Page 1

v a n e s s al y n nf e r n a n de z ori dagul fc oa s tu ni v e rs i t y e p i cp ubl i cre l a t i onsgroup

s u mme r2013

t a b l eofc on t e n t s

About The Washington Center and Epic Public Relations Group


Capstone Reflection


Individual Development Plan




Civic Engagement Project


Hour Log




Informational Interview


Internship Work Samples


Entrepreneurship Class Work Samples


Entrepreneurship Class Syllabus




The Washington Center for Internships and Academic Seminars is an independent, nonprofit organization serving hundreds of colleges and universities in the United States and other countries by providing selected students challenging opportunities to work and learn in Washington, D.C. for academic credit. The largest program of its kind, The Washington Center has 70 full-time staff and more than 50,000 alumni, many of whom are in leadership positions in provide students with transformational experiences that foster academic and professional achievement, leadership and civic engagement.1

Epic is a multi-discipline PR agency specializing in understanding the psychology behind consumer acceptance and believability. Located in Alexandria, VA, they provide PR for clients such as DuPont, Sara Lee and United Way. They specialize in consumer-focused public relations for a wide variety of clients. Boutique businesses, privately held companies, top tier corporations, associations

they can, and do, work with them all. They have the knowledge,

clout and reach of a big PR firm, combined with the agility, creativity and client service associated with smaller agencies. And they give their clients the undivided attention they deserve. They know PR. They know people. 2

1 2

The Washington Center for Internships and Academic Seminars – Epic Public Relations Group –


c a p s t on e r e e c t i on

quite believe I was actually going to be living and working in Washington, DC until I set up my apartment and ventured off to Epic Public Relations Group for the first time. Where I once was up my bags and head back. The experiences I have encountered and the skills that I have gained within the short 10 weeks that I have had the privilege to enjoy in Washington, DC will undoubtedly remain with me for years to come. In writing my Individual Development Plan at the beginning of the summer semester I was determined to make goals and surpass them. While some projects went unfinished, others felt natural to accomplish. Some appeared as my journey progressed. Wanting my media pitches to be picked up and for news outlets to publish my press releases, I was desperate to have products to show for my work. This goal was not accomplished, but the steps to get there were. I took the time to learn the use of CisionPoint, how to find and utilize editorial calendars, and tips to write copy in a way to enhance the possibility of publishing. Monitoring the news every morning has made my public relations mentality come out, allowing me to become a more effective writer. This has also taught me the value of mastering each smaller step before taking the final leap. I completed two of my summer goals without struggle: I volunteered more than I had specified for myself and also determined possible future summer plans to further my education. However, I found the most success in revising my goals as I went forward, rather than adapting to what I thought I needed in the beginning. For example, rather than limiting myself to interviewing public relations professionals I found myself interviewing people who had careers that I thought I might find interesting. I ended up considering a wider set of coursework to add to my current valuable wisdom from an array of individuals industry

most of which transcends any particular field or

and that has expanded my knowledge much further than I had originally anticipated.

Revising my goals and adapting to new circumstances was pivotal in altering my experience for the better.


In the communication industry I have found that what is taught through a formal education system is largely theory that, although applicable and fundamental in any job, is almost irrelevant without the opportunity to work in the field. Public relations is not something you master by taking a summer course. Field experience has proven time and time again to be what made the people I have encountered successful. In realizing this, I am significantly more encouraged to continue to seek positions where I can gain a greater understanding for the industry by directly contributing to it. Not all public relations firms work with a diverse clientele. By immersing myself in all types of agencies I hope to garner a greater awareness for what facet or client-base I would most enjoy working with in the future. Further, I hope to not only continue my current degree path but also participate in other programs that can enhance my knowledge. For instance, I hope to learn more about graphic and web design to accompany my public relations skills. Having such talents would allow me to adapt to various facets of the industry with greater efficiency while allowing me to become a more marketable individual as a whole. I original had suppressed my interest in the field, but after taking the time to speak with several individuals during my civic engagement opportunities I have realized that if it is something I love I should pursue it. Where I had once thought a graphic design education would not necessarily be worth taking formal classes for, I have come to understand that if it is what I enjoy, the money will come. Jonathan Tucker, the coach for the DC Youth Slam Team, told me how his job working in a law firm was over when he took time off to participate in a Poetry Slam in my home-city of West Palm Beach in 2009. He has since paved his own path to success in something he loves to do. This encouraged me to do the same. All in all, through this opportunity I have solidified what I learned a long time ago

that I must

simple to blend in. People will be smart wherever I go, some smarter than everyone I have ever known. What matters most is what I do with it; how I put my knowledge of theory into practice. In anything I pursue I intend to work my way up to become a leader, whether it be in a university organization or in a project that engages the community. After, I hope to become an entrepreneur in the field of my choosing, a position that will without doubt require every ounce of my leadership potential to shine. I am continually working to be better than I was yesterday, and even more great than the day before. 5

I am confident in my ability to not only be a leader that serves those around me, but also in my ability to work collaboratively with others under a head supervisor. I have found myself working alongside another intern on countless projects, but I have also made decisions to take initiative and create my own ventures to better my awareness and education in the DC community. I have always known that it takes strong will, dedication, and a love of service. These traits I have, and will continually work on to gain success in the future. I have grown to realize, also, that it takes the ability to fail but not fall, to break but not remain broken, to be optimistic in struggle and hopeful in strife. Having this mindset has proven a necessary skill for entrepreneurs of all kinds. For example, I had the privilege to meet the owner of a well-known bar and club Fourteenth

The Park at

who had gone bankrupt countless times. He is now hosting parties for celebrities

of all kinds. Had it not have been for his optimism and resilience his dream would have not been realized. Being in one place for large amounts of time often leaves my perception to fade. Living and loving The District, Maryland, and Virginia has encouraged me to look beyond what is available in my home town and expand my area of focus to encompass other avenues for success. I cannot imagine meeting the amazing people I have had the pleasure to connect with if it had not been for this trip out of my comfort zone. This summer I have learned more about myself than ever before. This opportunity in Washington DC has been invaluable.


