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UGA Beyond the Arch: The Year in Review

2012–13

| O F F I C E O F T H E V I C E P R E S I D E N T F O R P U B L I C S E RV I C E A N D O U T R E A C H


UGA Public Service and Outreach works to create jobs, develop leaders and address pressing issues, extending university resources to help Georgia and beyond prosper.


CON TEN TS

04

IN FOCUS: ECONOMIC DEVELOPMENT

15

WORKING TOGETHER TO RELIEVE SENIOR HUNGER

The Senior Hunger Coalition is a collaboration designed to improve access to nutritious food for Athens-area senior citizens.

20

LEADING GEORGIA TO HEALTH

The College of Public Health and the Archway Partnership work together to help address health care needs in Georgia communities.

24

TURNING DOCTORS INTO BUSINESS MANAGERS

The Small Business Development Center helps medical residents learn needed business skills.

26

FISHING FOR SUCCESS

UGA Marine Outreach Programs partner with Georgia shrimpers to increase yield and protect habitat.

32

LOOKING AHEAD WITH T YBEE ISL AND

UGA helps Tybee Island plan adaptations to protect property as sea level rises.

36

GARDENING FOR THE FUTURE

The State Botanical Garden of Georgia leads plant conservation in the state.

39

PARTNERING TO PREPARE COMMUNIT Y LEADERS

The J. W. Fanning Institute for Leadership Development and the Archway Partnership team up to help develop community leaders.

43

STRENGTHENING NONPROFITS: GIRLS INC.

The J. W. Fanning Institute for Leadership Development helps to make Girls Inc. stronger, smarter and bolder.

46

EDUC ATING FOR SUCCESS

Since 1957, the Georgia Center for Continuing Education has offered opportunities for professional development and personal enrichment.

This publication was produced without the use of taxpayer dollars.


A Message from Jere Morehead

UGA Beyond the Arch: The Year in Review 2012–13 is published by the University of Georgia Office of the Vice President for Public Service and Outreach through its Communications Unit. Jennifer Frum Vice President for Public Service and Outreach Joycelyn Trigg Communications Director Maegan Rudd Snyder Managing Editor and Writer Jake Brower Graphic Designer Eli Truett Writer and Photographer Roger Nielsen Writer and Photographer Julia Mills Writer Karen DeVivo Copyeditor Dave Rosenberg Web Developer Kelly Howard Administrative Assistant CONTRIBUTING WRITERS Lacey Avery Marine Outreach Programs Kathleen Cason J. W. Fanning Institute for Leadership Development Jill Gambill Marine Outreach Programs Jennifer Giarratano Georgia State University Andrew Young School of Policy Studies Lea King-Badyna Marine Outreach Programs

President The University of Georgia

T

he public service mission at the University of Georgia— our charge to serve the people of this state as a land-grant institution—takes many forms. But perhaps no area is more important than the role we can play in improving Georgia’s economy and helping to create jobs for Georgians. Universities have long been engaged in economic development efforts, both directly and indirectly. As the annual Selig Center study for the Board of Regents shows, UGA has a greater than $1 billion impact on the local economy simply by its existence. Our recent record in technology transfer and getting research findings to the market has been very strong. Three times each year, we send forth from this campus new graduates, most of whom find jobs and begin lives of citizenship and productivity. One of my goals is for UGA to become more intentional about economic development. That is why one of my first acts as President was to create a new economic development office in Atlanta. Jointly managed by the Office of the Vice President for Public Service and Outreach and the Office of the Vice President for Research, the office links the state’s economic development process and the expertise and resources of the UGA faculty. UGA will be judged, in part, by whether it helps make Georgia a better place and improves the lives of Georgians. Focusing on economic development is one of the many ways we can meet that standard.

Courtney Yarbrough Ph.D. Public Administration and Policy Candidate OTHER CONTRIBUTORS Many thanks for help with information, connections, photographs and story ideas. For additional copies, contact Lisa Kesler at keslerl@uga.edu; 706-542-3352. For more information about UGA Public Service and Outreach and service programs generally, contact Steve Dempsey at dempsey@uga. edu; 706-542-6045. Office of the Vice President for Public Service and Outreach Treanor House 1234 S. Lumpkin St. The University of Georgia Athens, GA 30602-3692 706-542-6167 This publication was produced without the use of taxpayer dollars.

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PUBLIC SERVICE AND OUTREACH

From the smallest town to the largest city and in every county, we serve Georgia in many ways. We have both a responsibility and a passion for helping Georgia thrive. THE UNIVERSITY OF GEORGIA


A Message from Jennifer Frum Vice President for Public Service and Outreach The University of Georgia

T

he more closely I look at the work of our Public Service and Outreach (PSO) units, the more pride I feel about the contributions we make on behalf of the University of Georgia. In the stories you are about to read, you will see that we engage with Georgia communities every day to help improve quality of life, whether through enhancing downtowns, making government more efficient and responsive to citizens, developing leaders or in other ways. Our services equal about $2.50 for every state dollar received, more than twice the state’s investment in our programs. That’s the dollar value, and then there are all the benefits that cannot be quantified. PSO contributions to economic development are a particular source of pride, and we have devoted a whole section of this publication to sharing some of our stories about helping large and small communities, from Cornelia to Columbus to the coast, prepare their workforces, attract and retain businesses and plan for long-term economic health. Scattered throughout those communities are the small businesses essential to Georgia’s economy. Their performance shows the difference we make: Businesses working with our Small Business Development Center had $6.5 billion in sales over the last five years. In addition, 1,427 new businesses were started, and more than 9,050 new jobs were created. These and other outcomes demonstrate the significant return on investment in our programs that help individuals, businesses and communities increase their ability to excel. All the stories we have selected to tell—there are many, many more—are connected to fostering prosperity throughout Georgia by helping address community needs and prepare communities for economic growth. These stories are on topics ranging from addressing senior hunger and public health needs to conserving native plants, helping fishing industries thrive and helping develop small businesses. Together, they reflect our work around the state to help create jobs and prosperity, develop leaders and address key issues. You won’t want to skip any of them, or the smaller stories sprinkled throughout. It is our covenant to continue multiplying the returns on state investment in UGA’s public service programs. We invite you to get to know our work better than you’ve ever had the opportunity to do before by reading our stories and letting us know ways that we can help you and your community too.

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In Focus

ECONOMIC DEVELOPMENT


UGA Public Service and Outreach programs have contributed to Georgia’s well-being for more than 85 years. By helping develop leaders, create jobs and address public challenges, the work of Public Service and Outreach bolsters economic prosperity throughout the state.

Eight diverse Public Service and Outreach units—more than 450 faculty and staff members— connect with communities around the state every day. They also connect with all 17 UGA schools and colleges in providing expertise that can help with community-identified priorities. In myriad ways customized to each need, UGA helps communities throughout Georgia as they seek to •

Grow their job markets

Start and expand businesses in their communities

Improve their local tourism industry

Strengthen regional or local economic development strategies

Take innovations into the marketplace

Make the most of development authorities

Strengthen leadership skills

Develop downtowns

OPPOSITE UGA economic development efforts

engage businesses and communities around the state. TOP Shrimp trawling on the Georgia coast. MIDDLE (L-R) Atlanta skyline, Port of Savannah, construction site. BOTTOM Plains, Ga. RIGHT Downtown development planning

includes envisioning the integration of development with community interests and priorities as well as business needs. Planning is developed in direct partnership with communities by creating opportunities for conversation, assessing needs and potential and drawing on university resources.

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THE ECONOMIC IMPACT OF PSO PROGRAMS SERVICE AT UGA

UGA is a national leader in university outreach with faculty, staff and students in all of UGA’s schools and colleges contributing to Georgia’s short- and long-term prosperity. In addition, eight Public Service and Outreach units focus specifically on serving Georgia: Archway Partnership Carl Vinson Institute of Government J. W. Fanning Institute for Leadership Development

Making

a

Difference

Higher education is often seen as yielding only long-term benefits. However, a recent study confirms that in areas of public service, investments in higher education multiply quickly throughout Georgia.

Marine Outreach Programs Marine Extension Service Georgia Sea Grant

Office of Service-Learning Small Business Development Center State Botanical Garden of Georgia UGA Center for Continuing Education (For more information, see page 56.)

While UGA Public Service and Outreach programs are very visible around the state, the economic impact of those programs is probably not the first thing people think about them. Yet, the economic impact is enormous.

ABOVE State Botanical

Whether it is helping a government become more efficient, a small business thrive, a fishing industry adjust to changes or an individual become a better teacher, leader or even gardener through professional and personal development opportunities, PSO contributes to Georgia’s well-being.

OPPOSITE UGA Office of

A recent study estimated the economic impact of PSO programs at nearly $345 million annually. According to the study, conducted by the department of agricultural and applied economics in UGA’s College of Agricultural and Environmental Sciences, the estimated direct economic impact of the programs in Georgia is $199 million. This direct impact creates an additional $145 million in indirect and induced benefits. Further, these programs support an estimated 3,747 jobs directly and indirectly through their impact on the state’s economy.

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In Focus

ECONOMIC DEVELOPMENT

Garden of Georgia plant sales introduce people to the Garden and bring people to Athens. the President and President Jere Morehead.


ECONOMIC DEVELOPMENT AT UGA

Expanding UGA Economic Development

“Positioning UGA’s resources to support job creation, growth and prosperity for Georgia will be a priority of mine.” UGA PRESIDENT JERE MOREHEAD

One of UGA President Jere Morehead’s first acts as president was an announcement that he will make economic development a key priority under his administration. A first step was reorganizing and refocusing UGA’s economic development activities and programs for even greater impact.

to Sean McMillan, director of the Atlanta office (see page 14). Margaret Dahl has become associate vice president for economic development in the Office of the Vice President for Research, where she will help foster stronger ties between UGA’s research assets and the Atlanta area.

As part of the reorganization, economic development activities at UGA were consolidated to report jointly to Vice President for Research David Lee and Vice President for Public Service and Outreach Jennifer Frum.

“Nurturing and assisting those who might have an interest in starting their own companies is an important aspect of the modern land-grant university mission and one that we will pursue vigorously as part of our effort to promote economic development,” Morehead added.

“Positioning UGA’s resources to support job creation, growth and prosperity for Georgia will be a priority of mine. This reorganization will help mobilize UGA’s research and outreach efforts to better serve the state,” said Morehead. UGA has also increased its presence in Atlanta to provide a closer link with the private sector and the Georgia Department of Economic Development and with strategic opportunities in the state, according

Building on the recent success of its first Thinc. Week at the university’s Entrepreneurial Week, UGA will repeat the event annually. Thinc. Week and other opportunities throughout the year will offer activities, information and experts to aid students and faculty who are interested in becoming entrepreneurs and to increase interactions with likeminded individuals in the community.

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ECONOMIC DEVELOPMENT IN GEORGIA

Starting-up

in

Georgia

Keeping high-tech start-ups in Georgia means creating an environment on the state, local and university levels that encourages them to stay, according to former Georgia Department of Economic Development Commissioner Chris Cummiskey’s keynote address at the UGA Public Service and Outreach Annual Meeting in April 2013. BY ROGER NIELSEN

Business and academic leaders must find effective ways of cultivating small high-tech start-ups to complement Georgia’s large-scale job programs, Chris Cummiskey, then commissioner of the Georgia Department of Economic Development, told the UGA audience. Cummiskey challenged Georgians to nurture these entrepreneurs so that the knowledge-based jobs they create stay rooted in the Peach State instead of moving to better-known hotbeds of high-tech innovation. “The University System of Georgia and the state of Georgia have as much to offer as Boston, Palo Alto, the Research Triangle and Austin,” Cummiskey said. Too often, he observed, homegrown high-tech start-ups leave Georgia just as they are poised for big growth. “We’ve got to keep them here. They’re the highpaying jobs of the future,” he said. “The longer they stay, the more likely they’re going to stay for good.” Innovation, logistics and incentives are three of the reasons Georgia ranks among the top five states in job

8

In Focus

ECONOMIC DEVELOPMENT

creation, and a partnership with academic leaders is one innovative method the state can use to maintain that leadership position. Finding creative solutions to businesses’ training needs is an area in which that partnership can help fortify Georgia’s efforts to retain the start-up companies that create high-paying, knowledge-based jobs, according to Cummiskey. “We have to figure out a company’s needs and where they match the university system and get them more involved,” he said. “We have to find ways to give them the assistance they need to grow.” Cummiskey added that business leaders are responding to Georgia’s efforts to cultivate knowledge-based jobs by locating new facilities here and creating thousands of new career opportunities. General Motors in January 2013 announced plans to open an information technology center in Roswell, bringing about 1,000 jobs in fields like computer programming and financial analysis—jobs that demand skills university graduates are able to provide. A few weeks later, AirWatch, a mobility technology


and security company, announced that it will expand its headquarters in north Fulton County and add 800 high-tech jobs over the next two years. Soon after, financial giant Ernst & Young said it would open a global IT center in Alpharetta, investing $8.5 million and creating 400 new positions for skilled workers. Those companies’ leaders recognize the logistics available in greater Atlanta, but Cummiskey pointed out that the metro area is not the only nexus of commercial facilities in the state. Georgia’s position as a leader in logistics will continue to improve as the Georgia Ports Authority moves forward with its Savannah harbor expansion work. “We’re the southeastern hub of logistics in the United States now,” he said. “I believe it won’t be down the road too far that we will be the Eastern Seaboard logistical hub in the United States.” These successes are partly due to the Department of Economic Development’s ability to assemble attractive incentive packages—a program the Georgia General Assembly beefed up last year with additional discretionary incentives—and the state’s excellent job-training program, Cummiskey said. Better worker training through a creative partnership between the University System of Georgia and the department is a key component in continuing to recruit industry and retain start-ups, according to Cummiskey. Sharing information about research that may have commercial applications is also an excellent retention and recruitment tool, he said. “Knowledge-based companies want to be where the research base is because they can get a lot of research done and they know they have a great talent pool there.” 

LEFT Former Georgia

Department of Economic Development Commissioner Chris Cummiskey speaks at the 2013 Public Service and Outreach Annual Meeting. OPPOSITE The Atlanta

metro area is frequently home to high-tech startups.The state’s economic future depends on keeping these dynamic companies in Georgia.

CHRIS CARR Commissioner, Georgia Department of Economic Development Welcome to UGA alumnus Chris Carr, recently appointed by Gov. Nathan Deal as the new commissioner of the Georgia Department of Economic Development. PSO looks forward to working closely and productively with the department under his leadership.

TECHVENTURE UGA’s Small Business Development Center (SBDC) recently completed its fourth FastTrac® TechVenture™ program at Emory University in Atlanta. The program offers technology and science-based entrepreneurs in Georgia a framework and a network of connections to help them grow their businesses. It is adapted from the Kauffman Foundation and further developed through a collaboration among SBDC, the Emory University Office of Technology Transfer and the Atlanta Clinical and Translational Science Institute. Small businesses have a significant impact on the economy, representing 99.7 percent of all employers and 49.1 percent of all employees in the private labor force. SBDC first offered the TechVenture course in 2011. Since it began, 37 small technology companies and more than 50 faculty members from UGA, Emory University, Clark Atlanta University, Georgia State University, the Georgia Institute of Technology and the Morehouse School of Medicine have participated in the program.

