__MAIN_TEXT__
feature-image

Page 1

2020/21 MEDIA KIT


About the Student Media Center

SMC Professional Staff

The Student Media Center is a two-story facility located at 817 W. Broad St. Opened in 2005, it is the home to all the officially independent, student-run media at VCU. We house numerous student-run media organizations available in a variety of media platforms including newspaper, radio, lit journals, digital only-publications, video, comics, and more. Student Media is primarily funded by a portion of the Student Activity Fee which is part of the annual student bill. As such, our publications are free to all students as available. Membership to our individual outlets is at the discretion and current needs of each organization, but there are no major or class year requirements to get involved. The Student Media Center has four professional staff members, two adjunct instructors, and a small crew of hourly student support staff. In addition to serving as advisers to individual students and media outlets, we provide graphic design services, advertising sales oversight, media/skills training, space management, and supplemental human resources and fiscal administration support. Additionally, the staff and organizations are provided guidance by the Student Media Board, an appointed board consisting of VCU staff, faculty, SMC alumni and at-large student appointees. The Board also annually approves student leader selections, as well as approving funding requests for the operation of the center and all of our media outlets.

Allison Bennett Dyche; Director of Student Media Mark Jeffries; Creative Media Manager Dominique Lee; Sales & Business Development Manager Owen Martin; Office Manager Address and Phone Number 817 W. Broad St., Box 842010 Richmond, VA 23284 (804) 828-1058 Website: studentmedia.vcu.edu Email: join@vcustudentmedia.com Front Desk: (804) 828-1058 Advertising: (804) 827-1642 advertising@vcustudentmedia.com Facebook: @VCUStudentMediaCenter

The Student Media Center is part of the VCU Monroe Park Campus with a front facing West Broad Street location.


PUBLICATION & AUDIENCE INFORMATION

30,103 *

230,436**

Enrolled Students

Richmond population

Partnering with VCU Student Media is the best way to effectively reach the VCU community. If you or your business advertise with us, your message will be targeted to VCU students in media dedicated specifically to their interests.

WHO PAYS ATTENTION?

Student Media isn’t just for VCU students. The entire VCU community pays attention to what’s going on within student media to stay informed on what’s happening in Richmond news and culture.

2,551

Full time faculty Members

199,158

Living alumni 65% Living in Virginia

ARE VCU STUDENTS SPENDING? VCU students make up the highest-spending demographic in the Richmond area. The “Broke College Student” myth is not true. VCU students have proven they are not afraid to spend money, especially at local businesses and restaurants that are part of their community.

24,234

Employees at VCU and VCU Health System

$574 billion

College students spending power ***

BACK TO SCHOOL BUNDLE! Through Nov. 18, 2020.

Online ad 2 weeks, 2 quarter page ads,

and 2 social media posts - $650 ($800 value)

CUSTOM PACKAGES AVAILABLE! ASK YOUR AD REP FOR DETAILS.

* https://www.vcu.edu/about-vcu/facts-and-rankings/ ** https://www.census.gov/programs-surveys/popest/data/tables.2019.html *** https://www.refuelagency.com/blog/2018-college-market-research/


The Commonwealth Times, or The CT, was founded in September 1969, and recently celebrated its 50th anniversary. In the last five plus decades, the student-run newspaper has changed sizes, printing frequencies, departments on campus, and physical locations. But its mission has remained the same — to provide coverage of the VCU campus and Richmond to students, faculty, staff, alumni, and citizens of greater RVA, all from a student viewpoint. The CT has received numerous accolades over the years, including a 2008 national first place Society of Professional Journalists award for breaking news coverage of the Virginia Tech

“As confrontations between demonstrators and Richmond police continue, the Commonwealth Times — Virginia Commonwealth University’s student-led newspaper —has become one of the most trusted media outlets in the city.” - VPM

shootings. Alumni from The CT have gone on to intern and work in all facets of local media in Richmond, as well as nationally in places like NPR, CNN, Axios, and the Associated Press. The CT is a full-color newspaper, printed weekly on Wednesdays and distributed on and around campus, and updated regularly online at commonwealthtimes.org.

RECENT ACCOLADES Associated Collegiate Press (ACP) 2019 Winner ACP Newspaper Pacemaker Award 3rd, Photo of the Year 1st, Best of Show Award College Media Association (CMA) 2019 2nd, Front Page Design 3rd, Best Editorial Illustration Finalist, Best Newspaper Sports page/Spread Virginia Press Association (VPA) 2019 1st, Front Page 1st, General Make-up 1st, Page Design