i n di v i du a l de v e l op me n tp l a n

Academic and Professional Goal: Successfully pitch an idea to a media outlet and have it published by the end of the summer Learn how to use PR software created for finding contacts Use editorial calendars to get topic to write about Learn how to write a pitch; get feedback to improve it Call media outlets and monitor news Academic and Professional Goal: To have all of my major course work completed and submitted to my professor early for feedback. Start assignments as early as possible Schedule time to work on assignments throughout the week Complete my best written drafts at least a week in advance Civic Engagement Goal: Prepare a spoken word piece for the workshop, and teach students based on my performance. Work on public speaking by attending a workshop Visit local shows /get to know common techniques, speaking with artists if possible Write a piece, read it to a group consistently to prepare Have a lesson plan ready for event for students Civic Engagement Goal: Complete at least 5 extra hours of service toward youth education by the end of July. Find a facility that encourages youth education through art Set up a time to come and volunteer Leadership Goal: Interview least two people holding leadership positions in public relations by the end of the summer. Learn about firms and groups in the DC area Get to know what that particular group does/has done/is looking to do Schedule meeting with leaders, set up questions Leadership Goal: Determine at least three potential opportunities for next summer that will Speak with entrepreneurs to get information on what they have done in the past, what their most valuable experiences have been, etc. Research different engagements in and outside of my home area 8

r e s u me


1005 3rd Street NE, Apt. #617, Washington, D.C. 20002 (561) 889-6141 cell WORK EXPERIENCE: Epic Public Relations Group, Alexandria, Virginia PR Summer Intern June 2013 August 2013  Monitored and analyzed media trends, news coverage, and brand crisis management daily for 12 clients, their respective industries, and national breaking news overall  Brainstormed strategies for brand marketing including event planning and social media use  Researched, drafted, and distributed 3 press releases to more than 150 journalists after creating media lists  Attended 3 PR University webinars hosted by Bulldog Reporter New Student Programs, Florida Gulf Coast University, Fort Myers, FL Eagle View Orientation Leader November 2011 August 2012  Participated in 15 training seminars aimed to develop leadership style and improved communication abilities  Delivered university information professionally and creatively to new students and families  Individually facilitated 50 two-day orientation sessions for groups of 15 students  Educated and advised groups of 50+ students on course/major placement and registration, as well as life skills The Limited, Palm Beach Gardens, FL Sales Associate June 2011 August 2011  Maintained presentation of sales floor by simultaneously keeping fitting room, register area, and store display in order while assisting clients  Improved support by suggesting items and tailoring wardrobe to fit client needs and style  Increased client return rate by motivating purchases of The Limited card and communicating future promotions School District of Palm Beach County, West Palm Beach, FL Facilities Management Summer Intern June 2009 July 2009  Performed secretarial and bookkeeping functions for an annual fundraising event  Oversaw facility library (preserved appearance, check-in/out logs, updated master list, recommended texts)  Organized and updated facility employee training records; communicated training needs with supervisor  Coordinated summer intern activities and events which included the annual Awards Ceremony  Developed presentation for the Annual State of the Division Meeting CAMPUS AND COMMUNITY INVOLVEMENT:  Vice President of Program Development, Phi Delta Chapter, Sigma Lambda Gamma National Sorority Inc. (2012)  Coordinator/Visual Aid, Crossing the Bridge to Success: College Awareness Program for local youth (Fall 2012)  Member and Creative Aid, A Step Above Perfection Step and Dance Team (Fall 2011, Fall 2012, Spring 2013)  Mentor of 15 students, Latin American Student Organization Mentoring Program (2011)  Model/Backstage Hand, St. Francis of Assisi Charity Fashion Show (4 shows, 2009-2011)  CORE Design Editor, Renaissance Yearbook (2011) SKILLS: Proficiency with Microsoft Office: Word, Excel, and PowerPoint; Adobe Suites: Photoshop, Illustrator, and InDesign; CisionPoint; and various social media platforms including Facebook, Twitter, Instagram, and Tumblr. WPM. Familiar with basic HTML coding. EDUCATION: Florida Gulf Coast University, Fort Myers, FL B.A. Communication, Public Relations Concentration, Digital Media Design Minor B.A. Philosophy, Critical Theory Minor  Cumulative GPA: 3.9   FGCU Honors Program, Phi Eta Sigma Honor Society, Order of Omega Greek Honor Society The Washington Center for Internships and Academic Seminars From Ideas to Actions: The Anatomy of Entrepreneurship

Expected April 2015 Expected April 2015

May 2013 August 2013


c i v i ce n ga ge me n t p r oj e c t












CentroNía is a nationally recognized, multicultural learning community with a pioneering approach to bilingual education. Visit CentroNía and see children building bilingual literacy skills with a native speaker, teens experimenting in music with our

artists-in-residence, or

budding entrepreneurs preparing to build a quality childcare business.For everyone, CentroNía offers a welcoming environment that encourages intellectual adventure and provides guidance each step of the way for children, youth and families to achieve their goals.1

Busboys and Poets is a community gathering place. First established in 2005, Busboys and Poets was created by owner Anas "Andy" Shallal, an Iraqi-American artist, activist and restaurateur. Busboys and Poets is now located in four distinctive neighborhoods in the Washington Metropolitan area and is a community resource for artists, activists, writers, thinkers and dreamers. Busboys and Poets is proud to be a venue that provides space and support for poets and spoken word performers to showcase their work through its programming. Youth-focused and youth-led, Youth Open Mic is a monthly series that features student poets, singers, musicians and actors from the DC/Maryland/Virginia area. Middle school and high school students are encouraged to come share their art in our supportive, progressive, artistic atmosphere. 2 1

CentroNía –


Busboys and Poets –


i n f or ma t i on a l i n t e r v i e w

Speaking With: Maha Neouchy As an intern at Epic Public Relations Group I have had the opportunity to work under top PR professionals who are well-versed in the public relations industry. The experiences they have shared definitely have had an impact on me. However, sometimes it can useful to speak with people who have just begun their career and discuss how they got their start in the field. I recently interviewed Maha Neouchy, the Senior Public Relations Coordinator for The Washington Center for Internships and Academic Seminars in Washington, DC. Studying public relations at Florida Gulf Coast University, I initially thought she would be a great contact due to her experience in the field as a younger professional. I finally chose to interview her after she mentioned that she had worked abroad, as I am interested in working and traveling internationally in the future. I essentially hoped to learn about how she went from the vice president of her debate team in high school to public diplomacy to public relations, and further gain her advice as a fairly recent college graduate working full-time in communication. With an opportunity to work in public diplomacy in Syria, Maha had a chance to gain an international experience relevant to her Lebanese culture. It allowed her to pursue her interest in Foreign Service, and essentially set her up for her job recruiting Syrians to America through the Fulbright program. Similarly, I hope to one day work internationally serving others. Although I am not sure exactly where, when, or for how long, I found it interesting how she worked abroad as well as in-country to support something that mattered to her. Learning about her history definitely added depth to the first impressions that I had upon meeting her. Hearing her experiences abroad only enhanced my interest in working in another country to grow as a person and writer. It highlighted the importance of networking and not being afraid to go after what could be a chance to become better at your trade. We went on to discuss her opinions of what would be ideal skills to have in the public relations field. Interpersonal skills are a must as well as great writing ability, mentioning that articulation is key. She made sure to include networking and maintaining relationships, but noted that there is a very fine line between business and pleasure. This 20

