BIZNESS 2 2016 UNSW Business Society

Page 33

“Global Innovation Strategy”, helping them

cloud, taking the building cost down from

get started in Silicon Valley, Tel Aviv and

the hundreds of thousands a decade ago,

three other locations.

to the thousands of today. The widespread accessibility of the World Wide Web has also enabled start-ups to expand their reach to a potentially unlimited number of consumers, providing companies with a new avenue through which to serve customers. Consequently, many previous “bricks and mortar” retailers, such as Wal-Mart and Barnes & Noble, have transitioned into “clicks and mortar” companies through incorporating Internet

2. cheap and accessible technology

sales, and elevating the role of e-commerce, reflecting the shift in business landscape brought about due to the onset of technological advances.

Cheaper and more accessible technologi-

growth of Smartphone use and the accom-

decade due to improvements in technology. No longer is it necessary to pay for hardware, or commonly-used code tools or expansive support teams. Websites today use open-source software and are hosted on the

economic downturn, with small-business loans still down 20% since pre-crisis levels, there have been signs of change, primarily attributable to the increased competition traditional lenders face, with the advent of crowdfunding. Crowdfunding has boomed in recent years, through the meteoric rise of sites such like Indiegogo and Kickstarter, growing into a $5.1 billion business in the U.S. according to the Crowdfunding Centre Report. The rise of online alternative lenders including

sible technology, and increased avail-

drop the cost of budgeting, tracking sales,

reduced cost requirement over the last

ers to provide loans to start-ups since the

The state of regulation, cheap and acces-

panying app explosion have combined to

gy start-ups have enjoyed a dramatically

Despite the reluctance of traditional lend-

obtain funding.

tion. The rise of the sharing economy, the

upfront investments in capital, technolo-

able to generate revenues on their own.

non-traditional pathways for start-ups to

to entry and speeding channels for distribu-

manufacturing start-ups which require hefty

rapid growth, until they develop and are

small-business loans, have also provided

small-business owners by reducing barriers

Unlike traditional retail, real estate and

angel investors, which is used to finance

OnDeck and Foundation, which focus on

cal developments have enabled the rise of

and just about any other business service.

funding from venture capitalists and

ability of loans are all fair winds blowing

3. INCREASED AVAILABILITY TO CREDIT

in favour of potential start-up owners. In short, if you are itching to bring your business ideas into reality, there has never been a better time to go out on

The modern world is dominated by

your own!

innovative ideas and the advent of new technology. However, innovation alone cannot facilitate success. Innovators require a strong start in order to develop their ideas and grow their businesses. As such, start-ups typically require large-scale

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