Page 1

PRESENTING

RESIDENTIAL BROKERAGE


A TEAM OUTPERFORMS AN INDIVIDUAL Southern California is a global real estate market that now demands more than what an individual Agent or small brokerage can provide. As Global Luxury Specialist, Pelton Team are able to market your home with all the marketing power and international presence of the world's #1 selling real estate company, Coldwell Banker. Ranked in the top 6% of professionals nationwide, Tom and Paula Pelton represent the best of the best in Orange County real estate. They have built Pelton Team based on a reputation of trust and discretion for 15 years. The Pelton Team marketing is beautiful, engaging, elegant, and sophisticated. The resources of Coldwell Banker enable Pelton Team to create the highest quality marketing in the industry to share the beauty of your home with an affluent audience. Coldwell Banker alone has the media power to showcase your home in the most exclusive high-performance media in the world to maximize your home's global exposure.

.

PELTONTEAM PRESIDENT'S CIRCLE TOP 6% NATIONWIDE


THE CLEAR

CHOICE

LIST WITH THE MARKETING POWERHOUSE The Pelton Team with Coldwell Banker® is a marketing powerhouse with the resources to market your home globally that far exceed the limits of local franchises. Serving a prestigious clientele with the utmost professionalism, discretion and knowledge to ensure exceptional results every time, whether you're next door or across the globe - the Pelton Team is the first choice for homeowners like you.

$166 TOTAL ANNUAL SALES VOLUME In Billions I RealTrends 500

NRT Coldwell Banker®

$5.8

$3.9

$2.5

$2.1

$1.0

First Team® Real Estate

Berkshire Hathaway Home Services CA

Hom Sothebys lnt'I

Surterre Properties

Villa Real Estate

TOM AND PAULA PELTON

COLDWeLL. BANl(_eR'1J

GLOBAL LUXURY

SOURCE1 :RealTrends 500 and CRMLS Total Orange County sales by volume 2016 . Not intended as a solicitation if your property is already listed by another broker. Real estate agents affiliated with Coldwell Banker Residential Brokerage are independent contractor agents and are not employees of the Company. ©2017 Coldwell Banker Residential Brokerage. /,JI Rights Reserved. Coldwell Banker Residential Brokerage fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Owned by a subsidiary of NRT LLC. Coldwell Banker, the Coldwell Banker Logo, Coldwell Banker Global Luxury and the Coldwell Banker Global Luxury logo service marks are registered or pending registrations owned by Coldwell Banker Real Estate LLC. CalRE#01404811, 01404817 (7105711)


" ABOUT COLDWELL BANKER®

ABOUT COLDWELL BANKER

@ Founded in @ Approx.

1906

$581 million in sales ever y day

@ Average U.S. sales price is

COLDWeLL BANl(eRC

17.8% higher

RESIDENTIAL BROKERAGE

than other companies


ABOUT COLDWELL BANKER

#1 IN SOUTHERN CALIFORNIA

TOTAL SALES VOLUME'

@

$20.5 billion in sales throughout Southern California

@ Coldw ell Banker ® wa s

#1 real estate brand

in sales volume

·Bused on 1ntorrnul on tror"""I Cull1orn u Rea E:.slale lechnologv Services. Scmtu B<.1rb<.1ra Assoctal1on of �ea tors. Cah'orrw:.i �eg1onal Multiple L sling Service. l"'c. Cahforniu Desert A:.soc1ut10"' of Real�ors and Sa"d1cor. he fo,, the per oc 1/1/14 through 12/31/14 Due w Ml S repcrt ng metrods and allowao10 report1"9 pol cy this data 1s on1y 1nforrnat,ona a '"l d may not be completely accurat8. ThQrefo .- 0, Coldw0IJ Bankiar does not guarantQQ the cata accuracy. Data mantango by ;:h0 MLS's may not rQfhlct all re-al Gstat8 activity n the r.ark0t

COLDWeLL BANll(C!RC

RESIDENTIAL BROKERAGE


LOCAL NETWORK

ABOUT COLDWELL BANKER

...

Santa Barbara �ura

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Woodland Hi ll s

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�� ..� Glenda le -Gt -Gt ly 8 Malibu Santa&. ii"iff� @ Monica,. LosAngeles -

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San Diego

@

4,100 +

Independent Sales Associates

@ Coldw ell Banker Residential Brokerage grossed @

81

Offices from Santa Barbara to San Diego

COLDWeLL BANll(eR0

RESIDENTIAL BROKERAGE

$18.4 billion in sales


ABOUT COLDWELL BANKER

GLOBAL PRESENCE

Operations by Country • COLDWELL B/>NKER® • REALOGY GLOBAL NETWORK

,.

