Valley Woman May 2015

YOUR DESERT LIFESTYLE

MAY 2015

VOLUME 2 ISSUE 5

COMPLIMENTARY

AT THE TOP OF THEIR GAME: Charissa Farley, Mindy Reed

POTLUCKS BENEFIT WOMEN In third world countries Up and coming in jewelry design

BEST EXERCISES TO STAY FIT PLUS:

How to ask for a raise ABCDE of skin checks

HOW MUCH SALT IS TOO MUCH? PHOTO EXHIBIT: WOMEN IN MALE-DOMINATED WORLD

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FROM OUR EDITOR

IN THIS ISSUE

Give a helping hand to needy … but don’t forget yourself

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Current

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Feature

12

Looks

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Dollars

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Body and Mind

A forty-hour work week --- probably something never in the lives of Charissa Farley or Mindy Reed, two of the valley’s leading businesswomen – Farley of paving stones, Reed of restaurants. Read our stories on how the two balance work, home and giving back.

Our newest regular feature – Women helping women – tells how a local unit of Dining for Women raises funds for women in third-world countries via potlucks. What a great idea! Share supper, learn about a cause and donate what you can to help.

We note another example of helping, this time with a dash of hands-on support and bonding. Beauty businesses, including at least 8 in the Coachella Valley, will donate free services to cancer survivors on Cancer Survivor Beauty and Support Day, June 2.

Here’s how you can help yourself: You don’t have to go to the gym to stay in shape. Our story tells how push-ups, crunches and squats are among the top basic exercises you can do at home.

They are not glamorous, but they sure work!

State figures point to an increase in jobs this year, but alas not to salaries. If you think you deserve more dollars in your paycheck, read our tips on the best ways to ask for a raise, how you might compromise and what to do if your boss says no.

Jamie Lee Pricer News@otmedia.net

Sales Manager Publisher Anthony Aniasco On Target Media (760) 668-2226 Editor Anthony@otmedia.net Jamie Lee Pricer Production News@otmedia.net Bendani Publishing Contributors Client Services Gena Bell, Pamela Bieri, Manager Shirley Brenon, June Allan Kristy Mangum Corrigan, Timothy M. Joshen, (760) 668-2226 M.D., Madeline Zuckerman cs@otmedia.net Advisory Board Submit your news and Joan Boiko, ideas to news@otmedia.net Carmen Contreras, Nicole Ortiz, Christi Salamone, Elizabeth Scarcella ON TARGET MEDIA 1001 S. Palm Canyon Drive #217, Palm Springs, CA 92264 (760) 668-2226 www.valleywoman.net Every effort has been made to ensure the accuracy of information in this publication. Valley Woman cannot guarantee the accuracy of information provided by advertisers, organizations or individual contributors.

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Accomplished women make the news; Potlucks with a purpose raise money for women’s projects in developing countries, by June Allan Corrigan; Beauty businesses offer free services to cancer survivors by Jamie Lee Pricer; Whip up a quick weekday dinner with Easy Thai Peanut Salmon & Noodles, by Gena Bell; May garden chores by Shirley Brenon; Tolerance Education Center photo exhibit focuses on women striving to thrive in a male-dominated world, by Jamie Lee Pricer Powerhouse Charissa Farley --- at ease in either denims or evening gowns --- broke the glass ceiling in male-dominated construction field, by June Allan Corrigan Jewelry designer Michael Kneebone says trends come and go, but fine designs are timeless, by Madeline Zuckerman 4 How to ask for a raise ; Restaurateur Mindy Reed says training, biking for AIDS charity helps her keep her balance, by Pamela Bieri

The importance of slathering on sunscreen to avoid skin cancer, by Timothy M. Joshen, M.D.; How much salt in your diet is too much?; The best exercises to stay fit; How to fight the battle of the bags under your eyes.

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Escape

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Calendar

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Even though the artist is American, “Whistler’s Mother” comes to the United States for the first time at the Norton Simon.

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FREE MOVIE PASSES FOR VALLEY WOMAN READERS!

Service for 30 Years

A special arrangement between Valley Woman and Mary Pickford Theatre in Cathedral City means 10 lucky readers will win (1) Free pass to enjoy first-rate, first-run films.

To receive your free ticket, enjoy this current issue of Valley Woman and then call us with the answer to this question, which you will find in these pages.

What are some things you can do when considering asking for a raise?

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CURRENT NOTED

Melissa Neiderman and Gloria Greer were honored at the American Cancer Society’s Desert Spirit XXVI Gala. Greer received the Inspiration Award and Neiderman the Jackie Lee Houston Spirit Award.

Jenna LeComte-Hinely

Tiffany Norton

Notable community leaders were recognized at the Palm Springs Woman’s Club fashion show in March.

Palm Springs Mayor Steve Pougnet presented the Mayor’s Award to Carolyn Caldwell, chief executive ofďŹ cer of Desert Regional Medical Center. Club president Jenny McLean gave the Pearl McManus Community Service award to Diane Jessup.

Tiffany Norton, a ďŹ fth grade teacher at Roosevelt Elementary, Indio, was named a 2015 PBS Learning Media Digital Innovator by PBS. Selection of the 100 winning tech-savvy educators was based on passion and

Jenna LeComte-Hinely is the new chief executive ofďŹ cer of the Health Assessment Research Center. She has been HARC’s director of research and evaluation since 2012.

Wendy Jonathan

The Palm Springs Art Museum has appointed Donna MacMillan to Chairman of the Board of Trustees. She most recently served on the museum’s A proclamation from State Senator Jeff Contemporary Arts Council and has been an avid supporter of the museum Stone lauded Dot Reed for her more than 30 years of support for Soroptimist as a philanthropist and an actively involved member for 25 years.

House of Hope in Desert Hot Springs.

It was presented April 18 at A Day of Philanthropist Helene “Lee�

Hope luncheon at Skyborne Clubhouse, Hixon along with her husband, Philip, Desert Hot Springs. House of Hope is a will be awarded an honorary doctorate residential recovery home for women. of humane letters during the Cal State commitment to innovative teaching practices that integrate digital media and technology in the classroom.

Kathleen Jurasky, district manager for the Palm Springs Cemetery District, was named Businesswoman of the Year at the 2015 Cathedral City Orion Awards Gala.

San Bernardino’s Palm Desert Campus’s commencement ceremony on June 18. The Hixons, who live in Rancho Mirage, were honored last November at a special ceremony recognizing

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individuals who made charter gifts to launch the Palm Desert Campus. She is a former teacher, past president of docents at the B’nai B’rith Jewish Museum, and a former docent at the Smithsonian Museum. The Helene A. Hixon Information Resource Center in the Palm Desert Health Sciences Building is named in her honor. She is a licensed commercial helicopter pilot and former vice-president of The Whirly Girls, an international organization of women helicopter pilots.

The university will also award an honorary doctorate of humane letters to philanthropist Judy Rodriguez Watson during its College of Education commencement ceremony on June 20.

The California Middle Grades Alliance (CMGA) presented Desert Sands UniďŹ ed School District School Board President Wendy Jonathan with an award that recognized her work to ensure success and close the achievement gap for all of the district’s middle grade students.

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CURRENT WOMEN HELPING WOMEN

Dining for Women: Changing the world one woman, one girl, one dinner at a time

By June Allan Corrigan Charity dinners happen all the time in the Coachella Valley – the only problem is, many of them cost hundreds of dollars a plate. So what about the more budget-minded among us who’d like to make a difference too?

The nationwide organization Dining for Woman neatly answers that question and the good news is you don’t have to travel far, courtesy of a local chapter.

Dining for Women defines itself as a global giving circle that funds grassroots programs working in developing countries to fight gender inequality. Its mission is accomplished when groups of women in communities around the U.S. come together for monthly potluck dinners, usually in someone’s home.

Women share a meal in a convivial setting and at the same time learn about an injustice happening or a cause worth taking up half a world away. The evening wraps up with a request for modest donations, and collectively a difference is made – for about the same amount attendees might spend dining out in a restaurant.

To the source Dining For Women funds grassroots programs that center around issues involving education, healthcare, economic and environmental sustainability, to name a few. For example, they’ve sponsored a girls’ school in Kenya, supported an embroidery business seeking to lift women out of poverty in Afghanistan and helped saved lives through the distribution of sterile birth kits in Tibet.

