Page 1

“”

ow us on Twitter 4cyirwin

nd payroll a ng ti n u acco

Giving you the heads up....

Tracy and her team are simply brilliant. They are very friendly, always happy to help and make you feel like you are their No.1 client. If you want an accountant who cares about your business as much as you do then I cannot recommend TI Payroll highly enough.

Monthly Newsletter of TI Payroll & Accounting

01229 490343

Love football or hate it, there is one subject going to be on everyone’s lips this month and that’s the World Cup.

payroll administration

There will be talk of tactics, great goals and of course those “marmite” pundits who grace our screens between the matches to tell us how it should have been done.

bookkeeping services construction industry scheme self employed limited companies tax returns SAGE training bespoke social media training secretarial services commercial insurance

Follow us on Twitter @tr4cyirwin

June 2014 Edition 28

Welcome to June’s Newsletter

John Arko Finder Monkey

If you would like to receive this newsletter posted direct to you on a monthly basis please visit www.subscribe.tipayroll.co.uk and fill in the online form, or ring Tracy on

the

TI Payroll & Accounting 73 Buccleuch Street Barrow-in-Furness Cumbria LA14 1QQ tel. 01229 490343 email. tracy@tipayroll.co.uk web. www.tipayroll.co.uk

Whether you’ll be staying up to watch the late night matches or not, the world cup is a fantastic opportunity to promote your business. There doesn’t have to be a connection between your business and the game itself but with the tournament being so topical it is a great way to get in touch with your clients.

Not convinced? Let me explain. If you provide a service, then you can craft emails campaigns around the subject. You can include football puns and analogies in them; you could talk about strategies, goals, game of two halves, team work etc. If you really do your planning you can craft emails around the quarter and semi finals and of course the final - there are lots of business analogies you could use around that ‘match’ – and just add the relevant teams at the time of sending and that demonstrates you have your finger on the pulse, not only with your business, but current events as well If you sell a product you could craft offers around certain matches, for instance, you could send an email out every time England score a goal giving away discounts on your products. You could give smaller “prizes” away when anyone scored a goal.

Tip the Wink | May 2014

Whether your prize is money off, a freebie or your time depending on your product. You could also use the tournament to build your client list. For instance you could ask people to guess who will be in the final and what the score will be, the winner will be handsomely rewarded and you gain new data for your list. It isn’t just with marketing you can gain during the world cup, you can also use it to build team morale within your company employees. You could run a sweepstake between your employees and the person picking the winning team gets an afternoon off – the losers make the brews for a day.

So whether you are a football lover, or not , you really should be thinking about how your business can cash in on this huge tournament … everyone loves a good football pun!! Have a great month … and Come on England!!

Tracy x Productivity Tip: The Multitasking Myth You know that feeling of accomplishment that comes from working on many things at the same time? It’s just an illusion. Or as researchers have discovered: we may feel like we’re being productive but in fact we’re just doing many things poorly. The human brain is not built to process, record, learn or imagine many different things at once. When multitasking we are not permitting our brain to give its full attention to the task at hand. Our brain is still functioning at high intensity, which creates the illusion of efficiency, but we are not performing the job as well as we think we are. Concentrate on one thing at a time. If you have many priorities then apportion your time and give yourself deadlines to get things done.

www.tipayroll.co.uk


“” Ninety percent of all those who fail are not actually defeated. They simply quit.

Paul J. Meyer

8

1

7

4

2

7

7

2 9 6

3

8

If the most trusted online brands can get it wrong, so can your business. What would be the issue for your business if your passwords went ‘missing’? Imagine if someone started emailing your contacts from your email or even worse emptied your bank account. It is easy to think that this could never happen to me, but how strong are your passwords?

12 top tips for creating strong passwords. 1.

Use 8 characters or more. Longer passwords are much harder to crack.

2.

Use a mix of all 4 character types; ABC, abc, 123, @$&. By adding different character types the number of possible permutations increase drastically and your password will be much harder to crack.

3.

4

5

7

2

Set up a recovery method, mobile is the best, email is more common. If you do forget your password and you have to reset it make sure that you don’t continue using the password that you are given – change it using these rules.

5.

Change your password twice a year. If a website you are using is not looking after your passwords as well as you are, this will offer you an extra level of protection.

2

6

8

3

4

6.

6 7 9

2

1

Twitter of the Month Audible.co.uk @audibleuk

Download and listen to audiobooks on your iPhone, Android, Windows phone, Kindle or mp3 player. From business to fiction this is a great way to listen to books, while you are walking, gardening, ironing or any other things where reading a book would be impossible. I especially like listening to biographies as they are often read by the author so you feel like they are talking just to you.