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ECONOMIC DEVELOPMENT AS GLOBAL ENGAGEMENT

Exporting

INTERNATIONAL BUSINESS

PSO is forging international business partnerships across five continents, from long-standing programs in China and South Korea to budding economic development associations in South America and Eastern Europe. Governments around the world seek out PSO units like the Carl Vinson Institute of Government for technical assistance, comprehensive training and leadership programs. Delegations of local government, business and higher education leaders from Georgia, including faculty from other PSO units, regularly travel at no cost to Georgia taxpayers to Asia to cement relationships with executives and administrators in South Korea and China. Another PSO unit, the Small Business Development Center, provides a different kind of business outreach through its International Trade Center. In one of its programs, consultants lead the ExportGA program to help Georgia businesses generate international sales.

to the

The Georgia Small Business Development Center at UGA helps Georgia businesses generate international sales by identifying markets, building distribution networks and explaining export financing and other needs. BY JENNIFER GIARRATANO

Francis “Putt” Wetherbee is president of Nut Tree Pecan, Inc., which does wholesale cleaning, weighing, batch separation, production and sales of pecans, both domestically and to China. His family has grown pecans for five generations. “Nut Tree has been a vertical provider since 2006, loading bags and preparing shipping documents for other exporters, but not shipping directly to our own customers in China,” said Wetherbee. “When I became involved with the company in 2009, the China market had really heated up, so we became an exporter.” This new operational focus came with a challenge, he said. “We knew all we needed to know as domestic distributors, but we had no direct knowledge of the foreign customer. So my boss, Tom Stephensen, suggested I attend the Georgia Small Business Development Center’s (SBDC) ExportGA class.” He added, “I did, and it was a great experience.” “Putt’s company was a great prospect for ExportGA,” said SBDC consultant Dimitris Kloussiadis. “He was already shipping to China. He just wanted to take the business another step higher. Many who export are testing the waters. When they see there is possibility for more growth in international markets, they start proactively marketing to their new customers.” ExportGA is designed for companies that have had some export experience, he continued.

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In Focus

World

ECONOMIC DEVELOPMENT

OPPOSITE (L-R) Francis

Wetherbee, president of Nut Tree Pecan, Inc.; taking good care of pecan trees and their crop; Port of Savannah, one of the busiest shipping ports in the country.


“These companies are looking to expand their markets or enter additional markets.” During five one-day sessions, attendees are assisted by an SBDC international trade consultant, an intern from UGA’s international business program and staff from the Department of Commerce or Georgia Department of Economic Development. “They learn how to develop their markets, find international partners and meet international standards and how to price products for export,” said Kloussiadis. They study logistics, international commercial terms, export law and finance. By the end of the course, most have attended international trade shows. “ExportGA takes a company step-by-step to proactively market its products overseas,” he said. “After every session, attendees have three weeks to practice what they’ve learned and present it at the next session. Usually by the end of the program, most companies have communicated and negotiated with potential distributors.” In 2013, ExportGA is working with 15 companies, half of which are outside Metro Atlanta. In addition to pecans, these companies export products from small aircraft to textiles and fabrics for the home and more.

When Nut Tree Pecan began exporting its product to China, “Our first year, we probably exported a million pounds of pecans,” said Wetherbee. “Our second year, we exported 5 million pounds. This year, our fourth, we expect to export as much as a record 8 million pounds.” The company is a seasonal employer, with a base staff of 10 that can rise to 40 at peak periods. SBDC international business consultant Charles Boyanton helped walk Wetherbee through the Export-Import Bank’s Export Insurance Program and the Small Business Administration’s Export Working Capital Program, through which Nut Tree Pecan obtained a loan to purchase inventory for its exports. Wetherbee recommends that all small businesses establish a relationship with SBDC. “They are a good resource. You may think you’ll never need them, but they’re very valuable when you do.” Since its inception in 1999, ExportGA has helped more than 120 companies sell in excess of $35 million all over the world. In a three-month export training program, companies can develop skills to better prepare them for merging into international markets through a series of five workshops. For more information, visit www.georgiasbdc.org.

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SBDC at a Glance HELPING SMALL BUSINESSES THRIVE Through 17 offices around the state, SBDC provides counseling assistance to existing and new small businesses­–more than 3,700 in 2012.

SBDC Client Impacts *

$217

Million in incremental sales

1,745

New jobs

$333

Million in sales saved

2,236

Jobs saved

ESTABLISHED CLIENTS

16.9%

Sales revenue increase

13.5%

Employment level increase

GEORGIA BUSINESSES IN GENERAL

4.4%

Sales revenue increase

1.3%

Employment level increase

$11.7 million

Sparking Georgia’s Downtowns The Georgia Municipal Association (GMA)/Georgia Cities Foundation/UGA 2011 study “Cities and Downtowns: Building Blocks to Recovery” found that while Georgia’s downtowns are significant economic engines for the state, too often communities do not have access to the technical assistance and resources they need to develop sustainable and prosperous downtowns. In partnership with GMA and the Georgia Department of Community Affairs, UGA is poised to assist Georgia’s communities with comprehensive strategies for reinventing downtowns. With significant expertise in all aspects of downtown revitalization, UGA can help communities apply practical, on-target solutions to developing downtowns that are robust engines for economic growth. Through the Carl Vinson Institute of Government, the College of Environment and Design, the Small Business Development Center and others, UGA provides comprehensive training, research and technical assistance to communities committed to revitalizing their downtowns.

BELOW Downtown Rome, Ga.

State and federal tax revenues generated by clients

SBDC Locations Albany Athens Atlanta Augusta Brunswick Carrollton Columbus DeKalb Gainesville

Gwinnett Kennesaw Macon Morrow Rome/Dalton Savannah Statesboro Valdosta

*2013 data, estimated impact

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ECONOMIC DEVELOPMENT DOWNTOWN

In Focus

ECONOMIC DEVELOPMENT


Training

Consultation and Technical Assistance

UGA provides a variety of customized and established training programs for elected officials, economic development professionals, board members and individual businesses or groups of businesses, including

UGA delivers high-quality, state-of-the-art technical assistance on a variety of issues for downtowns, including PLANNI NG AND DESIG N

Downtown Development Authority training

Urban design and planning

Certification training programs for downtown professionals/managers

Preservation planning

Graphic design, logos, literature

Board governance

Business recruitment and retention strategies

Financial planning

Strategic planning and visioning

Business management training for existing or new businesses (marketing, customer service, use of social media, building a management team)

Master planning

Design studios and charrettes

Geodesign

Applied Research

Community visioning

UGA conducts applied research, analysis and evaluation on numerous topics related to downtowns, including

Ordinance/code development and review

Sustainability, green infrastructure and ecological design

Marketing research services for communities interested in determining consumer preferences and purchasing patterns, business opportunities (under-/oversupply) and labor supply

Project financing and incentive analysis

Economic impact studies

Demographic studies/analysis

Site reconnaissance and landscape analysis

Program/grant evaluation services

Geographic information systems (GIS) mapping

Case studies/best practices research

Survey design, administration, evaluation

DECISION CONFE RENCI NG/PROCESS •

Facilitation

Mediation/dispute resolution assistance

Public input and participatory decision-making processes/community engagement

FI NANCIAL •

One-on-one business management consulting (business plans, access to capital, financial analysis, marketing plans, record-keeping systems, personnel systems, strategic planning)

Identifying financing assistance

VINSON RENAISSANCE FELLOWS

Three Georgia cities enjoyed enhanced downtown economic development resources in 2013 through an innovative partnership among the Carl Vinson Institute of Government, the Georgia Municipal Association and the UGA College of Environment and Design (CED). The inaugural Downtown Renaissance Fellows program, administered by Institute of Government downtown development specialist Danny Bivins, provided technical expertise for summerlong revitalization projects in

Gainesville, Milledgeville and Porterdale through the innovative use of students. Fellows drawn from CED landscape architecture scholars completed specific projects for each city during the 10-week fellowship. Projects included parking, potential grant opportunities from private foundations and entrance corridors. LEFT (L-R) Elizabeth Lawandales worked

in Gainesville, Kristi Korngold worked in Porterdale and Quynh Pham worked in Milledgeville.

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ECONOMIC DEVELOPMENT IN ATLANTA

Atlanta Office Expands UGA Program Sean McMillan became the new director of UGA’s Atlanta economic development office in July 2013. McMillan’s appointment was announced by Vice President for Public Service and Outreach Jennifer Frum and Vice President for Research David Lee, who codirect UGA’s economic development program. “The Atlanta director of economic development plays a vital role in supporting job creation throughout Georgia, which is an elemental part of UGA’s mission of public service,” said Frum. “Sean has worked with the Georgia Department of Economic Development in Atlanta for more than two decades and is uniquely qualified to oversee UGA’s Atlanta-based efforts in economic development.” The Atlanta office is located in the Centergy Building along with other UGA offices. “Sean brings a distinguished track record to this position,” said Lee. “His proven ability to achieve measurable results and to establish and maintain strong relationships with internal and external resources alike

will undoubtedly prove an asset to UGA as we strive for the continued economic betterment of the state.” While the Atlanta office will help strengthen ties with decision makers and resources in the metro area, UGA’s economic development efforts throughout the state will also grow. “Economic development is essential to the vitality of Georgia,” said McMillan. “Working with our state and local professional economic developers, we will identify opportunities to to fulfill our land-grant mission and focus on public service,” McMillan added. McMillan joined the Georgia Department of Economic Development in 1992, serving in various leadership positions. In 2008, he began work with Georgia Quick Start, the state’s nationally recognized workforce training program for new and expanding industries, serving as director of both western regional operations and Kia project operations until joining UGA.

BELOW Atlanta Economic Development Office Director Sean McMillan

ATHENS-AREA MANUFACTURERS SHARE LABOR MARKET INFORMATION Local government and business leaders now have more information about the current Athens-area labor market in the manufacturing sector. The Carl Vinson Institute of Government has released the “Report of the Wage and Benefit Survey of Manufacturers in Eleven Northeast Georgia Counties” after collecting and analyzing data from a survey that targeted more than 1,500 manufacturers in an 11-county region. The information in the report, the results of a survey requested by the Athens Area Manufacturers Council, gives firms up-to-date data on wages and benefits to guide decisions about hiring, expansion and more­— information that will help them competitively recruit and retain a high-quality workforce. Local governments, development authorities, chambers of commerce and others concerned with economic development will also find the report helpful. It may be purchased at www.vinsoninstitute.org/wage-survey.

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In Focus

ECONOMIC DEVELOPMENT


Working Together to Relieve Senior Hunger Nearly 9 million Americans over 50 face the threat of hunger and lack consistent access to safe and nutritious food. Alarmingly, the number increased 79 percent from 2001 to 2009 according to the AARP Foundation. SENIOR HUNGER COALITION COUNTS As a result of interventions through the SHC program, food insecurity rates in many ACCA programs dropped dramatically from July 2012 to March 2013.

Meals on Wheels

36%

6%

Center for Active Living

32%

3%

Grandparents Raising Grandchildren

60%

33%

BY MAEGAN RUDD SNYDER

J

essie, 88, lives alone in a small house in Athens. Growing up with several brothers and sisters and raising eight children of her own, Jessie is used to doing everything she can to make her food stretch. However, after her husband passed away and she retired from her housekeeping job, she found that her Social Security benefits would not be enough to cover her needs each month. She was worried she would have to make the decision to either eat or have heat. Unfortunately, stories like this are not uncommon in Georgia. Georgia ranks eighth in the nation for older adults at risk of hunger, with 9 percent of seniors reporting they have limited access to nutritious, safe food, also called “food insecurity.” In Athens–Clarke County (ACC), one in five—more than 20 percent— of all ACC residents are food insecure according to Feeding America. In response to these alarming statistics, UGA and community partners worked together to establish the Senior Hunger Coalition (SHC), a program that identifies local senior citizens like Jessie who need help, raises awareness of senior hunger and creates innovative, sustainable and evidence-based programs specifically targeted to these seniors. Partners in SHC include UGA’s Office of Service-Learning (OSL), the UGA department of foods and nutrition, the Athens Community Council on Aging (ACCA), UGArden, the Talmage Terrace Lanier Gardens Senior Living Community and the Food Bank of Northeast Georgia.

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Recent research from the AARP Foundation revealed that the rate of hunger has increased to nearly 1 in every 11 senior citizens above the age of 50 in the United States. This translates to more than double the number of senior citizens facing food insecurity in 2001. Furthermore, additional research suggests that older adults receiving home-delivered meals and other community-based services are even more vulnerable to going hungry. And oftentimes, no one knows. It was these shocking statistics that caught the full attention of Eve Anthony, ACCA’s chief operating officer. ACCA serves seniors in Northeast Georgia through 14 different programs, including Grandparents Raising Grandchildren, Meals on Wheels, the Center for Active Living and more. “It was haunting to think so many of our clients could be silently suffering from hunger,” said Anthony. “We knew our clients were in need. And that need far exceeded our agency’s resources and capacity. Something needed to be done, but we couldn’t do it alone. So we turned to UGA.”

C AMPUS KITCHEN AT UGA

In October 2012, Campus Kitchen at UGA officially joined the national organization, The Campus Kitchens Project. With the program’s official status, UGA became one of 33 schools that are part of the national program and the first of its kind in Georgia. At each Campus Kitchen nationwide, students

One of the first results from SHC was a standardized set of procedures for screening food insecurity among ACCA clients to adequately assess where programming needed to be altered and what interventions should be developed. The survey, based on the modified nationally validated U.S. Household Food Security Survey Model, was originally developed by Jung Sun Lee, associate professor and faculty member of gerontology in UGA’s department of foods and nutrition. Based on the food insecurity measure, approximately 40 percent of ACCA’s clients in 2011 were at risk for becoming food insecure. “The results were definitely a wake-up call for us,” recalled Anthony. Around the same time, OSL established Campus Kitchen at UGA and began developing more service-learning courses focused on addressing community food issues. Through these programs, students work with faculty members to offer solutions for food waste and food insecurity in the local Athens community. The students create healthful meals and deliver them directly to ACCA clients using otherwise wasted food collected from local grocery stores, restaurants and community gardens, including UGArden, UGA’s student-run garden. To date, Campus Kitchen

16

PUBLIC SERVICE AND OUTREACH

THE UNIVERSITY OF GEORGIA

lead efforts to combat food waste and hunger by collecting surplus food from community gardens, restaurants and grocery stores and transforming it into healthful meals. The Campus Kitchen at UGA is the first to focus exclusively on fighting food insecurity among senior citizens.


alone has provided ACCA clients with more than 7,500 prepared meals. Student volunteers, many of whom are enrolled in service-learning courses from a variety of disciplines studying food issues, also work with ACCA to help deliver summer “food bags” funded by a grant from a local foundation to provide food from the Food Bank of Northeast Georgia to Grandparents Raising Grandchildren clients that replaces the free lunches children receive during the school year. In 2013, the partnership provided families with 4,200 meals and 700 snacks during the 10-week summer vacation. “By being involved in SHC, students learn about the challenges and solutions to senior hunger and are actively helping create interventions that promote intergenerational relationships and raise awareness of issues all communities will face in an aging nation,” said OSL Director Shannon Wilder. “University researchers also have the opportunity to create evidence-based strategies for guiding nutrition and aging services and policy decisions in Georgia.” In addition to the standardized model for screening food insecurity, Lee along with Mary Ann Johnson from UGA’s department of foods and nutrition and

Nancy Lindbloom from the Georgia Legal Services Program created Georgia CAFÉ, a program that trains community advocates to assist older Georgians in applying for Supplemental Nutrition Assistance Program (SNAP) benefits. This is the first SNAP application assistance model targeted to older adults in Georgia. ACCA staff members, interns and Campus Kitchen students have been trained as advocates. “Community and university partnerships are vital for successful development, implementation and evaluation of any food, nutrition and health promotion program,” said Lee. “Communities can identify the real needs of real people while universities can provide expertise in research and evaluation.” Since its inception, SHC has distributed 13,000 meals and 80,000 pounds of food to 375 ACCA clients. As a result, with the appropriate interventions, food insecurity rates in many ACCA programs have dropped dramatically. Furthermore, one of the most important benefits has been the ability to serve more people with fewer resources as a direct result of the collaboration between the community and UGA. Much of the program has been carried out without a significant

OPPOSITE TOP A student

symbolically breaks the barriers to delivering food. OPPOSITE BOTTOM Twice a

week, student volunteers and students from various servicelearning courses gather at the Talmage Terrace Senior Living Community to prepare homecooked meals with donated foods. The meals are used for home deliveries to ACCA clients in the Grandparents Raising Grandchildren program. (L-R) Da Um and David Pearson. LEFT In 2012, Campus Kitchen

conducted its first annual Turkeypalooza with help from PSO Student Scholars. They coordinated the collection of canned goods from across PSO and the community to help Campus Kitchen create and distribute 150 food bags containing nearly 1,000 Thanksgiving meals for ACCA clients. (L-R) Jamelia Jones and Alex Newell.

