StreetScape Magazine Spring 2012

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Table of Contents

Department Pages


6. puBlisher 14. A lA CArte 12. trAvel 16. shopping 20. spiCY spotlight 26. destinAtion West pleX 28. Weddings 44. entertAinment 48. the sAlon guY 50. dYnAmiC duo 52. design 16


14. A Creole midnight snACk

The Kelly English Steakhouse

16. lilliAns shoppe The Occassional Shoppe

54. Book CluB 56. sports & leisure 58. Business 62. Joe CrouCh 64. Beth dAvis 66. soCiAl sCene & soCietY

32. FAshion originAl Bliss

Make your own unique statement. Cover image credits: photography: lance tilford Wardrobe: maria Copello model: Brooke Zachry of West model & talent vehicle: Cadillac Cts courtesy Bommarito st. peters Cover design: maria Copello

4 StreetScape Magazine

Publishers Notes

Will your money last? With a retirement plan it can. Having a plan and the right financial solutions can help you put a confident retirement within reach. Call me today at (636) 405.5007. Mike Haverstick, CRPC® Financial Advisor Beaudoin, Haverstick & Associates An Ameriprise Platinum Financial Services® practice 300 First Executive Ave, Suite D Saint Peters, MO 63376 (636) 405.5007

neWs From puBlisher Tom HAnnEgAn You are Cordially Invited to the union of Readers of StreetScape Magazine, I DO… Believe St. Charles County is a great place to Live, Work and Play. I DO… Believe that I have the BEST Team in the Magazine Industry. I DO… Believe PRINT is ALIVE & WELL. Welcome to the Bridal issue of StreetScape Magazine. Here is to all things Bridal. At StreetScape, we are getting a little older and decided it was time for a makeover. No need to worry, we are the same Streetscape you know and love, just with a new look and vibe. We’ve added a couple of departments to the magazine including “People You Should Know.” I always think it is fascinating to meet interesting people, and want to introduce these people to you. As we have grown up, we have made a lot of friends in the community and have some great events for you to attend. Several times a year, we host networking luncheons, which are a great way for local businesses to get to know each other. We honor those business leaders with our “Beyond the Best Business Awards” in the fall, and in late summer, Fashion Week raises money and awareness for local charities. Please join us at these events, and please let us know what you think of our new image!

Brokerage, investment and financial advisory services are made available through Ameriprise Financial Services, Inc. Member FINRA and SIPC. Some products and services may not be available in all jurisdictions or to all clients. © 2011 Ameriprise Financial, Inc. All rights reserved.

ExpEriEncE in business counts. Learning from it counts more. Success is never guaranteed. But for more than 146 years, commerce Bank has helped businesses find the resources and capital to grow regardless of economic circumstances. We offer: Access to local decision makers relationship managers invested in your success in-depth knowledge and experience in your industry put our experience — and our knowledge — to work for your business.

Visit any of our 7 St. Charles County locations. Thomas P. Hannegan Publisher and Founder SteetScape Magazine (.com) / 618.234.5700 6 StreetScape Magazine J12862 StreetScapes 4c Ad 3.75 x 5.025 .indd 1

1/19/2012 11:05:16 AM

Comfy Casual Wear for Men, Women, Kids & Infants Coffee & Travel Mugs • Organics • Totes & Bags Beach Gear • Hats & Socks • Dog Gear • Gift Cards

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BeHind THe scenes

1. Tom Hannegan Publisher & Founder

7. Lance Tilford Contributing Photographer

2. Cillah Hall Editor In Chief (636) 259-9059

8. Judy Peters Director of Sales (636) 448-2074

3. Robin Seaton Jefferson Contributing Writer

9. Jeanne Strickland Sales Account Manager (314) 605.7193

4. Ann Hazelwood Contributing Writer 5. Mary Ellen Renaud PR Coordinator/ Event Planner (314) 660-1975 6. Michael Schlueter Contributing Photographer (636) 926.8181

8 StreetScape Magazine

10. Maria Copello Contributing Designer Visit 11. Donna Costellia Event Planner (314) 341-2790

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distribution Call Jim Freeman at (636) 248-5676 distributed to Chesterfield, Cottleville, dardenne Praire, Maryland Heights, Lake st. Louis, st. Charles, st. Peters, New town, o’Fallon, Weldon spring, Wentzville, Wright City and Warrenton. C




Advisory Board Deborah Alessi Susan Berthold Nadine Boon Dianne Burkemper Erica Butler Jody Cox Ann Dempsey Barbara Drant Timothy Duffett Cindy Eisenbeis Sally Faith Lorna Frahm Bill Goellner Sheryl Guffey Mary Lou Hannegan Grace Harmon Mike Haverstick Ann Hazelwood Chris Hoffman Jason Hughes Jan Kast Mike Klinghammer Christopher Koch Martha Kooyumjian Caryn Lloyd Watson



Jeremy Malensky CMY Nancy Matheny Denice McKeown K Bob Millstone Sandy Mohrmann Maurice Newberry Craig Norden Grace Nichols Kim Paris Toekie Purler Marc Rousseau Rocco Russo Richard Sacks Keith Schneider Bob Schuette Teri Seiler Joyce Shaw Kelley Scheidegger-Barbee Jackie Sprague Karen Vehlewald Aleece Vogt Brian Watkins Brian Wies Mary West Gail Zumwalt

Volume 7, issue 1 spring 2012 tPH Media 223 North Main street, st. Charles, Missouri 63301 (636) 448-2074 Fax 1 (866) 231-6159 Any reproduction of streetscape magazine or its contents requires publishers written consent. streetscape magazine aims to ensure that information is accurate and correct at all times but cannot accept responsibility for mistakes. streetscape magazine reserves the right to refuse an advertisement and assumes no responsibility for submitted materials. unsolicited material must include a self-addressed stamped envelope. Š 2012 TPH Media. All rights reserved.

Spring 2012 11

Les Bourgeois Wine Garden and Bistro Rocheport, MO

A missouri mile With Ann hazelwood How Romantic Is Missouri?

Everyone’s idea of romance is different. The word “romance” is officially defined as a “love affair” with someone, something, or some place. A love affair of the heart can be stimulated in many ways besides the interaction of another human being.

story by Ann hazelwood Photos by Joel h Watkins iv If you are an old-fashion romantic, you are If you are a natural romantic, that absorbs all likely attracted to historical places where you the scenic places of nature in Missouri, you

can romanticize about what life was like during won’t be disappointed. Following the Katy the 18th or 19th century at places like St. Gene- Trail will not only show off the river, forest, and

vieve, Missouri, founded in 1735 by the Illinois hillsides, but will take you through small com-

French. When you walk the cobblestones and munities like Historic Rocheport, Missouri. The tour the many houses on display, you can feel charming town offers many a romantic setting, the love of such a place in time.

One can also feel the love by attending historic churches throughout the state.

An example would be the Christmas Church Tour in Perry County where the

which includes the spectacular view near the Les Bourgeois Wine Garden and Bistro. Sitting

high on a cliff, you can watch the river roll by or watch the change of the seasons appear before your very eyes.

romance is felt when you take in the ar- Missouri parks are the best in the land with chitecture, music and beauty of the sea- it’s wildflowers, animals and birds. From

Let the background sounds of violins begin son. The same could be said when stroll- city parks to the grassy prairies, if you just to play as I describe how you might kindle a ing through the historic cemeteries that stop to watch, breathe and listen to what naromance in our beautiful state.

12 StreetScape Magazine

depict romantic verse on their stones.

ture has to offer; you are a true romantic.

Travel Winter 2011 issue of StreetScape Magazine incorrectly credited the photos. The corrections are as follows: Branson; courtesy of the Branson/Lakes Area CVB St. Charles; courtesy of the Greater St. Charles CVB Country Club Plaza; courtesy of the Country Club Plaza Media Gallery

The love affair with food and drink can truly

create a taste of romance. Missouri’s “Wine Country” started in Herman, Missouri. “Stone Hill Winery” became the third largest winery

in the world in the late 1800’s. St. James and

Couple at Klondike Park

Augusta, Missouri soon followed suit and are major tourist stops to enjoy a romantic glass of Missouri wine.

Some find romance at an overnight stay at a charming Bed and Breakfast or an elegant urban

Love and food are two four letter words that can environment like the Chase Park Plaza in St.

produce your own personal romance. Of course Louis. Honeymoons are spent and remembered

there’s always chocolate, but there are food at these chosen accommodations that make it destinations you should consider. The “Hill” their business to be as romantic as possible. If

 Are

you a natural Romantic?

in St. Louis, Missouri was settled by Italian you stay at a boutique hotel like “The Raphel” In Historic St. Charles, “The Conservatory” is

immigrants in the early 1900’s. They brought in the Country Club Plaza, one can extend the a beautiful, glassed in, tropical garden located their culinary knowledge to nationally known romantic experience by walking the beautifully on Main Street. The lush greenery arranged in restaurants, bakeries and grocery stores. A taste lit streets and well known water fountains. of Italy promises you the best romantic kiss for your palette.