Choose a password you’ll remember. Obviously having a long password with mixed characters is tougher to remember, but it will all be worth it given the extra protection you’ll gain.

4.

9

9

Tip the Wink | May 2014

Last month there was a breach of security at eBay. Some administrator passwords were compromised and many user accounts were hacked. eBay advised its users to reset their passwords as a precaution, so if you haven’t done this yet make sure you do it ASAP!

1

3

6

Don’t let your online world unravel

Don’t use public information such as your name, birthday, kids names, spouses name, anniversary – criminals look for this information as it is often publicly available.

7.

Do not use complete words as these are the most common starting point for hacking attacks.

8.

Avoid writing your password down, if you need a reminder, write hints to what the password is rather than the full password itself.

9.

Don’t use the same password for multiple accounts – the domino effect comes into play here, if you do this you’ll risk having all your online accounts compromised by one break of security.

10. Do not login to private accounts on public computers. Are you leaving private information on computers you don’t own that are free for members of the public to use? You can’t be too careful here, who knows what information is left behind or who is monitoring what. 11. Test your password, many secure sites will tell you the strength of your password. A useful tool here is https://howsecureismypassword.net should the site you are accessing not have a password strength measuring tool. 12. Don’t tell anyone your passwords. I was quite amazed when researching just how many people gave me clues as to what their password was – I must look trustworthy! The tips above will help you steer clear of the pitfalls that most business owners fall into, but it is worth noting that my free password guide contains even more valuable information including how to manage access to your password via your employees – please download it here for free http://www.webindustry.co.uk/passwords Stay safe out there! Oliver Warnes, Web Industry Limited

Business of the Month

8 Ball Graphics Wesley Ball and Russell Halesworth’s business ‘8 Ball Graphics’ are on ‘cue’ with, as they describe, ‘a full range of signage and graphic design solutions to get your business noticed’. 8 Ball are specialists at commercial graphics. In fact, they can put graphics on to almost any vehicle that it is possible to paint! If you can drive it, the chances are Wes and Russell can put a distinctive logo or design on it that will benefit your business. They also offer a full design service for shop rebrands, and the range of options may be wider than you thought: ‘routered aluminium sign trays’ are one option, but they also do ‘flat foam PVC panels’ among other types. Russell and Wes’ aim with all these techniques is ‘to give your company a professional, modern image’.

Their services extend to banners, poster holders, leaflet dispensers, wall art and much, much more! These graphics and signs don’t just sound like grand designs, they look like the business too, judging from their growing success. 8 Ball Graphics are hoping to increase their ‘score’ in this area by going for contracts with big blue-chip companies. When Wesley and Russell started 8 Ball Graphics up, it didn’t take them them long to find their ‘A game’. Since opening in 2012, they’ve seen ‘fantastic month on month growth, enabling us to invest in state of the art equipment’. It helped that they had their own ‘insider’ with previous experience of the industry. Wes had been in the signs business for 20 years. Perhaps it’s fair to say that what Wes doesn’t know about signs and graphics really can be written on a postage stamp! Having a background in the industry made

establishing their business a lot more straightforward, alongside having a base to work from. But what do they most enjoy about the job? They love the creativity involved in creating new designs and ‘the people you meet along the way.’ They go on to say that ‘each day has its own challenges and keeps things fresh’. The economy hasn’t been a ‘picture’ of health in the last few years. We asked Wesley and Russell: What could the government do to help small businesses like yours? They hope the government fulfils its promises about initiatives such as business rates, growth vouchers and employment vouchers, among other things. If Wes and Russell could design the next 12 to 18 months of their business, how would it look? They’re really positive about the future of 8 Ball Graphics and looking forward to opportunities for continuing growth. This may involve employing another member of staff with a similar level of enthusiasm for the aims of the business. What about looking on a broader canvas to the long term ambitions of the business? Wes and Russell hope at some point to move into a purpose-built industrial building designed especially for their needs. They also want to get more state of the art specialist printing and finishing equipment. What do Wes and Russell do when they have some time on their hands (once they’ve cleaned off the ink, of course!)? They enjoy ‘the odd bit of mountain biking’. More relaxing pursuits include watching sports (F1, football and snooker), but also like walking.

If you want a striking set of images, a logo or any type of design doing professionally, the writing is on the wall: 8 Ball Graphics are the only game in town! How have TI Payroll enabled Russell and Wes’s business to grow? According to the boys, TI have been ‘outstanding in helping us through the minefield and jargon of the tax system’. 8 Ball Graphics would recommend TI’s ‘invaluable service…to any business owner’. TI offers accounts and payroll services, along with advice for small businesses among many other areas.

Why not contact TI Payroll today and see how they could help your small business? tel. 01229 490343


“” Ninety percent of all those who fail are not actually defeated. They simply quit.