United States

Ch ina

India

Spain

Argentina

Colombia

Indonesia

St. Kitts/Nevis

Aruba

Costa Rica

Ireland

St. Martin

Australia

Curai,ao

Italy

St. Maarten

Bahamas

Czech Republic

Jamaica

Turkey

Barbados

Dominican Republic

Malta

Turks & Caicos

Belize

Ecuador

Mexico

United Arab Emirates

Bermuda

Egypt

Monaco

Venezuela

Brazil

France

Peru

Virgin Islands (British)

Canada

Granada

Puerto Rico

Virgin Islands (U.S)

Cayman Islands

Germany (Berlin/Brandenburg Only)

Romania

@

3,ooo+ offices worldwide

@

86,00Q + independent sales associates worldwide

@

43 countries & territories

COLDWeLL BANll(eR0

RESIDENTIAL BROKERAGE


ABOUT COLDWELL BANKER

ONE OF THE WORLD'S MOST ETHICAL COMPANIES

LI) WORLD'S MOST

TM

9 REALOGY

��J�J&��®

WWW.ETHISPHERE.COM

Most Ethical Company above all Other Companies in the real estate industry @ Awarded by the Ethisphere Institute in 2012, 2013, 2014 & 2015, 2016, 2017 @ Parent co mpany, Realo gy Ho ldings Co rp., wo rld's

COLDWC!LL BANll(eRC

RESIDENTIAL BROKERAGE


ABOUT COLDWELL BANKER

� #1 RESIDENTIAL BROKERAGE

@

#1

@

19th consecutive year ranking #1

residential brokerage in United States

COLDWeLL BANl{C!Rtl

RESIDENTIAL BROKERAGE


AMERICAS PROPERTY AWARDS

ABOUT COLDWELL BANKER

COLDWELL BANKER RESIDENTIAL BROKERAGE wins

THE AMERICAS PROPERTY AWARDS

COLDWC!LL BANl(C!Ra RESIDENTIAL BROKERAGE

@ Coldwell Banker Residential Brokerage @ Best

Wins multiple awards

Real Estate Agency

@ Best Real Estate

COLDWeLL BANl(eRt:J

Marketing Program

RESIDENTIAL BROKERAGE


CREATIVE MARKETING GROUP

ABOUT COLDWELL BANKER

Creative Randy

Strategy

Advertising

Rainier

Judy Shockley

of Marketing

of Advertising

Bragdon

Creative Director of Marketing

de Ocampo Strategic Director

Director

Desktop Publisher

Allyson Cardinale Graphic Designer

Regional Manager, eMarketing

Andre Kheshadoorian Production Manager

Tom Sylwester Graphic Designer

Valerie Barker

Production Manager

Marketing Coordinator Manager

Graphic Designer Regional Marketing Coordinator

Communications Lauren Gega Communications Specialist

Regional Advertising Coordinator

Cindy Neumeyer Graphic Designer

Travis Cass

Digital Marketing Strategist

Regional Marketing Coordinator

Taylor Suero

Regional Marketing Coordinator

Recruiting Christine Barragan

Recruiting, Awarcs & Events

Graphic Designer

COLDWel.l. BANl(eRC

Regional Marketing Coordinator

RESIDENTIAL BROKERAGE


HOME BUYERS SEARCH

HOW TODAY'S BUYERS SEARCH FOR HOMES

----r B111bcmd

@

!20

60

100

94% of buyers begin their home search on line

@ Our Proprietary websites generate over annually.

RESIDENTIAL BROKERAGE

100 milllon visitors each


ONLINE SYNDICATION

hotpads·

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,

YAHOO!

I

realtor.com·

HOMES

9trulia

@ Coldwell Banker® syndicates listings to over @

Zillow.com

800 web partners

All listings are syndicated to the world's leading real estate websites

COLDWeLL BANl(eRC

RESIDENTIAL BROKERAGE


CB FIRSTLOOK

92127116550 Clffllllrmn Cttst Drive Sen Dlegc,CA. 921271 $84&.9()0 Slldr,Dnll:48;,llroom,,;H)() DebbyPatmerlSendamalllfl1t-�1fl1