The romance between two individuals can be most unique and result in wedded bliss. Mis-

If you want a “Taste of Argentina,” travel souri offers many choices depending on your to Kansas City to dine at the “Piropos,” taste and courtship experience. Untraditional

a more intimate setting, has seating limitations, but is beyond romantic. The “Wedding Chapel” in Defiance, Missouri has the traditional religious structure in miniature, that many brides fantasize about.

which means “enormous compliment” in venues like getting married in the “Bridal So are the violins still playing? It takes little Spanish. The location on the top of the hill Cave” in Camdenton, Missouri or having a effort to open up your mind to a romantic

has earned it the “most romantic view of “Precious Moment” wedding on their island in experience. You don’t have to leave MisKansas City.” The food, painted murals and Carthrage, Missouri; can provide everything souri to find romance. Sometimes it finds glass from Argentina, are worth the visit.

you’d ever want for that fairy-tale wedding.

YOU; when you least expect it. SS

Spring 2012 13


is such a culture down there. You learn to ride a bike. And you learn to cook. York. He then returned to his roots and

restaurants throughout the South in New Orleans, Tunica and Memphis.

A native son of New Orleans and a lawyer, English got his degree from the University of Mississippi, or “Ole Miss,” and at first

kelly english

studied pre-law. “I was scared to tell dad

Master of Creole Cooking

A Creole midnight snack of gulf shrimp remoulade on toasted brioche with a poached egg on top. Creole seared redfish covered in butter sauce with crawfish tail folded in, a bit of tarragon, celery salt and cayenne pepper. They call it comfort food in Southern New Orleans. Kelly English calls it a taste of home.

English opened Kelly English Steakhouse at Harrah’s St. Louis on Halloween. With Kelly English Steakhouse, the New York

educated and New Orleans trained master

14 StreetScape Magazine

story by robin seaton Jefferson Photos by michael schlueter chef has brought the concept of Creole

I didn’t want to be a lawyer,” he said.

English had gotten a job in a kitchen in Oxford, Mississippi and started looking

into culinary schools. He finished college and told his dad of his plans.

“To my

surprise, he was happy I didn’t want to be a lawyer.”

cooking to St. Louis. “It’s hard for me not

“I have lived my life up and down the

So if I’m going to be cooking, I’m going

doing that,” English said of his decision to

to be myself. And I refuse not to be myself.

to sneak New Orleans in there somewhere.” English trained under former U.S. Marine and Chef John Besh at Restaurant August

in New Orleans. The regular guest chef on

Mississippi River so I haven’t stopped

open his premiere steakhouse in St. Louis. “That’s the beautiful thing about cooking. We are influenced by so many ethnicities and backgrounds.”

NBC’s Today Show owns nine acclaimed

English said people often misinterpret

and has appeared on programs on The Food

French influences in its cuisine. “You hit a

restaurants, has written three cookbooks Network and the Sundance Channel.

Chosen one of the “Best New Chefs of

2009” by “Food and Wine Magazine,” “Best Chef” by “Memphis Magazine” and

“Memphis Flyer,” English was educated at the Culinary Institute of America in New

the South as having only Spanish and

bunch of different backgrounds of flavors. Africans had the biggest influence over Creole cooking. There’s also German and Vietnamese.”

English said that Creole cooking is unique in its staying power. “It’s one of the true

A La Carte native cuisines from America that people from other continents

are eating and have not changed. Red beans and rice has not changed. Gumbo has not changed. It’s an insulated food culture that hasn’t had to adapt. There is a strong sense of time and culture with Creole cooking.”

Di Olivas

St. Louis’ Premier Olive Oil & Balsamic Vinegar Tasting Emporium

Grandma Alta would have been proud. English said he still misses both of his grandmothers’ cooking, and Alta’s bread pudding even

made the menu at Kelly English Steakhouse. “Food is such a


a loop. And you learn to cook. Food is the physical side of the

617 South Main St. | 636-724-8282 |

culture down there. You learn to ride a bike. You learn to tie

celebration of life we have over and over. Food in New Orleans is just as much about the people as the food they’re eating.”

Other favorites of Kelly English Steakhouse include the “Knuckle

Di Olivas brings you the freshest and best Extra Virgin Olive Oils from around the world. Only 100% EVOO

Sandwich,” made from lobster knuckles with tarragon and tomatoes, horseradish smashed potatoes, sweet potato dressing and onion

soup gratinee with clove, Armagnac, gruyere and crouton. Patrons

who prefer steak and shrimp sans the Cajun influence have plenty

to choose from as well. There are five kinds of salads and four



Present coupon at time of purchase. Not to be combined with other offers. coupon code: SS0312

different steaks as well as pork chops, prime rib and free-range chicken available. SS The average check at Kelly English Steakhouse runs about $45 per person.

For more information visit or call 314-770-8248 for reservations.

Homestyle Cooking at it’s Best! Breakfast • Lunch • Dinner MON-FRI

Happy Hour Specials 2-6pm

r e s t a u r a n t MONDAYS


FREE With adult entree. One child per entree.

3150 Elm Pt. Ind. Dr. • St. Charles, MO 63301 (636) 946-6119 •

Spring 2012 15

lillians shoppe The Occassional Shoppe

Occasionally you run across a really neat concept. That’s what happened to Beth Mohr & Lynn Frazier after Mohr’s family took a vacation to Rapid City, South Dakota. Mohr wandered into a little shop called Lillians—an “occasional” shop—filled with

New Spring Apparel

story by robin seaton Jefferson Photos by michael schlueter later - the two bought into the franchise. Their shop at 112 South Main Street in St. Charles debuted in June 2011. It is open

the second Thursday of each month and stays open for four days, all during the year. Because they are considered a “destination location”, they’re also open every Friday

and Saturday May through September and when festivals are taking place in St. Charles. Lillians of St. Charles offers

handbags, accessories, jewelry and unique

women’s apparel from a variety of different

worked 12-hour days in the corporate world

but who also had a dream of opening a hip

and chic shop for women. Lillians is called an occasional shop because it is open only

four days a month. This part of the business

model was particularly appealing to Mohr and Frazier. “We were really intrigued by

the occasional sales concept because we had been wanting something we could do

part time,” Mohr said. Mohr is a licensed

real estate consultant and Frazier works in human resources.

vendors such as D9, Papillon, Mystree and “The fashions we carry you don’t see Monoreno.

everything to remind a woman that she’s hip The first Lillians shop was started five years

everywhere,” Frazier said. “They are very unique and the price point is great.”

and beautiful. She brought the idea back to ago by two enterprising sisters - Cindy Frazier and Mohr said their merchandise is

her sister-in-law Lynn Frazier and - 6 months Deuser and Sue Olmscheid - who had suitable for women of all ages from tweens

16 StreetScape Magazine


Lynn Frazier (L) Beth Mohr (R) Co-owners of Lillian’s of St. Charles


to grandmothers. For example, a tunic may the month’s hot new inventory. Hostesses

be worn alone by a tween as a short dress receive 10 percent of Diva Night sales in

with a belt and bold jewelry or can be paired Lillians merchandise or they can donate with leggings by women of all ages. “It’s all the money to a charity of their choice.SS about how you accessorize it,” Mohr said.

For more information about Lillians st. charles call 636-255-0295 or visit

Frazier said the two will only get four to six pieces of a certain style, and customers

know if they like it they’d better get it because when they return it could be gone.

“We order inventory on a regular basis and

our buyers go to New York each month,” Frazier said. “We are constantly getting new things.”

Because of its boutique atmosphere, clients can expect a unique and personal shopping

experience. “They get a different level of




12:35 PM

attention than they might get at a department store,” she said. “Rat







background, and cookies, coffee and M

water are served. Lillians also offers a

C arol’s T reasure C hest


punch card wherein every $20 spent gets CM

them closer to free merchandise. Lillians MY

also offers Diva Nights (trademarked), CY

where women enjoy a private shopping CMY

experience and preview and purchase K

Discover our NEW location at 719 South Main • Historic St. Charles

636-925-2800 Gifts, Local Souvenirs, seasonal items, snacks, drinks, ice cream novelties and fun items for the entire family. Porch seating for a great place to meet or relax. Find us! •

Spring 2012 17

Susan Baumann(L) and Hayle Hilke(R)

toodaloo Good Buys

Susan Baumann’s mom never said good bye, just, “Toodaloo.” So when friends and fellow flight attendants

Baumann and Hayle Hilke decided to open a shop together, the name just fit.

story by robin seaton Jefferson Photo by michael schlueter But it wasn’t a goodbye the women were looking for, rather a “good buy,” which is boldly stated underneath their Toodaloo sign.

The two women still fly but now that’s in conjunction with running the store, which specializes in vintage home decor, hand painted

furniture, gifts and vintage jewelry. Baumann specializes in tole painting. The folk art of

Baumann’s mom passed away last year. She decorative painting on beloved household items, had always wanted her daughter to utilize tole painting is usually done freehand with

her artistic talents and the art degree she had favorite patterns, colors or flowers, humorous received from the University of Missouri themes, family in-jokes or illustrations of

at Columbia (MIZZOU). “She always said favorite family stories. For Baumann and toodaloo. She never said goodbye, so we Toodaloo, these may be Christmas ornaments,

named it for her,” Hilke said. A framed photo of tables, rocking chairs, platters, signs, cupboard

Baumann’s mother sits in the shop surrounded doors and planters. Baumann and Hilke also by all the colors and pretty things she liked.

18 StreetScape Magazine

feature local artists in their shop.


hope to encourage others to find a great piece. Hilke said her love is in researching the origins

of some of the pieces and designing the set up and display of the shop as well as helping the

customers. She enjoys helping clients find new and unique ways to display the things they love. “I hope to encourage others to find a great piece

that has great bones and redo it for themselves,” she said. “The older pieces of furniture are designed and made so much better.”