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financial cost when compared with the program’s outputs. Since 2010, ACCA and UGA have spent only $5,000 in direct costs to do what would have cost ACCA $98,000 without SHC interventions. But there is always more to do, said Anthony. By 2030, Georgia’s aging population is expected to rise another 21.2 percent, and interventions like SHC will increasingly be in demand. Furthermore, ACCA recently faced a $50,000 cut in services due to sequestration, translating to a reduction of 2,718 hot meals in three programs. Though Campus Kitchen is working to fill the gaps, ACCA needs more food and financial donors. “Sustainability of the program is our first priority,” said Anthony. “We are also looking to reach clients outside ACCA, but first we need more resources.” Partners in SHC plan to continue addressing these challenges by educating other agencies on senior hunger issues and reaching out to new partners, systematically identifying where the gaps in resources are and developing creative interventions to fill those gaps. “By using research and screenings to find the most appropriate interventions, SHC can ensure that

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limited resources are used efficiently and with the most impact,” said Anthony. Moving forward, SHC also plans to increase access to appropriate and healthful food and create opportunities for social interaction to help older adults thrive, not just survive. “We have been so fortunate to be on the receiving end of SHC. I truly believe this program is a perfect example of how UGA faculty, students and programs partner with various community agencies and organizations to help apply university resources to address a significant need right here in Athens,” said Anthony. “Our agency alone does not have the resources to provide these much-needed services, and without the support of UGA and community partners, our clients would still be in need.” Make a difference in the classroom and community by donating to OSL at www.service-learning.uga.edu

BELOW Jessica Wolf, an intern

OPPOSITE Student volunteer Carol

with UGArden, UGA’s studentrun community garden, helps customers at a weekly mobile produce stand for ACCA clients.

Ann Conroy spends time with a local senior citizen over lunch.


OSL’S AMERICORPS VISTA PROGRAM OSL has the help of four members of AmeriCorps VISTA, a national service program designed to fight poverty, in serving the Athens–Clarke County community. Natalie Bouyett, Nathalie Celestin, Lindsay Davies and Debbie Mitchell each began their oneyear AmeriCorps VISTA tenure at UGA in February and have been working on local community engagement initiatives, including Campus Kitchen at UGA, Latino initiatives, UGArden and the school garden network. The AmeriCorps VISTA program is sponsored by the Corporation for National and Community Service.

UGA NOMINATES SHC FOR KELLOGG AWARD

The Senior Hunger Coalition was selected as UGA’s 2013 nominee for the Engagement Scholarship/W. K. Kellogg Foundation Engagement Award for the South. During the National Engagement Scholarship Conference at Texas Tech on October 9, SHC was recognized for an exemplary proposal at an awards ceremony. Sponsored by the Association of Public and Land-grant Universities and the Engagement Scholarship Consortium, with support from the W. K. Kellogg Foundation, the award recognizes programs that demonstrate how colleges and universities have redesigned their learning, discovery and engagement missions to become even more involved in their communities.

JEFF GORDON VISITS UGA

NASCAR driver Jeff Gordon (center) visited Athens on August 29 to join Campus Kitchen at UGA and the Athens Community Council on Aging to help feed Athens families in the Grandparents Raising Grandchildren program. Gordon’s visit was part of the AARP and AARP Foundation’s Drive to End Hunger, which was launched in 2010 to raise awareness of senior hunger.

Lunch Buddy Campus Kitchen at UGA and the Athens Community Council on Aging (ACCA) recently launched Lunch Buddy, a program in which student volunteers deliver and share meals with older adults to help them be more connected to their communities and healthier and happier in their later years. Recent studies suggest that social isolation significantly affects senior citizens who are at risk of malnutrition. Social isolation can lead to malnutrition in numerous ways, ranging from basic causes such as lack of transportation and other means of acquiring nutritious food to subtler causes such as the psychological effects loneliness can have on appetite. Similarly, studies also indicate that seniors who dine alone typically eat less food per sitting than those who dine with others. “I’m proud to work with Campus Kitchen and the ACCA,” said student volunteer Carol Ann Conroy. “The time I’ve spent one-on-one with clients through Lunch Buddy has been personally rewarding to me and certainly offers participating seniors opportunities to further engage with a community they genuinely appreciate.”

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Leading Georgia to Health Georgia ranks as one of America’s unhealthiest states, with high rates of obesity, smoking and chronic diseases such as diabetes. Improved health care is a need throughout the state and is central to maintaining a healthy workforce.

BY MAEGAN RUDD SNYDER

S

ince the Archway Partnership began in 2005, every Archway community has identified the need for improved health care as a priority. In response, Archway and the College of Public Health (CPH) formed a partnership in 2007 to make academic and student resources available to communities. Since then, dozens of students have helped strengthen community health resources by applying their knowledge to numerous projects. The most recent accomplishment of the partnership is the establishment in September 2012 of a Federally Qualified Health Center (FQHC) in Lovejoy, Ga. “The public health issues facing the state are daunting. The high disease rates affect not only the quality of life of Georgians but also the economic viability of our state,” said Marsha Davis, CPH associate dean for outreach and engagement. “The most important way we can address these issues is by working directly with

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communities, and Archway provides this mechanism.” Davis believes programs and policies that are developed directly with communities are more successfully implemented and are more effective and far more sustainable. Through internships in Archway communities, students have been instrumental in making sure these programs and policies are put in place. “A large university can seem abstract to community members at times,” said Mel Garber, Archway director. “Students infuse into the community the energy of young professionals, making the university come alive for the community. Students are a terrific higher education resource for Archway communities. They bring with them the latest neutral, objective knowledge and expertise around a given topic and the mentoring of a UGA faculty member who is also a resource to the community.”


Through the collaboration with Archway, CPH has been able to enhance the students’ workplace readiness by placing them in communities where they work on actual projects that are important to local communities around Georgia. “CPH students have been instrumental in carrying out various public health projects around the state,” said Garber. “They have worked on projects to address community issues ranging from underserved populations and mental health issues to childhood obesity and public health disaster planning. Their total impact is truly immeasurable.” Since 2009, through Archway connections, numerous CPH students have worked alongside faculty members and community leaders to help establish the additional FQHC in Clayton County. The purpose of the FQHC is to provide health care services to underserved populations in the county by offering federal aid and incentives for medical professionals already working there. The students’ work and research over the course of two years helped designate Clayton County as a lowincome Primary Care Health Professional Shortage Area in June 2012, a prerequisite for applying for a FQHC. Three months later, the FQHC was officially opened in Lovejoy, Ga. The project was recognized this spring with the Georgia Public Health Association’s Al Dohany Award for Community Service.

“During the project, I learned how to manage expectations from multiple leaders, how to engage in crucial conversations effectively and how staying passionate for vulnerable populations while maintaining professionalism can produce positive results,” said Lauren Culp, former CPH graduate assistant in Clayton County, who worked on the project for more than two years. “It further fed the fire within me that it is possible to help others and support communities through empowerment and sustainable solutions.” Students also worked in six Archway communities to compile health indicator reports that provided maps of state, local health district and surrounding county

INSTITUTE OF GOVERNMENT TRAINS PUBLIC HEALTH WORKERS

The UGA College of Public Health wanted to provide training in leadership and management techniques for public health workers throughout Georgia, and its Georgia Public Health Training Center (GPHTC) turned to the Carl Vinson Institute of Government. The Institute provides instruction in strategic leadership, dayto-day management, customer service, group dynamics and

conflict management for professionals in the state Department of Public Health’s 18 public health districts. GPHTC also sponsors training through the UGA School of Social Work and the Colleges of Public Health, Education and Family and Consumer Sciences. “We bring the best of UGA to the public health workforce,” said GPHTC Director Marsha Davis.

RIGHT Since 2009, CPH has

placed 11 master’s students in 3 of the 11 Archway Partnership communities. Students have worked on various and exciting projects ranging from the development of public health strategies and increasing access to health care, to creating community health education programs and social marketing campaigns. Through this partnership, Archway and CPH connect students with experiences that help prepare them to be engaged citizens and leaders in Georgia and beyond.

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mortality and morbidity rates for HIV/AIDS, cancer, cardiovascular disease, diabetes and more. Each report also provided a ranking system of local key indicators of health compared with the rest of Georgia. Community leaders use the reports to aid in the creation of local health plans.

ARCHWAY PARTNERSHIP

The Archway Partnership connects specific Georgia communities and the resources of UGA, facilitating a coming together of community leaders and groups to discuss each community’s needs. ARCHWAY COMMUNITIES

Candler Clayton (alum) Colquitt (alum) Glynn (alum) Grady Habersham Hart Pulaski Sumter Washington Whitfield

Health promotion and behavior students in CPH researched and developed a social marketing campaign to reduce vulnerability of Washington County senior citizens to Medicare marketing fraud by giving them information to inform decisions regarding their health insurance plans. Students also worked to develop and conduct an assessment of Medicare and health literacy throughout the county. “At CPH, we recognize the reciprocal benefits inherent in providing service to the community broadly and the public health practice community more specifically,” said Davis. “Through service, research is translated into effective practice, and in turn, practice then informs scholarship and teaching. For researchers, service infuses vitality and relevance into academic life and allows CPH to contribute to the university’s fulfillment of its land-grant mission of service to the state.” The collaboration between Archway and CPH also led to the establishment in 2008 of the first outreach position for CPH, a public health–focused Archway Professional located in Washington County. The position is similar to a traditional Archway Professional but aims to facilitate the development and coordination of appropriate responses to public health issues. Since then, Archway has also established public health professionals in Clayton and Colquitt counties.

“Our expertise in the College of Public Health coupled with the platform Archway provides—I believe we have a great model to effectively impact health in Georgia.” PHILLIP L. WILLIAMS DEAN AND GEORGIA POWER PROFESSOR UGA COLLEGE OF PUBLIC HEALTH

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“CPH would like to expand placement of public service and outreach faculty in those communities that have identified health as a priority as well as a desire to have public health professionals in their community,” said Davis. “As the CPH Office of Outreach and Engagement and our student body continue to grow, we will have more opportunities to extend our resources and student placement throughout all Archway communities.”

ATHENS HEALTH NETWORK L AUNCHES MEDIC AL DISCOUNT PROGRAM

The Athens Health Network (AHN)—a nonprofit agency at work to make a difference in Athens’ health care system for more than seven years—has launched its Health Assurance Program. This program, only the second of its kind in the United States, is modeled after the nonprofit medical discount program titled Access to Healthcare Network, currently operating in Nevada. The model works like this: a low- to moderate-income uninsured individual pays a low monthly membership fee to AHN to enroll. Members gain access to a network of providers that accept a negotiated rate. Members pay for their own costs but at a discounted rate. An assigned care coordinator helps with decisions about care by providing referrals and costs up front. AHN takes the mystery out of health care by allowing a member to plan for care and expenses, rather than react. At the August 2012 board retreat, facilitated by the J. W. Fanning Institute for Leadership Development, AHN designated the Health Assurance Program as its signature program.


Q&A ILKA McCONNELL Archway Partnership Ilka McConnell, Archway Professional in Hart County, joined the Archway Partnership in 2008. In her position, she works to connect the Hart County community to UGA resources in all 17 schools and colleges and numerous outreach units for technical assistance, research, student projects and more. How are a community’s priorities identified? A community

initially identifies needs through a series of town hall–style community meetings where people share their ideas and thoughts. Each community selects several key priorities for Archway to help address. In Hart County, those priorities are education, planning for the future, tourism development and community leadership development.

learn in the classroom to high-priority community projects with real clients they can interact with and learn from. The community benefits from the ideas, energy and expertise faculty and students bring. The collaborative nature of Archway helps community leaders address larger issues in their organizations by providing a neutral forum and regular meetings for discussing them.

What is a typical day like for an Archway Professional?

What do you most enjoy about your job? There’s always

There is no typical day! Each day is a different mix of talking with people to hear their ideas, mentoring student interns, meeting with various committees, making presentations to elected officials and community groups, learning about new issues in the community, connecting with students and faculty on campus and much more.

something new to learn. My job is to understand the various silos of information, interest and expertise in both our community and university and how they might work together to address issues and opportunities identified by the community.

ABOVE Ilka McConnell grew up in Norcross, Ga. She holds B.A.

What benefits do you feel communities have working alongside the university? What impact have you seen?

Both the university and the community benefit from working together. Archway helps connect interested faculty with communities, and student learning is enhanced through opportunities to apply what they

and M.P.A. degrees from UGA. Prior to joining Archway, she worked in the private sector in financial services and more recently at the Carl Vinson Institute of Government. BELOW Coordinated by the Hart County Archway Partnership,

a summer camp for ages 4–14 with the Hart Youth Development Resource Association included a tour for participants of UGA’s historic North Campus in a campus visit to learn more about UGA.

