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Issue 04 | September 2012

OVO lights up downtown Istanbul Putting LCA at the centre of sustainable design Timber certification explored Improved productivity through software Cambia: Wood made better A N A L Y S I S | I N T E R V I E W S | D E S I G N | S U S T A I N A B September I L I T Y2012|| TECHNOLOGY




Issue 04 | Septem


wn Istanbul OVO lights up downto able design centre of sustain Putting LCA at the explored Timber certification through software tivity produc Improved better made Cambia: Wood INTERVIEWS ANALYSIS |

OGY H N O T E C esignandtech I L I T Y2012|| www.timberd S U S T A I N A B September | DESIGN |

Publisher’s comment


Cover photo: OVO, Istanbul, Turkey


n the June issue of the magazine, we featured a panel discussion on the legality of timber. In

Issue 04 | SEPTEMBER 2012

response, we received a good deal of feedback from our readers that suggests there is indeed a significant amount of illegally sourced timber coming into the region. However, on a positive note,

Timber Design & Technology Magazine Publisher Andy MacGregor +971 55 9199 783 Marketing Manager Eric Hammond +971 4 455 8400 Editor Tony Smith International Representatives Rabia Alga AntExpo Org. | Turkey +90 216 541 0390

the same readers are seeing this percentage decrease year on year. With increased awareness, we hope to contribute towards further reducing the incidence of this global problem. Following on from the panel discussion, our lead feature in this issue looks at timber certification. As well as a general introduction to the subject, we take a closer look at the different certification schemes around the world. Another interesting topic that we have covered is the recently completed Life Cycle Assessment (LCA) on US hardwoods by the American Hardwood Export Council. Whilst the debate rages on with regards to different certification systems, LCA involves the collection and evaluation of quantitative data on all the inputs and outputs of material, energy and waste flows associated with a product over its entire life cycle so that its environmental impacts can be determined. In October, I will be attending the annual meeting of the International Woodworking and Furniture Suppliers Magazines Association during Intermob in Istanbul. As the first Middle East publication to be invited to this meeting, I’m looking forward to meeting publishers from more than 20 other countries and finding out the latest news and trends from the industry across the world. In addition to distributing the publication at MODEF Expo and Intermob, I will report back on this in the next issue of the magazine. Finally, I want to let you know that we have recently launched our website – You can now read all of the articles published in the previous

issues of the magazine online and we will also be adding news stories and extra features on a weekly basis. Timber Design & Technology is published 6 times a year

Best Wishes,

by Citrus Media Group (powered by WillyMac Associates FZ LLC) Level 14, Boulevard Plaza - Tower One, Emaar Boulevard, Downtown Dubai, PO Box 334155, Dubai, UAE

and is printed by Masar Printing Press Great care is taken to ensure the accuracy of the contents of Timber Design & Technology but the publishers accept no responsibility for any errors or omissions. All contents are © 2012 Citrus Media Group and may not be reproduced in any form without prior consent. Letters and readers’ contributions may be edited at our discretion.

September 2012 |




Putting LCA at the centre of sustainable design AHEC report outlines the environmental life cycle of delivering U.S. hardwood lumber into overseas markets

18 MARKET REPORT Putting forests at the heart of a new, greener economy New FAO report profiles how sustainable forestry can help meet development goals


22 ANALYSIS Timber certification An in-depth look at some of the leading certification programs that have gained widespread acceptance

31 FEATURE Cambia: Wood made better Resource efficient technology improves performance and appearance of wood


34 DESIGN & DéCOR OVO lights up downtown Istanbul Sensory art installation in Turkey uses Accoya® wood

38 PROFILE PVS International Leading player confident of 50 percent growth in turnover for 2012

42 TECHNOLOGY Improved productivity through software Martina Schwartz, MD, CAD+T talks about the role of software in the timber industry



Preview of the upcoming exhibitions

56 INTERVIEW Q&A with Cheah Kam Huan

p7 Latest News

MTC Global WoodMart 2012 to boost regional timber industry.

p46 Showtime September 2012 |



News UAE reduces ecology footprint and grazing, fishing grounds, forests and others and then compares this to nature’s ability to meet this demand. Despite the UAE’s total environmental footprint being well below 1 percent of that of the rest of the world, its per capita footprint of 8.4 global hectares (gha) per person is several times higher than the global average. According to the report, the overall demand for natural resources has doubled since 1966. Today, humanity needs 1.5 planets to sustain itself, meaning that people are degrading natural resources at an alarming rate. The UAE is however becoming more aware of the need to conserve resources with recent measures such as the introduction of efficiency standards for some air-conditioning units, green building codes in Abu Dhabi and renewable-energy targets in the capital and in Dubai all contributing towards lowering its ecological footprint. Second place in the chart belongs to Kuwait where the per-capita After topping the charts for over a decade, the UAE is now third on the

footprint is just under 10 gha per person. Qatar, the world’s largest

list on the Living Planet Report published by the World Wide Fund for

exporter of liquefied natural gas, holds the number one spot with

Nature (WWF). Every two years since 1998, the WWF has produced a

nearly 12 gha per person. Other countries with the biggest Ecological

global ecological footprint chart, which measures our need for natural

Footprint per person are Denmark, Belgium, the US, Estonia, Canada,

resources to produce the resources we consume like land for crops

Australia and Ireland.

Ten Central African countries to take part in UN-backed forest monitoring system Ten Central African countries will take part in a United Nations-backed initiative that will help them set up national forest monitoring systems and strengthen cooperation among nations in the region. The initiative targets the forests of Africa’s Congo Basin, which consist of some 200 million hectares and are one of the world’s largest primary rainforests, second only to the Amazon. The region’s forests also support the livelihoods of some 60 million people. The USD 7.3 million will help protect these forests from direct threats such as land-use change and unsustainable logging and mining, and will provide up-to-date and accurate information on the current state of forests that will help countries manage and prevent forest degradation activities. The project will be jointly managed by the Central Africa Forests Commission (COMIFAC) and the UN Food and Agriculture Organization (FAO) in close collaboration with the Brazilian National Institute for Space Research (INPE). “Learning from Brazil, the national forest monitoring system is the key

carbon stocks contained in forests in the region. The initiative will be funded through the Congo Basin Forests Fund,

element to pave the road for substantive international support to protect

launched by the Governments of Norway and the United Kingdom

forests and promote sustainable forest management,” said Eduardo Rojas,

through the African Development Bank. The project will also assist

Assistant Director-General of the FAO Forestry Department.

countries in preparing funding proposals for creating sustainable forest

The 10 participant countries are Burundi, Cameroon, Central African

monitoring systems for each country, as part of the REDD+ initiative

Republic (CAR), Chad, the Democratic Republic of the Congo (DRC),

(Reducing Emissions from Deforestation and Forest Degradation

Republic of Congo, Equatorial Guinea, Gabon, Rwanda, and São Tomé

in Developing Countries). The REDD+ initiative seeks to create a

and Principe. FAO will provide technical support to the countries,

financial value for the carbon stored in forests, offering incentives

enabling them to use remote sensing technologies to estimate forest

for developing countries to reduce emissions from forested lands and

cover and forest cover changes as well as to estimate the amount of

invest in low-carbon paths to sustainable development.

September 2012 |



Nanocoatings to protect wood against weathering A new study that investigates the effect of TiO 2 nanoparticles and nanoclay in acrylic stain coatings against the influence of weathering is underway in Norway. Scientists have studied coated wooden claddings and the influence of nanoparticles on the weathering performance. They carried out accelerated climate aging experiments and cup measurements in order to investigate the effect of adding TiO 2 nanoparticles and nanoclay to acrylic stain coatings against the influence of weathering. The coated specimens resistance toward solar radiation and water spray was evaluated by the discoloration rate from visual assessment and color analysis and by the chemical changes observed by Fourier transform infrared spectroscopy. Furthermore water vapor resistance was examined by the cup measurements. The nanomaterial containing coatings provided in general better protection against the artificial aging than the unmodified coating, showing the nanomaterials may have a natural place in coatings for protection of wood. The results of this study are due out later this year.