In recent months the organization and in turn, the individual chapters, have focused on the Grandmother Project in Senegal and then on MamaBaby Haiti, a project which addresses the lack of comprehensive well-woman health care and education in areas of North Haiti.

Local efforts Coachella Valley newcomer Juliet Bornia was moved to start a DFW chapter in Palm Desert after reading the book “Half the Sky” by Nicholas Kristoff and Sheryl Wu Dunn.

“I realized just how lucky I was, as a woman, to be born in a first world country with all the opportunities that birth lottery afforded me. I felt inspired and motivated to help, in some way, women and children throughout the world far less fortunate than myself,” she says.

“Half the Sky” mentioned U.S. charities that empower women and children in the developing world and Dining For Women was among them.

Begun in August 2013, the DFW Palm Desert Chapter’s first potlucks were small affairs. But as time has progressed and the core group’s shared commitment and enthusiasm has strengthened, Bornia is pleased to report steady growth. A particularly nice aspect is that dinners aren’t dominated by a particular age group and you’ll see women in their 30s, 40s, 50s, 60s on up in attendance.

Bornia states emphatically that both year-round residents and snowbirds are welcome to attend. “We’ll always have a place for you at the table,” she says.

Dining for Women funds grassroots programs to help women around the world, such as this seamstress.

Photo courtesy of Dining for Women

Eat, learn, help Although the group meets monthly, regular attendance is not required. No one will frown if you only show up once or twice a year. All that’s asked is that you bring a dish to the gatherings you attend and be prepared to be educated about and make a small donation to the month’s featured program.

DINING FOR WOMEN What: National organization founded in January 2003, Palm Desert Chapter started in August 2013 Meetings: Potluck dinners held once monthly Attendance requirements: A prepared dish. A small donation to

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YOUR DESERT LIFESTYLE

MAY 2015

Dining for Women is a chance to share camaraderie with like-minded individuals, learn about some of the challenges facing women and children in developing countries and yes, to make a collective difference. The organization’s mantra is simple but powerful: Changing the world one woman, one girl, one dinner at a time.

the evening’s featured program as determined by the national organization.

Learn more: Juliet Bornia, DFW Palm Desert Chapter Leader, dfwpalmdesert@gmail.com, diningforwomen.org

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VOLUME 2 ISSUE 5

COMPLIMENTARY

Reach more than 35,000 women in the Coachella Valley

AT THE TOP OF THEIR GAME: Charissa Farley, Mindy Reed

POTLUCKS BENEFIT WOMEN In third world countries

PAINT Selections Fabrics, Furniture Custom Cabinets Wood Flooring Tile, Carpeting Window Treatments Remodeling uc ore

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Up and coming in jewelry design

For information:

BEST EXERCISES TO STAY FIT PLUS:

How to ask for a raise

HOW MUCH SALT IS TOO MUCH?

ABCDE of skin checks

WOMEN IN MALE-DOMINATED WORLD

PHOTO EXHIBIT:

760-668-2226 Anthony@OTMedia.Net www.ValleyWoman.net

Janice Kuebler 760.899.3442 www.designingwomenunlimited.com

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CURRENT WOMEN HELPING WOMEN

Salons, beauty businesses to offer free services to cancer survivors

By Jamie Lee Pricer A part-time desert resident in 2003 heard of a salon in Northern California that offered a free spa day for cancer survivors. Inspired, Barbara Natof Paget asked a salon owner in her Illinois hometown to support such a day. She did and “all the appointments quickly filled up and there was a waiting list of cancer survivors hoping to participate,” says Paget.

Forward to 2015 and Paget’s idea has blossomed into a national day celebrated in all fifty states, always the

first Tuesday in June, with participation by hundreds of salons and thousands of volunteers, including at least eight salons in the Coachella Valley that will join the effort on June 2.

She named it Cancer Survivor Beauty and Support Day. “At that first spa evening, I realized that this was not only about the complimentary service, for the survivors it was a special moment of support and bonding,” says Paget.

Services are offered to men, women and children cancer survivors, regardless

of their type of cancer or when they were diagnosed.

“For many, it is the only time during the year that they receive a little personal kindness,” says Paget.

Privacy is a concern “Unless a survivor posts on Facebook or emails, no one is ever privy to the survivors who participate,” she says.

The volunteers from spa, beauty and related industries decide what services they want to offer and post an event flyer or their own poster to let clients know

about the day. Survivors, who can also check the event’s website for participating locations, make their own appointments.

PARTICIPATING BUSINESSES

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You’ll help provide a lifesaving vaccine to a child in need.* *Donation currently valid for non-flu vaccinations. Aggregate donation up to $1 million. Vaccines subject to availability. State-, age- and health-related restrictions may apply.

VACUNAS PARA LOS VIAJEROS Personalizadas para casa país No es necesario hacer reservaciones CUANDO TE VACUNAS, VACUNAS A ALGUIEN MÁS.

Ayudarás a proporcionar una vacuna que puede salvar la vida de un niño necesitado.* *Actualmente válido para donación de vacunas contra la gripe. El importe máximo de esta donación será de un millón de dólares. Sujeto a disponibilidad de las vacunas. Se aplican restricciones estatales y otras relacionadas con la edad y la salud.

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May | Valley Woman

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Indio International School of Beauty, 81-695 Highway 111, (760) 775-6600 Palm Desert Go With the Flow Yoga Studio, 72-205 Painters Path, (760) 774-7412, (registration by May 28 required) J Russell! The Salon, 72-996 El Paseo, (760) 341-4641 International School of Beauty, 72-261 Highway 111, (760) 674-1624 Milan Institute, 75-030 Gerald Ford Drive, (760) 469-4636 Mirela & Associations Skin Care and Supply, 72-608 El Paso, (760) 346-1991 Palm Springs Josef Saliba Salon, 256 N. Palm Canyon Drive, (760) 325-4545 Rancho Mirage Chakra Hair Studio, 71-703 Highway 111, (760) 779-0002 Information: www.cancersurvivorbeautyandsupportday.org

CURRENT MAKE IT YOURSELF

Easy Thai Peanut Salmon & Noodles perfect recipe for quick weekday supper

By Gena Bell I am always trying to create delicious and easy recipes during the week. I love to cook, but after a weekend of entertaining, I want to make something simple with not a lot of fuss. I enjoy the avors of Asian food, but sometimes it can be a little heavy.

Salmon is one of my favorite ďŹ sh to cook and it pairs nicely with the Thai Peanut Sauce. I mix the sauce ingredients ahead of time in a measuring cup and then just pour the sauce right into the skillet to warm.

With a few additions of spring veggies and quick cooking noodles, it makes a satisfying easy meal.

Ingredients 2- 5 ounce salmon ďŹ llets 6 asparagus spears 1 cup sugar snap peas 2 ounces somen noodles, soba or thin spaghetti substituted 1/4 cup soy sauce, reduced sodium 2 tablespoons toasted sesame oil 3 tablespoons peanut butter 1 teaspoons oelek sambal or sriracha 2 tablespoons brown sugar 1 clove garlic, minced 1 teaspoon fresh ginger, minced 1/2 cup fresh cilantro, chopped 1 lime, cut in half Oil for searing, grapeseed or other oil Salt Pepper

(Makes 2 servings, you can double or triple) To Prepare: 1. Boil a large pot of water on the stove top. Wash and slice the asparagus spears into thirds. Wash and remove the ends of the sugar snap peas.

2. Remove the salmon from the packaging and place the ďŹ llets on a plate with a drizzle of olive oil. Salt and pepper the ďŹ llets as desired.

3. Add a few tablespoons of salt to the boiling water. Add the veggies to the water and let blanch for 2 minutes.

4. Remove the veggies from the water and set aside until later.

5. In a glass measuring cup add the soy sauce, sesame oil, peanut butter, oelek sambal, brown sugar, garlic and ginger.

6. Whisk the sauce until smooth.

7. Add 3 tablespoons of oil to a skillet on medium heat. When the skillet is lightly smoking, add the ďŹ llets skin side up or face down.

8. After 2 minutes, ip the ďŹ llets over and continue to cook on medium heat for 8 minutes.

9. Remove the noodles from the packaging and add them to the boiling water (the same water you used to blanch your veggies). Cook your

noodles according to package instructions. If using somen or soba noodles, it’s only 2 minutes. Do not overcook.

10. Place the ďŹ llets on a plate to rest.

11. Add the sauce and the veggies to the skillet over medium heat and warm for 1 minute.

12. Remove the noodles from the water and place them directly into

the sauce and veggie mixture in the skillet.

