Evaluation; Forms and Conventions Masthead and title – One feature that can be seen among magazine is placing the image over top of the masthead; I have chosen to do this on my own front cover as I think it add extra dimension and really makes the close up of my models face stand out. As my title is 5 letters, I have positioned the masthead in the centre as I feel this creates a sense of symmetry and professionalism. While the photo does make it slightly harder to read all the letters, if this was a real magazine my audience would already know the name of my product, I wouldn’t position the image over my masthead on every issue, and the magazines website is also clearly visible showing its’ title, I don’t think this would cause a problem. The yellow writing I have positioned behind my masthead almost ’shadows’ it on my front cover, making it stand out more but would also become part of my magazine’s ‘house style’, as it is a feature not often seen on other media products and adds to mines uniqueness.
Cover photo – The photo is a close up shot, positioned in the middle of my cover. This allows me to position cover lines around each side, which is conventional for pop magazines like mine. While a lot of magazines take photos that include more of the models body, as seen in this teenVOGUE magazine, I chose to keep the main focus on her face as this is primarily a music magazine, and other teen media products often include more fashion (so they would want to see the what the person is wearing).
Mise-en-scene Mise-en-scene is the arrangement of props and other items to 'set the scene', and one example of this in my magazine is the blue pillow I use in the image in my feature article; this has connotations with sleepovers, bedrooms, and is very informal (making the reader more connected to Isabel). This follows convention as images in feature article typically contain more items then those on the front cover (which tend to be more simplistic as to not take attention away from the main image/cover lines).
Cover lines – In keeping with convention, my magazine has 6 cover lines. This is towards the higher end of thetowards the higher end of the average, however, those aimed at my audience (the teenage market), tend to have more than those aimed at mature, or products from the ‘alternative’ genre; reflecting their busy, energetic lifestyle and way their minds work and are more inclined to pick up a magazine based on what they see on the cover, opposed to picking it up and reading the contents page. average, however, those aimed at my audience (the teenage market), tend to have more than those aimed at mature, or products from the ‘alternative’ genre; reflecting their busy, energetic lifestyle and way their minds work and are more inclined to pick up a magazine based on what they see on the cover, opposed to picking it up and reading the contents page.
Puffs – I have chosen to include a free gift with my product, as a result of 100% of those who answered my questionnaire saying it would encourage them to buy it, and I have advertised this with a puff. This light pink star shape makes it defined against my background image, and also shows the audience that is different compared to the other cover lines.
Colour scheme and ‘house style’ – I have adhered to a colour scheme using primarily 6 colours – blue, pale pink, fuchsia pink, white, yellow and black. This is slightly challenging convention, as products use around 4 main colours, however, as mine is aimed at a younger audience they tend to involve brighter, and more shades, in order to reflect the fun, energetic busy style of the magazine. I have carried through these colours amongst all three of my elements, for example I have placed a gradient on my contents age in a matching blue to that on my front cover, as this adds to the continuity and flow through them. I have also used the same font on my front cover as I have to title my feature article – again making the two products flow and highlighting that they are part of the same magazine.
Drop Caps – Some magazine include drop caps (the first letter of the article in a much larger font) in order to draw attention to where that article starts. However, Against convention, I have not included a kicker in my feature articles, as I feel with my ‘question and answer’ style it would be too formal, and is especially not necessary as the questions are in another colour; making to clear to the reader where the interview starts.
Pull Quotes –
My main pull quote is positioned to the top right of my second page of my article. As this is away from any other text, it allows it to be more easily read, and also ensures there isn’t a lot of ‘white space’, especially as my main body of text only takes up three of the four columns I have split my pages into. As pull quotes are used to catch the reader’s attention, I have selected one about the interviewee‘s romantic interests. This is likely to interest my reader, as young primarily females are typically venturing into the world of relationships about this time, and is a subject that has regularly come up in other magazines aimed at my target audience. I have also included a second pull quote in the left corner next to the smaller images; this adds extra information that relates to the image next to it. It is common for quotes to match the image they are next to, as it expands on the image without the need for lots of text that may overcrowd the article.
Column structure – Most double page spreads follow a 4, 6, or 8 column structure, as this provides clear organisation on the page fitting with however much text has been written. With my article, I have used a 4 column structure as I wanted to keep my volume of writing slightly less than average; in order to keep my target audience gripped and ensure they don’t lose interest towards the end. Also, some of my readers may be as young as 10 year old or even younger, and the younger children are the less able, and willing, they are to read more, and may find 8 columns an intimidating amount to read.
Use of other layout conventions like rule of thirds, ‘z’ reading patterns – The ‘Z’ reading pattern works with the idea that people are first drawn to the top left of the page, so items that you want the reader to see first will be positioned there, and readers then follow across the top, then diagonally to the bottom left and across again; clouding with an ‘action’ for the reader to participate in at the end. My article follows this layout convention as I have positioned my title in the top left, grabbing the reader’s attention and showing them immediately what the article is about. My picture is then placed to the right of this, alongside the pull quote in the top right hand corner. The reader will then be drawn back to the left side of the spread, and read the article until finishing at the right, with the ‘follow on’ box housing all of Isabel’s social media links. By following this layout, it is one that the reader will already be familiar with (even though most probably subconsciously), meaning it will be easy for them to read and to know where to start - especially helpful as I did not use a drop cap.
End signs/jump lines-
I did not have to use a jump line as my feature article did not go over two pages separate from each other. And to end my article, I wished Isabel a friendly good bye to fit the casual style, and positioned her social media links on the other sign to give her fans another way to contact her if they enjoyed the article and to conclude the text on the page.
The journalist style of the written content â€“ My magazine is aimed at young females between the ages of 10 and 17; therefore the journalist style of my products needed to reflect this. The article itself I have written from a fun, casual, angle; asking about Isabelâ€™s life on tour, her music an career, as well as her more private life such as what she does in her spare time. This means the article focuses on her music, which how she has risen to fame, but allows the reader to feel connected and as if they have found out more personal information about one of their favourite stars.