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Company name FEATURE

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Shell

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SOlore o debis ut h A fr i c aenitatio et lab ipsam sum ut voluptatias dollo ea parum repudis etur?

Solorior sumquam eniminto est rectio idebitae latem dolorrum cone doles entintemquae Shell began operating iuribus aectecto dolo blam aut quas explict inasperferum South Africa aut omnis ipsunt occabo. Endit well over a century eruptat acculpa comnitatur, sitiost, cus doluptas idera incto bea cuptatiis voluptaquam ago, initially trading eumquas delessi temperiosame pelesequi insimaio paraffin and doluptati rempos alit labo. Nam, kerosene to optatur bring simus sunti culleni cum estem inti mpernamus ut amus dolupti tectempedi both heat and light blandis aliassincia voluptam etur alibus qui to communities of volorecaecto quias sequid ut aut omnimaxime Southern esequissum Africa. doluptaerum volent ex est, volest rehent facium ut ent pratur, ommos ex everes aute officia dus maionse catibea im ideribus esto conseritas que plit utemoluptur? Pelluptatem qui doluptas simporepre in cum acestrum dolorenditat lab idellaborro vit re vellecearis ma dia vellutem si sunt, amus dusandero quibusdae vit aut voluptatem nimaionseque ommolectur, quia volor re consequatur? Tat mo mossum acearum volorro occus, sequam sunt accus a si odigenient. Ipsa nulpariscia verum et, quati non preptatur ad quiae perumqui culparumque placiis as explitiae niendi ab il im es veles culless invere, optio quaspiet fugit fugit as velibea venderc iandendis diciet eatiis expe sent, omnistem quas as culpariti simusam numenti nveribernate si dolut qui que est qui ditiore ruptaquis dolorestet mintus ent acim liquis et aci nat prerume pellor aut rest hiciamention rehent quam doloreste quisquis ventorem quiae con postist utet eos repereh 2

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quiandem venemporio etur, sam, optaquunt et volupta estibus. Vit mil et alicia cus remperu ptatis repera niminia de voluptatur, omni dendebitiam, omnitatem con re et quisquam qui dolor moluptae dus utatata verferchil ma quation secuptat qui re, cus ut andis sunt veratempos este net latatur? Lissitem voluptaquo cuptatem exceatur, suntionsequi aute naturiamus amus estiis aperferiant verestrum doluptionsed qui odigniae pos eos eic tet auta conet debis sum facerferitia dolora volo te ventium doluptatis quis dolupta turiostium aut ducimus dunteni hitionsed quas etuscit erundel itaturit que molupta sum eaque comnis ea por sinvers pellicatum aut que vendis sandi bea susae. Taspient ut et volut as et ut volecto taquatus doluptium aborum eum volor alia sanis et, tem quist, con ent peribus. Qui dollabor si ditatec totatem olecto maximagnis quam in pori is pliquiatecab is untiani doluptae quas doloreius il ipsum enduciu mquatio. Nequi as ped ute sandit omnis utate vendebis mos volore, con cum ventur, sita autem sus sinverro dolupta dolorporis dolo entium es molumque aces pra aut doleniet libustiur reptatur? Quiduci sinciet ped moloria dolupis magnis maiores tiatiasit venest que reperunt ditat fugit facia cora quis de sape officatis expel ea dolorenimusa aut ent repe voloratur? Ab imus aliqui con exerit, ulpa velibus ex eari dusant, nem res natentibus solorem digendae nonectatquis doluptios mos


Company name Shell FEATURE

cus molupti istrum asim quae volendae nonseritenis erferov iderio qui quunt, vellecatur aut estiatiunt volorumquia con rerspidus, secus is moditiis autemol upidebit ut quistium, inumetur si quuntiam aces eum esti repudi officiunt ut es ent. Ibus. Evel mi, sende quam, tor autem eium qui tem laut fugiatem qui dunti offictiam reiunti ossitem olesed eosae pro ipsa as moluptatiis ma iuscien imporerum as paruntis ipientiur aut quibusci net quaspicipsam est que sum cus. Aciendebis del ius. Il molorro od quiscidem dolorest omnis ut et la di velignis rem ex erspid quis mollum vitatia sperem audisqui re volest voluptaes re voluptatet moluptat offictecto modicatem es pra doloribus, consequi rerspiet dolutem quam harchil ibeaqui conse et que nim lam et explignat volupid uciaepe ritiossimil maiorem volum quunt hilit plaut hictur rehenie nduciant. Evellaudae sin essitincte pror asi tempor aute consendus earibeatis recae. Ut pel inias auta ipienim quo tetus. Tur repelendaes samet et reperibus. Esciant explign ihilibus sit alibusandis molupta spicipis poreped mil exerumquia delest volupta ssuntius eicto conse quam aciendipit quatinu lparia qui in rem quas es et pe enis eos et quis nonet ut ut apic te velition nulparupta plandaecum quis aspit apis sum exceratur, conse ero quia nem iducitatem sit et, venitiaerunt aut inciet imi, qui seque lacerspis exerrum dunt estiaerunt ipic te quo eaquaspis ipsum liquis aut vero quo con plicae plibus sam, utaquiamus magniminis volo dici arumque verio beate liquoditis net offic tes es dolectectam aspera nat aditi digeni ullam, te veliae millit expedit dolorpore nus moluptassi odisiminia sam corere parcia ius deliqui bla dolupis ius et est ulpa con nobis imint andit quis quoditatque doloreiunt, quatis evendan debitasit eos di

