Veil Magazine Spring/Summer 2020

Page 1


tips to be

confident in front of the

camera say YES to LOVE



style ideas bridal fashions color TRENDS

cakes, photographers, florists and more

Wisconsin’s Finest Wedding Artisans

the perfect location Your commitment of love– framed in a work of art. With breathtaking views, a grand hall of unrivaled elegance, and inspired menus, the Milwaukee Art Museum creates priceless memories for your wedding day. Book your event today, contact 414-224-3287 or

photo courtesy of front room photography

letter from THE PUBLISHER DENISE M. LILES Welcome to the Veil Magazine! On behalf of the entire Veil family, we want to say congratulations on your engagement. Being in love is an extraordinary feeling, and this is an exciting time of your life as you plan your wedding and venture into matrimony. Eighteen years ago, I married the love of my life, the man of my dreams, my soul mate. As we planned our wedding—which I wish I could do every year—I felt that my passion for weddings could culminate into something creative and valuable to other Wisconsin bridal couples. We have been so blessed to have such an amazing team of talent. We are all proud of each and every page within this magazine. Veil Magazine exists because of the support of my husband, Weldon, our loving families, our exceptional Veil Magazine team and our incredibly talented advertisers. As we celebrate 16 years of Veil Magazine, I still fall in love year after year, over and over again, with each and every one of you! I am so proud of the Veil team and all that we have accomplished over the years. We have a strong group of dedicated, young, entrepreneurial, fashion-forward and passionate women. This year I am excited to announce a few new members to our family, one of which is my childhood best friend – Carolyn Russell. Carolyn has taken the role of Director of Sales & Marketing and will work closely with me and our valued advertisers. We are thrilled to introduce the redesign of the magazine that is filled with real life wedding fashions, stories and inspiration fit for every couples’ needs. We welcome all local wedding professionals and strive to be totally inclusive to each and every budget and style. Veil Magazine is a place for us to share what we love about weddings and what inspires us all. Wisconsin couples have a unique sense of style. To help nurture that flair, we have produced a stunning local Wisconsin magazine that engages with local wedding trends, sophisticated product features, and expert advice. Veil Magazine is also designed to connect wedding artisans to our readers: Wisconsin’s most discerning couples. We would love to hear from you and we invite you to send us your favorite engagement moment, wedding planning tips, or your love story. To do so visit us at or follow/message us on social media @veilmagazine. May your future together be filled with love, happiness and family, leaving you feeling joyfully fulfilled in the mind, body and soul of your marriage. I am lucky that Veil Magazine keeps the romance of weddings alive for me every single day.

DENISE M. LILES president & publisher

Favorite Wedding Movie: Father of the Bride Favorite Flower: Any kind of Lily Guilty Pleasure: Getting my nails done and my 100-plus bottles of perfume Favorite Wedding Memory: During our reception we had thousands of string lights hanging above this deck overlooking the ocean. When the event coordinator went to plug them in, they all caught on fire. It was one of those moments that was so imperfectly perfect that it was beautiful.




Director of Sales & Marketing us, but 41 years later, we are still best friends and have been through the highs and lows of life together.

When Denise and I met in 8th grade as the "new girls" in town, we became fast friends. We had no idea where that journey would take

Denise and I have always dreamed about working together, but the timing was never right. I am a firm believer that life happens when it is supposed to. Low and behold, last Spring the company I worked for, went out of business. It seemed like the perfect time to realize our dream of working together, and I am excited to be a part of this great team!

TERRI BLAHNIK Creative Director

Favorite Wedding Movie: Runaway Bride Favorite Wedding Song: Thinking Out Loud by Ed Sheeran Favorite Flower: White Daisy Favorite Wedding Memory: I love looking at the groom's reaction when he sees his bride for the first time.


Graphic Designer/Writer Favorite Wedding Movie: Father of the Bride Favorite Wedding Song: Like I'm Gonna Lose You by Meghan Trainor Favorite Flower: White Rose Favorite Wedding Memory: I love hearing the couple's vows. It is such an intimate look into their love and it brings me to tears every time.

MICHELLE DREWEK Managing Editor/Writer

Favorite Wedding Movie: My Big Fat Greek Wedding Favorite Wedding Song: Crazy Love by Michael Bublé Favorite Flower: Pink Rose Favorite Wedding Memory: At the beginning of our ceremony, my husband held my hands, rubbed his thumbs over the tops of them and whispered, “So pretty” to me.


Favorite Wedding Movie: The Wedding Planner Favorite Wedding Song: Lucky by Jason Mraz feat. Colbie Caillat Favorite Flower: Tulip Favorite Wedding Memory: Taking trips to attend weddings! I’ve been to Portland, Oregon and Xalapa, Mexico to attend friends’ weddings.


about us



Spring 2020






CREATIVE DIRECTOR Terri Blahnik PHOTOGRAPHY The Paper Elephant REAL WEDDING OF Rebecca and Kyle WED October 6, 2018




Summer 2020

Caroline Blair Michelle Drewek Carolyn Fraser Danielle Horvatin Sharon Knott Jon Murrish Jessica Pairrett Sydney Purpora Laura Vietmeyer

ILLUSTRATIONS Tara Scheuerman, Cracked Designs

CONTRIBUTING PHOTOGRAPHERS DoubleYou Photography Front Room Studios Heather Cook Elliott Photography Studio 29 Photography PHOTOGRAPHY Studio 29 Photography REAL WEDDING OF Anna and Kyle WED July 6, 2019



The Paper Elephant *Covers change semi-monthly, content changes bi-annually. The information in this publication is believed to be accurate. However WD Publishing Designs, LLC dba Veil Magazine cannot and does not guarantee its accuracy. All Rights Reserved. Veil Magazine will not be held liable for the quality or performance of goods and services provided by advertisers or any other portion of this publication. All Rights Reserved. Reproduction of any part of this publication is strictly prohibited. No part of this publication may be reproduced in any form without written permission of WD Publishing Designs, LLC. dba Veil Magazine 2020.


y d a e R g n i dd

e W t e G

3-7 D A Y S A H E A D Event-Ready SkinCare Services: Go & Glo Facial, Dermaplaning Microdermabrasion, Custom Facials

2-16 W E E K S A H E A D HydraFacial MD®, Diamond Glow Medical Grade Peels


To ensure optimal results, practitioners will provide a customized timeline right for YOU and your wedding party.

Tricia Henry, BSN, RN, CANS Lead Certified Aesthetic Nurse Specialist PRO TIP: BOTOX®/Dysport® for brow and eye brightening, Juvederm®/Restylane® line of dermal enhancers for lips.

2-4 W E E K S A H E A D Botox® Cosmetic/Dysport® 1-2 M O N T H S A H E A D Juvéderm®/Restylane® Dermal Enhancers

Susan Noble, LE Lead Licensed Aesthetician and CoolSculpting® Specialist PRO TIP: CoolSculpting®/CoolTone® for contouring and toning those areas of body fat that are resistant to diet & exercise.

3-12 M O N T H S A H E A D Medical-Grade SkinCare Products

3-6 M O N T H S A H E A D Lasers/Light Treatments 6-12 M O N T H S A H E A D CoolSculpting® & CoolTone TM

Maggie Pikul, LE Laser Specialist Licensed Aesthetician PRO TIP: Sciton® Broad Band Light treatments to brighten and even out skin tone.

Caitlin Catarazoli, LE Licensed Aesthetician and Professional Makeup Artist PRO TIP: Hydrafacial MD and Diamond Glow facial treatment series for healthy, glowing, event-ready skin.

Dawn Sagrillo MSN, AGNP-C, CANS Founder, Clinical Director, Certified Nurse Practitioner PRO TIP: Achieving a natural look and feel through aesthetic injectable treatments that support, lift and contour areas of the face and neck.

Clinical Director and Founder, Dawn Sagrillo’s over 25 years of experience and passion for aesthetics led her to developing ReFresh’s team of 18 expert aesthetic providers and staff. Whether you’re a bride, groom, or simply want to look your best for that special event, Dawn and her Aesthetic Team believe a gentle touch, attention to detail and aesthetic eye are essential to providing beautiful and natural results.

Call 414.964.1111 to schedule your complimentary skin analysis and wedding-ready plan tailored specifically to you. 130 West Silver Spring Drive, Whitefish Bay, WI 53217


HISTORIC. CLASSIC. BRAND NEW. Choose from three outstanding Milwaukee venues

Milwaukee’s most iconic destination welcomes guests with awe-inspiring elegance.

The charming allure of a bygone era sets the stage for an unforgettable celebration.

Be among the first couples to say “I do” in this artfully imagined space this spring.

Start planning today at

photo credit: Autumn Silva Photography


HALVERSON HOUSE “Comfortable Elegance”

Our passion to create Halverson House is more than just the execution of a business plan or chasing a trend of “rustic weddings”. As high

school sweethearts, we feel blessed to have the person we “grew up” with be the same as the person that we will grow old with. Our love for each other expanded over the years to our love for family, adding 5 kids to the mix. It’s that love for our family that has inspired us to pursue a venue for all families to celebrate, commune and enjoy what it means to gather together.

Tell us about the history of Halverson House?

We joke that we were born a hundred years too late, enjoying staring at a sunset, rather than a screen, or a good conversation over a quick text. The rich history of Halverson House bridges that gap for both ourselves and guests alike. As one of the original homestead sites in Wisconsin, the restored 1840’s Dairy Barn, 1910 Victorian Mansion, and lush plantation gardens take visitors back to a comfortable, yet elegant time while providing all of today’s desired amenities for a luxurious wedding experience. Calebanana Photography

“It is truly a one of a kind property with so much history, inside and out, that we are excited to honor its legacy not only as a home for our family, but a memorable marker in others.” — The Alex Family

What makes Halverson House unique? You aren’t just a wedding event to us, you are a welcomed part of our Halverson House family and we ensure that you are treated as the honored guest you are. We personally serve you as your day of coordinator, ensuring your needs are met throughout your memorable day, providing full service amenities such as continental breakfast for the wedding party and full set-up & take-down of your wedding including your décor.

Photos by Dana Dufek Photography 262.706.3414

S110 W23450 County Line Dr. Waterford, WI 53185


65 ONSITE & UPCLOSE 1 Milwaukee Art Museum 5 Dynamic Events By David Caruso 6 Refresh Aesthetic Center 8 Marcus Weddings 10 Halverson House 12 Craig Husar Fine Diamonds & Jewelry Designs 14 Story Hill FireHouse 16 Sound By Design 20 Shully's Cuisine & Events 22 Potawatomi Hotel & Casino




44 I’m Engaged Now What 52 Favorite Finds 76 Playful Boudoir 96 Bridal Fashion Wedding 108 Day Styles From Real Brides 120 108 Men’s Fashion Wedding Day 126 Trends for Grooms & 134 Groomsmen 110 Tips to be Confident in Front of the Camera 148 Making it Official 23 86 88 96

Linens Decor Invitations Real Bridal Fashion Real Grooms & Groomsmen Cakes & Pastries Color Palettes We Love Flowers





45 DETAILS 26 The Guest Experience 31 Creating an Authentic Wedding Ceremony 35 Planning for Prewedding Gatherings 37 Live Wedding Artist 42 Layered and Covered in Quality 46 Under One Canopy 50 Wedding Day Décor Tailored to You 62 Let Your Style Shine Bright 64 Planning Your Day In Style 68 Wedding Day Countdown Services 70 A Must Attend Bridal Event 72 Embellished First Impressions 82 Let’s Face It 84 Enhancing Your Natural Beauty 92 Wedding Gown Design Trends 106 Distinguished Gentleman 114 Dessert Trends What’s In & Out 130 Floral Foundations 138 Photography An Artistic Style 146 Reliving Your Day


58 UNVEILED LOVE STORIES 24 40 58 80 90 128

Rebecca & Kyle Grace & Dane David & Adam Breanne & Keith Lindsay & Harlan Brittany & Nathan


EXPERT ADVICE 66 74 118 132

Timetable at a Glance Prepare All Things Paper Cakes & Sweets Serving Guide Bridal Blooms

DIRECTORIES 28, 30 Reception Site Directory 34, 36 Party Locator


Photo courtesy of Premier Bride and Amanda Ketterhagen Photography

Artist Group Photography

Artist Group Photography


Roost Photography

Historic 1927 Bungalow style F ireHouse with modern touches WISCONSIN’S WEDDING MAGAZINE

Photo courtesy of Premier Bride and Amanda Ketterhagen Photography

"One of a kind" event venue for a one of a kind couple. | (262) 477-5813 | 407 North Hawley Road, Milwaukee, Wisconsin 53213



sound by design Entertaining on Every Level by Sara Dahmen Photography by Front Room Studios THE NAME SOUND BY DESIGN (SBD) immediately conveys a sense of creativity. Something that is designed specifically is, by name, customized. Personalized. Suited specially to you. That entire concept is exactly what the team behind Sound By Design aims to do: give you completely customized entertainment for you, your guests and your senses. And because entertainment is such a gigantic part of your wedding day, you want to make sure the people you hire to make that happen are excited about you, your day and your desires. Creating an exhilarating experience is paramount to the team behind Sound By Design, and they each have their own specialties to make sure your day is seamlessly perfect. When Paul Hackbarth, owner and president, started Sound By Design, he curated a group of loyal, honest and passionate people to learn, and then grow, the business with him. They began by providing stylish disc jockey music and Master of Ceremonies services for weddings — an award-winning service that continues to be what drives couples to speak with Sound By Design.

But Sound By Design now offers a myriad of services, truly becoming a one-stop shop for brides. In addition to DJing and MCing, the group now offers everything from videography to lighting to two gorgeous venues, Camp Bar and the Atrium. Camp Bar, which has three locations, has a rustic, laidback feel that’s perfect for fun-loving brides. But don’t let the down-home feel fool you; Camp Bar has a state-of-the-art sound system to ensure top-notch audio quality on your big day. If you’re looking for a more high-end atmosphere, the Atrium incorporates gorgeous skylights, beautiful modern touches, and gardens that overlook the Village, leaving your guests in awe. Either option is stunning. What many brides and grooms don’t expect is a DJ service that comes with many entertainment options rolled together in one package. Torie Gamez, the Director of Operations at Sound By Design, spends a lot of one-on-one time with couples who come in looking for said amazing DJ entertainment. “Even after 17 years in the industry, I still love hearing about couples’ wedding days when I first









meet them,” he admits. “And I get to share with them how SBD can help with so many aspects of entertainment.” Once you’ve received an overview of Sound By Design’s capabilities from Torie, you’ll establish a personal relationship with Dylan Brudny, the Director of Client Services. “I provide couples with a carefree experience once they come on board with us,” he explains. “Planning a wedding can be a daunting task, and my goal is to make the entertainment side as easy as possible, from helping the Lighting Division design the reception room or recommending vendors.” With the family-oriented baseline that is Sound By Design’s mantra, Dylan strives to make couples feel like part of that family as well. “You should never feel like a number,” he says. “We’ll stay away from the gimmicks and let the music do the talking.” Paul, looking at the business from over 20 years in the industry, also advises couples to be budget conscious about your wedding at all times, “But make sure you allocate your funds to the most important areas. Make sure you invest in the entertainment because that truly is the backbone of the reception.” Sometimes entertainment for your wedding reception needs to be even more interactive, because entertaining is most definitely a myriad of dynamic pieces beyond music. “We do an open concept photobooth or standard enclosed one,” Torie says. “But we have a modern approach that uses a backdrop and allows for more movement, bigger groups, and can let guests leave video messages for the couple.” Josh Erickson, Director of Operations for the Atrium, agrees. “People love them and the quality is great.”

"EACH AND EVERY PERSON HAS SO MUCH PRIDE AND PASSION FOR THIS COMPANY THAT IT REALLY SHOWS IN THE END RESULT." - JOSH ERICKSON With their modern and ever-evolving approach to entertainment, Sound By Design customizes a wedding package to help create a day with all the elements handled. Entertaining your guests is of course important — providing a killer sound and music experience is what makes a reception memorable. But when all aspects entertainment come together in an exciting way, it makes the overarching day that much better. That includes lighting. Sound By Design also works to create lighting design that is customized to your colors, your overall wedding vibe and be smashingly gorgeous all without breaking the bank. The group helps clients put together lighting packages that will make the most impact for their budget and can make things happen in some of the most impossible lighting situations. From uplighting to color washing, the lighting of your reception can make a huge difference in the overall vibe of the space.



Olga Thomas Photography

Of course, you don’t want to forget a single moment of the big day. That’s why Sound By Design also offers comprehensive videography packages, turning your wedding day into a high-quality film you can enjoy again and again. When you’re the bride, your wedding day can pass by in a flash. By capturing it on video, you can catch details you missed and relive the joy and spirit of the most important day of your life. And what better way to make sure that entertainment vibe is exactly what you wish for yourselves, your memories or your guests than with an extraordinarily professional and warm group of individuals, who together make a seamless team? Sound By Design will have worked with, and followed you, through the whole wedding process — from lighting decor, planning photobooths and coordinating speeches and introductions, to the dance party itself. They have an innate

understanding of who you are and what makes your love story special. How more personal and customized to your style can it get? Plus, everyone is invested in your entertaining experience from day one, which is a huge part of why Sound By Design is so well loved in Wisconsin. “Each and every person has so much pride and passion for this company that it really shows in the end result,” reveals Josh. “We are so much more than the guys who push play.” Paul, who makes the big management decisions at Sound By Design, agrees wholeheartedly. “SBD’s backbone is our amazing staff. We continue to employ only those that are closest to us, who are willing to look forward to how to make SBD better, so that we can continue to guarantee premier quality in every avenue of entertainment we offer.”

sound by design DJ • LIGHTING • PHOTOBOOTH • FILMS

designed specifically for you • • 262.968.9586 • 2107 E Capitol Drive Front Room Photography



Introducing Generation II 34 years ago, Scott Shully, a European trained chef, and his wife, Beth, took their combined talents in design and dining to create Shully’s Cuisine & Events. Since then, it has grown into a full-fledged family business with the addition of their children. Although they grew up in the industry, all three Shully children took separate career paths before creating the dynamic team they are today. Hadley trained as a chef in New York, Italy, Sicily and Chicago, and is now showcasing her natural talent for showmanship and creative cuisine in Shully’s kitchen. Nina took her organizational and event management skills from her time spent as a teacher and YMCA Camp Director to help with event planning and staging and Jacob’s Major League Baseball marketing experience is being put to work managing the many facets of Shully’s. With over three decades of experience, Shully’s Cuisine & Events has mastered the artistry of the details. It’s this expertise that lends to their seamless execution of off-premise catering. An event site hosts its own unique attributes and considerations. Everything from the weather, to the electrical, to the equipment, to the décor, to the menu are accounted for and designed in a way that makes the event flow with cohesive ease. “You can’t go to school to learn the tricks of our trade,” Jacob Shully says. “It takes a seasoned professional to look at an event space and work out a plan that will work within a specific budget, and that’s where we excel.” As they continue to grow their repertoire, they’ve added to their real estate as well. Shully’s latest event space, ATS (Across the Street), is a cottage currently under renovation to hold smaller parties of up to 65 people. Additionally, it will host cooking demonstrations and parties like the “Iron Fork” and “Minced” competitions. Perfect for bachelor/bachelorette parties, rehearsal dinners or bringing families together for a night of fun leading up to the big day. This charming space on the Pigeon Creek makes for a perfect photo op and chance to bond with loved ones over food. Expansion of hosting spaces isn’t all that Shully’s is currently advancing. Upgrades to their beverage services will feature local craft brews, as well as additional bartender services. Their menu is also a constant reinvention to keep things fresh, extensive, and innovative. Vegetarian and vegan menus, kosher menus, and dietary strict menus like gluten-free are a huge emphasis so they can cater to the many needs of their clientele, with the ability to meet various budgetary levels without sacrificing quality or standards. Of particular excitement is their new, fully mobile meat smoker that will open new opportunities for their BBQ themed subdivision “Three Pigs.” When it comes to creating a tailor-made event, Shully’s Cuisine & Events is a true custom caterer. They pride themselves in creating menus that fit their clients’ desires and see each opportunity as a blank canvas that can be filled with all of your favorite foods, experiences and personality. No detail is left untouched, and the end goal is to do everything possible to create a comfort level that will ease the many decisions required when planning your wedding. “We take your investment in us seriously,” Jacob emphasizes. “This is one of the most important days in a couple’s life and we are there with you from beginning to end to make your wedding a remarkable experience to be cherished for years to come.” | 262.242.6633 |

@ shullyscuisine 21



I'm Engaged!