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Turning Doctors into Business Managers Public and private higher education join together to address a need. The Small Business Development Center and Mercer University are teaching medical residents about business. BY ROGER NIELSEN

D

octors trained at Mercer University Medical School are adding business management expertise to their deep knowledge of the healing arts through a program developed by the Small Business Development Center (SBDC) at UGA. The SBDC’s Medical Practice Management Program (MP2) last year at Mercer introduced young physicians to business fundamentals that can help them recognize growth opportunities even as they concentrate on restoring patients’ health. The MP2 regimen—available to existing practitioners as well as third-year internal medicine residents—draws from successful management training courses the SBDC developed for pharmacists and veterinary doctors. The program may expand to the medical campus in Athens, which was established through a partnership between UGA

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and Georgia Regents University (GRU), formerly known as the Medical College of Georgia. “What we’re doing at Mercer University is part of a bigger program at the Small Business Development Center, the statewide Medical Practice Management Program,” said John Maynard, SBDC’s assistant state director for capital formation and head of the medical practice management training program. MP2 instructs physicians in business basics like financial analysis, marketing, team building and medical practice work flow. The doctors evaluate an actual medical practice, collecting financial and patient data, observing work flow and preparing a written analysis. The program also features case studies that present office scenarios drawn from real examples to help the physicians learn to identify underutilized assets and the warning signs of business troubles.


SBDC approached Mercer with the MP2 idea because of Mercer’s long tradition of preparing doctors to practice medicine in small, rural practices that require business acumen as well as strong medical skills. “If a medical doctor’s business is going to survive in a rural community, he or she had better know what’s going on on the business side,” Maynard said. “Mercer not only liked it, they decided they would make it a required rotation for the department of internal medicine. “To me, that’s a great indication that they see value in what we’re providing.” The nine students enrolled in the spring 2013 rotation presented their analyses of case studies on the final day of class, expertly parsing business spreadsheets to point out the problems they had ferreted out, such as billing errors and unwise expenditures that had a negative impact on the bottom line. “This gives me a different understanding,” said Dr. David Cox, who plans to start his own rural practice in Perry, Ga., after finishing his residency at Mercer. “Besides the numbers, I learned how to manage and deal with employees.” MP2 was adapted from a practice management program the SBDC developed about a decade ago for the UGA College of Veterinary Medicine and veterinary practices throughout the country. Jeff Sanford, SBDC’s director of entrepreneurship studies, extended the program from veterinary medicine to pharmacy and teaches community pharmacy management in UGA’s College of Pharmacy. MP2 uses benchmarks established by the Medical Group Management Association to compare a client practice with a statistically sound sample of similar practices to help identify trouble areas, said Matt Lastinger, SBDC medical management specialist who works with the medical and pharmacy practice management programs. Much of the MP2 training is done with students or one-on-one with existing medical practices, Maynard said. “We help them find critical pieces of data that are already in their sophisticated computer tracking systems, data that help drive profitability,” Lastinger said. “We’re very cognizant that we’re part of an education group, and we try to educate these physicians so that they can go forward and do better,” Maynard said. “Doctors are practicing medicine, and they’re not paying attention to the business side.”

UNIVERSIT Y OF FLORIDA ADOPTS SBDC PROGRAM

In June, the University of Florida’s (UF) College of Veterinary Medicine adopted the veterinary practice management externship program created by SBDC and the UGA College of Veterinary Medicine in 2012. Through the program, students are exposed to the challenges of owning a veterinary clinic while helping clinic owners strengthen their businesses. Jeff Sanford, SBDC director of entrepreneurship studies and founder of the original program, visited UF for two weeks in June to teach the first externship enrollees and to train UF faculty so that they can continue to teach the course in the future. UGA and UF are the only veterinary colleges in the country to offer such a cohesive, comprehensive business externship to students. SBDC also collaborates with the UGA College of Pharmacy to run a pharmacy management externship program.

OPPOSITE Mercer University

medical resident Dr. David Cox gives a presentation on what he has learned in the program about how to evaluate medical practices through financial data. ABOVE SBDC’s John Maynard works

with Mercer University medical residents on learning business skills.

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GEORGIA SEA GRANT RESEARCH GRANT PROJECTS

Georgia Coastal Research Council Reconstructing Georgia’s Hurricane Record: A 260-year GIS Database of Coastal Impact Estuarine Response to Land and Water Use Changes and Development at the Georgia Coast Understanding Social Attitudes and Prioritizing Geo-Spatial Risks for Climate Adaptation Outreach in Coastal Georgia Paleotempestology of Coastal Georgia: A Study of Spatial and Temporal Variability of Hurricane Activity along the Coast of Georgia Natural Hazards, Amenities and Landuse: A Participatory Approach for Visualizing Resilient Coastal Communities Spatio-Temporal Assessment of Tidal Inlet and Stream Movements and Their Influence on Coastal Vulnerability

Fishing for Success The waters off Georgia’s coast and barrier islands are a place for fun, a laboratory for research and a source of food. Shrimp, oysters and other seafood favorites live in these waters, and fishing industries rely on innovation and current information to protect the creatures’ habitats and to increase their harvests. BY LACEY AVERY

S

uspended shrimp nets plunge into the Atlantic Ocean, making a splash in the salty water. Towed by a shrimp trawler, the bulky mesh glides through the water, skimming the ocean floor for delicacies. Shrimping has a long history in Georgia, influencing local culture and traditions, but today many shrimpers are struggling to save a business several generations worked hard to build. The University of Georgia’s Marine Outreach Programs, the Marine Extension Service (MAREX) and Georgia Sea Grant, have teamed up with local shrimpers to give the industry a muchneeded jump start through intensive training classes and participation in a federal assistance program. Once a flourishing industry, shrimping throughout the Southeast has experienced plummeting wages and shriveling profit margins. Although the largest sector in Georgia’s fisheries, America’s favorite seafood is wrestling with increased competition from imported

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ABOVE Commercial shrimping

defines the look and feel of the Georgia coast. Shrimp boats trawl the horizon, and at rest the boats’ distinctive rigging proclaims the freshness of local seafood at picturesque docks and fishing villages. And it is not just for show—Georgia shrimpers and shrimp are among the best in the nation. OPPOSITE Students from

Windsor Forest Elementary School participate in the Sea Star program at the Marine Education Center and Aquarium on Skidaway Island. The program includes an introduction to Georgia’s coast, the opportunity to touch various sea creatures and other aquarium activities.


shrimp and rising costs associated with the business. Since the mid-1990s, Georgia’s shrimping industry has steadily declined in both pounds harvested and value of production. In 1997, Georgia shrimpers landed 4.5 million pounds of shrimp with a value of $22 million, according to the Georgia Department of Natural Resources. Six years later, the industry landed only 3.5 million pounds of shrimp valued at $9.8 million. Alongside nine other southern states, Georgia shrimp qualify as an eligible commodity for a federal assistance program designed to address a major industry challenge—competition with imported shrimp. In 2010, the shrimping industry became eligible for the Trade Adjustment Assistance for Farmers (TAA) federal program. TAA offers financial and training assistance to agricultural producers and fishers whose industries have been adversely affected by international trade. The program chooses commodities that have experienced more than a 15 percent decline in the national average price or production value.

“Local shrimpers struggle to compete with imported shrimp because it is often less expensive, as well as being available year-round in uniform sizes,” said Lisa Liguori, project lead and associate director with MAREX. Shrimping is among the nation’s most valuable fishing industries. In 2011, shrimp ranked fourth in value of landings, an estimated $518 million according to the National Oceanic and Atmospheric Administration (NOAA). But not every shrimp catch by U.S. commercial fishers is dished out in the country. Much of it is exported. A lot of shrimp is imported too. The amount of shrimp imported in 2011 accounted for 31 percent of the value of total edible fisheries imports, valued at $5.2 billion. Once shrimping was approved for the TAA program, the individual states administered the training, with MAREX and Georgia Sea Grant leading the education in Georgia. “The most recent TAA program was designed to provide fishing families with the resources and skills they need to remain competitive,” said Liguori.

GEORGIA SEA GRANT INTERNS

Georgia Sea Grant and the UGA Marine Education Center and Aquarium (MECA) offer annual internships in marine education for recent graduates with a bachelor’s in biology who are looking for teaching experience in marine science and coastal ecology. The internships provide a transitional period between college and permanent professional positions or graduate work. MECA includes a 10,000-gallon teaching aquarium, nature trails

and outdoor field sites, numerous laboratories and classrooms, a museum, a gallery, a dormitory and a full-service cafeteria.Interns can teach in a variety of indoor and outdoor settings through programs ranging from one hour to several days in length. MECA’s education programs are offered year-round and cover a wide variety of topics ranging from aquatic-life painting classes to maritime forest hikes to hands-on labs.

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“We took on the role of informing commercial shrimpers about the program through special classes.” Online courses focused on increasing profits, enhancing production and developing marketing opportunities to improve business models. MAREX also designed two participatory courses specifically for Georgia shrimpers: safety training and responding to consumer questions. Participants completing a minimum of 12 hours of intensive training (online and in-person at MAREX’s facility in Brunswick) and successfully developing a long-term business plan with a professional business consultant received up to $12,000 to improve their businesses. “The TAA training helped me in a positive way and gave me new strategies that I could put right to work. It opened my eyes to the future and how I could be doing things differently,” said Georgia shrimper Mickey Baxley. “Without the training, my boat would not be here, and I would be out of business, period.”

MAREX COUNTS

$42 million

Estimated economic impact in Georgia FY2012

39,500

Education participants FY2013

41 cities

Represented in educational programs FY2013

30 counties

Represented in educational programs FY2013

As the Georgia TAA program draws to a close, MAREX and Georgia Sea Grant faculty and staff have helped 175 applicants gain eligibility for this federal funding totaling $1.9 million. Regionally these efforts have enabled a staggering 94 percent of all eligible participants in the Southeast Region to complete the full program, well above the national average of 74 percent. Every Mother’s Day, shrimp boats line up in the Brunswick East River for the Annual Blessing of the Fleet, a Portuguese tradition celebrated in honor of Our Lady Fatima. This year, at the 75th Annual Blessing of the Fleet, 10 shrimp boats followed behind MAREX’s oldest and most wellknown research vessel, the R/V Georgia Bulldog, in a ceremony delivering blessings for a safe season. The event demonstrates how important the industry is to the coastal residents. Baxley said emphatically, “As hard as things are, I don’t want to get out of this business. It is my way of life, my heritage, and you don’t just sell that out.”

OPPOSITE LEFT UGA’s Marine

OPPOSITE RIGHT Katy Smith,

Extension Service and Georgia Sea Grant strive to sustain coastal Georgia’s natural resources, as enjoyed here by recreational fishers.

research coordinator at the Brunswick Station for UGA Marine Outreach Programs, thinks outside the box for office sustainability ideas and solutions.

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STUDYING SEA TURTLES

The summer of 2013 marked a decade-long partnership between the South Carolina Department of Natural Resources (SCDNR) and UGA Marine Extension Service and Georgia Sea Grant. Over the past 10 years, the SCDNR’s In-water Sea Turtle Research program has relied on the R/ V Georgia Bulldog and her crew as their research vessel and in-water scientific platform. Because these protected species spend most of their lives in the ocean, studies must be done both at sea and where they nest on land. For six weeks each summer, the Bulldog and crew spend their days and nights on the open waters between Savannah, Ga., and St. Augustine, Fla., helping scientists and managers develop an in-water sea turtle abundance index. Collected data also serve as a technical resource for additional researchers and scientific studies.


Taking Care

of

Georgia’s Coast

BY LEA KING-BADYNA

When Katy Smith began working for the Marine Extension Service (MAREX) and Georgia Sea Grant 14 years ago, the words “recycling” and “conservation” were not commonly heard inside the MAREX facility in Brunswick, which historically served shrimpers and seafood businesses along the Georgia coast. Visitors to the facility are now met with an impressive view of lush native plant demonstration gardens wrapped around a towering solar panel. That is just what is visible to the naked eye. Underground, 34,500 feet of geothermal piping provides an average $10,000 in energy savings per year. “Sustainable land use and conservation landscaping has become one of the main focal points of our program,” said Smith, water quality expert for MAREX in Brunswick. “However, we realized that we couldn’t go into the community talking about sustainability if we ourselves weren’t following ecofriendly practices.” Thus began a massive effort to implement best management practices in green facility operations, with overhauls to water and energy infrastructure and the building’s grounds. After much hard work, these Public Service and Outreach units are now serving as a working role model of sustainable office practices within the UGA community.

Their efforts have not gone unnoticed off campus either. Smith received the 2013 Sustainable UGA Outstanding Staff Award from the university’s Office of Sustainability, and Keep Brunswick–Golden Isles Beautiful dubbed MAREX’s Lea King-Badyna Environmental Steward of the Year. “In outreach work, we often find ways to blend tradition with new cutting-edge ideas. That’s the way to create practical, lasting solutions that really work,” said Lisa Liguori, MAREX associate director. “We’re trying to bring that same philosophy back with us to our offices and home to our families.” Some of these ideas include recycling far beyond conventional measures. The facility’s kitchen is filled with boxes of plastic bags, lids and caps, potato chip bags, cheese and cookie packaging, beauty products, coffee bags, ink and toner cartridges and solo cups, all to be shipped to organizations that recycle or repurpose these materials. Employees have implemented a full range of sustainable practices, from using environmentally friendly cleaning supplies to capturing rainwater in an underground 500-gallon cistern for irrigating the public demonstration garden. Following the old adage of “talking the talk and walking the walk,” MAREX feels it is important to turn the very act of work into an opportunity to teach about sustaining natural resources and minimizing environmental damage.

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ABOVE Through various

A Sea

of

Change

For Coastal Georgia Outreach

In June 2013, Mark Risse, Georgia Power Professor of Water Resources in UGA’s College of Agricultural and Environmental Sciences, became director of PSO’s newly reorganized Marine Outreach Programs. The Marine Outreach Programs unify two of UGA’s most successful coastal programs—the Marine Extension Service and Georgia Sea Grant. Risse is already infusing dexterity and fortitude into how the university extends its expertise and resources to coastal Georgia.

programs, volunteers and community members have the opportunity to work with Marine Extension Service faculty and staff to help protect and preserve Georgia’s unique coastal habitats from marine debris while exploring one of the state’s most pristine barrier islands. OPPOSITE TOP A student

scientist researches marine species at MAREX’s Shellfish Research Laboratory located on Skidaway Island. OPPOSITE BOTTOM Mark

Risse, director of Marine Outreach Programs at UGA.