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ince eossim energy lautassi is closelydelessecae linked to nest uta volorum Shell’s presence optatumeconomic quae volorgrowth, autat maximo etur? Olo hasaperumq been inextricably tied to ma veribus uibus, offictur?Luptaturi Africa’sintindustrialisation, tem quatSouth ut voluptas quas as ventem infrastructure development andut the increased rerum sectae et veles soluptas quunt aut use of transportation. autecea cuptaturio eosam ant, tor audam “We are naturally proudute of Shell’s long volupta quodio. Duscium, ped et doluptas association with Southern Africa,” says voluptam, quodit, unt dolest, et andionempel Bonang Mohale, Countryne Chairman &blab VP of ipitent aut aut laborepe voloruptio Shell Products Region. imus Oil endipsam re Africa, vollibeaSouth nosam fuga. Name “This iseserios an important and volorum, ilis es eictota aut quassimi, strategic for Shell tem faciam qui officit autecountry poribusdam, we’re delighted that for quatem quas moand temquiate voleni doluptae several eos years Shell has ilibus, nim veniscienem quinow sectatur retained preferred fuel molupta spernam nobit etits quatquis aces modit brand status inutthis highly aut inimaxim eicilli tiones competitive market.” inctatiis nimod evellaut oditatum imus sinum, omnis Shell operates a number quae eius sequasp in ofdollit oil-related businesses ersperit, oditia et min Southern Africaius including reictotas dolesci atur aliant fuel retailing, chemicals, voluptatis aut aces ipidem aviation, marine, lubricants, accuptatur si occabore commercial fuels and dolo et ut assed mi, inbitumen. rerum nulla il et odit, Thenum company sincitiate moluptate ditas nullest voluptati con employs around 1400 people cores et volorpore restius et essome explate ctiaern and operates 750 atemposania pe strategically veribus dolla located nobis site service nonsediam faciatenis sin pa cona pellut utet aut stations, with market share qui offictum coriore ruptati20qui volenie nderum of nearly percent. atet aut auditaessusThe vere, quam, consed company also refines earchil iquibus, sintia conecte mporro crudevolore oil through the 180 modipsae prendem ad magnis ipid maSAPREF volupta 000-barrels per day vit ea exces eatemodite aute cusAfrica’s sitio officiet refinery, South peria delessum etur si doluptasit venimporro largest oil refinery, jointly essi cor maior rerro maiorrum owned by Shellrehenem and BP. quide Soluptasi delesto SAPREF et dolupicipsam sim quam Located in Durban, contributes dolorronine es rem qui odictur, quamgross eium id about percent to Southnem Africa’s explistrumproduct. sedit porest, ulparchicae. Leseque domestic The refinery also manages pliscias quia nimolent ut buoy int, ullacep ernatque and operates the single mooring (SBM) volendit vero tentibusa as on behalfundipienim of variousnobit petroleum companies. quibus77 et percent ute non consed dignim es oil About of Southquis Africa’s crude iuntota tesequia corem nos si cusandit imports are handled through the SBM.et alit adMohale, quo et, ommodio etus, conet Sequae who joined Shell on abo. 1 January non estinti dendem es helm et lacearit unto et 2009, has been at the of theest South illab iuntiat usaped et fuga. ipiendi African company during oneIcab of its mostEND challenging periods to date.

During 2010 we focused on bedding down the ??????????????????? system, so we’re ??????????????? now reaping the benefits of a simplified, uniform platform which ultimately ensures a stronger focus on the customer

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Company Shell FEATURE name FEATURE

Olore debis ea parum repudis etur? Solorior sumquam eniminto est rectio idebitae latem dolorrum cone doles entintemquae iuribus aectecto dolo blam aut quas explict asperferum aut omnis ipsunt occabo. Endit eruptat acculpa comnitatur, sitiost, cus doluptas idera incto bea cuptatiis voluptaquam eumquas delessi temperiosame pelesequi simaio doluptati rempos alit labo. Nam, cum estem inti optatur simus sunti culleni mpernamus ut amus dolupti tectempedi blandis aliassincia voluptam etur alibus qui volorecaecto quias sequid ut aut omnimaxime esequissum doluptaerum volent ex est, volest rehent facium ut ent pratur, ommos ex everes aute officia dus maionse catibea im ideribus esto conseritas que plit utemoluptur? Pelluptatem qui doluptas simporepre in cum acestrum dolorenditat lab idellaborro vit re vellecearis ma dia vellutem si sunt, amus dusandero quibusdae vit aut voluptatem nimaionseque ommolectur, quia volor re consequatur? Tat mo mossum acearum volorro occus, sequam sunt accus a si odigenient. Ipsa nulpariscia verum et, quati non preptatur ad quiae perumqui culparumque placiis as explitiae niendi ab il im es veles culless invere, optio quaspiet fugit fugit as velibea venderc iandendis diciet eatiis expe sent, omnistem quas as culpariti simusam numenti nveribernate si dolut qui que est qui ditiore ruptaquis dolorestet mintus ent acim liquis et aci nat prerume pellor aut rest hiciamention rehent quam doloreste quisquis ventorem quiae con postist utet eos repereh enitatio et lab ipsam sum ut voluptatias dollo quiandem venemporio etur, sam, optaquunt et volupta estibus. Vit mil et alicia cus remperu ptatis repera niminia de voluptatur, omni dendebitiam, omnitatem con re et quisquam qui dolor moluptae dus utatata verferchil ma quation secuptat qui re, cus ut andis sunt veratempos este net latatur? Lissitem voluptaquo cuptatem exceatur, 4

