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PO R T F O L I O

Yousin Smith [u-shin] GRAPHIC DESIGNER & PHOTOGRAPHER

480.612.4929 ujinone@gmail.com p.o.box 1363, tempe, az 85280

PRINT • PHOTOGRAPHY • FINE ART • WEB


CONTACT INFO. 480.612.4929 ujinone@gmail.com p.o.box 1363, tempe, az 85280

Yousin Smith [u-shin] GRAPHIC DESIGNER & PHOTOGRAPHER

CONTENT

PRINT • PHOTOGRAPHY • FINE ART • WEB

PRINT • PHOTOGRAPHY • FINE ART • WEB

As an artist, I love the creative process in graphic design. Each project begins with learning, exploring, and problem solving. These processes translate the materials into visual communication elements. I love how visual elements work together to evoke emotional appeals and deliver messages. What excites me about graphic design are the diverse styles within it. I love the fact that there’s always something new to learn and new ways to approach solving the problems, which makes it challenging and motivating. Assessment of finished products also presents learning opportunities for growth. They display not only how and what was successful, but the unsuccessful side of the product as well. From these processes, I garner new experiences and new perspectives in the graphic design field. I enjoy that aspect of design just as much as eating an orange and dark chocolate.

As a graphic designer, I have been a part of one of the fastest growing educational institution in the Maricopa County District for the past ten years. I have been involved as an important part of the institution’s growth by establishing a successful public image, and delivering effective communication materials to prospective customers.

DANCE CONCERT PROMOTION.................................2

As a lead designer, I have worked with numerous departments and partner companies to complete projects that were an integral part of an institution’s growth, such as Communiversity @ Surprise, Pearson’s Textbook Company, Nursing Program and ASU’s Alliance Programs.

FLYERS..................................................................................... 16

As a photographer, I enjoy working with traditional film photography as well as digital. I have worked with numerous clients on photographing portraits, weddings, and events.

MAGAZINES............................................................................6 COLLEGE CATALOG........................................................ 10 GUIDE BOOK....................................................................... 12 TEXTBOOK COMPANY................................................... 14

POSTERS................................................................................ 18 BRANDING........................................................................... 20 LOGOS & ICONS................................................................ 24 ADVERTISEMENTS........................................................... 26 PHOTOGRAPHY................................................................. 28


DANCE CONCERT PROMOTION Various marketing materials such as poster, program and t-shirt design were developed to promote a dance show produced by The Mesa Community College Dance Company.

logo

t-shirt design


concept/poster


DANCE CONCERT PROMOTION Various marketing materials such as poster, program and t-shirt design were developed to promote a dance show produced by The MCC Dance Company.

t-shirt design

concept/poster


DANCE CONCERT PROMOTION Various marketing materials such as poster, program and t-shirt design were developed to promote a dance show produced by The Mesa Community College Dance Company.

t-shirt design


concept/poster


DANCE CONCERT PROMOTION Various marketing materials such as poster, program and t-shirt design were developed to promote a dance show produced by The Mesa Community College Dance Company.

t-shirt design


concept/poster


ADVERTISEMENTS 2010 - 2011 Rio Salaado College Ad Campaign: Education Your Way and Rio Programs • Print Ads • Outdoor • Web Ads • Web Sites • Promotional Materials


U@RIO MAGAZINE U@Rio Salado magazine is a complete guide to Rio Salado college classes, informative articles and other resources for students to start their college career. • Magazine • Icons/Graphics • Website - landing page


U @ Rio Salado magazine is your complete guide to the Rio Salado community college experience. Each issue features class offerings, informative articles and other resources to help you start or continue your college career. U @ Rio Salado Magazine is published three times a year, in April, July and December.

Website - landing page


U@RIO MAGAZINE U@Rio Salado magazine is produced twice a year to promote Rio Salado classes, programs and what’s new at Rio.


inside page


COLLEGE CATALOG Various bright colors and outlines were used to create the effects of water/oil color paint.


GUIDE BOOK The guide book was created to promote newly developed Communiveristy @ Surprise, which offers 7 schools’ courses under one roof.


inside pages

logo


TEXTBOOK

Savings Program

Pearson’s Textbook Savings Program Customized textbooks for Rio Salado College was created by the combined efforts of Rio Salado College and Pearson’s Textbook company for Rio Salado students. The unique design made Rio Salado textbooks stand out from other textbooks, and the color-coding system was created to easily identify textbooks based on courses. To advertise the new Rio Salado Textbooks, various materials were created such as posters, flyers and postcards.

logo cover

spine


Pearson’s Textbook Savings Program

color-coding system

poster & flyer


FLYERS This flyer was created to highlight and inform different aspecs of Rio Salado College.


POSTERS Various posters were designed to promote Rio Salado College’s programs and services.


BRANDING: PROGRAMS & SERVICES Brochures, flyers & postcards were redesigned with color coding system & an uniform appearance to promote college’s programs & services.


postcard

PR

--> primary color --> secondary color

DA DH Nur TEP PA CD DE Lib QCS VET Gen eL ECE PHR PA VET Sus

flyer


FLYERS: PROGRAMS & SERVICES Flyers were created to promote programs & services.


LOGOS & ICONS

Strengthening Communities

Make a Meaningful Difference

Fostering Teamwork

Triple Bottom Lines


logo for Rio Salado College’s sustainable cafe

Textbook Savings Program

Monday Start Class

Butterfleyes


ADVERTISEMENTS


IDENTITY DESIGN USIN logo was designed to be versatile for the 4 different skill set areas. • Graphic Design • Photography • Fine Art • Industrial Design


Portfolio Vertical  
Advertisement