Now What? by Michelle Drewek

It’s official—you’re engaged! No amount of chick flicks or fantasies could prepare you for that moment your beloved got down on one knee. Your new bling has hundreds of “likes” on Facebook, and you can’t help but stare at it whenever the light catches it just right. As you scroll through Pinterest and bombard your wedding board with dozens of ideas, you think you have this planning game in the bag…until you realize you have no idea where to start. Don’t hit the panic button! We’ve got you covered.

Know Your Finances

It’s easy to get swept up into the excitement of planning a wedding. Before you dive in, lay out your budget. Family may be helping pay for portions of the day, and if that is the case you’ll want to have a candid conversation at the onset about what they have budgeted for you and what that budget is intended for. Communicating your needs with their expectations will alleviate tension early on and keep you and your fiancé within your means so you can enjoy this day instead of having it financially cripple you. Once you have a budget determined, you’ll want to set aside a “safety net” for any unexpected costs that may come up, as well as a small reserve for tips for your vendors.

Manage Expectations

Let’s face it, you’ve probably been envisioning your wedding day far longer than your fiancé. That doesn’t mean he doesn’t have ideas for what he would like your celebration to look like. Sit down with your budget and discuss what areas are most important to each of you. From there, consult one another before any final decisions are made. His input may be “it doesn’t matter to me” for some details, but giving him the chance to be included sends a strong message to him about how much you value him.

Who, When & Where

Now that you’ve communicated expectations, you can begin digging into planning. Your guest list will be important in knowing what venues you can consider based on capacity size of the space. You don’t need an exact number, but know what your maximum head count will be so each location you visit can help decide if they can accommodate your needs. Many venues book up well in advance, so you’ll want to find your location as soon as possible. You may have a specific date in mind you’d like for your big day, but be willing to be flexible if you dream location is already booked on that date. Likewise, you may need to veto a venue if the date is a deal breaker. Know which is more important to you—the date or the place—and proceed accordingly.

Memory Makers

When it comes to making memories, the caterer and entertainment set the mood for the evening and will be talked about for years to come, and the photographer/videographer will be the ones capturing it all through their lens. Visit with at least three vendors in each of these areas so you can not only do a cost comparison, you also feel confident that whomever you hire doesn’t just fit your tastes but is someone you trust.

Décor & More

You likely already have a theme in mind for your wedding, but now is the time to plan out the finer details of how it will all come together through things like flowers, décor, centerpieces, color palettes, etc. Finding a florist who can help you create a lot of these elements through their knack for design and talented vision will bring a sense of cohesion to everything else you incorporate. We have great tips for finding vendors that will match your style in the pages of Veil Magazine, as well as our online resources.

Bridal Party Attire

The gowns and tuxes should be planned out about 9 months in advance to allow enough time for ordering and alterations. While you will likely take the lead on a lot of the planning initiation, having your groom take ownership of menswear will eliminate a lot of undue stress to you. Plan a day that you can go with him to come to an agreement on colors and styles, and then let him coordinate the men from there.

Invitations & Registries

Once you have your guest list and date set, you can send out Save the Dates so your loved ones can plan ahead to celebrate with you. Actual invitations don’t need to go out until about 45-60 days prior to your date. It’s inevitable that you’ll have a handful of guests that will forget to send back their RSVP by the due date. Plan in an extra week for you and your fiancé to be able to follow up on any unknown RSVPs before your final guest count numbers are due to vendors. When it comes to the registry, starting early on isn’t a bad idea as some people will want to buy you a gift as early as your engagement party, but don’t feel pressured to create a more complete registry until the bridal shower invites are ready to go out. You’ll want to revisit your registry after your bridal shower to make sure wedding guests have enough of a selection of items at various price points to browse through. For ideas about what to register for, visit the Veil Magazine website.

Day-Of Checklist

Plan as you may, there will be the inevitable surprise or two that comes up during the wedding day. However, you can help alleviate a lot of that unnecessary stress by creating a list of things to remember to bring with you on your wedding day, having an agenda printed for your bridal party, and noting any final payments or other vendor-related items that may require your attention. Having a bridal attendant in charge of keeping track of this list and your wedding day needs is a great way to incorporate an important member of your family or friend who couldn’t be a part of the bridal party while allowing you to relax more knowing someone there to help you through the day.



rebecca & kyle

wed 10.16.2018 by Michelle Drewek

Always Knew It Would Be You Kyle and Rebecca had an instantaneous connection. After their first date, they became an inseparable pair that was destined for “I do.” “I knew there was something special about Rebecca the very first time I saw her,” Kyle says. “It wasn't long after our first date that I knew she was it.” That special connection is what led to their October wedding in 2018. It was classic romantic with some modern twists, as Rebecca describes it. “What really inspired our wedding theme was my dress. Before I found it, we were thinking of having a more laid back/casual wedding. Then I fell in love with a more formal wedding dress and that changed everything.”

Worth Every Penny I always thought it was silly to spend so much money on something you only wear once, but when I put my dress on that day I knew it was worth every penny. I felt like I always hoped I would on my wedding day. Must-Have Detail We both agreed that we wanted a band rather than a DJ at our wedding. The band was awesome and kept the dance floor packed all night. Key Resources One of the things I found most helpful when planning our wedding was talking to people who had recently gotten married and getting opinions on what the most important things at their weddings were and what they could have skipped. Also, I kept track of every dollar spent on a budgeting app. That really helped me to stay on track with our budget. Biggest Surprise The biggest surprise to us was how far out venues book up. We got engaged in September and were shocked to find that pretty much every venue was booked for that following summer. We wanted a fall wedding so luckily had some options, but a lot of the places we toured were booking two years out. Advice for Couples Our advice for marriage is to find someone that is on the same team as you. This may sound obvious, but when you go through tough times, you have to have each other's backs before anyone else's.




FLOWERS Jane Kelly Floral

PHOTOGRAPHY The Paper Elephant

EQUIPMENT RENTALS Canopies Events with Distinction


WEDDING CAKE Simma's Bakery

Cover Couple!




The Guest

Experience by Danielle Horvatin

PHOTOGRAPHY Top: Heather Cook Elliott Photography, Bottom Left: Front Room Studios, Bottom Right: The Paper Elephant Although it’s YOUR day and your enjoyment is most important, you definitely want to keep your guests’ experience close in mind. Because, if you’re hoping for a memorable wedding day, it’s all about the personality you bring to your day, and (most importantly) the guest experience. From the moment your guests enter the venue for cocktail hour, they are gathering impressions. Do they have to wait long for drinks? Where are the escort cards? Where will they sit? What’s for dinner? Think of your wedding guests as out-of-town folks visiting your venue for the first time. You want everything to be visual, accessible and fun for them! We recommend being thoughtful about the ‘flow’ of your reception. Making your guests’ experience intuitive and interesting. Plan out a fun welcome, like a champagne bar. These are trending now, and we see why! Displaying champagne on a cute wall or shelf is the perfect way to welcome guests to your reception, and

immediately set the mood. Work with your caterer, bartending service and planner to execute a champagne welcome that’s unique to you! Keep the fun & intrigue going as guests find their seats at your reception! Perhaps the escort cards are poked in little chocolates, or wrapped around a miniature bottle of your favorite liquor. As guests transition from one activity to the next, it delights them to find another ‘surprise.’ Even if your escort card/seating display isn’t edible or drinkable, it can be fun! Create a silly pun for your seating board, like “my life would suck without you,” with mini succulent favors for guests. The list goes on & on (see Pinterest), so brainstorm this with your planner or venue coordinator! Grazing food tables are still very much in, and offer another boost your guest experience at reception. Think of how colorful a grazing table; not to mention an absolute ice breaker for guests as they mingle with other folks filling their plates. And guess what? Grazing

tables aren’t just for charcuterie items. You can work with your caterer and planner to create an amazing chocolate and fruit grazing station, or an all desserts setup. Finally, think of your wedding reception as a whole. The majority of it is dancing and entertainment. A lot of thought should go into your entertainment for the evening. If you & your partner aren’t really into dancing, opt for a casual band or even plug in a playlist to a speaker. If you know that you want a DJ, be sure they really get you & your vibe. It’s easy to fill out a ‘do not play’ list, but ensuring your DJ really gets you as a couple is important. As the entertainment is rolling, have fun with sprinkling in surprises for your guests! Maybe your late night snack is Shake Shack, or you get a little rowdy with the Badger Band. Whatever the end of the night brings, make sure it’s significant to you as a couple. If you’re inserting your personalities into your wedding, then the guest experience will already be satisfactory!

planning tips Choose a point in the evening for a celebratory champagne toast for all your guests to participate in!



Ask a local stationer for unique escort card display ideas.

Consider pre-plated salads to expedite a smooth transition from cocktail hour to reception.

Ask your DJ to play songs significant to a specific set of your friends for a memorable group dance!

event venue

The Atrium

ballroom tent


Bartolotta Catering Company & Events at Pier Wisconsin

im um of # Pr of i v G Av at ue e er st Ro ag om s e O C ut (s sid ost ) Pe e O C r ffPe at Pr er rs er em on s Ce ise P er re C m m at itt on er O ed y in ut S g do ite Av Pa or A ai re rk la a in bl g Av e Av Vi a ila ew ai bl l a on e bl e Pa ge (s ) #

M ax








The Atrium is a chic urban venue located in the heart of Shorewood, WI. The historic

  

16-19 building coupled with the rooftop garden is


  



32,33 room showcasing soaring ceilings, frescos

A historic pavilion, adorned with a warm French kitchen, nestled on a bluff 32,33 overlooking Lake Michigan. Countless events have been toasted within these walls.


the perfect setting for your next corporate event or wedding.



Bartolotta Catering Company & Events at The Grain Exchange

restaurant tent


Bartolotta's Lake Park Bistro

hotel ballroom

estate, barn & gardens


Halverson House 262.706.3414

Hilton Milwaukee City Center

quadracci pavilion


Milwaukee Art Museum 414.224.3287





200 varies










Choose from an array of breathtaking sites with views of Lake Michigan and the twinkling lights of downtown. Pier Wisconsin will delight your guests.

The Grain Exchange features unparalleled beauty and historic décor with a three story and a romantic balcony.


Comfortable Elegance from the time you enter our 120 acre private estate with its 1910 Mansion, lush gardens and fully restored barn, all of which radiate historic luxury while our personal amenities guarantee a memorable wedding experience for you and your guests.

   


The Hilton features beautiful ballroom space including the renowned Crystal, Empire and Regency Ballrooms. All are elegantly styled with classic European flavor including antique chandeliers, rich draperies and marble accents.

  

IFC, 1

Defines elegance with signature soaring wings. Discover stunning light filled spaces and inspiring lake views, the ultimate in grand halls.

  

Jennifer Wallner WAR MEMORIAL CENTER CHOOSING THE IDEAL CEREMONY AND RECEPTION VENUES is overwhelming. You desire beautiful, convenient and impeccable. Enter the War Memorial Center, located in the heart of Milwaukee. Boasting breathtaking views of Lake Michigan and the city’s skyline, the War Memorial Center proves it’s perfect for both your ceremony and reception. “The value of this venue is unmatched in the city,” says bride-to-be Jennifer Metz, also the Center’s events manager. “Our weddings and events are true celebrations of the lives and freedom we have in part due to the sacrifices our military and veterans have made.” The War Memorial Center houses Fitch Plaza, used typically for outdoor ceremonies and social hours, and Memorial Hall, an indoor space. Fitch Plaza offers a lake view that’s second to none. “Paired with the backdrop of our building, which is an architectural landmark, and the city skyline, you cannot find a more beautiful location for your wedding ceremony,” Jennifer says. The Plaza

can also host your outdoor reception. And due to Wisconsin’s unpredictable weather, Jennifer and the event staff monitor it the morning of your event, moving any outdoor festivities inside if necessary. The large Memorial Hall accommodates 260 guests, yet is wonderfully intimate. Its west wall features floor-to-ceiling windows, where your guests will enjoy Milwaukee’s skyline at sunset. When renting the War Memorial Center, you get the entire venue — indoors and out — and

visit the Center’s many memorials and displays. After years of working in the restaurant industry, Jennifer turned her talents to catering and weddings. Loving her job, meeting engaged couples and a knack for planning led to events and weddings and, ultimately, the War Memorial Center. “I personally work with each and every couple to make sure all details are in place for your special day,” where she is present at most weddings, handling setup and vendor coordination. Event and maintenance staffs are present throughout your event, ensuring a flawless night — your night to remember for a lifetime.

“PAIRED WITH THE BACKDROP OF OUR BUILDING… AND THE CITY SKYLINE, YOU CANNOT FIND A MORE BEAUTIFUL LOCATION FOR YOUR WEDDING CEREMONY.” your event will be the only one of the day. Rental also includes use of one area for six hours, tables, chairs, staff setup/teardown, dance floor, head table risers and sound systems. And, the Plaza has an arch you can decorate. Guests may also

Stunning Lakefront Ceremony & Reception Locations Lakefront Views • Indoor/Outdoor Space Convenient Parking • Elegant Banquet Hall

HMS Photography (


HMS Photography ( • 414.273.5533 FACEBOOK.COM/WMCWEDDINGS/ 750 N Lincoln Memorial Dr., Milwaukee, WI

Front Room Photography



Milwaukee Public Museum

hotel ballroom


The Pfister

hotel & venue ballroom


Potawatomi Hotel & Casino

country club


River Club of Mequon

im um of # Pr of i v G Av at ue e er st Ro ag om s e O C ut (s sid ost ) Pe e O C r ffPe at Pr er rs er em on s Ce ise P er re C m m at itt on er O ed y in ut S g do ite Av Pa or A ai re rk la a in bl g Av e Av Vi a ila ew ai bl l a on e bl e Pa ge (s ) #

M ax


1000 varies

400 varies

1200 varies











venue ballroom historic event venue venue ballroom

War Memorial Center












   


Story Hill FireHouse


  


262.242.1400 x 211

Shully's Cuisine & Events The Watermark

 


  

  



At MPM, your vision unfolds immersed within world-class Museum exhibits. Whether your tastes lean towards dancing among the dinosaurs or boogying with the butterflies, our expert staff take the pressure off so you can enjoy this once-in-alifetime experience.


The Pfister Hotel features the exquisitely beautiful Grand, Imperial and Rouge Ballrooms. From antique chandeliers and marble accents, to beautiful views of Milwaukee's lakefront,The Pfister will provide the perfect atmosphere for your wedding.


Whether you are planning an intimate wedding or a grand-scale party for 1,000 guests, Potawatomi Hotel & Casino has exquisite rooms to meet your every need. Our professional catering managers are ready to help you create an unforgettable event that perfectly suites your style.

A spectacular 9,200 sq.ft. grand ballroom opens up to the outside with a 3,500 square 38,39 foot canopied deck. Panoramic views abound and $1.5 million in LED lighting make for magic and romance on demand.

New in 2013, The Watermark, our private event space is located on the beautifully landscaped 20,21 Mill Pond. The room is spacious, elegant and a perfect fit for any style and of course, it's Shully's Cuisine.


One of a kind Historic 1927 Venue in the Story Hill Neighborhood, new in 2019. Bungalow Style FireHouse with so much character — it is “alarmingly” adorable!


A beautiful banquet hall located on the third floor of the War Memorial Center, offering sweeping views of downtown Milwaukee through floor to ceiling windows. Outdoor options available on our newly updated Fitch Plaza overlooking Lake Michigan.



Creating an Authentic

Wedding Ceremony by Danielle Horvatin

Have you ever noticed how nerve-racking wedding ceremonies are? There’s usually a stiff in the air before a ceremony; a tense vibe across the board from guests to the bridal party. Yet, the moment we hear ‘I now pronounce you’ everyone’s shoulders relax and it’s party time! It’s because wedding ceremonies are very procedural that they can often times come across as stressful. It’s a structured, official it’s no surprise many couples want to create a more relaxed ceremony - authentic to them. It can be done! Your wedding ceremony can be personalized and even (dare we say it) fun, even if it’s a religious ceremony in a church. We’ve put together 7 easy ways to authenticate your wedding ceremony, and make it memorable. So long stress! Get married at home There’s no rulebook as to where to host your wedding ceremony. Couples literally climb mountains and exchange vows in the clouds! So, what’s to say you can’t make your ceremony its most authentic and have it at home (or at a parent’s home)? It’s the most personal place on earth, and feels like a refined high school house party...only better!

Have family/friend officiant Just as there’s no rulebook for where to have your ceremony...there’s no rules as to who can officiate! As long as they’ve been ‘ordained’ (which can happen online with just a name & email address), they can legally sign your marriage license. It’s always so special to hear a family member or friend officiant because they have real life, well-rounded knowledge of the couple and their lives. With sweet anecdotes and memories shared, familial officiants can make for truly memorable wedding ceremonies. Play with seating Sometimes all it takes is a small adjustment to completely change the trajectory of your wedding ceremony! Play around with guest seating and see if there’s a layout you’re more attracted to. You can also tweak the traditional seating by doing a semi-circle or benches depending on what atmosphere you’re going for. Work in tradition Whether you’re having a religious ceremony or not, it’s always special when couples work their cultures or heritage into

their wedding. This is a dual effect by both personalizing your nuptials and tying them into a long list of lovely marriages that have come before yours. Outside of traditional unity candles and scripture readings, think of incorporating key aspects of your heritage. An African American tradition of ‘jumping the broom’ is something couples like to end their ceremonies with. Fillipino weddings sometimes include sponsors assisting with veiling the couple and different traditions with meaningful symbols. Write your own vows This may sound simple, but writing your own vows is a surefire way to authenticate your wedding ceremony! Not only will exchanging your hand-written vows get everyone’s attention, but it’ll bring a sweet, vulnerable vibe to your ceremony that most guests will remember for years to come. Make some toasts We’re seeing more and more wedding ceremonies including toasts. Whether it’s the couple saying a post-I do thank you, or even calling up parents for their kind words to kick off the reception. Why not toast your marriage as soon as it becomes official?!



Indoor & outdoor spaces available • Custom wedding experiences Ceremonies • Receptions • Proposals • Day-of coordinator

Photo Credit: Front Room Photography

MILWAUKEE PUBLIC MUSEUM | 800 West Wells Street |


Ye ar s in M B ax im usin u e Pr iva m # ss t of Pr e R G iv ue at oom e st (s Pr B s ) ic ar e S er Li ve vi ce En O t er ut ta d Pa oor inm rk Si en t i Ce ng e A t re Av vai a m l on ilab abl e y l Lo e ca tio n


: Banquet Space : Country Club : Lounge/Bar/Food : Restaurant : Warehouse


Average Price per person

$ : $20+ $$ : $35+ $$$ : $50+


925 E. Wells St. Milwaukee WI 414.765.1166 •

- a bartolotta restaurant


10 call


American, Steak, Seafood

3133 E. Newberry Blvd. Milwaukee WI 414.962.6300 •

bartolotta ' s lake park bistro Milwaukee

19 call



camp bar

Situated on a bluff overlooking Lake Michigan, Lake Park Bistro offers rustic French cuisine in a beautiful park setting. Perfect for any event, from small gathering to large weddings.

525 E Menomonee St, Milwaukee, WI, 4044 N. Oakland Ave, Shorewood WI & 6600 W. North Ave Wauwatosa WI (Milwaukee) 414.930.9282, (Shorewood) 414.962.5182, (Wauwatosa) 414.763.3793 •





American Cuisine





American, Seafood




Milwaukee's only lakefront dinning experience offering the freshest seafood and unparalleled views of Lake Michigan and Milwaukee's skyline.