Hilke and Baumann spend a lot of time in

Shopping old barns and at estate sales. “I help people

to realize they don’t have to throw away that furniture. They can repurpose and reuse it and make it up to date and what they like.”

She also likes to find out more about the pieces she finds. “I am good with researching. I spend

time finding the different types of furniture and studying when they might have been produced.”

Hilke also specializes in vintage costume jewelry. “People want to know stories about the

jewelry.” Plant and flower arrangements are a favorite past time and skill of Hilke’s as well.

A 93-year-old neighbor some years ago may have influenced Hilke toward a deep

appreciation of treasures. “I lived in Virginia for 13 years when I was based in D.C. as a

flight attendant,” she said. “My neighbor gave me some Amish pieces from Pennsylvania.

Then I purchased an Amish child’s bed that had been made for a prestigious family in

Winchester, VA and added pieces to it that

made it more ornate. My children both slept in that bed.”

The merchandise at Toodaloo is always changing, Hilke said. From the tobacco table

from Kentucky that actually has a place where

the old spittoon used to sit to the vintage rhinestone choker and earrings attached to a

rooster-shaped egg basket, Toodaloo is a step back in time with a modern edge.

“People are searching for things based on nostalgia. Young couples like the idea of having pieces of furniture that they grew up with in their grandparents homes.” SS

For more information on Toodaloo and its one-of-a-kind artistic designs, call 314-614-4665 or 636-578-9441 Visit them at 201 South Main Street, St. Charles They are also on Facebook. Spring 2012 19

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If you’re a reasonably organized person, your closet is probably divided into tops, bottoms and dresses. You probably keep your warm weather clothes separate from your cold weather clothes. If

you’ve really got it together, maybe you even have casual clothes and dress clothes divided or items arranged by color or style or stuff you

wear all the time and stuff you never wear.

Having such a system is great for bringing order to a chaotic closet but could be seriously limiting your day to day wardrobe choices.

Of course some pieces will always be limited to one season or another. Even the most talented fashionista among us couldn’t work that cute

making the most of a Wardrobe Fashion items supplied by Thro’s & Michelle’s 229 North Main Street 636-724-0132

more than you expected can be carried over

trends. Those pieces make great focal points to

can hang front and center year round. Button

jackets that work at the office can add a new

for this spring. The trick is to have basics that

down sweaters can go with scarves and slacks

in cold weather or be layered with a camisole and shorts in warm. Tank tops can function

independently in summer or add pops of color under simple winter sweaters. Keep those flats

and closed-toed pumps around, mix them with

your sandals, and have a little more variety as summer approaches.

Covered feet are

vastly underrated and, as long as the colors are appropriate, closed-toed shoes can be darling with dresses and shorts.

floral print baby doll dress in a Midwestern

While it’s great to have pieces with staying

look at your fall/winter wardrobe you’ll find

be tempted to buy some of the hottest new

winter. But it’s likely that if you take a closer

story by kristy lee Photos by michael schlueter

power from season to season, we will always

a look and also don’t have to be limiting. Some dimension to a dress for a night on the town. Shoes and accessories can also take an outfit

from day to evening. Invest in a few trend pieces each season to keep your wardrobe up to date while making the most of all your clothes.

This spring and summer watch out for bold colors of all kinds. Jewel tones and neons are

big, especially in color blocking. With the emphasis on everything colorful, some of those

nautical pieces from last year can stick around.

While cute little shorts will always be in our hearts, dresses should be in our closets for casual

looks this season. Utilize as much of your closet as you can and always try to mix it up! SS

Spring 2012 21

Scott Roberts, Hot Sauce/Spicy Food Blogger at Figero’s on Main St.


How Hot is Hot?

He said he’s obsessed with finding out how hot is hot. St. Louis’ own Chilehead, Scott Roberts said he has always been able to eat “hot” foods.

story by robin seaton JeffersonPhoto by michael schlueter developer. But he’s also an occasional host quest for fire began so to speak,” Roberts said.

of the 2GuysTalking Podcast Network—a “Because I was a website developer, I started

full-featured online audio show library of looking for chili peppers and sauces online.” entertainment reviews—a spicy food, hot He became a fan of the Hot Sauce Blog for a

sauce and BBQ reviewer; and a blogger. while, but soon his own Twitter and Facebook

He’s also been a columnist for “Chili Pepper pages were receiving so much attention, he

Magazine” and a commentator on the “BBQ decided to start his own blog and website. “I Central Radio Show.”

had more followers on there than any in the

hot sauce business including Tabasco,” he

His quest for the peppery and piquant started said. “I never thought of myself as a Chilehead. It started when I was a teenager. I could eat a

whole jar of pickled jalapenos without drinking anything. It was just the foods I enjoyed.”

with his former wife and he traversing St. Louis for the hottest wings they could find. Eventually he found them in the Blazin’ wings at Buffalo Wild Wings. Then in 2004 a trip

with co-workers to Pepper Pete’s at St. Louis

Nevertheless, Roberts has become known Union Station sealed his fiery quest. It was

“At the time I was obsessed with how hot

is hot,” he said. Then he learned about the Scoville Scale developed by American

chemist Wilbur Scoville to rate the pungency of chili peppers.

in the region and beyond as an expert on there he first tasted “Blaire’s Mega Death” “In the Scoville Organoleptic Test, a pepper

all things spicy. His day job is as a web hot sauce on a toothpick. “That was when my extract solution is diluted in sugar syrup until the

22 StreetScape Magazine

Spicy Spotlight extract’s heat is no longer detectable to a panel ROBERT S COmPILED of tasters. The degree of dilution determines A LI ST OF HI S FAvORITE S

where the pepper rates on the Scoville Scale,” Hot sauce: heartbreaking dawns 1498 and 1841, Roberts said. “A sweet or bell pepper would Wing sauce: Bonfatto’s Wing Sauce & Marinade, Fire in the Hole, have a Scoville rating of zero, since it contains salsa: gringo valley original 10 pepper salsa, no more than trace amounts of capsaicin and BBQ sauce: rooftop BBQ sauce, there is no heat detectable, even when it is The remainder of the list can be found at undiluted.” At the other end of the Scoville Scotts-Best-Products-of-2011.

Scale are Trinidad Scorpion Butch T peppers,

which since 2011 hold the Guinness title for the world’s hottest chile peppers. He said he has actually tasted a Trinidad Scorpion Butch T and “It didn’t feel like the hottest thing.”

Items like chipotle mayonnaise, spicy chips, salsa, peppered cheese, hot rubs and the like

are in every restaurant and most homes,

making the blazing and the searing the mainstream cuisine today. SS

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Spring 2012 23


On the Move - Destination Westplex

The residents and business owners of Cottleville are an endearing bunch.

story by robin seaton Jefferson Photo by michael schlueter hotels and two grist mills came into being as travelers again and again found themselves

stranded at the point where the Boone’s Lick Trail crossed the Dardenne due to frequent

over-flowing of the stream through which the road passed.

In the mid 19th century, they thought their

During the Civil War, Cottleville was home

plank road was built from St. Charles west-

Charles County Home Guard (Union Troops).

town might own the county seat. A timber ward along Boone’s Lick Road to the small

community of Cottleville, settled by Capt. Warren G. Cottle in 1798. But the timbers

of Western Plank Road soon warped and rotted away, and the more largely populated St.

Charles won the seat by virtue of population. Still Cottleville endured. Businesses, including country stores, wagon repair shops, small

24 StreetScape Magazine

to a recruiting and training station for the St. The camp was named Camp Krekel after its commanding officer, Col. Arnold Krekel, founder of O’Fallon.

As Boone’s Lick became the stagecoach,

covered wagon and mail route, areas west of St. Charles County were also settled.

Later, the trail was the route followed by those who branched off to follow the

 The

city ’s “Streetscape Project ” is nearly complete. Oregon, Santa Fe and California Trails. But it was the railroad that would seal Cottleville’s fate. Following its construction

north of Cottleville, growth and prosperity went to the towns of St. Peters, O’Fallon,

Wentzville and others, and Cottleville remained largely unchanged for over 100 years.

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Destination WestPlex The town, whose residents once dreamed of triple-wide trailer the city used for years on becoming the center of the county, retained Motherhead Road. The new building and

a population of less than 500 people until the parks development was paid for with a $6.9 last decade of the 20th century.

For decades, residents of Cottleville have

million capitol improvement sales tax passed in 2006.

heard promises of the Page Avenue Extension The city’s “Streetscape Project” is nearly descending on the town. Some feared it complete, Lewis said, with 150 new parking

wouldn’t happen before its 4-1/2 miles were spaces, historic style lighting, landscaping, swallowed up by the burgeoning St. Peters. a clock tower plaza, whiskey barrel trash Still, Cottleville endured.

But the wait might be over for over 3,000

people who make up the once sleepy little town

receptacles, bicycles that look like hitching posts and stamped concrete sidewalks that replicate the Western Plank Road.

bordered by St. Peters and Dardenne Prairie. Today, more than 150 businesses, 20 The population has increased some 68 percent neighborhoods





since 2000. And with an expected completion Cottleville home. When Lewis came to work date of 2015, Page is finally coming.

