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Mutual Funds Retirement Counselling Tax Investment Planning Life & Disability Insurance* *Insurance products provided by HollisWealth are provided through HollisWealth Insurance Agency Ltd.

June issue

Local business news, features & information

Speedvale Ave., GUELPH Waterloo Ave., GUELPH Stone Road Mall, GUELPH ROCKWOOD



HollisWealth Advisory Services Inc.

13 Paisley St., Guelph N1H 2N5 www.holliswealth.com 519-823-2790

2014 • Visit us online at ventureguelph.ca


Guelph’s economy fueled by local spending by Heather Grummett

1 lyon avenue, guelph 519.766.0001


MakingMoney ForYou.com





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"The great thing about tourism of all kinds is that people come to our city looking for what makes us unique. You don't have to sell them on the merits of "shop local" they are actively seeking it out. They may be a fan of chains in their hometown, but when they come here they want to have an authentic Guelph experience. And that's why they come Downtown," says Marty Williams, Executive Director for the Downtown Guelph Business Association. Guelph Tourism Services recently partnered with the Waterloo Regional Tourism Marketing Corporation and Regional Tourism Organization 4 to form the Regional Sports Tourism Office. Visit Guelph is also partnering with the Department of Athletics at the University of Guelph to promote sports tourism in the City. “Research shows that when the recession and drop off in international/ outbound travel happened in 2008, people kept traveling for sport. Parents sacrificed their all-inclusive holidays to a tropical destination, and made sure they could still afford their hockey and baseball tournaments,” says Stacey Dunnigan, Supervisor, Tourism Services for the City of Guelph. Spending associated with the Canadian sport tourism industry reached $3.6 billion in 2010, an increase of 8.8% from 2008, based on Statistics Canada (2010) data commissioned by the Canadian Sport Tourism Alliance (CSTA). This compares to a 0.7% decrease in tourism demand for the Canadian tourism industry as a whole, thus continuing sport tourism’s trend of being one of the fastest growing industry segments within Canada’s tourism industry. "Minor sports bring lots of people into Guelph. For the most part, it's a hidden kind of tourism. But anecdotally we

Taken the night of Don Drone’s retirement party–Don with his wife, two daughters, and their husbands. Left to right are: Dennis and Sarah Stradiotto, Don and Connie, Jennifer and David Stewart. Drone has been the Director of Education with the Wellington Catholic District School Board for almost 14 years, and has been in education since 1968 as a teacher, Vice-Principal, Principal and various administrative roles. Photo by Nancy Giovinazzo, Nancy G. Photography (Supplied photo).

know that those folks are coming to the City, having a great time, spending money on food and accommodations. It would be great to have more of it," adds Williams. Guelph/Wellington welcomes 10.7 million person-visits every year (Statistics Canada 2011). As Guelph residents it’s our job to welcome them and help promote to friends or family the local businesses that make Guelph so unique. Another market not to be taken lightly is the student population. With over 21,000 students studying full and parttime at the University of Guelph, students spend an annual total of over $114M in the city during the school year. The Downtown Nightlife Task Force suggests that approximately 8,000 students and visitors patronize the downtown on Thursday, Friday and Saturday nights. Perhaps it isn’t surprising that they spend $16M in bars and on other alcohol, however as business owners be aware that within the city they are also spending close to $43M on dining out, coffee, clothing apparel, per-

sonal care items and music. As a category that has grown 23.9% over the last ten years, sales and service occupations are the top employment sector within Guelph, accounting for 21% of jobs citywide and 31% of jobs within the downtown core. That says a lot considering the three largest companies in Guelph, Linamar Manufacturing, University of Guelph and the Upper Grand School Board, make up 23% of Guelph’s workforce. Money spent at independent businesses has three times the impact on a community as dollars spent at national chains. Shopping local creates jobs, it funds city services through the tax base, and provides investment in neighbourhood improvement and community development. Throughout the city there are a wide variety of shopping opportunities within strip plazas as well as freestanding businesses. In the downtown alone there are 246 commercial businesses, of which 76 are retail and 41 are fashion retail, the majority being independent storefronts.

There are a total of 38 downtown restaurants, many of which are using local ingredients to prepare their meals. An American website, elocal.com, which lists waste and packaging statistics, shows that most foods in the U.S. are picked a week in advance of reaching a store. Typically, a carrot will travel 1,838 miles to become part of a meal. The website also states that making a 10% shift of the produce to local use from one state’s farms would save 310,000 gallons of fuel on an annual basis, and would also reduce CO2 by 7.3 million lbs. (Iowa 2010) Here in Guelph we have so many restaurants that are already supporting local farm producers, often changing menus to reflect what is in season. Just think if more businesses supported local producers, then more patrons visited those businesses– the money spent would suddenly support two threads of local business owners, staff and families. Of Guelph’s 121,688 residents 75% work in the city (Population 2011). However, are 75% –contd page 3

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Meetings & Events. Flawlessly Executed.

Rotary Corner

Rotary Club of Guelph-Trillium News

The Guelph Golf & Conference Centre DIFFERENCE

Bruce Macpherson and his wife Lorraine recently spoke about their progress with their Nyondo Primary School Project in Uganda, Africa. They are currently selling a book detailing the project for $25.00 to help raise money to continue the improvement of the school and the lives of children. In June, several of our members attended the Rotary International Convention in Sydney Australia. Rotarians from around the world broke two Guinness World Records on the Sydney Harbour Bridge for “Most flags flown on a bridge” and “highest number of climbers at one time”. Oprah Winfrey set the record in 2008. For every Rotarian who booked a climb as part of the Climb for a Cause–End Polio Now–50% of the sales were donated back to End Polio Now. Gregg Mitchell will present 7 Fred Black Scholarships on June 18th to well deserving high school students that will be going on to a Community College Program. Each of the 7 local high school select one student to receive the $500.00 scholarship and small plaque at graduation. On June 25th, Patsy Marshall will be ushered in as District Governor for District 7080 at a gala event the Hanlon Convention Center. At the end of June, the new Board of Directors and President Elect, Mary Visser Kerr will take over the helm for the upcoming year 2014-2015. Of Guelph-Trillium On July 6th: Tour de Guelph takes place as a fundraiser for the Foundation of Guelph General Hospital and the Rotary Clubs of Guelph South and Guelph Trillium. For more information: www.tourdeguelph.ca