139 E. Kilbourn Ave. Milwaukee WI 414.291.4793 •

kil @ wat

Contemporary American

Camp Bar is Milwaukee's only "up North" tavern. Specializing in old fashioned's, a wide beer selection, and cozy atmosphere. Camp Bar has been voted one of America's "best new bars" by Details Magazine.

550 N. Harbor Dr. Milwaukee WI 414.395.4900 •

harbor house


Contemporary American Cuisine in a sleek downtown space. Featuring a variety of private rooms, including a glass - enclosed conservatory over looking Lake Michigan.



Kil@wat combines an inventive interpretation of contemporary American cuisine, a vibrant yet comfortable setting, and inspiring views of downtown Milwaukee to create a thoroughly enjoyable dining experience.



Planning for

Prewedding Gatherings by Michelle Drewek

PHOTOGRAPHY DoubleYou Photography Weddings are more than just a one-day event. Parties from bridal showers to bachelor/ ette parties, rehearsal dinners to receptions, a lot of venue considerations come into play. Before you jump into planning these events, you need to come prepared. We’ve compiled a Party Directory to help guide your search for the perfect venue, no matter the occasion, but first read on to learn more about what you should be considering along the way. First, consider how many people will be in attendance. You want to make sure that the space that is chosen to host the event will comfortably fit the guest list. Comfortably means making sure there is not only enough space to seat everyone, but also enough room for mingling and any activities that may take place. If you are having a bridal luncheon, for example, people will mostly be sitting at their tables or casually standing nearby to chat with other guests. At a bridal shower, however, space for a gift table will also need to be accounted for, as well as enough space for the gift opening to take place in. Likewise, a wedding reception will need to not only accommodate for guests and a gift table, but also a bar and dance floor. Go into your search for a location knowing what you will need to accommodate for so the venue can tell you what will and will not work.

Next, consider the atmosphere. The type of mood you will be setting with a bridal luncheon versus a bachelorette party will most likely be at opposite ends of the spectrum. You want to have a location that no only is conducive to the atmosphere you want your party to have, but

that your party is also conducive to that space. A third thing to consider is the amenities. Things like bar service, entertainment and food offerings may be what makes or breaks your decision to opt for or against a location. Venues all have their own rules when it comes to caterers and bartenders. Before hiring a catering company, find out the rules of the venue you are using. They may require you use their in-house catering/menu

or a caterer they directly contract with. If you are keen on having a particular caterer, then you may need to look at a different location if your first choice has specific regulations. Bartenders are a similar topic to discuss. Do they have specific bartenders you can hire, or do you need to hire outside bartenders. What types of fees are associated with using the bar service? How long do you need bar service for? Have these questions answered ahead of time so when you visit the venue, you are prepared to cover all of your bases. Finally, come in with a budget. It is easy to get carried away planning an unforgettable night. The budget will keep you levelheaded so you don’t leave having spent more than you can afford. If price becomes an issue, see what types of suggestions the venue has. Depending on their years of experience, they have probably seen and heard it all by now. They are experts in the area of party planning, so voice your concerns ahead of time before they become an issue. Planning a party is something to take seriously because a lot gets invested into making sure your guests have a good time. By preparing yourself before diving in head first, you will eliminate a lot of unnecessary stress and end up with an unforgettable event. Let our Party Directory help get you get the party started!


Ye ar s in M B ax im usin u e Pr iva m # ss t of Pr e R G iv ue at oom e st (s Pr B s ) ic ar e S er Li ve vi ce En O t er ut ta d Pa oor inm rk Si en t i Ce ng e A t re Av vai a m l on ilab abl e y l Lo e ca tio n


: Banquet Space

Average Price

: Country Club

per person

: Lounge/Bar/Food : Restaurant : Warehouse

$ : $20+ $$ : $35+ $$$ : $50+


425 E. Mason St. Milwaukee WI 414.298.3131 •

mason street grill Milwaukee




American, Steak, Seafood

Mason Street Grill, in downtown Milwaukee, is a classic American Grill, serving high-quality wood grilled steaks, amazing sandwiches and house made desserts. Comfortable booths, a welcoming staff and warm atmosphere.

633 N. Fifth St. Milwaukee WI 414.390.4562 •

milwaukee chophouse Milwaukee




Steak Seafood

mr . b ' s

18280 W. Capital Dr. Brookfield WI 262.790.7005 •

- a bartolotta steakhouse


15 call


Steaks & Chops





Italian Cuisine

31 Continental Cuisine



Italian for “honest,” Onesto puts a modern twist on Italian cuisine that’s fresh and flavorful. We pair handmade pasta with an outstanding wine and craft cocktail list, elegant service, and a unique menu that has been frequently named among the best Italian in Milwaukee.

146 Green Bay Rd. Thiensville WI 262.242.6633 •

& events - thien room



A classic Italian steakhouse, Mr. B's offers wood fired prime steaks & chops in a warm, spacious setting. Enjoy a private room or outdoor patio.

221 N. Broadway Milwaukee WI 414.308.1600 •

O nesto

shully ' s cuisine

A traditional steak house with contemporary flair, specializing in tender steaks and fresh seafood, and an extensive wine list.


Our charming Thien Room is perfect for smaller groups up to 65 guests to enjoy sit-down dinners, buffets and luncheon receptions, or up to 80 guests for cocktail/hors d'oeuvres receptions.


Olivia Medrow Photography


What is the process? Once you've booked me for your date, you are welcome to provide me with any ideas and inspiration for your painting. As the date approaches, I will reach out to gather the details I need for the piece. On the wedding day, I will arrive to the reception site a couple hours early to get settled and begin the composition before guests arrive. As guests begin to arrive, I start adding the important details, creating the atmosphere of the evening. Typically, I am painting the bride and groom's first dance, or their ceremony/ reception venue with them included. You can decide whether you would like to have your guests painted in or left out as well as the pose you'd like to be painted in. My style is more impressionistic with loose brush strokes and vivid color. I aim for an expression of the event more than a realistic painting. I offer watercolor or acrylic mediums.

Katie Geis KATIE GEIS FINE ART Katie Geis is Milwaukee-based emerging artist and live event painter. She explores bold coloration, sweeping gestural brush strokes, and minuscule details in her work. Her mediums of choice vary between oil and watercolor as each provides its own artistic pleasures. Katie’s paintings bring alive the inherent quest to express something personal, in an ardently appealing way. Are you willing to travel? Yes, absolutely! Milwaukee, Wisconsin is home but I am happy to have a new adventure.

What inspires your creativity? From an early age I've always been attracted to light and the ambiance it creates in a space. The

different moods a room can assume has always fascinated me. I'm also drawn to moments of pure joy. To watch as a couple celebrates their lifelong commitment to each other surrounded by their closest friends and family is such a treat. It is an honor to be able to capture this as an artist and I find so much fulfillment in providing people with a spontaneous and true reflection of their fondest moments. How does live painting enhance the occasion? Painting live creates a memorable and unique experience for the people attending the wedding. It also provides quiet and reverent entertainment for those who may not particularly enjoy the dance floor, or who want to escape the claustrophobia of the crowd.



Live Wedding Painting | Happy art, for vibrant souls. |


cd 12400 North Ville Du Parc Drive Mequon, WI 53092 | 262.242.1400

PHOTOGRAPHY 414 Photography & Craig John Photography (Opposite Page) Blu Moose Photography, Brad Ryan Photography, Craig John Photography, Front Room Studios & Shannon Z Photography

Nestled in a beautiful, natural setting, the River Club of Mequon offers versatility and customization for your big day in a space that is the definition of contemporary elegance. The club plays host to a many types of events, including fundraisers, corporate parties, business meetings, golf outings, engagement parties, wedding ceremonies and receptions, meaning it’s equipped to meet a wide variety of needs, including those of multicultural weddings. The spectacular 9,200 sq. ft. Grand Ballroom offers the latest in programmable theme lighting with state of the art audio-visual support, a combination matched only by the stunning vistas that overlooks an artfully lit countryside – first by the receding sun, then by design after is sets. A huge outdoor balcony deck further enhances a sensory experience that justifies The River Club of Mequon’s standing as a dream destination for any important reception. A championship golf course six tennis courts a massive pool and colorful splash pad for kids beckon those so inclined on your special day. As you ready yourself for up to 450 guests on your wedding day, relax in our warm and comforting Bridal Suite with all the amenities a bride desires. With all of these amenities at their disposal, the professionals at the River Club of Mequon can customize your celebration from the ground up, delivering in ways that exceed your dreams. Certified wedding planner Mikayla Dhein, Director of Event Sales and Marketing at River Club of Mequon, speaks on what she’s seen of late in regards to multicultural weddings. What types of multicultural wedding ceremonies have you done in the past? Past multicultural weddings have included Jewish, Pakistani, Persian and Serbian ceremonies. Why is the club focusing or highlighting these types of weddings? We have a unique space that can accommodate a large wedding, which is typical for the multicultural weddings. We also are more accommodating than most venues in regards to honoring traditions.



Tell us about the type of food diversity/customs for ethnic and or multicultural weddings, any trends that you are seeing or changes? Trends tend to follow the specific culture. One of my personal favorites is from the Serbian community. Each guest brings in a homemade dessert for the dessert station. How do you work with the couple and their families to incorporate different requests? This is a case to case basis. We look at which traditions are most important to the couple and the family and then see what we can accommodate.

d • Receptions • Ceremonies

• Rehearsal Dinners • Bridal Showers

• Post Wedding Day Brunch



grace & dane

wed 05.26.2019 by Michelle Drewek

It Was Perfect It was love at first sight for Grace the moment she locked eyes on Dane at 13 years old. Although it would take several years for them to open up about their feelings, it all proved to be well worth the wait. After a proposal overlooking the Pacific Ocean and months of planning their perfect day, the couple celebrated with an amazing celebration of love. As they look forward, the couple shares this bit of advice, “Just love each other, be there for each other, and listen to each other.”

Key Resource Janelle Meyer-Brown from événement was our wedding planner and was extremely helpful in getting every single thing ready for the big day. My (Grace’s) mom was also a huge help and was there every step of the way to make sure the day was everything we dreamed it would be. Both Janelle and my mom had the most incredible energy about everything, nothing ever felt like it got too stressful or overwhelming, they helped us feel like we just could relax, let go and enjoy the bliss of getting married Wedding Style I would say our wedding was classic and modern and creative. We were able to invite all our family and friends and celebrate our 13-year partnership with all our loved ones. It really felt like a dream. We got married in a beautiful theater in the Third Ward of Milwaukee called The Skylight, then had a New Orleans style second line parade (led by my friends and amazing musicians, Alvin, Reggie and Brandon, who are also in my band) from the ceremony along the River Walk as the sun was shining to the dinner at The Black Swan. Then we had our dancing and dessert reception at the rooftop of the Kimpton Journeyman Hotel, where we had ice cream sundae stations, popcorn, DJ Shawna on the ones and twos, and fire pits all around the outside deck. Must-Have Detail My must-have was live music for the ceremony. I’m a professional singer, so it’s always been a dream of mine to have my best friends from my music world sing and play at my wedding. We ended up having Elliott Skinner sing our favorite Alexi Murdoch song, with my bandmate Brandon Butler on keys, and our friend from summer camp, Kendall Dowsett, playing cello as I walked down the aisle. Dane’s must-haves were a family-style dinner and a second line parade.





WEDDING GOWN Custom Designed by Chrisopher Palu

EQUIPMENT RENTALS Canopies Events With Distinction

PHOTOGRAPHY Anda Marie Photography

WEDDING PLANNING & DESIGN événement planning

HONEYMOON LOCATION Copenhagen and Stockholm

RECEPTION LOCATIONS Black Swan MKE & Kimpton Journeyman


details LINENS

Layered and

Covered in Quality by Laura Vietmeyer

PHOTOGRAPHY Front Room Studios Windy City Linen opened its doors in 2008 with just 2,500 square feet and three owners at the helm. They had no sales reps but themselves, and fulfilled deliveries in their cars until they hired their first full-time rep. Not long after their humble start, they moved to a new location in 2009 to meet client demands, but quickly outgrew that space and within two years had to obtain a new section bringing their total square footage to 15,000. And in 2016 they bought their first building, a much larger warehouse in Wheeling. Their larger space includes a beautiful showroom, as well as a sewing room so they can fabricate their own linens. And, they are still growing, especially in the Wisconsin market! Windy City recently added a new sales rep, Tera Stamm. Tera spent eight years in the industry as a hotel banquet manager, restaurant manager and special events coordinator at Miller Park. She also has four years in the linen rental field under her belt prior to joining Windy City Rentals. “I



needed to be hands on, creative and in an environment of change and excitement,” Tera says of her decision to go into the industry. “I truly believe in personal relationships. It is my first goal of any relationship to understand the client and get to know them

in order to then move onto their event needs. I enjoy listening to client’s ideas, their dreams and overall look for their event. It is important for me that they feel heard with my response in linen suggestions and service. These are my events as well and I take pride in each and every order,” Tera says. Tera joins sales rep Kathy Carlson, who

worked in the hospitality industry prior to joining the team. She formed relationships and transitioned through several roles over the course of her career before coming full circle to where she is today. “Wisconsin is a large territory to cover and Tera’s non-stop smiling approach to everything is so contagious she inspires me to work harder,” Kathy says of her new co-worker. Windy City Linen has been trusted with a variety of well-known clients: Make-A-Wish f o u n d a t i o n , Lollapalooza and, to name a few. Their team has experience to handle any event, wedding or corporate, big or small. And although they are based in the Chicago area, Windy City Linen has moves business into Wisconsin to reach a unique market with a beautiful product at a very competitive price. Despite not being based in Wisconsin, they are no more expensive for a couple as a result. In fact, they have local production crews that

can set up and strike events, and delivery trucks are in the area twice each week. The addition of a new sales rep in Wisconsin is another boost in terms of client service. To assist out-of-town clients, they’ve set up a helpful, convenient swatch request tool on their website for brides interested in the fabulous Windy City Linen selection of colors and textures. Windy City Linen offers many beautiful and seasonal colors in their Classic, Lamour, Bengaline and Shantung Lines. They are constantly adding new items to their already sensational inventory. Their products aren’t the only boast-worthy part of what they do. Windy City Linen has been told time and again by clients that their customer service is the best amongst their competitors. Their knowledgeable staff and friendly nature lend to that stellar reputation. “A couple can expect to be assisted by a knowledgeable representative that can give them ideas on how linen will accent their event,” Kathy explains. “Sometimes the smallest things can be forgotten with so much planning to do, and we want to make that planning easier by being the expert on options, sizing, layouts, color combinations and any other assistance we can provide.” “I believe that a table cloth, napkin, runner or chair piece can become the canvas on which to build your perfect event look,” Tera says, offering advice to clients. “When choosing linens you can be creative. Find that one element of the event that you want to highlight and use table linens to enhance that look. Napkins can give a pop of color, a table runner can add texture or color that provides a unique added element. Table linens allow the focus of the room to be on the tables and not on the room carpet or wall color. Chair covers and chair enhancements bring in that final piece that ties the complete look together. Have fun with linens, play with different color schemes, different textures or introduce 2 or 3 different looks depending on the size of the event.”


As far as day-of service, you will be taken care of by their fabulous on-site staff that will assist with the setting up of the linen and chair covers for the event. They also add that when ordering chair cover, they include the

chair tie at no additional cost. From start to finish, they have you covered! “We enjoy what we do and we value each of our clients,” Kathy emphasizes. “We want to provide you with options, pricing and service that will exceed your expectations for you perfect day!”

Front Room Studios

Heather Cook Elliott Photography

Kathy Carlson & Tera Stamm


be Inspired


WINDY CITY LINEN Photography Front Room Studios




details RENTALS

Under One

Canopy by Laura Vietmeyer

PHOTOGRAPHY Front Room Studios

Close your eyes and begin to imagine your wedding day. You can see how your color palette translates through each detail, hear your family and friends laughing, smell the amazing floral arrangements; every sight, sound and smell is distinctive. No one knows distinction better than Canopies Events with Distinction. With 28-plus years of industry experience, these experts in party rental equipment are more than just a tent and furniture company, they are creators, with a large assortment of offerings. They can take your venue or outside event and work with you to create an unbelievable day. Throughout the years, Canopies has worked with many planners, venues and vendors. Because of these relationships, they know what can be done and will go above and beyond their call of duty for you, working alongside your wedding day team. Their experience and respected reputation within the industry is another testament to not only how brilliant their work has been, but also how transcendent they can make your event. And, Canopies brings more than exceptional knowledge to the table. As your guests sit down to dinner, they will be wining from stemware and dining from high-end china thanks to their large, eclectic collection of glassware and china. But, an event with distinction wouldn’t be complete without a floor to dance the night away on. Canopies

will make sure that from first bite to last dance, you and your guests are taken care of. They truly are the culmination of your wedding’s foundation. Best of all, their undying passion for their work makes every event not only one of detailed execution, but beautiful splendor. What brings it all together is their unsurpassed customer service. It begins and ends with you, and they aren’t satisfied until they know they have gone above and beyond to make your once-in-a-lifetime happily ever after a complete success. They will work with you to see that each of your requests are taken care of, be it through them or with the help of one of their many industry connections. Canopies will always recommend the best fit for each event. For them, it’s not about selling. Rather, it’s about what’s best for the final results. The family-owned company was founded by the Hudak family in 1995. Margo Hudak is one of the first people you will meet when booking a rental. Her pleasant, outgoing personality makes her a natural at her job of fielding phone calls and directing customers to the appropriate person at Canopies to assist them, or working with them herself if the event is a smaller one, for example, a rehearsal dinner or baby shower. Margo is happy to assist customers in whatever method they prefer, whether it is a personal meeting, call, email or even a text. The most

rewarding part of her day is interacting with her clients to deliver them great customer service and quality rentals that go above and beyond what they could have imagined. Another friendly face you will see at Canopies belongs to Jackie Kachelmeyer. She grew up around Canopies and handles a variety of services—everything from working in the office to working in the warehouse. She might even be out for your delivery as the event is set up. “I really enjoy working with the people, meaning both my coworkers and customers. I know that planning a major event—or even just throwing a house party—can be stressful, so it's fulfilling knowing that we can help make things amazing, or just easier for the client,” Jackie says. When it comes to event planning and choosing what you want out of a venue, Jackie says it’s important for clients to decide what they truly want, and then the Canopies staff will make their event special for both them and their guests to be remembered for years to come. “I think we do a good job of getting to know the specific needs or desires of our clients. If you take the time to come in and talk with us, we do our very best to make your vision a reality,” Jackie says. To begin planning, knowing your location is key. Will you event be outside in a public space?

continued on page 52



Artist Group Photography


PHOTOGRAPHY Craig John Photography


pink colored stemware

elegance gold dinnerware havana weave white china Cup & Saucer, Bread & Butter Plate, Baroque Gold Flatware, Glass w/ Gold Beads 13"

Cup & Saucer, Bread & Butter Plate, Manhattan Flatware, Black Marbella Glitter Charger

green water goblets

white china

Cup & Saucer, Bread & Butter Plate, Spencer Flatware, Vegas Charger Plate 13"

delano glassware

square white China

Cup & Saucer, Bread & Butter Plate, Baquette Flatware, Square Dinner Plates 10"

customer focused and driven to give you the best results! Doug has worked on many events over the years, and no two events are alike. “What I like about my job is that because no two events are the same, no two days for me are the same,” he says. From May through October, he spends more time out of the office than in as he meets clients, inspects job sites, completes walk-throughs and supervises installations. Doug does hands-on work to reach his goal, which is for each customer to be completely satisfied with their rental experience and to help them navigate through the planning and execution of an event with as little stress as possible. When asked what advice he has for clients, Doug says DAV ID HU DAK MARGO HUDAK JACKIE KACH E LM E YE R that it’s best to get started sooner than later. “It is never too early to begin Or will you be holding your ceremony or reception on private property. the rental process or to place your rental order. The sooner you begin, You chose an outdoor wedding because of the splendor of the natural the more likely what you are looking for will be available,” Doug says. surroundings and you will want to accent that beauty with lighting and Another part of the planning process is being prepared. That early décor. With the right tent and lighting, your outdoor wedding can be planning can be key in overcoming or adapting to any last minute as elaborate as the Garden of Eden or as majestic as a grand ballroom. unexpected surprises the day of. Weather is a major factor in planning Knowing your space is key to achieving your dream look for your big an outdoor wedding, and your guests’ comfort should be a top priority. day, and the professionals at Canopies can assist you to customize the Even with the best-laid plans, Mother Nature still has a mind of her space to your desire. own. Be prepared for your guests. Once all is said and done, an outdoor During your interactions with Canopies, you’ll also likely meet Doug wedding is no more complicated than an indoor wedding. And with the Barzyk, who works in sales for Canopies, bringing with him over 20 right direction from a wonderful team, like the team at Canopies, your years of experience in the Milwaukee event rental industry. He’s also a wedding day will be filled with the magic, sunshine and roses you have graduate of UW-Milwaukee and served for two years of active duty in always dreamed of. the Army and 19 years in the Army Reserves. In sales, Doug meets a lot Canopies Events with Distinction is focused on making the best of people, measures a lot of yards, and is familiar with many venues. He’s memories for you and your family and friends.