Since spring of last year, Cottleville has

waived business fees to attract new growth,

including building and development permits,

for Cottleville, the city had two part time

employees and four police officers. Today

there are six full time and three part time employees and 13 police officers.

business licenses and liquor licenses for new With the Page Extension, slated to exit right

businesses that open in the city. Situated through the middle of the city, Lewis said

along Mid Rivers Mall Drive and Highway Cottleville is only getting better. “So many N, Cottleville is today home to St. Charles farm fields will open for development. The Community College and St. Joseph Parish, most rewarding thing about my job is helping

two of the largest institutions in St. Charles with ideas and actually seeing them get County. St. Joseph is the largest parish in the constructed. When the committee of police Archdiocese of St. Louis and also includes the chiefs recommended hiring me to the mayor,

St. Joseph School. The 45,000-square-foot they said I would only last here a couple of Vetta Sports St. Charles indoor sports facility years. But it’s been so much fun and there is located in Cottleville as are nearly 100 acres have been so many challenges, I’ve never had of ground in three parks.

a desire to go anywhere else.”

Some 40,000 vehicles pass through the city Only a couple of decades ago, visitors to the

each day, a far cry from the few covered Cottleville saw a population sign that read wagons whose wheels left ruts there more 500. Today it just says, “Welcome.” SS than a century ago.

A new 15,000-square-foot, LEED-certified

City Hall and police department now sits at 5490 Fifth Street, a replacement for the

26 StreetScape Magazine

For details, visit cottleville online at

Spring 2012 27

St. Charles Couples Share Wedding Stories story by By Cillah hall Photos by John omoresemi

Spring is the most popular season for weddings. And if it’s anything like 2011, wedding planners will be very busy.

Don & Berkley Akers Married October 30, 2011 Our love story is unique in many ways and stirred whenever we look at our wedding

we wanted a wedding that would be as ex- pictures and reminisce about that day. While

ceptional. When we began looking for wed- the dress, the flowers and the location were ding venues, we knew we were going to wonderful, the highlight was waking up that

have a small and personal wedding, but we morning, knowing that in a few hours we

also wanted a beautiful location. We started would be committing our lives together as researching settings that were near, or in husband and wife, as well as best friends. In Downtown St. Charles. That area had be- addition, we were blessed with a beautiful,

came a regular part of our lives, as we spent sunny, fall day - it was simply perfect!! With

Last year was dubbed the year of celebrity many evenings strolling hand in hand up the exception of having more family in attenmarriages. The royals got married in and down cobblestoned Main Street. After dance, we have said that we wouldn’t change

England and Tinseltown was abuzz with we visited the Conservatory, it proved to be a thing about our wedding day!!! Downtown wedding news. But it wasn’t just the stars that the ideal location - it was intimate, beautiful St Charles is still a regular part of our lives publicly declared their love for one another. and easily allowed us to incorporate some and we love walking hand in hand down

Two St. Charles area couples share their of our favorite Main Street locations into Main Street, seeing the places that are promistories of love and commitment.

28 StreetScape Magazine

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Wedding Bells

Andria & Greg Damrell Married September 3, 2011

Greg and I couldn’t have had a more perfect wedding day as we reflect back on those precious moments. It was the one day where family and friends

who represented over 12 different states

came together. We got married underneath a beautiful outdoor canopy surrounded by

fountains and mature trees at Larimore House Plantation. My father and I pulled up

in a horse-drawn carriage just before he gave me away. Our photographer, John, kept me so composed and calm in the midst of the afternoon down pour and wind storm two

hours before the start of the ceremony. I was on the verge of "bridezilla mode", but God made everything work out. He allowed just enough time for our ceremony to proceed

and for Greg and I to be pronounced man and

wife before the rain started in again. It was such a romantic evening under the trees. To

conclude the ceremony, Greg and I released two white doves symbolizing us flying away

as two spirits and uniting as one. We are

blessed each and every day we wake up, but

more importantly we are lucky to have good health and the ability to remember our absolutely magical wedding day!" SS

These couples’ special moments were captured by photographer extraordinaire: John Omoresemi, Owner at Photo Video Image Productions. (314) 324-4322. 30 StreetScape Magazine

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32 StreetScape Magazine

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Can’t afford luxury? Make your own unique statement with mixed ensembles that are classic and playful. Photography & Direction Lance Tilford Wardrobe & Styling Maria Copello Hair & Makeup Tamara Tungate Models Brooke Zachry And Collin Cox for West Model & Talent Management Shot On Location at Heart of St. Charles Wedding Banquet Center in St. Charles Layout design Maria Copello

Spring 2012 33

Previous page on Brooke: dress from Wedding Gallery, vintage earrings. On Collin: suit by Samuelsohn from Woody’s Men’s Shop. Tie from H&M. This page on Brooke: dress by W Too Brides and head piece all from White Traditions Bridal House. Shoes by Bamboo from Ziezo. On Collin: suit by Samuelsohn, shirt by Eton of Sweden and bow tie all from Woody’s Men’s Shop. Shoes from H&M

On Brooke: velvet turban by Just Liv from Ziezo, dress by Guess from Macy’s. On Collin: shirt by Eton of Sweden, suit and bow tie all from Woody’s Men’s Shop.

Spring 2012 35

This page on Brooke: headpiece from White Traditions Bridal House, dress by Tramp from Ziezo, faux fur jacket by Calvin Klein from Dillard’s. Opposite page: headpiece from White Traditions Bridal House, dress by Willow & Clay from Dillard’s, shoes from H&M. Bouquet by Lawrence Florist.

36 StreetScape Magazine

Spring 2012 37

miss missouri

popular pre-Wedding Spa Treatments Brides need to start preparing their skin at least six months prior to the BIG day! Our estheticians will usually have them come in months before and and try to get

them in once a month, minimum. Some

need chemical peels to improve the ap-

On November 6, 2011, Katie Kearney was

story by rhonda schrum st. louis Cosmetic surgery Center Proud sponsor of 2012 greater saint Charles Fashion Week Dr. Herluf G. Lund of St. Louis Cosmetic

Surgery Center, who also specializes in cosmetic and reconstructive surgery.

Brides-to-be also come in to either have their eyebrows waxed or plucked. The

massage therapists at St. Louis Cosmetic Surgery specialize in medical massage, to

relieve tension and keep stress levels down.

pearance and texture of the skin. Others

Another huge treatment that is popular

and some prefer both treatments. Botox,

help sweating. Brides often sweat in those

prefer micro-dermabrasion to exfoliate or Xeomin injections, are very popular before weddings. These treatments mini-

mize fine lines on the forehead. Similarly, dermal fillers like Juvederm and

Radiesse fix wrinkle lines on other parts of the face.

“We also recommend a Clarisonic Skin Care System for washing their face…not a knock off! You get what you pay for,” said

38 StreetScape Magazine

Katie Kearney Miss Missouri USA 2012

is Botox injections under the armpits to heavy dresses and this treatment prevents

that. The cost is $1050, and needs to be done about a couple of weeks before the big event. SS

crowned Miss Missouri USA 2012. Katie, 23, is a student at Saint Louis University

where she is working towards a degree in Communications with a focus on Journal-

ism and Media Studies in hopes to pursue a broadcasting career. Katie is a proud member of Lambda Pi Eta and Golden

Key International Honor Society. Katie is

the daughter of Mauricette and Tim Kearney, former NFL linebacker.

Katie enjoys spending time with family,

friends, and her dog, Rocky. Katie’s hobbies include traveling, yoga, golf, decorating, volunteering, and anything outdoors. Katie is also a St. Louis model with West Model & Talent Management.

During her reign as Miss Missouri USA,

Katie plans to share her love for children and

animals by working with children’s charities and promoting animal legislation laws

across Missouri. Katie also plans to visit For more information on available pre-wedding day treatments and other minimally invasive cosmetic treatments visit

schools to discuss the importance of reading. Additionally, Katie is a firm believer in

the importance of volunteering and tries to promote that within her community. SS

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Spring 2012 39

ring.” The state of the economy could have something to do with it or the fact, according to Pew Research Center, that the median age at

first marriage has never been higher for brides (26.5 years) and grooms (28.7).

Whatever the case, Kyle said TheWeddingRe- predicts that in 2012 couples will continue to cut back and spend money more wisely.

“So they’re re-thinking their values when they

unique Wedding ideas

are planning,” she said. “They’re making their weddings more uniquely their own in an affordable way.”

For instance, Kyle said couples are opting

more for the “barn wedding” concept, where

Couples heading for the altar are bidding adieu to traditional “I do’s.” And while Pew Research Analysis finds that

less people are actually tying the knot and

story by robin seaton Jefferson Photos by John omoresemi

product-related resources.” Kyle got the idea for her wedding work on the web when she planned her own nuptials in

although they aren’t literally getting married in a barn, they are choosing unique venues that

have character. These might be abandoned warehouses, basements of favorite buildings or

country settings and parks. “They are places you wouldn’t expect.

They’re rustique or

uniquely visual,” she said.

2005. “My husband and I eloped to Las Vegas.

They are also doing a lot of the work them-

married before my daughter gets married.”

ate special centerpieces to making their own

I thought after 22 years, maybe we should get

selves, from getting the family together to creveils. Kyle has nine videos on her website that

the ones who do are getting older, brides and

The wedding chapel there streamed the wed-

teresting, more personal and more virtual than

in their pajamas in St. Louis and watched us get

One place the brides aren’t skimping is on the

puter that got Kyle thinking about what other

wedding ensemble than ever, Kyle said. With

grooms are making their weddings more inever before.