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OPtN +IOtJ$£ SU'lDAY 1•4 OCT 19111 - SOlAA"'·ISO'NNEO & CON\ll:YS h0:'ne "BIG SA�S IH br /lOW cw,,., Master Fliwllat , Lo.'t (ean mlllw BO 15:.0 3427 s:i. Fl Boa.tlvtj maincuied n.-.dylor m°"" int COA I 27&0 Spring Meadow Drtve I $529,000 I webllnk 8tdroomt·4e..ttroomr.400 GrMme Raid I !knd amall I 714-tOS-M7t Thi!o�iesderceeitaon11beauiU.llli.cly.�,_F.IMI \/au)ec!Oll*1lgllwill,-'al t,,ilha¥0�1'l"IOfOIT.(CII.JI Parict)�.Hiqcl;amily1W�'*1ill0a.B.ldly.vdfCO:llfitSPOOi Anrlbuil�n �.u,eAl'e,, S•n Diego 114025 AbbyWooi:t Ct. Setlpps Rlnch 92'1311 $1,375,000

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Prie&Olange 9201• 1 Dttl •t.,.I S1,998,000

@

Daily email of new listings, off market listings, price changes and leases

@ Ability to receive reports from @ Ability to notify over

COLDWeLL BANll(eR�

different COUntieS

1,000 active independent sales associates

RESIDENTIAL BROKERAGE


#1 NIELSEN RATED

According to Nielsen NetRatings Jan-Dec 2014

@

#1

real estate brand online according to Nielsen NetRatings

@ Coldwell Banker® is the @ An

nielsen

most Visited real estate brand

unparalleled resource for buyers & sellers

COLDWeLL BANll(eR�

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PERSONAL WEBSITES

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Search Homes

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Randall Bragdon

@

Full IDX integration

@ Integrated @

CRM system and lead management

Mobile phone compatible

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MOBILE MARKETING

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$550,000

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@ Compatible on all

mobile devices

@ Search

all homes for Sale

@ Online

Open House directory

COLDWeLI. BANl(eR�

RESIDENTIAL BROKERAGE


VIDEO and VIRTUAL TOURS

@

Custom property Videos and cinematography

@

Unlimited in length, number of shots and video storage @ Compatible

with Coldwell Banker® On Location

COLDWeu.. BANl(eRtl

RESIDENTIAL BROKERAGE


FLYERS & POSTCARDS

AGENT NAME

HEADLINE

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12345 Address Street I City/Area I $000,000

@ Professional design

highest quality

@ Professional Photography world

class images

@ Just Listed or Just Sold postcards,

COLDWeLL BANl(eRC

RESIDENTIAL BROKERAGE

best in industry


VIEW MAGAZINE

@ Monthly circulation of over @ Annual readership of over @

1,280,000

36,000,000

Southern California's largest real estate publication

COLDWC!LL BANll(eRC

RESIDENTIAL BROKERAGE


VIEW CHINA

0.______ Beijing 0 Shanghai

THE WALL STREET JOURNAL. M·W..-WWtW

Agent Name

---- --·-- - -- .....

___

---- ----- -·-·---·..·-------- ·------··--

--

-·-

@ Published

_,..___

2 times per year

@ Distributed through The Wall Street Journal Asia Edition in Beijing and Shanghai

COLDWC!LL BANll(eRC

RESIDENTIAL BROKERAGE


CBVIEW.COM

view

r r

@ Online View magazine available at @

CBView.com

Expanded access to all regional editions of

@ Viewable on all

COLDWC!LL BANll(eRC

View

desktop and mobile devices RESIDENTIAL BROKERAGE


JUST LISTED EBLASTS

.

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6l eBlasts sent to all active, top independent sales associates in your area 6l Automatically announces new listings Ell up to 35 photos

Em : •

- -

411

RESIDENTIAL BROKERAGE


COMPANY BLOGS CALIFORNIAHOME.ME

c....... ....... .,... ... -...-. .. c...... .......... 111au.c .. -a1a1111 ..

.................... ........... ......

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'M••fl

Home of the Week: A Timeless

BLOG.COLDWELLBANKER.COM

COLDWeLL BANl(C!R[]

RESIDENTIAL BROKERAGE

October 22 ,,on


SOCIAL MEDIA INFLUENCE

50

55

60

65

70

75

80

85

90

85

Coldwell Banker Zillow

82

Trulia

82 81

Century 21

80

RE/MAX 77

Corcoran Better Homes & Gadens Real Estae Sotheby's Keller Williams

KLOUT

Berkshire Christie's

@ The

Score ranges between 1 -1 00. The average score is 40.

most influential real estate brand on social media

@ More than

200,000 followers on Faceb ook & Twitter

@ More that

40 million people visited ColdwellBanker.com

COLDWeLL BANll(eR�

RESIDENTIAL BROKERAGE


SOCIAL MEDIA SITES Facebook.com/ColdwellBanker

..,_

Coldwell bnker RHI Estue LLC

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Coktwell Banker ...