13. Gently toss the noodles in the sauce to coat.

14. Place the noodles and veggies on each plate.

5. Top the noodles with a piece of salmon. Give each salmon ďŹ llet a squeeze of lime juice and a sprinkling of cilantro. Enjoy!

Gena Bell is a native Southern California food consultant and certiďŹ ed pastry chef. She has worked with clients on product and menu creation, food marketing and promotion as well as store openings. She has written articles for the “San Francisco Chronicleâ€? and “Grand Tourâ€? magazine. You can read her “Live, Love, Laugh, Food: A Guide for Passionate Eatersâ€? at genabell.com.

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May | Valley Woman

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CURRENT GARDEN

May calls for specific touches to your garden as summer approaches

By Shirley Brenon May is a transition time as our spring flowers, which have offered a plethora of garden color for months, begin to fade. Soon the snaps, petunias and dianthus will look tired and must be pulled out.

If you’re not changing to desert plants, then replace with summer color like coreopsis, gaillardia, melampodium, rudbeckia and salvia.

Even desert plants such as barrel cactus and Sago palms suffer from the heat, but will not need to be replaced if you use an umbrella or shade cloth to protect the Sago. Some people even add a small hat to the barrel cactus.

Another plant that can’t handle the heat of summer is Gerbera, also known as transvaal daisy. If you prize yours you’ll either need to move them or provide some afternoon shade. Always water deeply, but let them become nearly dry before watering again.

South African native transvaal daisies are a most elegant and sophisticated daisy, but very Gerbera can be divided in late winter persnickety as they require organically-enriched soil and excellent drainage. In addition, they like to be planted 2 feet apart with the root crown slightly above soil level. Photo by when the clump becomes crowded.

Perennial ornamentals Now is the time to plant abutilon, bougainvillea, canna and hibiscus.

Abutilon, a South American native, may not be familiar to many, but something that will work well in our desert. Abutilon hybrids (A.hybrids) are spring blooming, flowering maples and available in a variety of colors. They are 8 to 10 feet tall and wide. If you choose the white and yellow forms, the flowers will bloom almost continuously.

Vegetables and citrus This is the last chance to plant

Shirley Brenon

summer squash and bolt resistant lettuce. Spinach and sweet potatoes can be put in up until mid -June. Also, the weather is just right for adding citrus trees to your garden, but it is too hot to fertilize existing trees.

Clean, mulch, water, feed Flush out water lines to eliminate dirt and debris that could clog the emitters.

Increase watering amounts to about twice the amount you watered in the winter.

Rake up dead leaves, and then

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apply organic mulches (ground bark, redwood sawdust and compost, for example) around citrus, roses and perennials. Mulch helps insulate the soil, improves soil structure, curtails weed growth, prevents soil crusting and reduces the need for cultivation.

It is time to feed your azaleas, camellias and gardenias with acid fertilizer. Since rising temperatures will begin to affect your plants, you should only water them after sunset and before 10 a.m.

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In the valley: Moorten’s Botanical Garden offers unusual cactus and beautiful desert plants. It is open from 9 a.m. to 1 p.m. daily, except Wednesday, for the summer. Admission is $4. 701 S. Palm Canyon Drive, Palm Springs.

MoortenBotanicalGarden.com Out of the valley: Descanso Gardens will hold a Rose Festival with workshops and garden walks on May 16 & 17, and a free camellia pruning workshop at 10 a.m. May 19. Hours are 9 a.m. to 5 p.m. daily.

Admission is $9 general, $6 seniors/students. 1418 Descanso Drive, La Cañada Flintridge.

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CURRENT ART

Wechsler photos reinforce facts about women around the world

By Jamie Lee Pricer A visit a year ago to the Tolerance Education Center in Rancho Mirage resulted in an 80-page book for photographer Evelen Wechsler.

Her work caught the eye of the center’s administration that collaborated with the Coachella Valley-New York resident in publishing “Encountering Women.”

Through May, a display of 28 color photographs from the book will be on display at the center.

Wechsler said she likes to travel the world to take photographs. She focuses on women going about their lives, to “collectively illustrate a commonality that women from all cultures share – striving to thrive in a male-dominated world.

“My photographs have captured the fact the women are in a secondary position in most societies,” she says.

“I hope that this exhibit will inform and by depicting the hardships that women face, promote equality.”

Among the photos, a woman in Namibia, where women paint themselves with butter fat and ochre; A woman in Marrakesh carrying a huge bundle of hay while (out of the photo) her husband walks in front of her holding their daughter’s hand but

carrying nothing and a woman in the Serengeti tending a flock of sheep.

Not faint of heart, Wechsler armed with a Sony digital camera prefers remote, out-of-the way settings.

Her favorite place to work is Papua New Guinea, where she spent three weeks several years ago. She was allowed to photograph women in one of the world’s most primitive cultures.

“Papua New Guinea is still in the stone age. There are hundreds of different clans. Each one is isolated from the other so that it is like visiting 100 different societies in a single trip,” she says in an interview in the book.

In Papua she slept in a thatched hut and put a sneaker upright where there was a space between the timbers because she was worried that snake was going to crawl in.

Photography was not her first love.

She studied painting but started taking photos when she traveled because “I wanted a way to clearly recall what I had seen.”

As her work progressed, she says social documentary photographer Sebastiao Salgado was a major influence.

An exhibit of her photos of Petra in Jordan launched her professional career in East Hampton, N.Y. That was followed in 2004 by publication of photo-heavy “Hampton Gardens: A 350 Year Legacy.

Encountering Women” also includes brief essays and comments from other women, including Coachella Valley holocaust survivor Frances Nassau.

Tolerance Education Center, 35-147 Landy Lane, Rancho Mirage. (760) 328-8252, www.toleranceeducationcenter.org

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May | Valley Woman

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Charissa Farley A woman of substance and style who knows her way around pavers and the social scene

By June Allan Corrigan the upswing and data about pavers was readily available online.

Farley acknowledges the support she received from her ex-husband who remains with the company to this day and is still one of her best friends. She reminisces: “I was saying let’s go big! ….. while he was saying well, not for me, but knock yourself out, sweetie. I’ve got your back. So basically I had a very supportive partner who told me to go get ‘em girl, go get ‘em.”

Full steam ahead This entrepreneur did indeed go get ‘em. Today Farley is recognized as the “Queen of Pavers” with a thriving business that serves the Coachella Valley and locations as far south as San Diego and as far north as Santa Barbara. She and her company have won numerous awards and she holds some unique certifications.

“We shouldn’t feel like we have to diminish as we age. We should feel good, feel more comfortable in our own skin because we’ve had a lot more practice!

I’m kind of unabashed about that and so my marketing is shameless and my social presence is shameless. I’ve arrived. I’m here. I might as well enjoy it,” she says.

Kind and capable If you ask close friends and her mostly female office staff about Farley, two things come up --- her amazing kindness plus her ability to wear many different hats. A hard hat, for sure, along with jeans and flats when she’s out on job sites --- but other times you’ll just as easily spot her wearing a St. John’s suit and heels to visit highend clients.

Farley accomplished it all while raising three kids and fostering several more.

Somewhere in the mix, she also found time to increase her social presence and become very active in the community.

For instance, she’s very proud to be marking close to 10 years serving as a Desert Cancer Foundation board member. Co-chairing that organization’s Gift of Life gala has become part of her social whirl.... and job.

“Whether it’s Coachella or Fashion Week.... you know, I’m a part of this community and my business is a part of this community...... and being connected - it’s good for your soul and it’s good business! So I show up everywhere,” Farley says.

H

er photograph graces magazine covers, pops up in ads and even appears on a billboard. Usually she’s showing off a slinky evening gown to great advantage.

However, Charissa Farley is far from being a mere fashion plate. As president of Farley Interlocking Paving, a paving installation contracting company and a paving stone distribution company based in Palm Desert, she has conquered and continues to make inroads in the traditionally male-dominated construction field.

Farley comes from a long line of females who broke barriers. “One of my grandmothers was the 66th woman in the country to get her pilot’s license. My other grandmother traveled around the

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May | Valley Woman

world several times when women weren’t traveling alone. Both of them were single for long periods of time. My mother is the same way. Once her kids grew up she ran off to sea, basically jumping on a cruise ship and working on it for years, seeing the whole world,” she says.