Resolute Forest Products now world’s largest manager of Forest Stewardship Council® Certified Forests Resolute Forest Products (NYSE: RFP) (TSX: RFP) and the World Wildlife Fund (WWF) have announced that Resolute has become the largest manager of Forest Stewardship Council® (FSC®) certified forests in the world. The company recently certified 3.2 million hectares of forestlands in the Lac-Saint-Jean region of Quebec to the FSC Boreal Standard. This certification raises the total area of Resolute-managed FSC-certified forests in North America to 10.3 million hectares, an area twice the size of Nova Scotia and larger than Portugal, Hungary or South Korea. “Becoming the world’s largest FSC holder is a major milestone in our efforts to become a positive force for sustainability within the forest products industry,” stated Richard Garneau, Resolute’s President and Chief Executive Officer. “Resolute’s growing commitment to FSC complements other key sustainability initiatives, including the company’s membership in WWF’s Climate Savers Program, which helps companies set and achieve ambitious emission reduction targets, as well as membership in the landmark “WWF congratulates Resolute for their FSC-certification achievement,” said Gerald Butts, President and Chief Executive Officer, WWF-Canada. “This success, coupled with their commitment to the Climate Savers program, shows the value and importance of making conservation a business priority, and the critical role that corporations can and must play in addressing the

Richard Garneau, President and CEO, Resolute Forest Products

Image © Resolute Forest Products

Canadian Boreal Forest Agreement.”

major environmental challenges we are facing today.” Under the WWF Climate Savers Program, Resolute has pledged

tremendous milestone for Resolute and we are proud of their

below 2000 levels by 2015. Resolute also made a series of other

ongoing commitment to sustainable forest management practices,”

commitments as part of its Climate Savers membership, including

stated Michael Gravelle, Ontario Minister of Natural Resources. “I

increasing its FSC certification to 80 percent by 2015. With the

want to personally congratulate all the employees of Resolute on

latest certification, Resolute has passed the halfway point in

this accomplishment, and I look forward to continuing our close

delivering on its 80 percent commitment.

working relationship with the company as we strengthen the

“Resolute Forest Products has long played an important


role in the Ontario forest products industry. Certainly this is a

to reduce its absolute greenhouse gas emissions by 65 percent | September 2012

sector together.”


Using wood more intelligently: Research gets underway in NRP 66 ‘Resource Wood’ a fuel. More recently, it has attracted growing attention as a renewable resource that also stores the greenhouse gas carbon dioxide (CO2) and has the potential to replace oil as a fuel and basic chemical substance. Against this backdrop, the 28 projects of NRP 66 are setting out to show how wood could be used more intelligently in the future. The research focuses on three areas: New approaches to timber constructions: The aim is to improve the material properties of wood. One research team is exploring how lightreactive substances, so-called photoinitiators, can be used to treat the surface of wood to improve its bonding properties. This process could make coated wood suitable for outdoor applications. Another aspect of the research is to try to improve the use of wood in building systems and supporting structures. The objective is to develop an optimized The National Research Programme ‘Resource Wood’ (NRP 66) has

timber system for multi-storey wooden structures that is more

announced a research project to explore how wood could be more

resistant to earthquakes and strong winds.

widely used, and to develop the principles of a sustainable resource management. The challenges of climate change and increasingly scarce

Waste wood for biorefineries: In the second area, researchers are

resources have catapulted wood, a renewable resource storing carbon

exploring various approaches to using waste wood as fuel or as a raw

dioxide, into the focus of science, industry and society and the NRP

material for chemical substances. One research team is further developing

66 aims to establish scientific knowledge and practical methods for

existing technology to produce synthetic gas from waste wood, whilst

increasing the availability of wood as a resource and expanding its use.

another is creating artificial proteins, which will make it easier to extract

“We want to optimize the uses of wood without jeopardizing other

lignin from wood. Lignin is used in the production of phenols and solvents.

functions of forests, such as protection and recreation,” said Martin Riediker, President of the Steering Committee of NRP 66. “NRP 66 is

New materials with wood: In the third area, researchers will develop

expected to provide basic knowledge that will enable policy makers,

technologies to create new materials on the basis of wood. One

the wood industry and the forestry sector to set the right course

research team is developing a process to produce special wood boards

towards an intelligent use of wood.”

with a foam core. They are lighter than standard boards and are

In Switzerland, wood is primarily used as a building material and as

particularly suited to flat-pack furniture.

Australia: Timber demand is growing The Australian sawn timber industry is experiencing a temporary threat from imports as a result of a strong dollar and a global surplus of timber following the global financial crisis, according to BIS Shrapnel, a leading independent economic forecaster and industry analyst. In the two years to 2011, imports have increased by 30 percent. However, imports are not a significant long-term threat, as they are still well below the historical levels of 20 years ago. According to BIS Shrapnel’s Sawn Timber in Australia, 2012 to 2026 report, in the last two decades there has been a significant reduction in sawn timber imports, as domestic production capacity has expanded. At the same time, exports have grown rapidly in the past five years. The report projects that demand for sawn timber in Australia during the next decade will be driven by a sharp growth in the building and construction sector. Due to the current undersupply of residential dwellings in Australia, BIS Shrapnel forecasts the residential construction sector, which uses more than 70 percent of the sawn

“Unless domestic capacity is significantly increased to meet

timber produced locally, will grow particularly strongly during 2014

projected demand then imports will likely rise again over the long

and 2015. Moreover, average annual domestic demand for sawn

term,” said BIS Shrapnel report author and senior manager, Bernie

timber is forecast to increase from 4.9 million to 5.4 million cubic

Neufeld. “This suggests the Australian industry has the potential to

meters between 2012 and 2015, and rise again in the decade to

accommodate new mills to service the domestic market and potential

2026, from 5.4 million to 5.7 million cubic meters. This is compared to

export markets. There is a need to expand the plantation resource to

demand in 2011 of only 5.1 million cubic meters.

allow this to happen.”

September 2012 |



Deforestation in Brazil’s rainforest down 23 percent The Brazilian government has announced that deforestation in the Brazilian Amazon rainforest fell 23 percent in the 12 months ending in July 2012 from the previous year. According to the Brazilian Ministry of the Environment, 2,040 square kilometers of woods were cut down from August 2011 to July 2012, meaning that almost 700 square kilometers of woods were spared, compared to the same time frame last year. Logging in almost all states within the Amazon rainforest area in Brazil fell with Roraima in the northern border as the only exception, where deforestation rose 218 percent in this period. The sharpest decrease, 67 percent, was registered in Maranhao state. According to Environment Minister Izabella Teixeira, the reduction in deforestation was a direct result of the enforcement of laws against illegal logging and the improvement of monitoring systems. The minister explained that the satellite monitoring system to verify deforestation in some regions did not function well last year due to clouds. Brazil’s National Institute for Space Research will launch a new satellite, which is scheduled to be operational by January 2013. With the new equipment, monitoring is expected to improve further.