Great Spaces At the Guelph Golf and Curling Club, our professional function spaces demonstrate our commitment to delivering extraordinary meetings and events. Our Waverly Room and Heritage Room offer flexible room configuration and set up, as well as integrated and fully supported audio visual systems complete with Wi-Fi and conference call ability all at no extra charge. Culinary Excellence From a simple continental breakfast to a formal dinner, our hospitality and banquet staff take immense pride in providing you and your attendees with a creative and exceptional dining experience. Our team will work with you to tailor a menu solution that will impress, while adhering to your budget. At the Guelph Golf and Conference Centre we truly believe that our people represent our competitive advantage. And we believe that you deserve a Great partner during the intricate process of crafting a meeting or event. From planning to closing remarks, you’ll feel confident knowing that you are supported by an entire team of meeting professionals fully vested in your success.

August 22-24 2014: Ribs, Rhythm and Rotary…Join us at Ribfest at Riverside Park for a fun filled weekend of food, music, vendors, a midway and Classic Cars. Visit the Ribfest website: www.ribfestguelph.com

Contact info:

Visit our Website: www.trilliumrotary.org

discuss your requirements.

Rotary Club of Guelph Trillium Facebook and Ribfest Facebook Pages To get to know us better and see what our club is currently doing international and locally. And let us know you have been there by liking us on Facebook.

519-824-2741 or rod@tgcc.ca to

133Woodlawn Rd. E., Guelph

S u n d ay, Ju l y 6 t h , 2 0 1 4 Support our community – it’s as easy as riding a bike University of Guelph - Soccer Field Complex

Bicycle ride all levels - 5km, 10km, 25km, 50km and 100km routes. Scenic rides through urban and rural areas as well as the University of Guelph’s Arboretum. Registration: www.tourdeguelph.ca email: registration@tourdeguelph.ca


Registration begins at 7:30am. See website for details.

Tour de Guelph supports The Foundation of Guelph General Hospital and the Rotary Clubs of Guelph South and Trillium. We encourage you to fundraise. It’s easiest to register online to do this – use our online tools to help you spread the word, and receipts are issued automatically. Or, download a pledge form from the website www.tourdeguelph.ca

Volunteers Needed If you, a family member or a friend would like to volunteer on ride day, email: volunteer@tourdeguelph.ca, visit www.tourdeguelph.ca for more information or to volunteer.

Special Thanks to Our Sponsors GOLD




Magic/CJOY SCENESKAPE Productions Guy Kostrey

Guelph Tribune KJS Print Services Inc. McNeil Consumer Healthcare Parr Dawson Group at Worldsource Securities Venture Guelph Publications Ltd. Weiler and Company

Cremasco Financial Guelph Tool Marek Hospitality Paramount Sports Roy-Al Rentals & Party Centre Ltd. Snapd Guelph Speed River Bicycle Sutherland Insurance Woolwich Arrow

Cambridge Tour de Grand City of Guelph Frito Lay Canada Gay Lea Foods The Family of George Vettor Intrigue Media University of Guelph


Guelph Mercury Community Partnerships Program Hammond Power Solutions Kahntact Royal Distributing

…..and the list is quickly growing! You too can be part of this exciting event!

FRIENDS Bensol Consulting Company REMAX Real Estate Centre Inc. (Cynthia Walker-Parks)

If you are interested in becoming a sponsor for this event or wish more information, please contact: Linda Craig at: 519-837-6440 ext. 2425 BICYCLE HELMETS ARE MANDATORY FOR ALL RIDERS June 2014 page 2

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local spending–cont’d from pg 1 of residents also shopping here? Shop Small Biz is an online directory that connects individual Canadians with small business owners online. Created by Canadian Federation of Independent Business, in partnership with Interac, the website says: While many people enjoy living in areas with plenty of unique shops and restaurants, they forget those local businesses are not just decorations for a pleasant neighbourhood, they are businesses that are creating jobs, paying taxes and trying to support their own families and communities. Almost by rote, we jump in our cars and drive to the big box store or even across the border, passing all sorts of local, independent, businesses offering unique products and services. Just a segment such as office workers, who often shop or dine-out on their lunches and after work, can show the impact local spending can have. With 121 office and institutional downtown spaces and close to 2000 workers employed between the City of Guelph, County of Wellington and the Co-operators alone, the Downtown Guelph Strategic Assessment Draft shows that $1.38M is spent monthly by office workers in the downtown. We've all heard it, shopping local makes sense–and many residents enjoy shopping, dining out, and the great services that Guelph has to offer. Next time you are hosting visitors from out of town, walk into one of the unique small businesses that contribute to our community. You may just find a new favourite location for your next outing, while at the same time contributing to the workers and families that make up your neighbourhood. Source: EMSI Analyst, Retail and Service Retail Trade Industry Report 2012 Downtown Guelph Strategic Assessment Draft