BY JILL GAMBILL

For more than four decades, UGA’s Marine Extension Service (MAREX) and Georgia Sea Grant have helped coastal Georgia face its most challenging problems through research, outreach and education. By bringing these two programs under the same umbrella, UGA aims to create among the best marine outreach programs in the country. “While Georgia may not have as many miles of coast as states such as Florida or California, our programs should have comparable impacts,” said Mark Risse, Marine Outreach Programs director. “Working together allows us to capitalize on the strengths of each organization to better serve our stakeholders.” Leveraging the strength of UGA’s coastal programs is just the first of many steps that Risse plans to implement. His vision also entails improving the visibility and recognition of these programs throughout the state, country and campus community in Athens. “Coming from Cooperative Extension, one of my

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initial goals is to create better linkages between these Extension units,” said Risse. “Cooperative Extension has agents throughout the entire state of Georgia, and we need to work with them as well as with state and federal agencies and local governments to have a truly statewide impact.” Other collaborations on Risse’s short list include improving UGA partnerships with the new College of Engineering, the College of Public Health and the newly merged Skidaway Institute of Oceanography. Another is involving more students in service-learning projects that benefit coastal Georgia. Risse also plans to pursue collaborating with Savannah State University and Armstrong Atlantic State University. According to a 2012 study conducted by UGA, MAREX had an estimated economic impact of $42 million on the state’s economy, generating approximately a 16 to 1 return on state investment in the program. Risse intends to ramp up that return on investment. “One key


opportunity that I think Georgia has is in attracting high-end ecotourism,” said Risse. “Our coasts are well protected, and we need to help the state capitalize on this asset. Recreational fishers, birders, boaters and families going on vacation might prefer getting back to nature over more developed vacation destinations such as Hilton Head or Destin, if we market it in the right way.” Risse also plans to explore opportunities for economic growth with commercial fisheries and aquaculture, an area in which MAREX outreach support has always been strong. “Few people realize that Georgia used to lead the country in oyster production or that Georgia now has a plant that harvests and exports jellyfish to primarily Asian markets,” Risse said. “We need to help these industries as well as new ones that create economic growth by sustainably using the natural resources of our coastal environments.”

management, on-site wastewater treatment, water conservation and environmentally friendly landscaping will prove key in addressing these growth challenges. No less timely and important is the work helping coastal communities proactively plan for sea level rise; a recent project earned the City of Tybee Island the “Four for the Future” award from the Office of the Vice President for Public Service and Outreach and Georgia Trend magazine. “We are here to help coastal communities respond to pressing issues as well as to identify emerging issues that they will need to deal with,” said Risse. “Our marine outreach programs are critical to UGA and to the state in ensuring that research, education and outreach are ready and available to assist these communities.”

In the years to come, PSO’s Marine Outreach Programs will provide a critical link between science, education and action. With the population of coastal Georgia poised to double in the next 40 years, both MAREX and Georgia Sea Grant will seek to ensure that this growth occurs in a sustainable manner, without compromising the resources that attract people to the coast in the first place. The organizations’ expertise in low-impact development and green building practices, stormwater

“Our marine outreach programs are critical to UGA and to the state in ensuring that research, education and outreach are ready and available to assist coastal communities.” MARK RISSE DIRECTOR MARINE OUTREACH PROGRAMS

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Looking Ahead with Tybee Island Protecting natural assets through applied research and assistance while also promoting economic development is a commitment throughout PSO programs.

LEFT Commercial fishing boats

OPPOSITE TOP Jason Evans,

docked at places like Tybee Island may seem safe from rising sea levels, but the piers and other infrastructure they rely on remains vulnerable.

environmental analyst with UGA’s Carl Vinson Institute of Government, is part of a team that has helped Georgia coastal cities like Tybee Island investigate a number of methods for adapting to rising sea levels.

BELOW LEFT Rising sea levels

threaten not only infrastructure like the causeway to Tybee Island but the tourist traffic and business trade it carries to the Georgia barrier island.

OPPOSITE RIGHT St. Marys, Ga.,

is another coastal community preparing for the future by studying potential risks and solutions.

BY COURTNEY YARBROUGH

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ith a full moon looming large and low overhead, Jason Evans could start to feel the waters of the Atlantic Ocean slowly rise and begin to seep into his shoes. The problem was, he was not standing on a beach on this clear night in May but alongside the Highway 80 causeway—a busy thoroughfare that leads to Tybee Island, Ga. Evans, environmental sustainability analyst with the Carl Vinson Institute of Government, had made this trip to Tybee, one of many over the past few months with many more to come, to experience one of the highest tides of the year, which occur when the moon is full and close to Earth. As salt water continued to encroach on the road and into the way of passing cars, Evans saw for himself what the data have been showing over the past decades—sea levels are rising along Georgia’s coast and elsewhere, posing risks for public infrastructure, homes and businesses. Evans is part of a team of researchers who responded when the City of Tybee Island decided

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SHARING THE MODEL

As a result of the work of UGA’s Carl Vinson Institute of Government and Georgia Sea Grant with the City of Tybee Island to investigate long-term options for protecting property and vulnerable infrastructure on the island, leaders in St. Marys, Ga., another coastal town, organized public meetings with UGA experts to explore adaptationplanning techniques. “There are ways of adapting the natural coastline to protect communities,”

explained Jason Evans, an environmental sustainability analyst with the Institute of Government. St. Marys wanted to hear about them, and so did Fernandina Beach, Fla., which organized an exploratory meeting recently. The National Oceanic and Atmospheric Association recently awarded a grant for the work with St. Marys to proceed through a regional project, “Implementing Comprehensive Planning in St. Marys, GA and Hyde County, NC.”

to take action to prepare for a future the city knew would include rising waters. Along with partners from UGA’s Georgia Sea Grant Program and Marine Extension Service and the Coastal Resources Division of the Georgia Department of Natural Resources and with funding from the National Oceanic and Atmospheric Administration, Evans and Tybee Island began a two-year sea level adaptation planning project in February 2012. Their goals were to scientifically anticipate the levels of continued sea level rise, assess what community assets might be endangered and evaluate the costs and benefits of potential responses that would mitigate the dangers of sea level rise.

For a community wanting to continue promoting sustainable growth and economic development like Tybee, these risks posed a looming problem. The mayor and city council wanted to be proactive, but they needed information about what areas are most at risk and what kind of investments would be adequate and cost-effective to protect them. “It is the responsibility of elected officials to plan for the long-term future of the community they represent and, in doing so, to do whatever they can to help future elected officials make intelligent, well-informed choices,” said Tybee Mayor Jason Buelterman. “This study gives us an opportunity to do just that.”

What are those dangers? There are plenty, according to Evans. Just inches of vertical increase in the average sea level can lead to several feet of encroachment along the coast. The results can leave affected areas vulnerable to more flooding, powerful storm surges, beach erosion and damage to structures. On Tybee, private and public properties, roadways and utilities infrastructure could become in greater danger of damage or loss of value.

Early in the project, the city’s elected officials and some department managers met with researchers to determine what possible mitigation strategies they wanted to investigate. A series of public meetings also gave residents the opportunity to weigh in on the project’s focus. The research team used detailed maps to show parts of the island currently affected or with the potential to be affected in the future by sea level

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rise. “Public input played a crucial role in determining what the local priorities were for Tybee Island,” said Evans. “The city council and residents of the island were active in telling us what solutions met with their values and what they envisioned for the future of their community.” Eventually, five approaches were chosen for analysis— stormwater retrofits, elevated well pumps, modifications to the Highway 80 causeway, increased beach renourishment and shoreline stabilization. In the next step in the process, researchers used modeling technologies to estimate what may happen to the identified assets depending on several scenarios. They created a cost-benefit analysis tool to estimate dollar values for potential losses and possible remedies. The analysis, when finalized, will allow Tybee Island leaders to compare the advantages of different possible actions when making decisions for the future. The project also illustrates how the Institute of Government’s environmental specialists use applied research and assistance to help promote environmental sustainability and protection of the state’s natural assets. For example, the Institute provides objective, timely information to state legislators on the House and Senate Natural Resources and Environment Committees during its Georgia Legislative Environmental Policy Academy. The Institute also contributed significantly to the development of Georgia’s water supply plan to help identify future water sources for a growing population and funding sources for reservoirs and other water sources. The researchers on the Tybee Island project presented their preliminary findings before the city council in March and are currently working closely with the city’s Community Resources Committee, the emergency management coordinator and the Beach Task Force to continue improving upon the report, to be finalized and released in January 2014. At that point, Tybee officials will have important data at their fingertips to help them choose a course of action that matches their community’s goals and helps preserve the island’s prosperity and natural resources in the decades to come.

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CHILDREN’S PROGRAMS PSO work extends all the way to pre-K children throughout the state with special programs, camps and other resources. Through these programs, PSO introduces children to service and ways they can make a big impact in the state. Some examples include the following: •

The UGA Marine Extension Service and Georgia Sea Grant recently launched a program called Reading Between the Lines: Marine Debris Education for Children in Georgia. The project educates children about the sources and impact of marine debris. (marex.uga.edu)

Through a variety of programs, the UGA Marine Education Center and Aquarium on Skidaway Island teaches elementary school students from around the state about Georgia’s coast with numerous aquarium activities. (marex.uga.edu)

The State Botanical Garden of Georgia offers weeklong environmental education camps each summer that allow children to participate in hands-on science experiments, hikes, nature crafts and more. (botgarden.uga.edu)


Q&A J. C. POYTHRESS The State Botanical Garden of Georgia

CHILDREN’S GARDEN

The schematic design for the Alice Richards Children’s Garden at the State Botanical Garden of Georgia was completed this year.

The State Botanical Garden of Georgia (SBG) has funded assistantships for numerous graduate students over the years in conjunction with UGA’s department of horticulture. J. C. Poythress joined SBG in fall 2012 from the North Carolina Botanical Garden (NCBG) at the University of North Carolina at Chapel Hill. How has your background influenced your current research and career goals?

Although I grew up on a tobacco farm, I only became interested in plants from a gardening perspective when I started working at NCBG as an undergraduate. My on-the-job training taught me about the importance of native plants for ecosystem health and set the direction for my future interests and pursuits. Why do you feel conservation of plants is important? Plant conservation is about

more than just plants. Other species, directly or indirectly, depend on plants, and these interactions are interconnected and reciprocal. If we let some pieces fail, connections may be severed that we did not even know were there, and the cascade of effects causes the system as a whole to become weaker and less stable. How does your current research relate to conservation? One of the most

important functions of native plants in ecosystems is providing food for other organisms. However, insects, for the most part, are not capable of feeding on plants they have not coevolved with. This suggests that the exotic plants we often use as ornamentals do not fulfill the important ecosystem function of providing food to other organisms, at least not as well as native plants would. If we want to conserve native insects, and in turn animals that rely on them for food (like birds), we should plant more natives in our landscapes. My research relates to this question: Are all native plants equal in their ability to provide food for other organisms? OPPOSITE “The Field Trip,”

a sculpture by Georgia artist Gregory Johnson pictured here in part, welcomes visitors to the SBG visitor center. RIGHT J. C. Poythress joins

volunteers in planting native plants to help rescue them from extinction.

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Gardening for the Future The State Botanical Garden of Georgia is a beautiful place to visit, but it is so much more. The garden is also a conservator of Georgia’s native plant resources. BY MAEGAN RUDD SNYDER

GPC A AWARD

The Georgia Plant Conservation Alliance (GPCA), a network of organizations coordinated by the State Botanical Garden of Georgia at UGA, received the American Public Gardens Association’s 2013 Award for Program Excellence in recognition of its innovative and inclusive approach to plant conservation. The award was presented recently at the association’s annual meeting in Phoenix, Ariz. “GPCA is one of the bestintegrated conservation programs in the country, reaching across many individuals and institutions,” said Peter White, director of the North Carolina Botanical Garden. “What you see in this program is robust and uplifting . . . . It’s about people and the good they can do when they work together.”

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n 1977, a modest plot of small pink flowers was found growing next to a Pentecostal church in North Georgia. The flower, known as the Carolina birdsfoot trefoil, is a rare species of plant found only in the Piedmont regions of Georgia, North Carolina, South Carolina and Virginia. Although Georgia was once home to three populations of the plant, at the time this find appeared to be the last remaining stand. Many years passed without supervision of the site, and botanists believed the plant had disappeared forever. Eventually, two longtime volunteers from the State Botanical Garden of Georgia (SBG) were asked to try to relocate the historical population at the church. When they arrived, they discovered a small flower peeking out of the ground next to the air-conditioning unit. When

THE UNIVERSITY OF GEORGIA

LEFT Volunteers search for

native plants. BELOW LEFT Carolina

birdsfoot trefoil. BELOW RIGHT Native plants

grown at the Mimsie Lanier Center for Native Plant Studies, such as this rare Carolina birdsfoot trefoil, can be used to restore natural areas throughout the state. OPPOSITE SBG Conservation

Horticulturist Heather Alley worked with volunteers to bring Carolina birdsfoot trefoil seeds back to the SBG to nurse them through flowering and harvest a new generation of the plant.


Certificate In Native Plants The State Botanical Garden of Georgia’s Certificate in Native Plants program allows individuals to explore and develop interests in plant biology, horticulture, conservation and more.

The program includes a series of courses involving student participation that demonstrate the identification, cultivation, ecological significance and propagation of Georgia’s native plants. Bill, a recent retiree and longtime volunteer at the Chattahoochee Nature Center, decided to take the course to better understand the plants he was working with daily.

“The best part about the course was the opportunity for both classwork and fieldwork,” he said. “I have become more in tune to the fact that plants are the foundation for life. They are at the bottom of the food chain; they make our oxygen. It is my belief that anything we can do to keep them alive and move them along is good. If I can help conserve my little corner of the world, I am happy to do that.”

the church congregation became aware of the rarity of the flowers, they took on a special meaning for them. Working with other conservation volunteers and SBG staff, the congregation has been able to protect the plot through the years as well as help establish an additional population at the Garden. In addition to the trefoil, more than 700 plant species are at risk in Georgia. And nearly 160 plant species native to Georgia are listed as endangered, threatened or rare at the federal or state level with the very real possibility of disappearing from the state and the world. Over the past several years, SBG has established numerous programs and projects to proactively address issues of plant conservation in the state. “Georgia has one of the largest, most diverse floras of any state east of the Mississippi River,” said Wilf Nicholls, SBG director. “From the mountains in the northwest to the coastal salt marshes, from swamps to granite outcrops, Georgia has biodiversity to be celebrated, cherished and conserved. But fulfilling that role is daunting.” Taking the need for native plant conservation very seriously, in 1995 SBG partnered with Callaway Gardens, the Atlanta Botanical Garden, the Georgia Department of Natural Resources and others to create the Georgia Plant Conservation Alliance (GPCA). SBG serves as the partnership’s headquarters, and the staff coordinates all programming. GPCA is a vehicle for initiating and effectively managing statewide conservation projects, oftentimes in close cooperation with neighboring states. Almost 20 years later, GPCA now works with more than 70 rare and endangered species in Georgia and collaborates with more than 36 gardens, organizations, universities and agencies.

STATE BOTANICAL GARDEN COUNTS*

200,000

Visitors

8,647

Program participants

31

Students supported

$1.2 million

External funds generated

$25.8 million

Economic impact

*2012 data

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“GPCA has changed the way people in Georgia view conservation,” said Jim Affolter, SBG director of research. “In the past, conservation horticulturists worked mostly with their own internal staff. Now, through GPCA, conservationists across the state come together with a mission focused on preventing the extinction of Georgia’s rare plant populations. Other states have adopted our model, and several states have contacted us for advice.” In the past two years alone, GPCA has made a significant impact in the state by recovering and establishing a large population of Helianthus verticillatus, a species almost gone in Georgia, and safeguarding 36 other imperiled species. GPCA is also making major progress on a long-term effort to reintroduce populations of mountain bog species. But, the partnering organizations do not want all the credit. “Our volunteers deserve much of the credit for the progress and impact GPCA has made on the state,” said Jennifer Ceska, conservation coordinator at SBG. “Our volunteers are integral to almost every project. They have actually saved local populations of plants from destruction.” The official volunteer organization of GPCA is the Botanical Guardians, but many volunteers serve through other GPCA member institutions. Numerous UGA student volunteers, interns and graduate assistants also participate in GPCA. The volunteers have monitored species in the field, worked on habitat improvement and developed education programs. At SBG, GPCA has also led to the establishment of additional resources and programs focused specifically on conservation. In 2007, SBG introduced a Certificate in Native Plants program to teach individuals how to identify,

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cultivate and propagate Georgia’s native plants through participatory learning. The Mimsie Lanier Center for Native Plant Studies officially opened in 2012 for the purpose of providing nursery, safeguarding, research and instructional space for the garden’s rare and native plant collections, and in collaboration with the UGA department of horticulture, SBG now offers a service-learning course in which students work with garden staff on actual endangered plant and habitat restoration projects. Moving forward, SBG plans to continue building its conservation program and strengthening its role in GPCA. “Among other things, we are looking for ways to collaborate with a broader network of scientific disciplines, including wildlife biologists and hydrologists,” said Affolter. “We also want to work more directly with endangered species in the context of their host communities. We plan to involve more interns and students as well.”