Making Every Party Memorable

extraordinary customer service tents • flooring • lighting • staging • tables & chairs furniture rental • tableware • climate control • specialty items

7234 North 60th Street • Milwaukee, WI • 414-760-0770 Photos By: Jennifer Johnson Photography, Front Room Studios & Heather Cook Elliott Photography



Wedding Day Décor

Tailored to You by Jon Murrish

SKETCHES AND PHOTOS COURTESY OF Kathy Maersch - Barking Pony Studios By the time you contact us, you have made one of the most important decisions of your lifetime. In celebration of this commitment, you both will treasure the company of those people most important to you. Once that special day arrives, you will have made dozens of additional decisions about how you wish it to be, perhaps hundreds. Not surprisingly, you may be new at this. You probably have friends and family members offering assistance with the details of your wedding day. Take it, but do so cautiously. These people know you best, and may have insight into your personal style that goes unnoticed to you. They may, at times, need to be reminded that this is your day. Be patient and hear them out, gently reminding them that your wishes and vision need to remain their priority. Every venue, whether for a service, reception, or both, will offer opportunities as well

as challenges, not always in equal measure. For over 20 years, the artists of Barking Pony Studios have met these challenges and developed these opportunities in all manner of spaces. Your individual style can grace any place you choose. Among the possibilities are tents, hotel

r The Pfiste



ballrooms, private residences, museums, country clubs, restaurants, warehouses, barns, and even open fields. We work closely with your venue staff in determining what the facility will

allow, as well as provide, in the way of flexibility to make your plans work. Once you have established the where and when, it is time to think about what it is you wish to accomplish with your decor decisions. Having a vision, as well as a budget in mind is paramount at this point. Our experience in assisting couples in focusing that vision has served to make each aspect of the experience as simple and straightforward as it must be. Over the years we have incorporated fabrics, crystals, and an array of natural materials into our work, and will offer samples of these for your consideration. We only get one chance to make this day spectacular, which does not mean that it has to be difficult. You have plenty to do, and we know that. When your guests walk in, you want them to remember what they see at that moment, forever. This is where their experience begins,

Courtesy of Averyhouse

to use your best judgement, and narrow your focus toward those aspects of your personalities that will best translate into a stunning visual experience for you and your guests. Our experience has shown us that these websites tend to make novices into experts almost overnight, at least in the minds of some people who have never had to “make it happen”. Combining the ideas you have collected with our artistic portfolio is an efficient and cost effective way to put your priorities in order. Excellence requires preparation. With that in mind, we offer a unique set of services that will help set your wedding day apart from those that simply occupy the memories of your families and friends. Would you rather follow a trend, or set one? It’s your call.


and it should be nothing short of captivating. We urge our clients to use as much of the available space as possible. A few large signature focal points is usually more desirable than a scattering of small objects that ultimately get overlooked, and forgotten. Large rooms or tents with high ceilings offer great possibilities for stunning fabric treatments, as well as beautiful custom light fixtures, of which we have made many. There are times that a particular feature of a room should be covered, perhaps eliminating an unsightly painting or object that you’d rather not see in your photographs. Online resources, such as Pinterest, can be helpful in developing your vision, and they can at the same time cause great confusion. We urge you

When a room just won’t do... Unique décor & design to enhance any event wedding canopies • chuppas • mandaps fabric treatments • tent décor • backgrops

Military Discount Available Find us on Facebook! Barking Pony Studios 414.302.0778 |


be Inspired



CALLIGRAPHY: The Blooming Quill

LIGHTING & AUDIO: Majic Productions



Marquee Event Rentals FLORIST: Red Petal

Hilton Milwaukee City Center


RENTALS: Canopies Events with Distinction



Dynamic Events by David Caruso







Impressions by Ester Fleming RENTALS: Pritzlaff Events & Chef Jack's Catering VENUE & BULB LIGHTING: Pritzlaff Events WEDDING CAKE: Dina Menzel-Russo WEDDING PLANNER & DESIGNER: événement planning REAL WEDDING OF: Drew & Sid PHOTOGRAPHY: Heather Cook Elliott Photography





CATERING: Gracious Events FLOWERS: Impressions By Esther Flemming


Rosewood Weddings

LINENS: Nüage Designs VENUE: Cuveé Champagne Celebrations

REAL WEDDING OF: Jillian & Rick PHOTOGRAPHY: Uttke Photography



david & adam wed 09.20.2019 Front Room Studios



I never felt so certain and excited Adam Steffan and I, along with Dynamic Events by David Caruso, are forever grateful to the amazing team of vendor partners who made our dream celebration possible! Accommodations & Wedding Brunch - The Pfister Hotel Bar Furniture - Bartique Calligraphy - The Blooming Quill Ceremony & Dining Chairs - Marquee Event Rentals Ceremony Venue - The Pabst Theate Cocktail Reception Hors d’ oeuvres - Saint Kate - The Arts Hotel Drapery - Drape Kings Florist - Red Petal

Graphic Design - Mindspike Invitations & Stationery - Paper Envy Lighting & Audio - Majic Productions Linens & Charger Plates - BBJ Linen Live Fashion Artist - Ivy's Illustrations Lounge Furniture - Bowery and Bash & AFR Furniture Rental Men’s Formalwear - Harleys Co. Music & Entertainment - Bret Huotari, Joe Hite Orchestra, Anne Van Deusen, Magnificent Events

Photography - Front Room Studios Rentals - Canopies Events with Distinction Reception Venue - Hilton Milwaukee City Center Signage & Lounge Backdrop - Signarama Spa Services - Well Spa + Salon Transportation - THINKLimo Videography - Character D Films Wedding Cake - Cakes by Erin Salerno Wedding Rings - David Liska Custom Jeweler

An Explosion of Joy by Sydney Purpora “Come alive, come alive. Go and light your light, let it burn so bright. Reachin' up to the sky, and it's open wide - You’re electrified.” - Hugh Jackman, The Greatest Showman In the darkness below the stage, they stepped onto the platform and held hands. The platform began to rise and the two of them started to hear their entrance song “I Get to Love You” by Ruelle getting louder and louder. As they rose into the warm glow of the stage lights, they saw all of their months of planning and hard work come together to make this beautiful moment. But when they looked over at each other, they were overcome with emotions. David and Adam finally saw what the rest of their lives looked like — a future beaming with love. Rewind to New Year’s Day 2016, when both David and Adam were preparing for a blind date set up by a mutual friend. At this point in their lives, they had stopped looking for love and didn’t know if they


would ever find it. But, holding back their reservations, the two of them met at Onesto for dinner. By the end of the meal, they both knew they had found the one. For Adam, the connection was there right away because David was different than anyone else he had ever met. They were very similar in many ways but they had enough differences that would allow them to grow together. “After our first date and our dinner conversation, I wrote to our friend and said ‘I think I met my husband,’” Adam said. For David, he felt comfortable with Adam after the first few minutes. David, founder of Dynamic Events by David Caruso, is an accomplished and respected event designer and wedding planner. Over the years he has witnessed countless couples say “I do, so when it came to finding the one for him, he knew it would be someone who understood and accepted him for who he is — Adam did just that. “For the first time in my life and having dated other people, I felt the most sure, the most confident, and the most calm about him as a person and how we were as a couple,” David said. “I really never felt hesitant or untrustworthy or unsure, it was always just something that I completely was confident about in my mind, in my heart, and in my spirit.” While they were dating, the two of them made it a priority to support each other and be involved in major life moments. So when it came to planning the big day, despite David’s industry experiences, they both wanted to play a role in the process. It was entirely a collaboration and every element, from the flowers to the music to the detailed decor, echoed their personalities. Although the two wanted to have the best of the best for their wedding, they both agreed that their love is what fuels their fire and they wanted to share that powerful feeling with their friends and family. “We both agreed that the number one priority was to create an experience that really was mostly focused on how our story would make our guests feel,” David said. “Giving them a celebration that would be equally as memorable for them as it was for us.” In order to capture this experience in one day, the wedding was split into four parts. It started with the guests boarding a chartered limo bus with no knowledge of where they were headed and then arriving at the Pabst Theater for the awe-inspiring yet intimate ceremony. From there, they enjoyed drinks and hors d’oeuvres at an elegant cocktail hour. Guests were then bused back to the Hilton Milwaukee City Center for a formal and extravagant dinner. Following the dinner, guests ended the evening with drinks, music, and dancing in a space embellished with magnificent decor and showstopping entertainment. Every inch of space was adorned with perfectly curated elements that wowed every guest and reflected the evolution of their love. With unique entertainment, extravagant decor, and lavish food and drinks, the celebration was screaming with excitement. “At the end of the night, we wanted people to be exhausted because of how fun it was, how special it was and how emotionally joyful it was,” David said. Their relationship felt right from the beginning, David said. Everything from their daily conversations to their heartfelt moments together came naturally and was never overwhelming. Meeting Adam caused him to realize what it feels like to want to marry someone and make a commitment of a lifetime to one person. “I never expected to get married,” David said. “Then that day during that entire evolution of it all, I was always reminded how lucky I was to have been put in the presence of Adam and knowing that it was what I should be doing.”

details JEWELRY

Let your style

S hine Bright by Sharon Knott

You and your groom-to-be weren’t satisfied with average when you a man determine her style and design elements when making that special decided to build a life together. So why choose an average engagement or engagement ring.” wedding ring? Couples are choosing to have their wedding rings custom Any trends in Engagement Rings? A hot trend is to pair a very made to reflect their personal tastes, lifestyles and experiences. Contrary to popular belief, custom jewelry costs no more than delicate, thin band with a diamond. We show a lot of diamonds in the ready-made styles. We work within your budget and from there we can 1.25ct - 1.50ct. size. Whether it’s the engagement ring or the wedding adjust many components such as stone types, sizes or quantities and even band, women are preferring the bands to be very narrow with smaller diamonds going down metals. We can achieve a the sides of the ring, and similar look with many not much metal showing different price points with around the diamonds. these variables. David cautions against At David Liska, using anything but a a custom jeweler in platinum head to hold Milwaukee, David makes the diamond securely the custom design process in place and is always easy and eliminates the conscious of the woman’s intimidation factor. As career when designing a professional goldsmith a ring. This new trend and award-winning of skinnier bands also jewelry designer with 40+ lends itself well to years of experience, David smaller diamonds in finds no greater thrill than the .50ct-1.00ct size as helping customers design "CUSTOM MEANS YOUR CHOICE, YOUR BUDGET. it makes the center stone their special pieces. “There appear larger. The most are literally thousands of IT IS ABOUT FINDING WHAT SPEAKS TO YOU." popular choices now are style combinations out there,” David says. “Many women build a Pinterest folder with ring styles the natural diamond, the lab created diamond or moissanite, and the she loves, but if not I have a simple, systematic series of questions to help white sapphire - all perfect choices.


planning tips What style do you want for your ring? Classic/Traditional, Contemporary/Modern, Renaissance/Antique, or something else?



Are there any special details you want incorporated?

What kind of stone and shape do you love?

Do you and your husband want matching rings, or do you want something a little different?


What are trends being seen in ladies’ wedding bands? We are seeing a trend in ladies’ bands moving away from matching the engagement ring. You may still need a “conforming” band to fit under or around your center stone, but we can achieve both looks. These non-matching rings often have different design elements, or different shapes and may contain different size diamonds or be made up of different or two-tone metal colors. The advantage to not having a matching wedding band is you can wear it alone, without the engagement ring which comes in great for out of the country trips.


What’s hot in Men’s bands? Men are really getting into the individuality of their rings. Two tone styles and alternative metals are still very popular for men, but now we carry a line of Tungsten rings that allows you to have the strength and durability of Tungsten on the outside protecting your choice of 14k gold on the inside. We see a lot of 14K white gold with rose or yellow gold inlays. Brushed and hammer style finishes are popular to add texture to a gents’ ring, as are rings with satin and high polish contrasts as with beveled edges or raised rims. Men love to build so this line was made for to satisfy that mentality. Customizing at every step, there are literally hundreds of combinations.

on what they are looking at, they returned the initial diamond. No matter how much research you do when buying a diamond, you need to compare several side by side and understand what you are looking at when reading the GIA Cert. Not all G in color and SI1 in clarity diamonds will look the same. We go through each stone and teach customers how to pay for what you see the difference in, compromising where you can’t, by prioritizing What are important points to keep in mind when it comes to cut, color, and then clarity last. Also, an online wedding band for half the selecting engagement and wedding bands? No matter what style or price may sound good, but if the thickness is half the amount, you will trend you fall into, Liska always cautions against buying any jewelry online. feel it. Most importantly, be yourself. These rings should last a lifetime, so go We’ve had men come in who have purchased a diamond online and when with a design that speaks to you both. we show them 6-8 diamonds in their budget side by side and educate them


Designed For You, By You 740 N. Plankinton Ave. | 414.278.6000 |




Planning your day

In S tyle by Carolyn Fraser

PHOTOGRAPHY Studio 29 Photography Are you obsessing over venues, menus, flowers, décor and everything wedding-related? Do you have a list of to-dos without the slightest clue about where you should begin tackling it? So many details go into planning a wedding that it can be difficult to manage event coordination along with your career and personal life. Save time and eliminate anxiety by hiring a professional to guide you through the process. The ideal wedding planner is reliable, stylish, personable, professional, organized and detailoriented. It is vital to choose the right person so you can enjoy the excitement of your wedding day without worry. Because this person will be such a vital part of successfully planning and executing your wedding day dreams—as well as avoiding potential pitfalls and costly mistakes—you’ll want to do your due diligence in finding your perfect planner that will provide you with confidence and composure during this whirlwind of excitement and anticipation. When vetting a planner, look for someone with experience. Be sure they have references and known their industry background. The caliber of wedding planners varies, and beware

of hiring a friend as a planner. Even if someone managed to successfully plan their own wedding, that doesn’t mean they have the ability to orchestrate other people’s events. Professional planners are prepared for any situation, as they have encountered many challenges throughout their years in the business. There is no substitute for experience and reputation. Experienced planners embrace opportunities to network with vendors and uncover trends. They attend educational seminars to keep upto-date on what’s hot from coast-to-coast. But just because something is trendy doesn’t mean it will automatically fit your particular event. That’s why it’s important for a planner to know how to help the bride and groom find their own style and apply it in a way that provides a timeless and beautiful event. When interviewing planners, it is important to determine their business acumen. Ask how payments to vendors are made, how the planner charges, what exactly the planner does on the wedding day, what paperwork the planner provides, and to see an updated portfolio of work. You should receive a clear, direct answer

to these questions. Finally, it's always best to hire a planner that you ‘click’ with. This is so important because you will be working closely with this person and it’s such a personal and momentous occasion in your life. You want it to be fun and enjoyable along the way. Having a planner that you can be open and honest with is important. Planners absolutely love their personal connections with the couples, and they foster that by spending a lot of time with them, even hosting dinners in their homes just to hang out. They remain in touch with most of their couples long after their big day. Great wedding planners love what they do, and this enthusiasm carries through to your event. The best thing a couple can do for themselves is to hire a qualified wedding planner that can maximize their budget, create their ultimate fantasy experience and have fun while doing it. Afterward, you will look back on the months leading up to your wedding day with true fondness, knowing you planned the wedding you always wanted with the true calm only a professional can provide.

planning tips What vendors do you have a good working relationship with?


Approximately how much of my time is necessary throughout the planning process?


What is your involvement in the setup, takedown and day-of activities, as well as your time during the entire planning process?

Can I see a Do you have anyone portfolio of other else help you, like an weddings you've assistant, or are you planned? a one-person show?

Timetable–at–a–glance 6-12 months

-Set a budget and discuss the sharing of expenses -Decide on the type of wedding (formal, semi-formal, informal; and season). -Choose a ceremony site -Select a wedding consultant -Decide on wedding theme

Ceremony Details

-Book officiant and discuss alternative dates -Decide size of wedding party and choose attendants (including ushers) -Shop for dress and accessories -Compile bride’s and groom’s guest lists -Decide on florist and flowers

Reception Details Heather Cook Elliott Photography Heather Cook Elliott Photography

-Select and book photographer -Book florist -Have engagement photos taken -Mail Save-the-Date cards -Book entertainment

4-6 months

-Select men’s formal wear -Make honeymoon plans -Register for gifts at one or two stores -Choose favors and order invitations, personal stationery, programs, napkins, etc -Reserve rental items: candelabra, arches, canopy, linens, etc

2-4 months

-Arrange rehearsal dinner -Address wedding invitations -Discuss details of menu with caterer -Discuss service with officiant -Choose readings for ceremony -Write wedding vows, if you choose

1-2 months

-Mail invitations four to six weeks prior to wedding. -Call contracted services to confirm arrangements. -Final dress fitting with shoes and accessories -Select ceremony accessories – unity candle, ring pillow, guest book, etc. Studio 29 Photography

2 weeks

-Schedule appointments for hair stylist, facial, manicure, massage -Invite wedding party and guests to rehearsal dinner -Review reception seating and order place cards -Record gifts as you receive them. Write thank-you notes accordingly

1 week

-Finalize seating plan -Pick up wedding rings, check engravings and sizes -Final consultations: caterer, florist, musicians, photographer, videographer

1 day

-Give announcements to an attendant for mailing after the wedding -Have a manicure and a pedicure -Attend ceremony and rehearsal dinner -Distribute gifts to the wedding party, special attendants and parents, to thank them for their support

-Select music for ceremony & reception -Book caterer -Book videographer -Choose bakery -Select wedding and groom’s cake

-Purchase wedding rings; order engraving. -Reserve limousine, carriage, trolley or coach transportation. -Book a room for wedding night. -Sign up for dance lessons (if desired) -Make honeymoon plans and reservations.

-Review floral arrangements and review the final order -Buy attendants’ gifts and gifts for each other -Experiment with makeup and hairstyles -Acquire name change forms, if taking your fiancés name

-Have programs printed. -Begin seating plan and write or order place cards. -Buy marriage license and request certified copies. -Send wedding announcement to local newspapers.

