Today Magazine March/April 2017

Page 69

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MEET THE CANADIAN COMPANY THAT GIVES BACK BY EMPLOYING VETERANS IN THEIR QUEST TO PROVIDE QUALITY DOG TREATS FOR MAN’S BEST FRIEND. By Jill Tham

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n 2007 Annemarie Bolle was given the email address of Sergeant Leendert Bolle. Trusting that her sister-in-law knew the two would be a good match, she began emailing him. It wasn’t long before their long distance romance flourished. After his deployment, the two met in Germany and four months later they were married. In July of 2012, the couple was approached by a friend who worked at

Big Country Raw, a raw pet food company, to create a simple product; an all-natural, one ingredient, dehydrated dog treat. “We had a customer before we had a product,” says Annemarie Bolle, Owner of Hero Dog Treats. There was just one catch; Leendert was still on tour in Canada. Annemarie worked diligently to get the business off the ground until Leendert retired from the Armed Forces. >>

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