did not necessarily come as a surprise to me, but put into perspective how important it will become for me to develop more in this area. As an introvert, it can sometimes be met. Not only did she stress the necessity to have these skills under my belt, but also encouraged me to continue to hone my craft and never be complacent. Maha, someone who is more detail-oriented, noted that she wants to grow as a professional to reach her ideal job of becoming a VP of communication. In such a position she would have to be an expert at seeing bigger pictures for strategies that extend over years to define and speak on a particular brand. From this aspiration, I took that I must always work to extend my areas of knowledge and expertise. With her determination to continue her education in a graduate program at Georgetown University, I was impressed and inspired to strive for experience outside of my own comfort zone. Credentials are great, but what sets a person apart is their practice within the field. Maha encouraged me to not only continue my education, but to search for

what is comfortable or average it would be difficult for me to develop my skill. Despite the difficulty of branching out, the ability to fully love the career I find myself in will undoubtedly help me through it. Her passion for being the best at what she does seemed like an essential mindset have. At times, she noted, one can expect to stay late and possibly get burnt out. With such a love for what she does, though, it ends up not weighing up to the excitement of executing her projects with success. The feeling of having success after working endlessly on a project can be the high points of a career, I learned. At the end of the interview I found myself more at ease with my inability to predict the future as it had appeared that the events in her life were a result of her hard work. There may not be paved paths to the career of my dreams, but are undoubtedly key ingredients in the recipe for success. Dedication, hard work, and strong efforts just as they have worked for Maha will take me far. She ended our conversation with one of her favorite quotes. Spoken by Eleanor Roosevelt and resonating with Maha daily make your ability to be the best. It is that confidence, I have learned through my time with Maha, which will take me far. 21

Questions For: Maha Neouchy Senior Public Relations Coordinator, TWC

About You 1. Looking back, did anything you did as a kid foreshadow the type of career you are in now? How important were your childhood aspirations in helping you define your career of interest? ďƒ What brought you to this field? This position? 2. You mentioned you worked in Syria. What did you do? How was working abroad different from your experiences in the US? 3. What is your ideal job?

About the Job/Career 4. What skills or personal characteristics do you feel contribute most to success in this industry? 5. What sacrifices have you had to make to succeed in this field, and do you feel the sacrifices were worth it? 6. Do you consider your work to be a job? 7. Is this the career you love? 8. What has been the high point of your career so far? 9. Who has been the most influential person in your career thus far?

About The Washington Center 10. Can you describe the company culture of The Washington Center? 11. What did you expect when you began working in this field/at TWC? How accurate was that expectation?

General 12. What would be your number one advice to a student hoping to enter the career of PR? 13. What is your favorite quote/the quote that gets you through the day?


i n t e r n s h i p wor ks a mp l e s

Each morning upon walking into Epic I would grab the Washington Post sitting outside our office doors. Another intern and myself spent a few hours each day reading the news from a multitude of sources

including, but not limited to, The Washington Post, The New York Times,

Forbes, Inc Magazine, Harvard Business Review, Fast Company, and Bulldog Reporter


analyzed the content for relevance to our clients and their industry. My analytical skills and knowledge of the world around me have progressed tremendously, aiding me in my ability to create and distribute products on behalf of clients. Influencers in Higher Education Campaign Memo With the assistance of my fellow intern, this compilation of influential and pioneering leaders in the education field was the product of extensive research into various trends for the education industry. I furthered my research and analytical skills in addition to learning to monitor trends as I ranked these influencers by importance. Crisis Research In addition to observing the news over time, I took part in several initiatives to measure the length and scope of crisis in the media in an effort to better understand crisis communication tactics. I not only tracked the progression of the stories, but analyzed the responses that the parties in turmoil gave as time elapsed. Further, it helped me learn about the stories journalists pick up during a crisis which can essentially help me pitch material and clients more effectively. Small Business PR Package Options Two part-time staff members and I created package deals for small businesses and boutique shop egies for a one-time fixed rate. I listed potential option perks, and together we determined the worth of each. This aided me in understanding how to price public relations services so that if I ever own a company I will know how much to charge. Video Platform Webinar Presentation for public relations, I created a presentation summarizing the most important information for my supervisors. I gained valuable knowledge about how to view social media from a new perspective and leverage existing apps by creating effective content and driving traffic to it. 24

07.17.13 Bulldog Reporter Study Reveals Majority of Satisfied Customers Are Not Advocating For Brands Companies Can Do To Facilitate Advocacy

And What

strengthening of the topic through advocacy. Even with satisfied customers, brands that do not provide incentive or content to engage customers are likely to fall behind without their positive advocacy. If brands hope to succeed, it is best to close the advocacy gap between those who are satisfied and those who publicly say they are. Washington Business Journal Tennessee gets $3 million for fresh produce program Tennessee is receiving more than $3 million in federal funds from the USDA to help provide fresh fruits and vegetables in public schools with the highest rates of students enrolled in free and reduced lunch programs. Associations Now No More Gut Feelings The cost to be a member of the American Society of Interior Designers has for a long while been, as the Vice President of Member and Industry Develop member dues accounting for most of their revenue and much of it being dispersed ineffectively, dues structure reorganization helped them become more efficient. Associations should track member serving costs to be more accurate with how much they collect and where they allocate their budget. GMO Labeling Legislation Gets Bipartisan Push in Congress In addition to bipartisan support, the Natural Products Association backs the Genetically Engineered Food Right-to-Know Act, a bill that would require GMO-containing products to be labeled for consumers. Other groups like the Grocery Manufacturers Association and the Natural Corn Growers Association play opposition. The American Association for the


Study: Recession Made Teens More Socially Conscious A study from San Diego State University and UCLA psychologists show that students in high school during the Great Recession are more interested in seeking jobs that directly help others than students who graduated before it struck. Though still in smaller percentages than in the 1970s, this turn is promising for a growing amount of concern for the community over self. Using Your Website to Expand Your Mission The Internet Association upgraded its website to boost the number of engaged members. To further their mission they expanded their presence by allowing members to vote on topics related to their industry. They also added a platform for their numerous speakers to connect directly with conference attendees to keep education going and keep participants involved in important topics. The New York Times Senators Reach Agreement to Avert Fight Over Filibuster Senate leaders reached an agreement on Tuesday to preserve the filibuster in exchange for confirmation votes on Presid partisan warfare that threatened the stability of several federal agencies and a generation of procedural traditions. White House Focuses on Reaching Latino Viewers and politically powerful audience: the millions of viewers who watch Univision and Telemundo. PR Daily

attain their pay, the corporation is facing fire about not paying workers enough to begin with. A budget worksheet on their new online initiative aimed to help employees better manage their finances shows that without the cost of food, gas, and clothing a person should be making at least $15/hour to sustain. An advocacy group has illustrated these faults, in hopes to bring light to pay that is too low.



