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48 SHARJAH INVESTMENT AND DEVELOPMENT AUTHORITY – SHUROOQ

AL MAJAZ WATERFRONT, THE MODERN FACE OF TOURISM SHARJAH’S AL MAJAZ WATERFRONT, ONE OF THE MOST POPULAR, PICTURESQUE AND FAMILYFRIENDLY VENUES IN THE UAE, HAS ESTABLISHED ITSELF AS A PRIME ATTRACTION FOR LOCAL RESIDENTS AS WELL AS REGIONAL AND INTERNATIONAL TOURISTS.

SHARJAH INVESTMENT AND DEVELOPMENT AUTHORITY – SHUROOQ P.O. BOX 867 SHARJAH UAE T: +971 6 55650777 E: INFO@ALQASBA.AE W: WWW.SHUROOQ.GOV.AE

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Featuring stunning scenery overlooking the tranquil Khaled Lagoon, this iconic leisure destination boasts breathtaking landscapes and incredible architectural designs that reflect Sharjah’s rich cultural and historical heritage. Featuring a lively fun-filled atmosphere, the waterfront attracts visitors of all backgrounds to explore its multi-faceted appeal. Launched by Sharjah Investment and Development Authority (Shurooq) in 2010, this popular tourism project offers an impressive variety of recreational facilities and welcomes visitors and families of all ages. Its recent expansion adds even more value and opportunities for retail, food and beverage, entertainment and franchise investment, particularly in light of its location in the most populous area of the emirate, which provides a constant footfall for the businesses situated in and around Al Majaz. Among its many attractions are the spectacular dancing Sharjah Musical Fountain, one of the best-known and largest in the Middle East an eco-friendly sports and jogging track, the Maraya Art Park, the Splash Park and children's playground, encompassing the Al Majaz Waterfront philosophy of a family destination.

With 91% of reviews in TripAdvisor rating Al Majaz Waterfront as either ‘very good’ or ‘excellent’, it is consistently rated among the top attractions within Sharjah in a number of categories, highlighting its appeal across a range of ages and interests. As one of the jewels in Sharjah’s

tourism crown, Al Majaz Waterfront plays a leading role in Shurooq’s portfolio. Shurooq’s projects have been integral to the emirate’s flourishing tourism industry, which now forms one of the pillars of its existing economy and future strategies for growth.

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Emirates Projects Magazine Issue 101  

Emirates Projects Magazine Issue 101