ABOVE LEFT SBG provides

OPPOSITE The 2013 class of

children an environment where they can enjoy and learn from the extensive plant collections as well as from the natural areas and trails.

Pulaski County’s leadership development program, Pulaski Tomorrow, participated in a module focused on making group decisions. Daniel Mullis, member of the 2011 class and former participant in the Fanning Institute’s Train-theTrainer program, facilitated the module.

ABOVE RIGHT Visitors enjoy the

Physic Garden, part of SBG’s International Garden.


Partnering to Prepare Community Leaders A common theme repeatedly appears across Georgia communities—the need for local leadership development. In response, the Archway Partnership and the J. W. Fanning Institute for Leadership Development have formed a natural collaboration. BY MAEGAN RUDD SNYDER

W

hen an Archway Partnership program was established in Pulaski County (Hawkinsville), the community identified the need to prepare and engage new and emerging leaders as an early priority. “In our first meeting with Archway, representatives looked across the table at one another and recognized they had held leadership positions for too long,” said Manse Jennings, senior executive vice president for ComSouth Telecommunications and member of Pulaski County’s Archway executive committee. “We also recognized that people who wanted to emerge as leaders had not been properly supported in the past. These same thoughts were echoed by community members in our first listening session.”

In response, the Archway committee called on the J. W. Fanning Institute for Leadership Development in late 2009 to conduct a series of Train-the-Trainer sessions to help community members design a leadership program and train individuals who would serve as instructors, facilitators and mentors. The progressive curriculum was aimed at encouraging civic investment among a diverse group of previously untapped leaders. “Fanning and Archway created a seamless network of support that community members knew they could rely on every step of the way and that would ensure the program would be of the highest quality,” said Jennings. “They helped us take a leap, and Pulaski Tomorrow was born.” Since graduating its inaugural class of 21 participants in 2010, Pulaski Tomorrow has trained 70 community members through the intensive five-week course in areas related to understanding leadership, communicating effectively, building communities through collaboration and more. Participants have ranged from downtown business owners to local youth ministers to college students and recent graduates. The community is fully engaged in the process, and the fourth class of Pulaski Tomorrow will graduate in October.

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“Pulaski Tomorrow has had tremendous impact in our community,” said Jennings. “People have been motivated to participate at all levels, from serving on government and community boards to creating new programs to work with our youth. There is a connection between the graduates; they are like-minded in their approach to community life.” Already, Pulaski Tomorrow has contributed to the quality of life in Hawkinsville and Pulaski County. The next step, said Jennings, is for the program to be seen as a “stepping stone to success,” as graduates become even more respected for the training they received through leadership positions in churches, schools and community activities. Currently, Pulaski Tomorrow is working with the Fanning Institute on developing a youth community involvement program that they hope to pilot this fall. They are also in the process of creating their own 501 (c)(3) and officially separating from Archway—an Archway goal and a critical step in the long-term sustainability of the program, according to Pulaski County Archway Professional Michelle Elliot. “It’s pretty hard for me to explain the growth that has taken place here in just two years,” said Elliot. “There are obvious signs like a logo and sponsorships, but the biggest accomplishment is that the community took on perhaps its greatest weakness and is well on its way to defeating it.”

FANNING’S SUMMER PROGRAMS BUILD YOUTH LEADERSHIP While many headed for summer vacations, high school students from around Georgia gathered at the J. W. Fanning Institute for Leadership Development to participate in a variety of youth leadership development experiences. As summer ended, nearly 140 youth had participated in 2- to 10-daylong programs at UGA. To learn about college life, students lived in dorms, ate in dining halls and visited numerous sites on campus, and many even experienced a mock lecture. College students, as program mentors, provided additional insight into college life, and representatives from admissions and financial aid talked to participants about the admissions process. Fanning partnered with the Franklin College of Arts and Sciences, which provided the academic content for the summer programs: College Bound, a six-day residential

experience designed for youth who are in foster care, homeless, recently adopted or emancipated; funded by the nsoro Educational Foundation. Clarke College Readiness, a three-day program

BELOW Youth participating in Fanning’s Leadership ¡Sin Limites! program

visited the Georgia Museum of Art on the UGA campus as part of a college-readiness experience.

for youth in the Clarke County Mentor Program who are referred by the Clarke County School District and the Clarke County Mentor Program. Project GRAD, a five-day program designed

collaboratively by Fanning and Project GRAD Atlanta for top rising seniors in the Atlanta Public Schools system. Leadership Without Limits, a 10-day residential

program for migrant youth from around the state that is funded by the Georgia Department of Education’s Migrant Education Program. Leadership ¡Sin Limites! (Without Limits!),

a five-day program for youth interested in issues that affect the Latino community. Participants implement a community service project and return to campus in January to make presentations about their completed projects.

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Q&A MATT BISHOP J. W. Fanning Institute for Leadership Development The J. W. Fanning Institute for Leadership Development is being reinvented—a new name, a new mission and a new director. The 28-yearold institute is widely known across the state for building leadership in communities, youth and nonprofit organizations. Matthew L. Bishop became director of Fanning on December 1, 2012. Bishop, a native of Southwest Georgia, earned M.P.A. and Ph.D. degrees from UGA. You’re a ninth-generation Georgian. Do your deep roots in Georgia have anything to do with your interest in public service? I owe my commitment to service to my dad and

my mom who served tiny communities in southwest Georgia—my dad as a minister and my mom as a church organist and community volunteer. My parents were involved in all sorts of community activities beyond the church, and when you’re part of a minister’s family in a little town like Lumpkin in Stewart County, service to the community is part of growing up. What have your first priorities been as director of Fanning?

The first was to outline our strategic vision, which I’m proud of. Simply put, we work with communities, youth and organizations to address leadership development training and education needs in Georgia and beyond. For community leaders, we provide training on leadership development and then the application of that training to various community settings.

For nonprofits, we help executive directors and professional associations better serve their organizations and constituencies. For youth, we focus on providing at-risk populations, who face steep hurdles in terms of college and workforce readiness, with leadership skills training. What do you see as leadership challenges in the state?

Leadership is about moving beyond the not-so-civil discourse all around us, setting aside personal agendas and having difficult conversations about difficult issues that address difficult problems effectively. No one understood that better than our namesake, Dr. J. W. Fanning. We continue his legacy by working throughout the state to create opportunities for people to have the leadership skills and abilities necessary to take on the important roles of leadership within their communities and organizations. ABOVE Fanning Director Matt Bishop came from UGA’s Archway

Partnership, where he served as director of operations. A graduate of Leadership Georgia, he now serves on its board. He received the 2013 Walter Barnard Hill Award for distinguished achievement in public service and outreach. BELOW James A. Joseph, former U.S. ambassador to South Africa.

LEADERSHIP AS A WAY OF BEING Hosted by Fanning and the Willson Center for Humanities and Arts, James A. Joseph, U.S. ambassador to South Africa from 1995 to 1999, visited UGA in May 2013 to discuss his approach to leadership development, “Leadership as a Way of Being: Reflections on Nelson Mandela, Servant Leadership and Personal Renewal.” Joseph said his approach focuses “not simply on what a leader needs to know or what a leader needs to do, but on how a leader needs to be.”

The Fanning Institute is currently in the process of refining the curriculum for the Leadership as a Way of Being Program to fit the context of Georgia. “This new program is the next step for current leaders with the capacity to be reenergized as leaders,” said Rich McCline, a Fanning faculty member. “Fanning is looking at the marketplace of community leaders who would be appropriate for this innovative approach to leadership development.”

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Legislature Makes Juvenile Justice Reform a Priority

“Community-based solutions to juvenile justice issues hope to provide more effective options than incarceration.” JENNIFER FRUM VICE PRESIDENT PUBLIC SERVICE AND OUTREACH

Juvenile justice reform grants were made available to Georgia counties this year, thanks to the Governor’s Office for Children and Families and the state Criminal Justice Coordinating Council. The Georgia Department of Juvenile Justice (DJJ) contacted the Carl Vinson Institute of Government about helping counties secure the grants. The Institute of Government held five regional assistance workshops to help counties with the grant application process. The grants provide counties with funds to support developing and implementing community-based alternatives to incarceration. Counties can choose from several evidence-based practices designed to help divert youth from detention centers in favor of community support and solutions such as family counseling, mental health support, substance abuse therapies and more. Separately, DJJ has asked the Institute to evaluate how the grants are implemented.

Athens Peer Court Gives Juvenile Offenders an Option The Athens Peer Court is an innovation in local juvenile justice. The program, which trains youth volunteers to serve as judges, bailiffs, advocates and jurors for the court, is a collaboration among the J. W. Fanning Institute for Leadership Development, the UGA School of Law, the Athens–Clarke County Juvenile Court and the Georgia Department of Juvenile Justice.

The program’s success has not gone unnoticed. In January, Georgia First Lady Sandra Deal observed hearings along with representatives from the Governor’s Office for Children and Families. In May, the program received the Western Circuit Bar Association 2013 Liberty Bell Award. The program was also nominated for the Georgia Council of Administrators’ Program of the Year Award.

Since March 2012, 61 student volunteers have completed training and 118 first-time offenders have opted to have their cases decided by the Athens Peer Court. Volunteers develop skills in public speaking and leadership, serve their community and gain perspective on juvenile crime.

Athens Peer Court is the fourth of its kind in Georgia and the only one listed by the National Association of Youth Courts. The program was established with financial support from the Governor’s Office for Children and Families.

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Strengthening Nonprofits: Girls Inc. Girls Inc.—a national youth-serving organization—is one of nearly 40 nonprofits that the J. W. Fanning Institute for Leadership Development has worked with in the last year. BY KATHLEEN CASON

E

ver since the 1996 Summer Olympics in Atlanta, Georgia has been undergoing a population boom—an 18 percent increase from 2000 to 2010. Diversity has increased as well. In 1980, Latinos made up less than 1 percent of the population. By 2010, Latinos were 9 percent of the state’s total population and are projected to be 16 percent by 2030. “It makes sense that any youth development organization would be getting in position to serve the growing Latino population effectively,” said Sandra McMillan, Ph.D., regional director for Girls Inc. in the Southeast. “We started the Latina Initiative in 2005 to focus on Latina girls as an emerging population.” Over the past five years, the J. W. Fanning Institute for Leadership Development has partnered with Girls Inc., working with local affiliates, state conferences and the national organization to help Girls Inc. recruit Latinas, ensure a relevant curriculum, provide diversity training for staff and most recently support college readiness for girls in general. Girls Inc. is a national youth-serving organization that dates back to 1864. Its programming inspires nearly 136,000 girls ages 6 to 18 across the United States and Canada to be “strong, smart and bold.”

MARITZA SOTO KEEN

Maritza Soto Keen, the lead Fanning Institute faculty member in the work with Girls Inc., was the executive director of the Latin American Association for 17 years. She received the 2012 Walter Barnard Hill Award for distinguished achievement in public service and outreach.

OPPOSITE TOP Community-based programs like group counseling

and experiences are designed to help youth avoid incarceration for offenses. OPPOSITE BOTTOM The Athens Peer Court program trains youth

volunteers to serve as judges, bailiffs, advocates and jurors for the court. First-time juvenile offenders can opt to have the Peer Court decide their cases. Photo by Lucas Underwood. TOP OF PAGE Girls from Girls Inc. of Columbus and Phenix-Russell

visited a microbiology lab as part of a campus experience at UGA. ABOVE Maritza Soto Keen works with girls from Girls Inc. Photo by

Carolina Darbisi.

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LEFT Girls from Girls Inc.

of Columbus visited UGA’s Richard B. Russell Building Special Collections Libraries as part of their campus experience at UGA. The building houses the Hargrett Rare Book and Manuscript Library, the Russell Library for Political Research and Studies and the Walter J. Brown Media Archives and Peabody Awards Collection.

In keeping with that mission, the Fanning–Girls Inc. partnership has helped the organization be strong, smart and bold, too. Bold: Reaching Out to Latinas In launching the Latina Initiative, Girls Inc. established a pilot program in three Georgia affiliates: Girls Inc. of Columbus and Phenix-Russell, Girls Inc. of Albany and Girls Inc. of Greater Atlanta. Each offered unique challenges: urban Atlanta, rural Albany and the Columbus region’s transient population because of the military base. “Understanding who your population is, who will be attending your programs and who you need to convince to let the daughters attend the programs is key,” said Damary Bonilla-Rodriguez, Ed.D., Latina Initiative project manager for Girls Inc. National. Fanning faculty, led by Maritza Soto Keen, a nonprofit leadership development specialist, helped each location understand its community resources, the pockets where the girls lived and approaches for reaching out to those girls. “I also helped the affiliates with how to work with and engage the communities, understand the culture and parental involvement and understand some of the issues unique to those Latino communities,” said Soto Keen.

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In 2010, Girls Inc. of Albany wanted to pilot a school-based program for Latina girls, but while Latinas frequented the local mall, few attended Albany schools. So Soto Keen and Fanning colleague Carolina Darbisi identified potential locations for the pilot, based in part on a demographic study by Matt Hauer of the Carl Vinson Institute of Government. They found the Latino population concentrated 45 minutes away in Tift and Colquitt counties and recommended five potential schools. They also held focus groups in the middle of a rare February snowstorm to find out what activities and issues interest the girls. “Fanning helped us determine what counties to target and identified the key partners and stakeholders who could assist us in navigating this new territory,” said LaKisha Bryant, former executive director of Girls Inc. of Albany and now CEO of the United Way of Southwest Georgia. As a result, Girls Inc. of Albany expanded its service area, and this is the fourth year the Omega School in Tift County has had programs in place. Strong: Fortifying the Organization One way the Fanning team has helped strengthen Girls Inc. is by developing and delivering diversity


training locally, regionally and nationally “to raise understanding of diversity from personal to group to organizational to community perspectives,” said Darbisi, who co-leads Fanning’s youth leadership development efforts. Diversity workshops in Georgia, Iowa, Alabama, Tennessee, Texas and Maryland locations were recorded and will be available to affiliates across the nation. Fanning helped strengthen the Girls Inc. affiliate in central Alabama in a different way. “We helped them work with their board on governance and to lay the foundation for selecting a new CEO,” said Soto Keen. “My colleague Lori Tiller and I did staff and board interviews, facilitated a retreat and put together a profile to use in the search for a new CEO. We made sure everybody felt heard.” The result: Girls Inc. of Central Alabama hired a CEO in 2010 who continues to provide strong leadership. Smart: Academic Readiness and College Access for Girls The newest focus of the Fanning–Girls Inc. partnership is college readiness. The Fanning team has just developed a resources guide related to colleges that will help high school completion and college access efforts—not just for Latinas, but all girls.