CT 2020/2021 PRINT CALENDAR AUGUST 2020 Su 2 9 16 23 30

M 3 10 17 24 31

Tu 4 11 18 25

W

Th

SEPTEMBER 2020

F

Sa 1 5 6 7 8 12 13 14 15 19 20 21 22 26 27 28 29

Su

6 7 13 14 20 21 27 28

NOVEMBER 2020 Tu

M

W

Th

F

1 8 15 22 29

2 3 4 9 10 11 16 17 18 23 24 25 30

5 12 19 26

6 7 13 14 20 21 27 28

Sa

Su

M

6 7 13 14 20 21 28 29

FEBRUARY 2021

7 14 21 28

Tu W Th 1 2 3 8 9 10 15 16 17 22 23 24 29 30

F 4 11 18 25

Sa 5 12 19 26

Su 4 11 18 25

DECEMBER 2020

Su

Su

M

OCTOBER 2020

Tu

W

1 2 8 9 15 16 22 23 30 31

Th

F

3 4 10 11 17 18 24 26

M

Th F 1 2 5 6 7 8 9 12 13 14 15 16 19 20 21 22 23 26 27 28 29 30

Tu

W

Th

F

Sa

1 8 15 22

2 3 9 10 16 17 23 24

4 11 18 25

5 12 19 26

6 13 20 27

Su

M

Tu

W

Th

7 14 21 28

1 8 15 22 29

2 9 16 23 30

3 4 10 11 17 18 24 25 31

F

W

Sa 3 10 17 24 31

JANUARY 2021 Sa 5 12 19 27

Su

M

3 10 17 24 31

4 11 18 25

MARCH 2021

M

Tu

Tu

W

Th 1 5 6 7 12 13 14 19 20 21 26 27 28

F 2 8 15 22 29

Sa 4 9 16 23 30

APRIL 2021 Sa

5 6 12 13 19 20 26 27

Su 4 11 18 25

M

Tu

W

Th

F

Sa 2 3 1 5 6 7 8 9 10 12 13 14 15 16 17 19 20 21 22 23 24 26 27 28 29 30

Print Date Wednesday Ad artwork due Friday before print

The Commonwealth Times Circulation 1 weekly print issue 2,500 physical copies All stories published online.

If you are interested in purchasing ad space or something we are not currently offering please contact Dominique Lee, Sales & Business Development Manager, at (804) 827-1642 or leeds3@vcu.edu.


Advertising Sizing & Pricing

Double Truck $1500

Full Page $900/Back Page $1200

S BELVIDERE ST

WELCOME TO VCU

VIRGINIA COMMONWEALTH UNIVERSITY James Branch Cabell Library

ENJOY

35% OFF

University Student Commons

Text RAMS to 313131 and enter to win a 13” MacBook Pro!

Walk or bike to class at Virgina Commonwealth University Fully furnished apartments Amenities for a fit and healthy lifestyle

AT PAPAJOHNS.COM ONLINE CODE:

CLASSOF2024

Academically oriented environment All utilities included Individual liability leases Roommate matching available

Learn more at AmericanCampus.com/Richmond Available in the Central VA and Charlottesville Area Expires 6/19/21. Not valid with other offers or discounts. Delivery charges will apply.  Customer responsible for all applicable taxes.

Deadline is 7/31/20. Amenities, utilities included and prize are subject to change. Electricity included up to a monthly allowance. See office for details.

21” x 16”

10” x 16”

Quarter Page Vertical $247 Wed. April 17, 2019 9

Hyatt and Slack push Rams to consecutive victories ANDY RIDDLER Contributing Writer

Her performance was critical and something head coach Jen O’Brien said she Lacrosse found its way was excited to see. back to victory with week“For a team with 17 seniors, having freshmen end wins over St. Bonavenplay as big a role as they ture and Davidson to bring are is just so exciting for the season record to 7-9, the future,” O’Brien said. 4-5 in the Atlantic 10. “Savannah [Slack] doesn’t play like a freshman. She’s DAVIDSON so confident, she’s so smart. The Rams needed extra She works really hard, and time against Davidson, but she elevates the level of they finished on top with a our team.” final score of 16-15. RedSenior attacker Molly shirt-senior midfielder Sky Barcikowski logged 5 points Hyatt scored the game-win— four assists and one goal ning goal in the extra frame — to eclipse the 50-point April 14. mark for the third straight After missing the last season. two games, Hyatt returned “It is just so calming to for VCU to score 7 points have her out on the field and — six goals and an assist — see her out there, because to help propel the Rams to you know she is always govictory for their first backing to make really good deto-back wins in more than Senior midfielder Clare Murphy scored four goals and logged two assists over the weekend. Photo by Tzeggai Isaac cisions. She’s going to get eva month. erybody involved,” O’Brien The first 14 minutes of the game were give VCU its largest lead of the game at against St. Bonaventure — to bring her said. “She’s just somebody that the whole even — neither team held a lead larger than 13-9 with 12 minutes remaining. season total to nine. team looks for as an on-the-field leader.” one goal — but VCU put some distance Davidson closed out regulation on a 6-2 McTavish finished the game with two goals and three assists to match her season between them and the Wildcats behind run — including three consecutive goals in ST. BONAVENTURE high in the win. She also had a game-high three unanswered goals from senior mid- the final five minutes — to tie the game and fielder Clare Murphy, junior midfielder send it to overtime tied at 15. The Rams exploded out of the gates seven draw controls. Keriann McTavish and senior midfielder Hyatt scored the game-winning goal April 12 with six straight goals to take the Ryann Shaughnessy to give VCU a 9-6 with less than five minutes left in overtime commanding lead they never relinquished VCU returns to action for its final conference game April 20 against George Mason at Cary halftime lead. on the way to a 17-5 win. to secure the victory over Davidson. Freshman midfielder Savannah Slack — Street Field. The contest against the Patriots In the second half, the Rams surrendered Shaughnessy closed out a strong weekthree straight goals in the first five minutes, end with consecutive hat tricks against who piled up three goals during the early is senior day for the Rams. but responded with four of their own to both Davidson and St. Bonaventure — and run — was a key contributor for the Rams.