Korenna Cline


Vanessa Fernandez, Georgia Cassady


June 19, 2013


Influencers in Higher Education Campaign

Based upon the relevant trends in higher education with specific regard to the transition from higher education to a career, we have identified companies and leaders who are either particularly knowledgeable in the area specified or have made a significant impact in the community. M.O.O.C.s  Andrew Ng

Co-founder of Coursera; developer of the initial platform for Stanford

 Sebastian Thrun Co-founder/CEO of Udacity (also project lead on Google Glass, named 5th Most Creative Person in Business [Fast Company] and one of the 50 Smartest People in Tech [Fortune])  Anant Agarwal Founding president of edX; taught the first course on edX (also one of 15 Top Education Innovators in 2012 [Forbes]) Creating an Online Brand  Lindsey Pollak Author, consultant, and speaker on next generation career trends; official Ambassador for LinkedIn  Dan Schawbel list in 2012) Growth of Structured Corporation Internship Programs  Heather Huhman Founder of Come Recommended (content marketing for job search); speaks/writes about career/recruiting advice aiming to help Gen Y find internships and jobs


Employer-offered Health and Wellness Programs  Glenn Riseley Founder/President of Global Corporate Challenge (largest corporate health initiative in the world)  Judy Martin Founder of, a platform to designed to discuss worklife initiatives and corporate wellness programs Evolution of College Ranking System  Robert Morse Director of data research for U.S. News & World Report Changing Value and Flexibility of College Credits  Amy Laitinen Deputy Director for Higher Education at the New America Foundation; online publications speak directly about the college credit hour  Anya Kamenetz of education

Writer at FastCompany Magazine and author speaking on the future

Transition from Study-abroad to Study-away  Beth McMurtrie Senior writer at The Chronicle of Higher Education focused on research in international studies  Adam Miller Co-Founder & CEO of Abroad101  Marlene Johnson Educators

Executive Director & CEO of NAFSA: Association of International

 Caroline Donovan White Senior Director of Education Abroad Services at NAFSA Higher Education and Proving ROI 

Author/consultant about college financing through, CBS MoneyWatch, and her workbook Shrinking the Cost of College

 PayScale online database of individual compensations referenced in The Wall Street Journal, Forbes, U.S. News in addition to other national publications and websites; publishes annual college education ROI data.


Growth Of Employer Offered Mentoring Programs  Qualcomm Each Qualcomm intern works directly with a mentor who will guide them throughout their internship. Mentors help their mentees quickly learn the culture of the organization and become acquainted with the available resources in order to get individual projects completed on time.  Google All interns receive ongoing mentorship and training throughout their program at Google. They have an intern "host" to inspire, oversee and support professional development. Additionally, there is a series of trainings for continued education. Corporate Social Responsibility  The Hershey Company Conducts the Project Fellowship (initiative to build friendships between employees and children in Milton Hershey School by pairing employees with student homes. A total of 65 student homes have been adopted by over 1,000 volunteers in this program); Holds the (the largest youth sports program in the US and Canada striving to keep kids active and build their self-esteem. The games have impacted over 10 million youth since 1977. Over 300 employees volunteer).  Hands On Network connects corporations with employee volunteer opportunities in the areas of most pressing national need.  Campbe of volunteer service to those in need in their local communities. Hybrid/Localized Learning  D. Randy Garrison author of Blended learning: Uncovering Its Transformative Potential In Higher Education  Margie Martyn to online learning offers important lessons for institutions enterin

-a hybrid approach


Evolution of the Job Search  Alexandra Levit Producer of JobSTART 101; Author of several books regarding challenges college students will face getting into/surviving in the workplace and workplace trends  Willy Frazen Founder of One Day, One Job and One Day, One Internship to help recent college graduates find jobs/internships Legal Climate Around Hiring and Firing With Regard to Social Media  Lafe Solomon Acting General Counsel of the National Labor Relations Board, summarized a series of memoranda from the Division of Advice involving social media policies  Lisa Y. Henderson NLRB Supervisory Field Attorney, panel speaker and NLRB representative who discusses the recent trends in NLRB decisions involving social media Growth of First College Generation Students  Teresa Heinz Housel associate professor of communication at Hope College who studies this population and was herself the first in her family to attend college, co-editor of Faculty and First-Generation College Students: Bridging the Classroom Gap Together  Nicole Alia Salis Reyes Doctoral Fellow in Educational Leadership and Policy Studies at The University of Texas at San Antonio, co-author of Lost Among the Data: A Review of Latino First Generation College Students Nontraditional, Second Career Students  Deborah Davis Author of College Student, a former adult student and professor who has taught adult learners in proprietary schools, colleges, and universities for several years, both in the classroom and online  Jovita M. Ross-Gordon professor of leadership, counseling, adult education, and school psychology, Texas State University; and coeditor-in-chief, New Directions for Adult and Continuing Education sourcebook series, research centered on teaching and learning of adults in higher education 30

Increase in the Number Of Internships Students Participate In Before They Graduate  Andrea Koncz (post grad) NACE employment information manager. She analyzes and reports on employment and job market trends for new college graduates. She also reports on employers' hiring projections through NACE's annual Job Outlook report, and is available to discuss the recruiting methods favor, the skills they seek in college candidates, and the challenges they face in assimilating new hires into the workplace.  Lauren Berger CEO of and author of national campus best-seller ALL WORK NO PAY: Finding An Internship, Building Your Resume, Making Connections, and Gaining Job Experience



Internal Revenue Service Research Timeline May 10

IRS Apologizes to Tea Party Groups over Audits of Applications

May 13

White House condemns I.R.S. Audits

May 14

TIGTA* releases its audit report titled Identify Tax* Treasury Inspector General for Taxpayer Administration

May 14

Attorney General Eric Holder Orders Probe into IRS Targeting Conservative Groups

May 15

IRS acting commissioner Steven Miller submits his resignation

May 16

Steven Miller resigns, Obama to Tap Daniel Werfel as Acting IRS Head

May 21

Disgraced IRS Interim Chief Now Fully Admits Knowledge of Planted Question

May 21

IRS Official Will Decline to Testify Before House Panel

May 22

IRS Official Invokes 5th Amendment at Hearing

May 23

IRS Official Lois Lerner placed on leave

June 3

Danny Werfel, New IRS Chief, Tells Congress He'll Clean Up Agency The Real Scandal at the IRS An IRS Fit for a Banana Republic

June 4

Partisan views of IRS targeting: Political conspiracy or overzealous scrutiny

June 5

IRS Scandal: Tip Of The Iceberg

June 7

After raft of hearings on IRS scandal, what's next?

