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unseen 

presentation 

photo fair

november 2012


Unseen a new fair with a festival flair


Ambitions: 1. Brand Awareness 2. Visitors 3. Collecting


Website Unique visitors: 82,236 Visits: 148,223 Community members: over 1,000


Content is everything


Be a spotlight — Give your partners the stage they deserve — Involve the galleries and their collectors


Like people that people like — Mix the big names with talents — Involve the photographers and their fans


Create new content — Share your knowledge — Get new media attention


Have fun — Create your own news — Most shared post


Social Media Facebook: 7,919 Twitter: 1,383 Tumbler: 18,933 Instagram: 77 Reach during Unseen: over 180,000 Facts (10-10-2012)


Keep it simple


Don’t forget: it is a multimedia world


Unpublished Dummy Award 2012


Speakers’ Corner


Foam Magazine Talent


Unseen  

Unseen presentation at Digital Innovation, understanding the art of the possible. (November 7, 2012)

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