-Arrange for gown cleaning and bouquet preservation after wedding -Give final guest count to reception facility and caterer -Write toasts for rehearsal dinner and wedding reception -Break in wedding shoes at home

-Make a wedding day schedule and give everyone copies -Pick up dress -Give your honeymoon itinerary to a friend or family member in case of emergency -Prepare tip and payment envelops for officiant and vendors and make arrangement for someone to distribute them -Keep personal appointments; finish honeymoon packing

Heather Cook Elliott Photography

10 Years in Business Delivering experiences that tell your love stories


262.617.8826 •

Heather Cook Elliott Photography

Booth Photography




Wedding Day

Countdown Services

by Sydney Purpora Marrying the love of your life is one of the most exciting moments you two will share together; but the work put in to planning your perfect wedding isn’t always as magical as finding your soulmate. Many brides these days enjoying being in charge of the decision-making process for their wedding and want to take on the challenge. However, as the date gets closer, the anticipation of the big day on top of the wedding to-do list can become too much to handle. Luckily, you aren’t in it alone. Fresh Coast Events, a newly founded event planning company in Milwaukee, is taking a

different approach to wedding planning by offering Event Management services to assist couples in the final stages before they say, “I do.” Stemming from their sister company, Feisty Flowers, the Fresh Coast Events team combined their 30 years of experience in the event, wedding and hospitality industry to perfect the planning process. Millonzi says this experience empowers them to seamlessly take on last-minute wedding tasks for clients to alleviate stress and return the focus to the couple’s love story. “We've worked our way up the ranks growing our knowledge of the industry from all po-


Whitney & Matsaya Photography




sitions,” said Jaclyn Millonzi, owner of Fresh Coast Events. “This also has allowed us to be in tune with other vendors we work with to ensure a seamless process for them as well.” The team provides services for coordination and management, planning, and styling, but they can fill almost any wedding or event planning need. Everything from picking vendors to event design to RSVP tracking, the staff works with every couple to determine their needs and create a plan tailored to them. Fresh Coast Events’ planner Angela LeGear says she finds joy in her work because she gets to turn clients’ visions into reality by learning the unique style of each couple and embellishing every detail with a little hint of their personality. Millonzi says Fresh Coast Events also offers this short-term service to give couples reassurance in their investment and to provide the satisfaction of a beautiful and effortless event. “With weddings becoming such a large investment, hiring a professional to guide and consult with makes sense, and is a small piece of what you pay for peace of mind on such a monumental day,” Millonzi said. In addition to last-minute services, they offer full-service wedding planning and a la carte options. Every package includes the help of at least one team member and an individualized plan for your dream wedding. The Fresh Coast Events team has been refining their skills for years through hands on practice and enlightening experiences. But as the wedding industry evolves over the coming years, they plan to keep up with new trends to provide their clients with innovative services and one-of-a-kind results. “It's a priority for us to continue to learn the ins and outs of the industry,” Millonzi said. “We continue to strive to offer the best to our clients.”

Danielle Horvatin ROSEWOOD WEDDINGS Rosewood Weddings is a full-service wedding planning & design company based in Milwaukee, Wisc. We caught up with the woman behind the business out of pure curiosity. With so many weddings under her belt and a network of reliable vendors, Danielle’s proved to be an interesting brain to pick. We chatted over coffee and asked her some of our burning questions.

Chelsea Matson Photography

When did you know you wanted to be a wedding planner? It was right after I attended my second cousin’s big, Italian wedding in high school. I was completely hooked; and making good progress until the Jennifer Lopez movie came out. Then, everyone wanted to be a wedding planner, and I switched to something more realistic. But the wedding world pulled me in! During college & upon graduating from Marquette, I dedicated 9 years to event planning; 6 of which have been spent producing really lovely weddings.

but they all need at least an extra set of hands on the day. With more & more modern wedding venues popping up come less & less inclusions or in-house services. Outsourcing all the vendors, alone, can be a daunting task - especially if you’re unfamiliar with the area or industry. What is your current favorite color combination? A handful of my 2020 couples are really having some fun with color! I’m loving the rust orange + mustard earth neutrals. Also really feeling English rose (in velvet)! Why ‘Rosewood’ Weddings? I get this question a lot! ‘Rose’ is a family name passed down from the women in my Italian clan. My middle name is Rose, and so

is my daughter’s. With that, I always knew that I wanted my business to have that familial foundation. Adding in the word ‘wood’ was really just my way of pulling in the love of nature. What tips can you give couples who are in the midst of planning? Trust your vendors! You booked them for a reason, so trust them to come through for you so that you can relax a bit. Obviously budgets aren’t fun, but they’re your planning foundation so get all the nitty gritty details out there right away, and move forward. Once you know your budget and general style, you can source a great team of vendors - perfect for your authentic day. Also, hire a wedding planner if you haven’t. Shameless plug.

Why do your clients choose you over others? I firmly believe that there’s a planner for every client! And with plenty of talented planners in our area, it really works out nicely the way my clients find me. Perhaps they’re drawn to my warmth and personality? I’m serious about what I do, but I don’t take myself too seriously. My couples have mentioned being drawn to my calm demeanor. I also bribe people with homemade sugar cookies. What are some of your guilty pleasures? Netflix, cheese, chocolate, boxed wine. I’m only human. What’s your favorite part of working with brides & grooms? It’s nearly impossible to answer questions like these without sounding trite - but truthfully, I love their stories. I love watching them interact with each other during our meetings. I love their ‘way’s with one another. I love seeing them work together and inserting their personalities into their wedding. I love their PDA. What would you tell couples who don’t think they need a planner? I would advocate education. If you ready any modern wedding magazine or blog, you’ll see it mentioned time & time again. ‘Hiring a coordinator was our best planning decision!’ Every couple has different planning needs,

weddings for the wild-hearted |





A Must Attend

Bridal Event by Michelle Drewek

PHOTOGRAPHY Heather Cook Elliott Photography

Most brides have been thinking about their wedding day since they were little girls. Dreams of the perfect dress, delicious cake and ornate décor dance around in our heads for years before we meet “the one.” When the day comes that the love of our life asks us to marry them, the idea of planning a wedding seems so natural. But as easy as it was for our childhood fantasies to take flight, reality quickly grounds a bride as the list of to-dos begins to grow. Before you press the panic button, take a step back from jumping headfirst into intensive planning and look to the ultimate wedding resource available to the modern-day bride. Bridal shows are the best place to let your eyes and intuition guide you. Instead of having to spend countless hours of time and energy researching, calling and meeting with a myriad of vendors separately, a bridal show gives you the opportunity to meet with numerous experts for every facet of your wedding day under one roof in a single afternoon. Once you determine which show(s) you want to attend, take time to prepare so you can make the most out of this incredible opportunity. Start by printing off a list of vendors that will be there so you can highlight those you absolutely want to speak with. Then, come up with a general list of questions you can ask each vendor for a specific need (i.e. florists, ca-



terers, DJs, etc.). After the show, filter through all of the information that was handed out to you, keep those you want to learn more about, and review the notes you took when speaking with vendors. You can easily compare their answers to figure out what you like and don’t like, discover new ideas you never would’ve thought up on your own and figure out whom you want to do a follow-up meeting with. By now you will most likely have a good grasp on who you “clicked” with, and can drastically narrow down the field of vendors you will take the time to have an individual meeting with post-show. Besides doing your due diligence to collect information while you are at the show, it’s equally important to let your intuition guide you. Vendors will have a display set up showcasing their unique styles and services. It can be visual overload, but if you stay focused you can begin to see what you are drawn to and better envision what you want your wedding day to look and feel like. Don’t be afraid to tell them when something doesn’t match the style you are going for. A true professional will be accommodating and have a different sample to show you, or perhaps even give you a recommendation of someone they feel is a better match for the specific need you are looking to fulfill.

If you are too intimidated to talk to vendors right off the bat, try easing your way into the process by speaking with other brides in attendance. You can gain insight from someone that is in the same boat as you, and get advice from their own time spent researching. Who knows, they may be doing something unique at their wedding that you might consider for yourself as well. Finally, make sure you stop by the Veil Magazine booth or check your gift bags for the latest issue of Veil Magazine. Wedding magazine publishers have been in the business for a while and more than likely have worked with many of the vendors in attendance (or showcased weddings that used featured vendors). They’re in this business to provide information for brides and would love to meet and speak with each and every one of you! Bridal shows truly are the time to stop around and meet various artisans under one roof, which can save you time. Best of all, you are the #1 priority of every professional in attendance. In a room full of brides-to-be, everyone will make sure you feel truly exceptional and important. It’s an unbelievably positive experience that not only takes a layer of pressure out of the planning process, but also allows you to embrace the special feeling that comes along with being a bride.




Front Room Studios




First Impressions by Danielle Horvatin


When you think about it, your stationery is really the first peek guests get into your wedding day. Starting with your save the dates, a major lead into your wedding invitations, you’ll definitely want to make it cute, memorable, and very ‘you.’ So, where should you start? Because you want your invitations to really shine, we’ve got everything you need to take it to press! It’s a common misconception that your invitations have to match your save the dates. You don’t have to keep everything cohesive if you don’t want to! What’s most important is to have your invitations really set the tone, and stay in line with your overall wedding style and design. Along with listing out your name, wedding location and time, you’ll want to specifically include your own style. The invitation should have subtle hints to the type of event you’re throwing - classic and

elegant or clean and modern, etc. Before you even begin shopping for stationery, you can imagine how you’ll want the invitation to look. There is no right way to decide what will guide the feel of your invitations. A typical starting point for couples is to incorporate their color scheme from other elements of the wedding. If you go this route, try playing with a variety of color options and see how they look with other facets of the printing process like the typeface and possible embellishments. You may end up deciding to base other decisions about your invitations on the colors you choose, or you may choose a different color scheme altogether to highlight a different element. From there, you’ll want to answer a big question. How important is stationery to you as a couple? Just like some couples care a lot about wedding food but not so much

the entertainment; some couples care a lot about the design including stationery. Once you decide how important the invitations are and how much money you have to allocate to them, then you can navigate through the next steps. Finally, you’ll decide if you want custom or semi-custom designed wedding invitations. Wedding invitations help to set a tone and theme that gives guests an idea of what to expect. For a more elegant affair, you may use calligraphy and a heavier stock. When you opt for a true paper artisan, like those scattered throughout the pages of Veil Magazine, you are getting a custom experience so that your invitations are a distinct representation of you, your partner and your wedding day. Whether you opt for custom or semicustom designed invitations, it is important to select something that speaks to your style.

planning tips Are there any new styles, trends and color combinations I might consider?


What kinds of handmade or artisanal paper do you offer?


What is your design background?

What types of printing processes do you offer and which do you specialize in?

Once I place my order, how long will it take to have the completed invitations delivered?


Autumn SIlva Photography

Tara Scheuerman CRACKED DESIGNS Cracked Designs is a small greeting card & design company run by one-woman show - Tara Scheuerman. Established in 2008, unique and handmade creations are the backbone of everything that goes through my hands. With a background in graphic design, my love of custom wedding stationery started when I wasn’t able to find the right invitations to match my own wedding vibe. So I took matters into my own hands, and designed my own. After that, handmade and custom wedding invitations became a major part of the Cracked Designs portfolio. My love for illustration and doing things just a little outside the box, allows me to really have fun with design. I live for all the little details, like hand drawing fonts, playful layouts, and truly getting to know the couples I work with.

“MY LOVE FOR ILLUSTRATION AND DOING THINGS JUST A LITTLE OUTSIDE THE BOX, ALLOWS ME TO REALLY HAVE FUN WITH DESIGN." You’ll usually find me drawing away in my notebooks, where I dream up new ideas. I firmly believe in never taking things too seriously, which means you’ll often times find me laughing (usually at my own jokes). And in addition to being a small business owner, I’m also a mom to two little boys, I adore dogs, drink too much coffee, listen to true crime podcasts, and always take my old-fashioned - Brandy, sour.



Denise Merkel & Elizabeth Webber COQUI PAPERIE

With over 15 years of professional experience, Coqui Paperie owners Denise and Elizabeth have an important piece of advice to share: Trust the professionals. In this family-owned business, Denise handles the printing, assembly and office management, while Elizabeth, the creative director, handles the design, watercolor painting and illustrations. She meets with couples and can often envision the invitations after just a few minutes of conversation, eliminating the need to spend hours searching for invitation design ideas, wording and etiquette. The pros at Coqui walk their clients effortlessly through the entire process.

a consultation to create a custom proposal with options the clients can choose from, including accessories and embellishments to complete the look. After that, the design process begins. When it comes to unique requests, Coqui has done it all, from pop-up save the dates

to origami airplane escort cards, to custom lacquered boxes for invitations. “We keep up with the trends while still keeping traditional and classic design alive,” Elizabeth said. “We want couples to be able to look back on their wedding stationery decades later and still fall in love with them.”

“TRUST A PROFESSIONAL. WITH OVER 15 YEARS OF EXPERIENCE, WE CAN WALK YOU THROUGH THE ENTIRE PROCESS.” Coqui Paperie was opened to fill a need for completely personalized invitations that were fun and formal, trendy and timeless, modern and traditional. Elizabeth, a researcher by nature, has a global network of fellow stationers, allowing Coqui Paperie to source specialty items and papers. Her background in art and graphic design also lends itself to innovative ideas and printing techniques. The duo offers both custom and their signature collection designs, from save the dates to various wedding day needs, creating a cohesive experience for the couple and their guests. “We take the stress off their plates and take care of wording and etiquette, guiding our couples to items that reflect their vision and make a statement,” Denise said. At Coqui Paperie, couples can find everything they need for their wedding day and the events leading up to it, including welcome signs, seating charts, napkins, displays and favor tags, along with the more traditional items such as programs, menus, escort cards, frame and easel rentals. With so much to choose from, it’s important to set a realistic budget. Paper choice, printing technique, design time, embellishments and accessories, and quantity can all affect pricing. For custom designs, the process starts with a discovery call to make sure Coqui is a good fit for the couple. From there they book


be Inspired


COQUI PAPERIE Photography The Paper Elephant





CRACKED DESIGNS Photography The Paper Elephant





breanne & keith

wed 11.02.2019 by Sydney Purpora

Every Moment With You is Perfect Breanne and Keith met at a Lakefront Brewery tour set up by a mutual friends. Being the only two who ended up going on the tour out of a group, it ended up becoming an unplanned set up. Shortly after this set up, they went on their first planned date – antique furniture shopping. They ended up buying a couch and they still have it in their apartment today. They both knew they wanted to spend the rest of their lives together after a long camping road trip when they realized they never got sick of the “together” time. Every moment together felt natural between the two of them and came effortlessly — that is how they knew they had found the one.

Worth Every Penny

Easy. The photography, hands down. Studio 29 is phenomenal. They not only have amazing talent with photography, but they also helped us find vendors while we planned the details of the wedding. It also doesn’t hurt that Ren and Caleb are so down to earth! Style Inspiration

We both were drawn to minimalist, geometric styles, so we opted for simple shapes and clean lines with greenery to soften the vibe. Special Traditions

We wanted our ceremony to be as personal as possible. One of Keith’s closest friends officiated our ceremony. We also picked two quirky Shel Silverstein poems for one of my closest friends to read during the ceremony, which was a fun way of expressing ourselves. Advice for Couples

OF COURSE your wedding day is unbelievably memorable and beautiful, but don’t put too much pressure on yourself to make it an elaborate fantasy. Your wedding day is just one day. The real meaning and fulfillment comes from how you and your partner live your lives when the spotlight isn’t on your relationship.




GUEST FAVORS Lottery tickets


EVENT DJ Sound By Design

OFFICIANT Chase Tarrier (Keith’s friend!)


FLOWERS Feisty Flowers

PHOTOGRAPHY Studio 29 Photography




Face It

Brides, mothers of the bride and groom alike — you spend countless hours planning and preparing for the big wedding celebrations. You choose the venue, the caterer, the dress, the photographer and so much more, working tirelessly to make everything flawless. When the day you’ve put all that work into finally rolls around, you want to look your absolute best. Beyond the hair and nails and makeup, achieving this goal starts with treating yourself right. And L’image Skin Spa is there to help you do just that. With two locations in Brookfield and Franklin, L’image Skin Spa is a physician supervised medical skin spa., directed by the Board Certified Plastic Surgeons. The entire experienced staff is dedicated to providing excellent care and service and will work to address your personal needs and set realistic expectations. Mary Steffan is one of the aestheticians at L’image Skin Spa. She began her career in the cosmetology field and over time learned more about aesthetics as she met with clients who had skin concerns that could not be treated in a salon setting. Mary is certified by the National Coalition of Estheticians and is trained and certified to use cutting edge technologies to help meet all of her clients’ needs. Aestheticians at L’image Skin Spa consult with you to come up with a treatment plan to meet your individual needs. Mary, who is a recent mother of the bride, as well has worked with parents who have acne, rosacea, hyperpigmentation, scarring and more. Treatment plans can entail the use medical chemical peels, lasers, photo light, facials, microneedling or any of the other numerous procedures the spa offers to help the skin's condition, along with at home skincare to ensure clients meet their goals. Mary can outline the treatment time and the cost for you up front. When looking to work on your skin prior to the wedding, the most important thing is to consider is the timing of the treatment plan. Let L’image Skin Spa help you put your best self forward!



Q: Ideally when should the mothers of the bride and groom begin their skin prep? A: If she is considering surgery or non-surgical facial tightening

with Profound or Sculpsure, 6 months is ideal. We can also customize a plastic surgeon directed skin care regimen with pre-planned peels and adjunctive treatments right up to the wedding day to decrease wrinkles and blemishes and even skin tone.

Q: If the wedding party only has 1-2 months, what can you offer? A: Hydrafacials are a great no downtime skin prep up to the day

before any occasion. Hydrafacials decrease pore size and hydrate the skin improving make up application. And 2-4 weeks before, fillers like Juvederm and neurotoxins like Botox can smooth the worry lines to make the big day seem more effortless.

Q: Any other services which may benefit the wedding party? A: Female and male laser hair reduction. Botox treatments to





decrease sweating. Professional make up application is also great for brides and mothers. Another popular and cutting edge service offered at L’image Skin Spa is the Microneedling with PRP which delivers and provides unparalleled collagen induction via fragmented delivery of needles into the epidermis and dermis. These micro injuries to the skin encourage and harness the power of the body's innate ability to re-grow and repair the skin through the physiology of collagen induction.

Overall, this procedure promotes a more youthful look in your skin.

The photographs and video from the wedding are meant to be cherished for a lifetime. If you give your aesthetician and yourself enough time leading up to the wedding, you’ll see the benefits far beyond the big day! “This is a very exciting time in your life,” Mary says. “The day is going to pass by very quickly. Take the time to take care of your

skin you will be very thankful you did.


Call today to schedule your Complimentary Consultation! “I went to see Mary about a year in advance of my daughter’s wedding. She put a personal treatment plan together for me, based upon my needs and wants. I couldn’t be happier with the results!” - Cindy M.



16650 W. Bluemound Rd., Ste. 400B Brookfield, WI 53005

2826 W. Rawson Ave. Franklin, WI 53132

(262) 785-3100

(414) 761-9500



Enhancing Your

Natural Beauty by Laura Vietmeyer

PHOTOGRAPHY Heather Cook Elliott Photography From the runway to the aisle, high fashion often influences bridal fashion trends, and hair and makeup trends for you and your bridal party are no exception to this inspiration. This year is all about natural beauty, highlighting the best attributes of your and your bridesmaids to create a look that is uniquely beautiful. This year’s runways showcased bold brow, pink or coral lip color that goes with your skin tone, flushed cheeks and fresh, glowing skin with makeup that does not appear heavy or cakey, but rather dewey and light. The key to healthy, radiant skin starts before the big day by keeping skin clean, exfoliated and moisturized. In addition to glossy lips in pinks and corals, nude lips are a hot trend at the moment. Natural makeup is also a great way to balance out a formal dress, veil and shoes. In hair, natural waves or braids are on trend right now. For an effortless look, hair can be worn down and free flowing, or in a less constructed updo. For a romantic updo, a braid

can be woven in to add detail and intricacy to your bridal look or to that of your bridal party’s hair. However, if the loose, bohemian style isn’t for you, more polished styles were also featured in bridal styles on the runway this year, including sleek ballerina-esque buns and classic chignons. When planning your hair and makeup for your wedding day, look at the big picture of how these elements will fit into the overall look and feel of your wedding. The bridesmaids’ hair should complement the theme of the wedding. They should let the you determine the style. Hairstylists and makeup artists who are experienced in the field will have a wealth of knowledge to share to help shape your vision. Artists who focus on working with brides and bridal parties will understand your needs better than an artist who primarily works in other areas. Artists who are good at collaboration will love you bringing in photos or other pieces of inspiration. Just keep in mind that some styles that are done for a photograph might not hold up well all day. Be

open to suggestions from the professionals. When it comes to makeup that will photograph beautifully, a good makeup artist knows all the tricks. Using airbrush makeup or HD makeup prevents a white face and tan body, which can be caused by a camera flash. Ask to see a portfolio of any makeup artists and hairstylists you are considering, as it showcases what they are capable of in terms of style and ability. If you like the portfolio, meet with the artist to get a sense of whether or not your input will be executed the way you envisioned. Ensure that the people who do your trial looks will be there on your big day. Most salons guarantee this, but it shouldn’t be assumed. Speak up and ask for peace of mind. Also, find out what will happen if the artist isn’t able to make it to your wedding day. It’s always ideal to have a plan in place to keep things running smoothly. And last, but certainly not least — embrace your natural beauty. That’s something that’s always on trend.

planning tips

Will hairstylist or Will the artist doing your makeup artist show hair or makeup during up on time and the trial run be the artist have everything you will be working with they need to create on your wedding day? your style?