Gay Lea Foods Cooperative Ltd. Receives $13,560.00 for Upgrades to Compressed Air System Founded in 1958, Gay Lea is a dairy co-operative owned by more than 1,200 farmers. It has eleven production and distribution centres across Ontario and Quebec. In Guelph, the two plants on Speedvale Road are responsible for 33 percent of Gay Lea’s total production and operate 24 hours a day, seven days a week. The original and oldest plant produces butter, spreadables, and aerosol- whipped cream. The newest plant is a 60,000 square foot, state-of-the-art, milk powder facility commissioned in 2003. It was built using international standards and features both in construction and technology while boasting a six-story high evaporator and the biggest dryer in North America. The plant produces 3,600 kilograms of skim milk powder per hour, operating 20 hours a day, and was the first plant to dry milk using a combination of gas, energy-efficient Mechanical Vapour Recompression (MVR) and steam heating (Thermal Vapour Recompression TVR). The facility’s electricity demand is around 2.5 MW. In 2010, inspired by energy and cost savings being realized in Europe, Gay Lea began taking a closer look at the energy efficiency of its operations, and working with Guelph Hydro made upgrades to the lighting system throughout its Guelph plant, reducing their energy consumption by more than Pictured left to right are Alan Hopkins, Air Solutions; Giorgio 468,000 kWh and receiving rebates worth more than $72,000 through the Boccalon, Guelph Hydro Electric Systems Inc.; Jeff Miller, GayLea OM saveONenergy RETROFIT PROGRAM. Shortly after, they began looking Food Cooperative Ltd. (Supplied photo) for further saving opportunities. energy audits and monitors the system for leaks. In April, 2012 Gay Lea underwent a baseline audit to track and evaluate the Since 2007, Guelph Hydro Electric Systems Inc. has provided more than $3.1 performance of their compressed air system. The Gay Lea plant uses million in Ontario Power Authority incentives for retrofit compressed air for their manufacturing processes. projects to businesses in Guelph. After just over two weeks of monitoring performance Air Solutions Ltd.’s OM audit revealed savings could be achieved with the installation of a compressed The RETROFIT PROGRAM is offered through local electricity distribution companies like Guelph Hydro and is funded by the Ontario Power Authority, air storage tank. Compressed air storage reduces the need for a second providing businesses with substantial financial incentives for replacing existing air compressor to run. equipment with high-efficiency equipment and for installing new control sysGay Lea installed a 14,000 litre air receiver tank to hold additional compressed air, which allowed them to shut down a 150 horsepower fixed-speed air tems that will improve the efficiency of operational procedures and processes. compressor and replace it with a 112 kilowatt compressor. The installation was Local businesses interested in conducting their own retrofit project are encouraged to contact Guelph Hydro for direction on how to proceed. For done in one day with no impact to productivity, and the result was projected OM annual electricity consumption savings of more than 88,000 kilowatt hours and more information about the RETROFIT PROGRAM , visit www.guelphhydro.saveonenergy.ca or contact Mark Britton at Guelph Hydro a rebate of $13,560. “We’re very impressed with the energy and cost savings we’re seeing as a result Electric Systems Inc. at 519-822-1750 (ext. 2240) or via email at mbritton@guelphhydro.com. of these upgrades,” says Jeff Miller.“We are grateful to Guelph Hydro and our contractor, Air Solutions for their support. It’s nice to have three partners work- Funded by Ontario Power Authority and offered by Guelph Hydro Electric Systems Inc. Subject to additional terms and conditions found at saveonenergy.ca.Subject to change without notice. ing together for the benefit of the environment and Gay Lea’s bottom line.” OM Official mark of the Ontario Power Authority. Used under licence. Further ensuring the efficiency of the system, Gay Lea conducts annual