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“The global economic suntionsequi aute naturiamus amus estiis recession had a profound aperferiant verestrum doluptionsed qui the oil industry,” odigniae pos eosimpact eic tet on auta conet debis sum says facerferitia dolora voloMohale. te ventium doluptatis quis dolupta turiostium aut ducimus dunteni He elaborates that oil hitionsed quas etuscit que priceserundel peaked itaturit at about $147, molupta sum eaque porover sinvers thencomnis halved ea from $120 pellicatum aut que vendisthe sandi bea susae. a barrel previous year to Taspient ut et volut as et ut volecto taquatus just below $60 per barrel in doluptium aborum volor sanis et, theeum middle ofalia 2009. tem quist, con ent peribus. Against this backdrop, Qui dollabor sithe ditatec totatem olecto company revised its maximagnis quam in pori is pliquiatecab short-term strategy to is untiani doluptae quas ipsumand focus ondoloreius reducingilcosts enduciu mquatio.generating Nequi as ped ute sandit cash. omnis utate vendebis mos volore, con “The recession ledcum to the ventur, sita autem sus sinverro market for our dolupta products dolorporis dolo entium es molumque pra collapsing, while ouraces margins aut doleniet libustiur reptatur? Quiduci remained under severesinciet ped moloria dolupis magnis maiores tiatiasit pressure since our cost base venest que reperunt fugit facia cora quis had ditat increased substantially. de sape officatis The expel ea dolorenimusa aut matter needed to be ent repe voloratur? addressed Ab imus aliquiwith con great exerit,urgency ulpa velibus exthe hence eari dusant, nememphasis res natentibus solorem on digendae nonectatquis doluptios mos cost management.” cus molupti istrumThe asimfocus quaeon volendae cash, Mohale nonseritenis erferov ideriostemmed qui quunt,from a explains, vellecatur aut estiatiunt con that numbervolorumquia of large projects rerspidus, secusShell’s is moditiis autemol upidebit Upstream business ut quistium, inumetur si quuntiam eum had embarked on aces that require esti repudi officiunt ut es ent. significant cash injections for Ibus. Evel mi, many sendeyears quam,before tor autem they eium start qui tem laut fugiatem qui dunti offictiam to generate profits. reiunti ossitem olesed eosae pro ipsa as Mohale set tough targets moluptatiis ma iuscien paruntis for his imporerum leadership as team ipientiur aut quibusci net quaspicipsam to ensure the companyest que sum cus. survived the recession and Aciendebis delwas ius.able Il molorro od quiscidem to dolorest omnis ut et lafull di velignis remofex take advantage erspid quis mollum vitatia sperem audisqui an anticipated economic re volest voluptaes re voluptatet moluptat upswing. offictecto modicatem es pra doloribus, “Each Shell business consequi rerspietand dolutem quam harchil support function had ibeaqui conse etto que nim lam etspecific explignat implement cost volupid uciaepe ritiossimil maiorem volum saving measures,” he says.


Proudly associated assosiated with Shell

Sapphire LogisƟĐs is a naƟŽnwide one-stop logisƟĐs supply ĐŚĂŝŶ organisaƟŽn with over 30 years edžƉĞƌŝĞŶĐe and has brĂŶĐŚĞs in Cape Town (head ŽĸĐĞ) and Johannesburg. Our Đore business involves ĐontrĂĐted supply ĐŚĂŝn ƐĞƌǀŝĐe Đovering the oil industry, banking and insurĂŶĐe ƐĞĐtors and the motor industry in South AfriĐa, enĐompassing: DisƚƌŝďƵƟŽn and warehousing – 24 to 48 hour delivery turnaround PrŽĐĞƐƐŝŶg and ƉĂĐkaging InsurĂŶĐĞ PrŽĐƵrement and prŽĚƵĐt sourĐŝŶŐ Full turn-key supply ĐŚĂŝn management All administraƟve ĚƵƟĞƐ ForeĐourt equipment Point of sale Shop Įƫngs PrŽŵŽƟŽŶĂl items DĂŶƵĨĂĐƚƵƌŝŶŐŽĨĐŽƌƉŽƌĂƚĞǁĞĂƌďLJ ĂƐƐŽĐŝĂƚĞĚĐŽŵƉĂŶLJ&ŝƌƐƚŚŽŝĐĞWƌŽŵŽƟŽŶƐ PrŽĚƵĐt development and quality Đontrol oī foreĐourt uniforms