What type of makeup is being used? Will it translate well in photos?

Can the makeup artist and hair stylist work with you to bring your vision for your big day to life?

How will the hair and makeup artists work together to help your prep time day of go smoothly?



Check Out Our Favorite Finds! When we went looking for our latest favorites of the season, we stumbled upon new cosmetics and couldn't resist! Denise, the Publisher, came across these one-of-a-kind beauty products and fell in love. How could we not love amazing products that also carry our name!


MATTIFYING BALM • TOUCH UP Powder substitute and skin smoother available in one universal tint for all skin tones & types.

PERFECT VEIL BODY LOTION Sarah Horowitz Parfums Clean, subtle and provocative. The concept behind this scent was to recreate the smell of clean, naked skin ... only better.


Airbrush-like formula that looks like fresh, healthy skin.


PERFECT VEIL PURE OIL Sarah Horowitz Parfums

Nothing brings back a memory like fragrance ~

Exquisite and subtle when worn alone, it may also be layered to increase any fragrance's warmth and staying power.

Capture the most magical day of your life in a bottle.

COMPLEXION FIX CONCEALER | Veil Cosmetics An undetectable multi-usage concealer, highlighter or corrector with sheer to medium buildable coverage. . 805.497.1901 . @SarahHorowitzParfums Handcrafted . Cruelty Free . Woman Owned



hair &


Just like every other aspect of your wedding, you need to plan ahead. Once you’ve chosen a headpiece and your bridal gown, you should start thinking about what hairstyle and makeup will most flatter your overall wedding look. As a general rule you’ll want to wear more makeup than you normally do. It is a long day and sweat and tears are all hard on your face. You should start thinking about your hairstyle as soon as you decide on your wedding dress. Your headpiece and hairstyle and makeup go hand-in-hand; and together they become the cherry on the sundae that is your wedding day ensemble. Practice makes perfect. And if you follow these few simple suggestions, the only thing you’ll be worried about when sitting in your stylist’s chair on your wedding day is whether your groom will remember the rings.

DoubleYou Photography

It’s your time to shine. Creative hair design from braids to bridal.

The Paper Elephant


A M Y@ H A I R B Y S M A S H .CO M





Boudoir by Michelle Drewek

PHOTOGRAPHY The Paper Elephant

Are you looking for a knockout gift for your fiancé, but just don’t know what to get him? Are you stressed out from planning and looking for a moment of respite? Are you feeling less than fabulous right before the day in which you are supposed to be feeling your absolute best? If these ring all too true, then boudoir may be the answer you never thought you were looking for! Before you crawl into a hole and cover yourself with the blanket sitting next to you, hear us out. Boudoir doesn’t have to be scary or intimidating, in fact it is quite the opposite! It is an opportunity to let an artisan take what comes naturally to you and highlight it in a sensational way. Best of all, it gives your husband-to-be a keepsake he will never want to take his eyes off of. Boudoir photography is more than just scantily clad pictures; it is an experience. From the staging and lighting to the outfits and atmosphere, every session is uniquely tailored to the desires, comfort level and persona of the bride. Tegan Jae, owner of The Paper Elephant, believes in the boudoir experience so much that she includes it in her wedding photography packages. “I love that boudoir photography combines fashion and editorial with empowerment and dressing up. It allows me to play around with fun lighting techniques and poses for all different body types, and to connect with my clients on a deeper level. They leave a session looking and feeling amazing, radiating confidence that many didn’t even know they had in them before we started. I have grooms pull me aside on the wedding day and thank me not only for the gorgeous gift



I helped create, but for the confidence boost it gave their bride. That, to me, is priceless!” The photo shoot itself isn’t limited in scope. It can take place at the photographer’s studio, in the client’s home, or somewhere completely unexpected. “I have had brides book a night at a hotel before the wedding to surprise their fiancé,” Tegan details. “The bride and I arrive early, take the photos, and then she surprises him later on with the photos we took before he arrived. Wedding planning can be stressful and time consuming, so this gives them a chance to spend more quality time together.” If doing boudoir is already well outside of your comfort zone, doing the session in the comfort of your home may be a more ideal setting. In your home, you have the benefit of having certain places that you can turn from ordinary to extraordinary for your man — his favorite chair, your bathtub and, of course, the bedroom! And of course, the photographer’s studio is ready to accommodate you and your vision: soft, romantic and playful or sexy, daring and dramatic. One of the benefits of doing a boudoir photo shoot is the shameless excuse to go shopping. It’s the perfect reason to treat yourself — and your man — to some eye-catching new wardrobe items. Before you go shopping she can help provide recommendations of what works best for body types and comfort levels, all with your needs in mind. You can also incorporate items like his favorite dress shirt or part of his work uniform to really catch him by surprise. Whatever ensembles you decide on, Tegan’s

number one tip is high heels. “Even if your feet aren’t showing in a standing photo, high heels will give you better posture.” While it helps to have your own options along for your shoot, like a good friend Tegan always has extra outfits and shoes in her studio for a bride in need. In order to help you look and feel your best, there are several accommodations Tegan says are available to her clients. First and foremost, she strongly suggests using the hair and makeup team she has on set. It is an extra fee, but so worth it! “Trust me, your eyes will sparkle. I work with an amazingly talented team that will make you look and feel amazing.” Additionally, Tegan includes retouching on all ordered images. Skin requests, scuffs on the bottoms of heels, and distracting labels are all within her editing powers. She does not reshape the body in any way during the editing process and for good reason. “I use nothing but the best in terms of flattering lighting and posing that will highlight your best features and diminish your insecurities.” Boudoir doesn’t automatically mean nude or almost nude. You can do something more playful in a tank top and pajama shorts if that is where you feel most at ease. Tegan encourages you to try to break out of that comfort zone to see just how amazing you can look and feel in your own skin but will never discourage a bride from how she feels sexiest. “I will work with all comfort levels to help you feel amazing and create imagery that we are both proud of.” And, if it helps, Tegan says to bring along a great friend to keep the mood light and bring an added level of familiarity. The biggest concern most brides have when planning for a boudoir session is the concept of privacy. Will anyone see my images? Tegan said this is always a question and she is completely adamant about not breaking that trust with her clients. “Nothing is shared online or in print without written consent, and always after any gifts are delivered. If my brides want the images kept private, then the only person who will see them is me during the editing process. And I NEVER post any nudity anywhere online. I believe those should be strictly private … always.” As can be seen, there truly is no one way to embrace the boudoir experience. Let your imagination run wild, and leave the rest to your photography artisan to help your vision take life. And, be prepared to pick your fiancé’s jaw off the floor when he sees your sexy, fabulous, fearless self encapsulated in a gift just for him. Be empowered … be daring … be you!



lindsay & harlan

wed 12.31.2019 by Danielle Horvatin

All I Need is You Lindsay and Harlan met while working at their first jobs out of college. With what started off as great friends, over time developed into a budding romance! Due to their company's strict 'no dating' policy, they had to keep their romance a secret. After a year of that secrecy, they decided it was time to put their relationship first. So, they quit their jobs together and moved to Denver to start a new chapter. They’ve since moved back to their Midwest roots in Minneapolis, and are enjoying the land of 10,000 lakes with their adorable pup, Wilma. The proposal didn’t exactly go as planned. Harlan had everything planned out perfectly, with a romantic pedal boat ride at their favorite lake in Minneapolis - with two cold beers, and a videographer to capture the whole surprise! But, as Midwest weather would have it, the unexpected winds changed their plans and they couldn't ride the boat. Harlan quickly pivoted, and they went to a secluded spot along the lake. He could hardly get his words out, but through his tears asked Lindsay if she would marry him. She of course said yes!

First Look

My heart was beating like crazy as I saw Harlan; and tapped his shoulder to see each other for the first time. It was very emotional, and we both immediately shed a few happy tears and hugged each other so tight. It was as though we were falling in love for the first time, such a surreal feeling that we will never forget. Favorite Part of the Ceremony

Our favorite part of the ceremony was processing out of the church for the first time as husband as wife. We felt such a sense of togetherness and it was truly magical to see the joy and excitement of everyone we love around us. Favorite Part of the Reception

Our favorite part of the reception was being surrounded by all of our incredible friends and family on the dance floor. We both are terrible dancers, but have no problem showing off our awful moves together. Jumping to 'Shout,' and ending the night to ‘Closing Time’ in a dance circle with friends were the highlights. Advice to Couples

ALWAYS laugh together. Never forget to have fun with each other and not to take things too seriously. We are truly each other’s best friends, and think the other one is the funniest person in the world; which always keeps things very entertaining in even the most routine times. Funny, Memorable Moment

During our wedding ceremony, the priest called me 'Leslie' instead of Lindsay a few times. Before he was about to begin the vows, Harlan (being the heroic guy he is), stepped up to the priest and whispered "her name is Lindsay, not Leslie, Father." The whole exchange was picked up on the priests microphone and has definitely stuck as a new nickname for me.



CEREMONY LOCATION Cathedral of St. John the Evangelist

HAIR The Studio by Lexi Lee



MAKEUP Lustrous Beauty


FLOWERS Wood Violet Mke

PHOTOGRAPHY Twin Lens Photography





Wedding Gown

Design Trends by Danielle Horvatin

PHOTOGRAPHY Studio 29 Photography It’s time. You’re about 6 to 8 months before your wedding, and it’s time to say yes to the dress. Ideally, you choose a dress no later than 6 months before your wedding; leaving you with enough time to schedule multiple fittings with your salon or tailor. It’s a good idea to schedule your first fitting about 6-8 weeks before the big day. This allows for enough time to take care of alterations. From there, you’ll schedule a second fitting about 1 month before your wedding date to try out all the adjustments! And, if you’d like to have a third (and final) fitting, bridal salons usually recommend that is scheduled for 1 to 2 weeks before your wedding date. Good news, 2020 brides! There are so many tried-and-true fashion choices on the runways this season - which means you will have your pick of trends! There are styles and details out there, like bows, lace trains and strapless dresses that aren’t going anywhere. But, a handful of new trends stand out for 2020, and we’re sharing them now!

Off-the-shoulder sleeves

Blush brides

Bring on the pink! We’re starting to see more bridal salons feature blush wedding gowns. Though it may be subtle, the soft pink hue makes a huge impact! From an ombre train to blush, floral appliques, these designs are ready for fashionista brides!

Corset tops This trend is Moulin Rouge meets wedding wear, with corsetstyle wedding dress tops. It’s a very sexy take on lingerie-inspired fashion. What makes this look so appealing (even to the most timid of brides), is the flattering boning in the rib and the underwire cups. Sexy and sleek!

Crochet lace

It’s bohemian and traditional all in one dress trend! The crochet lace look gives a vintage feel with an updated, modern twist. Some have crocheted long sleeves, while others have a laced-up neckline. Crochet lace - for the bride who loves romance and details.

Whether they’re hanging cap, long down the arm, or even Old Hollywood glam removable sleeves, many wedding dress designers are betting on Get your Marilyn Monroe curls ready, because there’s a huge sleeves being big. Some of these sleeves are flowy, bohemian-styled, wave of old Hollywood glam in wedding dresses right now. It’s and pair beautifully with a spring or summer wedding. Wisconsin all satin, ball gown and romance with this trend! Throw on some brides might find dresses with sleeves particularly attractive for our classic white Cinderella gloves, and you’re set. unpredictable (often chilly) weather.

planning tips Bridesmaids aren’t Let your gown guide clones. Showcase your accessories. their unique Skip pieces personalities! that overpower your look..



Make sure you are comfortable. You’ll want to be able to fully enjoy your day!

Trust the experts. Break out of your They want to help comfort zone; you and will listen to may find something your expectations. breathtaking in the process.


A Girl's

Best Friend by Michelle Drewek

Weddings are all about personal touches. Every facet of the day is a chance for the bride and groom to take who they are as a couple and sprinkle it into the details. As the bride, your ensemble is a chance to reflect yourself—the woman your fiancé fell in love with. What better way to capture your personality than through one of a girl’s best friends…shoes! Shoes come in all shapes, sizes, and colors, each with their own unique personality—just like you. You can even mix a variety of styles into your big day. It can all start with a walk down the aisle in a gorgeous pair of heels (or flats if you have two left feet like me), transition into a dazzling pair of Toms or tennis, and end in an always comfortable pair of sandals or even dolled-up slippers. More and more we are seeing the groom’s side of the wedding party bond over their “shades and kicks.” Get your bridal party in on the accessorizing action and go shopping together. It’s a great pre-wedding bonding moment that will last from first step to last dance. And, after the big day, it is a memento they can enjoy time and time again. There is no need to let traditional shoe offerings dictate what you decide to wear. Confidence and ease will reflect from your footwear to your face as you glide through the day. And, let your true colors show! If you want to incorporate your wedding palette into your footwear beyond the classic white, the sky’s the limit. We are seeing some brides keep to white for the ceremony, and break out bold colors during the evening hours, while others splash hues throughout their entire day of footwear. No matter what you choose for your shoes, it will be fabulous because it’s a reflection of you. When it comes to your wedding day, there is no one-size-fits-all option. Go in with an open mind and let the shoes speak to you.


Heather Cook Elliott Photography WISCONSIN’S WEDDING MAGAZINE

Heather Cook Elliott Photography

Front Room Studios

Heather Cook Elliott Photography

The Paper Elephant Photography

Heather Cook Elliott Photography

Heather Cook Elliott Photography

Love. Family. Friends. Fun!

Be inspired. Experience a Bella Bridesmaids showroom for the largest selection of bridesmaids dresses.

Rob + Kristen Photography

7480 w. state st. | milwaukee, wi 53213 414.270.0344 |

Franchise Opportunities Available


be Inspired



Christina & Bill PHOTOGRAPHER Heather Cook Elliott Photography



Bethany & Charlie

PHOTOGRAPHER Front Room Studios


Shelia & Nick

PHOTOGRAPHER Studio 29 Photography



Kelsey & John

PHOTOGRAPHER Heather Cook Elliott Photography

Front Room Studios



Jen & Tony

PHOTOGRAPHER DoubleYou Photography



Rachael & Christopher

PHOTOGRAPHER The Paper Elephant


Natasa & Dejan

PHOTOGRAPHER DoubleYou Photography



Vanessa & Osiris

PHOTOGRAPHER The Paper Elephant


Anna & Kyle

PHOTOGRAPHER Studio 29 Photography



Julia & Jack

PHOTOGRAPHER Front Room Studios





Gentleman PHOTOGRAPHY Top: Heather Cook Elliott Photography Bottom Left: Studio 29 Photography, Bottom Right: Heather Cook Elliott Photography When it comes to wedding attire, the first thing most people think of is the gown or the bridesmaids’ dresses. But what about the groom and his guys? It’s time for them to take center stage as well. The first step to making your way through the complex world of men’s attire is to consider the vibe of your wedding. Are you throwing an over-the-top, 500-person soiree in an elegant ballroom? Or, are you having a backyard affair? Will you be tying the knot in a church, a barn, or a fabulous museum? Your venue and your general feel will contribute a lot to what you wind up dressing your men in. Tuxedos are certainly the most formal selection, but it certainly isn’t your only option. Suits are perfectly acceptable attire as well, and in the case of a low-key affair or beach wedding, perhaps a simple button down top and light-fabric bottoms are the better fit. There’s really no right and wrong when it comes to which style you prefer, keeping in mind the other elements of the day. Once you determine the style for your men, you should next consider your options in fabrics and fit. Climate and comfort are your two key

details for guiding these decisions. For example, tight-knit fabrics would be uncomfortable on a beach, whereas khakis and polos or a fabric like linen wouldn’t quite match a wintery New Year’s Eve wedding! Your menswear consultant can help you narrow in on the ideal options for where and when your big day will take place. Menswear trends currently popping up include pleats; pleated shirts and pleated pants are both popular right now. Slimmer fitting styles that feel modern and sleek are also on trend; they look great on a wide variety of figures. Your body type will matter when it comes to a flattering fit and menswear experts, like the vendors in Veil Magazine, will be able to help you find a fit that flatters your shape. Small details like the number of buttons or the fitting in the waist can help you look your best. What about the wedding colors? There are plenty of accessories in menswear that can help bring your wedding colors to the guys’ side of the aisle. Consider a tie or vest in the same swatch your bridesmaids will be donning. You could also incorporate the color into their boutonnieres for a subtler touch. Accessories aren’t just for the

girls; let the guys in on the fun by gifting your groomsmen monogrammed cuff links or socks from their favorite sports teams to wear on the big day. You can even add fun details like bowties or suspenders, or refined touches like pocket squares. Men’s accessories are a subtle way to inspire some great photos and get your men excited for the big day! Guys, when you begin the search for your attire, trust your experts. They’ve done this a million times before and if you’ve done your due diligence in terms of research, menswear consultants will be able to help your groom look his best. They’ll also know details like how to achieve an impeccable fit or the proper length of sleeves and pants. Working with trustworthy professionals will give you peace of mind and prevent you from over thinking or feeling overwhelmed. What the men in your wedding party wear will help your ceremony look even more beautiful. Make sure to take the time to pick out proper attire so that when the day comes, all eyes are where they should be — on the bride!

planning tips What is the style of your wedding venue and how formal of an affair are you planning?


Will you and your guys be renting or buying their attire?


Do you want a very traditional look, or something that will stand out?

Can the makeup artist and hair stylist work with you to bring your vision for your big day to life?

Is there a way to inject your personality into the outfit with accessories?

be Inspired



Studio 29 Photography



Studio 29 Photography

The Paper Elephant

Studio 29 Photography

The Paper Elephant

Heather Cook Elliott Photography

Front Room Studios


Front Room Studios

The Paper Elephant

Heather Cook Elliott Photography

Studio 29 Photography

Heather Cook Elliott Photography

Heather Cook Elliott Photography

The Paper Elephant




Tips to Be Confident in Front of the Camera by Ren Lenhof PHOTOGRAPHY Studio 29 Photography

Whether you are looking for photos for your website, social media page, or to decorate your home, confidence will make your photos the best yet. If you do not take many pictures with professional photographers, it can be a little hard to gain the confidence you may need during a photo session. Book your photo session with us (Ren & Caleb of Studio 29 Photography) and practice these


Get to know your best angles. Look in your mirror and decide which angles, placement, and expressions you like for your body and face. We will guide you during our shoot, but know what you like best before our time together. Knowing your angles will make you confident on camera and it will show.


We all have that little voice. The one in our minds that can creep up and make us feel self-conscious. It might tell you that you are not confident doing a photo session. Do not let it in! When you are practicing your angles in the mirror, practice telling yourself something positive. The more you do this and the more loving you are with yourself, your confidence will grow. Remember that whoever sees these photos love you for you. Do not hide what makes you uniquely you!


Make sure to have the best outfit on, the one that makes you feel the best and most comfortable. Pick an outfit that you love and let your confidence shine! Have your hair and makeup done. “Dress to Impress” is our motto for planning a photo session ensemble. We try to keep up with our favorite “looks” and outfits on our “Dress to Impress” Pinterest board and on our personal blog. Look online for inspiring outfits and match it with your favorite looks.




We love providing our clients with authentic, truly remarkable portraits. Being comfortable with your photographer is probably the most important part of being confident in front of the camera. Book a session with us and we know that you will feel relaxed and happy with your outcome! Take a look through our portfolio to see what images you love. We want to make sure we capture your confidence and personality!