June 2014 page 3

VENTURE GUELPH PUBLICATIONS LTD. Business Venture ventureguelph.ca

Message from the publisher

Canada’s Anti-spam Legislation (CASL) and how it affects you

by Kyle Hampson Welcome to our June ‘issues’ of Business Venture and our Activity & Events Guide. On December 4, 2013, the Government of applies to charitable and not-for-profit consequences and penalties, Canada announced that Canada’s anti-spam organizations. Even with a recipient’s consuch as: substantial moneIt’s over. legislation (CASL) will come into force on sent, the sender of an electronic message tary penalties; personal liaLast week Liz Sandals was re-elected as our July 1, 2014. will have to identify themselves in their elec- bility for corporate officers MPP. Quite handily I might add. CASL has the potential to impact any tronic communications and provide a way and directors; various liability for violations While Ontario’s voter turnout actually rose individual or corporation (for profit and for recipients to unsubscribe from receiving by employees or agents; private right of after falling in the last five elections, there were not-for-profit, including registered charifurther messages. action, including class action law suits; and still only half the people at the polling stations ties) in Canada who sends e-mails, texts, Prior consent is also required for the reputational risks. that there could have been and maybe should social media messages or any other form of installation of software on another person’s If you would like to discuss CASL and its have been. electronic communication to third parties, computer system (unless required under a requirements, please contact Miller At press time the unofficial results for Ontario whether they are businesses, consumers, contract). Consent under CASL can be Thomson LLP and we would be happy to voter turnout was 52.1 per cent, of the 9.2 members, volunteers or donors. express or implied. Unlike Canadian privacy assist you in ensuring your business is not million people who were eligible to vote. CASL prohibits the sending of commerlaws which permit “opt out” consent for less in violation of CASL Sure it was 3.9 percent higher than the 2011 elec- cial electronic messages in any form without sensitive types of information, such as Kyle Hampson is a lawyer in the Corporate Commercial receipt of marketing information, this form Group at Miller Thomson LLP. His practice includes tions–but that year had the lowest turnout ever at the prior consent of the recipient, unless subject to a statutory exemption. CASL’s of consent is not sufficient under CASL for orporate/commercial work, commercial and residential real 48.2 per cent. the receipt of marketing information by In 1934, in the middle of economic uncertainty definition of “commercial” includes activiestate, and wills and estates. 519-780-4635 or ties carried on without the prospect of gain, electronic means. khampson@millerthomson.com (kind of like today?), voter turnout was over 70%! Failure to comply may lead to significant In Guelph the unofficial Elections Ontario fig- which is one of the reasons why CASL ures showed 51.5 per cent of eligible voters marked ballots during the election. It’s an increase over 50.3% in 2011, but a drop over the Creative Edge opened its doors in wedding or special event. 57% turnout in 2007. Morriston, Ontario in June of 1999 and The Creative Edge gift basket line includes Remember, our municipal election is this fall. local food products from well known supEducate yourself about the money being spent in moved later that year into downtown Guelph. pliers including Rootham’s Gourmet our community and the projects that are on the Located at 9 Quebec St., the rustic gift Preserves, From These Roots, Tuckamore table. Look into what the candidates stand for store specializes in unique décor for the Bee Company, Planet Bean Coffee and and be wise when considering the choices for our home and garden, and supports the work of Barrie’s Asparagus. Custom gift baskets are For your up to date city’s future. But most importantly, get out and over 35 local artisans. The eclectic mix of available for all business and personal occamonthly Calendar cast a vote. products range to include wall décor, sions, both on an individual basis or large of Events. As we head into the summer, be safe, take benches, mirrors, picture frames, and candle corporate orders. Each basket is created in a Bookmark our website to advantage of the nice weather, and remember all holders; with many items made from unique container with minimal fillers for find all the great things to maximum value. the great places to visit and enjoy close to home. reclaimed materials. Locally made soaps, do in our area! candles and natural body care products add Become a fan on Facebook at . to the selection. Rustic antiques and www.facebook.com/CreativeEdgeGifts or Mike Baker reclaimed artefacts are sourced locally and visit www.creativeedgegfits.com for more Publisher (venture@golden.net) add charm to a variety of interior and exte- details. rior spaces. ventureguelph.ca Owner Heather Grummett, (who you PROFESSIONAL REAL ESTATE MANAGEMENT SPECIALIZING IN: know as our long-time editor for Venture • Multi Residential• Commercial Guelph Publications Ltd.) creates many of • Industrial • Project Management the unique pieces on-site, including twig furniture, arbours, trellises, obelisks, tables, LOCALLY BASED–ON CALL 24 HRS. benches and bookcases. Custom orders are Website: http://www.orbis.ca 2014–The opinions and stories that appear in the columns of DIVISION OF ORBIS always welcome. Perfect for the garden, Business Venture are for information purposes only. Statements and MANAGEMENT LTD. (519) 824-4780 opinions within the pages of Business Venture are those of the many pieces also make a great addition to a writers and do not necessarily represent those of the publisher, 76 DAWSON RD., GUELPH Fax: (519) 824-2471 advertisers or Venture Guelph Publications Ltd.

Downtown’s Creative Edge celebrates 15 years



519-824-1595 Mike Baker, Publisher


venture@golden.net www.ventureguelph.ca 2 Quebec Street unit 232 Guelph Ontario This issue: 12 pages without inserts. View it on-line at: ventureguelph.ca Printed by McLaren Press Graphics Ltd.



GUELPH ON N1H 3X7 TEL.: 837-3111 http://www.weiler.ca

June 2014 page 4




423 Woolwich St., Guelph, ON N1H 3X3 Phone: (519) 821-2763 Fax: (519) 821-2770 Email: info@vanharten.com

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June 2014 page 5

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Taking Education by Storm

Business of Downtown

submitted by Wellington Catholic District School Board The Wellington Catholic District School Board has a long-standing relationship with the Guelph Storm junior hockey team. Since the OHL franchise moved to Guelph in the 1991-92 season, Wellington Catholic has been the primary educator of the players first at Bishop Macdonell Catholic High School and, for the past 15 years, at Our Lady of Lourdes. “One of the principles of success for the Storm has been their focus and passion towards education,” says Lourdes Principal, Mike MacPherson. “The Storm team is one of the only OHL clubs that insists that all high school players take a full course load,” shares MacPherson. This year, Adam Craievich was named the OHL's top academic player. Adam's 92 percent average suggests that the focus, goals and passion that both the Storm and Lourdes place on education is really paying off. "Lourdes is blessed to have the Storm players attend our school,” continues MacPherson. “The Storm and the school staff do some unique things to maintain contact between families, students and teachers. Each fall, for example, the teachers of Lourdes have Parent/Teacher Night at a Storm Game...Many of the former Storm players have continued to maintain relationships with the school staff," he says. Coleen Driscoll, Head of the Lourdes Guidance Department plays a critical role as the education consultant for the players. She works very closely with Storm GM Mike Kelly and each family to ensure that every player has an education plan.

“I help make the transitions as smooth as possible,” shares Driscoll, “as I would for any new students coming to the school.” Since the players are drafted from all over Ontario, they face the challenge of entering several new communities: school, team, billeted home life as well as significant travel throughout the hockey season. “My role is to help them with these transitions...and to remain in contact with their parents and home school guidance counsellors. Teachers provide a lot of support as well and submit month by month reports so that parents stay informed and the team is aware of each player’s performance.” Mike Kelly the Storm GM, believes that “the quality education; caring environment; and value system, that our players are immersed in on a day to day basis, are critical factors in the players' success in the classroom, on the ice and in life. The academic component for an OHL player is equally as important as the on ice component, and Lourdes High School has excelled in meeting the needs of literally hundreds of Storm student/athletes.”

Educating for Life High school students of all faiths welcome.

