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a STRATEGY T H E C O L L E G E ’ S S T R AT E G I C P L A N F O C U S E S O N I M P R O V I N G T H E H E A LT H O F I N D I V I D U A L S A N D C O M M U N I T I E S I N A L A B A M A . By Leslie Zganjar

THE COLLEGE OF COMMUNITY HEALTH SCIENCES began a strategic planning process in fall 2012 to develop a five-year plan that builds on the College’s deep roots in primary care and family medicine education while responding to the changing health care needs of communities. A plan was developed during an intensive nine-month process, in consultation with the firm CFAR Inc. and guided by a Core Team and Steering Committee that included College faculty, clinical staff, administrators, alumni, community leaders and others. The goal was to create a shared vision of how best to achieve the College’s mission of primary care, education and research in a health care environment that is shifting 20

from reactive and illness care to prevention, and to develop a road map for how the College can achieve that vision. Now the College is transitioning the work of strategic planning into the work of implementation. “This is the beginning of a journey,” says Dean Richard Streiffer, MD. The College’s previous mission statement focused on providing “the physicians and expertise needed for accessible, high-quality and compassionate health care for the citizens of Alabama … with a special emphasis on rural areas.” Since its founding in 1972, more than 400 family physicians have completed the College’s residency, with 50 percent practicing in Alabama and half of those in rural areas. The

On Rounds Spring 2014  

Community Report - 2013

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