“There are 40,000 nonprofits in Georgia. One of our three main program areas is to work to strengthen leadership in nonprofits to increase their effectiveness.” MATT BISHOP DIRECTOR J. W. FANNING INSTITUTE FOR LEADERSHIP DEVELOPMENT

BELOW Carolina Darbisi, Ph.D. (second from left), leads

an activity on diversity in Tarrant County, Texas. Photo by Maritza Soto Keen.

“This new resource will help Girls Inc. affiliates look at what they have—and they have some great stuff— and make changes to strengthen the college piece,” Soto Keen said. “For example, they have great facilities that say girls are strong and bold and leaders but don’t say ‘college.’” Another way to inspire girls is to introduce them to college. And that is what the Columbus affiliate did for all its girls this past summer, bringing them to UGA for a mini youth leadership program organized by Darbisi. In addition to leadership and team-building activities, visits with admissions and financial aid and a tour of campus, the girls slept in dorms, ate in a dining hall and visited a microbiology lab, the College of Veterinary Medicine and the Richard B. Russell Building Special Collections Libraries. All in two days. “From the perspective of UGA’s outreach, I think we’re a great model of what you’re trying to accomplish,” said McMillan, a 30-year veteran with Girls Inc. “We know Girls Inc., and Maritza knows Georgia and brings her nonprofit experience. Those three pieces make a great match.”

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Educating for Success

From face-to-face to online courses, the Georgia Center offers a variety of learning opportunities for professional development and personal enrichment.

BY MAEGAN RUDD SNYDER

A

s industries continue to develop and change, workers value continuing education more than ever as a way to stay current with the latest developments, skills and technologies needed to succeed in various fields. In 2012 alone, the Georgia Center for Continuing Education at UGA had nearly 83,000 enrollments in its numerous continuing education courses, conferences, workshops and more. Through these programs and partnerships, the Georgia Center works to prepare today’s workforce with contemporary skills and to create a stimulating environment that encourages dialogue among industry peers. “We bring together students, faculty, business professionals, public service leaders and more from around the world to find common ground and exchange ideas—whether that’s through a conference or workshop or an online course to advance training,”

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said William Crowe, director of the Georgia Center. “Furthermore, our course planners are constantly partnering with experts to expand the curriculum with new courses that keep pace with today’s economy.” In April 2013, the Georgia Center launched a new course called “Using Social Media to Build Business,” authored by five faculty experts from UGA’s Grady College of Journalism and Mass Communication. Course planners recognized the need to engage the growing market of “social consumers,” as well as the reality that few universities offer continuing education courses in social media that are both affordable and open to the general public. Through collaboration with Grady College, the course was designed to help level the playing field. The new social media course is just one example of how the Georgia Center responds to the needs of its customers. The Georgia Center’s Advanced Placement


GEORGIA CENTER COUNTS (AP) Summer Institute for Teachers is another. The institute showcases the Center’s fusion of resources, partnerships and innovation to benefit learners. It equips AP course teachers with specialized training in techniques and content for preparing their students for the College Board AP examinations. In 2013, 306 educators from Georgia schools attended the institute along with participants from 14 other states as well as from El Salvador, Mexico, Morocco and Puerto Rico. Such programs seem to be contributing to progress. Over the last decade, Georgia has seen a 10.1 percent increase in high school seniors scoring a 3 or higher on AP exams.

170

Average conferences annually

1,100

Average special events annually

74,703

FY 2013 conference and special event registrations

8,000+

FY 2013 continuing education enrollments

$10 million

Estimated 2012 state economic impact

In November 2012, the Georgia Center also partnered with the Carl Vinson Institute of Government to expand the Institute’s portfolio of governmental finance courses. The most recent courses are on purchasing and introductory budget and revenue administration. So far this year, there have been nearly 500 registrations for the courses, and both the Georgia Center and the Institute of Government are seeing enrollments increase.

coordinates numerous conferences and special events each year. Offering well-equipped meeting and dining space as well as a hotel, the Georgia Center provides an educational environment conducive to sharing information and exchanging ideas.

“By continuing to expand our online course offerings—with the help of the Georgia Center— we are able to help government employees all over the nation improve their knowledge and skills in governmental finance,” said Tracy Arner, Institute of Government’s Financial Management Training Program manager.

In March 2013, the Georgia Center hosted the 37th Annual International Good Manufacturing Practices Conference, which more than 270 professionals and students in the pharmaceutical industry and the U.S. Food and Drug Administration attended. The event reflects the Center’s international audience, with people from 10 to 20 countries participating each year.

In addition to more traditional and online continuing education courses, the Georgia Center also

“Since 1976, the Georgia Center, the College of Pharmacy and the FDA have worked together on GEORGIA’S PL AN

Georgia’s Plan, the 1953 UGA proposal to the W. K. Kellogg Foundation to establish the Georgia Center for Continuing Education, advocated the creation of a program based on the belief that learning is a lifelong process. The plan promised a state-of-the-art facility equipped with the latest technologies and designed to facilitate and support the learning process. OPPOSITE A Georgia Center

conference in progress. LEFT (L-R) The UGA

Hotel and Conference Center; people having lunch at the Courtyard Cafe.

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PROFESSIONAL DEVELOPMENT AND PERSONAL ENRICHMENT

Since 1957, the Georgia Center has offered a variety of learning opportunities for both professional development and personal enrichment. Sometimes one leads to the other. For example, the Center’s Professional and Personal Development program has 14 enrichment courses that build expertise in photography and offers a photography certificate. Several people who began looking for a creative outlet through photography moved on to trying to make it a career or use it for professional purposes. A student who finished the photography certificate program acknowledged its value, saying, “My photography skills have come a long way since I started the program two years ago. I feel stronger technically, and I definitely improved my overall photography skills.” Students taking other personal enrichment courses like speed reading, jewelry design and language programs, either online or face-to-face with instructors, have also attested to the value of the courses. For some students, the course experience can introduce new ways of learning as well as new content. For example, one student reported, “This was the first online course I have taken, and it far exceeded my expectations. My facilitator was always timely in his response and consistently went above the status quo.”

2013 PSO ANNUAL MEETING On April 15, the first day of UGA Honors Week, more than 300 people gathered at the UGA Hotel and Conference Center at the UGA Center for Continuing Education for the 22nd Public Service and Outreach Annual Meeting and Awards Luncheon. PSO Vice President Jennifer Frum presented the annual State of Public Service and Outreach address, and keynote speaker Chris Cummiskey discussed economic development, the theme of the program. (For more on Cummiskey’s remarks, see pages 8–9.) The Georgia Center is a PSO unit.

AWARD WINNERS

STAFF AWARD FOR EXCELLENCE Dan Evans Tim Holcomb Linda Rhodes

ENGAGED SCHOLAR AWARD Lance Palmer

WALTER B. HILL AWARD Matthew L. Bishop Janet Bittner Lori Purcell Bledsoe Doris Miller John Worley

WALTER B. HILL FELLOW AWARD Ronnie Barentine

For a complete list of Georgia Center professional and personal development courses, see www.georgiacenter.uga.edu/ppd.

organizing and running the conference,” said Gary Dykstra, director of biomedical continuing education and strategic planning at UGA’s College of Pharmacy. “Through the partnership, we are making a dialogue happen between the FDA and the pharmaceutical industry that otherwise might not be as free-flowing,” Dykstra added. The conference is a perfect example of how public service and outreach efforts and campus partnerships play a pivotal role in helping industries locally and around the world. As one result of conversations at the conference, UGA added academic graduate certificate and degree programs in pharmaceutical regulatory affairs to prepare graduates to enter the workforce with the skills necessary to immediately oversee and manage compliance within the industry. The International Conference on Nonlinear Evolution Equations and Wave Phenomena is another example of Georgia Center partnerships that bring experts together to discuss important industry issues. For nearly 14 years, the International Association

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for Mathematics and Computers in Simulation and the Georgia Center have worked together to create a forum for top leaders in the field of mathematics. Thiab Taha, a professor of computer science in UGA’s Franklin College of Arts and Sciences, serves as the program chair and conference coordinator for the biannual conference. In March 2013 the event drew more than 260 participants from 36 countries, Taha noted. Additionally, more than 60 students, including some from UGA, attended the conference. “Having students at the conference allows them to meet face-to-face with world-renowned experts, and many leave with fresh insights on original research they want to perform,” said Taha. By enhancing professional and personal development through continuing education opportunities, including conferences, the Georgia Center and its partners are furthering UGA’s teaching mission along with its landgrant mission of public service and outreach. Eli Truett contributed to this story.


Ty Cobb Regional Medical Center Initiative. The Ty Cobb Healthcare System previously operated two acute care hospitals in Franklin and Hart counties, both of which were closing due to financial hardship. In response, leaders from both counties and the health care system worked together to consolidate the two hospitals and find a solution that worked for everyone. The result is a state-of-the-art health care campus located in Lavonia that better serves the citizens of both counties.

FOUR FOR THE FUTURE AWARDS

At the annual PSO meeting in April, Georgia Trend magazine and PSO announced the new Four for the Future Award, which recognizes community collaboration, leadership and innovation. The award acknowledges communities and regions that have worked across public-private sectors and nonprofit boundaries on challenging issues in ways that will lead to improved quality of life. 2013 award recipients: Georgia Power, Polk County and Surrounding Cities Economic Development Initiative. Thanks to a Janus Economics community assessment commissioned by Georgia Power, Polk County leaders learned they needed to improve local economic development initiatives, took the next step by developing a strategic plan and formed a team to implement the plan.

GEORGIA SCIENCE AND ENGINEERING FAIR

The Georgia Center’s outreach programs extend to youth in Georgia as well as adult learners. Some programs directly benefit secondary education. For example, the Georgia Science and Engineering Fair (GSEF) showcases original research of Georgia’s top middle and high school students. In March, the Georgia Center’s Office of Academic Special Programs hosted the 65th GSEF in Athens. The office’s director, Christine Burgoyne, manages the event, recruits judges and helps coordinate the state’s 21 regional fairs. “When students are invited to compete at the state fair, that’s the culmination of a string of achievements beginning with competition in their schools,” said Burgoyne. Winners of school and local fairs advance to the regional fairs. The best of the regional winners advance to GSEF, where 300 science professionals judge the projects in 17 different categories for thousands of dollars in prizes. This year, four GSEF winners advanced to the international competition, Burgoyne noted. Their projects ranged from research on bees in commercial apple production to modeling spatiotemporal systems.

Tybee Island, Chatham County and UGA Coastal Effort. This project is a result of a two-year study funded and led by UGA to help Tybee Island develop a plan that addresses long-term effects of rising sea levels. The information has allowed Tybee Island and Chatham County officials to identify which infrastructure assets are most vulnerable and which can be protected most cost-effectively, preserving and protecting the community’s natural resources. Readers to Leaders. In Dalton, the Readers to Leaders program focuses on getting every student reading at grade level by the third grade. A collaborative effort, the program involves leaders from every major community stakeholder, the City of Dalton, Whitfield County, Dalton Public Schools and the Chamber of Commerce. A comprehensive literacy program called the Literacy Collaborative, which was already in place in Dalton city schools, was implemented in county schools as well through an unprecedented partnership of city government, the Chamber of Commerce and the city and county school systems. Through collaboration and vision, the community’s commitment to public education will pay long-term dividends to the region.

NEW POSITIONS WITHIN PSO This summer, PSO Vice President Jennifer Frum announced new faculty in two important positions. PAUL BROOKS Associate Vice President for Public Service and Outreach

SEAN McMILLAN Director of the Atlanta Office of Economic Development

ABOVE PSO Vice President Jennifer Frum recapped PSO’s year of work and discussed next priorities in her annual State of Public Service and Outreach address.

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Public Service and Outreach Student Scholars Supported by the Office of the Vice President for Public Service and Outreach and administered through the Office of Service-Learning, the PSO Student Scholars program provides opportunities for the students to learn about UGA’s service mission. The Student Scholars program introduces students to key areas of PSO and to UGA’s land- and seagrant missions through group meetings, site visits and a 150-hour internship in a PSO unit or the vice president’s office. The goal is to provide students with a deeper understanding of PSO’s mission through meetings and outreach, help them link these experiences with their career and educational goals, and create a community of student scholars who understand the role of university outreach and engagement. Twelve undergraduate students are beginning their year as PSO Scholars for 2013–14. They have majors and minors in six of UGA’s schools and colleges and represent the geographic, ethnic and linguistic diversity of UGA’s student body.

2013–14 PSO Student Scholars, Their Majors and Internship Locations

Lemi Abdolwahb Health Promotion Georgia Center for Continuing Education Carol Ann Conroy Health Promotion with a minor in Spanish

Ayaka Matsumura Exercise and Sports Science with a minor in Spanish Office of Service-Learning Nadine Najjar Biology and Psychology Archway Partnership

Office of Service-Learning Allison Doyle Biology and Public Health Marine Outreach Programs Grant Grussing Economics, Finance and Management Information Systems Small Business Development Center

John Rodriguez English and International Affairs with minors in Arabic and French Carl Vinson Institute of Government Natalie Taylor Biology with a minor in Public Health Marine Outreach Programs

Signe Hanson International Affairs and Latin American and Caribbean Studies with a minor in Spanish J. W. Fanning Institute for Leadership Development Sarah Hughes International Affairs and Latin American and Caribbean Studies with a minor in Portuguese Carl Vinson Institute of Government

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Iesha Upshaw English with a minor in African American Studies J. W. Fanning Institute for Leadership Development Katie Zarada Biochemistry, Molecular Biology and Ecology State Botanical Garden of Georgia


VINSON FELLOW BECOMES RHODES SCHOLAR The latest UGA student to win a prestigious Rhodes Scholarship built an impressive record of achievement during her academic career in Athens, including a semester-long fellowship at the Carl Vinson Institute of Government. As a Vinson Fellow in spring semester 2010, Elizabeth Allan traveled to China for an annual training program the Institute conducts in Beijing.

ABOVE Rhodes Scholar

Elizabeth Allan. LEFT 2013–14 Public Service and

Outreach Student Scholars. TOP ROW (L-R) Grant Grussing, John Rodriguez, Sarah Hughes, Katie Zarada, Signe Hanson, Natalie Taylor. BOTTOM ROW, (L-R) Ayaka Matsumura, Lemi Abdolwahb, Carol Ann Conroy, Nadine Najjar, Iesha Upshaw. NOT PICTURED Allison Doyle.