75 Woolwich St., Guelph, Ontario N1H 6N6 *…œ˜i\ ­x£™® nÓ£‡{Èää U >Ý\ ­x£™® nÓ{‡Îänn www.wellingtoncdsb.ca

downtownguelph.com Mixed-use development offers multiple benefits to the city by Marty Williams, Executive Director, Downtown Guelph Business Association

URBAN3/City of Guelph

If you had to guess, which building would you say produced the highest assessment value per hectare in the entire city of Guelph? Which building do you suppose makes the most efficient use of land, and produces the most “tax heat”? I’ll give you a hint: it’s not a big box store. I’ll give you another hint: it’s in Downtown Guelph. Give up? Well, it might surprise you to learn that the building with the highest value per hectare in the whole city of Guelph is 2 Quebec Street, the Park Mall. It has ground floor retail, second floor offices (including that of this very publication), and 11 floors of apartments. And in terms of assessment heat, it’s a scorcher. Have a look at this graphic rendering that was recently presented at the Guelph Urban Design Summitt. What this clearly shows is the value of mixed-use development. The tall purple bars, where assessment per hectare is highest, are all mixed-use sites, most of which are in Downtown. All this comes from a fellow named Joe Minicozzi and his firm Urban3. He has been touring North America getting people to look at their cities in new ways. Guelph is the first city in Canada that he has analyzed. He discovered that while Downtown Guelph comprises 1% of the land, it produces 4% of the tax revenue. (And with the expected public and private investments, that dollar amount is predicted to increase by as much as 400%.) How did that happen? Mixed-use. As it turns out, employment, commercial offerings, services, and residence are better together. They are better environmentally, they produce better health outcomes (because people walk more), and they make more efficient use of public assets such as roads, sidewalks, and parks. When you compare places with retail, office, and residential on the same site, with the same amount of land that hosts a single use you see just how efficient Downtown Guelph is. Here’s what Mr. Minicozzi has to say on the subject: “If you were a mayor or city councillor facing a budget crisis, this comparison should serve as an eye-opener, both in terms of your policies and your development priorities. The comparison should also get you thinking about not just how you could

75 Woolwich St. Guelph, Ontario N1H 6N6 Phone: (519) 821-4600 >Ý\ ­x£™® nÓ{‡Îänn www.wellingtoncdsb.ca June 2014 page 6

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Guelph, ON

To ottall Vallue Per Hecttare (2013)

encourage more downtown development, but also what kind of development could increase the value of buildings in the surrounding neighbourhoods.” “In the growing number of diverse cities where we have studied this same equation we've found that the same principle applies: downtown pays. It's simple math.” “The more valuable downtown properties become, the more revenue the city can generate to address its budget gaps, while also serving the best interests of its citizens.” What this all boils down to is that you will get a higher rate of return when you take undervalued spaces (such as surface parking lots) in high value neighbourhoods and invest in mixed-use development there. The best way to fan the economic flame is to put our investment “firewood” where assessment value is already the hottest. Multiple-use is the most efficient use: it produces the greatest return and it provides our community with tax resources significantly greater than single use of any kind. We have to remember that land is a scarce and precious resource and that servicing it is costly. The lower the density, and the more singular the use, the higher the cost per hectare it is to build and the higher the cost it is to maintain. As Mayor Karen Farbridge has said on her blog, “We are investing in the downtown right now because it has the highest and best opportunity to benefit our community. There are multiple benefits to a more compact urban form–one of them is the bottom line.” And that’s good for the whole city. (Source: The Smart Math of Mixed-Use Development by Joe Minicozzi. http://www.planetizen.com/node/53922)(Source: http://mayorsblog.guelph.ca/2014/06/02/downtown-rocks-in-more-than-one-way)

Top Shot Hockey Annual Charity Golf Day

Sign Art Centre of Guelph Inc. celebrates 25 Years by Heather Grummett

Tuesday July 22 Victoria Park East Golf and Country Club Top Shot Hockey is getting ready for their second annual golf tournament. This year’s tournament will raise funds for St. Joseph’s Health Centre Foundation. Some great memorabilia has already been collected, including signed sticks from Henrik Zetterberg and Kris Draper, as well as, the Hockey Hall of Fame induction jersey signed by Joe Sakic, one of 2012′s Inductees.

Sunny days ahead

Fun activities will include the Moose Winooskies Putting Challenge, the famous Scotch, Cigar, Chocolate and Massage Reception, as well as, live and silent auctions, and prize tables. $160 per individual; $600 per foursome. Includes golf, dinner, and a power cart. 11:30 registration, 1:00pm shot gun start. Call 519-822-8848, email pdelisle@topshotinteractive.com or visit www.sjhcg.ca

by Anna Bartolomucci

With warmer weather finally here, it’s a good idea to review some summer safety tips that will help you survive the sun and heat. As temperatures increase, your body works harder as it is adjusting to working in the heat. Usually there is a period of acclimatization (7 to 14 days) in which your body adjusts itself so that you are able to work at the same intensity as before the heat. You may feel slightly lethargic during this time. Intense physical activities in the summer months can cause heat cramps, headaches, nausea, dizziness, fatigue, confusion and weakness. There are several factors that might make you less tolerant to heat including: body size, poor nutrition, age, underlying diseases, medications, dehydration, alcohol and pregnancy. Heat stress prevention is the key. Seek air conditioning, fans or shade as much as possible. Reduce job demands by taking frequent breaks. Avoid heavy outdoor activities between 11:00am to 4:00pm. Unless heavy/protective

clothing is required, wear lightweight, loosely woven cotton fabrics. Remember to protect your skin! Report any new or suspicious moles to your health care provider. Wear a wide brim hat that protects your face, neck and ears. Use waterproof sunscreen SPF 30 or higher that will block UVA and UVB rays. Doubling SPF doesn’t mean you can stay in the sun twice as long. No sunscreen absorbs all the sun’s rays. If you stay out long enough, you will burn! Wear sunglasses with UVA and UVB protection that wrap around the sides of your head, to help prevent eye damage from the sun and don’t forget to carry lip screen in your pocket! Enjoy a safe and happy summer! Anna Bartolomucci RN OHN, Workplace Wellness/Influenza Coordinator, WellServe Health Care Management--a division of Wellpoint Health Ltd. 519-837-3896 ext 17

