Page 7

PROMOTED IN NIAGARA’S MOST POPULAR HOTELS, RESTAURANTS,

ATTRACTIONS,TOURISM CENTRES, LOCALIZED VENUES, AND OTHER PREVALENT ESTABLISHMENTS.

18

1.1 MILLION MONTHLY AUDIENCE

OVER 12 MILLION TOURISTS COME TO VISIT NIAGARA FALLS EACH YEAR.

INFLUENTIAL OPINION LEADERS

81%

of our core audience are the primary purchasers of all products in their household. 69% indicate that they will typically recommend a product they like, while over 53% indicated that they are considered good advice-givers when it comes to products and services.

MASSIVE DISPOSABLE INCOME With an average household income of over $90,000 between tourists and visitors, our captive audience is the most affluent in Niagara.

2

1 IN 4 TOURISM DOLLARS

SPENT WHILE ON VACATION.

showcasing hundreds of monthly discounts and opportunities featuring Niagara’s most admired eateries.

Who stays in hotel rooms, reads niche magazines, visits e-commerce websites, and loves to save money. From children to adults – REV holds North America’s most wellranged audience with 67% in the top tier of the most-wanted focus groups.

LOYAL AND ENGAGED

78% of all visitors to hotels interact with concierge desks. Within the first 4 minutes they are in their rooms turning on the television. And within 14 minutes they are looking for something to do. We cover the entire hotel experience.

ECONOMIC STRENGTH EACH YEAR THE TOURISM POPULATION

GROWS

AN ADDITIONAL

1.76%.

“MORE THAN 17 MILLION VISITORS WILL SPEND OVER $2.1 BILLION IN THE NIAGARA REGION ANNUALLY.” –THE CANADIAN TOURISM RESEARCH INSTITUTE

SPENDING DESTINATION THAT RECIEVES

DISTINCTIVE FOOD INDUSTRY GUIDES

KEY TARGETED AUDIENCE

that create exceptional traffic to any service or product industry sales.

NIAGARA IS THE ONLY TOURISM

packed with powerful stories, targeted advertisements, and entertaining features.

2

OUTSTANDING DEAL AND DISCOUNT AVENUES

POWER

SPECIAL INTEREST PUBLICATIONS

12,000 HOTEL ROOM EXPOSURE AMAZING PARTNERSHIP

1

WITH NIAGARA FALLS ELITE ADVERTISING CHANNEL to showcase messages to a large volume of targeted audience.

OFFERING AN EXCLUSIVE ADVERTISING

OPPORTUNITY THAT WILL SET ANY ESTABLISHMENT ABOVE THE BAR.

7

Profile for TodayMagazine

Business - July/August 2014  

Business - July/August 2014