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will include a benefit that we think has real potential as a money saver for you—and your employees—discounted home insurance rates from TD Home Insurance. CONNECTIONS/EVENTS It wasn’t a surprise that the top three reasons respondents belong to The Chamber were: being a part of the business community, connections with other members and socializing with business professionals.

Photos from the Summer Soiree at the Fort Common (above) and Bannock and Brews on the Harbour (below).

to provide your feedback on what you’d like to see. Also in the top three were Chamber advertising and sponsorship as well as the member-to-member special offers. Recent brainstorm sessions with the staff have generated new ideas on how to leverage our very strong social media channels to provide even more exposure for our event sponsors and promoting our members. The area where we saw the most room for improvement was on items like our gas discounts for businesses and their employees, courier discounts and office supply discounts where we saw between 27–40 percent of respondents indicating that they were unfamiliar with the offers. Over the next few months we’ll highlight one of our benefits weekly in BizNews. This

You’ll hear us refer to The Chamber as a tribe or clan or even family. With 1,400 members— with over 35,000 employees—working together to build a strong and dynamic business community, there is no better definition. At each event, the room hums with business being done—and of course, fun being had. Chamber Business Mixers were once again the top connection opportunity followed by Marketplace Mixer and our various Business Leader luncheons. We’ve have great success with several new events, such as our Social Media Seminars, Summer Social Series and YYJ Eats, and next year we’re thinking about something special to celebrate being 155 years young. ADVOCACY The local economy is key for our members, 98 percent ranked this as the most important issue for their business. The close parallel between this and the second most important issue—local government: governance and services—clearly demonstrates the area where the membership is expecting The Chamber to help. We have our work cut out for us working with the municipal and provincial governments to improve the regional financial climate and to ensure that the gap between commercial and residential tax rates does not grow. Both affordable housing as well as labour supply and retention tied as the third most important issue. The Chamber hopes to work closely with the new provincial government to facilitate affordable workforce housing in the region to provide just one more reason for prospective employees to choose Greater Victoria as their place to work and play. THE FUTURE The best way to continue to grow our vibrant community is with successful businesses. The Chamber has nearly 155 years of expertise in building that successful business climate and supporting our businesses in doing what they do best. Based on your feedback we will continue to shore up our three pillars of support—Benefits, Connections/Events and Advocacy—to provide a solid foundation for your continued growth and success.

22 BUSINESSMATTERS | SEPTEMBER 2017

Profile for Greater Victoria Chamber of Commerce

Business Matters September 2017  

Business Matters September 2017