Business owner Colleen Craig-Marritt started creating signs during a time when each piece was hand lettered and hand-graphics were all that was available. As technology expanded, custom computer generated products were quickly introduced. The Sign Art Centre grew to offer a variety of signage products for large and small businesses, both local and North America wide. Specializing in restaurants with themed décor, her client list includes Jack Astor's, Swiss Chalet, Prime Pubs Group, and East Colleen Craig-Marritt, owner of Sign Art of Guelph Inc. Supplied photo Side Mario’s. Now 25 years later, the business has evolved to include commercial signage, industrial safety products, and municipal, parking and road signage. The high quality and innovative signs are offered for both interior and exterior installations, in large and small formats, and include everything from A.O.D.A. Compliant Directories to High Intensity Reflective Traffic Signs. Specializing in vehicle wraps and graphics, the Sign Art Centre recently completed the design and installation on the newest graphic for the Guelph Police Services Fleets, and has worked with the Guelph/Eramosa Fire Department for both vehicle wraps and signage within the firehouses. With a new focus on safety signs, temporary and high intensity reflective construction, traffic construction, traffic and road closure signs, products from the Sign Art Centre can be seen throughout the city of Guelph, Kitchener, Cambridge and all near by Municipalities. With a staff of five, the prompt service, quick turn around, and latest technology, makes the local business an obvious choice with their clients. “My success is due to my incredible and talented staff,” says Craig-Marritt. After 25 years, the Sign Art Centre recently moved from their original Elizabeth St. location, around the corner to 145 Stevenson St. South. The new space is triple the size at 3200 square feet and allows room to install wraps on more vehicle fleets at one time. The business plans to celebrate with an open house and BBQ later in the summer. For more details visit www.signartcentre.com

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Guelph (WellServe) 110-112 Woolwich Street, Guelph, Ontario N1H 3V2; Tel. 519-837-3896; Toll Free 1-888-664-4266 Cambridge (WellServe) 1315 Bishop Street North, Suite 201. Cambridge, ON; Tel. 519-622-6788 June 2014 page 7 VENTURE GUELPH PUBLICATIONS LTD. Business Venture ventureguelph.ca

ONE in a Million: growing local economies for the long-term by Jamie Doran, Chief Operating Officer, Innovation Guelph Innovation Guelph (IG) is a member of a large business support network called the Ontario Network of Entrepreneurs (ONE). There are 17 Regional Innovation Centres (RICs), including MaRS in Toronto, 56 Small Business Enterprise Centres, and the Ontario Centres of Excellence. The network is partly funded by the Ontario Ministry of Economic Development, Trade and Employment/Ministry of Research and Innovation, and a program run through MaRS called the Business Accelerator Program. The RICs also generate their own revenue and can access other government programs to grow their resources. The ONE is world-class. In fact, there are very few examples around the globe that match the size and capacity of the ONE. The RICs seek to incubate start-ups and grow small businesses–companies that have the potential to be national or global enterprises. These companies tend to be technology-based (but not always) and when they’ve proven their markets, they’re attractive to investors and customers alike. Some have said that the RICs are out to create the next Google or Microsoft– and, yes, that would be great. The reality is that most new companies won’t grow into multinational enterprises. Many can grow into sizeable employers, and may even introduce a revolutionary technology into the global marketplace. Like IG, which launched in October 2010, the majority of RICs across Ontario are new and dedicated to serving clients in their specific region. At IG, we see as few as ten and as many as 30 new clients each month. At times, we have up to 100 active clients, comprised of entrepreneurs, start-ups, and established companies. As

part of the ONE, it’s our collective role to provide resources–like business educational, mentorship, and access to the high-value referral network of the ONE–to promising entrepreneurs so they can achieve their aspirations. So what’s the real objective of the RICs? In my opinion, the RICs are best to focus on building stable companies which generate $3 to $5 million in annual revenue, employ 20 to 50 local residents, and respond directly to the emerging and growing industry sectors of our respective regions. For the past few years, ‘start-up mania’ has taken over Canada, with much of the activity happening within the tech industry. Investors love these types of companies because the ROI is favourable, and fast. The trouble is that success can be just a flash in the pan. After a year or two of growth, these companies may be bought out, dismantled, and/or relocated. A few people get rich and little ROI returns to the region. Real regional dividends would come from helping the companies stay put and grow roots. Enterprises that develop and sell hardware, manufacture goods, build infrastructure, or provide value-added products and services, have a higher chance of playing the long game under the right conditions. Our team at IG is committed to building solid companies for Guelph and the surrounding region. The purpose is not about the sum of investment dollars into new companies. It’s about the long-term strength of our local economy and the ROI on provincial dollars. For more information: www.innovationguelph.ca

Shaking in your boots By B. Grace Rasmussen Sweaty palms. Shaking hands. Are you nervous standing in front of others to make a presentation or give a speech? You are not alone. They say that the person giving a eulogy would rather be in the coffin than stand in front of the audience. It is a damning indictment of how nervous we are about being judged. I used to feel the same. I was very shy and nervous. I have said if I can change anyone can. How do you overcome your nerves? First and most important: practice, practice, practice. Be prepared. Know your speech. Know your audience. Understand what they are expecting to hear from you. That is what you need to deliver. Connect with your audience. Remember: they do not want you to fail. They are looking to learn from you and you DO know your topic. There are many components to delivering an effective presentation: well constructed speech structure with a strong opening and closing; vocal variety drawing your audience in to arouse their interest; using body language to create emphasis; speaking to inspire or inform; eliminate filler words: um, ah, so, you know.

