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CHAMBER MESSAGE embers doing business with members – that is the foundation of the annual Fresno Chamber's Membership Directory and Buyer's guide. So, welcome to the new 2015 edition!

M

If, throughout the year, you keep this convenient publication within arms reach, I am convinced that you will find it will both serve you, and be of service to you as a Chamber member.

The charge of the Fresno Chamber is to ensure you get value back for your investment. We are pleased to share that we have had continual assurance from members that this directory has increased the number of new customers coming to their doorway. Add to that inquiries from our website, a daily avalanche of phone calls seeking assistance, the exposure afforded to members in our publications along with the networking opportunities throughout the year and you can see why one of our members stated, "The Chamber truly is the main intersection of business communication in Fresno." Research has shown that consumers prefer to do business with businesses who are Chamber members. Why? Because there is a trust factor that surrounds businesses that are active in community affairs. The Chamber association adds to that trust. The Schapiro Group, a respected national research firm, conducted a study detailing these compelling results: • 63% of consumers were more likely to buy goods and services from a company they believe is a Chamber of Commerce member. • 51% of consumers were more aware of a business based on its membership with the Chamber • 57% of consumers were more likely to think positively of a business’s local reputation

www.fresnochamber.com

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Sequoia Council Boy Scouts of America Prepared. For Life. Preparados. Para El Futuro.

6005 N. Tamera Ave. Fresno, CA 93711 559-320-2100

230 NW 3rd Ave. Visalia, CA 93291 559-732-3424

www.seqbsa.org

.... All because those consumers were told that the business is a local Chamber member. So make sure your member decal and plaque are displayed prominently! Chamber members have found it profitable to remain aggressive in their marketing efforts – especially in a changing economy. Knowing the universe is smaller, Chamber members are aware they need to get a bigger piece of the pie. Continuing to be involved with the Chamber and the community helps toward that effort. Joining the Chamber means coming together with more than 1,400 other businesses and organizations in order to become a true force to be reckoned with when it comes to business interests in the valley. Our unification develops a strong voice for business in our community and helps determine its economic health. Thank you for being a part of this effort.

Sincerely,

Al Smith President & Chief Executive Officer Fresno Chamber of Commerce

Fresno CA Community Profile  

Annually, the Greater Fresno Area Chamber of Commerce publishes the Membership Directory and a Buyer’s Guide. It is done as a service to our...

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