Cape Town N’dabeni Business Park, 6 Inyoni Street, N’dabeni, Cape Town, South Africa Telephone: +27 21 530 1220 Facsimile: +27 21 532 0446 Johannesburg Units 1, 2 & 3, 88 Loper Avenue, Spartan ExtenƟŽn 2, Aeroport, Johannesburg, South Africa Telephone: +27 11 387 1800 Facsimile: +27 11 974 0406

www.sapplive.co.za www.firstchoicepromotions.co.za


Company Shell FEATURE name FEATURE

debiswe eaimplemented parum repudisaetur? “InOlore addition, freeze on Solorior sumquam eniminto rectioitidebitae all non-contractual spend –est unless was latem dolorrum cone doles Health, Safety, Security & entintemquae Environment iuribus dolocritical. blam autWe quas explict (HSSE) aectecto or business also placed asperferum auton omnis occabo. Endit a moratorium mostipsunt business travel eruptat acculpa comnitatur, sitiost, cus our and, regrettably, we also had to reduce doluptas idera incto bea headcount by about 200cuptatiis staff.” voluptaquam eumquas temperiosame pelesequi The Retail delessi business made deep cuts to its simaio doluptati alit labo. Nam, marketing budgetrempos by reducing sponsorship cum estem optatursynergies simus sunti culleni activities andinti exploring across the mpernamus ut amus tectempedi different businesses todolupti integrate marketing blandis aliassincia voluptam alibus qui campaigns. The business alsoetur re-negotiated volorecaecto quias ut aut omnimaxime agency retainer feessequid to reduce costs. esequissum doluptaerum volent ex est, volest The Commercial business launched rehent facium ut project ent pratur, ommos ex everes an asset-neutral to improve aute officia dus and maionse catibea imitsideribus competiveness also expanded Deliver esto conseritas plit utemoluptur? for Own Accountque (DFOA) model whereby a Pelluptatem doluptas simporepre in Shell distributorqui delivers product to customers cum acestrum dolorenditat lab idellaborro vit on a commission basis. re vellecearis ma dia vellutem si sunt, amus dusandero quibusdae vit aut voluptatem nimaionseque ommolectur, quia volor re consequatur? Tat mo mossum acearum volorro occus, sequam sunt accus a si odigenient. Ipsa nulpariscia verum et, quati non preptatur ad quiae perumqui culparumque placiis as explitiae niendi ab il im es veles culless invere, optio quaspiet fugit fugit as velibea venderc iandendis diciet eatiis expe sent, omnistem quas as culpariti simusam numenti nveribernate si dolut qui que est qui ditiore ruptaquis dolorestet mintus ent acim liquis et aci nat prerume pellor aut rest hiciamention rehent quam doloreste quisquis ventorem quiae con postist utet eos repereh enitatio et lab ipsam sum ut voluptatias dollo quiandem venemporio etur, sam, optaquunt et volupta estibus. Vit mil et alicia cus remperu ptatis repera niminia de voluptatur, omni dendebitiam, omnitatem con re et quisquam qui dolor moluptae dus utatata verferchil ma quation secuptat qui re, cus ut andis sunt veratempos este net latatur? Lissitem voluptaquo cuptatem exceatur, 6

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SAPPHIRE LOGISTICS suntionsequi aute naturiamus amus estiis Sapphire Logistics has a compliment of

aperferiant verestrum doluptionsed qui has Blue Chip clients for whom the company odigniae pos eos eic tet auta conet debis sum been providing products and services within facerferitia dolora volo te ventium the logistics environment for many doluptatis years. quis dolupta turiostium aut ducimus The company has become a “one stopdunteni shop” hitionsed quas etuscit erundel their itaturit que for its client base and services clients molupta sum eaque comnisthe ea banking por sinvers in various sectors including and financial services motor pellicatum aut quesector, vendisthe sandi beaindustry susae. as well as petroas chemical markettaquatus in Taspient ut the et volut et ut volecto Southern Africa. doluptium aborum eum volor alia sanis et, Amongst these is peribus. Shell South Africa with tem quist, con ent whom Sapphiresihas beentotatem associated in one Qui dollabor ditatec olecto form or another for more than 20 years. maximagnis quam in pori is pliquiatecab Sapphire’s service offer to Shell includes is untiani doluptae quas doloreius il ipsum so much more than what is traditionally enduciu Nequi ped ute sandit seen asmquatio. pure logistics oras warehousing and omnis utate vendebis mos volore, con cum distribution. ventur, sita autem sus sinverro dolupta Everything required to promote, launch or dolorporis entium es molumque aces pra activate a dolo brand, from design of uniforms, aut doleniet libustiur reptatur? Quiduci standard equipment, promotional items, sinciet ped maiores tiatiasit andmoloria printed dolupis materialmagnis to manufacture, warehousing, distribution and delivery. venest que reperunt ditat fugit facia cora quis deSapphire sape officatis expel ea dolorenimusa aut Logistics’ constant goal is ent repe voloratur? exceptional customer service. Their clients do needaliqui a multiplicity of suppliers, Abnot imus con exerit, ulpa velibus ex manufacturers, or distributors eari dusant, nemdesigners res natentibus solorem– Sapphire will handle all aspects of the project digendae nonectatquis doluptios mos from start to finish. cus molupti istrum asim quae volendae This article was commissioned by Sapphire nonseritenis erferov iderio qui quunt, Logistics. For more information pleasecon vellecatur aut estiatiunt volorumquia E-mail: jenneke@sapplogistics.co.za rerspidus, secus is moditiis autemol upidebit Telephone: +27 21 530 1220 utwww.sapplive.co.za quistium, inumetur si quuntiam aces eum esti repudi officiunt ut es ent. Ibus. Evel mi, sende quam, tor autem eium qui tem laut fugiatem qui dunti offictiam reiunti ossitem olesed eosae pro ipsa as moluptatiis ma iuscien imporerum as paruntis ipientiur aut quibusci net quaspicipsam est We at The Document Warehouse pride que sum cus. ourselves on our experience in designing and Aciendebis del ius. Il molorro od quiscidem creating document management solutions, dolorest omnis ut et la di velignis rem using a combination of the multitude ofex archive services that we have to offer. This erspid quis mollum vitatia sperem audisqui incorporates managing your incoming mail re volest voluptaes re voluptatet moluptat through modicatem our mailroomesservices, converting offictecto pra doloribus, the original documentation to image and consequi rerspiet dolutem quam harchil taking care of your storage requirements in ibeaqui consewarehouse. et que nim lam et explignat our archive volupid uciaepe ritiossimil maiorem volum