After studying business, Farley went into construction management right out of college. Never one to miss an opportunity, she spied an excellent one when her then-husband took over a family tile business. He was content to run a smaller craftsman-style operation but she wanted more. Once she learned about pavers in the early ‘90s and saw their potential, there was no stopping her. It was a great niche - nobody in the valley was doing it at the time, construction was on

Given her social calendar, the whole idea of posing for ads wearing an evening gown starts to make sense. Farley came up with the campaign as a branding strategy but admits it wasn’t easy.

“It was an uncomfortable thing putting myself in an ad. The first one didn’t feel really good,” she says. “Little voices in my head kept asking: Am I too old? Am I pretty enough? Will people think badly of me? Will they think I’m a narcissist?”

Despite her initial reservations about the campaign, her business savvy eventually overrode concerns. Farley recognizes the ads set her business apart and to a large degree, appeal to the demographic she’s trying to attract. They also stem from her belief that women need to keep evolving.

www.ValleyWoman.net

CHARISSA’S TIPS FOR SUCCESS: • Follow your passion • Seize opportunities • Keep evolving. Never remain static.

• Challenge boundaries • Take a deep breath when you are afraid or embarrassed. Do your best to think clearly, imagine what is the very worst thing that could happen, and then give up the fear. Sometimes you have to take risks and made a decision. There is generally no right or wrong or answer, just an answer.

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Good friend Elizabeth Scarcella says: “Many small business owners aren’t that versatile. They don’t know how to be kind to their staff, especially female staff, then be a little more rigid with laborers and then be very refined and practice proper etiquette with high-end customers. She has to work with manufacturers too, and prevent them from taking advantage of her. Charissa can do all those things.”

Farley was also capable of keeping her business afloat during the Great Recession even while operating on increasingly slim profit margins.

“My joke during that period was this is not a business, this is a co-op. I just steer this ship so we all have jobs,” she says.

If a misconception exists about her position, it’s the idea that it’s easy. “This is a tough business. I can blink and lose twenty grand on a job. One thing goes wrong – this is concrete and it’s heavy. People don’t realize. There’s heavy equipment, trucks, people can get hurt, there’s safety issues. This is not for the faint of heart.” Farley says.

The term workaholic has also been leveled at her. Farley doesn’t think she is one anymore. She’s learned to meld work with play by a) surrounding herself with female office staff (many of them family) whom she genuinely enjoys being around and b) combining a lot of advertising and

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marketing with social events that she and staff attend for fun. Throw in regular sessions of Bikram yoga along with hiking, biking and swimming and Farley sums it up succinctly when she says: “There are good days and bad days so you might as well suck out every bit of joy. Every.

Single. Day.” Farley Interlocking Pavingstones, (760) 773-3960, farleypavers.

CHARISSA’S FAVORITES: Restaurants: Bobby Mao’s, Catalan and Clementine Snack: Harvest Health raw chocolate Apparel stores: elizabeth & prince, Kim Bradley a Design Studio and Josie’s Heart TV Show: The Viking series. “It very much represents my business and my family. We’re a bunch of Celtic Vikings who suit up and go to battle every day as a family.”

Book: Business books and trade journals. Currently reading “The Power of Habit.”

Holiday: Thanksgiving because it’s all about being grateful.

Ways to relax: Bikram yoga, food and wine festivals, travel. “I like changing my scenery.”

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May | Valley Woman

11

LOOKS

While he keeps on eye on trends, designer says fine jewelry is timeless

By Madeline Zuckerman “Be defiantly yourself” is a phrase El Paseo Jewelry designer and master goldsmith Michael Kneebone of the Canyon Road Collection uses often, referring to his customers as trendsetters and not followers when it comes to jewelry design.

His designs stand apart because of their fabrication and unusual gemstones, which are imported from cutters in Thailand, India and Africa. He presently works with all kinds of pearls, such as tile pearls and baroque pearls, in addition to rutilated quartz, drusy quartz, cabochon, colored diamonds and slices of gemstones.

Jewelry designer and master goldsmith Michael Kneebone holds forth at The Canyon Road Collection on El Paseo.

All jewelry designed by Michael Kneebone.

Kneebone agreed to talk about jewelry trends . . . now and in the future . . . “Like the cyclical trends seen in the fashion world, the world of fine jewelry also reflects the ebb and flow of time and taste, vicissitude and vitality,” he says.

“Having been designing and hand crafting jewelry for my customers and jewelry collectors on El Paseo for over 15 years now, I have seen many of these cycles fade and return.”

“While designing customized pieces that speak to a client’s particular tastes is one of my passions, I always keep a close watch on the tides of change in the world of jewelry in anticipation of the most modern design themes. Before touching on the trends that we are seeing today, some things in the art of collecting fine jewelry remain timeless,” he says.

“Foremost in my mind, the savviest of jewelry buyers understand that while fashion trends can come and go rapidly, the same is not necessarily true in jewelry.” Even more important, the truly knowledgeable customers definitely will recognize that a stunning piece of jewelry is the pinnacle of an outfit, rather than an accessory.

While most ladies will desire a piece of jewelry that will complement an outfit, the most masterful dressers acquire wardrobes that enhance their jewelry pieces. What’s more, as an investment, timeless designs increase in value, and are very often part of a family’s legacy, 12

May | Valley Woman

Hermit crab brooch withKeshi and Tahitian pearls pink topaz, colored and white diamonds and natural shell.

as these jewelry designs are passed onto many generations.

“Maybe one of my favorite things about today’s jewelry trends is a return to timelessness, grace and accentuation of the beauty of a woman. These current tastes are both modern and ageless, which means these themes celebrate today while honoring the promise of tomorrow.”

Today’s key trends • Longer dangle earrings. Women of all ages are embracing the sensuousness of longer earrings, their playful qualities, and the mystery that longer earrings impart. These designs aren’t just for young women, and when paired with the right outfit, can create a dazzling effect.

• Green and blue stones. People are

Drop earrings of colored sapphires, Tahitian pearls and diamonds with blue/ green topaz.

Carved mother-of-pearl flower pendant decorated with purple and green amethyst, blue topaz, citrine, pink sapphires and diamonds.

responding strongly to these colors.

Whether it is their implied majesty, their stateliness, or even just their outstanding versatility, these colors’ popularity has soared. When set in hand-crafted designs, they make for truly spectacular pieces.

recent turndown, Kneebone says he has been experimenting with new materials such as leather, stingray, crocodile, wood, vintage Bakelite, and others materials and stones in order to continue to craft pieces that match our clients’ desires while remaining affordable.

• Big and bold pieces. When viewed as an accessory, big and bold makes for poor design selection.

But, when viewed as the apex part of an entire outfit, big and bold makes a statement that is just that: Big and Bold!

• Exotic designs and materials.

Throughout history, when the economic climate becomes challenging, women look for unique ways to create signature looks that are both practical yet elegant. As the jewelry industry has seen this most

www.ValleyWoman.net

“The most important trend in jewelry really isn’t even a trend at all,” Kneebone says. “Today’s savvy jewelry customer has the same mindset as art collectors throughout history. It is a frame of reference that thinks, ‘What do I want to wear today that I will always cherish?’ It is a way of thinking that is timeless.”

Michael Kneebone, (760) 880-4791, www.michaelkjewels.com

DOLLARS

How to ask for a raise; timing, planning are crucial

By Staff reports There was a time in the not-so-distant past when automatic annual raises were the norm in most industries. But the recession changed the rules of the game.

Even though the economy is recovering, wages are not keeping pace.

That means you can’t afford to be a passive player in the compensation competition. But, before you go knocking on the boss’s door asking for more money, make sure you are well-prepared to answer the inevitable question “Why do you deserve a raise?”

Just because you’ve been with the company for five years, haven’t had a raise in three years or everybody else got one, does not mean you deserve a raise. Use online tools to find out what your job is worth in the overall marketplace. Reinforce your request with data illustrating your value such as productivity numbers, customer testimonials or examples of where you have saved the company time or money. Employees who are up to date on the latest news and trends affecting their industry and who enroll in continuing education courses are more likely to make an impression on the boss.

By definition, a raise means getting something “extra” so don’t expect to get one unless your work has been extraordinary.

Here are some tips to consider when asking for a raise: Timing. The best times to request a raise are right after you’ve successfully completed a project, or just before you assume new responsibilities.

Strike when you are happy and productive. Don’t wait until you’re burned out and frustrated. If your company is experiencing financial difficulties, wait until the ship rights itself.