INTERPOL launches ‘Project LEAF’ to combat illegal logging worldwide INTERPOL has announced the launch of Project LEAF (Law Enforcement Assistance for Forests), an initiative dedicated to combating all aspects of forestry crime, including illegal logging and timber trafficking. Project LEAF, a partnership between INTERPOL and the United Nations Environment Programme (UNEP), with financial support from the Norwegian Agency for Development Cooperation (NORAD), is an innovative, international response representing the first time that organizations of this stature have joined forces against this organized, sophisticated and transnational crime. The criminals responsible for illegal logging are destroying biodiversity, threatening the livelihoods of those reliant on forest resources and contributing directly to climate change. With corruption, violence and even murder tied to illegal logging, this type of crime can also affect a country’s stability and security. Nearly 1.6 billion people - more than a quarter of the world’s population - rely on forests for their fuel, food, and medicines. The poorer the people, the greater their dependency with more than 90 percent of those living below the

and security of communities. The world is recognizing that illegal

dollar-a-day poverty line either fully or partly dependent on forest

logging is neither simply a moral nor a national issue. The international

products for their livelihoods.

legislation to protect forests and curtail illegal logging demonstrates

Collusive corruption and fraud in the forestry sector undermines

this,” said David Higgins, INTERPOL’s Environmental Crime Programme

the rule of law and confidence in government institutions significantly

manager. “Project LEAF will ensure these global laws are supported by

hampering efforts to tackle poverty amongst the world’s poorest

global enforcement and that the criminals responsible are brought to

people. To be truly effective, actions against illegal logging must be

justice – no matter their location, movements, or resources.”

coordinated, collaborative and transnational. Crackdowns in one

INTERPOL and UNEP are uniquely placed to bring new tools and

country must be supported by others in order to prevent illegal

experiences to the global law enforcement fight against illegal loggers

loggers, who frequently have access to extensive international funding

and ensure a truly international net closes around these criminals

channels in addition to using illicit land, sea and air networks to switch

dedicated to environmental exploitation and destruction. Project

countries and evade detection.

LEAF will conduct groundbreaking, intelligence-led law enforcement

“In 2010, INTERPOL received at its General Assembly in Qatar

operations against those involved in illegal logging and will work

a unanimous mandate from its member countries to expand its

to further the skills, capabilities, and capacities of law enforcement

response to environmental crime worldwide. Project LEAF represents

agencies to aid countries in sustainably managing their forest

INTERPOL’s commitment to this mandate and to ensuring the safety

resources and contribute to the fight against climate change.

10 | September 2012

DOMOTEX Asia/ CHINAFLOOR 2013 to throw the spotlight on ‘innovation’ within the flooring industry


Image © Domotex Asia

MasterLine®, lacquering- and direct printing technology for wood-based panel®surface finishing. MasterLine , lacquering- and direct printing technology for wood-based panel surface finishing.

The 15th edition of DOMOTEX Asia/CHINAFLOOR, which will be held in Shanghai from 26-28 March, 2013, is set to throw the spotlight on ‘innovation’ within the flooring industry, according to a statement issued by the organizers of the event. Recognizing the importance of innovation for the industry to evolve and regenerate, the organizers have announced the introduction of a new outstanding medium conceived to boost the most innovative products of the flooring industry. Within this constantly renewing exhibition platform, this project itself will represent innovation. The organizers have also announced that a new segment is being

Premium quality and refined in appearance – yet cost-effective to produce – that’s what’sexpected of today’s furnishings, laminatesand doors. MasterLine®–systems allow Premium quality and Wemhöner refined in appearance yet cost-effective the grains of the finest woods to be realistically reproduced to produce – that’s what’sexpected of today’s furnishings, on ® materials suchdoors. as MDF, particle board or veneer – withallow single laminatesand Wemhöner MasterLine systems or with multiple Its modular constructionreproduced makes it on the grains of thecolours. finest woods to be realistically suitable for integration with existing coating lines. materials such as MDF, particle board or veneer – with single or multiple colours. Its modular makes it At with the Wemhöner Technology Centre construction in Herford, Germany, suitable integration with existing lines. we workfor with you to turn your ideas coating into reality. Make an appointment at ourTechnology technical centre your Germany, ideas. At the Wemhöner Centre to in test Herford, we work with you toTechnologies turn your ideas intocreate reality.your Make an Wemhöner Surface – we surface. appointment at our technical centre to test your ideas. Wemhöner Surface Technologies – we create your surface.

launched as part of the 2013 edition. The premium segment, which is completely dedicated to ceramic tiles and stones flooring, will showcase high-end products from renowned South European and Latin American producers. For the 2013 edition, visitors and exhibitors will once again enjoy the added benefits of the association with the Shanghai Architect Fair that will take place simultaneously. The fair attracts influential architects, designers and builders, who are experts on consumer trends and therefore pose as a valuable resource for exhibitors at DOMOTEX Asia/CHINAFLOOR. In 2012, more than thirty worldwide renowned architects and designers, such as Kengo Kuma, Waro Kishi, Paul De Ruiter, Caroline Bos, David Gianotten, Martin Robain, Chen Youjian, Mi Qiu, and Dai Zhikang shared their vision and ideas on new projects and industry hot topics during the exhibition and the organizers are confident of the same in 2013. Committed to serve and support the industry in its innovation process, the organizers have announced their commitment towards efforts in highlighting forward thinking companies. The show stands out from other leading shows on accounts of its ideal position at the core of the emerging and vibrant Asia Pacific region and organizers are confident of a successful exhibition, both for visitors and for exhibitors. Testament to the importance of the event, a majority of the industry players, including the likes of Mohawk, Lamett, Beulieu, Gerflor, Suminoe, and Invista, have confirmed their participation for the 2013 edition.

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Putting LCA at the centre of sustainable design: an American hardwood case study AHEC report outlines the environmental life cycle of delivering U.S. hardwood lumber into overseas markets

Image Š AHEC

AHEC has published a comprehensive report on the environmental life cycle of delivering U.S. hardwood lumber into overseas markets. Fully ISO conformant and receiving high praise from independent LCA experts, the report is being used as the basis for innovative tools to integrate sustainability into product design

12 | September 2012


f sustainability is ever to become

the development of the Life Cycle

more than a mere aspiration

Assessment (LCA), a scientific method

in design, manufacturing and

involving collection and evaluation

construction, decisions need to be

of quantitative data on all the inputs

made based on hard facts. New tools

and outputs of material, energy

are needed to bring in data from

and waste flows associated with a

numerous sources covering a huge

product over its entire life cycle so

range of environmental impacts.

that the environmental impacts can

These tools must also be flexible

be determined.

enough to accommodate widely

The LCA process is now covered

different materials and contexts, and

by international standards, the

yet accessible so that environmental

ISO14040 series, to ensure results

information can be readily integrated

are scientifically rigorous and not

into the design process without adding

subject to manipulation by different

excess cost.

industrial sectors. The standards

That’s a very tall order - but a

require, for example, that data

widening range of scientists, industry

collection and analysis is undertaken

groups, specifiers, government

by independent third parties and

and consumer interests have been

subject to critical review by a panel

chipping away at the problem now

of independent experts.

for several years. Their efforts

AHEC, which represents

are beginning to show results.

the interests of exporters of

Central to this process has been

hardwood lumber and veneer


from the United States, is actively promoting an LCA based approach to sustainable material use and design to help overcome widespread misconceptions about the environmental credentials of hardwood products. It is often assumed, for example, that because hardwoods are usually derived from managed natural forests and ‘slow to grow’, their use contributes to forest degradation or deforestation. Another common assumption is that because American hardwoods have to be transported across the Atlantic, they must have a higher carbon footprint than locally produced materials. This led AHEC to embark on a comprehensive LCA project with two major objectives: first to ensure full conformance to ISO14040 to ensure the credibility of the data; and second to ensure that the LCA data is made available in such a form that it is useful to decision-makers in material specification and product design. PE International, an independent company, was engaged to undertake the work due to its experience of LCA in a wide range of business sectors and ability to offer innovative LCA tools. These include PE’s proprietary Gabi software, which facilitates collection and analysis of LCA data,

Image © AHEC

The report includes a qualitative assessment of land use and land use change, biodiversity, water resource and toxicity impacts associated with supply of U.S. hardwood lumber

Roderick Wiles, AHEC Director for Africa, Middle East, India and Oceania

and an ‘i-report’ system to make this data accessible and useable by

wide range of environmental impacts.