We use filler words to cope with our nervousness or when we have lost our place in our presentation. Practice your presentation in front of a video camera or mirror. You will be able to see your nervous habits. Study other speakers. Have they caught your attention? What was effective or not in what they did? One of the best ways to learn and practice your speaking skills is to join a Toastmasters Club. At Toastmasters you learn communication and leadership skills. You are guided through the different aspects of delivering an effective speech. You receive evaluations that are designed to motivate you by pointing out what you did well and where you can improve. The Leadership Program provides opportunities to learn meeting protocol, give evaluations, receive and give mentoring. You can find local Toastmasters clubs on Toastmasters International or District 86 web sites. B. Grace Rasmussen, Business Coach and Mentor, Catalyst for Change, member of Royal City Toastmasters and in-coming Area 67 Governor. grace@bittengrace.com, or 519-836-9229.

21st Century yearbooks for 21st Century learning by Heather Grummett After retiring from 30 years of policing with the Guelph Police department, local resident Kevin McCord has found a new way to connect with people in the community. Now a Picaboo Yearbook Dealer, he has retained the exclusive rights to schools within the Upper Grand District, Waterloo District, Wellington Catholic, and Waterloo Catholic areas. The yearbook company began as a spin-off to picaboo.com–an online store for digital products including calendars, cards, and canvas prints. The website owners are also those who created the software for virtual viewing that is often used on hotel websites and in the real estate market. Now Picaboo has revolutionized the yearbook industry by building an environment to foster creativity in students– through photography, critical thinking and journaling. While the company does offer design services, the whole objective is to empower the students to do it themselves with the online tools. Sections of the book can be assigned to different clubs within the school, and anyone can submit photos for consideration to a yearbook committee for approval, depending on content and resolution Traditional yearbooks are still produced using offset printing, which requires longer deadlines to complete the books within the school year. With a typical March deadline, many of the year-end events are excluded from the book. Also with the traditional printing methods, the cost of the books is often determined by volume. Picaboo Yearbooks are printed with a three-week turn around. The June 1 deadline allows time for the content to be uploaded, printed and shipped before the end of the

year. There are no minimum orders, and each 20-page yearbook is $9.49, printed in full colour in either 8 ½ x 11 or 9 x 12 format. Additional pages are available at 23 cents per page. “What’s great about Picaboo Yearbooks is that every book can be personalized for the individual student,” says McCord. “It is an opportunity that isn’t out in the market yet, except with this company.” Four free pages and back cover are included in every book, to be personalized by each student, and additional pages are 99 cents. Personalized hard or soft covers are available in glossy or matte. Plus, online videos can be shared by including QR Codes attached to the yearbook or a particular photo. “I enjoy working with the kids in a healthy way. Giving them the tools to create their own books is a fun thing to do,” adds McCord. “My passion is to see the school and the kids re-engage in the yearbook so they can look back in 30 years at the memories they have captured.” A storefront allows students to purchase their books online, which are then drop shipped to the school. Students may also download a digital eYearbook version for free, or schools can choose to charge a fee and use the e-books as a fundraiser. The yearbooks are available for both high school and elementary school students. With an affordable price point, the books can even be purchased in additional to traditional yearbooks with a focus on specific clubs within the school. Organizations can also create the memory books for church groups, summer camp, sports team, family reunions or corporate annual reports. For more information contact Kevin McCord at kmccord@picabooyearbooks.com





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Internet Marketing Seminar - Reach New Home Buyers Online With over 90% of all Real Estate Searches beginning “On-Line, it is critical “YOUR” information is readily available and accessible! LeoBold.ca and Planitar invite you to a Real Estate Internet Marketing Seminar at the Communitech Technology Hub in Downtown Kitchener. Meet the principals of each company and learn how their powerful technologies will aid your sale’s strategy and connect you directly with real estate consumers. RSVP today to secure your spot in one of our two 1 hour sessions at 10:00am or 1:00pm June 26, 2014 at Communitech, 151 Charles Street West Kitchener in the Atlas Room Light refreshments will be served. RSVP to Gary Roberts at gary@leobold.ca or 519-242-3795 June 2014 page 8

VENTURE GUELPH PUBLICATIONS LTD. Business Venture ventureguelph.ca

Finance Can the bull market continue? by John Moran I read an article recently in Fortune magazine that caught my attention. The article by, John Cassidy, presents some interesting facts about current equity market conditions and I felt the Venture readers would enjoy it. “The stronger than expected February jobs report assuaged fears of an economic slowdown, but it wasn’t enough to raise concerns about the Fed raising interest rates prematurely. Despite the confrontation in Ukraine and an economic slowdown in China, the vast majority of Wall Street analysts are bullish; margin debt on the NYSE recently hit a new high. More internet IPO’s are on the way.” Dig in a bit, though, and you will find some investors are getting worried. Earlier this month

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Business and Personal

Seth Klarman, a veteran value seeker who founded the Boston based Baupost Group, warned clients of an upcoming market correction from which few, if any, will escape unscathed. Short interest in the S @ P 500 futures contract has been rising. George Soro’s Quantum Fund has been hedging its bets. It’s no mystery why. As Klarman noted, bubble like valuations are being attached to such stacks as Netflix and Telsa Motors. The broader market, too, has risen a long way. A couple of months ago I mentioned the cyclically adjusted price earnings ratio (CAPE), which is flashing amber. Another warning sign is provided by the so called Q ratio which compares the market value of corporate assets with their replacement

cost, and which was developed by the Late James Tobin, a Yale economist. As of March 6, when the S & P closed at 1877 the Q ratio was indicating that the market was overvalued by 76%. …the only times the market has been more overvalued were the late 1920’s and the late 1990’s.” The article continues to note that many professionals feel with good reason that the interest rate cycle has turned for good, which also is not good for stocks. I hope you enjoyed this insight. Best wishes for an enjoyable and safe summer!