The set-up hasn’t changed. There’s still a bride

and groom, an officiate, family and friends, a ceremony and a reception. It’s the look, the locale and the invoice that’s changed.

Couples are looking for smarter ways to spend

their wedding budgets, said Bobette Kyle, owner and publisher of,

ding live via the Internet. “So our families sat married.” It was the creative use of the comproducts and services might be offered online.

Now she works jointly with wedding planners,

venue operators, florists and some 300 merchants so that the would-be brides and grooms

can compare and contrast everything they might need for the day of the big day.

an Internet wedding product assistant of sorts

Kyle said couples are paying for more of their

planning a wedding get the best use of online

lines between who pays for what are “blur-

based in St. Louis. “I help couples who are

40 StreetScape Magazine

wedding expenses then ever before and the

teach brides how to fashion their own veils.

dresses and they are adding more color to the

the exception of a small number of brides who want black, white and pink dresses, most are opting for white and ivory. It’s the footwear

that’s changing. “It started in 2011. They are staying with the traditional white or ivory dress

and adding a pop of color in the shoes (note pink shoes on cover). Many bridal companies are now coming out with colored shoes.

It’s a different landscape out there. When I started this in 2005, the dresses were still ivory



8:29:17 AM

and white, but if they wanted to really get crazy they got silver shoes. Now they are red, purple or pink, or they’re wearing cowboy boots.”

Kyle said wedding planners look to Pantone, a fashion color company, to come out with what’s in in color. And for 2012, that color is Tangerine

Tango. She said that revelation will surely show itself in the shoes and the flowers.



“There used to be several types of flowers with fillers, greenery and baY

bies breath,” Kyle said. “Now it’s almost entirely flowers with one mass CM

of color like vivid reds, oranges and pinks all in the same bouquet. TanMY


gerine Tango will fit right in to that so I’m expecting to see more of that.” CY


Brides and grooms are tending to put more of themselves into their nupK

tials, Kyle said. “There are not a lot of trends toward specific themes. It’s more about the bride’s and groom’s interests, what’s unique about

them and what their hobbies are.” She has seen couples tie the knot in

sports stadiums, on motorcycles and other places akin to their hobbies

Weddings & More with

They are also more interested in saving the planet than ever before, she


and interests.

said. “Green weddings” with wild flower seeds as favors are becoming

Cakes by Elaine

494 Fifth St. • St. Charles •

more and more the norm, she said. She said she saw one bride make her

bouquet out of magazine pages. Invitations are often made from recycled paper.

And while engagement rings used to be diamonds-only, young people today are opting for gemstones such as sapphires, rubies and garnets, or “Halo” rings where gemstones are surrounded by smaller diamonds.

Kyle said she has always advised against being too trendy. “My mantra is that if the trend is not your personality, don’t do it. You should be able

to look at the photos of your wedding years from now and still like them, not say, ‘What was I thinking?’”

Many brides are outfitting their bridesmaids in multiple shades of the same color, or allowing them to pick their own dresses all in the same color.

Couples today are making wedding websites where interested parties can

keep track of the planning process and even using sites such as Pinterest,

an online pinboard that lets a person organize and share all things virtual. One thing that hasn’t changed, said Kyle, is her advice to the brides themselves. And that rule holds true for saving money. “I say decide what is most important to you and that’s where you put your money. If you have

always dreamed of seeing yourself walking down the isle in a beautiful Spring 2012 41

Wedding Tips dress, make the dress perfect and be creative protocol and conformity, men and women everywhere else.”

Elaine Kneemiller, baker and owner of Cakes by Elaine in St. Charles, said one big change

in her more than two decades of making wedding cakes, is that couples rarely use the bride and groom cake toppers.

used the beauty and color of flowers to express

emotions, wishes and thoughts they dared not speak, and every corsage, bouquet, and gar-

land represented a carefully chosen sentiment. Presentation was also important; for example, a bouquet with a ribbon tied to the left told

about the giver, while a ribbon tied to the right

“It’s really out of style and people think it’s signified the receiver. Upside-down bouquets

old-fashioned,” Kneemiller said. Instead, portrayed the exact opposite of the flowers’ they might put monogrammed letters or common meanings: to receive an inverted fresh flowers or acrylic blocks with their rose was the ultimate form of rejection.” names and their wedding date on the top of the cake. Pillars are outmoded too, she said, though a good sense of humor is nev-

Hearts & Roses is located at 492 south Fifth street and Hanmore can be reached at 636940-7673. The Vineyard at Riverbend Chapel

touts itself as “The Picture Perfect Setting for Your Picture Perfect Day.” Located at 4247 Old Hwy. 100 in Washington,

MO, Riverbend’s draw is its river setting. Overlooking the Missouri wine valley and

river bluffs, the Vineyard at Riverbend

Chapel is a new vineyard situated on a

very old estate and General Manager Toni Backs said it “commands the best views along the Missouri River.”

er out of style. She has seen couples with

The Ming Estate was settled in 1837 by

cakes and even foosball players.

ter, livestock farmer and grandson of an

bride and groom PEZ dispensers on their

As with the shoes, color is making a major splash in today’s weddings, Kneemiller said.

Bright pink, orange, purple, jewel tones and even black are big sellers.

cakes by elaine is located at 494 south Fifth st. and they can be reached at 636-947-8124. For Denise Hanmore of Hearts & Roses,

flowers have a language all their own. The practice is not new. “Joy and jealousy, desire and dejection, solitude and sadness, loyalty and love — flowers echo each voice of the human heart,” Hanmore writes on her website

at “While the

symbolic and legendary meanings of flow-

ers were known to many during Elizabethan Hanmore pretty much anything goes this

times, it was the Victorians who assigned year in wedding flowers. Bright colors, simple messages to individual flowers. Flower accents in black and feathers are espe-

Language became so important that durch die cially popular. Many brides are choosing Blume sprechen (speaking through flowers) silk flowers with accents of genuine green-

became a Western proverb, which meant any ery. Tangerine and lime green are painting flowery or poetic expression hiding a secret many weddings this year and calalillies, message of love. During this time of strict roses and orchids are top sellers.

42 StreetScape Magazine

the Honorable James Ming, Post Mas-

American Revolutionary commissioned officer. The estate house was restored in 1990 and Riverbend Chapel was dedicated in 2002.

Riverbend Chapel seats 300 and has a

reception area for guests to mingle by the fireplace. The formal ballroom in the lower level is adorned with chandeliers, a stone arched bar and fireplace, a gener-

ous cherry dance floor and large windows with sweeping views of the river valley and forest.

Backs said wedding planning is “stress-

free” at Riverbend due to the site’s availability of indoor or outdoor facilities. “We

can move inside the day of the wedding if

it rains,” she said. “Plus it is all-inclusive. I work with preferred vendors and I book all of them for the bride.”

For more information on The Vineyard at Riverbend chapel, call 636-390-8600 or visit

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Artwork from the album “Heavy Hands”


Hear the Eruption

Matt Stuttler of says they exude a “sweaty, post-punk weirdness.” Jon Ryan, on bass, drums and keyboards;

and Eric Peters on vocals, drums and keyboards, are Volcanoes, a dance/noise rock

Volcanoes Band - Eric Peters(L) Jon Ryan(R)

story by robin seaton Jefferson Photo by michael schleuter

Peters said they never set out to make their show the ear-splitting, cacophonous experience that it has become. “We don’t really

strive for that, but it sort of stuck that way. Our music is really loud, crazy and distorted.”

In fact, Max Paran of “Dance Fuzz” de-

scribed it this way, “If Lightning Bolt and Black Moth Super Rainbow had a child it would be Volcanoes.”

duo that’s making a big noise on the Inter-

The band’s website features an online vid-

released its newest LP, “Heavy Hands,” in

view team, of Ryan and Peters giving a “se-

net and around St. Louis. Volcanoes just January for free downloads and already it’s had hundreds of hits.

The Volcanoes name came from a discus-

eo, produced by the St Louis Post-Dispatch

cret concert” in Lindenwood University’s Jekyll Theatre. Ryan is a senior and Peters is a junior at the school.

sion between the two about the kind of

Volcanoes started when Ryan and Peters

per loud and super crazy,” Peters said. “So

The two had known each other in high

music they play. “It’s super distorted, suI said, ‘We need something huge. What’s

more huge than volcanoes?’ The name reflects the style, the genre, the sound.”

44 StreetScape Magazine

became roommates at Lindenwood in 2010.

school at Francis Howell North and hooked back up in college to play with another band, “The Futurepast.” Peters said that

 To

someone who is fluent in the independent music language, I would say we are dance, noise, rock . band never really got off the ground. Their lead singer left for Beirut, Lebanon to become a missionary.

“When he told us he was moving, the very

next day we hit Volcanoes hard. It was like, ‘Let’s do this and get serious about it and we

recorded an album in three weeks. We recorded it ourselves in a room at my house.”

That was January 2011. The album was

“Faults,” a seven-song EP done with a small

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Entertainment eight-channel mixer and a band program

listening to stuff on the radio. They’re

out on Facebook and


on Peter’s MacBook. They put the album

and were shocked to discover they were quickly garnering a following. To date, the album has had more than 5,000 plays.