Wed. April 10, 2019 9 RAM IN ACTION

Del Rossi continues success and leadership this season ADAM CHEEK Staff Writer NOAH FLEISCHMAN Sports Editor Growing up in New York, junior attacker Jessica Del Rossi didn’t play lacrosse until she was in third grade, when one of her friends showed her the sport. “She had an older sister in college who played, and she said I should join,” Del Rossi said, “so I started doing it and I’m loving it.” The North Massapequa, New York, native played lacrosse and volleyball at Plainedge High School, playing with five Division I players. Del Rossi gained leadership experience as captain of the volleyball team.

RAM STAT Junior attacker Jessica Del Rossi has recorded 22 goals and two assists this season. Del Rossi was drawn to the Black and Gold because of VCU’s campus. “The city is really open. You can walk anywhere,” she said. “What drew me to the lacrosse team was the coaches and how friendly they were, and that they had a goal to win the A-10 tournament.”

During her freshman year, Del Rossi was a key playmaker for the Rams. She logged six goals in a game against Duquesne and also tied for second in scoring during that campaign, logging 36 goals. “It was what I’ve been working for my

The friendships that you get, memories that you have, you’ll never forget them.” Jessica Del Rossi, junior attacker whole life. It was like I made it,” Del Rossi said. “It was great, my team is really inclusive, and everyone wants the same thing. So it’s just a good feeling to be a part of that.” Del Rossi has also improved her own skills during her time in the commonwealth, specifically her ability to lead. “I definitely like communicating more and being open to like having more of a leadership role,” she said, “and it’s okay to communicate to people and help people out, because we’re all there.” The team was a great place for the then-freshman to settle after she arrived at VCU. “We all just got along really well, just like working for each other, like we’re a

ADVERTISEMENT

2 first-place finishers highlight Track and Field at George Mason

Senior thrower Denise O’Rourke also finished third for VCU, this time in the discus throw, recording a 43.32-meter toss. MEN’S Much like the Women’s side, the Men’s team was quick to get on the podium Saturday. Sophomore high jumper Xyan Xrichardson got the Rams on the board, vaulting 1.99 meters to secure third place in the high jump. Junior hurdler Ian Davis finished second in the 400-meter with a time of 53.89, falling just .03 seconds short of a first place win. VCU’s 4-x-400 team — freshman sprinter Emmanuel Waller, junior mid-distance runner Matthew Pittman, sophomore multi-event runner Jonathan Panda-Mukeni and senior sprinter Justin West — placed third with a time of 3:23.87.

ADVERTISEMENT

Track and Field took home some hardware over the weekend with two first-place victories at the George Mason Spring In- Senior mid-distance runner Ashley Greenlee placed eighth in the 400-meter vitational April 13 in Fairfax. with a time of 58.06. CT file photo Redshirt-junior thrower Samantha Yankson kicked off the meet with an opening-event win for VCU in the hammer throw. Yankson hurled a toss of 50.13 meters to become the first Ram on the podium for the day. The Black and Gold secured their second first-place finish when junior distance runner Delaney Savedge crossed the finish line with a winning time of 17:47.18 in the 5000-meter. The 100-meter hurdles saw Khoi Banks narrowly place second. The junior sprinter finished with a time of 14.14. Sophomore jumper Aliyah Newman tied for second in the long jump following her 5.66-meter leap. Junior distance runner Judith Marley White added another second-place finish for the Rams, ending the 3000-meter steeplechase with a time of 11:26.05. Senior sprinter Taylor Watkins contributed to the podium in the 200-meter dash, finishing with a time of 24.78.

hardworking group,” Del Rossi said. “We have one goal we all want to work towards … I think we’re higher ranked than we normally have been so we want it more.” Del Rossi also considers lacrosse an occasional escape from typical college life. “Once I step on the field,” she said, “I forget about everything else.” The attacker said the team has gradually evolved over her career and that losing to important opponents motivate the entire roster. “We’re a heavy upperclassman group. So it’s been mainly the same people that have been coming back every year,” Del Rossi said. “Playing the same teams every year, when we lose to the same teams, we want to come back and win. So we Junior attacker Jessica Del Rossi has scored 75 goals in work together.” She has also helped her VCU career. Photo by Shayla Bailey mentor rookies by having lunch with them and giving that you have, you’ll never forget them,” she tours around campus. A number of those said. “The big wins, big moments that help recruits ended up choosing the Black and you in overtime or those that tie up games to send them to overtime.” Gold, she said. Del Rossi said she takes a lot away from lacrosse and her career in it. “The friendships that you get, memories

ADVERTISEMENT

Graduate and Professional School Fair Explore now. Plan ahead.