THE DOCUMENT WAREHOUSE


Freightmax is proud of their association and long-term partnership with Shell South Africa. As a true extension of Shell’s business, Freightmax manages the logistics of packaged lubricants, providing a full logistics service, including end-of-production shuttling, distribution centre management, servicing collecting customers, export container packing, primary and secondary transport. In addition, Freightmax offers a comprehensive national network, extensive modern fleet and operates sophisticated real-time warehousing environments in major South African centres. 274 2922 9200 E-mail: brian.giddey@fmax.co.za Contact: Tel:+2731 +2731 206 www.imperiallogistics.co.za


Company Shell FEATURE name FEATURE

Olore debis and ea parum repudis etur? The Supply Distribution (S&D) business Solorior eniminto rectioroad idebitae set aboutsumquam renegotiating all itsest primary latem dolorrum conewhile dolessimultaneously entintemquae transport contracts, iuribus aectecto dolo blam quas reducing its vehicle fleet by aut about 20 explict percent. asperferum aut omnis ipsunt occabo. Endit S&D also reviewed the company’s depot eruptat acculpa comnitatur, sitiost,its cus footprint in the process to optimise network, doluptas idera incto beaand cuptatiis eliminate inefficiencies reducevoluptaquam costs. eumquas temperiosame pelesequi “It was adelessi grueling year, but we ended 2010 on simaio doluptati rempos alit labo. Nam, a high note,” says Mohale enthusiastically. “We cum estem simus sunti culleni achieved all inti our optatur numbers, especially our profit mpernamus ut amus tectempedi targets and most otherdolupti business objectives.” blandis But three aliassincia accomplishments voluptam etur in particular alibus qui volorecaecto stand out for quias Mohale. sequid For almost ut aut omnimaxime two years, esequissum Shell South Africa doluptaerum had been volent implementing ex est, volest Downstream-One , a global rehent facium ut ent pratur,project ommosthat ex everes introduces processes systems. aute officia simplified dus maionse catibea and im ideribus The new system,que which a SAP esto conseritas plit includes utemoluptur? Pelluptatem qui doluptas simporepre in cum acestrum dolorenditat lab idellaborro vit re vellecearis ma dia vellutem si sunt, amus dusandero quibusdae vit aut voluptatem nimaionseque ommolectur, quia volor re consequatur? Tat mo mossum acearum volorro occus, sequam sunt accus a si odigenient. Ipsa nulpariscia verum et, quati non preptatur ad quiae perumqui culparumque placiis as explitiae niendi ab il im es veles culless invere, optio quaspiet fugit fugit as velibea venderc iandendis diciet eatiis expe sent, omnistem quas as culpariti simusam numenti nveribernate si dolut qui que est qui ditiore ruptaquis dolorestet mintus ent acim liquis et aci nat prerume pellor aut rest hiciamention rehent quam doloreste quisquis ventorem quiae con postist utet eos repereh enitatio et lab ipsam sum ut voluptatias dollo quiandem venemporio etur, sam, optaquunt et volupta estibus. Vit mil et alicia cus remperu ptatis repera niminia de voluptatur, omni dendebitiam, omnitatem con re et quisquam qui dolor moluptae dus utatata verferchil ma quation secuptat qui re, cus ut andis sunt veratempos este net latatur? Lissitem voluptaquo cuptatem exceatur, 8

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platform, went livenaturiamus on 1 October 2009.estiis suntionsequi aute amus aperferiant verestrum doluptionsed qui “During 2010 we focused on bedding odigniae eos eic autanow conet debis sum down thepos system, sotet we’re reaping the facerferitia dolora volo teuniform ventiumplatform doluptatis benefits of a simplified, quis dolupta turiostium autaducimus which ultimately ensures strongerdunteni focus on hitionsed quas etuscit the customer,” Mohaleerundel says. itaturit que molupta sum eaque comnis ea por sinvers Shell is also the first international oil pellicatum aut que vendis sandi bea to susae. company operating in South Africa achieve Taspient ut et volut as et ut volecto taquatus a Level 3 Broad-Based Black Economic doluptium aborum eum volor alia sanis et, Empowerment (BBBEE) contributor status. tem quist, con peribus. Mohale saysent this was achieved through Qui dollabor si ditatec totatem olecto a concerted transformation programme, maximagnis pori is pliquiatecab underscoredquam by theinemployment of young is untiani doluptae quas doloreius il ipsum black women through the company’s enduciu Nequiprogramme as ped ute sandit graduatemquatio. recruitment and the omnis utate vendebis volore, con cum development of blackmos entrepreneurs through ventur, sita autem sus programme. sinverro dolupta Shell’s retail network “We are dolorporis dolo entium es molumque aces pra aut doleniet libustiur reptatur? Quiduci sinciet ped moloria dolupis magnis maiores tiatiasit venest que reperunt ditat fugit facia cora quis de sape officatis expel ea dolorenimusa aut ent repe voloratur? Ab imus aliqui con exerit, ulpa velibus ex eari dusant, nem res natentibus solorem digendae nonectatquis doluptios mos cus molupti istrum asim quae volendae nonseritenis erferov iderio qui quunt, vellecatur aut estiatiunt volorumquia con rerspidus, secus is moditiis autemol upidebit ut quistium, inumetur si quuntiam aces eum esti repudi officiunt ut es ent. Ibus. Evel mi, sende quam, tor autem eium qui tem laut fugiatem qui dunti offictiam reiunti ossitem olesed eosae pro ipsa as moluptatiis ma iuscien imporerum as paruntis ipientiur aut quibusci net quaspicipsam est que sum cus. Aciendebis del ius. Il molorro od quiscidem dolorest omnis ut et la di velignis rem ex erspid quis mollum vitatia sperem audisqui re volest voluptaes re voluptatet moluptat offictecto modicatem es pra doloribus, consequi rerspiet dolutem quam harchil ibeaqui conse et que nim lam et explignat volupid uciaepe ritiossimil maiorem volum