Now, Peters, who writes all the band’s lyr-

ics, said despite its popularity, he wishes

he hadn’t written most of the album. “It was fairly dark. I was in the midst of a

super bad breakup and the lyrics are reflective of my confusion. It’s pretty melo-

dramatic. But at the time it was very real to me.”

In November of the same year, the band

signed with Afternoon Records, a label based in Minneapolis, MN. Since then,

they have sent free download codes to

40 blogs, magazines and online maga-

zines. It’s the new mode of discovery in the 21st Century. Peters said the fame

listening to something a little more obPeters said he’s not sure where the band

is headed next. “Everything has happened so quickly. A year ago, I was thinking

that ten years from now, I would have a wife and a child and be teaching theatre. Now (playing music) could possibly be

more real. But we’re taking it one day at a time.”

Peters said he sometimes has difficulty describing his music. “To someone who is fluent in the independent music language, I would say we are dance, noise, rock. To

someone who listens to the radio, I would tell them we’re really loud and you might dance to it.”

Simply put by one commenter on their site, “Sick nasty jamz ya’ll!” SS

comes when trusted music bloggers like, post and recommend a musician’s work.

“A lot of music business happens on the Internet especially with independent

bands,” he said. “That’s the only way to do it. There really is no other way now.

The people who listen to our music aren’t

46 StreetScape Magazine

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Help your mAN-ly man Look Well Groomed When we think of style and fashion, we think of how it relates to women

MAN-ly Man Gets Groomed at Cary O’Brien’s

story by Cary o’Brien the salon guy Photo by peter Wochniak of prophoto, Official Hair Stylists for 2012 greater saint Charles Fashion Week LET’S START AT THE TOP

It’s not just a hair cut it’s a style. Cutting it needed easily. himself or the $9.99 cut special is off the

table. His stylist should be offering ideas

on cutting and styling that flatter him and

That’s because females are more fashion- help with his fashion consciousness. What conscious. Any trip to the mall or sporting to shampoo with, style with, and how to

event where you can get a good cross-section maintain the look is a great start. Your part of men walking around and you will see is to let him know you like it. “there is room for improvement.”

hold up all day and can also be re-styled as


WASH yOuR FACE I like face scrubs the best. Scrubs will have

a surfactant base (the soap) and include an abrasive also. Scrubs help to exfoliate the

skin and bring healthier skin to the surface. They can be oatmeal, almond bark, or rice

based to scrub the skin and cleans it. With a man’s skin being about 25% tougher than

So let’s turn our attention to the guys for a Let’s move away from gels. There are so female skin, he can use a scrub every day. moment…and ladies we are going to need many modern grooming products for the I spent a day at local store to have a look at

your help on this one to pull it off. It’s going to man to use that out-perform most gels. what guys can and should be using. There

be your gentle nudging that will propel your Look for words like, paste, mud, styler, are some good items available for your guy to become a more, well- groomed man. groomer, and the like. These products will man to use.

48 StreetScape Magazine

The Salon Guy mOISTuRIzE IT If you clean it, moisturize it. The face is the one part of the skin that is rarely ever covered which means it’s always exposed to sun,

wind, and every condition our work puts us in. Let’s protect it. A simple lotion is good,

but a lotion with SPF is even better. Notice

the word “lotion” not “moisturizer” let’s keep it man-ly. GROOm IT As a man myself (thank you very much),

I will say most men like to see their lady





together. Of course, we will complain about the cost. DO IT ANYWAY. It’s

your turn to let him know you like him-groomed also, where to begin. HANDS AND FEET Get him a manicure… get it? MAN-icure? He needs to know it’s not emasculating to

have nice looking hands. How often? Four

to six times a year. Treat him to this new

part of grooming, then move onto his feet.

So let ’s recap

❶ get him a better cut and a lesson on how to style it. ❷ get him to wash and lotion his face because you have to look at it. ➌ get him to maintain those hands and feet to improve snuggle time. ➍ get him to lose the furry back thing.

Softer skin and nails that do not injure you These are great services to get your man when snuggling are a bonus and you both to start to enjoy. I say enjoy because we win. Explain “win win to your man.” LOSE SOmE HAIR

men are so much more creatures of habit that once we start a program, we are

Let’s just be honest here, chest hair on

likely to keep it up. Think about it couples

it on George Clooney A LOT. But I have

it is hard for him to complain about the bill

some guys is sexy I know my wife likes

night at the salon and spa, and remember

never heard women say “I love a man with

when half of it is his.

a hairy back” WAX IT!! You will want to Go get ‘em ladies,

visit a salon for this one for sure. It does Cary O’Brien the salon guy. not hurt as much as he will say it does and you can remind him of all the things

women do that are not so fun just so you

can look better for your man. (Yes ladieswe know you really do it so other women won’t judge you, but I won’t tell).

if you need some help, drop by Cary o’Brien’s design & Color spa 2107 Zumbehl rds st. Charles, mo 63303 Official Hair Stylists for 2012 greater saint Charles Fashion Week Spring 2012 49

Len and Joyce Pagano

Len &Joyce Who would have thought the mayor—a man who spends a good part of his day utilizing his vocal abilities— didn’t learn to speak until he was seven? That was the case for St. Peters Mayor Len Pagano. And yet the young Italian boy would

grow to become one of the longest serving city servants in St. Peters history and also its mayor.

He would also go on to serve his country in Germany, marry his St. Louis sweetheart, and

have three children, eight grandchildren and one great grandchild in his beloved city.

Pagano was born in St. Louis to parents who could neither hear nor speak, thus he and his

younger sister did not learn to speak until it was noticed by a child care provider that the

two could actually hear. “Children will mimic what you teach them. It was 1944. There was

no television. There was no radio in the house.

50 StreetScape Magazine

story by robin seaton Jefferson Photo by michael schlueter There was no phone in the house. It was a normal house but all of our communication was done by sign language,” Pagano said. “Then

Mrs. Rose, a teacher in my daycare, suspected that I could hear. They did a test on me and lo and behold, they discovered, this child can hear. My mom thought it was a miracle.”

He said he’s still amazed at the fact that he lived in a silent world until he was seven. “In

today’s time, it would be impossible for that to happen,” he said.

Nevertheless, today, he said he runs across very

few deaf people in the city of St. Peters, but

when he does they are pleasantly surprised that he can communicate with them.

Pagano and his wife of 47 years, Joyce Pagano, were both brought up in St. Louis in strict

Catholic homes. So it stood to reason the two would make a perfect pair.

Joyce was working at Bussman Fuse in North St. Louis in 1963 when a co-worker asked her

if she would like to go on a date with his cousin

when he came home to St. Louis on leave from the US Army. Joyce agreed and she and Len went out for dinner and a show. He got her home on time too.

After the date, Len returned to Bravenhaven,

Germany where he was stationed and Joyce continued to date other people. The two wrote lots of letters, but the following year Len returned to St. Louis, and the first person he

called was Joyce. “When he came home, he called me again. Then it got serious.”

The two were married on November 20,

Dynamic Duo 1965 in Florissant where they lived in the early days and began raising a family.

Len worked as an insurance agent for Prudential, an inventory

approval codes on them. Nevertheless, he spent the next 18 months arguing with everyone from the Postmaster to the US Senate. Even the St. Louis television stations ended up covering his story.

clerk for Edison Brothers and later as a truck driver for REA

“The end result was that we got to keep the mailbox,” he said. “We

after 30 years on the job.

we already had. The truth was we both won. Well, it was because of

Express. He retired as a warehouse coordinator from Unilever

Joyce left her job at Graham Paper and “stayed home to have babies. We didn’t have a lot of money and we made due with what he had.”

In 1976, the family moved to St. Peters from North County and built a house in the Spencer Creek subdivision.

Len never planned to get into politics. It all started with a

mailbox. “A deaf mute I knew had built me a beautiful mail box,” Pagano said. “But the mail lady said she couldn’t deliver mail to that box because the inside was not approved by the Postmaster General with the appropriate numbers.”

Until that time, Len never even knew mailbox interiors had specific

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had to buy a mailbox with the proper codes on it and slip it into the one

that story that so many people kept saying, ‘You ought to run for public office.’ Truthfully, that whole incident carried my name. There were so many newspapers then. That’s what got me in. It seems so strange, but that’s how I got into politics.”

And it was there he stayed. Len served as an alderman in St.

Peters’ third ward for 25 years before becoming mayor. He is now on his third term in the city’s highest post.

Len said over three decades in local politics has bettered him somehow. “It really has made a better person out of me. It’s very easy to get into

politics and do absolutely nothing, or you can go in with a mission and make a difference. I believe I have made a difference.” SS frans_fa09.pdf


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design on a dime Shop, Redecorate, Consign Carrie Keipp runs the shop with the help of her mother and two daughters.

Thinking of downsizing and need to get rid of some stuff? Tired of your stuff but don’t have the money to replace everything with new? That’s how Carrie Keipp felt before she opened Design On A Dime.

story by robin seaton Jefferson Photos by michael schlueter

rid of some things,” Keipp said. “It’s also the economy. A lot of my customers make the comment, ‘I don’t even buy new anymore’.”

Design On A Dime is a home furnishings

consignment shop that features both new

and gently used items. Items are consigned

for a minimum of 90 days, with price reductions of 15 percent after 30 days and 25


have always loved to redecorate. goes to work. “Mom finds the antique. Dad fixes any wood work. Mom paints and I sell them.”

percent after 60 days. After 90 days, items Keipp’s two daughters also work for Design

can be picked up or Keipp will donate on a Dime. And she has a 19-year-old son them. The profits are split 50/50. The shop who is starting to learn to refinish furniture. no longer accepts rugs, linens, brass items and lamps.

