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Hot Flash Wines “Menopause Schmenopause. So our thighs rub together a little more, we have to sleep in our wet spot, we tweeze black hairs from our chin because we have to, we find reader glasses affixed to our head as we sit by the fan for all four seasons, we have forgotten peoples’ names, are a tad bit snippy at times-it’s not all that bad right?” Exclaims Chico local, Mollie Macarthy-Openshaw. Mollie has just introduced her novelty wine, Hot Flash Wine to the world. Excited to enjoy the next chapter of her life, Mollie has created a humorous take on menopause that women can relate to. “Why not laugh and even make fun of the challenges that menopause brings us,” she says. Mollie intends to live life to the fullest. “I’m all that and three bags of chips,” Mollie says with confidence beaming from her face. The loss of her brothers made Mollie realize that she should never wait to make her dreams come true. “I never went to the prom,” Mollie says. So for her 50th birthday in February she had a prom themed party at the Chico Women’s Center. Following the birthday bash, Mollie went to Maui where she shared a room with a friend who 18

was experiencing hot flashes. She had been developing the idea for three years, but when Mollie returned from Maui in March she met with Half a Bubble Out marketing agency and began to make her dream a reality. With the help of her long time friend, Loyal Miner, Mollie’s business was born. Miner, Mollie’s high school friend, owns the winery, Miner’s Leap, in Clarksburg. “He has been my wing man,” Mollie says. Hot Flash Wine is vinted, bottled, and sold through Miner’s Leap. Being able to identify with her target audience, Mollie is bound for success. Mood Swing Merlot, Zin-O-Pause, and Covers Off Chardonnay are labels that will resonate. She also plans to create T-shirts and accessories featuring the full-figured, vivacious woman on the label. “You’ll want her when you see her,” Mollie says. The Hot Flash website will feature an interactive component called “Dear Aunt Flo,” where visitors can write in and ask questions -- most likely answered with bits of wisdom like “Challenge yourself and drink a glass of wine.” Mollie’s motivation is evident. “I am amazed at the speed,” she says, as her drive

UPGRADED LIVING | NOVEMBER 2013 | UPGRADEDLIVING.COM

and enthusiasm for this new venture put her wine on the shelves after only eight months of development. She has release parties set in motion at Crush and the Pour House this month as well as more fun wines to come in 2014. Mollie is also excited about partnering with one of Chico’s newer businesses, Painted Vino, where owner, Erika Noriega, hosts interactive events mixing art and wine. “All the doors have been opening,” Mollie says. “My parents have been my greatest strength and support and God has orchestrated everyone and everything that needed to be a part of this dream.” Share a piece of Mollie’s success and host a Hot Flash Wine party or place an order through Miner’s Leap to get this sassy label in your cabinet. If you just can’t wait to meet her, visit her website www.hotflashwines. com. A few clicks and you’ll be inspired to embrace the inevitable, laugh at imperfections, and most importantly: share a glass of wine while doing it.

Emma Wood-Wright Frank Rebelo

Profile for Upgraded Living

Upgraded Living November 2013  

Upgraded Living's first Potluck Issue brings together the best and brightest in Northern California for an issue that is truly a community s...

Upgraded Living November 2013  

Upgraded Living's first Potluck Issue brings together the best and brightest in Northern California for an issue that is truly a community s...

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