designers and manufacturers. PE has

In technical terms it is a ‘Cradle-to-

study concludes that: “Conversion

also been heavily engaged in efforts

gate plus transport’ study, covering

of any other commercial land into

to develop a global standardized

all impacts associated with extracting

the hardwood forest would most

framework for reporting of LCA

the wood in the forest, transporting,

probably be a positive impact on the

data in Environmental Product

sawing and kiln-drying the material in

land quality including biodiversity

Declarations (EPDs).

the United States, and then delivering

and associated ecosystem services”.

the lumber to the importers yard in

On toxicity it notes that: “In the

major overseas markets.

production of hardwood lumber

At the start of the process, AHEC and PE International assembled a high-powered Critical Review Panel

On biodiversity impacts, the

there are no fertilizers or wood

chaired by Dr Matthias Finkbeiner,

Benefitting the forest environment

treatment chemicals or any other

a professor at Berlin University

The report includes a qualitative

known substances of particular

who also chairs the ISO committee

assessment of land use and land use

toxicity concern”. On water resources

developing international LCA

change, biodiversity, water resource

it comments: “hardwood lumber is

standards. By involving the panel

and toxicity impacts associated with

expected to have very low impacts”.

in the project early on, rather than

supply of U.S. hardwood lumber,

simply seeking their endorsement at

indicating very low environmental

qualitatively in the LCA report,

the end, methodological issues could

impact across all these categories.

others are dealt with quantitatively.

be dealt with as they arose. When

On land-use change, it observes

The report provides numerical

the final LCA report was published

“in the system under investigation

data on Global Warming Potential

in July 2012, the panel not only

the main material - wood - comes

(GWP - better known as carbon

confirmed its compliance to the ISO

from naturally re-grown forests.

footprint), Acidification Potential

standard, but also “found the overall

The harvested areas had undergone

(AP), Eutrophication Potential (EP),

quality of the methodology and its

several iterations of harvesting and

Photochemical Ozone Creation

execution to be excellent.”

re-growth. After harvesting, the land

Potential (POCP), and Ozone

is returned to forest so there is no

Depletion Potential (ODP). It also

comprehensive analysis of U.S.

direct land use change to account for

identifies which processes along

hardwood lumber’s profile across a

in the timeline of few hundred years”.

the supply chain (forestry, sawing,

The report provides a

While some impacts are treated

September 2012 | 13

Image © AHEC


kilning, transport) are most important in determining each of these impacts. It includes a sensitivity analysis to show how environmental impacts vary according to key factors such as species, lumber thickness, and transport distance and mode. Wide variation between U.S. hardwood species A key conclusion from this number

Providing average results for ‘sawn hardwood lumber’ can be very misleading and data needs to be reported separately for each individual hardwood species and board thickness

required to extract, process and transport that lumber into any export market worldwide. However, all the above observations about carbon footprint ignore this storage benefit of the lumber. That’s because the scope of this particular LCA report is restricted in that it ends at the point of delivery - unavoidable since it’s not possible for producers to know how their material will be used. Treatments, fixings, further

crunching is that variation in environmental profile is at least as

of delivering into London (shipping

processing, life-span and method

dependent on species and thickness

distance 720 km by road and 6,300

of disposal all have an influence on

as it is on transport factors. Providing

km by sea) is little different from

carbon storage. These need to be

average results for ‘sawn hardwood

that of delivering into central Poland

fully accounted for in future ‘cradle-

lumber’ can be very misleading and

(1,265 km by road, 7,735 km by sea).

to-grave’ studies of manufactured

data needs to be reported separately

Even transporting lumber all the

products containing U.S. hardwood

for each individual hardwood species

way from the Eastern United States

– before it is appropriate to make

and board thickness. This is mainly

to Australia, via Suez and Singapore

far-reaching claims about the ‘carbon

because the kiln drying process

(2,205 km by road, 25,000 km by

neutrality’ of the raw material.

consumes a surprisingly large share

sea), results in a carbon footprint no

of the energy needed to produce and

more than 50 percent greater than

next step by providing conservative

deliver hardwood lumber. The time

that of delivery into the UK. Whilst

estimates of the amount of carbon

lumber spends in the kiln also varies

exact numbers for the Middle East are

stored in U.S. hardwood lumber

widely between species and by

yet to be published, the report clearly

products. This treatment of the

thickness. For example, for 1” lumber,

shows how transport is a relatively

carbon properties of wood products,

oak typically needs to be kilned

minor factor in the overall carbon

which aligns with international

at least three times longer than

footprint of American hardwoods.

best practice, was singled out for

The AHEC study facilitates this

particular praise by the Critical

tulipwood. And 3” lumber requires more than 4 times as long in the kiln

What about wood’s carbon storage?

Review Panel: “Another commendable

as 1” lumber.

Like all wood products, close to

aspect of the study is the

50 percent of the dry mass of U.S.

conservative approach taken with

impact than might be expected, the

hardwood lumber comprises carbon,

regard to modeling biogenic carbon

global warming impact of transport

which has been absorbed as the

removals from the atmosphere. The

is less. Even very large changes in

tree grows through photosynthesis.

study quantifies the biogenic carbon

transport distance result in relatively

In fact, the data gathered by PE

uptake in forestry, and reports this

minor changes in carbon dioxide

shows that the amount of carbon

separately from the cradle-to-gate

emissions. For example, for 1” white

stored in U.S. hardwood lumber

result. This transparent and unbiased

oak lumber, the carbon footprint

almost always exceeds the emissions

treatment of the biogenic carbon

While kiln drying has more of an

14 | September 2012

American black walnut the library at Zayed University, Abu Dhabi, UAE

Keeping carbon out of the atmosphere. Naturally. American hardwood.

Each kilogram of U.S. hardwood product stores the equivalent of 1.835 kilograms of CO2 for as long as it remains in use.

For more information visit: Follow us on Twitter September 2012 | 15


AHEC is collaborating with product design students at the Royal College of Art (RCA) in London to produce and exhibit chairs during the London Design Festival (LDF) 2012. The exhibition has been titled ‘Out of the Woods’ and is set to go on display at the Victoria & Albert (V&A) Museum during LDF 2012, which will run from September 14 - 23, 2012. AHEC’s decision to partner with the London Design Festival follows the hugely successful ‘Timber Wave’ installation at the LDF last year and is reflective of AHEC’s continuing commitment to educate, increase awareness and promote the environmental credentials of American hardwoods. Under the leadership of tutors Sebastian Wrong and Harry Richardson, the students have been set the challenge to design a functional chair or seat in an American hardwood of their choice. The designs will then be developed into working prototypes with the help of Benchmark, internationally renowned for its craftsmanship in wood and long-standing relationship with designer Terence Conran. AHEC is well known in the international design community for its creative promotion of hardwood, having worked with the likes of David Adjaye, Matteo Thun, Sou Fujimoto, Arup and Amanda Levete. Through this initiative, the attention has turned to the potential stars of the future with a unique and groundbreaking project for students. According to Sebastian Wrong, the project “offers a pioneering opportunity for students to create designs within the context of a

issue supports proper use of the data for future assessments of the complete life cycle of American hardwood based products”. The data provided on carbon storage in U.S. hardwoods again highlights that there are significant variations between U.S. species that need to be taken into account during the design process. Denser species like oak and hickory store more carbon for each cubic meter than less dense

Image © AHEC

Image © AHEC

AHEC teams up with the Royal College of Art to merge design with sustainability

stark reality.” His co-tutor Harry Richardson added, “it is not only a case of designing a chair that will survive physically far in to the future, it is also to produce a chair whose design will remain relevant far in to the future.” Education and research provides a unique element to the project because AHEC is using, for the first time, its ground-breaking Life Cycle Assessment (LCA) research to help the students produce detailed life cycle impacts for their designs. Each chosen prototype will be environmentally profiled using an LCA modeling system developed for AHEC by sustainability experts - PE International. AHEC is in the process of producing the first-ever Environmental Product Declaration for American hardwood lumber and veneer and it is this data that will be used by the students to build a full ‘cradle-to-grave’ impact for their designs. “Following our recent collaboration with Benchmark at Salone del Mobile earlier this year, we are excited to partner with them again on this important project that will help students understand and appreciate the beauty of hardwoods. We remain positive that the entire exercise will help the students from the RCA witness first hand the craftsmanship at Benchmark and more importantly understand the full environmental impact of their designs,” said Roderick Wiles, AHEC Director for Africa, Middle East, India and Oceania.