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lnstagram.com/ColdwellBanker

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----

IICIII

@ Coldwell Banker is the

COLDWeLL BANl(eRC

fflOSt influential Real Estate Brand on Social Media

RESIDENTIAL BROKERAGE


FAB+ YAHOO! HOMES

msn

hotpads·

!!14•1 realtor.com �•

\\-here home happ .ns

/ truha

FABC

real estate search

Aol Real Estate.

FEATURED AGENT BRANDING

�Homes.com

� Zillow.com YourEd,elllhalEstll-t

@ Optional @

Featured Agent Branding listing en hancem ent program

Stand out on th e top 7 most dominant real estate sites

@ FAB+ listings rece ive

COLDWeLL BANl(eR�

76% more leads than listings without branding

RESIDENTIAL BROKERAGE


HOMEBASE INSIGHT

HOME BASE insight [

FAQ I Feedbaek I Options I Sign Out

Total Detail Views MLSID

Price

Received

10/14/1310/20/13

©

9/21/13-10/20/13 Through 10/20/13

8431 Lilienthal Ave Westchester, CA

13-712871 (CLAW)

$745,000

10/18/13

158

158

158

8035 Qakdale Avenue Sherman Oaks, CA

CBRB2931 (BAREIS)

$599,000

10/18/13

42

42

42

> create Report

,,I

6458 Firebrand St Los Angeles, CA

13-712429 (CLAW)

$795,000

10/17/13

159

159

159

6446 W 83rd St Westchester, CA

13-712523 (CLAW)

$755,000

10/17/13

176

176

176

I

HOME BASE 1esight

=-......

..,

@ Analytical insight into a property's @ Quick @

Online marketing

summary of activity for each listing

Automatically emailed to the seller

COLDWC!LL BANll(eRC

RESIDENTIAL BROKERAGE

JOJ AM

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MARKET ACTION REPORT

MARKET ACTION REPORT

Propcny Sales

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@ Stats on home sales, prices, listings, inventories and @ Can be

market Share data

personalized and printed or sent by email

@ Each report contains a narrative that

COLDWC!LL BANll(eRC

RESIDENTIAL BROKERAGE

interprets what the numbers mean


LEGAL ASSISTANCE PROGRAM

to @ In-house Legal Team, @

four full-time attorneys

$20 Million maximum per LAP claim

@ Provides

lifetime defense & indemnity

COLDWeLJ. BANl(C!R�

RESIDENTIAL BROKERAGE

in LAP claim


EXECUTIVE RELOCATION

NATIONAL RELOCATION MANAGEMENT COMPANIES .@)-

CARTUS

Broker Network

CARTUS' TRUSTED GUIDANCE STANDS ABOVE THE COMPETITION Employer Assisted Moves

S,JI; :ie Wc,r�. Ofi.);.100ffl'°2013Rel: .41Cf'I SeN-:iesPn)'l11dGr� H:•t "1; ...kJrie, 2013crxl �rt·r&(X!tled 'IOlume IS bas4ild oo th9 previOus lour ,::itJartQfS of p..1blk:::at.on da10

@ Coldwell Banker® is the @ Cartus is the @ Services

preferred broker for Cartus

Relocation

largest corporate relocation company in the world

165 countries and over 60% of the Fortune 100 Companies

COLDWC!LL BANll(eRC

RESIDENTIAL BROKERAGE


CONCIERGE

Find Services For Your Home

Trust our expertise and home ownership will never be easier COflVf'l<ltdlO,....,.)'O,lf'...,.....,hOINMN,(t�o'ISOutlwftC.Jor!WltOCIN<J.ON

0

0

0

CONCIERGESERVICE.COM

@ Simple,

one-stop Shop SOiution for all home-ownership services

@ All vendors are

insured, bonded and background Checked

@ All vendors have agreed to

COLDWC!LL BANll(eRC

follow Concierge standards & guidelines

RESIDENTIAL BROKERAGE

Coldwell Banker Orange County Listing Presentation  

Southern California's #1 Selling Real Estate Brokerage presents world class marketing for Home Sellers.

Coldwell Banker Orange County Listing Presentation  

Southern California's #1 Selling Real Estate Brokerage presents world class marketing for Home Sellers.

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