June 9

Rep. Cummings claims evidence IRS scandal didn't originate in D.C.

June 10

An IRS scandal with few answers but much hyperbole 32

Media Coverage The topic lived most notably in the news for the two weeks following the initial IRS apology, with details of the hearings and testimonies from parties involved updates. The coverage continued passed the 15th day mark, peripheral experts commented on the bigger issues behind the single IRS scandal. The NSA whistle-blowing case interrupted the attention on the IRS, but probably












IRS Responses The problem originally began with the response Lois Lerner, the then-Director of the IRS Exempt Organizations division, gave lawyer Celia Roady at an American Bar Association conference. The question has since been denounced as being a preemptive attempt at an now that we had the TIGTA report, you had all the facts. We had we did not work out. Obviously, the entire thing was an incredibly bad i

organizations, of applications from tea party organizations. I was just wondering if you could provide an update?"

501(c)(3) organizations. But between 2010 and 2012 we started seeing a very big uptick in the number of 501(c)(4) applications we were receiving and many of these organizations applying more than doubled, about 1500 in 2010 and over 3400 in centralization of these cases. They centralized work on these in one particular group. They do that 33

the centralization was not so fine. Instead of referring to the cases as advocacy cases, they actually used case names on this list. They used names like Tea Party or Patriots and they selected cases simply because the applications had those names in the title. That was wrong, that was absolutely incorrect, insensitive, and inappropriate they have a for that, it was not intentional, and as soon as we found out what was going on, we took

May May 17: Steve Miller Apologizes The thenunfair treatment of conservative groups before a hearing with the House Ways and Means Committee: made and the poor service we provided. The affected organizations and the American public deserve better. Partisanship and even the perception of partisanship have no place May 22: Lois Lerner at Congressional Committee Lerner was criticized heavily on her decision to give her side of the story then subsequently deciding not to testify: "I have not done anything wrong. I have not broken any laws. I have not violated any IRS rules or regulations, and I have not provided false information to this or any other

testify or answer questions related to the subject matter of this hearing," she said. "I know some people will assume I've done something wrong. I have not. One of the basic functions of the Fifth Amendment is to protect innocent individuals, and that is the


Her response was not taken kindly as Chairman Darrell Issa (R-CA) asked her to, at the very least, confirm the previous statements believed to be hers. She did not. Rep. Trey Gowdy (R-SC) subsequently told the committee: your side of the story and not be subjected to crossworks. She waived her right by issuing an opening state and ought to stand here and In a letter from Sens. Carl Levin, D-Mich. and John McCain, R-Ariz., Danny Werfel was asked to suspend Lerner immediately. "Given the serious failure by Ms. Lerner to disclose to this Subcommittee key information on topics that the Subcommittee was investigating, we have lost confidence in her ability to fulfill her duties." June 4: Statement of IRS Acting Commissioner Danny Werfel (on IRS website) Inspector General for Tax Administration released a report on an IRS conference that took place in 2010. This conference is an unfortunate vestige from a prior era. While there were legitimate reasons for holding the meeting, many of the expenses associated with it were inappropriate and should not have occurred. Taxpayers should take comfort that a conference like this would not take place today. Sweeping new spending restrictions have been put in place at the IRS, and travel and training expenses have dropped more than 80 percent since 2010 and similar large-scale meetings did not take place in 2011, 2012 or 2013. Cutting down on excessive and inappropriate travel has been a personal priority for me. As Federal Controller at the Office of Management and Budget, I led the development and issuance of multiple government-wide policy directives requiring Federal agencies to reduce their total amount of spending on administrative expenses, including travel and conferences, as well as putting in place strict policies for the review, approval, and public reporting of conference expenditures. In addition to the progress at the IRS, these efforts 35

have led to significant progress government-wide, with the Federal government reducing travel expenses by roughly $2 billion in Fiscal Year 2012 compared to Fiscal Year 2010. As Acting IRS Commissioner, I will continue my efforts and ensure tight spending

June 3-7: Other Comments by Werfel 6/3 ďƒ To a sub-panel of the House of Representatives Appropriations Committee, Werfel said: "We owe it to the American public to use this moment as an opportunity to take a hard look internally at the IRS and see where other deficiencies or risks may exist, and take action to address them." 6/7 ďƒ  Rep. Ander Crenshaw (R-Fla.), who chairs the House Appropriations Subcommittee on Financial Services and General Government, spoke with Werfel at a panel hearing. Werfel agreed that the IRS betrayed the trust of the American people. He added: that IRS employees take great pride in the work they do as nonpartisan civil servants dedicated to helping the


Small Business PR Package Options $10,000 Package – Conduct extensive client and competitive research and analysis, including review of existing sales and marketing materials. – Conduct trend survey of consumers, including Man On The Street video to showcase – Create, distribute and analyze Discovery Document to ascertain client messaging and core communications objectives – Press Kit (fact sheet, biography, press release, etc.) – Minimum 3 media placements, including facilitating introductions between client and reporters

$25,000 Package – Conduct extensive client and competitive research and analysis, including review of existing sales and marketing materials. – Conduct trend survey of consumers, including Man On The Street video to showcase – Create, distribute and analyze Discovery Document to ascertain client messaging and core communications objectives – Press Kit (fact sheet, biography, press release, etc.) – Media training and in-house video pitch (of client describing products, product benefits and consumer praise for distribution to local broadcast and business print media outlets) – Analyze current social media accounts; strategize and implement content marketing plan – Free registration to 3-day Epic Strategic Media Retreat where attendees will participate in deep dive problem solving discussions and gain invaluable knowledge and interact with executives from top brands – Minimum 5 media placements, including facilitating introductions between client and reporters