The next stage of the project, and the most challenging, aims to integrate life cycle thinking into all stages in the design, manufacturing and delivery of products containing U.S. hardwoods

BRE’s Environmental Profiles. The LCA data will also soon be introduced into AHEC’s existing technical species guides and project case studies, which have long provided guidance and inspiration for use of American hardwoods in construction, interiors and furniture manufacturing. However, perhaps the most innovative of AHEC’s initiatives is a joint project currently on-going with PE and the Royal College of Art in London to develop an ‘i-report’

species like tulipwood and willow. and specifiers by way of PE’s online

system for furniture designers. For

Bringing LCA into design with U.S.

‘i-report’ tool - this enables specific

the first time, this project will allow


data to be generated for individual

furniture designers to develop a

The next stage of the project, and the

species, lumber thickness, processing

genuine understanding of the real

most challenging, aims to integrate

parameters (such as kiln efficiency and

and very direct environmental

life cycle thinking into all stages

energy sources), transport distances

impact of their decisions when using

in the design, manufacturing and

and modes (truck, ship, rail). AHEC is

U.S. hardwoods.

delivery of products containing U.S.

also commissioning the preparation

hardwoods. As a first step, the LCA

of formal Environmental Product

The full report is available at:

data for U.S. hardwood lumber is

Declarations in line with various

being made available to suppliers

national EPD programmes including


16 | September 2012


New FAO report profiles how sustainable forestry can help meet development goals

Putting forests at the heart of a new, greener economy


n a new report, The State of the World’s Forests 2012 (SOFO 2012), the UN Food and Agriculture Organization (FAO) makes

the case that better and more sustainable use of forestry resources can make a significant contribution to meeting many of the core challenges being discussed at the Rio+20 conference organized earlier this year. These challenges include reducing poverty and hunger, minimizing the impacts of climate change, and creating alternative and more sustainable sources of bio-products and bioenergy for human use. “Forests and trees on farms are a direct source of food, energy, and cash income for more than a billion of the world’s poorest people,” said Eduardo Rojas-Briales, FAO Assistant Director-General for Forestry. “At the same time, forests trap carbon and mitigate climate change, maintain water and soil health,

series, highlighted some of the main avenues

Key component of greening other sectors:

and prevent desertification. The sustainable

in which money could figuratively grow on

Wood is still the primary energy source for

management of forests offers multiple

trees, including:

one-third of the world’s population. Therefore

benefits - with the right programs and policies,

Critical life support systems: Trees can

- with the right policies - it can be expanded to

the sector can lead the way towards more

perform a range of ‘essential ecosystem

provide a global greener, cleaner energy source.

sustainable, greener economies.”

funtions’, such as regulating water supplies

The report concluded that forests and forest

and buffering floods and droughts.

products ‘will not solve the challenges of

at the Rio+20 Conference organized by FAO

Engine of economic development: SOFO

moving towards greener economies, but they

and its partners, the Brazilian Pulp and Paper

highlights the strong link between

will provide excellent examples and a source

Association (Bracelpa) and the International

reforestation and growth, and deforestation

of hope’. Timber Design & Technology takes an

Council of Forest and Paper Associations

and economic decline, hence the anti-poverty

in-depth look at some of the findings of the

(ICFPA). SOFO 2012, the 10th in the SOFO

role of forests.

FAO report.

The report was presented during an event

18 | September 2012


Supporting livelihoods Investments in wood-based enterprises can generate jobs, create assets and help revitalize the lives of millions of people in rural areas, according to the report. Some 350 million of the world’s poorest people, including 60 million indigenous people, depend on forests for their daily subsistence and long-term survival. ‘On-farm forestry,’ also known as agroforestry, is in some cases contributing up to 40 percent of farm income via harvesting of wood, fruits, oils and medicines. Despite sometimes having a poor reputation due to concerns over deforestation, wood products - if sourced from well-run

The world’s forests have a major role to play in the transition to a new, greener economy, a theme being discussed at the Rio+20 Conference. But to spark that shift, governments must enact programs and policies aimed at both unlocking the potential of forests and ensuring that they are sustainably managed

forestry operations - can store carbon and

sustainable expansion of triple bottom line activities. This means social inclusion and protection of the environment,” stated Elizabeth de Carvalhaes, Executive President, Bracelpa.

Renewable energy FAO’s report also argues that sustainable forestry offers a renewable, alternative source of energy. “Burning wood may be the oldest method by which humans acquire energy, but it is anything but obsolete,” said Rojas-Briales. Today, wood energy is still the dominant source of energy for over one third of the world’s population - in particular for the poor, he noted. “And as the search

are easily recycled. Forest-based industries

and medium scale forest-based enterprises

for renewable energy sources intensifies,

around the world are innovating competitive

that benefit local communities.

we must not overlook the considerable

new products and processes to substitute

“Brazil has successful examples of forest

opportunities for forest biomass-based

non-renewable materials, and by doing so

plantation management, and its good

energy to emerge as a cleaner and greener

are opening pathways towards low-carbon

practices can be disseminated to other

alternative,” he said.

bio-economies. The report argues for the

developing countries in order to promote the

promotion of a sustainable forest-based

green economy and strengthen the synergies

from wood can offer a climate-neutral

industry that offers a way to improve rural

between sustainable development and climate

and socially equitable solution, provided

economies while meeting sustainability goals.

change mitigation. The Rio+20 discussions

the wood is harvested from sustainably

must be the starting point to strengthen the

managed forests, burned using appropriate

value of forest products exports more than

balance of the triple bottom line. Brazil’s pulp

technologies, and undertaken in combination

doubled between 2002 to 2010 in certain

and paper industry is prepared to promote

with reforestation and sustainable forest

areas, it also says that more attention needs

innovation in biotechnology and sequestration

management programs.

to be paid to promoting the creation of small

of forest carbon that can support a

But while the report indicates that the

According to SOFO 2012, deriving energy

The report further states that increasing the

September 2012 | 19


About FAO The Food and Agriculture Organization of the United Nations (FAO) is a specialized agency of the United Nations that leads international efforts to defeat hunger. Serving both developed and developing countries, FAO acts as a neutral forum where all nations meet as equals to negotiate agreements and debate policy. FAO is also a source of knowledge and information, and helps developing countries and countries in transition modernize and improve agriculture, forestry and fisheries practices, ensuring good nutrition and food security for all.

Putting forests at the heart of a new, green economy will require policies and programmes that give entrepreneurs incentives to pursue the sustainable utilization of forest resources

through the Global Partnership on Forest Landscape Restoration as being suitable for restoration. In addition, afforestation provides the additional benefit of helping combat desertification and soil degradation.

Supporting policies According to SOFO 2012, putting forests at the heart of a new, green economy will require, that give entrepreneurs incentives to pursue

use of renewable energy, including wood-

This includes the removal of perverse

based fuels, relative to fossil fuels may be

incentives that result in deforestation and

one of the most important components of a

degradation and conversion of forests to

global transition to a low carbon economy

other uses as well as those promoting the

model. Sustainable energy production from

use of non-renewable raw materials like

wood can create local employment and can be

steel, concrete, plastics or fossil energies that

used to redirect expenditures from imported

compete with wood and bamboo. Creating appropriate revenue streams

of energy, with employment and income

for forest ecosystem services like carbon


sequestration can also encourage forest

However, FAO also cautions that doing

landholders and managers to protect and

so will require careful attention to existing

restore forests. Open and decentralized

patterns of wood energy dependence, the use

systems of management including industrial

of sustainable forest management practices

transformation and energy supply can help

in the harvesting and planting of trees,

promote efficiency and transparency and

and the adoption of efficient technologies

offer a diversified range of opportunities for

for converting biomass into heat and

local entrepreneurs.

cogeneration (heat/electricity).