RYAN GRUBE Contributing Writer

WOMEN’S

Insert Distribution: $450 For details see previous page.

Half Page Horizontal $495

Wednesday, April 24, Noon-3 p.m. University Student Commons Richmond Salons 907 Floyd Avenue Wed. March 4, 2020 5

Wondering if grad school or a career change is right for you? Come meet VCU representatives showcasing their programs. STAFF EDITORIAL

Stop by, take a look around, ask questions and explore your options. Free and open to the public. go.vcu.edu/GradFair

Holding elected officials accountable is part of our job

VCU does not discriminate in admissions, treatment, employment or access to its programs or activities on the basis of race, color, religion, national or ethnic origin, age, sex, pregnancy, political affiliation, veteran status, family medical and genetic information, sexual orientation, gender identity, gender expression or disability. The following person has been designated to handle inquiries regarding VCU’s nondiscrimination policies: Laura Walsh Rugless, director of equity and access services and Title IX coordinator, Moseley House, 1001 Grove Ave., Box 842549, Virginia Commonwealth University, Richmond, VA 23284-2549, equity@vcu.edu. 005116-07

Track and Field will travel to Charlottesville for the Virginia Challenge April 19-20. 005116-07_grad-fair-CT_ad.indd 1

4.9” x 7.9”

3/14/19 12:15 PM

10” x 7.9” tracted date per insertion. Inserts must be received by Shenandoah Publications, Inc. no later than the Wednesday prior to run. Send printed inserts to: Shenandoah Publications, Inc. 18084 Old Valley Pike, Edinburg, VA 22824. Include the following information: The Commonwealth Times, Date of insert, Quantity (2500).

state actors as the governing body of a public university, violated the First Amendment to which they are bound by violating our freedom of the press.

SGA members, serving as state actors as the governing body of a public university, violated the First Amendment to which they are bound by violating our freedom of the press.”

Illustration by Andrew Caress

What you missed this week in the General Assembly HANNAH EASON News Editor

The CT staff

ANDREW RINGLE Managing Editor

Those who did not respond to questions have no right to be angry at the publication of the story — they rejected multiple opportunities to have their voices heard. Furthermore, they fail to understand the fundamental role of journalism as a means to hold elected leaders accountable. That responsibility doesn’t change just because we’re operating within a university instead of the professional sphere. This unsigned staff editorial reflects the official opinion of The Commonwealth Times’ editorial staff.

ADVERTISEMENT

amendment added language that would require a screening once per year for two years, instead of annually. The Senate requested a conference committee on Monday.

POLITICIANS GET STUCK IN ELEVATOR ON WAY TO ENDORSE BIDEN

BILL PROHIBITING UNAUTHORIZED SOLID WASTE DUMPS PASSES HOUSE AND SENATE

Former Virginia Gov. Terry McAuliffe tweeted a photo on Monday of himself and Richmond Mayor Levar Stoney, along with nine other people, stuck in an elevator on their way to a news conference at the state Capitol. Richmond firefighters got the group out of the elevator after about 30 minutes. The conference was held for state delegates to endorse former Vice President Joe Biden ahead of Tuesday’s primary election.

HB 1352 prohibits solid waste disposal on an unpermitted facility, and states that unauthorized waste on a person’s property can be used as evidence. The bill passed the House and Senate, and now awaits the signature of the governor before it can become law.

HOUSE AND SENATE NEED CONSENSUS ON BILL GRANTING PAROLE

ADVERTISEMENT

Insert Distribution: $450 Distribution of free-standing inserts is available on a first-come, first-served basis. Inserts must fit fully into the newspaper and no issue shall exceed two separate inserts. Regardless of page size,inserts cost $450 per print issue (2,500 copies) of The Commonwealth Times. Invoicing is done after the con-

When members of the Student Government Association threw away hundreds of copies of our newspaper last week, they didn’t just censor an unflattering story and violate the First Amendment. They destroyed the photos, illustrations and stories produced by the entire staff and disrespected the countless hours and sacrifices necessary to report the news at VCU. They discarded Spectrum Editor Iman Mekonen’s section dedicated to Black History Month and the stunning illustrations produced by Illustrations Editor Karly Andersen. They got rid of stories featuring student athletes written by the sports section. Contributing Writer Katie Hollowell’s story on a potential boost to VCU’s state funding went in the trash. Designer Andy Caress spent hours on a creative page design for a story featuring singer Shy Lennox, just for it to get thrown away. Opinions Editor Tagwa Shammet’s piece on the controversy around UVa’s multicultural student center was tossed out along with many other stories, photographs, illustrations that took hours to produce, edit and design. As journalists at the independent student newspaper, it is our responsibility to provide as much transparency as we can into the happenings and processes at our university. We fulfilled our journalistic duty by reporting on conflict within SGA and by making every effort to contact all leaders involved in order to get the complete story. Meanwhile, SGA members, serving as