Ontario AGRICentre 100 Stone Road West, Suite 301, Guelph Telephone: 519.822.4680 Fax: 519.822.1583 Toll-Free: 1.866.658.0092 www.millerthomson.com

Contact us to be included in

Business Venture (519) 824-1595 venture@golden.net

John M. Moran BA., EPC., ICIA.-Lyon Financial Services Inc. jmoran@lyonfinancial.ca or 519-766-0001.

Workforce diversity is a winning business strategy by Janet Roy We continually hear as part of business strategy, “diversity of customer base is one of the primary goals to the stability and value of a company”. Why do we not acknowledge the same successful fact when adding to and developing our workforce? Every new placement, internal promotion or engaged current employee embracing diverse workforce positively impacts the quality of their organization’s culture, delivery of products and services meeting their strategic and business plan goals. Although several global studies confirm the importance of having a highly engaged diverse workforce is key, a staggering 75% of leaders have no employee diversity accounta-

bility plan in their workforce strategy. Yet 90% of those leaders say accountability of workforce diversity and engaged employees directly impacts their business' success. Important key workforce diversity elements shared with all of us during the past year that reinforces the need to plan and achieve workforce diversity: changing demographics of employees, globalization, generation gaps, number of dual-income families and single working parent (both male and female) are the pieces to the puzzle requiring not only attention and development, but integration to your employee diversity plan. Congratulations to the organizations in Wellington and Waterloo region who are working with their human resources teams

and partners to include workforce diversity as one of the business strategies and a goal within their plan. Diversity and inclusion affect not only the businesses’ people and operations internally but also their customers, suppliers, and other external stakeholders. For more information on staffing and recruitment services contact Premium HR Solutions. Janet Roy, President and CEO, Premium HR Solutions Inc. www.premiumhrsolutions.com 519-824-2428.

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Funeral Home and Chapel Ltd.

“Wellington County's Oldest Family Owned Funeral Home”

75 Years–2008 Pre-arranging one's own funeral is now widely practiced across Canada. Gilbert MacIntyre & Son have been helping individuals and families with funeral prearrangements for almost 80 years. If you would like to make an appointment to discuss prearrangements, please contact us. Or, if you like, you can prearrange your funeral online. You will be asked the same basic questions you would in a one-on-one prearrangement meeting; but within the "comfort" of your own lifestyle. Our experience in dealing with prearranging funerals has lead to the development of the GILBERT MACINTYRE & SON TRUST PLAN for those who wish to pre-pay their funeral expenses.


www.gilbertmacintyreandson.com June 2014 page 9

Representing three generations of funeral service - Established in 1933 The GILBERT MACINTYRE & SON TRUST PLAN retains all the advantages of the pre-arranged funeral, but goes further with respect to the financial advantages. · The GILBERT MACINTYRE & SON TRUST PLAN is hedge against inflation. The cost of the funeral will never increase, no matter how long it is before the funeral services are required. · Pre-payment reduces the financial demands on the survivors. Costs will be paid out of income now, rather than from much needed funds of the estate. · Like a paid-up life insurance policy, this plan is of immediate and far-reaching benefit to survivors.


· Interest on funds held in a GILBERT MACINTYRE & SON TRUST PLAN is tax free. · The GGILBERT MACINTYRE & SON TRUST PLAN may be purchased on a convenient time payment plan. Usually the prearrangment service is entirely paid for by the time it is needed, thereby relieving the family of expense at the time of the funeral. · Money is held in trust and fully refundable any time.

The GILBERT MACINTYRE & SON TRUST PLAN is designed to comply with all regulations under the Funeral Services Act of Ontario and is fully insured.


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Install Energy-Efficient Measures and Receive up to 50% of Your Project Costs RETROFIT PROGRAM Program benefits include: • Decreased operating and maintenance costs • Lowered energy consumption and costs • Reduced payback periods Incentives for: • Lighting and controls • Unitary air conditioning • Synch belt • Variable frequency drives • Agribusiness • Alternative energy measures • Motors • Pumps • Fans • Refrigeration, and more … What incentives are available? • $400/kW for Lighting • $800/kW for Non-lighting

For many business owners, capital costs prove to be the primary barrier to investing and participating in a retrofit project. The RETROFIT PROGRAM’S incentives tackle this barrier head on, making it possible for you to install and benefit from newer, more energy-efficient technologies.

Lighting projects

Participate and save

The greater of either: $800/kW of demand savings or $0.10/kWh of first year electricity savings to a maximum of 50% of project costs.

The RETROFIT program provides substantial financial incentives for replacing inefficient existing equipment with high efficiency equipment and for installing new control systems that will improve the efficiency of your operational procedures and processes. Start saving sooner Getting your project underway without delay is our priority. We’ll work with you to make a quick pre-approval process so your project can move ahead as soon as possible. Whether your project is PRESCRIPTIVE, ENGINEERED or CUSTOM, you’ll find plenty of available incentives.

The greater of either: $400/kW of demand savings or $0.05/kWh of first year electricity savings to a maximum of 50% of project costs. Non-lighting projects, including lighting controls

Who is eligible? Owners or tenants of commercial, institutional, industrial, agricultural and multi-residential facilities, including social housing. To take part, your project must be worth a minimum PRESCRIPTIVE incentive of $100 to apply. For the ENGINEERED or CUSTOM measures, your project must have an estimated demand reduction of 1 kW and/or first-year annual savings of 2,000 kWh. If you are unsure of your eligibility contact your local electric utility.

Contact us today: Visit guelphhydro.saveonenergy.ca for more information, perspectives from experts and clients, or to apply online.


Tel: 519-822-3017 Fax: 519-822-0960 Email: info@guelphhydro.com Subject to additional terms and conditions found at saveonenergy.ca. Subject to change without notice. Funded by the Ontario Power Authority and offered by Guelph Hydro Electric Systems Inc. A mark of the Province of Ontario protected under Canadian trademark law. Used under sublicence. OMOfficial Mark of the Ontario Power Authority. Used under licence.

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