$50,000 Package – Conduct extensive client and competitive research and analysis, including review of existing sales and marketing materials. – Conduct trend survey of consumers, including a Man On The Street video to showcase how they impact – Create, distribute and analyze Discovery Document to ascertain client messaging and core communications objectives – Press Kit (fact sheet, biography, press release, etc.) – Media training and in-house video pitch (of client describing products, product benefits and consumer praise for distribution to local broadcast and business print media outlets) – Analyze current social media accounts; strategize and implement content marketing plan – Free registration to 3-day Epic Strategic Media Retreat where attendees will participate in deep dive problem solving discussions and gain invaluable knowledge and interact with executives from top brands – Develop a promotional event including establishment of marketing approach and partnerships opportunities – Crisis communication plan including identification of potential risks to client brand and preparing staff with a solid emergency prevention and response strategy – Minimum 7 media placements, including facilitating introductions between client and reporters






e n t r e p r e n e u r s h i p c l a s swor ks a mp l e s

Life Plan In order to establish a successful business, it is essential that I have a solid foundation to build it upon. Creating a life plan gave me a chance to evaluate my current life and outline my ideal life utilizing what I love and what I do well. This assignment allowed me to measure the possibility of entrepreneurial opportunities, a necessity to begin a course of this nature. Entrepreneur Interview In order to gain a better understanding of the entrepreneurial process I took the time to get to know someone who created their own organization from the ground up. Sifting through a world full of successful business owners, I took interest in someone who left the typical DC life and followed his passions. This allowed me to fulfill my goal of communicating with industry leaders to get a feel for what it is I would like to do in the future. Executive Summary A collaborative effort of three TWC interns and myself, YogiSweet, Inc. was created to assist in the fight against childhood obesity. Together we researched information for our business plan, information, I also edited the final product. This project gave me a chance to understand how to create a realistic business plan, as well as how one must present an idea for a business in order to gain capital to support it. We came in second place in the 2013 Pitch Competition. Globalization Presentation I analyzed texts regarding globalization from the context of an entrepreneur and presented the most important information to a small class of potential industry leaders. This assignment allowed me to dig deeper into the importance of operating a business with a global mentality for maximum expansion opportunity. I utilized skill in research, analyzing data, and presenting information in a clear and concise manner.


Life Plan Current Status  where I want to be yet  Responsibilities include maintaining grades, household, and managing my own bills and expenses. Looking toward moving into an apartment off campus (managing more bills), and maintaining a used hand-me-down car.  No funds saved up to start a business, though there is the possibility of taking out a loan.  interests, learning new things, going on exciting ventures, getting experience that will enhance my ability to live my desired life  wasting time Ideal Life  -buthome positioned near the ocean to have the sun shine in every morning through a large window with a beautiful view  Having enough money to travel at whim with my husband to various countries, states, and villages around the world; having a condo or apartment in a few countries so we can stay for extended periods of time  Eventually having children after traveling the world  Helping my parents living in a home on the waterfront that is not too far away  Publishing a book, ideally a best seller, about the lives of people all around the world  Working with youth that are poor in currency and spirit so that they may feel encouraged in life  Working in a field that allows me to wake up excited to go to work, possibly working with teens or young adults Loves  Learning/Reading about philosophy, poetry, the history of African Americans in the US  Spoken word and open mic nights  Spending time with my family, sorority sisters, and boyfriend 45

 Eating diverse foods  Going to museums      

Visiting historic sites Writing Working with children Shopping Traveling to and exploring new and different places Finishing projects

Track Record  Voted Vice President of my sorority as a new member     

Accepted into numerous honor societies and programs Held numerous leadership positions before graduating high school Worked with incoming students as an orientation leader Mentored local minority youth positioned to gain a full scholarship to my university ative

GPA since.  Though undocumented, I have served my community for more than the required high school/university hours Ideal Work Style  I want to work full time with the ability to take off time when I want (not being tied down by my own creation), while I also do not want to be obligated to travel and leave my family behind  behind the scenes Manifesto  We are all similarly composed, but vary in the fullness of our minds. Though we know technology can help us, we understand that our thoughts empower us. We find fortitude in our passions and interest in our intellectual discrepancies. We live to expand our knowledge and look forward to encounters with minds all around the globe. Although we are the center of our own individual worlds, we understand and revel in the vast differences between people from all walks of life.


Entrepreneur Interview: Robbie Stokes Jr. It appears that over time, although new technology has allowed us the opportunity to be more connected than ever, we have found ourselves increasingly distanced from one another. Robbie Stokes Jr., the Founder and Executive Director for the I Talk To Strangers Foundation, recognized that problem and sought a solution to bring citizens of the world together. With the dedication and self-motivation to follow his passion, Robbie found himself traveling the world creating a documentary to promote his movement. The I Talk To Strangers Foundation (ITTS) is a movement that Robbie created with the mission moving to different locations required Robbie to reach out and create relationships constantly. Building relationships became second nature to him, and as he grew up he realized that much of know. Inspired, he took this message to local middle and high schools. Seeing the potential in his passion, he took to the world. After graduating from The Florida State University, Robbie first created his own consulting group. He relocated to Washington, D.C. to work for the House of Representatives as an event coordinator. One day, he dropped it all to follow his passion to fully grow ITTS to its full potential. Robbie visited an array of places Vietnam, Pakistan, and Ghana for example meeting crowds of strangers with open arms. As he compiled his conversations on video and on paper, he began the foundation for his soon-to-be documentary and book. His organization grew to have a Board of Directors and a strong leadership team to focus on funding, promotion, apparel, and other facets of his movement. They have promoted themselves well, having risen over $20,000 for documentary creation in a mere 30 days. ITTS has a tremendous following; quite fitting for such an amazing idea. ITTS encourages positive relationships between people on university campuses, in the community, and abroad to help mend the gap that is keeping us all apart. Robbie knows the


Executive Summary We seem to be stuck in the same phases. Many of us are either gaining weight unknowingly or working out fervently in an effort to melt the pounds away. The stress to be fit in our society is overwhelming, yet the food sources that are easiest to access and afford typically offer too much nourishment from the top of the pyramid of nutrition. We need a change. During the last few years, obesity among children has increased drastically. According to the Center for Disease Control and Prevention, childhood obesity has more than doubled in children and tripled in adolescents in the past 30 years. The percentage of children aged 6 11 years in the United States who were obese increased from 7% in 1980 to nearly 18% in 2010. Likewise, the percentage of adolescents aged 12 19 years who were obese increased from 5% to 18% over the same period.1 This is a problem that needs to be addressed in an urgent manner because it can create immediate and long-term effects on health and well-being. Problems regarding high cholesterol and high blood pressure become prevalent; risk for bone and joint problems, type 2 diabetes, stroke, several types of cancer, and osteoarthritis are heightened. Thus, it is necessary that young people start having healthy lifestyle habits, including healthy eating and physical activity. YogiSweets, Inc. strives to be the premier company dedicated to increasing the nutritional value of snack foods in the world. Our brand of delectable treats aims to enhance the convenience of healthy snack options while offering a diverse selection for consumers with a variety of dietary needs. With this mission, we are launching our first indulgence for young and old alike: the Creami-Melts. The development of the Creami-Melt came with the purpose to address the ever-growing problem of childhood suffering from a weight problem or who have sensitive eating situations. Creami-Melts are made with all natural ingredients to contradict the competition, offering snacks altered with color dye, chemicals, and excessive sugars. It is strategically made and packaged for the common on-the-go lifestyle, perfect to be packed into a lunch box or taken fresh from the freezer before someone leaves their home. Shaped into bite-sized chips so customers can be able to pop the snack in quickly, there is no need for spoons to enjoy the treat. The Creami-Melts come in an insulated bag to keep the snack cool while not in a freezer. Flavors include vanilla, chocolate, strawberry, passion fruit, cherry, orange, and coconut. These flavors 1