Allan went on to receive a 2013 Rhodes Scholarship to attend England’s Oxford University, where the UGA honors student is now pursuing a master’s degree in Modern Middle Eastern Studies. Allan, the 23rd UGA student to receive a Rhodes Scholarship, graduated in December 2012 with bachelor’s degrees in Arabic, economics and international affairs as well as a master’s degree in international policy. Before graduating, Allan visited six different continents through various UGA study abroad programs, including a trip to Morocco through the State Department’s Critical Language Scholarship to study Arabic. Ultimately, she would like to serve in the State Department’s Office of Policy Planning. “I had a fantastic experience as an intern at the Institute of Government. As an intern, I traveled to Beijing, China, for the 10th Annual Joint Training Session between UGA and the Beijing Administrative College. This was a truly amazing opportunity. I was able to observe the inner workings of the Chinese bureaucracy and develop an understanding of how the Chinese government actually works,” she said. Among her achievements is that the Atlanta native was a UGA Foundation Fellow and a member of UGA’s chapter of the Roosevelt Institute, a national student-run think tank, for which she wrote papers about energy policy and education. Allan participated in UGA’s Center for Undergraduate Research Opportunities Symposium and presented the results of her research on employment dynamics at two national conferences. She also served as the codirector of the Thomas Lay After School Tutoring Program, through which more than 100 UGA students provide educational help to elementary and middle school students in Athens each semester. At UGA, she was a Presidential Scholar and a member of the Phi Kappa Phi, Palladia and Blue Key honor societies.

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ABOVE LEFT Assistant Professor

of Advertising Nathaniel Evans feeds a young calf at UGA Tifton. ABOVE RIGHT Cooling towers rise

at Plant Vogtle in Waynesboro. OPPOSITE LEFT Tour participants

Introducing New UGA Faculty to Georgia BY ELI TRUETT

As sunlight reflected brightly off the water’s surface well into the evening hours, 40 of UGA’s new faculty sat aboard the R/V Sea Dawg shrimp trawler watching the crew at work while Captain John “Crawfish” Crawford of UGA’s Marine Extension Service went after the day’s catch. As the net was emptied into the boat, Assistant Professor of Biology Tessa Andrews recorded its diverse contents, which included sponges, numerous varieties of fish and a stingray in the middle of giving birth, in addition to the horde of crustaceans it was designed to catch. In accordance with state laws—and the standard ethical code of all self-respecting fishers—all the unneeded booty was returned to the sea. For Andrews and the other new faculty members (most of whom are not Georgia natives), visiting the state’s coastal and cultural regions was a revelation of sorts, imparting an instant sense of Georgia’s geographic and industrial diversity. Throughout a five-day, 1,000-plus-mile bus tour of the state called the New Faculty Tour, faculty members were exposed to knowledge and experiences sure to convince even the most skeptical newcomer that Georgia has everything it takes to be successful. The tour’s stop on the Georgia coast was just one eye-opening experience for the participants. An

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visited the State Capitol. OPPOSITE RIGHT Assistant

Professor of Biology Tessa Andrews logs the day’s catch under the guidance of Anne Lindsay, associate director for marine education for MAREX on Skidaway Island.

annual initiative before it took a five-year hiatus, the tour was revived by UGA’s Office of the Vice President for Public Service and Outreach this year. This year’s group visited sites that feature economic development efforts throughout the state and UGA’s mission of public service and outreach, as well as PSO contributions to economic development. The tour included numerous stops hand-picked to give new faculty an immersive and memorable overview of Georgia. In line with the tour’s theme of economic development, participants had ample opportunities to see some of Georgia’s industrial and agricultural leaders in action. High-profile, major economic companies such as Georgia Power in Atlanta, Kia Motors Manufacturing in West Point, Georgia Biomass in Waycross, Gulfstream Aerospace Corporation in Savannah and Vogtle nuclear power plant in Waynesboro each hosted guided tours through their landmark facilities, providing thorough analyses of their respective roles in Georgia’s economy and engaging the new faculty in discussion. The tour also visited some of Georgia’s agricultural touchstones. For one, Jaemor Farms in Alto fed participants a delicious breakfast that included the farm’s own hand-picked blackberries while speakers


explained the importance of agriculture to the state’s economic well-being. More information on the importance of farmers worldwide and eyebrow-raising facts about Georgia’s agricultural impact—Georgia is currently ranked first in the nation in overall value of poultry production, for example—left the members of the tour impressed with how vital Georgia’s agricultural sector truly is. This theme appeared throughout the tour, and more specifically in the context of UGA’s interrelated role as a land-grant university, when the tour visited UGA’s agricultural satellite campus in Tifton. There, the tour members got a glimpse of UGA Tifton’s pastures and dairy facilities, seeing the milking of commercial cattle up close and even feeding young calves themselves. Additionally, at each stop on the tour, prestigious guest speakers addressed the participants. UGA President Jere Morehead and Chairman of the Board of Regents of the University System of Georgia Dink NeSmith joined the group on the first day, providing an introduction to the significance of the tour as well as some of the evening’s key speakers, who included Regent Philip Wilheit and Morehead himself. University System of Georgia Chancellor Hank Huckaby spoke to the group at the Centergy building, and newly appointed head of UGA’s Atlanta economic development office Sean McMillan, who formerly worked with Georgia QuickStart as director of western regional operations and Kia

project operations, spoke to the group at the Kia manufacturing plant in West Point. Other guests and speakers were University System of Georgia Regents Rusty Griffin, George Hooks and Don Waters along with prominent figures in Georgia politics—including several state legislators as well as Secretary of State Brian Kemp and Lt. Gov. Casey Cagle, who spoke to the group at the Georgia State Capitol. Their remarks provided the tour a different but equally important angle on economics and public service in Georgia through the lens of public policy. Tessa Andrews was impressed with much more than getting to see baby stingrays being born. “This tour taught me more about Georgia in one week than I had managed to learn on my own in 14 months of living here,” says Andrews, who is originally from Miles City, Mont. “I learned so much about Georgia’s politics, history, culture, economics and geography, and it made me recognize the major differences between my background and the background of many of my students. I think that’s crucial to being a good teacher, and this trip motivated me all the more to learn about my students’ individual histories and perspectives.” The tour will be offered every other year in early August to help connect new faculty with their new home state and all its opportunities for engaging in ways that both serve Georgia and feed their teaching and research. See http://outreach.uga.edu/faculty/ new-faculty-tour for more information. 

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Q&A JoBETH ALLEN Public Service and Outreach Fellow PSO Fellowships allow professors to immerse themselves in the work of a PSO unit for a semester, conduct research and apply their expertise to outreach initiatives. They also use the knowledge gained from these experiences in their academic and research courses. JoBeth Allen, language and literacy education professor in the UGA College of Education, used her fellowship to lead workshops that continue building long-lasting family-school partnerships in communities served by PSO’s Archway Partnership. What project did you work on through your fellowship?

I worked with two Archway communities, Pulaski County and Dalton–Whitfield County. The demographics, histories and priorities of the two communities were markedly different, which made for a fascinating year. In one, the focus was on finding a community space for students after school when two existing programs ended. In the other, we designed a three-year plan for an innovative library program that focuses on a digitally inclusive community and a program that supports student literacy learning through family-community partnerships. What impact has your project had in the communities?

Though it is hard to measure after only a year, communities have made significant progress in bringing diverse stakeholders together to create family-school-community partnerships for student learning, support efforts of teachers to include

families in literacy instruction, envision new ways for the public library to reach out to underserved populations and more. What did you most enjoy about your fellowship?

The people. I have never had the opportunity to discuss school-community relationships with so many stakeholders. These communities are doing everything they can to support students and families. How did your experience translate into the classroom?

Working in these Archway communities to address needs and interests identified by community members is not only part of the core mission of UGA. It is also the highest form of professional development for me. I refer to initiatives in my classes frequently, and students are always intrigued by the complex situations and creative approaches to change.

ABOVE JoBeth Allen visits

“Communities have made significant progress in bringing diverse stakeholders together to create family-schoolcommunity partnerships.” JoBETH ALLEN, PSO FELLOW

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with one of the children likely to benefit from her work as a PSO Fellow helping build family-schoolcommunity partnerships. OPPOSITE TOP Jack R. Wells

community housing. OPPOSITE Kim Skobba at Jack

R. Wells community housing after demolition.


SERVICE-LEARNING FELLOW

Kim Skobba Kimberly Skobba was one of eight UGA faculty members selected to participate in the Service-Learning Fellows program in 2012. The Service-Learning Fellows program is designed to help faculty integrate servicelearning into teaching, research and outreach work. Service-learning enriches students’ educational experiences, helps prepare them to be more engaged citizens and has a positive impact on the communities in which they work. Service-learning is increasingly becoming a fundamental teaching and learning method in higher education, and Kim Skobba believes it is one of the most effective educational tools available for creating a positive social impact. As an assistant professor in UGA’s department of housing and consumer economics, Skobba has spent the past year engaging her students with prominent concerns facing the Athens community. In her field, service-learning is a natural fit for her teaching philosophy and the courses she teaches— Housing and Community Development, and Managing Nonprofit and Special Community Housing.

and former Wells residents, her students are exposed to the residents’ unique and varied perspectives firsthand and emerge from their work with a deeper understanding of community issues close to home. “I feel it is important to make the living conditions of Athens residents visible to students,” said Skobba. “Athens–Clarke County has one of the highest poverty rates in the country, and without affordable housing, low-income individuals, families with children and seniors are at risk of living in substandard housing, living doubled-up or being homeless.” “These housing problems are often hidden from the public,” she added. “One of the primary aims of my work over the last year was to dispel the stigma of living in public housing—something many of the residents of Jack R. Wells clearly identified as a desired outcome of the class project.” To further explore the benefits of integrating servicelearning into the curricula, Skobba is currently working on a project focused on students’ perceptions of public housing residents before and after taking part in the service-learning course.

In 2013, Skobba spearheaded a large-scale student project centered on the growing concerns of Athens’ Jack R. Wells public housing residents. In line with a national public housing policy model that is quickly becoming the norm, the Jack R. Wells community housing was demolished during the summer of 2013 and replaced with mixed-income housing in an effort to improve general housing and neighborhood conditions. For fostering a more comprehensive understanding of public projects and their many farreaching implications, Skobba sees the rebuilding of the Jack R. Wells community as a perfect case study for her students to examine through both active participation and in-depth analysis. Skobba considers economic and social concerns to be fundamentally inseparable in her field. Through her work, she emphasizes that effectively connecting with public perception is essential to effecting any measurable positive change. It makes sense, then, that interviewing is her preferred means of collecting data. By conducting extensive interviews with current

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OFFICE OF THE VICE PRESIDENT FOR PUBLIC SERVICE AND OUTREACH Jennifer Frum jfrum@uga.edu 706-542-3352

Steve Dempsey dempsey@uga.edu 706-542-6045

Paul Brooks pjbrooks@uga.edu 706-542-6167

Gwen Moss gmoss@uga.edu 706-542-7284

UGA Atlanta Economic Development Office Sean McMillan smcmilla@uga.edu 706-340-9787

PUBLIC SERVICE AND OUTREACH UNITS ARCHWAY PARTNERSHIP

MAREX works to increase the efficiency of existing marine industries,

The Archway Partnership establishes long-term relationships with selected communities to identify the issues they face and then coordinates UGA faculty, staff and other resources to help them address their community and economic development needs. Eight counties in Georgia participate; three have already graduated from the program.

to identify new industries that do not harm the environment and to increase public awareness and understanding of coastal ecosystems. The programs delivered through locations in Athens and Atlanta and on the coast extend economic and cultural benefits throughout the state and region.

Mel Garber | mgarber@uga.edu | 706-542-1098

to Georgia as well as other research that has a national scope.

CARL VINSON INSTITUTE OF GOVERNMENT

The Carl Vinson Institute of Government provides training and development, specialized assistance and data-driven studies to help governments throughout Georgia and the world become more efficient, more responsive and better managed. Laura Meadows | lmeadows@uga.edu | 706-542-6192 GEORGIA CENTER FOR CONTINUING EDUCATION

The Georgia Center for Continuing Education Conference Center and Hotel is a 300,000-square-foot, comprehensive public service educational unit that annually enrolls more than 100,000 adults in its on-site and distance-learning programs. Other activities for the campus, community and state serve an additional 100,000 people each year. Bill Crowe | william.crowe@georgiacenter.uga.edu | 706-542-3451 J. W. FANNING INSTITUTE FOR LEADERSHIP DEVELOPMENT

The J. W. Fanning Institute for Leadership Development works with communities, nonprofit organizations, professional associations and youth to help develop knowledgeable, skilled and committed leadership that will enhance community and economic development in Georgia communities, the nation and beyond. Matt Bishop | mlbishop@fanning.uga.edu | 706-542-6201

The Marine Outreach Programs include the Marine Extension Service (MAREX) and the Georgia Sea Grant Program.

PUBLIC SERVICE AND OUTREACH

Mark Risse | mrisse@uga.edu | 706-542-5956 OFFICE OF SERVICE-LEARNING

The Office of Service-Learning supports UGA faculty members in creating and expanding service-learning opportunities for students in campus-based and study abroad courses. The unit also cultivates community-based partnerships that respond to expressed community needs. The Office of Service-Learning reports jointly to the Office of the Vice President for Public Service and Outreach and the Office of the Vice President for Instruction. Shannon Wilder | swilder@uga.edu | 706-542-0535 SMALL BUSINESS DEVELOPMENT CENTER

The Small Business Development Center provides a wide range of educational opportunities to small business owners, potential entrepreneurs and community leadership organizations that support efforts to create, sustain or expand business ventures. Allan Adams | aadams@georgiasbdc.org | 706-542-2762 STATE BOTANICAL GARDEN OF GEORGIA

The State Botanical Garden of Georgia provides the public of all ages and UGA faculty and students opportunities for recreation, events, research and learning through its natural areas, display gardens and building spaces. Wilf Nicholls | wilfnich@uga.edu | 706-542-6131

MARINE OUTREACH PROGRAMS

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GEORGIA SEA GRANT sponsors research that addresses problems unique

THE UNIVERSITY OF GEORGIA


Don’t wait another whole year to learn how UGA is serving the state. Check out our website at outreach.uga.edu, follow us (and like us) on Facebook, read the faculty and student blogs and follow PSO Vice President Jennifer Frum on Twitter.


UGA PUBLIC SERVICE AND OUTREACH IS

A national leader in university outreach. The leader in bringing the university’s resources to each of Georgia’s 159 counties and 500+ cities and around the world. Eight units providing diverse services: Archway Partnership, Carl Vinson Institute of Government, J. W. Fanning Institute for Leadership Development, Georgia Center for Continuing Education, Marine Outreach Programs (Marine Extension Service and Georgia Sea Grant), Office of Service-Learning, Small Business Development Center, State Botanical Garden of Georgia. Actively involving UGA students and faculty in outreach through partnerships with all 17 schools and colleges. Looking ahead with new strategies to help Georgia excel in meeting complex 21st-century challenges. Contributing to Georgia’s well-being and prosperity by helping create jobs, develop leaders and address pressing issues.

OFFICE OF THE VICE PRESIDENT FOR PUBLIC SERVICE AND OUTREACH

Treanor House | 1234 S. Lumpkin St. University of Georgia | Athens, GA 30602-3692

UGA Beyond the Arch: The Year in Review 2012-13  

The Office of the Vice President for Public Service and Outreach at the University of Georgia presents the Year in Review, 2012-13.

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