Focus on the future. Research your company’s challenges and priorities for the coming year. Once you’ve presented your boss with your achievements, turn the conversation toward the next project you are anxious to begin that dovetails nicely with the company’s overall strategic plan.

Rehearse: Practice your presentation aloud ahead of time. Record your pitch and then review the recording looking for weaknesses in your arguments. Try to anticipate your boss’s reactions and any questions he or she may ask. Enlist family and friends to critique your spiel.

close your mouth. That gives your boss an opportunity to consider what you have said and to make a reasonable response.

If the answer is “no,” be ready with Plan B. Ask about the possibility of a

bonus, stock options or more flexible hours. If the answer is still no, ask what you can do change his or her mind. Then schedule a time to revisit your request.

(Source: UCR Extension Newsletter, www.extension.ucr.edu/admin/newsletter)

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May | Valley Woman

13

DOLLARS

From bicycling to foie gras Busy Palm Springs restaurant owner Mindy Reed accepts challenges and faces them head on

RAISED BEEF, POULTRY, PORK, FOIE GRAS AND SUSTAINABLE SEAFOOD. Expecting about 30 protesters after 1pm!!!!! Peaceful counter protest but let’s show them we have rights too!!!!”

This won’t-back-down gal is currently training for another rigorous 545-mile bike ride from San Francisco to Los Angeles on May 31 through June 6 to support the life-saving services offered

by San Francisco AIDS Foundation and the Los Angeles LGBT Center, in the fight to end HIV/AIDS. You seem to rise to challenges in your life: You own two very busy downtown Palm Springs restaurants, which is challenging enough. Even though your beloved partner, Nicolas Klontz, died just after the second restaurant opened, you forged ahead and made a success of it. What’s the hardest part of owning and operating these restaurants?

Good help! Really!

I am so lucky I have some great staff, but finding enough really exceptional team members is a challenge.

It’s a fun business and I can’t imagine doing anything else. But it is a business with small margins and often the need to keep your eye on every little thing and the need to take care of yourself physically and mentally can be tough to balance.

This is probably one reason I jump on any chance to do something physical while helping others. Giving back to the community is very important to me and this is a way I can do it and still take care of me and run the businesses. Kind of killing three birds with one stone.

Your initial background was in wine sales, wasn’t it? How have wines influenced the cuisines in your restaurants? For example, Zin American Bistro is more American/French while Alicante is inspired by Spain and the tapas bars.

Restaurateur Mindy Reed, owner of Zin American Bistro and Alicante in Palm Springs, has a wine industry background and says she loves pairing wine and cuisine.

By Pamela Bieri Owner and operator of two Palm Springs restaurants on Palm Canyon Drive – Zin American Bistro and Alicante -- Mindy Reed has never been one to shy away from challenges.

When foie gras became legal again in California, she put it back on her menu, only to have some 30 14

May | Valley Woman

protesters picket her restaurant soon after. How did she respond?

Posted this on her Facebook: “50% OFF LUNCH AND ENDLESS CHAMPAGNE at Zin today to anyone who comes in to help protest the protesters and support your right to eat FREE RANGE, NATURAL, HUMANELY

My initial start in the restaurant was as a server/bartender and yes, I won a lot of those wine sales contests just to drink the wine and hang out with the chefs, which had a huge influence on my love of both food and wine.

I’m not honestly sure which one comes first, the wine or the cuisine, but I do love pairing the two, keeping the list and the menu new and exciting and introducing people to regions, wineries and winemakers they don’t know.

Spain is one of my favorite wine regions and Spanish wine pairs so well with not only the tapas at Alicante but the seafood and steaks at Zin - it is fun to play with.

www.ValleyWoman.net

Is this is the third time you’ve ridden for this event?

This is actually the fourth time I’ve done the AIDS Ride. I did it in 2010, 2011, 2013 and now 2015.

Why are you challenged to do this event?

Honestly two reasons. The first is, it is a great charity ride benefitting both the San Francisco AIDS Foundation and the Los Angles Gay and Lesbian Center. Both of these organizations do amazing work for people affected

by HIV/AIDS and I’m proud that so much of the money raised actually gets out to the people being helped unlike some other fundraisers.

Second, it really is a huge physical challenge! Even though I’ve done it three times before and know how hard it is, I love the training and pushing myself farther physically than I think I can and the feeling of success when it is done.

I did my first AIDS ride just months after Nicolas died. I needed something to make me feel alive and empowered and riding a bike from San Francisco seemed like something impossible to do. After doing it I felt I could do anything if I just focused and tried and turns out, you really can.

Granted, this second reason is more for selfish reasons and pushes me to get in shape but, hey, exercising for charity, what could be wrong with that, right?

What are some of the dangers you’ve encountered during this competition? How do you train for it?

Dangers? Well, riding a bike on the streets is dangerous every day.

My friends who ride a lot joke about it because if you take it too seriously you probably wouldn’t do it, but it really is a 50/50 chance you could get hurt or killed riding out there. Every day there’s a close call with someone passing too close, turning right in front of you or intentionally trying to run you off the road.

My training this year has been more intense that the previous three years. I’m riding about 150 miles a week right now and going to try to bump that up next week to 200 miles – that’s time permitting of course. It’s about 10-16 hours a week of just bike riding which is a lot to work into my schedule.

I get up about 6 a.m. and try to be on the road before 7 to get the miles in. I’m also doing more muscle building exercises like yoga and pilates because cycling doesn’t build bone density (something I just found out and

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Mindy Reed trains for a 545-mile bike ride from San Francisco to Los Angeles to benefit the San Francisco AIDS Foundation and the Los Angeles LGBT Center, in the fight to end HIV/AIDS.

since I’m coming up on 50 soon, I have to start thinking about this kind of thing!) I’m excited about this year’s ride because I think I’m in my best shape ever to do it.

How can people support you in the ride?

My personal online donation page is http://www.tofighthiv.org/goto/ ZinChick I’m also selling raffle tickets at the restaurants for dinners, hotel stays and other fun stuff.

Do you have any ride or training photos we can access?

Follow me training and on the ride on Facebook at ALC.ZinChick or Instagram #ALCZinChick Any advice on how to handle life’s challenges?

Get physical! When your body feels strong, you feel strong mentally and emotionally and you know that even though it’s tough, you are tougher and life can’t knock you out.

What’s with the foie gras picketers?

I am being picketed because I

serve foie gras. Humanely raised foie gras. The group targeting me focused on opposing all meat/poultry/egg/ dairy consumption on the premise that there is no ethical way to raise animals for human consumption.

Beauty in your smile and your life!

My restaurants have always and will always serve humanely raised meat and poultry and I was one of the few who served cage-free eggs before it was the law in California.

I am proud of my efforts to offer my guests the best quality and support local farms and humane husbandry and am outspoken about being told what I can and cannot serve. Since I have no reason to feel bad about what I serve, I am proud to advertise it and have been interviewed many times about my stance.

Reed is a board member of the Palm Springs Hospitality Association, a board member of Main Street Palm Springs, a member of 100 Women of Desert AIDS Project, and member of Les Dames d’Escoffier International, Palm Springs Chapter, to name a few more of her activities. www.ValleyWoman.net

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15

BODY & MIND

5 minutes a month could save your life Check your skin for spots and moles

Timothy M. Jochen, M.D.

Most women know the importance of a monthly self-breast exam. But are you also taking time to do a skin check? Do you know what to look for?

May is National Skin Cancer Awareness Month and I encourage everyone to take just 5 minutes a month to perform a self- skin check – this month and every month. It could save your life.

Follow the ABCDEs The American Academy of Dermatology has made it as easy as ABCDE to check your skin to monitor spots and moles. Here’s what to look for: Asymmetry – is one half of the spot or mole unlike the other?

Border – do you see an irregular, scalloped or poorly defined border?

Color – does the spot or mole have any color variability? Does it have shades of tan, brown or black? Sometimes spots can even be white, red or blue.

Diameter – is the diameter larger than a pencil eraser? Melanomas are usually greater than 6mm when diagnosed, but they can be smaller.

Evolving – are you noticing changes in the spot or mole over time? Does it

look different than other spots on your skin in size, shape and color?

If you don’t have someone to help you check out the harder to see places like your back, use a hand- held mirror.

Part your hair or use a hair dryer to make it easier to see your scalp. And the same places that you don’t want to forget to put sunscreen like your toes and behind your ears and your lips are prime hiding places for skin cancer. In addition to your monthly skin checks, see a dermatologist for an annual skin exam.