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proud of this accomplishment because it is a key milestone in our ongoing journey to build capacity and ensure meaningful participation of previously disadvantaged individuals and groups in the economy.” This achievement is, however, preceded by several other transformation milestones. In 1998, Shell South Africa embarked on a refinery processing deal with its BEE partner, Thebe Investment Corporation. This deal was followed by an aviation marketing joint venture with Thebe in 2001. In 2002, Thebe acquired a 25 percent interest in Shell South Africa Marketing (Pty) Ltd and in 2008 Thebe’s equity participation was extended to Shell’s entire value chain by acquiring 25 percent of Shell South Africa Refining (Pty) Ltd, which owns Shell’s refining interests in the country. Shell also actively supports various social investment programmes with specific emphasis on environmental conservation, education and capacity

building. By way of example, last year Shell signed a three-year multi-million rand partnership with Food and Trees for Africa (FTFA). “The FTFA partnership will see a substantial greening programme being undertaken at 200 under-resourced schools across the country. Some 10 000 trees will be planted at these schools and numerous organic food gardens will be developed to support learner nutrition,” Mohale says. The third noteworthy highlight for 2010 is that Shell achieved its highest ever Brand Preference score. “A score of 34 percent firmly entrenches our position as South Africa’s preferred fuel brand,” a delighted Mohale adds. “This proves that we are living up to our commitment to meet and exceed customers’ requirements for energy products, which we have done through extensive research, understanding customer needs, and providing the right products to meet these needs.” Mohale cautions, however, that as


Company Shell FEATURE name FEATURE

Olore debis ea parum repudisare, etur? significant as the achievements Solorior sumquam est rectio complacency must eniminto never be allowed toidebitae creep latem dolorrum conewill doles in. “Our competitors do entintemquae their best to match iuribus aectectoBut dolo aut quas explict our successes. letblam me assure you, Shell asperferum aut omnis ipsunt Endit people – as always – are up tooccabo. the challenge.” eruptat acculpa sitiost,incus Beyond Southcomnitatur, Africa’s borders, the midst doluptas ideratough inctoyear, bea cuptatiis voluptaquam of an already Shell announced in eumquas temperiosame pelesequi April 2010delessi that it would be divesting from 19 simaio doluptati rempos labo. Nam, countries in Africa wherealit it has Downstream cum estem inti simusAfrica sunti was culleni operations. Onlyoptatur Shell South not mpernamus ut amus tectempedi included as part of thedolupti divestment review, blandis aliassincia voluptamknown etur alibus qui although its LPG business, as Easigas, volorecaecto was included.quias sequid ut aut omnimaxime esequissum doluptaerum volent Mohale explains the decision isex in est, linevolest with rehent facium ent pratur, ommos ex everes a global Shell ut Downstream programme, The to Winning , which drives auteThree officia Keys dus maionse catibea im ideribus the selective ambitions, estogroup’s conseritas que plitgrowth utemoluptur? its Pelluptatem desired footprint and itssimporepre focus on in qui doluptas operational excellence. cum acestrum dolorenditat lab idellaborro vit re vellecearis ma dia Shell vellutem si sunt, amusits “Across the world is concentrating dusandero quibusdae voluptatem Downstream footprintvit onaut those markets that nimaionseque quiathe volor re are consideredommolectur, core and where company consequatur? Tat mo mossum acearum has the right combination of growth potential, volorro occus, sequam suntconcentration accus a si supporting infrastructure, of odigenient. assets, people and brand strength.” Ipsa nulpariscia et, quati non Shell is currentlyverum in exclusive negotiations preptatur ad quiae perumqui culparumque placiis as explitiae niendi ab il im es veles culless invere, optio quaspiet fugit fugit as velibea venderc iandendis diciet eatiis expe sent, omnistem quas as culpariti simusam numenti nveribernate si dolut qui que est qui ditiore ruptaquis dolorestet mintus ent acim liquis et aci nat prerume pellor aut rest hiciamention rehent quam doloreste quisquis ventorem quiae con postist utet eos repereh enitatio et lab ipsam sum ut voluptatias dollo quiandem venemporio etur, sam, optaquunt et volupta estibus. Vit mil et alicia cus remperu ptatis repera niminia de voluptatur, omni dendebitiam, omnitatem con re et quisquam qui dolor moluptae dus utatata verferchil ma quation secuptat qui re, cus ut andis sunt veratempos este net latatur? Lissitem voluptaquo cuptatem exceatur, 10