Be yourself, be silly, goofy, happy, and just have fun! Put all the fears of judgment behind you and embrace what makes you special! Imagine that the camera is a family member or friend of yours. Try to humanize the camera so that you feel more confident and natural in front of it. As we get to know each other before our session, you will be more comfortable and have the chance to be confident in front of the camera.



Dessert Trends:

What's In &Out by Danielle Horvatin

PHOTOGRAPHY Top & Bottom Left: The Paper Elephant, Bottom Middle: Studio 29 Photography, Bottom Right: Heather Cook Elliott Photography Dessert is on everyone’s mind, isn't it? Whether it’s cupcakes or donuts, you’re offering guests something sweet at your you’re probably wondering the same thing we are. What’s trending in cakes and desserts this year? After doing some research and consulting our industry experts, we’re sharing what’s in and what’s out!


Whether it was because brides wanted to save some money or just liked the aesthetic, naked cakes have been all the rage these past few years. However, we’re starting to see less of this minimalist decorating style. Naked cakes are either fading out, or being paired with an elevated decorating design for a fresh, modern look.


One of those elevated decorating designs you might pair a naked cake with is the ‘drip.’ Drip cakes are still very much in, and many couples are having fun with incorporating drop on the top of all tiers of their wedding cake. We’re also seeing drip cakes at bachelorette parties and bridal showers. Do you like a perfect, even drip or messy-style? The drips do vary, and a fun way to add dimension and color is with some metallic! Ask your baker about adding edible gold or silver foiling to their designs. It's fun to play with color, and your baker will always be up for it!




Remember when couples were opting for cupcakes versus a 4 or 5-tier wedding cake? Lately, we’ve seen less and less people feature assorted cupcakes at their wedding. Possibly because of the creativity brides & grooms have these days to include treats they love at their reception. Instead of assorted cupcakes, we’re seeing assorted pastries! Many bakeries are offering bite-sized desserts known as ‘pettifor desserts,’ which make perfect additions to wedding dessert tables!

offer their favorite wrapped candies; however, less and less folks are buying candy in bulk to display on the table. Instead, we’re seeing more authentic offerings like chocolate chip cookies & milk, or cotton candy!


Those big, beautiful classic wedding cakes are still (and will always be) in! We’re talking about the 4, 5 or 6-tier wedding cakes that are stunningly designed and sliced up for each guest. Although the cake is traditional, the flavors that couples are featuring are not! We’re seeing In Donuts are still trending, big time! Couples so many fun cake flavors now, like: lavender, who love donuts love the idea of adding fun, pumpkin maple, chai pear and pistachio. It’s unexpected variety to their reception with always fun to see couples including flavors that donuts on a wall or dessert display. You can mean something to them. Authenticity is a get many different flavors, and keep things trend that will never fade! efficient for guests who want to grab a treat & get back on the dancefloor. With these traditional wedding cakes, many bakers are ‘upping their game’ and becoming In Along with donuts, we’ve seen more ice buttercream, fondant and even sugar flower cream at weddings than ever before. Couples experts! The cake decorating skills are ‘a plenty, are including mini ice cream sandwiches and we love seeing couples’ style expressed or small scoops at their reception; which through their cake design. Buttercream is are especially fitting during those summer delicious, creamy, and can be flavored by months. These cold treats can be passed like almost anything. And fondant gives a super appetizers, or set up at a self-serve sundae bar smooth, silky finish to any wedding cake. Ask for guests to indulge! your baker which finish would be best with your desired cake design and wedding season. Out Although they were super sweet and colorful, You can also opt for sugar flowers instead of candy bars are no longer trending at weddings. It fresh, which gives your cake an artfully modern was fun for those ‘non-dessert’ type of couples to look...not to mention the flowers are edible!

Mark & Peggy Carollo SIMMA’S BAKERY ALTHOUGH YOUR HUSBAND-TO-BE may not have been interested in the finer details of wedding planning up to this point, you mention “cake” and he’s all in! Your beloved wouldn’t miss a cake tasting, especially if it involves Simma’s whose highly specialized wedding

consultants are here to help you customize a one-of-a-kind cake. For more than 30 years, Simma’s Bakery has been creating cheesecakes, wedding cakes, pastries and so much more. These treats feature the finest-quality ingredients and are

baked by dedicated, highly trained pastry chefs, many of whom have been with Simma’s for more than 20 years. Current owners Peggy and Mark Carollo say their mission “is to continue to be that small, family run bakery on the corner with a focus on quality and customer service just as Simma demanded when she started the bakery.” At its heart are original, time-tested recipes, although many new sweets have been added to the mix. While Simma’s has changed hands over time (passed from Simma to her daughter, and now to Mark and Peggy), many of the bakery’s employees and its operations have changed little since 1979. In fact, the Carollo’s note that the bakery’s award-winning cheesecake recipe has remained unchanged over the years — and is a secret recipe known to only a select few.





A trip to Simma’s, located on 68th Street in Wauwatosa, reveals the bakery’s recent expansion. Its larger retail area offers an increased product selection. And as a result of the expansion, it will be much easier to keep up with the ever-increasing orders of wedding cakes, cheesecakes, cakes and pastries. Working with hundreds of brides and grooms each year was a driving force behind the expansion. This gave the bakery necessary, dedicated space for personalized, one-on-one meetings with Simma’s experienced wedding consultants, making it easier to assist couples when planning their special day. To design your own Simma’s cake, you may bring in photos that illustrate your ideas. Plus, you can count on a consultant to guide you through many delectable choices, including award-winning cheesecake and divine yet conventional cake that may be dressed up with mousse, fresh fruit and even liquor fillings. While the traditional cake is still the go-to for brides, others request a sweets table of mini pastries, cupcakes and sheet cakes. No matter the style or flavor, your wedding guests will take delight in delicious cakes baked from heirloom recipes that promise excellence bite after heavenly bite.

Uttke Photography & Design


The Paper Elephant

Cecelia Baker Grade Hi! My name is Cecelia Baker Grade, YUP, you got that right my middle name is Baker! Extremely fitting because I am the Owner, Lead Decorator and Lead Baker at The Cake Lady. I grew up as my Momma’s sous chef in the kitchen standing on chairs to get a better view. As time went on it, became clear to me that I was happiest making a batch of chocolate chip cookies not only because of the joy it brought my tummy, but because of the ability to share them with others! My culinary journey officially started in 2008, taking the only foods classes offered at Wauwatosa East High School and participating in the Wisconsin Pro-Start Cooking Competitions. After high school I received my Baking and Pastry degree from Kendall College in Chicago, IL and then proceeded to intern at Bartolotta’s Lake Park Bistro on the pastry line for under Pastry Chef Annie Ghobrial. Every day felt like a marathon, but there was nothing better than the feeling of knowing you got through the dinner rush! After a few years with Bartolotta I decided to reach out and see what other areas of pastry I could get my hands into. I was introduced to the owner of The Cake Lady, Karen Smith, and hired on in 2012 to be her assistant. I came in having little experience with cakes besides my short wedding cake class in college, so Karen taught me every technique, tip and recipe to create another Cake Lady to bake for Milwaukee.

"I LOVE WORKING WITH MY CLIENTS AND DEVELOPING RELATIONSHIPS" In February of 2018 I officially bought the business from Karen, which felt like the most natural and right transition for the both of us. I was honored and excited to take over such a strong existing business that she had help build, and she knew it would be in good hands. I truly LOVE my job. Not only do I still enjoy being elbow deep in cake batter, or piping intricate designs on 6 tier wedding cakes but I love working with my clients and developing relationships to create life long Cake Lady customers! Your joy is my joy! If I have baked for you before - I cant wait to bake for you again! If you are a new client I can’t wait to meet you so that I can become your Cake Lady!


Cracked Designs

Jennifer Birney Photography

Shannon and Geoff Trenholme ROCKET BABY BAKERY Rocket Baby owners Geoff and Shannon are the perfect blend of baking and business talent. Geoff brings the formal bread and pastry training, while Shannon brings the MBA, customer service and operations background. The seeds for Rocket Baby were first sown when the couple was living in Santa Monica, Calif., where Geoff was working as a high school math teacher. He found baking when he was looking for a career change, which led to the San Francisco Baking Institute. After the birth of their first son, Raiden, the family decided to move to Wauwatosa—Shannon’s hometown—and open their business. Raiden’s initials, RKT, earned him the nickname Rocket Baby, and gave the family the perfect name for their new bakery, which opened in 2012. Rocket Baby features scratch-baking using top-quality ingredients that are locally sourced

when possible. You won’t find fondant here – only delicious house-made buttercream. The couple and their team stay current with new trends while remaining grounded in their artisan ethos. In addition to the artisan focus, Geoff and Shannon are client focused, looking to their client's personalities and overall vision to come up with the perfect creations for important events. Rocket Baby offers custom tastings, with in-person and tasting-to-go options. The $35 tastings include two four-inch cakes (bride’s and groom’s choice). In-person tastings are run Monday through Friday, 10 a.m. to 2 p.m. Sharing your vision for the big day is important. The pastry chef will ask for images, color swatches and textures from the overall wedding to understand your aesthetic. “Clarity of vision for the event is paramount to successfully meet expectations,” Shannon says.


As you get down to planning your wedding day, or the other events for your wedding, keep in mind that your time frame is important. “The more time we have, the more creative and flexible we can be,” Shannon says. “But we also recommend tastings be no more than four months out. We find too much time before the event doesn’t allow clients to fully realize their vision.” So what’s trending now? Sweets tables are becoming more popular. Varying your product offerings at your celebration can make your event a real standout. Having a brand is also a part of events now. “People are really into having an identity and style that is reflected in their events,” Shannon adds. Looking for high quality ingredients, customization and high-end finishing? Look no further than Rocket Baby.


Brad Ryan Photography

414-502-7323 | | 6822 W. North Avenue, Wauwatosa, WI 53213


be Inspired


SIMMA'S BAKERY Photography The Paper Elephant




THE CAKE LADY Photography The Paper Elephant




ROCKET BABY BAKERY Photography The Paper Elephant




be Inspired


Inspirational Color Photos by Studio 29 Photography

Photos by DoubleYou Photography

Palettes We Love Photos by Heather Cook Elliott Photography

Photos by The Paper Elephant


brittany & nathan

wed 09.01.2019 by Carolyn Russell

You're my Everything “We went to a black tie gala for Brittany's alma mater. After a great evening, great meal and great cocktails, I found myself mumbling a few times to myself, I'm going to marry her." Brittany and Nathan went on their first date in 2015 at Bar Louie. The date went better than either of them expected. Nathan asked for a second date before the first date was over. Brittany had her back up “fake excuse” for an early escape in the event it didn’t go well. Fortunately, she didn’t need to use her excuse. What was supposed to be a brief meeting for a couple of drinks turned into several hours together talking about favorite cheeses and Brittany’s Milwaukee bucket list. Their second date was to the Safe House, one of Brittany’s bucket list experiences.

Lovable Unique Qualities

Nathan is also one of the most incredibly selfless people I know. When we first started dating, he would keep granola bars in his car for homeless people looking for food/money. He's always willing to sacrifice some of his own time to help someone. This only gets magnified when it comes to his friends and family. He has this intrinsic connection to duty and responsibility for his people. He doesn't bat an eye; he just does for them. I love that Brittany can stand her own in tough situations. I love how much she values her family and admires how much she is able to put her own wants aside to look out for the best interests of her family. On that same note, I love how she is quick to monitor my own work/family obligations and remind me to reach out for help when needed. Must-Have Detail

Brittany's dad really wanted ice sculptures. It was sort of a running joke at first, but it ended up being one of the best elements of the venue!! People still talk about it to us often. Wedding Style

Contemporary classic with several nods to Nathan and Brittany's families. We loved jewel tones; we knew we wanted powerful colors to stand out against the bright, clean backdrop of the venue. Advice for Couples

It's not "my wedding" but "our wedding" — while wedding planning is incredibly stressful, you have your partner for life by your side to help carry the load. Consider it an exercise in marriage: sharing your visions, ideas, pipe dreams; compromising and discussing what are nice-to-haves versus dealbreakers.



CEREMONY MUSICIANS Caprice String Quartet

FLOWERS Feisty Flowers




WEDDING PLANNING & DESIGN Tailored Engagements


PHOTOGRAPHY MThree Photography





Foundations by Danielle Horvatin

PHOTOGRAPHY Top: Front Room Studios, Bottom Left: Heather Cook Elliott Photography, Bottom Middle: DoubleYou Photography, Bottom Right: Studio 29 Photography Flowers are a part of almost every wedding decor - and they’re beautiful! However, most brides don’t know much beyond are beautiful. When sourcing a florist for your wedding, it’s difficult to know where to begin. Every bride wants amazing flowers on her wedding day, but what’s really important is finding the right florist for the job! We’re talking about the right flowers, designed by the perfect wedding florist for you. Here’s where to start! Begin by doing a bit of research. Take some time to figure out what you like, and how you want your florals to look. You, by no means, need to be savvy with floral lingo, or even know in-depth terminology. A simple understanding of the names of the flowers you like, and types of arrangements will suffice! If you want to go one step further in your research process, check to see if the flowers you like are in-

season during your wedding month. During your research, begin compiling a bit of inspiration. Yes, we mean Pinterest and of course the pages of Veil Magazine add additional inspiration as well! Save all the pictures you like. Make a note of what especially draws you to each floral piece this will help you communicate your vision and style more effectively. You’ll see photos of personal flowers, which are bouquets, boutonnieres, and corsages. Outside of personal flowers, you may see ceremony aisle flowers, a floral installation around the arbor, or large pillar arrangements. Along with those, comes the reception flowers like centerpieces, escort card arrangement, etc. Wrapping your head around all of the floral options will help you identify which you definitely want. Once you have a nice, floral foundation of your vision, the next thing to do is ask

around! Check in with your photographer, planner and venue to see which florists they might recommend (while considering your vision, style and wedding season). Your booked vendors collaborate with a lot of business, and could have very helpful insight! Finally, set your floral budget. Even though it’s difficult to guess who much flowers will cost, you can still set a general budget that makes sense with your overall wedding numbers. Knowing your floral ‘ballpark’ will help your florist recommend flowers and styles within that range. The good news is, you can begin your floral research right here! While deciding on bouquet shape and floral crowns, you can start by learning what color palettes are trending in 2020. White + greenery, Slate blue + Grey, Coral + Blush, Marigold + Burgundy

planning tips Do you offer different What flowers will packaging options, or is be in season on my everything personalized? wedding day?



What colors do you suggest to go with my overall wedding color scheme?

If I want to preserve my bouquet after the wedding, do you do that, or do you have a recommendation?

Would you be able to provide organic or pesticide-free flowers?

It’s all about the small details that bring a vision to life.

Bridal Blooms ILLUSTRATIONS Tara Scheuerman

As a bride, there are many considerations when taking on floral design. If flowers are of high importance to you, think about the kinds you like and the colors you prefer. Build your theme and style around the ambiance suggested by your personal favorite flower.

Common Wedding Flowers Anemones Astilbes Dahlias Dusty Millers Eucalyptus Ferns of every variety Garlands of foliage Gerbera Daisies Herbs; Rosemary, Mint & Sage Hydrangeas Orchids Peonies Ranunculuss Roses Stocks Succulents

Jaimer’s Floral

Wedding and Events

Seasonal Flowers Spring: Cosmos, Hyacinth, Hydrangea, Jasmine, Lilac, Lily of the Valley, Mimosa (acacia), Muscari (Grape hyacinth), Peony, Poppy Sweet Pea Tulip Viburnum & Violets.

Summer: Anemone, Aster, Calla Lily, Casablanca Lily, Cornflower, Dahlia, Daisy, Delphinium, Garden Rose, Gerbera Daisy, Hydrangea, Larkspur, Lavender, Marigold & Sunflower.

Fall: Aster, Calla Lily, Chocolate Cosmos, Photos: Elizabeth Haase Photography

Chrysanthemum, Dahlia, Fuchsia, Hydrangea, Lavender, Marigold, Parrot Tulip, Snowberry, Statice, Sunflower, Sweet William & Zinnia.

Winter: Amaryllis, Camellia, Freesia, 414-243-0197 By appointment only



Heather, Holly, Ivy, Lisianthus, Mimosa (Acacia), Narcissus, Ornamental Berries, Poinsettia, Ranunculus, Viburnum, Violets & Winterberry.

Emily Neubauer, AIFD BELLE FIORI

Where did the name Belle Fiori come from? The original owner selected the name. It is Italian, loosely translated to mean “Beautiful Flowers.” I apologize to anyone who speaks Italian; I know the grammar is incorrect! What do you like most about where you are located? I love all of Milwaukee; it is the best small, big city around. Our exact location on the East Side, just north of downtown, makes so many of the best wedding venues right in our backyard. It's like we have home field advantage every weekend.

Besides flowers, what other elements can you incorporate? We love to include the unexpected: feathers or fruit, succulents and air plants. We’ve also incorporated sentimental items like family heirloom jewelry or modern elements like a GoPro! Are there specific influences you draw upon when you are in the creative process? At Belle Fiori, we try to find inspiration in many of the same places as our brides. We love Instagram and Pinterest. Other florists inspire us, as well as the new flowers that are available with each changing season.

What can a couple expect from you as their wedding florist? We always customize the designs for each couple. We take pride in each creative design and paying attention to even the smallest detail. What are your words of wisdom for brides and grooms? Don't expect the day to be perfect; there is always something that happens. At my wedding our cake was the wrong shape and icing pattern, but the yummy flavors were correct. None of the guests even noticed!

Twig & Olive Photography

Where do the flowers you use come from? It is wonderful how small the world has become in terms of shipping. We source flowers by the best location for each variety.

We get flowers domestically from warmer states all year through, and internationally from South America, Holland, Israel, New Zealand and Australia. Our favorite source is right here in Wisconsin! We work with a fabulous flower farm for sustainably grown local flowers from April to November.

M Three Studio

How did you get into floral design? I was a high school student that needed an after school job, and I have never left.

2014 N Farwell Ave, Milwaukee, WI 53202 | 414.272.2234 |


be Inspired


BELLE FIORI Photography Laura Zastrow Photography REAL WEDDING OF Courtney & Kevin



BELLE FIORI Photography Laura Zastrow Photography REAL WEDDING OF Courtney & Kevin


JAIMER'S FLORAL WEDDINGS AND EVENTS Photography Lisa Mathewson Photography REAL WEDDING OF Michelle & Matt



JAIMER'S FLORAL WEDDINGS AND EVENTS Photography Lisa Mathewson Photography REAL WEDDING OF Michelle & Matt





An Artistic S tyle by Danielle Horvatin

PHOTOGRAPHY Top: Studio 29 Photography, Bottom Left: Heather Cook Elliott Photography Bottom Middle: DoubleYou Photography, Bottom Right: The Paper Elephant

The wedding date is set! What an accomplishment. You have your ceremony and reception venue booked. The date is reserved, and you’re feeling great. Next on the list is to secure your wedding photographer. It might seem far in advance, but most talented photographers book up to 1.5 years ahead of time, so it’s never too early to secure a good one! With so many photographers out there with beautiful photos, it can be overwhelming to jump in. But, there’s an easy way to tackle this next, and very important, wedding vendor! First and foremost - know your style and budget. Granted, your photography budget is a bit more cut-and-dry than your photography style, but before searching for local photographers, it is important to determine your preferred artistic style. Use wedding blogs, Pinterest and Veil Magazine to look at wedding images; this will help determine which style of wedding photography speaks to you! Are you drawn to light and airy, or dark and moody? Are you a fan of traditionally posed images, or do you

prefer a more editorial style? Once you develop a preference, search for local photographers with a similar style. First impressions are really important! While we all agree that budget is a significant part of the conversation when hiring wedding creatives and will surely be discussed, understand that some photographers are storytellers, and they connect with the couple on a personal level to create magic. Therefore, in your initial email to a wedding photographer, make sure to include a few lines about you as a couple. With that said, learn about them. Every business has an ‘About Us’ page, so explore local businesses and learn about the folks behind the lens. You’ll want to explore the idea of a ‘second shooter.’ This is someone who assists the main photographer in catching all the details of the day. More often than not, a photographer will offer a second shooter at an additional fee. If you’re not sure if you’ll need or want a second shooter added to your team, that’s a perfect question to ask the photographer during the

consultation process. Depending on your ceremony and reception venues, number of attendants and guest count, you may get a better idea of adding on the help or not. When you’re researching photographers, also ask to see a full image gallery. Obviously the snips from social media are helpful, but they’re the best of the best. So, ask to see what the comprehensive day looks like so you can see if it’s a good fit as a whole. Final details are important to hash out as you settle on a photographer. Be sure to discuss the not-so-fun questions like what’s the turnaround time on a gallery, and if that information can be included in the contract. Additionally, be sure to go through all inclusions in the photography package, such as wedding albums, downloadable images, individually edited, etc. Once you find the right photographer, you can enjoy your day knowing the beautiful moments will be captured the way you want.

planning tips How many photographers will be attending the wedding?