She said she started the business for the same reason so many people have frequent-

“We take high-quality home furnishings in ed it. “I have always loved to redecorate.

And apparently a lot of people agree. After good shape and gently used,” Keipp said. I would do it all the time, but I couldn’t afjust three months in business, the shop at “We do look for unique pieces that set us ford it. My mom had just retired and we had 4117 Mexico Road in St. Peters is expand- apart.” ing into the space next door.

always wanted to so something together.”

Antique pieces that have been refinished Keipp said ideal pieces for her store are

“There are a lot of people downsizing who are getting the most attention of late, Keipp pieces of furniture that still hold value but can’t afford their homes and need to get said. So when one is acquired, the family the owner has “no where to go with them.”

52 StreetScape Magazine

Design They aren’t using the furniture and really don’t have the space to store it.

But there are also those people who want to make a little extra money. Maybe they want to buy something new and can’t afford it. Selling

the furniture they already own through consignment might make them that extra money so they can afford the pieces they want.

“What I like the most is meeting people and hearing their stories. I have formed a

lot of bonds,” she said. “I just enjoy listening and sharing.” SS

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1904. When Frederick and Jette must flee her disapproving mother, where better to go than America, the land of the new? Origi-

nally set to board a boat to New York, at the last minute, they take one destined for New

Orleans instead (“What’s the difference? They’re both new”), and later find themselves, more by chance than by design, in

the small town of Beatrice, Missouri. Not speaking a word of English, they embark on their new life together.

Alex George lives in Columbia MO and

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They took me right to a shop to have my transmission fixed. Then it was off to the body shop.

Looking back, I wonder where all my friends from the ‘48 line went. I heard quite a few started to rust and some were even sent to the salvage yard.

I could sense that my Mr. and Mrs. were discussing what color to paint me. I was hoping for my original color but Mr. wanted black, and the Mrs. wanted something they called “drop dead red.” If you’ve ever seen me, you’d know Mrs. won.

The worst thing that happened to me was that my owner, who lived in Kansas, replaced my beautiful flathead V-8 with something called a 327 Chevy. Then, I was put in a barn for 27 years. In 1993, my owner sold me to a gentleman in Missouri. By now I have been painted black over my original crème color. I only had 73,000 miles on me and I was looking forward to being driven again. But my new owner trailered me to Hamilton, MO, probably because he wasn’t sure of my mechanical condition. My new owner had some money problems so he had to put me up for sale. He advertised me in Hemmings for $8,500.00. A man and his bride came to look at me. I was trailered to a city called Lake St. Louis. What a sight I was, with feathers, straw and whatever else used me for a home for 27 years, flying all over the highway. People blew their horns and smiled at my new owners and me. I loved it.

As you might have guessed, I always worried about my top, so I was very happy when they gave me a new one. I got a new interior at the same time. That’s when I learned I was going to be in a wedding-it was for my owner’s son, Matt. It was a big day for everyone. I have been in six weddings since then. I’m very proud of that. I was happy when my owner took me over to see a fellow called Larry Bauer because he also has a ’48 Merc convertible. He took me for a ride and said nice things about me. I got a glimpse of his yellow Mercury – I enjoyed that too. Over all, I’d say I have had my ups and downs, but I’m a 1948 and I’m still active and I look good, so I can’t complain. On the other hand, I’m sure happy I got the Columbia rear end; after all, I’m not as young as I used to be. My owners put me in parades and have fun just riding around and stopping for Ice Cream with the kids.

Spring 2012 55

A positive Change Danny Horne

story by robin seaton Jefferson Photos by michael schlueter

Danny Horne started exercising for job security. As it turned out, it became his job. Horne was working in construction al-

most thirty years ago when he realized

his co-workers were getting younger and

younger. “I realized they were hiring

and owner of A Positive Change Fitness in

St. Charles where he caters mostly to the baby boomer crowd, ages 40 and up. He

said it’s this group of people who want to get in shape without the rest of the world watching. “By then people have let them-

selves go so bad that they’re intimidated by their surroundings, people watching

them and looking at them. So a gym might not be the best choice for them.”

Nevertheless, Horne’s charges don’t get

off easy. “You really have to be ready for a change when you come to me. I’m a big believer that exercise is medicine.”

younger men and I would have to be able It’s the medicine to cure the damage done to get in shape to keep my job because of by decades of the “Super-size Me” manthe physical work I had.”

But Horne went on exercising even after

he was fit enough for the physical work he

did. In fact, he began to believe so deeply

tra, he said. “I don’t know of any other

thing you can do for 30 minutes a day that will reap you the amount of benefits exercise does.”

in his new lifestyle that he wanted to share But Horne said it’s not about the halfit with others. Today he’s a fitness trainer hour per day that one exercises. Rather,

56 StreetScape Magazine

 Pain

is temporary.

quitting is forever.

it’s about the benefits they receive from

it for the other 23-1/2 hours of the day.

These include stress reduction, increased

self-esteem, improved outlook on life,

decreased risk of cancer and Alzheimer’s diseases, and increased blood flow, he said. “It’s just about me as a person having enough energy to tackle the rest of the

day. If you want a more fulfilled life, to

live longer and be happier, the remedy is to relieve stress. Stress is killing us.”

Horne said people do maintenance on their cars, their houses and their yards.

“But what do we do on us? We don’t take

care of the one thing that really needs to

Sports & Leisure be taken care of. What good is the money major impact on workouts, Horne said. Additional tools for weight loss are going to do you if you don’t have your “I grew up sitting on machines working available at A Positive Change Fithealth? You have nothing.”

Training with Horne is a combination of

weight training, cardio and flexibility,

out. But functional training is big now. It ness, including portion control plates means training your body for everyday ac- and placemats and three different diets tivities.”

with grocery lists included which are

three very necessary attributes of exercise Horne also does high intensive training for weight loss and improved health, he for athletes and others who need to work said.

available on his website at

on explosive movements such as those Whatever the issue, Horne is willing to

He advises his clients to do 30 minutes of exercise per day and said, “If you’re not sweating, you’re not working hard enough.” Horne said the 30 minutes can be done all at once or in three sessions of

10 minutes each. “It cuts out the excuses. Who doesn’t have 10 minutes?”

needed to run bases in baseball or the work with the client and lead them in the moves needed by hockey players. Horne direction they choose to go, because after

is a lover of quotes. They hang on every all, “Exercise is a journey, not a destinawall of his home-based gym. “Can’t is a tion” and “Pain is temporary. Quitting is word of defeat. Will is a word of desire. forever.” SS Can is a word of power,” all hang above

the state-of-the-art Life Fitness, Para-

mount and Freemotion machines in his

Functional training is somewhat new to gym. “What you eat in private shows up the average individual but 1it’s2/14/12 making 11:34 a inAMpublic” hangs there too. emerge_qp_spr12.pdf

For more information about A Positive change Fitness, call 636-299-2162 or visit Horne’s website.

“Optimal Health is more than the lack of sickness.” Dr.Christy Jenkins, BCND, QRA

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Jerry Grossman

Michael Webb

Webb Agency In today’s uncertain and challenging economic environment everyone must “up their game.” Michael







story by robin seaton Jefferson Photo by michael schleuter Jerry Grossman, Registered Financial Webb Insurance assists clients in all matters Consultant and partner of St. Charles of insurance planning. In conjunction with Financial Services, LLC often asks, “If St. Charles Financial Services, LLC, the

what you thought to be true turned out not firm also offers consultation on creating to be true, when would you want to know?” a balanced plan designed to help clients

Grossman and Webb both feel that they preserve life savings while building wealth. Life


Consultant, says it’s time to look at

conservation of wealth and the willingness to obtain a consistent rate of return instead

of going after a high growth portfolio. “At

St. Charles Financial Services, LLC and Webb Insurance, we take care of people the way we want to be treated and today it’s

not only about the accumulation of assets but the preservation as well.”

58 StreetScape Magazine

have an obligation to share a process that Grossman noted the results of a recent poll

helps their clients understand what they are that he believed to be unsettling and yet true. doing and that everyone must have a plan It said 96.6 percent of people are more afraid to get to where they need to go. Simply of running out of money than dying. “We can

picking a product out of a group doesn’t show you how to use appropriate investment

work any more. A simple question they vehicles to help reduce taxes and develop a ask: “ If you play golf, would you rather lifetime of income.“ have the $2000 set of Ping irons or the ability of Arnold Palmer?” It’s not about the clubs, it’s about the swing.

“We want to get to know the people that ask for our help. It is our goal to give our clients

more information and more knowledge to

A family-owned business for over 35 years, make better life decisions for the families

National American university

Spring 2012 59

Business future.” It’s not just about a product, but it’s

Webb gave another example of how folks

control of their money to do what they want

in an investment and it goes up to $200 in the

building a program with the liquidity, use and to do and not to spend a dime more than they are already spending if possible.”