A bill that would reestablish parole in Virginia is now being discussed by a conference committee after having passed the state Senate with a substitute. Although the House of Delegates passed House Bill 33 in a 52-45 vote, the Senate passed it with a substitute that the House rejected. Now, both chambers must come to a consensus before arriving in the governor’s office. BILL REQUIRING SCREENING FOR POSTPARTUM DEPRESSION GOES TO CONFERENCE HB 42 would require practitioners to screen for postpartum depression in women who are pregnant or have been pregnant in the last five years. A Senate

RACE REQUIREMENT BAN EARNS FULL SUPPORT OF GA A bill out of the General Assembly would end the requirement for couples to identify their race before filing marriage records with the state registrar. Sponsored by Sen. David Sutterlein, R-Roanoke, SB 62 has received unanimous support from Virginia lawmakers. SPEED CAMERAS TO BE ALLOWED NEAR SCHOOLS, HIGHWAY WORK ZONES Current law requires police officers to chase down a speeding car in order to give the driver a ticket. HB 1442 would change that, allowing police to install speed cameras at highway work zones and school crossing zones. Each camera would take a series of images to gauge vehicle speed, and any driver exceeding 10 mph over the speed limit would receive a ticket in the mail.

1/8 Page Horizontal $125 4.9” x 3.85”


CLICK ... CLICK ... CLICK Advertising options with The Commonwealth Times! Puzzle Page Advertising Monthly/Semester/Annually One puzzle $200/800/$1600 Both Puzzles $375/$1500/$3000 Puzzles appear on the back page (or inside back page depending on current ads) of The CT in every issue, alongside your sponsorship language or artwork. Crossword and Sudoku available. Online Advertising Here are your options for advertising with The Commonwealth Times. Weekly/Monthly Homepage Leaderboard 728x90px $85/$325 Homepage Skyscraper 300x600px $65/$250 Homepage Box 300x300px $45/$175 Subpage Leaderboard 728x90px $65/$250 Subpage Skyscraper 300x600px $40/$150 Subpage Box 300x300px $35/$125 Social Media Followers

Facebook 2,800+ Instagram 2,600+ Twitter 5,200+

Social Media Advertising Twitter, Instagram, or Facebook Selection of post platforms decided upon agreement. 5 posts - $100 3 posts - $60 1 post - $25


History

Ink is one of three publications that make up the VCU Student Alternative Publication Collection, developed out of a need by students for a different perspective not found in existing outlets included in student media at VCU. Reflections In Ink (1978-1994) and its successor publication The Vine (1994-2008) gave African American students a voice that they had not previously had at the university. In the late 1990s, The Vine transitioned from a mostly African American student perspective to a multicultural one. It continued as Ink (2008-), as a lifestyle, music, art and culture magazine. Ink reflects VCU’s student diversity in its content and by the students involved in its publishing.

Ink magazine creates unique online content in addition to the annual print publication.


RECENT ACCOLADES Society of Professional Journalists (SPJ) Mark of Excellence Awards 2018 Best Student Magazine 1st 2020 Best Student Magazine Finalist Associated Collegiate Press (ACP) 2019 Feature Magazine; Best of Show

6th

College Media Association (CMA) 2018 Best Magazine Entertainment Page/Spread

1st

Ink magazine publishes 1,000 print copies during the spring semester. Ink can also be viewed online at Issuu.com. Ink publishes by the 2nd week in April. Double Truck $900

2,000 average monthly online readers! Social Media Followers Facebook 4,400+ Instagram 4,000+ Twitter 1,900+ Social Media Advertising

Selection of post platforms decided upon agreement.

5 posts - $100 3 posts - $60 1 post - $25 Online Advertising

Weekly/Monthly Homepage Leaderboard 728x90px $65/$250 Homepage Skyscraper 300x600px $165/$650 Homepage Box 300x300px $45/$175 Article Leaderboard 728x90x $150/$600 Article Skyscraper 300x600px $250/$1000 Article Box 300x300px $125/$500

Full Page $500

Half Page $400 Wed. February 5, 2020 9

ADVERTISEMENT

MAKE YOUR HOME

ON CAMPUS AND BE STEPS AWAY FROM your study group . __________________

Grab-and-go food and beverage now at the ICA.

VISIT HOUSING.VCU.EDU TO APPLY.

Open Tuesday—Sunday | 10 am–6 pm

The Housing Application opens Jan. 17—Feb. 7.