Paul J. Meyer

8

1

7

4

2

7

7

2 9 6

3

8

If the most trusted online brands can get it wrong, so can your business. What would be the issue for your business if your passwords went ‘missing’? Imagine if someone started emailing your contacts from your email or even worse emptied your bank account. It is easy to think that this could never happen to me, but how strong are your passwords?

12 top tips for creating strong passwords. 1.

Use 8 characters or more. Longer passwords are much harder to crack.

2.

Use a mix of all 4 character types; ABC, abc, 123, @$&. By adding different character types the number of possible permutations increase drastically and your password will be much harder to crack.

3.

4

5

7

2

Set up a recovery method, mobile is the best, email is more common. If you do forget your password and you have to reset it make sure that you don’t continue using the password that you are given – change it using these rules.

5.

Change your password twice a year. If a website you are using is not looking after your passwords as well as you are, this will offer you an extra level of protection.

2

6

8

3

4

6.

6 7 9

2

1

Twitter of the Month Audible.co.uk @audibleuk

Download and listen to audiobooks on your iPhone, Android, Windows phone, Kindle or mp3 player. From business to fiction this is a great way to listen to books, while you are walking, gardening, ironing or any other things where reading a book would be impossible. I especially like listening to biographies as they are often read by the author so you feel like they are talking just to you.

Choose a password you’ll remember. Obviously having a long password with mixed characters is tougher to remember, but it will all be worth it given the extra protection you’ll gain.

4.

9

9

Tip the Wink | May 2014

Last month there was a breach of security at eBay. Some administrator passwords were compromised and many user accounts were hacked. eBay advised its users to reset their passwords as a precaution, so if you haven’t done this yet make sure you do it ASAP!

1

3

6

Don’t let your online world unravel

Don’t use public information such as your name, birthday, kids names, spouses name, anniversary – criminals look for this information as it is often publicly available.

7.

Do not use complete words as these are the most common starting point for hacking attacks.

8.

Avoid writing your password down, if you need a reminder, write hints to what the password is rather than the full password itself.

9.

Don’t use the same password for multiple accounts – the domino effect comes into play here, if you do this you’ll risk having all your online accounts compromised by one break of security.

10. Do not login to private accounts on public computers. Are you leaving private information on computers you don’t own that are free for members of the public to use? You can’t be too careful here, who knows what information is left behind or who is monitoring what. 11. Test your password, many secure sites will tell you the strength of your password. A useful tool here is https://howsecureismypassword.net should the site you are accessing not have a password strength measuring tool. 12. Don’t tell anyone your passwords. I was quite amazed when researching just how many people gave me clues as to what their password was – I must look trustworthy! The tips above will help you steer clear of the pitfalls that most business owners fall into, but it is worth noting that my free password guide contains even more valuable information including how to manage access to your password via your employees – please download it here for free http://www.webindustry.co.uk/passwords Stay safe out there! Oliver Warnes, Web Industry Limited

Business of the Month

8 Ball Graphics Wesley Ball and Russell Halesworth’s business ‘8 Ball Graphics’ are on ‘cue’ with, as they describe, ‘a full range of signage and graphic design solutions to get your business noticed’. 8 Ball are specialists at commercial graphics. In fact, they can put graphics on to almost any vehicle that it is possible to paint! If you can drive it, the chances are Wes and Russell can put a distinctive logo or design on it that will benefit your business. They also offer a full design service for shop rebrands, and the range of options may be wider than you thought: ‘routered aluminium sign trays’ are one option, but they also do ‘flat foam PVC panels’ among other types. Russell and Wes’ aim with all these techniques is ‘to give your company a professional, modern image’.

Their services extend to banners, poster holders, leaflet dispensers, wall art and much, much more! These graphics and signs don’t just sound like grand designs, they look like the business too, judging from their growing success. 8 Ball Graphics are hoping to increase their ‘score’ in this area by going for contracts with big blue-chip companies. When Wesley and Russell started 8 Ball Graphics up, it didn’t take them them long to find their ‘A game’. Since opening in 2012, they’ve seen ‘fantastic month on month growth, enabling us to invest in state of the art equipment’. It helped that they had their own ‘insider’ with previous experience of the industry. Wes had been in the signs business for 20 years. Perhaps it’s fair to say that what Wes doesn’t know about signs and graphics really can be written on a postage stamp! Having a background in the industry made

