Toy World October 2019

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Brand Licensing Preview

Sutikki 01753 785777 | www.sutikki.com Stand D223 At this year’s BLE, Sutikki will be highlighting Moon and Me, the preschool series which launched as part of CBeebies bedtime in February and now has 43 UK licensees on board across all key categories. This Autumn will see the initial roll-out of product at retail including toys from Hasbro, VTech, Orange Tree Toys and Jumbo, DVD from Studio Canal, collective apparel and nightwear from both Blues and Cooneen, dress-up from Amscan and the first Moon and Me bedding range from Dreamtex. The show is created, written, composed and produced by the multi award-winning Andrew Davenport, of Teletubbies and In the Night Garden fame, who made his much anticipated debut as a children’s author with The Little Seed, one of the new Moon and Me books from global publishing partner Scholastic. The latest licensee to come on board is Ulster Weavers, who will design and produce an initial range of aprons, gym bags, back packs, lunch bags and pencil cases for Spring 2020 under their new Little Weavers label. The show, which has aired continuously since launch, consistently scores highly in TV ratings and continues to generate huge interest and acclaim. This summer, Moon and Me was a key participant of both the CBeebies Summer Social Festival in Liverpool and the CBBC Proms at the Royal Albert Hall.

Topps 01908 800100 | www.topps.com Stand E165 Topps is the preeminent creator and marketer of physical and digital sports cards, entertainment cards, sticker collections and collectibles. As well as producing retail collections for licensors such as Disney, WWE and UEFA, Topps has worked with a host of large FMCG, technology and leisure brands over the years, providing extensive consumer insights to help tackle marketing challenges. Topps is flexible to customers’ ambitions and target audience, and the team is willing to discuss in-pack promotions, online redemptions or bespoke ranges with visitors to the Topps stand. With a launch programme that includes UEFA Champions League Match Attax Cards, WWE Slam Attax Universe Cards and the upcoming Journey to Star Wars: The Rise of Skywalker collection, Topps can help partners deliver a desirable and attainable reward at low cost. For more information on Topps products visit topps.com.

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