change was asked. One student answered, “because if I don’t, who will?” It is on us to maintain and savor this beautiful planet for future generations, so let’s start now. Get involved with the Climate Reality Project MSU Campus Corps by liking their Facebook page and attending meetings and events. VIM Magazine
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Pinching Pennies WO R D S : A S H L E Y F E R N A N D E Z , P H OTO : J E F F PA R K , ST YLE: MIA GALLUCCI
Waking up and suddenly realizing you’re in your 20s is a giant leap into adulthood. In today’s fast-paced society, the sooner we start saving money, the better off we will be in the long run. Read on to learn about financial habits you can implement in your daily life so you and your bank account can thank yourself later:
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1. START SAVING NOW
A variety of benefits result from saving – what matters is finding tips and tricks that work for you. Try to maintain a “rainy day” savings account. This account can serve as a backup plan in case life throws any sort of curveball at you. This account ideally holds enough money for up to six months of regular living. It may seem crazy as many of us are barely in our 20s but it’s never too early to start saving
up for retirement. Opening a Roth IRA (Individual Retirement Account) allows your money to grow in a taxfree environment. Aim to start this account by saving five to ten percent of each paycheck you receive. An alternative option is participating in your employer’s 401k plan if offered. 2. BUDGET YOUR SPENDINGS
It’s easy to get carried away with spending but apps like “Mint” can help us control it. Mint is a great app because it allows users to view all personal bank accounts in one place and receive bill reminders and alerts about over-spending. In addition to this, users can categorize each transaction made, and
create a budget for each category. By identifying which aspects of life are most costly, it becomes clear where spending should be cut back. 3. CHECK YOUR CREDIT SCORE REGULARLY
Checking your credit score about every three months is important. Your credit score is a number based on your credit report that lenders use to determine your capacity to repay a loan. In simpler terms, entities use this number to decide if you are eligible to receive their money. This number is crucial when making big purchases like a new car or a house. You can check your credit score for free on websites like CreditKarma.com.
MEET SYLVIA MOULTHROP: MSU STUDENT, INSTAGRAM AFICIONADO AND OWNER OF NEON CANDY, A CUSTOM NEON SIGN BUSINESS. After creating custom neon signs for her friends, Sylvia jumped on the opportunity to reach an entire market of neon-signobsessed-college-students. Sylvia launched Neon Candy this fall and uses EL wire, a budget-friendly alternative to glass, to make all her products. She creates custom neon designs from trendy sayings, everyday objects and symbols that inspire her. We sat down with Sylvia to ask her a few questions. Q: HOW DID NEON CANDY START? A: I saw an opportunity to put
myself out there creatively and went for it! I’ve recently gone through a career path transition and throughout, I realized that your biggest limitation is your own imagination. Do what you love, love what you do. In the
I REALIZED THAT YOUR BIGGEST LIMITATION IS YOUR OWN IMAGINATION. DO WHAT YOU LOVE, LOVE WHAT YOU DO.
future, I see myself working in a creative position. I wanted to invest my time in something that I’m proud of and that could potentially lead to future opportunities. But regardless of that, my creative process is genuinely so much fun and ultimately that’s the most important part. Q: DESCRIBE YOUR STYLE IN THREE WORDS: A: Edgy, earthy and evolving.
transform a space and give a room that extra spunk. After I made my first piece, “Trust Your Soul,” I was addicted to the feeling of creating something I loved. Every time I make a piece, I show my best friends, who I consider my creative backbone, and have their constant support. Encouragement has made everything so exciting.
Q: WHAT STYLES OF NEON ARE YOU LOVING RIGHT NOW AND WHAT ARE YOU DRAWING INSPIRATION FROM? A: I’m all about retro ‘80s
To view and purchase Sylvia’s highly in-demand signs, check out @NeonCandyShop on Instagram or visit Half Mile Handmade, a hand-crafted goods store in Bay City, Michigan.
this season. I love how a neon piece can completely
WORDS: MIA GALLICCI P H O T O : R A FA E L AV C I O G L U VIM Magazine
I’m sorry for what I said when I was hungry Are you bored with your go-to East Lansing restaurants? While not in walking distance, these greater Lansing eateries are worth the Uber ride or calling up your friend with a car. Check out our highly-rated, newly-uncovered recommendations to get you started on your next food adventure no more than four miles away from campus! WO R D S : M O N I C A WAT T & O L I V I A R U S S E L L , P H OTO : R I L E Y J A M E S
FOR CREPE SAKE
Thai Princess is one of the most authentic Thai restaurants in the greater Lansing area. Owned and operated by a local Thai family, the dishes maintain their roots in authentic spices and flavors. Searching for the taste of true Thai cuisine? We recommend the Pad Thai. Be sure to ask for some spice (but only if you can handle the heat).