Extended evening hours on Wednesdays & First Fridays

Soul N Vinegar_Commonwealth Times Ad_4.9167x7.92_2020.indd 1

16” x 9.75”

9.75” x 7.6”

1/28/20 2:50 PM

4.75” x 7.6”


WVCW Radio began in 1977, and recently celebrated its 40th anniversary. In 1976, WVCW was named one of the top college radio stations in the country by Billboard magazine. The student-run radio station previously existed on carrier current AM, and has also existed on FM twice over the years. In 2001, the station started running as an Internet-only radio station, as it still exists today. WVCW Radio gives opportunities for VCU students to serve as DJs, sports broadcasters, news broadcasters, and podcasters, as well as helping out with marketing and promotions, event planning, and more. The station also produces the award-winning in-studio concert series Chalkboard Sessions, modeled after NPR’s Tiny Desk concert series. The station is available online at wvcw.org, and through Amazon Alexa and Google Home via TuneIn.

One of WVCW’s most popular features is “The Chalkboard Sessions,” where local bands jam in the radio station.


Social Media Followers Facebook 2,400+ Instagram 600+ Twitter 1,100+ Social Media Advertising Selection of post platforms decided upon agreement.

5 posts - $100 3 posts - $60 1 post - $25 Space Koi plays at the WVCW sponsored “Jorts And Tanks” concert at the Richmond Raceway.

Online Advertising

Weekly/Monthly Homepage Leaderboard 728x90px $100/$400 Homepage Box 300x300px $50/$200 RECENT ACCOLADES College Broadcasters Inc. (CBI) National Student Production Awards: 2019 Best Documentary/Public Affairs – Video – Winner 2018 Best Newscast Audio – Fourth Place College Media Association (CMA): 2019 Best Radio Talk/Entertainment Program – Honorable Mention 2017 Best Radio Talk/Entertainment Program – Second Place

ON-AIR AD RATES Weekly, Monthly, Semester spots :30 Second Ad Rates: Weekly $50 - 5 spots/day Monthly $100 - 35 spots/week Semester $300 - 105 spots/month DJ Services Base rate for VCU organizations: $250 for up to two hours • Rate for non-VCU organizations: $300 for up to two hours • No set up or teardown charges • $50 flat fee for events that require “clean” music • Event organizer must provide table and a power strip. DJ will bring all of their own equipment • Event emcee services available at additional cost. Please indicate if you need that service in your initial request. • To request DJ Services, please email hello@wvcw.org and leeds3@vcu.edu. Chalkboard Sessions Sponsorship Sponsor a Chalkboard Session! Have a session “brought to you by” your business/organization. Contact Dominique Lee for more information: leeds3@vcu.edu.

CMA David L. Adams Apple Awards: 2018 Best Radio Promo – Third Place CMBAM Awards: 2019 Best Audio Ad or Underwriting Spot – Honorable Mention Intercollegiate Broadcasting System Awards: 2019 Best Logo Finalist Best Event Promo Finalist Best Liner/Sweeper Finalist Best Men’s Basketball Play-By-Play Finalist Best Phone App Finalist

Advertising on WVCW Radio’s website is a great way to get your ad in front of the listeners.


RCF is a VCU student-led fashion website that focuses on designers and boutiques exclusive to RVA. River City Fashion is Richmond’s premiere on-

line fashion media outlet that brings together the creativity of the VCU student body in collaboration with local Richmond clothing and fashion

brands through editorial photoshoots. In the previous years, we have worked with many brands

including Urban Outfitters, MamerSass, and Sun

and Selene. Alongside this, we also feature stories written by VCU students regarding fashion,

beauty and life in Richmond. We have also been able to cover events such as RVA Fashion Week and the Stony Point Fashion Show.


Online Advertising Weekly/Monthly Homepage Leaderboard 728x90px $100/$400 Artice Skyscraper 300x600px $50/$200 Social Media Followers Facebook 300+ Instagram 200+ Twitter 70+ Social Media Advertising Selection of post platforms decided upon agreement. 5 posts - $100 3 posts - $60 1 post - $25 Sponsored Content/Press If you would like to sponsor a story on the RCF website or would like River City Fashion to cover your story please contact Dominique Lee: leeds3@vcu.edu.


Poictesme began life as Millennium, a student anthology primarily comprised of literature. In 2006, it was renamed after the fictional medieval French province “Poictesme,” which appeared in the novels of writer and VCU Libraries namesake James Branch Cabell. Since then, the annual publication has curated the work of fiction writers, poets, photographers, painters and sculptors in an anthology that can inspire, provoke, frighten and ignite readers’ imaginations. A chapbook companion known as Rabble has occasionally followed the flagship magazine. Pwatem changed its name to the phonetic spelling of Poictesme in 2018, and accepts and features work from undergraduates of all majors at VCU.

pwatem@gmail.com pwatem.com Instagram: pwatem

Members of the Pwatem staff hand out copies of their publications and stickers to new students during orientation.