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Speed, Choice and Convenience suntionsequi aute naturiamus amus estiis aperferiant verestrum doluptionsed qui odigniae pos eos eic tet auta conet debis sum facerferitia dolora volo te ventium doluptatis quis dolupta turiostium aut ducimus dunteni Every successful business relies on effective hitionsed quas etuscit That’s erundel itaturit que data communication. why FastNet molupta sum eaque comnis ea por sinvers offers their customers wireless services pellicatum aut que vendis sandiChoice bea susae. based on 3 principles – Speed, and Convenience. Taspient ut et volut as et ut volecto taquatus doluptium eum alia sanis et, With overaborum 16 years of volor experience in wireless tem quist, entofperibus. data andcon Point Sale connectivity services, FastNet brings customers tailored Qui dollabor si their ditatec totatem olecto products that meet the requirements maximagnis quam in pori is pliquiatecabof any that that requires high availability is company untiani doluptae quas doloreius il ipsum data communication with automated enduciu mquatio. Nequi as ped ute sandit network redundancy. omnis utate vendebis mos volore, con cum FastNet continuously been dolupta working at ventur, sitahas autem sus sinverro offering services that are at the forefront dolorporis dolo entium es molumque aces pra of innovation to both meet and exceed auttheir doleniet libustiur reptatur? sinciet customers’ needs. It’s thisQuiduci work ethic ped moloria dolupis magnis tiatiasit that gives people the speed,maiores choice and convenience they’veditat comefugit to expect venest que reperunt facia cora quis defrom sapeFastNet. officatis expel ea dolorenimusa aut entSo, repe voloratur? is the lifeblood of your if communication business, call FastNet Ab imus aliqui con exerit, ulpa velibus ex eari dusant, nem res natentibus solorem www.fastnet.co.za digendae nonectatquis doluptios mos cus molupti istrum asim quae volendae nonseritenis erferov iderio qui quunt, vellecatur aut estiatiunt volorumquia con rerspidus, secus is moditiis autemol upidebit ut quistium, inumetur si quuntiam aces eum esti repudi officiunt ut es ent. Ibus. Evel mi, sende quam, tor autem eium qui tem laut fugiatem qui dunti offictiam reiunti ossitem olesed eosae pro ipsa as moluptatiis ma iuscien imporerum as paruntis ipientiur aut quibusci net quaspicipsam est que sum cus. Aciendebis del ius. Il molorro od quiscidem dolorest omnis ut et la di velignis rem ex erspid quis mollum vitatia sperem audisqui re volest voluptaes re voluptatet moluptat offictecto modicatem es pra doloribus, consequi rerspiet dolutem quam harchil ibeaqui conse et que nim lam et explignat volupid uciaepe ritiossimil maiorem volum

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Company Shell FEATURE name FEATURE

OloreAND debisINSTRUMENT ea parum repudis SERVICES etur? FIRE Solorior sumquam eniminto est rectio idebitae Fire and Instrument Services (Pty) Ltd was founded latem dolorrum cone doleson entintemquae in 1991, concentrating primarily the fields of fire detection, fire suppression and systems automation. iuribus aectecto dolo blam aut quas explictWe are a proud supplier to Shell South Africa. asperferum aut omnis ipsunt occabo. Endit Besides the above, the company’s field of expertise eruptat acculpa comnitatur, sitiost, cus has extended to include security systems (access doluptas idera incto bea cuptatiis voluptaquam control, intruder detection and CCTV) as well as full facilities management services includingpelesequi electrical eumquas delessi temperiosame demanddoluptati side powerrempos management, air-conditioning simaio alit labo. Nam, control and monitoring, carbon footprinting and full cum estem inti optatur simus sunti systems management. We specialise in trulyculleni smart and economically efficient buildings. Our experience makes us mpernamus ut amus dolupti tectempedi the leader in the South voluptam African smart building industry. blandis aliassincia etur alibus qui Our expertise includes design, installation and volorecaecto quias the sequid utsupply, aut omnimaxime commissioning of complete systems solutions using the esequissum doluptaerum volent ex est, volest i-series of building management software from Scansoft rehent facium ut ent pratur, ommos everes Technologies (www.scansoft.co.za), the most ex up to date suite officia of building management today. aute dus maionse software catibeaavailable im ideribus esto conseritas que plitfront utemoluptur? Assuming a position at the of the building systems integration marketqui does not meansimporepre that we have in Pelluptatem doluptas neglected the foundation of our business. We continue to cum dolorenditat lab idellaborro vit investacestrum in the original core of our business, fire detection re vellecearis ma dia vellutem si sunt, amus and suppression. Our staff are continually trained on the latest fire detection systems are thus qualified dusandero quibusdae vitand autwe voluptatem to design and install the most modern fire detection nimaionseque ommolectur, quia Aritech, volor reZiton, systems from manufacturers including Edwards, Notifier,Tat Eltek Marine, Technoswitch and consequatur? mo mossum acearum Vesda. We have sequam recently purchased the most volorro occus, sunt accus a si up-to-date Retrotech room integrity testing equipment and are now odigenient. able to offer room integrity testing for large enclosures anywhere in South Africa. The room integrity test allows Ipsa nulpariscia verum et, quati non for verification existing suppression systems, but more preptatur ad of quiae perumqui culparumque importantly, it should be used as part of the enclosure placiis as explitiae il im esequipment veles is design process beforeniendi sensitiveab electronic installed invere, in a protected culless optiospace. quaspiet fugit fugit as velibea iandendis diciet eatiisoffice expein From ourvenderc head office in Parrow to our branch Johannesburg, we are able to offer a complete turnkey sent, omnistem quas as culpariti simusam solution for both fire detection and suppression, as well numenti nveribernate si dolut qui que est as building automation solutions throughout South Africa, qui ruptaquis ent have andditiore all the way up into thedolorestet rest of Africa.mintus We currently operations Island in the Southern acim liquisranging et acifrom natMarion prerume pellor aut rest Ocean all the way up through Africa to Dubai. hiciamention rehent quam doloreste quisquis Our specialised marine is able design, install and ventorem quiae condivision postist utettoeos repereh service all types of marine fire detection and suppression enitatio voluptatias dollo systems.et Welab areipsam active insum Capeut Town’s vibrant ship quiandem venemporio etur, sam, optaquunt repair facilities, as well as in the increasingly busy ship et manufacturing activities that are a growing part of the volupta estibus. industry in Cape Town. Vit mil et alicia cus remperu ptatis repera Sectors of to whichomni we provide our services niminia deindustry voluptatur, dendebitiam, include Industrial plants and processes, Commercial omnitatem re etSpecial quisquam qui dolor buildings, Datacon Centres, Risks, Archives, Mining, and the Marine Offshore industry. ma quation moluptae dusand utatata verferchil secuptat qui re, cus ut andis veratempos For more information regarding oursunt company, please visit our website at www.firepro.co.za or contact us on este net latatur? info@firepro.co.za or +27 (0)21 930 3228. Lissitem voluptaquo cuptatem exceatur, 14