Red Haven is a locally owned, farm-to-table restaurant located on the ground level of the Hamptons Apartments. The menu features food and beverages all locally crafted, grown and raised in Michigan. The menu varies daily based on what is in season, which provides an element of surprise and can mean anything from salads to brisket on a given day. For dinner, enjoy dishes served tapas style and share with your friends or your significant other! The environment is quaint and rustic with barn wood and eclectic touches that create a unique atmosphere. This sophisticated dining experience is perfect for special occasions.
“The limit does not exist” at this Lansing pizza place. This menu will make you do a doubletake with its unique combinations and out-ofthis world atmosphere. For those with adventurous palates, we recommend the “Trust Us” pizza pie, a pizza with the chef’s toppings of choice. This unique pizza makes The Cosmos is a one-of-akind eatery that never disappoints, as many customers claim.
In need of a coffee break, a filling crepe or even a salad? For Crepe Sake is a delicious spot suited for the above occasions and more. This Lansing eatery has a wide variety of scrumptious meals and a range of options to accommodate dietary restrictions. Not to mention, their Nutella crepes filled with loads of chocolate to satisfy any sweet tooth are reportedly a customer favorite. Apart from their spectacular menu, they offer services like frequent customer cards, takeout, delivery and excellent customer service to truly encompass the hospitality of a locally owned restaurant.
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FOR CREPE SAKE
LIFESTYLE » After receiving a gift » After attending an event » Following an interview » After completing an internship or leaving a job » Writing to someone who attended an event you hosted When writing a thankyou note, it is important to send your thanks as soon as possible. We recommend sending thank-you notes within ten days of the occasion. HOW TO WRITE THEM
When writing thank-you notes, keep in mind you want to show your gratitude while still being professional. Keep these tips in mind when writing your next note.
Minding your manners
In the midst of social media and online frenzy, hand written notes act as a thoughtful gesture professionally and personally. WO R D S : T I F FA N I E Q U I N N P H OTO I L L U S T R AT I O N : M A U R E E N M AC L E A N
In a new era of digital thank-yous, a tweet, text or post on social media can easily be forgotten. However, a handwritten note expressing your gratitude is always memorable. Typically, a digital thank-you doesn’t feel personal and doesn’t provide the opportunity for you and the recipient to connect. These factors are critical, especially when leaving a first impression. In contrast, a handwritten thank-you note shows appreciation, thoughtfulness and effort which leaves a stronger impact on the receiver. WHEN TO WRITE THEM
There are a variety of scenarios for which you could write a thank-you note. Occasions for a handwritten thank-you note include:
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» Keep it concise and to the point. State your thanks and address how appreciative you are for the gift or opportunity. » Add a line that references your experience or highlights something specific that states your connection with the person to whom you’re writing. » Restate your thanks at the end and sign your name. Optional: Include your contact information. » Optional: Include your contact information at the end of the note. » Ensure the letter is a professional and positive representation of yourself. THANK-YOU NOTE KITS
Say something simple with clean cut stationary from smythson.com or go the colorful route with something fun from papyrusonline.com or tinyprints.com. Whatever your style, you’ll find a template for the perfect thank-you note!
10049 GRAND RIVER RD SUITE 600 BRIGHTON, MI 48116 Monday, 8 a.m. - 9 p.m. Tuesday, 8 a.m. - 6 p.m. Wednesday, 8 a.m. - 9 p.m. Thursday, 8 a.m. - 9 p.m. Friday, 8 a.m. - 6 p.m. Saturday, 8 a.m. - 4 p.m.
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Michigan State Universityâ€™s student-run fashion, beauty and lifestyle magazine. Accepting new members spring 2017. For information on how to join, visit VIMMAGAZINEMSU.COM