“Pwatem’s purpose is to showcase, in a profaessional manner, the talent of VCU’s undergraduate students. Our audience expects Pwatem to deliver high quality art and literature anthologies all while representing our community’s interests, beliefs, and values.”


RECENT ACCOLADES Associated Collegiate Press (ACP) 2019 4th, Best of Show Award Design of the Year, Honorable Mention 2018 2nd, Best of Show Award College Media Association (CMA) Finalist, Magazine Pacemaker

Annual Publication 1,000 copies; publishes by the third week in April. Rabble 400 copies; publishes by second week in November.

Sponsorship If you would like your business/organization logo to be featured in a Pwatem publication please contact Dominique Lee for sponsorship information: leeds3@vcu.edu.

Social Media Followers Facebook 300+ Instagram 200+ Twitter 70+

Social Media Advertising Selection of post platforms decided upon agreement.

5 posts - $100 3 posts - $60 1 post - $25


Social Progression Through Artistic Expression

Literary and Art Journal

Amendment is a socially-progressive student-run organization that advocates for social change through artistic expression, as well as provides a platform for historically marginalized voices in the artistic and literary community. Since its conception in 2004, this journal has sought to promote discussion on a variety of social issues such as equality, class, race, gender, sexuality, ability, and identity.

RECENT ACCOLADES Associated Collegiate Press (ACP) 2018 2nd, Best of Show Award 2019 4th, Best in Show Award Honorable Mention, Design of the Year/Illustration College Media Association (CMA) 2018 Finalist, Magazine Pinnacle Winner, Magazine Pinnacle Social Media Followers Facebook 450+ Instagram 350+ Twitter 300+ Social Media Advertising Selection of post platforms decided upon agreement.

5 posts - $100 3 posts - $60 1 post - $25


Annual Publication 1,000 copies; publishes by the third week of November. Sponsorship If you would like your business/ organization logo to be featured in Amendment’s annual publication please contact Dominique Lee for sponsorship information: leeds3@ vcu.edu.

The Amendment staff reflects the diversity of VCU. Young people from a variety of backgrounds come together to create a nationally recognized publication of art and literature.


Started by illustrator and comics artist Chris Kindred in 2014, Emanata is a student-run comics anthology dedicated to uplifting the comics community at VCU and the greater Richmond area by providing avenues for comics artists to publish their work. Emanata publishes an anthology annually in print and online, and distributes locally on the VCU campus, and at conferences

and in stores in the Richmond area. Emanata participates in the annual Small Press Expo in Bethesda, Maryland. Emanata has a four-stage editorial/submissions process beginning with script submissions in the fall semester. VCU students are welcome to submit work to the award-winning comics anthology. RECENT ACCOLADES 2019 College Media Association David L. Adams Apple Award Best Magazine Cover Honorable Mention


Above: Emanata staff gives away copies of the journal and stickers to new students during orientation.

Sponsorship If you would like your business/organization logo to be featured in Emanata’s annual release please contact Dominique Lee for sponsorship information: leeds3@vcu.edu. Donate Want to donate funds to help the students involved in Emanata? Make your check out to VCU Student Media Center, put Emanata in the memo line, and mail to: VCU Student Media Center, P.O. Box 842010, 817 W. Broad St., Richmond, VA 23284. Social Media Followers Facebook 500+ Instagram 200+ Twitter 80+

Social Media Advertising

Selection of post platforms decided upon agreement.

5 posts - $100 3 posts - $60 1 post - $25

Creative Services Have a comic drawn for your business by an Emanata Illustrator! 1 Panel - $100 3 Panels - $300


Ry lan dS t.

8

Bro ad St.

9

7

10 6

36

17

35

18 19

24

afe rS t. 40

1 43

39

1

34

44

32

33

Monroe Park

Main St. 27

28

Cary St.

2

42

23

26

3

21 22

25

38

41

Belvidere St.

so rri Ha

16

37

4

Sh

Gr ac eS t.

kli nS t.

20

5

12

Fra n

nS

t.

15

13 14

La ur el St .

11

29

30 31


DISTRIBUTION MAP Monroe Park Campus

22. Sitterding 23. The Commons 24. Harris Hall 25. Lamplighter 26. Piccola’s 27. Oliver Hall 28. Temple Bldg. 29. GRC 30. W. Engineering 31. Business School (Snead Hall) 32. Rhodes Hall 33. Johnson Hall 34. Franklin Terrace 35. Founders Hall 36. Ginter House 37. Presidents Office 38. VA Book Company 39. Blanton House 40. W. Grace South 41. W. Grace North 42. Honors College 43. Panera 44. ICA

1. SMC 2. Alchemy 3. The Depot 4. Dunkin Dounuts 5. School of the Arts (FAB) 6. Welcome Center 7. Seigel Center 8. Student Health 9. Grace and Broad 10. Academic Center 11. Grace and Broad 1 12. Au Bon Pain 13. The Village 14. Christian’s 15. Harrison St. Cafe 16. Pollack Building 17. Singleton Center 18. Hibbs (inside and out) 19. Shafer 20. Cabell Library 21. Cathedral Bus Stop

1

2

MCV Campus 4. Critical Care Hospital 11. Grant Building 7. Hunton Student Commons 4. Larrick Center 5. Massey Cancer Center MCV Campus 6. McGlothin Education 2. Medical Center Bookstore 8. Sanger Hall 1. Larrick Center 3. Tompkins-McCaw Library 10. VMI Building

3

1 10

4 5

9 8

6 7

Broad St.