Millions diagnosed According to the National Skin Cancer Foundation, more than 3.5 million skin cancers are diagnosed each year in more than 2 million people. Closer to home, at Contour Dermatology we diagnosed more than 2,000 skin cancers last year, including about 100 cases of malignant melanoma. Skin cancer is very common, especially in our sundrenched desert, but it is very treatable if caught early.

Treatment options If the skin cancer is basal cell or squamous cell carcinoma, It can be treated with Mohs micrographic surgery, which has an almost 100% success rate and an esthetic result with minimal tissue loss.

For select patients, we now also have a non-invasive treatment option.

Electronic Brachytherapy (eBx utilizes a

miniaturized X-ray source to deliver a precise and accurate high dose of radiation to the skin cancer while sparing surrounding normal tissue. It is intended for early stage skin cancer.

One of the most common skin conditions dermatologists treat is pre-cancerous skin lesions – actinic keratosis – called AKs for short. An AK is the result of sun damage from UV rays, and people typically get more than one. AKs can turn into skin cancer if left untreated, so it is important to pay attention to all spots and changes on your skin.

Some people only notice a discoloration to their skin; others see no visible sign, just a rough feeling patch, itching or burning or lips that constantly feel dry. Actinic keratosis can be treated with topical medications and Blue Light Therapy.

Slather on sunscreen, slip on a hat There’s just one more thought I want to leave you with: sun protection. Grab a broad-brimmed hat, sunglasses, put on your broad-spectrum sunscreen and even consider sun-protective clothing.

And here’s an added reason to be well protected. You won’t just be protecting yourself from skin cancer, you’re also protecting yourself from cosmetic sun damage and that will keep you looking younger, longer.

Timothy M. Jochen, M.D. is a Board Certified Dermatologist specializing in medical and cosmetic dermatology at Contour Dermatology. He has offices in Rancho Mirage and Palm Springs. He also is an assistant clinical professor at USC. Jochen can be reached at (760) 423-4000 or www.contourderm.com

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BODY & MIND

Are you getting too much sodium?

By Staff reports

On a how-much-salt-shouldyou-eat scale, even cereal comes under the microscope.

Your body needs sodium. But most of us get too much, according to a WebMD report. U.S. guidelines call for less than 2,300 milligrams of sodium per day: about 1 teaspoon of table salt.

The American Heart Association recommends getting less than 1,500 milligrams of sodium per day. Cutting back on salt can cut blood pressure in some people. It can help lower the risk of heart disease, stroke, and kidney damage in those who have high blood pressure.

Tips: Rinse vegetables thoroughly, or buy canned ones labeled “no salt added” or “low sodium.” Or check the freezer section, where you may have more luck finding an unsalted choice.

You may be surprised by some of the foods that are high in sodium. It’s not just about the salt shaker on your table.

250 milligrams of sodium per cup.

Tip: Puffed rice and puffed wheat are sodium free. Mix half of your favorite cereal with half of a sodium-free choice.

Or look for companies that make low-sodium cereals.

Frozen dinners They’re quick. They’re easy. And they’re loaded with sodium. A 5-ounce frozen turkey and gravy dinner can pack 787 milligrams of sodium.

Canned vegetable juices Veggie drinks can help you get your 2 cups of vegetables a day, but they can be high in sodium. One cup of vegetable juice cocktail has 479 milligrams of sodium.

Tip: A “lighter” version may have less salt, but it’s no guarantee. Read the labels to be sure. It’s possible that “lighter” refers to fat only.

Ready-to-eat cereals Check out the nutrition facts label.

Some brands of raisin bran have up to

Tip: Many brands make a low-sodium version of vegetable juice.

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Canned vegetables While a handy substitute for fresh, canned veggies often have preservatives or sauces and seasonings that add extra sodium. A cup of canned creamstyle corn may have 730 milligrams of sodium.

Packaged deli meats One look at the sodium content in packaged meats should stop you in your tracks. Beef or pork dry salami (2 slices) can pack 362 milligrams of sodium.

Tip: Be a label reader. Different brands and different meats have differing amounts of sodium. Also, know that a “healthier” packaged meat may actually have more sodium than its higher-fat counterpart. Some brands have meats with 50% less sodium.

Soups It’s a warm comfort food on a cold day, but soups are typically loaded with sodium. For instance, a cup of chicken

noodle soup (canned) has much as 744 milligrams of sodium.

Tips: Look for reduced-sodium versions of your favorites. And always check the label. You might find that one brand’s “Healthy” version actually has less sodium than the “25% Less Sodium” variety.

Marinades and flavorings Notoriously high-sodium items include Teriyaki sauce (1 tablespoon) which can have 690 milligrams of sodium, and soy sauce (1 tablespoon), which may have up to 1,024 milligrams of sodium.

Tips: Even “lower-sodium” soy sauce can have a lot of sodium, so use sparingly. Go for vinegar and lemon juice to enhance flavor, since they naturally have less sodium. Try orange or pineapple juice as a base for meat marinades.

Nuts Rethink those salty peanuts. An ounce of most dry-roasted, salted peanuts contains 192 milligrams of sodium. Similarly, the same size serving of dry-roasted, salted mixed nuts has about 190 milligrams.

Tips: For about the same amount of calories, an ounce of oil-roasted, salted peanuts rings in at only 76 milligrams of sodium. Or better yet, buy the unsalted variety, which are practically sodium-free.

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BODY & MIND Good habits can help you avoid bags under your eyes

By Staff reports Count allergies and sensitivities, poor sleep, dehydration and even genetics as causes of dark circles and puffiness under your eyes. Here are steps to take that can help.

Change how you sleep Are you a side or stomach sleeper?

Gravity causes fluid to collect under your eyes, which might explain those pesky bags. Try to sleep on your back and add an extra pillow under your head.

Protect your eyes from UV rays In the desert you should be doing a lot to protect your body from sunlight.

That should include your face. Too much sun can make the skin around your eyes sag or wrinkle. Use sunscreen, sunglasses and hats to protect your face from harmful rays.

Remove makeup before bed Don’t start counting sheep with your eye makeup on. It can make your eyes water, and cause a case of morning-after puffiness. Wash off the gunk with soap and water, or use a remover every night.

Quit smoking

Go easy on alcohol

Do you really need another reason to kick the habit? Smoking can dry and weaken the skin on your face. Say no to smokes and save yourself from wrinkled, droopy eyes.

A glass of wine is fine, but don’t overdo it. Booze can pull the water out of your skin. Once you weaken the delicate area around your eyes, it’s more likely to sink into a pouch. If you have partied too much, drink water before you go to bed and use a moisturizer around your eyes.

Manage your allergies Allergy season and watery, puffy eyes go hand-in-hand. Here’s the good news: Those over-the-counter medicines that you take for your allergies, colds, or sinus infections can dry up your puffy eyes -- along with your runny nose.

Drink more water Skin under your eyes is thinner.

When it darkens, it could be a sign of dehydration.

Wearing dark glasses is one of the easiest things you can do to battle bags under your eyes.

Chill

Limit salt

It’s old fashioned, but it still works. A cold compress can ease puffiness. Try chilled spoons, cucumber slices, or tea bags. What you use doesn’t matter -- the low temperature does the work. Don’t use herbal teabags, because the tannins in black tea are the active ingredient.

Watch your salt intake. Water will always find its way from parts of your body that are low in sodium to those that have the most. The area around your eyes is a prime example. That’s why a dinner loaded with salt often results in morning-after puffiness.

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BODY & MIND Push-ups, squats, lunges – basic exercises can keep you fit

By Staff reports You don’t need a gym membership to stay in shape. These basic exercises can transform your body and you can do them at home, says WebMD. The only gear you need are walking shoes and bar bells.

Walking You can walk anywhere, anytime.

Use a treadmill or hit the streets. All you need is a good pair of shoes.

How to: If you’re just starting to walk for fitness, begin with five to 10 minutes at a time. Add a few minutes to each walk until you get to at least 30 minutes per walk. Then, quicken your pace or add hills.

floor. Lift back up by pushing through your elbows, Keep your torso in a straight line throughout the move.

If you’re new to push-ups you can start doing them by leaning into a kitchen counter.