Would you describe your style as more commercial or editorial?


How many hours are in the package? Can I split the hours up? For instance, day vs night?

How long will it take for me to receive the photographs?

Will I have rights to the photos?



Yr Sty




photo video (414)294-0080



T H E P A P E R E L E P H A N T. C O M



Tegan Jae THE PAPER ELEPHANT High school sweethearts and new parents, Tegan and Jeremiah, are lucky to share their passion for storytelling with each other. Tegan is the artistic vision behind The Paper Elephant, a company dedicated to creating genuine, romantic and timeless imagery for the modern couple. The namesake is a throwback to when she was a little girl creating silly knock knock jokes about elephants. Jeremiah began second shooting with Tegan early in their relationship and enjoys photography as a creative break from his nursing career. Fifteen years of building their loving relationship has led to a beautiful team dynamic. Although based in the Midwest, they have photographed weddings and engagements across the country, from New York to San Diego. Their clients attest to the duo’s aesthetic talents and ability to capture the raw emotion and heart-warming moments throughout their special day. "The pictures are breathtaking!” raves their bride, Sarah. “Tegan and Jeremiah captured the most intimate, beautiful moments of our wedding day. It’s amazing how I can look at the photos and genuinely smile and remember how I was feeling in that moment.” Tegan and Jeremiah take a storytelling and journalistic approach to preserving the memories of a wedding day. The couple draws on their academic backgrounds to produce classic imagery, deliberately applying the principles of design and inspired by leading lines, depth and rich colors. They strive to remain observers of your wedding day and only intervene when necessary to achieve the artistic vision. Tegan believes that photographs should timelessly reflect your love, with a focus on the special moments that make your wedding day unique. She explains their philosophy, “The settings and details of a wedding day are

important in telling the story and setting the stage, but the moments are the real story.” They love photographing the raw emotions, whether it be tears shed from the bride's father as he dances with his little girl, laughter as the maid-of-honor reminds everyone of the bride’s childhood antics, or excitement from the groom as he kisses his bride for the first time. Easygoing and fun, Tegan and Jeremiah will make sure you feel comfortable and at ease in front of the camera. Tegan encourages her clients to relax and interact with each other to create genuine moments and real reactions. “I never want my couples to look awkward (unless it's cute awkward) or like posed cake toppers smiling on command. I want them to relax, laugh and remember the experience and excitement every time they look at the images.” She will subtly guide you with prompts and posing to make you look glamorous while allowing your personality to shine through in the photographs. You can expect to become more than just a client to Tegan. With the hands-on, personal attention that she provides, Tegan treats her brides as friends from the first meeting until far beyond the final product delivery. She wants to get to know you as an individual and as a couple. Like any good friend, she will be available to discuss wedding ideas or find creative ways to fit photography into your wedding day, encourage you to be yourself, and make sure that you look and feel amazing on your special day. After all, the more comfortable and confident you are, the more beautiful you will look in front of the camera, and the happier you will be with your photos and overall experience.


Heather Cook Elliott & Team HEATHER COOK ELLIOTT PHOTOGRAPHY LOVE. A four-letter word that brought you two together. It's also the foundation of the breathtaking photographs captured by Heather Cook Elliott Photography: "For those who love love." Heather Cook Elliott is the principal force behind her namesake company, which allows her to practice one of her passions. Noting her background in architecture and sociology in addition to photography, it's that combination that drives Heather's shooting style—a rather undefined style. Imagine photojournalistic meets eclectic, then hooks up with artsy and sensual. And don't forget contemporary, timeless and vintage. Heather sums it up best: The results are real. "My job is built on a skillful understanding of how families and traditions work and being able to discern who and what is important."

personal touch as table centerpieces. "Exactly the kind of detail we love to photograph." With Heather Cook Elliott Photography, every detail will be captured—none too small and no love story too big to capture as timeless snippets of art.

“OUR JOB IS BUILT ON A SKILLFUL UNDERSTANDING OF HOW FAMILIES AND TRADITIONS WORK AND BEING ABLE TO DISCERN WHO AND WHAT IS IMPORTANT.” When Heather arrives to capture your magical day, you'll also meet one of her associates (Carolina, Emily or Sara) or colleagues. "We always shoot in pairs because I believe the groom is as important as the bride, the family as important as the décor details, guest portraits as important as bridal portraits." The four leading women collaborate, challenge and inspire one another. In fact, they're so simpatico it's nearly impossible to know who captured what shot, although Heather is the final editor for all photos. Heather and her associates act as discreet wedding party members, quietly leading your group to settings with the best light, the most striking backgrounds around Milwaukee—or anywhere from Door County to northern Illinois, and even to destinations such as Hawaii, Ireland and the Bahamas. If your wedding party needs to loosen up a bit, the photographers joke and become a little playful. However, couples typically say that Heather and her shooter are so happy and calm that the couples pick up the Zen mood. And speaking of personalities, make sure you really love your photographer and their artistry, as he or she will be your constant companion all day. Also make sure to personalize your big day. One of Heather's couples met at a library and love reading, so stacks of books wrapped in twine and accented by flowers made for an extremely


Ren + Caleb Lenhof STUDIO 29 PHOTOGRAPHY It started when we met at a concert at Red Rocks. The national concert at the red rocks amphitheater in Colorado brought us together and we've been nearly inseparable ever since. After 2 1/2 years of love & laughter Caleb proposed on stage at turner hall, a music venue in Milwaukee. We live with our 2 dogs & 2 cats & 53 houseplants in our newly remodeled 1888 Victorian. We love minimalism and Scandinavian design. We've been to Iceland 4 times, and even named our GSD after our favorite city; Vík. We take photos that you will actually enjoy having taken of you!


I am a full-time photographer in milwaukee, wisconsin. I started studio 29 in july of 2010, after graduating with a bachelors degree in graphic design + journalism. I wear black converse & a denim jacket practically every day. I love tending to our houseplants; we have over 30! I love driving & only have ever owned manual transmission cars. I love my blonde hair because I feel like super hero. I love interior design; fun fact! Our home was featured on West Elm's blog: Front + Main. I am 13% Scandinavian. I run the lifestyle blog House Fur


During the week, I am an HVAC engineer and on the weekends I photograph studio 29 photography weddings with ren. I've lived in milwaukee, wisconsin my entire life. I'm colorblind, but have perfect vision. My favorite cocktail is a paper airplane. (It's delicious, look it up!) I never had a dog until I met Ren. (I had plenty of cats growing up) I beat ren at scrabble and all word games. I am 62% German. I love working on our home renovation

Caleb and I photography weddings together on the weekends, but I photograph all of the milwaukee family portraits, newborn photography sessions, and branding sessions by myself during the week. We love serving, befriending & spoiling our clients!



Kat Wegrzyniak DOUBLEYOU PHOTOGRAPHY Kat of Double You Photography is inspired by people. As a lifestyle photographer based in Milwaukee, Wis., she likes to observe and document with as little interference as possible. “I have a storytelling and journalistic approach to my photography. I don't try to pose people too much, only when needed for an artsier portrait or for a group formal picture,” Kat says. Kat always liked taking pictures. She used to shoot on film when she was a teenager, developing it in a dark room her dad created in their house in Poland. But Kat didn’t go into photography right away. She earned her college degree in sociology and says she’s always loved observing people, which lends itself well to her work behind the camera. Her professional career in photography was born after her kids, Erik and Maya, were. “I was taking more and more pictures of them, and my friend's kids and parties,” Kat says. From there on out, she started learning as much as she could. Kat is mostly self-taught, but has also taken online courses and a photography class at the Milwaukee Institute of Art and Design.

Kat has been shooting weddings since 2012, starting out as an apprentice and a second shooter for a Chicago-based wedding photographer, shooting weddings in Illinois, Indiana and Wisconsin. “I worked a few seasons with him and learned a lot!” she says. Now, as the owner of Double You Photography, Kat brings her own style of photography to the table that is unique and contemporary. “I love natural, ‘in the moment’

sure that they will all be a match together. A complimentary engagement session is included in every package. “The couple will be more relaxed in front of my camera on their wedding day if we take some photos before!” Kat notes. “Being in front of the camera isn't easy for many people, and it is very important that the bride and groom feel happy, comfortable and relaxed on their wedding day. Happy people equal beautiful images!” “Getting to know the client and creating good relationships is very important to me,” she continues. “Everyone has their own unique story and I'm always so happy when a couple trusts me and lets me tell their love story.” Kat loves working on all types of weddings, including non-traditional, ethnic and elopements. “All settings and details of the wedding are very important. On the wedding day, I'm an engaged witness to your love, with a creative approach.” For Kat, photography is not just a job, it’s a passion. “I truly love what I do. I think I have the best job I could imagine.”

"PHOTOGRAPHY IS NOT JUST A JOB, IT’S MY PASSION. I TRULY LOVE WHAT I DO, I THINK I HAVE THE BEST JOB I COULD IMAGINE. I AM SO HAPPY I FOUND IT! " photography, but also love to plan something creative, like a big piece of art that will be printed and hung in the couple's house,” Kat says. “I’m always happy to hear clients’ ideas to create something beautiful, real, romantic and artsy!” For wedding photography, Kat likes to meet with her couples in person, if possible, to be





Your Day by Michelle Drewek

PHOTOGRAPHY Studio 29 Photography When looking at your budget and scheduling vendors, you may begin to talk yourself out of hiring what some people consider “add ons” to the wedding day. It is easy enough during planning to say that having a videographer is an unnecessary cost, after all you have a photographer, right? But looking back brides and grooms alike will echo that having a videographer was the best decision they made (or a big mistake if they decided not to). Your wedding will go by quicker than you can image, and as time goes by you will wish you could relive the day over and over again. There is no better way to capture this incredible day and make it livable long after the last dance of the evening than to have this keepsake you can cherish for the rest of your lives. Tony Lopez from Films By Design gives us an eye-opening look at how a videographer can enhance your wedding.




What does a videographer capture? Every wedding has it’s own love story that deserves to be made into a film. Some of the best moments of a wedding can only be retold through the lens of a videographer’s camera. The video captures the raw emotions

aspect. To hear what a father has to say about his daughter, all while watching them dance together, is always emotional.


What can a couple expect from their videographer? I am there all day to capture as much as possible to re-tell the story of the wedding. Some of the best moments happen at unexpected times of the night. I also feel that our videos can complement the story photographers tell in a distinctive way. I like giving a couple something completely different from their photos that allows them to get a whole different perspective on their wedding. In addition, of the day that simply cannot be recreated we try to be as unobtrusive as possible when through pictures or memories. One thing capturing the day. that is often overlooked is how moving vows or speeches from your friends and family can What does a couple that hires you be. We overlay those audio clips in our final get? Films By Design has one all-inclusive films, which is sometimes the most powerful package designed to give you everything you


need for a great videography experience. We work with our couples to find exactly what they are looking for from their video, and then try to tell their wedding story in a fun and enthusiastic fashion. Our videos really capture those moments and emotions that pictures can’t always tell. We try to limit posing so the films capture the energy that comes from the natural nerves, emotions and celebration making up the beautiful day we are lucky to share. The result is a 20-minute feature film that allows you to relive the biggest moments from the day. In addition, we create a 3- to 5-minute film they can share on social media. I even take requests from bride and grooms to make a special package for them. Anything works for me; I just want to make an exciting film!


Talk about the videography experience. We try to get to know our couples and connect as much as we can throughout the planning. It’s important for our couples to feel comfortable with us so they are natural on the wedding day. I try and learn exactly what the couples are looking

to get out of the video so I can capture and create a film that is perfect for them. On the day of the wedding I just like to have fun with the couple. Everything is professional, but we keep things relaxed. After the wedding, couples can choose to have a “viewing” with their loved ones at our bar, Camp Bar, when the film is finished. It’s a cool way to celebrate that no other videography company can offer.


What happens after the filming is complete? The editing is where all of the magic happens to tell the story. We take all of the captured footage to create a film that is entertaining to watch for everyone. There are hours of footage that we comb through to find the best moments. All weddings have a natural love story, which is important to portray. Throughout the film we use different editing techniques that tie in with the various emotions of the day. During the ceremony and details, you will see scenes and shots that are longer and more dramatic. Later when we are showing the celebration, there is more energy and faster editing. The different

techniques and styles work together to create an amazing film.


Why is a videographer valuable to a wedding? Ask recently married couples and you will hear a common regret: “I wish I would’ve hired a videographer.” It’s a different way to experience your wedding. You have all this build up to one day, and it goes by so fast when it’s over. Photographers are a must, but a video complements what you get from those photos in such a unique way. Videos immerse you in your wedding years after it’s over. There is no better way to relive the day than live motion. When you first watch the films after your wedding, you will be excited to see how it turned out. But as your memory fades of the day and years go by, you will love being able to relive your biggest day. You’ll be amazed at the things you forgot happened, how different your friends and family look, how emotional you’ll be to see and listen to a parent’s or friend’s speech, or simply to show your kids someday. You will never regret having a video, but you may regret not having one.

designed specifically for you! • 262.968.9586 •


Making it official All you need to know about wedding in Wisconsin The Paper Elephant

WHERE DO I GET A MARRIAGE LICENSE? In the state of Wisconsin, marriage licenses are provided in person by the county clerk and both of you must apply. In order to get your license before you say “I do�, it is recommended to apply a month before your wedding date. However, you are required to wait six business days after you are issued the license before the ceremony can take place.


DoubleYou Photography

For Wisconsin residents, you need to apply for a marriage license in the county where you reside. After the application has been completed, you can get married anywhere in the state. If you're both non-residents, you must apply in the county where the wedding will take place. Not every county has the same identification requirements, so check with your local county clerk before applying. Generally, each of you will be required to bring a valid photo ID - such as your driver's license - with your current address or two documents showing your current address.

HOW LONG IS A MARRIAGE LICENSE VALID? Following the six-day waiting period, a marriage license is valid for 30 days. The ceremony must take place during the 30-day window in order for the marriage to be official. If the marriage license expires before the ceremony, you will have to reapply. The two of you will receive a marriage license worksheet either in person or in the mail from the county clerk. This worksheet must be completed proceeding the ceremony by the couple, the officiant and two witnesses.

WHO CAN PRESIDE OVER THE CEREMONY? As long as he/she is age 18 or older, the officiant can be any ordained clergy member, religious leader permitted by the faith to officiate, judge, or circuit court commissioner. The both of you may also officiate by stating mutual declarations that you take each other as spouses if that follows customs, rules and regulations of a religion you belong to.


HOW DO I GET MY MARRIAGE CERTIFICATE? After the marriage license worksheet is completed, turned in to the register of deeds by the officiant, and accepted, there is an application and fee required in order to receive a copy of your marriage certificate. The completed application can be delivered in person or by mail. No one receives a free copy of their marriage certificate. Information source: Wisconsin County Clerk Vital Records Marriage Handbook


Heather Cook Elliott Photography

The state of Wisconsin requires at least two competent adult witnesses to be present during the ceremony other than the officiant. These two witnesses can be any adults at the ceremony. The two will need to complete a portion of the marriage license worksheet following the ceremony.



Front Room Studios


BAKERIES The Cake Lady 414-294-4220


Rocket Baby Bakery 414-502-7323


Simma’s Bakery 414-257-0998


BEAUTY PRODUCTS Sarah Horowitz Parfums 805-497-1901


Veil Cosmetics


BRIDAL BOUTIQUES Bella Bridesmaids 414-270-0344


Bon Bon Belle 262-767-8850


Bucci's Bridal 262-691-9963


BRIDAL SHOWS Milwaukee’s Magnificent Wedding Show



Shully’s Cuisine & Events 262-242-6633


ENTERTAINMENT - DJ’S Sound By Design 262-968-9586

16-19 Back Cover

EVENT DÉCOR AND DESIGN Barking Pony Studios 414-302-0778


EVENT LIGHTING Sound By Design 262-968-9586 Front Room Studios

16-19 Back Cover


Belle Fiori 414-272-2234 Jaimer's Floral Wedding and Events 414-243-0197


INVITATIONS Coqui Paperie 414-369-2589


Cracked Designs 414-687-8803


JEWELERS Craig Husar Fine Diamonds & Jewlery Designs 262-789-8585


David Liska 63 Custom Jeweler Inside Back Cover 414-278-6000




Bartolotta’s Lake Park Bistro 414-962-6300


Camp Bar Milwaukee 414-930-9282 Shorewood 414-962-5182 Wauwatosa 414-763-3793


Harbor House 414-395-4900


Mason Street Grill 414-298-3131


Milwaukee ChopHouse 414-226-CHOP


Mr. B’s - A Bartolotta Steakhouse 32-33 262-790-7005 Shully’s Cuisine & Events - Thien Room 262-242-6633



MEDICAL SPAS L'image Skin Spa 414-761-9500 262-785-3100


ReFresh Aesthetic Center 414-964-1111


PHOTO BOOTH RENTALS Sound By Design 262-968-9586

16-19 Back Cover

PHOTOGRAPHY DoubleYou Photography 414-364-4569


Front Room Studios 414-294-0080


Heather Cook Elliott Photography 414-944-1475


Studio 29 Photography 414-335-4031


The Paper Elephant 262-923-8343

Bacchus - A Bartolotta Restaurant 414-765-1166


Bacchus - A Bartolotta Restaurant 414-765-1166 Bartolotta Catering Company & Events at Pier Wisconsin 414-765-8610 Bartolotta Catering Company & Events at The Grain Exchange 414-727-6980 Bartolotta's Lake Park Bistro 414-962-6300 Halverson House Weddings & Events 262-706-3414






Heather Cook Elliott Photography



ADVERTISERS INDEX Hilton Milwaukee City Center 414-390-3802 Milwaukee Art Museum 414-224-3287


Inside Front Cover 1

Milwaukee Public Museum 414-278-6997


Pfister, The 414-390-3802


Potawatomi Hotel & Casino 414-PAYSBIG


Story Hill FireHouse Event Venue 14-15 262-477-5813 War Memorial Center 414-273-5533


RENTALS-LINENS Windy City Linen 224-279-1500 x7


Hair By Smash


VIDEOGRAPHY Films By Design 262-968-9586

16-19, 147 Back Cover

Sweet Pea Cinema 262-227-6134



River Club of Mequon 262-242-1400


Saint Kate 414-390-3802


Shully’s Cuisine & Events The Watermark 262-242-6633


Dynamic Events by David Caruso 414-283-0050

Front Room Studios

RENTALS-PARTY/RECEPTION EQUIPMENT Canopies Events with Distinction 414-760-0770



Studio 29 Photography




Follow us!


événement planning 262-617-8826


Fresh Coast Events 262-501-3278


Rosewood Weddings 262-496-9832



For 31 years I’ve enjoyed the privilege of transforming family heirlooms & precious memories into timeless works of art for generations to come. Custom work is attainable for everyone, the experience allows you to design & create a piece that is tailored to your budget. I love being part of the special moments in my client’s lives and helping them through the creative process to create a custom piece that they can treasure and share for a life time. I invite you to come and capture the moment

Specializing in Custom Bridal and Redesign Downtown Milwaukee by appointment only 414.278.6000 |

sound by design

Photos Front Room Photography

designed specifically for you: DJ • LIGHTING • PHOTO BOOTH • FILMS • 262.968.9586 •