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Koshland Museum Style Guide


Table of Contents

Color Palette

3

Font

4

Brochure Banner Ads Teach and Learn Plan your Visit Interactive Map

5-6 7 8-9 10 11-12


Color Palette Dark Purple RGB: 56 / 10 / 19 CMYK: 44 / 74 / 0/ 53 LAB: 22 / 38 / -35 HEX: 441F79

Lime Green RGB: 103/ 255/ 15 CMYK: 60 / 0 / 94 / 0 LAB: 89 / -74 / 84 HEX: 67FF0F

Koshland Red RGB: 240 / 0 / 30 CMYK: 5 / 100 / 88 / 1 LAB: 50 / 77 / 54 HEX: F0001E

Indigo RGB: 27 / 42 / 130 CMYK: 79 / 68 / 0 / 49 LAB: 22 / 28 / -51 HEX:1B2A82

Robins egg blue RGB: 0 / 188 / 226 CMYK: 100 / 17 / 0 / 11 LAB: 70 / -26 / -30 HEX: 00BCE2


Font

Humanist 521 BT Condensed Humanist 521 BT Bold Condensed

Humanist 521 BT Light Humanist 521 BT Light Italic

Humanist 521 BT Extra Bold Condensed

Humanist 521 BT Roman

Humanist 521 BT Extra Bold

Humanist 521 BT Bold

Humanist 521 BT Ultra Bold

Humanist 521 BT Bold Italic

4


Brochure - Inside

10 in 10 in

Font: Humanist 521 BT Light Size: 12

5


Brochure - Outside 10 in 10 in

Font: Humanist 521 BT Light Size: 12

6


Banner Ads

468 px 20 px

60 px

20 px 40 px

Font: Humanist 521 BT Light

7


Teach and Learn 555 px 610 px

all gutters 5 px

15 px margin, left, top, and right from edge of existing page Font: Humanist 521 BT Light Size: 12 pt

8


Teach and Learn 555 px 610 px 5 px

5 px

15 px margin, left, top, and right from edge of existing page Font: Humanist 521 BT Light Size: 12 pt

9


Plan your Visit 555 px 365 px 5 px

10 px

15 px margin, left, top, and right from edge of existing page Font: Humanist 521 BT Light Size: 12 pt

10


Interactive Map 555 px

365 px

15 px margin, left, top, and right from edge of existing page Font: Humanist 521 BT Light Size: 12 pt

11


Interactive Map

Font: Humanist 521 BT Light Size: 12 pt

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Koshland Museum Style Guide


Marion Koshland Science Museum  

For this project, the Advance Design Class competed to work with a client in Washington DC. My group won and we flow to DC to film a virtual...

Marion Koshland Science Museum  

For this project, the Advance Design Class competed to work with a client in Washington DC. My group won and we flow to DC to film a virtual...

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