Carbon capture to mitigate climate change

“The global forest products industry is at the forefront of forest conservation efforts. Through sustainable forest management practices, our industry not only produces

SOFO 2012 states that by reducing

a sustained annual yield of timber, but

deforestation and restoring lost forests on a

also ensures its abundance for future

large scale, significant amounts of carbon can

generations. The global forest products

be removed from the atmosphere, further

industry also contributes to livelihoods and

reducing the severity and impacts of climate

human well-being by employing millions of

change. At the same time, such projects would

people around the world and by producing

also support rural livelihoods and provide

products that provide shelter and increase

renewable raw materials for sustainable

literacy. The emerging bio-economy can

building using more wood and bamboo

only increase the important role of this

as well as bio-energy. Nearly 2 billion

industry,” concludes Donna Harman,

hectares of land area have been identified

President of ICFPA.

20 | September 2012

FAO is composed of seven departments: Agriculture and Consumer Protection; Economic and Social Development; Fisheries and Aquaculture; Forestry; Corporate Services, Human Resources and Finance; Natural Resources Management and Environment; and Technical Cooperation. FAO’s activities comprise four main areas:

first and foremost, policies and programmes the sustainable utilization of forest resources.

fossil fuels to investments in domestic sources

Besides its headquarters in Rome, FAO is present in over 130 countries. The decentralized network includes 5 regional offices, 11 sub-regional offices, 2 multi-disciplinary teams, 74 fully fledged country offices (excluding those hosted in regional and sub-regional offices), 8 offices with technical officers/FAO Representatives, and 36 countries covered through multiple accreditation. In addition, the Organization maintains 5 liaison offices and 4 information offices in developed countries.

• Putting information within reach: FAO serves as a knowledge network using the expertise of its staff - agronomists, foresters, fisheries and livestock specialists, nutritionists, social scientists, economists, statisticians and other professionals - to collect, analyze and disseminate data that aid development. • Sharing policy expertise: FAO lends its years of experience to member countries in devising agricultural policy, supporting planning, drafting effective legislation and creating national strategies to achieve rural development and hunger alleviation goals. • Providing a meeting place for nations: On any given day, dozens of policy-makers and experts from around the globe convene at the FAO headquarters or in its field offices to forge agreements on major food and agriculture issues. As a neutral forum, FAO provides the setting where rich and poor nations can come together to build common understanding. • Bringing knowledge to the field: FAO’s breadth of knowledge is put to the test in thousands of field projects throughout the world. FAO mobilizes and manages millions of dollars provided by industrialized countries, development banks and other sources to make sure the projects achieve their goals. FAO provides the technical know-how and in a few cases is a limited source of funds. In crisis situations, FAO works side-by-side with the World Food Programme and other humanitarian agencies to protect rural livelihoods and help people rebuild their lives.

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09/03/2011 11

09/03/2011 11:16


Timber certification

Timber Design & Technology looks at the some of the leading certification programs that have gained widespread acceptance over the years


he origins of timber certification can be traced back to the late 1980s when

the perceived need for sustainable forest management was first felt. In fact, 1990 saw the start of timber certification, when a group of stakeholders in California identified the need for a credible system for identifying acceptable sources of forest products. Today, the interest in sustainable forest management stems from broad-felt concern over depletion of the forest resource combined with a growing need for global resource management. However, sustainable forest management is a practice that has been in use for several centuries. The term has been redefined many times, and accordingly so has the emphasis on what should be managed in a sustainable manner. As such, production, stock, production factors, economic output and many others items have at one time or another been perceived as the key factor to define sustainability of forest management. In recent years, there has been a shift in some international tropical timber markets, as a result of the threat of bans and boycotts against tropical timber, to calls for certification and labeling. Notwithstanding, the reality is that certification of the forest resource and of its products has become an increasingly political issue. This is evident from the intense international pressure on tropical timber producing countries to improve standards of forest management and from increasing concern about a dwindling tropical forest reserve. In response, tropical timber producing countries have successfully argued

Image Š AHEC

that worldwide timber certification

22 | September 2012

should be preferred over tropical timber certification. Accordingly, this has lead to the exploration of


the viability of certification as a means to improved quality of forest management in non-tropical regions as well. In principle, certification is an important tool for tackling illegal logging, as most timber certification schemes are based on sustainability criteria, and legality is taken to be inherent within sustainability. Therefore, certified timber is an easy way for consumers to demand or identify products made from legal timber. However, there are several problems and constraints related to timber certification. These arise mainly due to the lack of generally accepted international principles and criteria to assess forest management sustainability; the lack of a widely accepted accreditation process for certifiers; and the emergence of many parallel systems. Nonetheless, as the concept of certification began to take momentum, a host of certification programs have been developed. Whilst some of these programs are focused on global forestry, there has been an emergence of national and regional certification programs as well. Timber Design & Technology looks at the some of the leading certification programs that have gained widespread acceptance over the years.

Forest Stewardship Council (FSC) The Forest Stewardship Council (FSC) is an independent non-profit organization formed as an effort to establish a global system for certifying products that come from well-managed forests. The mission of

In principle, certification is an important tool for tackling illegal logging, as most timber certification schemes are based on sustainability criteria, and legality is taken to be inherent within sustainability

from forests to the consumer. The chain of custody procedure monitors the wood products through every stage of their transport, conversion and further processing. Timber that comes from sources that meet the FSC standards are eligible to carry the FSC logo, which denotes that the product comes from well-managed forests. To date, some 41 million hectares of forest worldwide are certified to FSC’s forest management standards and the FSC ‘tick-tree’ logo is comfortably the most widely recognized brand.

FSC is to promote environmentally

FSC also enjoys the full support of

appropriate, socially beneficial, and

the environmental NGOs, in particular

economically viable management of

Greenpeace and WWF.

the world’s forests. The history of FSC goes back to 1990 and since then, FSC has become the largest voluntary program for independent third-party forest certification in the world. Today, FSC is a two-pronged process that includes a forestry performance audit and a chain of custody audit. FSC does not itself certify forests but it accredits qualified independent organizations known as certification bodies to carry out on-the-ground inspection and certification. FSC certification standards are based on ten main principles. The FSC scheme has also developed a process to monitor certified timber

September 2012 | 23

ANALYSIS Programme for the Endorsement of Forest Certification (PEFC) PEFC was founded on June 30, 1999 in Paris with the aim of promoting sustainably managed forests through independent third-party certification. PEFC is an umbrella organization, which facilitates mutual recognition among the numerous national certification standards developed in a multistakeholder process. Although initially developed to address the European situation, PEFC today has worldwide appeal. The unique feature of PEFC’s scheme is that it encourages a bottomup approach to the multi-stakeholder development of certification standards and respects the use of regional political processes for promoting sustainable forest management as a basis for certification standards. In the last two years, PEFC has emerged and has grown with such rapidity that it now manages a greater area of certified forest than FSC. To date, 13 European countries have had their national forest certification

Today, many companies prefer their forests to be certified under dual certification programs, often one being the ISO standard The ISO standard is a more process-

1992 United Nations Conference on Environment and Development. Its original principles and implementation guidelines began in 1995, and it evolved as the first SFI national standard backed by third-party audits in 1998. Today, SFI Inc. is an independent, non-profit organization responsible for maintaining, overseeing and improving a sustainable forestry certification program that is internationally recognized and is the

systems endorsed by PEFC, amounting

based certification system and is applied

to a combined certified forest area

at the level of entire enterprises. It also

of 51.6 million hectares. Further, its

does not include specific, on-the-ground

principles and measures that promote

35 worldwide independent national

standards for forest management,

sustainable forest management and

forest certification systems represent

but focuses more on improved

consider all forest values. It is a

more than 210 million hectares of

environmental planning. The ISO 14001

comprehensive system of principles,

certified forests, making it the largest

system gained wide acceptance around

objectives and performance measures

forest certification system in the world,

the world largely due to the recognition

developed to integrate both responsible

covering about two-thirds of the globally

of ISO. Today, many companies prefer

environmental practices and sound

certified forest area.

their forests to be certified under dual

business practices. The SFI verification

certification programs, often one being

includes both first and second party

the ISO standard.

verification as well as independent

International Organization for Standardization (ISO)

largest single forest standard in the world. The SFI Standard is based on

third-party certification of conformance

Standardization (ISO) is an international

Sustainable Forestry Initiative (SFI)

non-profit organization, which

The SFI program was launched in

North America are certified to the SFI

establishes global standards for various

1994 as one of the U.S. forest sector’s

forest management standard, making it

products, production processes and

contributions to the vision of sustainable

among the world’s largest sustainable

services to ensure that they meet an

development established by the

forestry programs.

