DAWSON INDUSTRIAL DESIGN 2014
Design is about leaving the world a better place than when you arrived.
Table of Contents
1 2 3 4 5 6
CLEAT FLIP FORK COLOR BOMBS PRECOR V SKILLS ABOUT ME
CLEAT GROUP PROJECT - SPRING 2013
FINALIST BOSTON DESIGN MUSEUM STREET SEAT DESIGN COMPETITION
OBJECTIVE Rethink the humble public bench and design an iconic bench or â€˜street seatâ€™ for around the Fort Point Channel in Boston.
HOW CAN SEATING IMPROVE THE LIVABILITY OF THIS BURGEONING URBAN AREA, WHILE BEING SOCIALLY AND ENVIRONMENTALLY CONSCIOUS?
RESEARCH Demographic research helped us to understand and better empathize with the users who will be interacting with the product as well as the environment that it will be located in. We discovered that the main user will be tourists visiting the area who value strong and unique asthetics over daily utility.
INSPIRATION We took a great deal of inspiration from the nautical history of Fort Point Boston, specifically from the older wooden boats and the traditional â€˜hornâ€™ cleat used for centuries in the area. This element of the cleat had a large influence on our final design.
IDEATION Over the next few weeks we brainstormed ideas in varying materials, forms, and functions. After we established a direction we wanted to explore we started ideating in both hand sketches and physical models.
REFINEMENT After selecting a design direction to follow based upon one of my sketches, we set out to refine the form of the design as well as explore possible details and features to implement.
CLICK TO PLAY PROCESS VIDEO
MODELING As part of the competition our group make a 1/8 scale model of our final bench design, we made rough versions in foam to assure the proper dimensions and proprotion.
MANUFACTURING After being chosen as a finalist, we were given $750 to build a full scale prototype and ship it to Boston for an 8-month installation along the Fort Point pier. We contracted with GR Plume Company to help us build and finish the wood and to bend the 1/2â€? steel we partnered with Indeco Industrial Design in Ferndale, WA who graciously donated their time and materials.
CLICK TO PLAY BUILD VIDEO
1/8” stainless steel
1/2” stainless steel
FLIPFORK 5-WEEK PROJECT - FALL 2013
COLLABORATION MCNETT CORPORATION + WWU INDUSTRIAL DESIGN
OBJECTIVE Develop a new product aimed at the growing population living in urban environments. This product has to meet both the McNett corporationâ€™s vision of sustainability as well as market demands.
HOW CAN WE CHANGE WASTEFUL BEHAVIOR AND MAKE A SUSTAINABLE SOLUTION WHILE CREATING A PRODUCT THAT IS VIABLE IN A CROWDED MARKETPLACE?
OF THE U.S. POPULATION
LIVES IN AN URBAN ENVIRONMENT
RESEARCH As a group we compiled a library of research exploring every avenue of urban living. From this information we were able to better address pain points and empathise with our target market. I found particularly disturbing information in regards to the ‘throw-away’ culture of fast paced urban living.
PLASTIC UTENSILS THROWN AWAY EVERY YEAR
INSPIRATION I was inspired by the ingenuity and durability of existing utensils and tools marketed towards the camping sector as well as the ultra-utilitarian pocket knife and multi-tool products.
IDEATION I started exploring a number of solutions covering a wide array of issues and markets, focusing on ideas related to convenience and the ability to have what you need where ever your go.
REFINEMENT Starting with hand cut prototypes, experimenting with size and form to come up with a general shape before moving on to laser-cut wood ideations and finally acrylic appearance models. Throughout the process I varied the form and design language of each tool before finding a style that solved the problem in an efficent and clear way.
compact folding design
food safe and reusable
COLOR BOMBS 5-WEEK PROJECT - FALL 2013
IDEAL - CAREFULLY CURATED GOODS + WWU INDUSTRIAL DESIGN
OBJECTIVE The ReMade design challenge is a yearly project put on by the WWU Industrial Design department to design a new product out of discarded or unwanted materials in an effort to promote sustainablity and creative problem solving. After designing our product we produce a limited run to be sold through Ideal: Carefully Curated Goods retail store, who will also be providing feedback and marketing advice throughout the process. The prompt for this yearsâ€™ challenge was to create remade childrenâ€™s Toys!
How can we make better use of the millions of pounds of trash thrown into landfills each year?
RESEARCH I found in doing material research that used crayons and not recyclable and often are discarded prematurely. To achieve maximum sustainability I used the Okala ecodesign standard to calculate an ecological lifecycle assessment of my proposed product to ensure it me the highest levels of sustainabilty possible.
