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Live Webinar  


Building Employee, Customer and Brand Loyalty  

Date & Time: Tuesday, August 21, 2012

10:00 AM PDT | 01:00 PM EDT

Duration: 60 Minutes

Instructor: Dianne Durkin

Location: Online

Price : $145.00



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(for one participant)

Instructor Profile:


Dianne Durkin President and Founder, Loyalty Factor, LLC

Corporations can work five times harder, and spend a minimum of five times more money to gain new customers, or they can keep the ones they have. The key to keeping customers satisfied and loyal is to value and train employees while making them an integral part of corporate success. From employee loyalty grows customer loyalty, which creates brand loyalty. Corporate profit levels are directly linked to customer loyalty, which remains undaunted by daily market fluctuations or poor economic predictions, according to a Gallup Poll study.

Why should you attend: In this presentation, participants learn about the relationship between employee, customer, and brand loyalty and how to create it, and what the "Most Admired" or "Best to Work For" companies have done to improve employee, customer, and brand loyalty to increase their bottom lines.

Areas Covered in the Session:




Learn effective communication strategies for monitoring the pulse of numerous constituencies Discover how to foster employee connection to the corporate message and mission Learn techniques to lead, coach, recognize, and reward employees


Dianne Durkin is the president and founder of Loyalty Factor, a consulting and training company that enhances employee, customer and brand loyalty for some of the nation’s most prominent corporations and smaller businesses. Her new book, The Power of Magnetic Leadership: It's Time to Get R.E.A.L. is the focus of this webinar. The Clarion Independent Reviewer have described it as a must read. She has more than 25 years of experience in training and development, finance, direct sales and international marketing, and is widely recognized as a visionary thinker who has a rare combination of creativity and a strong business sense. Quick to assess the core issues within a company and outline their impact on the organization and its profits, productivity and people, ...more

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Who Will Benefit: l l l

Supervisors Department Managers Leaders who are trying to implement change across their organizations

It would be really nice if you can circulate this mail to all your deserving colleagues who can immensely benefit from this program. For more information, please contact the event coordinator. We look forward to seeing you at the webinar. Best regards, Event-coordinator TrainHR

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Building Employee, Customer and Brand Loyalty