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OUR CAPABILITIES

© Visual Communications, Inc. 2011


ABOUT VISUAL Visual is a leader in the industry.

VISUAL OVERVIEW

We provide our clients with time-tested ways of measuring their success based upon the levels they decide are important. Our focal point is, and always will be, making your experience successful and seamless.

• Headquartered in Pennsylvania

Our business model runs on efficiency. From our centralized management system to our scalable response team, our main goal is to provide a fiscally-responsible, comprehensive turn-key solution.

• Specialized in turnkey solutions

A principal of Visual or VP will be involved directly with your projects. This eliminates layers of management and provides quick responsiveness.

• Founded in 1959 • Global coverage

• Environmental design for corporate/educational interiors, retail solutions, tradeshows, museums, meetings and events • Clients include Fortune 500 companies from around the globe

This business model has resulted in annual average growth rate in excess of 10% in sales since 1995! Some clients have been with Visual for over 25 years because we follow a simple set of business rules. We are passionate about this business, the industry, and the quality of our work.

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GLOBAL COVERAGE Our philosophy of growth has proven to be successful. Because it has kept overhead down and allowed us to remain lean and efficient. We grow organically, not through acquisitions of companies, which, for many in our industry, has created excessive overhead and redundancy. This has also allowed us to be efficient as possible. Unlike many of our competitors, the Project Team Members who are your initial contact will remain your contact throughout your relationship. This approach helps with consistency and accountability. We become experts in you business philosophies, industries, and practices. Our goal is to become a proactive extension of your staff, and anticipate your needs.

Visual Locations Philadelphia One Stanley Drive Aston, PA 19014 New Jersey Technology Drive, Suite D Swedesboro, NJ 08085 New York 1803 Riverside Drive, Suite 6A New York, NY 10034 Las Vegas Birtcher Drive Las Vegas, NV 89118

Visual offers personalized, award-winning 24/7 customer service. We also provide additional space on an as-needed basis in major convention sites throughout the country and world.

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VISUAL CAPABILITIES Traditional

Non-Traditional

• Design

• TEAMS™

• Engineering

• Multimedia

• Construction

• Creative Media

• Graphics

• Corporate Special Events

• Production

• Metrics/ROI

• Installation & Dismantle

• Lead Management

• Online Management

• Extension of Staff

• Logistics

• Sponsorship Programs

• Project Management

• Association Partnerships

• Green Initiatives

• External Events

• Integrated Marketing

• Scalable Response • Destination Management • Press Events

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MARKETING SUPPORT & PROGRAMS Our goal is to build your brand and drive traffic to your event. Our involvement begins with your initial marketing meetings. We help establish your goals and objectives, and provide marketing-based solutions. Pre-show mailers, email blasts, billboards, taxi signs, airport signage, bus-shelters, hotel key cards, bag-drops, etc. are just a few of the vehicles that may be effective. An example of an exhibit-based activity is our Zone and Passport metric program. Each Zone has specific messaging and take-a-ways. The goal is to channel attendees through the experience, capture their information, and leave them with your branded message.

ROI Management • Event feasibility analysis and recommendations • Create a series of tools that help to identify level of event viability • Analyze leads, manage distribution • Competitive analysis

Metrics & Usage • Well versed in establishing, developing and implementing metrics systems • Custom programs, simple to complex • Analyze leads, manage distribution • Integration of new technology • Provide upper management reports

Post–show meetings will be held to discuss the program’s effectiveness and lessons learned. Analyzing data and competitive comparisons from the show are critical in determining future strategies.

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VISUAL PROCESS Our TEAMS (Total Event Account Management System) program provides “blanket turn-key” coverage of the event from pre-event mailers, to on-site logistics, to financial reconciliation. Our success is quantified by the success of our clients’ business. We are dedicated to every aspect of the event. Below is a detailed layout of our event process.

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GREEN INITIATIVES Reduce Your Carbon Footprint

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GREEN INITIATIVES We strongly believe in reducing our carbon footprint and conserving natural resources.

Green Advantage • Custom presence without new construction costs • Extensive rental inventory • Cut down on costs, energy use and environmental waste

Visual’s Green Advantage™ offers our extensive rental inventory to our clients, as well as a Exhibit Exchange Program creating cost-efficiency and extending their life-cycle. In one step, we cut down on cost, energy use and environmental waste.

• Extend components’ life cycle • Eco-friendly

Exhibit Exchange • Fresh new look with minimal impact on budget • Minimize fabrication • Significant cost-savings • Eco-friendly • No storage and upkeep costs

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GREEN INITIATIVES Visual’s Sustainability Practices

Optional Fabrication Materials • Plywood, approved by the Forest Stewardship Council

• VCI is proud to be a 100% OSHA compliant company • VCI actively participates in a monthly recycling program for all our acrylics and polycarbonates • VCI actively participates in a recycling program for all our paper, cardboard, aluminum and #1 and #2 plastics • VCI actively participates in a recycling program for all of our oils, paints, air filtration filters and chemical solvents • The VCI headquarters in Aston, PA uses energy saving high output low energy fluorescents in the production office, shop and warehouse buildings

© Visual Communications, Inc. 2011

• VCI adhesion bonding fabrication process uses Green Labeled contact cements made from no Ozone Depleting Substances • 100% recycled laminates • Water based acrylic finishes, low VOC or non-toxic zero VOC paint finishes • Low energy consumption LED lighting, and low energy compact fluorescents • Sustainable flooring made from renewable, natural resources • Recycled plastics made from up to 75% post-consumer reclaimed acrylics • Soy based printing inks for graphic applications

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GREEN INITIATIVES Online Management System • Paperless data • Show Schedules • Exhibit Property • Graphic Inventory • Visual Inventory • Predetermined Spend Levels for Individual Reps. • Avenue for feedback

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CASE STUDIES A Selected Portfolio

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THANK YOU   



visitvisual.com

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Visual Capabilities