The International Organization for

acceptable level of quality. Of all the standards in the ISO 14000 series, the ISO 14001 for Environmental Management Systems (EMS) is the only standard against which it is currently possible to be certified by an external third-party certification authority. The certification process includes identification of environmental aspects of the operation, which pose high risk to the environment, setting objectives and targets to reduce the environmental impacts, identification of changes required to meet the goals and objectives, implementation of new practices and continuous evaluation of their effectiveness.

24 | September 2012

to the SFI standards. Today, more than 79 million hectares of forestland in

ANALYSIS Canadian Standards Association (CSA) The Canadian Standards Association Sustainable Forest Management standard is the leading forest certification standard in use in Canada. First released in 1996, it is Canada’s official National Standard for Sustainable Forest Management and managed forests certified to this standard stretch from coast to coast. The Canadian Standards Association (CSA), the official standards setting body for Canada, established a set of Sustainable Forest Management (SFM) standards adapted from the six Canadian SFM criteria originally established by the Canadian Council of Forest Ministers. The six criteria outline the environmental, social and economic values to be managed for all forests. These standards are consistent with ISO 14001, and also require public participation and audits that verify performance. The first certification under this system was completed in June 1999 and so far, approximately 67.3 million hectares have been certified under this standard.

American Tree Farm System (ATFS) The American Tree Farm System (ATFS) includes 27 million acres of certified

More than 79 million hectares of forestland in North America are certified to the SFI forest management standard, making it among the world’s largest sustainable forestry programs

Australian Forest Certification Scheme (AFCS) The essential elements of the Australian Forest Certification Scheme (AFCS), which commenced with the drafting of the Australian Forestry Standard (AFS) in 2000, were fully developed during 2002 and 2003 to provide an ‘Australian forest certification scheme’ based on Australia’s conformity assessment framework. The AFS is a nationally endorsed Australian Standard that has been developed within the recognized

eight standards of sustainability. A program of the American Forest

international frameworks of the Montreal Process Criteria and Indicators

forestland managed by America’s family

Foundation, ATFS has been endorsed by

(1995) and the ISO 14000 series of

forest owners who are meeting the

PEFC since 2008. The ATFS certification

international, voluntary environmental

highest standards of sustainability and

process incorporates established

management standards, but which takes

managing their lands for water, wildlife,

standards and guidelines and offers

account of local operating conditions.

wood, and recreation. ATFS, the largest

three certification options, which

As such, the objective of the Australian

and oldest sustainable family woodland

must conform to the Standards of

Forestry Standard is to provide forest

system in America, is also internationally

Sustainability for Forest Certification.

managers and owners with economic,

recognized, meeting strict third-party

These standards recognize new

social, environmental and cultural

certification standards. For more than

conservation forestry practices and

criteria and requirements that support

70 years, ATFS has enhanced the quality

evolving consumer demand for

the sustainable management of forests

of America’s woodlands by giving forest

sustainably harvested forest products.

for wood production.

owners the tools they need to keep their

Once ATFS verifies that the standards

forests healthy and productive. Offering

are met and the Tree Farm is certified,

forest and wood products certification in

certification to landowners who are

landowners can proudly display the

Australia, the AFCS scheme has an open

committed to good forest management,

ATFS green and white sign - the national

and transparent process for stakeholder

ATFS certifies forest management to

symbol for good forestry.

consultation and involvement in the

As the leading authoritative voice for

September 2012 | 25


By buying buying products products with with the the FSC FSC label, label, you you are are supporting supportingthe thegrowth growthof ofresponsible responsibleforest forestmanagement managementworldwide worldwide By

like Sanitary Sanitary products, products, Gypsum Gypsum products, products,Cement CementFiber Fiberboards boardsetc... etc... like


issued to Forest Management Units (FMUs) covering 4.65 million hectares or 32 percent of the total permanent reserved forests (PRFs) in Malaysia. Eight of the certified FMUs (Pahang, Selangor, Terengganu, Kedah, Perak, Negeri Sembilan, Kelantan and Johor) are in Peninsular Malaysia, while the Segaliud Lokan Forest Reserve is located in Sabah. All certified FMUs under the MTCS are now considered as PEFCcertified and the MTCS-certified logs originating from these FMUs and their downstream products are now eligible to carry the PEFC Logo. There are more than 150 Malaysian timber companies (manufacturers and review and ongoing improvement of the standards to ensure business relevance and capability, environmental responsibility and social awareness. Moreover, the AFCS National Standards are world-class forestry standards that

The AFCS National Standards are worldclass forestry standards that have been endorsed by PEFC

exporters) that hold the PEFC Chain of Custody under the MTCS, dealing with a wide variety of tropical timber products, including sawn timber, plywood, veneer, mouldings, laminated timber and garden furniture.

over 8.7 million hectares (77 percent)

Forest Management Units (FMUs) for

Indonesian Eco-labelling Institute (LEI - Lembaga Ekolabel Indonesia)

of native forests and plantations

the purpose of certification was the

The Indonesian Eco-labelling Institute

across Australia and the AFCS target

Malaysian Criteria, Indicators, Activities

(LEI - Lembaga Ekolabel Indonesia)

is to certify the remaining 2.5 million

and Standards of Performance for

is a non-profit constituent based

hectares by this year.

Forest Management Certification, (MC&I

organization that develops forest

2001) which is based on the 1998 ITTO

certification systems as part of its

Criteria and Indicators for Sustainable

mission to promote sustainable forest

Management of Natural Tropical

resource management in Indonesia.

The Malaysian Timber Certification

Forests. During the second phase

Established in 1994, LEI is a constituent

Scheme (MTCS) began operation

of the implementation of the MTCS,

based organization and as such

in October 2001 using a phased

which began in late 2005, the MTCC

has retained its independence and

approach due to the greater challenges

has been using the Malaysian Criteria

transparency, which are both necessary

encountered in managing the complex

and Indicators for Forest Management

for the credibility of forest certification.

tropical forests in Malaysia. Managed

Certification (MC&I 2002), which

LEI introduced its certification program

by the Malaysian Timber Certification

contains nine principles, 47 criteria and

to implement Sustainable Forest

Council (MTCC), an independent non-

96 indicators.

