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CORPORATE PARTNERSHIPS TIMBERRATTLERS.COM


Why Choose the Timber Rattlers? Over the past seventeen years, the Wisconsin Timber Rattlers have become the destination for fun, family entertainment in Northeastern Wisconsin. Below are a few of the highlights: • Average yearly attendance of • Over

240,000!+

3 million fans have attended a Timber Rattlers game.

• Became the class ‘A’ affiliate for the

Milwaukee Brewers in 2009 and

recently extended the partnership through 2016 making it the longest current agreement in baseball! • Timber Rattlers reading program now reaches

140+ schools and over

37,000 students. • Timber Rattlers logo ranked in the

top 25 of all of Minor League Baseball

for past two decades. • Timberrattlers.com ranked as the

second most visited site in all of

single ‘A’ baseball. • Timber Rattlers play a key role in the

community as host to the Donald

Driver Charity Softball Game, NCAA Division III College World Series, and the WIAA State Baseball Championships.

The Facts

“ “

ATTENDANCE

In these tough economic times, Minor

NUMBER OF GAMES ATTENDED BY FANS

PROFESSIONAL S & AVER

League Baseball is more popular than

10%

73.4

41.2

35M

ever and a great source of summer fun!

5%

11+ 7-10 Games Games

17% 4-6 Games

40M

68% 1-3 Games

- PARADE Magazine

30M 25M 20M 15M

Most families can still afford a night at Minor League ballparks with reasonably priced tickets, special games and giveaways, ballpark food & beverage and exciting professional baseball. - Associated Press

10M 5M

$ $ 54 $ $

$196

21

$

MiLB

MLB

Professional Sports Attendance Numbers

N

A A

*Price based on: 2 Adult Tickets (average price), 2 Chi 4 small soft drinks, 2 small beers, 2 programs, & Park


The Wisconsin Timber Rattlers offer an integrated marketing program designed to not only build brand awareness for its partners, but also to leverage the loyalty of our community owned fan base. • Ballpark signage

SOCIAL MEDIA

• Print publications

The Wisconsin Timber Rattlers are leaders in Minor League baseball when it comes to social media. Timely updates, contests, and MiLB headlines engage fans to discuss baseball and interact with the team.

• Integrated television & radio broadcast features • Fan and player photos uploaded after every game.

• Digital and social media • Event activation • In-game entertainment

• Fans are able to tag themselves and share with other users.

• In-game updates give fans the action anytime, anywhere. • Home or away, fans stay informed with tweets from our Radio Play-by-Play Announcer.

promotions • Tickets and Hospitality

GENDER BREAKDOWN OF MiLB FANS

SPORTS ATTENDANCE RAGE COST

1.3

Special Marketing Opportunities

Families love Minor League Baseball and not just because tickets start at about $5. Every seat is close to the action, and thanks to hilarious mascots and post game fireworks, the fun isn’t limited to the playing field. -USA Today

AGE BREAKDOWN OF ADULT MiLB FANS

Fans With CHILDREN LIVING AT HOME

COST FOR THE 2010-2011 SEASONS $412

$ $ $ $ $ $ $ $ $ $

$291

$288

20.9

NHL

NBA

Average Cost* to Attend a Game

ld Tickets (Average price), king

17.1

$ $ $ $ $ $

NFL

ATTENDANCE FIGURES COURTESY OF

$400 $350

57% MALE

53%

45% 45 & Older

$300 $250

53% of Timber Rattlers fans

55%

43% FEMALE

have children under the age of 17 living at home.

18-44

$200 $150 $100

GOOD VALUE FOR THE MONEY

INNOVATIVE MARKETING

STRONG ROI FOCUS

$50

1. Minor League Baseball

1. NASCAR

1. NASCAR

2. NHRA -(National Hot Rod Association)

2. NFL

2. Minor League Baseball

3. Arena Football

3. Minor League Baseball

4. NHRA

4. NASCAR

4. NBA

5. PGA

5. Minor League Hockey

5. Arena Football

5. LPGA

The rankings are from a survey of nearly 1,300 sports sponsorship executives from companies known to be sports sponsors. The 16 sports properties measured were MLB, Minor League Baseball, NFL, Arena Football, NHL, Minor League Hockey, NBA, WNBA, PGA, LPGA, NASCAR, CART, IRL, NHRA, MLS, & NCAA.


We Work for You

More than just exposure, Timber Rattlers’ partnerships offer the opportunity to creatively communicate your message in a unique and entertaining environment. Interact directly with fans through in-park activities, place a giveaway item in the hands of your target audience or simply have your brand associated with fun and community leadership.

Each partnership is unique, but all feature the following benefits:

LASTING IMPRESSIONS An impactful variation from traditional advertising,

2

partnering with the Timber Rattlers puts your business

LEVERAGING OUR BRAND TO BENEFIT YOURS Timber Rattlers games allow our partners to showcase their brand with a successful organization that carries a positive association with consumers and businesses throughout Northeast Wisconsin.

in front of 250,000+ excited and enthusiastic prospective customers for an extended period of time. Marketing with the Timber Rattlers carries through 70 home games and numerous special events, establishing strong brand recognition and preference while delivering a specific message to a large and loyal fan base.

3

REACHING YOUR TARGET From families to business leaders and everything in between, Timber Rattlers fans represent a wide

BEYOND THE BALLPARK

mix of demographics. We will work with you to

Timber Rattlers games are broadcast live throughout Northeast

direct your marketing message to one or all of

Wisconsin on AM 1280 WNAM and TWC Sports 32. Games also receive

these groups.

major coverage in the local newspapers and television news. Partnering with the Timber Rattlers can yield significant coverage beyond the games themselves.

5

CONNECTING WITH OUR CAPTIVE AUDIENCE Timber Rattlers games offer companies an opportunity to convey their message in a relaxed atmosphere over an extended period of time (average game time of just over three hours). Fans at sporting events with family and friends are more likely to take in their surroundings and remember what they saw while associating that information with a positive memory.

Contact Info

Donald Driver Charity Softball Game

Call 1-800-WI-TIMBER or (920) 733-4152 to talk with a Corporate Sales Manager.


Corporate Partnerships