"Childhood Obesity Facts." Centers for Disease Control and Prevention. Centers for Disease Control and Prevention, 10 July 2013. Web. 28 July 2013.


are available in a regular form, but also come in sugar-free and lactose-free fashion. This allows for cost-efficient and delicious foods to be an option for all types of consumers. As a company, we determine it was necessary by First Lady Michelle Obama dedicated to solving the problem of obesity within a generation. If we want a real change on this issue, it is important that we all support the intake of healthy products. Creami-Melt will allow young children to consume delicious ice cream chips on the go while parents have the ease on mind that they are created with the objective to keep their little ones healthy. Further, Creami-Melt differentiates itself from other similar products in the market such as GoGurt We also partner with Box-Tops for Education aimed to better the education system. We feel this is our social responsibility to not only stop with encouraging health and wellness of the body, but also of the mind. We work with schools further to make Creami-Melts as a dessert option during lunch time as a replacement for cookies, brownies, and other common treats. Great ideas pop up all the time. Without support, many fall to the pressures of society. Alone, we fight against all forces. Together, we can make a difference in the lives of the millions of future leaders that are growing in our society. We can combat childhood obesity hand in hand; we can help the next generation grow strong to succeed. Will you be a part of the movement?





e n t r e p r e n e u r s h i p c ou r s es y l l a b u s

Course # 4883 From Ideas to Action: The Anatomy of Entrepreneurship Contact Information: E-mail, phone number cell - 202.359.0334 or home - 301.805.0199 Course Date & Time: June 5- Aug 5, 2013 6:30pm-9:30pm Course Description Entrepreneurship is one of the most significant economic and social phenomena of our times. Over 400 million individuals around the world are founders or co-founders of new businesses eal that 40% of Americans involved









This hands- on course introduces students to the new venture creation process and help them to understand the challenges an entrepreneur faces when creating and growing a business. Given the extraordinarily high failure rates of new ventures in most industries, this course does not seek to promote entrepreneurship, but rather to prepare students to find their own best place in the entrepreneurial economy. To achieve this, we will introduce to the various elements essential to developing and leading a successful entrepreneurial enterprise and learn the attributes a successful entrepreneur must have, beginning with how to develop a business plan. And students will develop a business plan, find ways to secure financing, identify mentors, learn marketing techniques and launch the "Student Entrepreneurship Website." Course Goals & Learning Objectives  Generate and evaluate new venture ideas  Recognize and analyze the key determinants of entrepreneurial opportunities  Discuss the components of, and critique, an entrepreneurial business plan  Experience the process of developing a functional team  Assess the characteristics of a successful entrepreneur  Understand the importance of building & managing social networks in the entrepreneurial process  Understand the Financials


Required Texts & Readings 

En-tre-pre-nuer-ship A Real-World Approach Rhonda Abrams o ISBN # 10- 933895-26-8 ($49.99) o Order at or Jeff at 650-289-9120

 by George Browne Dines, Jr. ($10.00)  Wall Street Journal See Handout $19.99 Note Readings are to be completed before the designated week in order to facilitate an informed classroom dialogue. Disclaimer - Readings, assignments and due dates may be subject to change over the course of the semester. I will advise you of any changes and present them to you in writing. Recommended Secondary Readings  Entrepreneur Magazine  Handouts  Business Plan Pitch Exams Course Requirements Grade Calculation Participation Assignments: Life Plan Interview Entrepreneur Website Midterm Exam Presentations

The Midterm Exam will be based on information shared in class and from the assigned readings.

10% 20% 5% 5% 5% 30% 10%

Team Business Plan Project 30% Presentations

Major Course Projects: Students will be expected to  Learn how to develop a realistic business plan  Launch a Student Website  Pitch an idea

 Oral Presentations from Abrams Book Instructional Philosophy: Learning happens through mixing theory and practice, reflection and action, observation and interaction. This is experiential learning, which means that you are in charge of your own learning experience. You must apply interaction and reflection skills it is these skills that 55

transform your experience into learning. As a result, this course is structured to provide you with opportunities to learn from everyone. You will receive information through lectures, guest speakers, demonstration, and notes from PPT's. Due to this experiential approach, it is essential that you are prepared for, attend and participate in every scheduled class in order to obtain the full benefits of the course. You should also review the course schedule at the beginning of every week to help you plan your time, stay on track and avoid last minute cramming.  Students will be expected to attend classes  Participate in classroom discussions  Read required materials  Turn in assignments on time  Take all tests  Complete and turn in Business Plan Project  Do a Presentation for Abrams' Book  Refrain from interfering with the learning of others  Participate on Website Team to Launch Student Website RISE

Skills  Evaluate entrepreneurial opportunities.  Prepare and present a winning business plan.  Prepare a market analysis/plan to support the business plan.  Prepare financial statements to support the business plan.  Teambuilding  Presentation

Civic Learning  Team Presentations This is an experiential learning process that presents students with an opportunity to learn about team development: students will form teams of 3-4 to present r the other teams. Teams will work with an Entrepreneur in Residence to help form and shape pitch, idea and plan.  RISE TWC Website (Reaching Ideas Through Student Entrepreneurs) Students are given the opportunity to totally build, manage, maintain and market the student entrepreneurship website known as RISE TWC - The website was originally created in August 2011, by the Fall Entrepreneurship class. Since then, students from each previous class, pass the baton to the students in the current semester class, to make the website better, current, faster and more efficient. The students 56

break off into five committees to accomplish the task (General Coordinator, Administrator of Website, Social Media, Pitch Competition and News Events Tracker. The RISE TWC student entrepreneurship website is an online resource for all emerging or established students nationally and globally. Class Schedule June 3: Introductions, Be inspired, Steve Jobs, Babson Video, Assignment Next Class:  Order Books The Entrepreneur Accounting  Identify and Turn in Business Idea June 17  Identify Website Team  Write Your Life Plan - Template Go to  Read Chapters 1, 2, or Abrahams Book June 10: What is Entrepreneurship and Where are the Opportunities? Assignment for Next Class:  Read s 3-4 Basic Business Research and Business Planning  Subscribe to Wall Street Journal  Break off in Teams and come back with idea  Do in Life Plan June 17: Why Research and Presenting the Winning Pitch and Business Plan - Your Assignment for Next Class:  Your Customers and Target Market  Subscribe to Wall Street Journal  Break off in Teams and come back with idea  Interview an Entrepreneur Due July 8th June 24: - Determining Your Market, Your Competition and Your Strategic Position Assignment for Next Class:  Read Wall Street Journal Case Study  Study for Midterm July 1: Midterm Exam Break off in Teams Assignment Next Class:  Read Wall Street Journal 57