Webb said most adults today were raised

to believe in certain financial truths that have been shared over the past decades

without really checking in to these truths. Much of what we thought to be true is

not working at this point. “Simply being

in the market for example, doesn’t mean

need to change their mindset. If you put $100

first year, you made a 100 percent return. Then

the market corrects in year two by 60 percent and the account drops down by $120.00. So

you now have $80.00 in your account. “If you take the average of this example, it shows a

20 percent rate of return, but actually you are lower on the value of the account than when you started the investment.” You need to look at the real rate of return and not the average.

you will obtain the results you want

Grossman said many people today are so

are blindly investing in to a 401K plan

and business that they may not see a storm

and are looking for today. Many people

without thinking about the result! Do you

believe taxes are going to increase? We simply want to be real with our clients and

community and tackle the hard problems.”

busy doing what they need to for their family coming. And it’s precisely in this stormy economic environment that St. Charles Financial Services LLC and Webb Insurance can help. SS


507 N. Kingshighway Saint Charles, MO 63301


Let Us Be Your Guide 60 StreetScape Magazine

Webb said the hot topics in finance for 2012 will be: ❶ Where can I go to obtain a comfortable

rate of return and see consistent growth in my portfolio?

❷ How can I, as a retiree, make sure my money will last for my lifetime?

➌ I am concerned about using quite a bit of my money during retirement, what can

I do to leave money to my children and grandchildren?

❹ What do I need to be doing preretirement?

For more information about The Webb Agency call 636-946-0001 or visit

Jim Lloyd, CPA Julie Pryor Caryn Lloyd Watson, CPA Sue Miller

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“Work Hard — Play Hard”

Spring 2012 61

People you Should Know

Joe Crouch

Joe Crouch

He was around when artists were drawing pictures on advertisements in newspapers. He was still there when “The Godfather of Heavy Metal” came to town. Joe Crouch, 86, worked in the “St. Louis Post- in St. Louis, he painted the opening scenes. Dispatch” advertising and news rooms for the

better part of four decades. The WWII veteran and artist drew paint cans, mattresses, chenille bedspreads and even women’s underwear in a

time when print advertising was mostly black and white and didn’t come with a photo.

He started out in the advertising departments at Famous Barr and Stix, Baer and Fuller before joining the Post. “It was good experience,” he said.

But he was also often called out on stories of the day. The mayor of St. Louis or the

governor of Missouri. He said he doesn’t remember their names anymore.


terrible how I remember names. I remember the pictures though,” he said.

He does remember one name though. That

would be the name Ozzy Osbourne—the multiplatinum former vocalist of Black Sabbath

His first assignment at the Post was a furni- known as the “Godfather of Heavy Metal.” ture store called Carsons-Union-May-Stern Company in St. Louis. Crouch wasn’t thrilled

with drawing sofas and end tables but he got

by. What he did like was drawing for the St. Louis Zoo

In keeping with his reputation, as the office trickster, Joe walked past Osbourne with a

rubber spider hanging half-way out of his mouth. “It just so happened that I had some

spare spiders in my desk. So I walked by just

The Sunday pictures section was Joe’s like that’s what I do. I walk around with a spider

favorite. He started laying out the pages and in my mouth. He seemed perfectly normal. I ended up drawing special Christmas sections. think he liked it,” Joe said of Osbourne’s He remembers drawing small cherubs, reaction. “He laughed about it. I thought he

Christmas trees and a mouse in a hole with its was really nice. He didn’t look like any of the own Christmas tree made from a pine cone.

pictures I had seen of him.”

He drew paint by numbers for the Post’s By the time Joe left the Post, it was 1989. young readers and when Six Flags opened Computers were taking over, graphic design 62 StreetScape Magazine

story and Photo by robin seaton Jefferson

where he might do illustrations of notables

was a sign of what would come and Joe saw a

means to an end. “That was one of the reasons

I left. It took me forever just to log in. I said, ‘I want to draw. I don’t want to put it on that thing.’”

Joe’s daughter Lesa Crouch Meierotto found some of her father’s old artwork around his house

when the five daughters moved their parents to Hidden Lake. She decided to post some of it on

her Facebook page. One thing led to another and Joe was asked to submit a collection to the St. Louis Public Library on Olive St. for use in

the Special Collections Department. “It will

be of great benefit to researchers involved in journalism, art and the history of St. Louis as well as those who remember his illustrations in the St. Louis Post-Dispatch,” wrote Executive Director Waller McGuire.

Joe was alright with that. “It will make my life complete,” he said. “The kids only have so much wall space.” SS

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People you Should Know

Beth Davis As president and market manager for Clear Channel’s St. Louis operations, Beth Davis is one of the most influential people in our area, overseeing operations at 11 local radio stations.

story by Cillah hall, editor-in-Chief

With 238 monthly listeners and nearly $6 ss: How has the internet affected Radio?

exposure through airplay to turn it into a hit.

leading media company in America. Before Beth: The internet has given us more

they are to buy the single or album.

billion in revenue, Clear Channel is the

her switch to radio, Beth was a special avenues to engage our listeners. People

The more people hear a song, the more likely

Education teacher who grew up on a farm have more access to news, sports and

ss: What is a typical work day for you?

school. She is one of five siblings. When Clear Channel, we’ve evolved from being

Beth: Each day is different and that’s one of the

travels the world taking strolls down the into a multi-media company. We’re now

an amazing team of people that bring different

in south Texas and worked her way through music and we’ve adapted very well. At

she’s not making her mark in media, Beth more radio focused as Clear Channel Radio

ancient streets of Pompei, Italy or shopping Clear Channel Media and Entertainment. in Rome. She also loves to run and enjoys We’ve expanded into new areas across taking in the scenery in Forest Park.

ss: How did you start your career in radio?

multiple platforms; online, via IHeartradio,

great things about my job. I am surrounded by skill sets and make what I do more enjoyable.

I wouldn’t be able to do it without them.

Smartphones, Satellite and live events.

ss: What is your favorite genre of music?

ss: If a record comes out and has 10 songs on

Beth: I enjoy many genres. I can listen to

Beth: I loved teaching but knew I had to make it, why do we hear only one of those songs-

a change in order to make a good living and over and over again? Who decides what I read somewhere that teachers make the best songs are played?

country, pop or R & B. It really depends on the mood I’m in.

sales people because have to have to find

ss: What do you do in your spare time?

I made the jump into radio sales and worked record labels select a song from an artist’s

Beth: I like to travel and see the world. I love

creative ways to sell ‘learning’ to people. So Beth: A lot goes into making a song a hit. The my way up.

64 StreetScape Magazine

album that they think will be popular. They invest lots of time and money to get mass

to experience other cultures and the beauty that exists in different parts of the world.




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Boy’s Club Photos by michael schleuter the Boys & girls Clubs of st. Charles County held their Annual Crystal gala valentine Celebration on saturday, February 11, 2012 At the Column’s Banquet Cetner

Andy Bundesen and Jerry Scheidegger

Anne Zerr and Tom Hannegan

Alumni of Boys & Girls Club

Gary Melchior

Cathy Glosier, Tookie Purler and Carol Conoyer Art and Wes Day

Kelley Lamm, Charles Dalton and Vicki Schneider

David York and Kim Scheidegger-York

Dr. Michael Conoyer, Dr. Matt Conoyer, Ellen Conoyer and Carol Conoyer

Mr. & Mrs. Brad Franta with Mayor Sally Faith

66 StreetScape Magazine

George and Dianne Garrison, Mary Lou Hannegan and Tom Hannegan






Missouri Valley Women’s Basketball Conference Family Arena


Bridgeway R.U.S.H. 5K Family Fun Run Katy Trail


Family Fun Day Foundry Art Centre


Symphonic Orchestra Concert


Moolah Shrine Parade Riverside Drive Noon



Crescendo Concerts Scott Andrews, Clarinet 3pm • $20

Crescendo Concerts An Afternoon At The Opera 3pm • $20

9June 16 Quilt Show Exhibit Frenchtown Heritage Museum

29April 1 Moolah Shrine Circus Family Arena


Rendezvous Concert Series



City of St. Charles Public Works Day


Moolah Shrine Circus Family Arena



Historic Churches of St. Charles Exhibit Frenchtown Heritage Museum

Karen 4 a Kause 5K Run/Walk & Children’s Dash Against Cancer Frontier Park


Music on Main Music by Butch Wax & the Hollywoods 5-7:30pm • 100-200 Blk. N. Main

13-15 Missouri Tartan Day Festivities Scottish-American cultural event Frontier Park

19-20 Lewis & Clark Heritage Days 1804 Encampment Frontier Park

18-28 Augusta’s Plein Air Art Event Artists painting “outdoors” throughout Wine Country

25-27 Missouri River Irishfest Celtic music, entertainment, vendors & more Frontier Park


Family Culture Day Foundry Art Centre


Scout Night St. Charles Police Department

27-29 Spring ArtWalk Inside Businesses along North Main Street 28

Adam Morgan Fun Run 7-9:30pm • Frontier Park


Fast Lanes Cobblestone Nationals Fast Lane Classic Cars


Memorial Day Observance Historic County Courthouse

CALL 314-770-8248 FOR RESERVATIONS. Open nightly for dinner. “I’ve spent my life up and down the Mississippi River and it’s exciting to me to bring the things that I’ve learned up the river, just a touch further north.” -Kelly English

Know When To Stop Before You Start.® Gambling Problem? Call 1-888-BETSOFF. Must be 21 or older to participate, gamble or obtain a Total Rewards® card. For more information call 314-770-8100. © 2012 Harrah’s License Company, LLC.

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