Fiona Oakes sets world record
Ecotricity Sustainable Food Fortnight During the first two weeks of September, The Vegan Society supported Ecotricity’s ‘Sustainable Food Fortnight’. Ecotricity founder Dale Vince, has been a committed vegan for over 20 years and has a passion for sustainability in all areas, including food, energy, and transport. With four offices in Stroud, the Ecotricity management team felt it was a great opportunity to engage 500 staff members with sustainability issues, asking them to consider the origins and impact of food we consume. The Vegan Society supported the initiative by getting several registered trademark brands to donate samples to Ecotricity, showing that being vegan is fun. We also prepared an email a day for staff members, containing a seasonal recipe for the team to try during their lunch break or at home with their families. We were pleased to hear that Ecotricity staff were taking it in turns to cook vegan lunches and were really enjoying the recipes. Here’s what Bruce Cockrean, Head of Sustainability at Ecotricity, had to say: “The Vegan Society has been absolutely great in helping us with our Sustainable Food Fortnight. The purpose of the initiative was to let Ecotricity staff know about the issues around animal welfare, diet, food waste, poverty and food miles, and how these issues relate to climate change. The Vegan Society provided us with some great display material for our reception area and also provided a daily vegan recipe to encourage staff to take the vegan challenge. The Vegan Society went the extra mile and kindly requested some of their international vegan trademark registered companies to provide wonderful samples for our staff to use. Thanks to Amy’s Kitchen, Ten Acre Crisps, Moo Free Chocolates, Koko Dairy Free and Creative Nature Super Foods. We loved them all and they disappeared like hotcakes.” Bruce has since told us that a number of staff have taken our Vegan Pledge, and some have committed to changing their lifestyle and have gone vegan. Roll on next year’s fortnight!
Vegan Society Ambassador Fiona Oakes received confirmation in July this year that her outstanding efforts as an elite marathon runner have been recognised officially by the Guinness World Records. Fiona now holds three world records, including the fastest woman ever to run a marathon on all seven continents plus the North Pole, completed between April and November 2013. At the heart of this monumental challenge was her commitment to bringing the vegan message to every continent, in order to raise awareness for veganism and the health benefits of a plant-based diet. As ever, our appreciation and thanks go to Fiona for her unwavering devotion to other animals at her Tower Hill Stables Animal Sanctuary, promoting vegan lifestyles and reaching new audiences in a positive and inspiring way. Congratulations, Fiona. © James Stewart
Nishma Shah shows vegan cooking is easy and delicious
Harvest at Eden Project Friday the 19th of September was a momentous occasion for The Vegan Society, as it marked our first official presence at The Eden Project in Cornwall. Their annual Harvest Festival is one of the best festivals in the area. Nishma Shah from Shambhu's Vegan Catering did us proud with a highly entertaining and informative cookery demonstration. Everyone sampled and enjoyed spicy vegetable masala burgers and vermicelli in coconut milk. For some, this will have been their first taste of vegan cuisine. The demonstration attracted dozens of people who were inspired to visit The Vegan Society stall to find out more about plant-based recipes, the Vegan Pledge, and to sign up as members. We received a great deal of support from everyone at the Eden Project, and in return, we inspired staff and visitors to introduce more vegan food in their lives. Winter 2014 | The Vegan 7
The magazine of The Vegan Society