 Read Chapters 7 and 8 on Money Management and Financing Your Business July 8: The Entrepreneur: Accounting and Financial Framework for Success Speaker George Dines - Entrepreneur, Author and CFO discusses in simple terms how to do your financials for your business Assignment Next Class:  Read Wall Street Journal July 15: Field Trip: Marc Barnes Park Restaurant Assignment Next Class:  Read Wall Street Journal Case Study  Read Chapters 9 & 10 Marketing Fundamentals and Marketing Tactics July 22: Guest Speaker - Discuss Your Marketing Plan and Marketing Tactics Assignment Next Class:  Read Wall Street Journal  Read Chapters 12 and 14 on Management & Operations July 29: Why You Need a Good Management Team and How to Run Your Operations August 5: Student Presentations of Business Plan Summary  Student Teams present their Business Plan Projects  Students Turn in Business Plan Summary


Johnetta Boseman Hardy, M.A. Bio For over 20 years Johnetta Boseman Hardy has infused her passion and expertise in entrepreneurship to practice, teach, advise and counsel both organizations, institutions, individuals, and faculty, staff and students in the higher education arenas on the principles and practice of entrepreneurial endeavors. Ms. Hardy is currently the Director of the Center for Entrepreneurship and Innovation at the University of Baltimore which connects emerging and established entrepreneurs to resources and opportunities to accelerate sustainable revenue and growth. In addition, Ms. Hardy is the Founder & CEO of the Hardy Solutions Group, LLC, a firm that specializes in coaching, and business expertise development. She is a frequent public speaker, presenter and academic lecturer. She was appointed by the Consortium for Entrepreneurship Education to be the State Director for the DC/MD Area Entrepreneurship Coalition. Most recently, Ms. Hardy served as the Executive Director of the Howard University Institute for Entrepreneurship, Leadership and Innovation (ELI). Other previous position positions held include: Associate Director for the National Association of Black Accountants; and Business Director at the Howard University Small Business Development Center/Small Business Administration's Washington Metropolitan District Office/National Council of Negro Women. Ms. Hardy has counseled over 3,000 businesses on business start-up, marketing, 8(a) certification and financing (helping businesses obtain a total of more than $25 million dollars). Businesses have exploded in the market place as a result of her assistance. Ms. Hardy received her Master of Arts in Organizational Communication Studies, and a Bachelor of Arts from Howard University in Communications with a minor in MicroEnvironmental Studies and Designs. She also attended Pratt Institute in New York for Business Administration and is a Certified NxLevel Business Instructor. Ms. Hardy received the 2009 Faculty of the Year Award from The Washington Center for Internships and Academic Seminars.


TWC Course Policies For a detailed list of all TWC policies, please refer to your student handbook. Professionalism We strongly encourage students to be professional at all times. Equal Opportunity/Affirmative Action The Washington Center actively subscribes to a policy of equal opportunity in education. Class Cancellation Students are expected to attend every class period as scheduled unless there is an unavoidable circumstance or illness. Classes do not meet on federal holidays; however, your professor may elect to reschedule the class for another evening to make-up time and work. Verbal, Sexual, Ethnic/Racial Harassment The Washington Center does not tolerate harassment of any nature. Verbal, sexual, ethnic and or racial harassment in any way of its students, staff, and faculty are prohibited. The Washington Center advises students to notify their Program Advisor if they believe they may have been exposed to sexual or verbal harassment. Disability Services If you are a student who is defined under the American with Disabilities Act and requires assistance or support services, please inform The Washington Center's disability coordinator, by emailing The coordinator will organize such services as note takers, readers, sign language interpreters, etc. If you need course adaptations or accommodations because of a disability, if you have emergency medical information to share, or if you need special arrangements in case the building must be evacuated, please make an appointment to speak with disability services upon arrival. Disability services information is available on online at Academic Misconduct Academic misconduct includes, but is not limited to the acts listed here. For a full statement of the policy of TWC on academic misconduct, please refer to the TWC Academic Course Handbook. The Washington Center reserves the right to impose penalties and sanctions for any incident of academic misconduct up to and including failure for the course and expulsion from the program. 1. Plagiarism. Plagiarism is a form of academic misconduct and is considered academic fraud. It is an attempt to receive a grade or other credit that would not be granted if the instructor or others knew the full truth. Plagiarism occurs when someone copies or takes the intellectual adequate attribution to the original author of the work. Plagiarism may be either intentional 60

or unintentional. Plagiarism may also take the form of self-plagiarism in the event of trying to submit work done for another course or program for credit without the express permission of instructor. 2. Cheating. The use of notes or books when prohibited, and the assistance of another student while completing a quiz or an exam, or the providing of information to another individual for this purpose, unless such collaboration is approved by the course instructor. 3. Falsification. The improper alteration of any record, document or evaluation. 4. Obstruction. Behaving in a disruptive manner or participating in activities that interfere with the educational mission of The Washington Center at lectures, courses, meetings or other sponsored events. 5. Absenteeism. The chronic failure to attend program components (including internship, internship courses, or other scheduled activities) without a valid reason or prior notification. Missing two or more classes might result in a lower grade evaluation for the course. Also, in such cases your instructor will notify the courses coordinator, who will notify your program advisor and possibly your campus liaison. 6. Disruptive Behavior. Any behavior, whether active or passive, that interferes with the environment of teaching and learning or tone of professionalism as established by the instructor. 7. Complicity in any act of academic misconduct by another person. Student Grievances If students have a problem with their instructor, the course material, class format, or other aspects of the course, they should speak to the instructor first. If that is not possible or they choose otherwise, students should speak with the course coordinator who will arrange a conference in consultation with the managing director for academic affairs. If students wish to make a formal complaint, they must submit it in writing to the course coordinator at The course coordinator will relay it to the director of academic affairs, who will investigate the situation and will consult the relevant parties and inform the student of the progress of the investigation in order to come to a resolution of the situation.


a p p e n di x




Student Intern Portfolio  
Read more
Read more
Similar to
Popular now
Just for you