As you get stronger, go lower, using a desk or chair. Then you can move onto the floor, startLifting weights can be key to developing strong, stable ing with your knees bent. For a challenge, put your feet on joints, improving bone density, speeding weight loss and building strength and endurance. a stair, bench, or couch while keeping good form. straight line from shoulders to knees or Crunches feet. Keep your rear-end muscles and abs engaged. Bend your elbows to lower down until you almost touch the

Crunches are like sit-ups, but only exercise the abdominal muscles.

How to: Start by lying on your back with your feet flat on the floor and your head resting in your palms. Press your lower back down. Contract your abdominal muscles and in one smooth move, raise your head, then your neck, shoulders, and upper back off the floor.

Tuck in your chin slightly. Lower back down and repeat.

You can also do crunches with your feet off the floor and knees bent. This may keep you from arching your back.

Keep your neck in line with your spine. Tuck in your chin so it doesn’t stick out. Breathe normally. To keep chest and shoulders open, keep your elbows out of your line of vision.

Interval Training Interval training boosts your fitness levels and burns more calories to help you lose weight. The basic idea is to vary the intensity within your workout, instead of going at a steady pace.

How to: Whether you walk, run, dance, or do another cardio exercise, push up the pace for a minute or two.

Then back off for 2 to 4 minutes. Exactly how long your interval should last depends on the length of your workout and how much recovery time you need. A trainer can fine-tune the pacing.. Repeat the intervals throughout your workout.

Squats Squats work several muscle groups -- your quadriceps (“quads”), hamstrings, and gluteals (“glutes”) -- at the same time.

How to: Keep your feet shoulder-width apart and your back straight.

Bend your knees and lower your rear as if you were sitting down in a chair.

Keep your knees right over your ankles. Add dumbbells once you can do at least 12 reps with good form.

Lunges Like squats, lunges work all the major muscles of your lower body. They can also improve your balance.

How to: Take a big step forward, keeping your back straight. Bend your front knee to about 90 degrees. Keep weight on your back toes and drop the back knee toward the floor. Don’t let the back knee touch the floor.

Push-ups Push-ups strengthen your chest, shoulders, triceps and core muscles.

How to: Facing down, place your hands slightly wider than shoulder-width apart. Place your toes on the floor. If that’s too hard, start with your knees on the floor. Your body should make a

Clinical Trial for the Surgical Treatment of Lumbar Spinal Stenosis Every year over 300,000 people are affected by a painful and sometimes debilitating condition known as lumbar spinal stenosis (LSS). In LSS, the spine narrows and puts pressure on the spinal cord and nerves, causing back and leg pain.

A. David Tahernia, MD of the Desert Orthopedic Center, is participating in a clinical trial to evaluate the safety and effectiveness of the ACADIA™ Facet Replacement System for those suffering from LSS. This is an investigational device designed to treat LSS without fusion, while maintaining the motion of the spine. Desert Orthopedic Center is one of up to 30 sites in the US approved for inclusion in this study.

The study is open to both male and female patients between the ages of 21-85, who have been diagnosed with LSS. Additional inclusion criteria must also be met.

For more information please contact Louise Melendez, Study Coordinator at 760-766-1207 or email lmelendez@emc.org. www.ValleyWoman.net

May | Valley Woman

19

ESCAPE

Pasadena museum holds one of the world’s most esteemed private art collections

Edouard Manet (1832-1883) Emile Zola, 1868 Oil on canvas, 1,46 x 1,14 m Paris, musée d’Orsay © Photo RMN-Grand Palais (musée d’Orsay) / Herve Lewandowski

The Norton Simon Museum in Pasadena is a magical way to spend a weekday or weekend afternoon. The museum’s manageable size gives you the opportunity to view such masterpieces as Vincent van Gogh’s “Mulberry Tree,” “Still Life with Lemons, Oranges and a Rose” by Francisco de Zurbaran or “Little Dancer Aged Fourteen” by Edgar Degas, and other notable works in the course of several hours.

World-renowned as one of the greatest private art collections ever assembled, the Norton Simon Museum has on view approximately 1,000 works from its permanent collection of 12,000, spread throughout its galleries

Paul Cézanne (1839-1906) The Card Players, 1892–96 Oil on canvas, 0,47 x 0,565 m Paris, musée d’Orsay © Musée d’Orsay, Dist. RMN-Grand Palais / Patrice Schmidt

and sculpture garden. There are three temporary exhibition spaces, which feature rotating installations of artwork not on permanent display.

Museum history The private museum, founded in 1922 and originally named the Pasadena Art Institute, opened its doors displaying mostly American and European art, in addition to hosting shows by California artists. In 1953, the museum received a bequest of almost 500 artworks from the estate of Galka E. Scheyer, whose collection included works by Kandinsky, Klee, Jawlensky and Feininger. New purchases included several modern artists and by

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James Abbott McNeill Whistler (1834-1903) Arrangement in Grey and Black No. 1, also called Portrait of the Artist’s Mother, 1871 Oil on canvas, 1,443 x 1,63m Paris, Musée d’Orsay © Musée d’Orsay, Dist. RMNGrand Palais / Patrice Schmidt

the 1970s, the museum was renamed Pasadena Museum of Modern Art. In 1974, following a period of new construction and renovations, financial difficulties arose and museum trustees reached an agreement with industrialist and art collector Norton Simon, and the institution was named the Norton Simon Museum of Art at Pasadena. Simon had amassed an astonishing collection over a 30-year period including European art from the Renaissance to the 20th century, and a stellar collection of South and Southeast Asian art spanning 2,000 years. Modern and contemporary art from Europe and the United States acquired by the former Pasadena

Art Museum also occupies an important place in the museum’s collections.

Hours and admission The museum is open Monday, Wednesday and Thursday noon to 5 p.m., Friday and Saturday 11 a.m. to 8 p.m. and Sunday 11 a.m. to 5 p.m.

General admission is $12 and $9 for seniors. Members, students with I.D., active military and patrons age 18 and under are admitted free of charge.

Unless otherwise stated, events are free with admission and no reservations are required. Admission is free for all visitors the first Friday of every month from 5 to 8 p.m. The museum is wheelchair accessible.

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ESCAPE SHOWING NOW “Whistler’s Mother” has come to the United States for the first time.

The James Abbott McNeill Whistler iconic 1871 painting is part of collaboration between the Norton Simon and Musée d’Orsay in Paris. Each has exchanged three 19th century masterpieces to be on display through June 22 at their temporary homes.

The Norton Simon sent to Paris: Renoir’s “The Pont des Arts, Paris,” 196768; Van Gogh’s “Portrait of a Peasant”, 1888, and Vuillard’s “First Fruits,” 1899.

Besides “Whistler’s Mother,” the D’Orsay sent Manet’s “Émile Zola,” 1866, and Cézanne’s “The Card Players,” circa 1892-96.

Whistler was American born, but later in life London based. He painted his mother after she moved to England. The piece, officially “Arrangement in Grey and Black No.1,” then “Portrait of the Artist’s Mother,” was accepted by the Louvre after the artist’s death. It moved to the D’Orsay in 1986.

At the Norton Simon, the Whistler has a wall to itself in the 19th century wing. Nearby, the Manet and Cézanne are accompanied by two paintings by the artists from the Norton Simon collection. --- Jamie Lee Pricer

Entrance to the Norton Simon Museum, which houses a renowned collection of European paintings and sculpture ranging from the 14th to the 20th century. Norton Simon Museum, © Norton Simon Art Foundation

SAVE$

Tours Spotlight talks are free — 20-minute discussions of individual works offered every Saturday at 1:30 and 2:30 p.m.

Free one-hour guided tours of the museum collections are offered on the first Friday (6 to 7 p.m. and 7 to 8 pm.) and the last Sunday (1 to 2 p.m.) of every month. Private tours can be arranged for a fee and must be scheduled two weeks in advance. Call the Education Department at (626) 844-6980.

$

Policies Large bags or purses, umbrellas and backpacks must be checked at the check room. Backpacks, carriers and purses worn on the back may not be worn in the galleries. Visitors are asked to leave all non-essential items in your car.

Getting there Take the Interstate 10 west for about 70 miles. Take Exit 42 to merge onto CA-57 north toward the 210 Freeway.

Take Exit 25C (on the left) and merge onto I-210 West/Foothill Freeway toward Pasadena. From the 210, take Exit 25A toward Fair Oaks Ave. S., merge onto Maple S. Turn right at W. Colorado Blvd.

Information: Norton Simon Museum, 411 W. Colorado Blvd., Pasadena.