establishing their business a lot more straightforward, alongside having a base to work from. But what do they most enjoy about the job? They love the creativity involved in creating new designs and ‘the people you meet along the way.’ They go on to say that ‘each day has its own challenges and keeps things fresh’. The economy hasn’t been a ‘picture’ of health in the last few years. We asked Wesley and Russell: What could the government do to help small businesses like yours? They hope the government fulfils its promises about initiatives such as business rates, growth vouchers and employment vouchers, among other things. If Wes and Russell could design the next 12 to 18 months of their business, how would it look? They’re really positive about the future of 8 Ball Graphics and looking forward to opportunities for continuing growth. This may involve employing another member of staff with a similar level of enthusiasm for the aims of the business. What about looking on a broader canvas to the long term ambitions of the business? Wes and Russell hope at some point to move into a purpose-built industrial building designed especially for their needs. They also want to get more state of the art specialist printing and finishing equipment. What do Wes and Russell do when they have some time on their hands (once they’ve cleaned off the ink, of course!)? They enjoy ‘the odd bit of mountain biking’. More relaxing pursuits include watching sports (F1, football and snooker), but also like walking.

If you want a striking set of images, a logo or any type of design doing professionally, the writing is on the wall: 8 Ball Graphics are the only game in town! How have TI Payroll enabled Russell and Wes’s business to grow? According to the boys, TI have been ‘outstanding in helping us through the minefield and jargon of the tax system’. 8 Ball Graphics would recommend TI’s ‘invaluable service…to any business owner’. TI offers accounts and payroll services, along with advice for small businesses among many other areas.

Why not contact TI Payroll today and see how they could help your small business? tel. 01229 490343


“”

ow us on Twitter 4cyirwin

nd payroll a ng ti n u acco

Giving you the heads up....

Tracy and her team are simply brilliant. They are very friendly, always happy to help and make you feel like you are their No.1 client. If you want an accountant who cares about your business as much as you do then I cannot recommend TI Payroll highly enough.

Monthly Newsletter of TI Payroll & Accounting

01229 490343

Love football or hate it, there is one subject going to be on everyone’s lips this month and that’s the World Cup.

payroll administration

There will be talk of tactics, great goals and of course those “marmite” pundits who grace our screens between the matches to tell us how it should have been done.

bookkeeping services construction industry scheme self employed limited companies tax returns SAGE training bespoke social media training secretarial services commercial insurance

Follow us on Twitter @tr4cyirwin

June 2014 Edition 28

Welcome to June’s Newsletter

John Arko Finder Monkey

If you would like to receive this newsletter posted direct to you on a monthly basis please visit www.subscribe.tipayroll.co.uk and fill in the online form, or ring Tracy on

the

TI Payroll & Accounting 73 Buccleuch Street Barrow-in-Furness Cumbria LA14 1QQ tel. 01229 490343 email. tracy@tipayroll.co.uk web. www.tipayroll.co.uk

Whether you’ll be staying up to watch the late night matches or not, the world cup is a fantastic opportunity to promote your business. There doesn’t have to be a connection between your business and the game itself but with the tournament being so topical it is a great way to get in touch with your clients.

Not convinced? Let me explain. If you provide a service, then you can craft emails campaigns around the subject. You can include football puns and analogies in them; you could talk about strategies, goals, game of two halves, team work etc. If you really do your planning you can craft emails around the quarter and semi finals and of course the final - there are lots of business analogies you could use around that ‘match’ – and just add the relevant teams at the time of sending and that demonstrates you have your finger on the pulse, not only with your business, but current events as well If you sell a product you could craft offers around certain matches, for instance, you could send an email out every time England score a goal giving away discounts on your products. You could give smaller “prizes” away when anyone scored a goal.

Tip the Wink | May 2014

Whether your prize is money off, a freebie or your time depending on your product. You could also use the tournament to build your client list. For instance you could ask people to guess who will be in the final and what the score will be, the winner will be handsomely rewarded and you gain new data for your list. It isn’t just with marketing you can gain during the world cup, you can also use it to build team morale within your company employees. You could run a sweepstake between your employees and the person picking the winning team gets an afternoon off – the losers make the brews for a day.

So whether you are a football lover, or not , you really should be thinking about how your business can cash in on this huge tournament … everyone loves a good football pun!! Have a great month … and Come on England!!

Tracy x Productivity Tip: The Multitasking Myth You know that feeling of accomplishment that comes from working on many things at the same time? It’s just an illusion. Or as researchers have discovered: we may feel like we’re being productive but in fact we’re just doing many things poorly. The human brain is not built to process, record, learn or imagine many different things at once. When multitasking we are not permitting our brain to give its full attention to the task at hand. Our brain is still functioning at high intensity, which creates the illusion of efficiency, but we are not performing the job as well as we think we are. Concentrate on one thing at a time. If you have many priorities then apportion your time and give yourself deadlines to get things done.

www.tipayroll.co.uk

Newsletter June 2014  

Why not sit down and read this months TIP the Wink :)

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