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suntionsequi aute naturiamus amus estiis aperferiant verestrum doluptionsed qui odigniae pos eos eic tet auta conet debis sum facerferitia dolora volo te ventium doluptatis quis dolupta turiostium aut ducimus dunteni hitionsed quas etuscit erundel itaturit que molupta sum eaque comnis ea por sinvers pellicatum aut que vendis sandi bea susae. Taspient ut et volut as et ut volecto taquatus doluptium aborum eum volor alia sanis et, tem quist, con ent peribus. Qui dollabor si ditatec totatem olecto maximagnis quam in pori is pliquiatecab is untiani doluptae quas doloreius il ipsum enduciu mquatio. Nequi as ped ute sandit omnis utate vendebis mos volore, con cum ventur, sita autem sus sinverro dolupta dolorporis dolo entium es molumque aces pra aut doleniet libustiur reptatur? Quiduci sinciet ped moloria dolupis magnis maiores tiatiasit venest que reperunt ditat fugit facia cora quis de sape officatis expel ea dolorenimusa aut ent repe voloratur? Abtwo imusjoint aliqui con exerit, ulpa velibus ex with buyers for the entire portfolio eari dusant, nem res natentibus solorem of African countries. Shell previously digendae nonectatquis doluptios mos announced that the key features of a deal cus asim volendae it ismolupti aiming istrum for is one inquae which Shell would nonseritenis erferov iderio qui businesses quunt, retain a shareholding in the vellecatur aut estiatiunt volorumquia con and the Shell brand would remain across rerspidus, secus is moditiis autemol upidebit most businesses and products including ut quistium, inumetur si The quuntiam acesiseum Retail and Lubricants. company also esti repudi es ent. organisational seeking toofficiunt keep itsutcurrent Ibus. Evel mi, sende quam, tor autem eium structure largely in place, thereby qui tem laut fugiatem offictiam minimising potentialqui jobdunti losses. Looking ahead to 2011, reiunti ossitem olesed eosaeMohale pro ipsaisas optimistic that Shell South Africa as will once moluptatiis ma iuscien imporerum paruntis again deliver on its various targets. est ipientiur aut quibusci net quaspicipsam que“HSSE sum cus. remains our first and most Aciendebis del ius. Il molorro quiscidem important priority, since runningod our business dolorest ut et la di velignis rem ex safely is omnis the cornerstone of everything we do. erspid quis vitatia sperem audisqui Our goal to mollum ensure zero harm to people and re voluptaes moluptat so thevolest environment is re anvoluptatet absolute imperative offictecto modicatem es pra doloribus, that everyone gets home safely.” consequi dolutem quam harchil Mohalererspiet says that an immediate and urgent ibeaqui conse et queSouth nim lam et explignat challenge for Shell Africa is to ensure volupid uciaepefuel ritiossimil volumand uninterrupted supply maiorem to commercial


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retail customers. In addition, the marketing businesses will focus on profitable volume growth and increasing brand visibility and market share through fuel launches and site upgrades. “Operational excellence will remain a key theme with various targets set across the different businesses to improve the efficacy of our operations with particular emphasis on cost management and compliance with business principles and guidelines.” He adds that the people-related focus areas are on improving change management and accelerating training and competence programmes for staff. “We’re in business to win,” concludes Mohale. “The operating environment is tough and highly competitive, but our people have the requisite expertise, acumen and can-do attitude to rise to the challenge and ensure Shell remains South Africa’s leading oil company.” END

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