DESIGN FOR RECYCLABILITY
INCREASE SOCIAL EQUITY
THROWN AWAY EACH YEAR
PP Recycled back into raw material
Process the refined petroleum
Polypropelene (PP) made through a catalized polymerization process
Manufactured into various consumer products
Post-consumer PP processed into new chapstick tubes
shipped to factories
Paraffin wax made from petroleum by-product
Used crayons collected and melted back into a raw material form
Used and unwanted crayons were collected from daycares, preschools, and kindergartens.
MILLION LBS OF CRAYONS
INSPIRATION My intention was to make a product that would have an instant visual appeal for children, looking at how existing products cater to this audience was very helpful in refineing my final design.
rainbow pop-ups popsicle
IDEATION After I finalized a direction I started exploring different possibilities for containers, wax materials, manufacturing methods, and packaging designs.
REFINEMENT We proposed our top ideas to the staff at Ideal in order to receive an evaluation of the feasibility of our product from a retail standpoint.
PRODUCTION After finalizing my design and method of manufacture, it was necessary to create a feasible process for production of a consistent and quality good that would be ready for the retail market.
SALES A limited run of 100 ColorBombs were produced at a price point of $2 each (production cost of $.18 ea) and they completely sold out through the Ideal retail outlet within two weeks. The public reaction I have received from customers has been overwhelmingly positive and numerous parties have inquired about a second production run.
retail point-of-purchase display
recycled chapstick tube
100% post-consumer crayon wax retractable coloring stick
final label design
PRECOR V 7-WEEK PROJECT - SPRING 2014
PRECOR FITNESS + WWU INDUSTRIAL DESIGN
OBJECTIVE Precor is a well established brand in the fitness equiptment industry. Known for their high quality and easy to use machines. However they lag behind in innovation and have a narrow scope of the marketplace and their product. By reaching out to students for design research and inspiration, Precor is hoping to gain an outsiders perspective on the future of the fitness industry and possible product directions.
What is the future of exercise and fitness?
RESEARCH Delving deep into research of the fitness industry, I found a strong trend of technology being the driving force behind many of the fitness revolutions throughout the past century.
Virtual real ity
Xbox Kinect Leap Motion PlayStation Move
Nike FuelBand FitBit Force Jawbone Up24
Oculus Rift Virtuix Omni Sony VR
IDEATION Taking the massive amount of research and taking it into a specific design direction was no small task. The feedback received from the Precor design team was helpful in narrowing the scope of my project.
ABS plastic shell
Precor V treadmill
matching outer housing
Precor V bike machine
water bottle holder
easy to wipe-down surfaces
simulated air resistance gesture sensing cameras
textured grip handles biometric sensors
INTERFACE The user experience of the Precor V interface was paramount in creating a beautiful and functional product. Extra effort was made to maximize simplicity and make the layout clean and easy to understand.
view from Precor V bike
BIKE >simulates pedal feedback, bike lean, etc. >race against you and your friend best times
TREADMILL >simulates natural ground resistance >analyzes your running pace and adjusts automatically
EDUCATION WESTERN WASHINGTON UNIVERSITY Bachelorâ€™s Degree in Industrial Design Minor in Sustainable Design 3.30 GPA September 2010 - June 2015
Member 2011-Present Junior of the Year 2014 WWU Student Chapter Shop-Master 2013-2014 Relic Fundraiser 2012 Flex Fundraiser 2013
TYLER DAWSON is a young
designer born in San Diego California in 1991 and currently living in Bellingham Washington.
Email: firstname.lastname@example.org Phone: 360.472.0093 Coroflot: coroflot.com/TylerDawson Behance: behance.net/Tyler-Dawson LinkedIn: lnkd.in/bWA2HNG
Photoshop Illustrator InDesign Rhino Keyshot Solidworks MS Office
Prototyping Painting/Finishing Hand rendering Sketching Woodworking Metalworking Composite Lay-ups
EXPERIENCE AR Restorations
Automotive Restoration Project Lead Responsible for the organization and logistics in the maintenance, repair, and restoration of vintage and collectable cars June 2007 - September 2013
Whatcom Humane Society - Plywood Project Spring 2013
McNett Corporation - Urban Survival Fall 2013
PRECOR Inc. - Virtual Reality Exploration Spring 2014
INTERESTS // HOBBIES Automotive restoration Sustainable design Scale-model building Product repair and restoration Spray painting and airbrush Social activism eBay Sales - 1000+ Positive feedback
THANK YOU! CONTACT email: email@example.com phone: 360.472.0093