(626) 449-6840, www.nortonsimon.org

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Garden Café The Garden Café is a lovely place to enjoy lunch or a snack during your museum visit. Located in the museum’s celebrated and serene sculpture garden, the café offers daily specials and a variety of fresh salads, sandwiches, baked goods and beverages.

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*Save up to $1,000 per stateroom ($500 per person) is a discount off applicable Launch Fares on a space-available basis at time of booking on select sailings. $1,000 off Launch Savings applies to savings on mini-suite lead in staterooms on Diamond Princess® 9/29/15 sailing. Launch Fares are offering fares and may not have been in effect for the past 90 days or resulted in actual sales in all categories. Intermediate discounts may have been taken and fares may remain at discounted levels after this promotion. Fares apply to minimum lead-in categories on a space-available basis at time of booking. Fares for other categories, sailings and cruisetours may vary. Fares are per person, non-air, cruise- or cruisetour-only, based on double occupancy and apply to the first two guests in a stateroom. These fares do not apply to singles or third/fourth-berth guests. This offer applies to new bookings only, is capacity controlled and may not be combinable with any other public or past guest discount. Deposits made under this promotion are refundable and non-transferable. Offers available to residents of the 50 United States, Canada, Puerto Rico, Mexico, Bermuda and the District of Columbia who are 21 years of age or older and receive this offer. Fares quoted in U.S. dollars. Please refer to princess.com for terms, conditions and definitions that apply to all bookings.

Offer expires: May 21, 2015. Reference promotion code: R3*.

Note: For assistance reserving a wheelchair-accessible stateroom, please contact us with your needs. © 2015 Princess Cruise Lines, Ltd. Ships of Bermudan and British registry.

CST# 2065053-10

(Reprinted from Eisenhower Medical Center’s Healthy Living magazine. Used by permission.) www.ValleyWoman.net

May | Valley Woman

21

MAY CALENDAR WORK …..

6 Understanding your financials: 5:30-7 p.m. Indio Workforce Development Center, 44-199 Monroe St. Facilitated by Kelli Cox, CPA. $20 with registration at cvwbc.org, (760) 345-9200 7 Social media: 5:30-7:30 p.m. Learn about various platforms, how to integrate social media into your marketing plan.

Indio Workforce Development Center, 44199 Monroe St. Facilitated by Stephanie Greene. $20 with registration at cvwbc.org, (760) 345-9200 12 Brand identities: 5:30-7:30 p.m.

PowerPoint presentation, mini-workshop that includes interactive worksheet that leads to brand identity. Indio Workforce Development Center, 44-199 Monroe St. Facilitated by Meilani MacDonald. $20 with registration at cvwbc.org, (760) 345-9200 12-June 2 QuickBooks: 5:30-8:30 p.m. Beginner’s course will teach how to use software properly, common pitfalls to avoid, best practices when using the software.

Participants will be provided with computer access, software access, workshop material including 2014 QuickBooks Guide Textbook. Indio Workforce Development Center, 44-199 Monroe St. Facilitated by Casey Koenke. $20 with registration at cvwbc.org, (760) 345-9200 13 ABCs of starting your business: 5:30-7:30 p.m. Workshop helps preventure entrepreneur determine feasibility of their small business idea in current market. Discussion centers on business plan development, entity formation, funding opportunities, steps to start a business. 77806 Flora Road, Palm Desert. Facilitated by Kim Scanlan. Free. Register at cvwbc.org, (760) 345-9200 14 Choosing excellence as a way of life: 5:30-7:30 p.m. Practical, handson workshop will help you learn how to manage your time wisely. Indio Workforce Development Center, 44-199 Monroe St.

Facilitated by Debbie Frazer. $20 with registration at cvwbc.org, (760) 345-9200 20 How to market on a shoestring budget: 5:30-7:30 p.m. By Gayle Carson, President Carson Research Center.

Share Kitchen 68-805 E. Palm Canyon Drive, Cathedral City. $20 with registration at cvwbc.org. (760) 345-9200

… BEFORE PLAY Ongoing COD Street Fair: 7 a.m.-2 p.m.

Saturday, Sunday. College of the Desert, 43-500 Monterey Ave., Palm Desert. (760) 340-1045, www.codstreetfair.net Indio Open Air Market: 4-10 p.m.

Wednesday, Saturday. Riverside County Fairgrounds parking lot, 46-350 Arabia St., Indio. (800) 222-7457 Certified Farmers Markets: (The markets will close at the end of May, except Palm Springs market moves indoors on June 13.) La Quinta, 8 a.m.-12:30 p.m. Sunday.

78-100 Main St., Old Town La Quinta.

Palm Desert, 8 a.m.-1 p.m. Wednesday.

Palm Desert Area Chamber of Commerce, 72-567 Highway 111. Palm Springs, 8 a.m.-12:30 p.m. Saturday. Camelot Theatre Parking Lot, 2300 E. Baristo Road, (760) 898-5250, www.certifiedfarmersmarket.org Cathedral City Farmers Market: 9 a.m-3 p.m. Saturday. Cathedral City Civic Center, 68-700 Avenida Lalo Guerrero, cathedralcityfarmersmarket.com El Paseo Cruise Night: 3:15-6:30 p.m., first & third Friday of month through May. El Paseo, Palm Desert. (760) 3468965, www.elpaseocruisenight.com Palm Springs VillageFest: 6-10 p.m. Thursday. Palm Canyon Drive, Palm Springs, between Baristo and Amado roads. www.palmspringsvilagefest.com Sunnylands Center & Gardens: Free 9 am.-4 p.m. Thursday-Sunday. Free guided 60-minute garden walk, 11 a.m.

Vinnie and the Hooligans, noted for their alternative folk sounds, will perform May 21 at the free Spring Concerts in the Park at Palm Desert Civic Center Park.

Thursdays. Free guided 60-minute bird walk, 10:30 a.m.9:15 a.m. Fridays. Free center & gardens walk, 10:30 a.m. Fridays. Free orientation walk, 10:30 a.m. Saturdays and Sundays. www.sunnylands.org Free Power Surge Fitness exercise workout: 10-11 a.m. Saturday. Demuth Park Community Center, 3601 E. Mesquite Ave., Palm Springs. (760) 641-3626ntess Ongoing Spring Concerts in the Park: 7:30 – 9 p.m. Palm Desert Civic Center Park amphitheatre, northeast corner of San Pablo Avenue, Fred Waring Drive.

Latin Society, May 7; AMFM, May 14; Vinnie and the Hooligans, May 21; Common Sense, May 28. Picnic baskets, blankets, lawn chairs allowed. Beverages, snacks for sale. No alcoholic beverages, smoking. (760) 346-0611, Ext. 416.

7 Daddy Daughter Dinner Dance: Hosted by Children’s Discovery Museum of the Desert. 6-8 p.m. Desert Horizons country Club, 44-900 Desert Horizons Drive, Indian Wells. $60 per couple, $30 additional child. (760) 321-0602. Cdmod.org 11 Best of Foreign Films: “Sundays and Cybele,” French with English subtitles, 2-4 p.m. Rancho Mirage Public Library, 71100 Highway 111, Rancho Mirage. (760) 341-7323, www.ranchomiragelibrary.org

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May | Valley Woman

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16 “Haute Hats, High Tea and All that Jazz”: By Soroptimist International of Palm Springs. 1- 4 p.m. Raffles, silent & live auction, fashion show, jazz musician Mara Getz. Benefits Soroptimist charities including Soroptimist House of Hope, Ophelia Project. Tickets $55 in advance, $65 at the door. (760) 459-9521.

18 Best of Foreign Films: “8 ½,” Italian with English subtitles, 2-4 p.m., Rancho Mirage Public Library, 71-100 Highway 111, Rancho Mirage. (760) 3417323, www.ranchomiragelibrary.org 25 Annual Memorial Day Flower Drop & Air Fair: at the Palm Springs Air Museum, 745 N. Gene Autry Trail.

Flight exhibitions, Memorial Day Program & Flower Drop from World War II bomber at 1 p.m. Food, family activities, Beer Garden. Free admission for members, others $9-$16. (760) 778-6262, palmspringsairmuseum.org 29-June 7 Palm Springs Desert Resorts Restaurant Week: Threecourse, prix fixe dinner menus for $26 or $38 at more than 90 restaurants in La Quinta, Palm Springs, Indian Wells, Desert Hot Springs, Rancho Mirage, Palm Desert, Cathedral City, and Indio.

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