● ● ● ● ● ● ● ● ● ●

2. Medical Center Bookstore 3. Tompkins-McCaw Library 4. Critical Care Hospital 5. Massey Cancer Center 6. McGlothin Education 7. Hunton Student Commons 8. Sanger Hall 9. VMI Building


TERMS AND CONDITIONS INVOICING AND PAYMENT

Payment is appreciated and accepted in advance, and advertising invoices will be sent within a week of publication (in print or online). Radio ads or packages that include radio will be invoiced for the total amount due prior to the beginning of the flight. Alternative payment methods are available upon request. Payment is due 30 days from the date of the invoice and can be mailed or delivered in person with a check made payable to VCU Student Media Center. Please note organization(s) being paid in memo. VCU must appear on the check. Do not send cash through the mail. Please include the invoice number in the memo line of your check, and mail to: VCU Student Media Center, P.O. Box 842010, Richmond, VA 23284.

FORMAT FOR ADS Camera-ready ads are required for print publications. Please send files in one the following formats: CMYK .jpg, .pdf or .tif. Ad sizes are exact and provided in this media kit. For print products, incorrectly sized artwork will be shrunk to fit the dimensions and floated in the center of the space purchased. For audio ads, please send .mp3 files at a minimum of 128kbps. Ad length should not exceed 30 seconds. If you are providing a script only please provide the file as a .doc, .docx or .pdf. Depending on the complexity of recording your ad, additional charges may apply and will be discussed on a case-to-case basis. For social media ads, please send videos in MPEG-4 or MOV format and should not exceed 2 minutes and 20 seconds. Facebook ads should be .jpg or .png format at 1200 x 90 pixels.

Twitter ads should be .jpg or .png format at 1500x50 pixels. Instagram ads should be .jpg or .png format at 1080 x 1080 pixels. For online advertising please refer to the rate sheet for dimensions. Ads should be .jpg or .png format or .gif if it is animated. Please include clickthrough link included in email. Please send files to: advertising@vcustudentmedia.com. Place the name of the client or business in the subject line.

INSERTS (CT ONLY) Distribution of free-standing inserts is available on a first-come, first-served basis. Inserts must fit fully into the newspaper and no issue shall exceed two separate inserts. Regardless of page size, inserts cost $450 per print issue (2,500 copies) of The Commonwealth Times. Invoicing is done after the contracted date per insertion. Inserts must be received by Shenandoah Publications, Inc. no later than the Wednesday prior to run. Send inserts to: Shenandoah Publications, Inc. 18084 Old Valley Pike, Edinburg, VA 22824. Include the following information: The Commonwealth Times, Date of insert, Quantity (2500).

PENALTIES AND FEES A 10% late fee will be added if payment is not received within 60 days of invoicing. If payment is still not received after 90 days, the account may be sent to collections and may incur an additional 30% administrative fee.


Advertising Agreement Please print clearly!

Base Rate:_________________________________

Date:_______________Rep:____________________

Total Insertion:______________________________

Advertiser:__________________________________

Subtotal:___________________________________

Attention:___________________________________

Paid Placement:_____________________________

Address:____________________________________

Total Discount:______________________________

City:____________________ State:_______________

Amount Due: _______________________________

Email:______________________________________

q CT q INK q WVCW Radio q Emanata

Phone:_________________ Fax:_________________

q Amendment q Pwatem q RCF q SMC

Late Fees: Payment must be received within 30 days. 10% late fee after 60 days. 30% collection fee after 90 days. Please make check payable to VCU Student Media Center, write the media outlet name in the memo, and send checks to VCU Student Media Center, P.O. Box 842010, Richmond, VA 23284 Digital or print ads must be submitted in the format required for the platform — .tif, .jpg, .pdf or .png. Other formats may incur a $35 reformatting fee. Ads that are sent the wrong size will be resized to fit the space purchased with the reformatting fee automatically applied. I agree to the terms set forth in the 2020/21 Media Kit. X____________________________________________ NOTES:

CT Ink WVCW Radio Emanata Amendment Pwatem RCF SMC Total

Profile for VCU Student Media Center

The VCU Student Media Center 2020/21 Media Kit  

The VCU Student Media Center 2020/21 Media Kit  

Recommendations could not be loaded

Recommendations could not be loaded

Recommendations could not be loaded

Recommendations could not be loaded