Management (SFM) in 1998. The system

have been endorsed by PEFC as well. To date, the AFCS has been used to certify

Malaysian Timber Certification Scheme (MTCS)

profit organization, the MTCS is a

The MTCS is the first tropical timber

and its criteria and indicators are based

voluntary national timber certification

certification scheme in the Asia Pacific

on the ITTO, FSC and ISO principles,

scheme that provides assurance to

region, and the second in the world

criteria and guidelines.

buyers of Malaysian timber products

after the Gabonese Forest Certification

that the products have been sourced

Scheme, to be endorsed by the PEFC.

certification includes schemes for:

from sustainably managed forests. The

To date, a total of nine Certificates

Natural forest certification; Plantation

standard initially used for assessing

for Forest Management have been

forest certification; Community forest

Mutually recognized by FSC, LEI’s

September 2012 | 27


certification; and Chain of Custody (COC), a log tracking system for industries that process forest products such as furniture, ply足wood, sawn wood and pulp and paper. The LEI certification schemes have been designed specifically considering the Indonesian context with a focus on community forestry, a commitment to involving traditional communities, and a multi stake足 holder approach that is supported by NGOs, indigenous communities, forest companies and the government.

Brazilian National Forest Certification Program (Cerflor) Forest certification began in Brazil in the mid-90s as a reaction to environmental concerns and pressure from international consumer groups. Initially considered to be a response to deforestation and illegal timber extraction, it soon extended to all forest activities, including industrial plantations. Despite the parallel FSC

While certification is an important tool, it is certainly not a measure of sustainability

process underway, Brazilian forest

Pan African Forest Certification (PAFC) The African Timber Organization governments decided to support a Pan African Forest Certification system (PAFC) based on the Principles, Criteria and Indicators (PCI) established by

industry associations such as the

Endorsed by PEFC, Cerflor is based on

the Center for International Forestry

Brazilian Silvicultural Society (SBS) were

five principles - accompanied by criteria

Research (CIFOR) in early 2004.

keen on the creation of an autonomous

and indicators - that vary according to

These PCIs have been validated by

national forest certification scheme.

local conditions. Significant emphasis is

the International Tropical Timber

The system, entitled the Brazilian

placed on management plans, monitoring

Organization (ITTO) and have been

National Forest Certification Program

exercises and development plans for the

tested in the Ivory Coast, Ghana,

(Cerflor), is managed by the National

local communities, however no minimum

Cameroon, Central African Republic

Institute of Metrology, Standardization

and clear social and environmental

and Gabon and serve as a base for

and Industrial Quality (INMETRO), a

requirements exist with regards to

sustainable African tropical forest

government agency connected to the

performance. Cerflor follows norms

management. To date, Gabon is the

Ministry of Development, Industry

similar in name to those established by

first country to develop a national

and Foreign Trade. Today, INMETRO

FSC in Brazil, but are considered more

PAFC system and this system aims at

accredits certification bodies associated

process-oriented than FSC. Despite the

becoming the basis for an all-African

with Cerflor whilst the Brazilian

presence of the FSC standards, Cerflor

standard. PAFC Gabon has established

Association of Technical Standards

proponents consider it desirable to

standards and procedures that are

(ABNT) is charged with the process of

offer an optional parallel standard

compliant with the requirements of PEFC

development and revision of Cerflor

to companies. Nonetheless, both FSC

thereby enabling Gabon to became the

standards for forest management and

and Cerflor certification requirements

first African member of the international

chain-of-custody practices.

take as a starting point the forest

PEFC Council. PAFC currently is open

management criteria defined in

to other African nations, wanting to

Brazilian regulatory law.

develop their national standards within

Cerflor was officially launched in 2002 and started to operate in March 2003.

the system.

International Tropical Timber Organization (ITTO) The International Tropical Timber Organization (ITTO) is an intergovernmental organization that promotes the conservation and sustainable management, and use and trade of tropical forest resources, which includes 59 member countries. Established under the auspices of the United Nations in 1986, ITTO develops internationally agreed policy documents to promote sustainable forest management and forest conservation and assists tropical member countries to adapt such policies

28 | September 2012


to local circumstances and to implement

However, there is one major issue

and a proven track record of responsible

them in the field through projects. In

in certification that is of paramount

forest management. In fact, in these

addition, ITTO collects, analyzes and

importance - gaining credibility for the

cases, one might ask what the relevance

disseminates data on the production

certification procedure. The truth is that

of timber certification is.

and trade of tropical timber and funds

there is no easy path towards attaining

a range of projects and other action

credibility, as we are confronted with

somewhat muddled on account of the

aimed at developing industries at both

the apparent complexity that credibility

development of many competing and

community and industrial scales.

actually means different things to

even conflicting systems as discussed

different people, and to the same people

above. There is a very real risk that

in different settings.

timber suppliers may be required to

ITTO has developed guidelines, criteria and indicators of sustainable

While certification is an important

forest management for tropical

At present, the certification picture is

obtain more than one certificate for

countries, which are being further

tool, it is certainly not a measure of

the same product in order to satisfy

elaborated in some producing member

sustainability. It is interesting to note

different groups of customers, on

countries. These international and

that FSC adopts the ISO position on the

account of their preference for a

national criteria and indicators are

usage of the term ‘sustainability’, which

particular scheme, or sometimes to

not being developed specifically for

is that it cannot truly be determined

even comply with mandatory schemes,

certification purposes but they can serve

and, instead, requires certificate holders

which are a prerequisite towards doing

as a useful framework in this regard. It

to describe FSC certified products as

business in a given country. That being

is noteworthy that the various processes

sourced from ‘responsibly managed

said, any viable timber certification

are not necessarily developing criteria

forests’ and not ‘sustainable’ forests. It

scheme will have to be seen to be

and indicators at the same level; some

is also important to understand that,

credible, objective with transparent

are working at the national or regional

while certification schemes can provide

and measurable criteria, reliable and

level, while others are concentrating on

reassurance to the buyer that the timber

independent and, most importantly,

the management unit level.

they are buying is from responsibly

covering all types of timber. The issue

managed forests, there are other ways

still remains very sensitive in nature

to determine this. This is particularly

and no doubt influenced by politics.

Timber certification is certainly a

relevant for timber sourced from North

Nonetheless, it will remain an actively

positive step towards sustainable

America and Europe, where there is a

debated topic with no foreseeable

long history of good forest governance

solution in the near future.

Beyond Certification management of the world’s forests. MTCC AD 2012_Output2.pdf 2/2/12



11:51:37 AM

Malaysian Timber Certification Scheme (MTCS) - your source of PEFC-certified Malaysian timber products

Sustainable Forest, Sustainable Future

Malaysian Timber Certification Council (MTCC)

is an independent organisation which operates the MTCS C-08-05, Block C, Megan Avenue II, No. 12, Jalan Yap Kwan Seng, 50450 Kuala Lumpur, Malaysia Tel: 603-2161 2298 Fax: 603-2161 2293 E-mail: Website:

Multi-stakeholder CONSULTATIONS Independent AUDITORS


30 | September 2012


Image Š Leo A. Daly Architects

Cambia: Wood made better Resource efficient technology improves performance and appearance of wood


ambia by NFPÂŽ is a venture formed

the use of sustainably-managed forest

by Northland Forest Products

products. In 1996, Northland Forest Products

to manufacture and market

became the 22nd company in North America

thermally modified (TM) lumber as an

to be chain-of-custody certified by the Forest

environmentally responsible choice to

Stewardship Council (FSC). Today, Northland

tropical hardwoods or petrochemical-

Forest Products is one of the leading suppliers

based wood alternatives. The thermal

of wood from FSC-certified forests. The

modification treatment, which uses high

company operates two lumber concentration

heat in a controlled atmosphere to remove

and distribution yards located in Kingston, NH

naturally occurring organic compounds in

and Troy, VA, and a retail outlet warehouse

wood that provide a food source for insects

in Manassas, VA. The Cambia production

or fungi, can be applied to just about any

facilities are located in Kingston, NH.

wood, and so exact characteristics will thermal modification is a clean and efficient

Wood Made Better: Thermal Modification

technology that modifies the cellular

Northland Forest Products operates one

structure of the wood, limiting the amount

of the first ovens in the United States to

of water that can be absorbed by the wood

produce thermally modified lumber. The

cells, which significantly increases the

thermal modification process, a clean and

dimensional stability of wood.

energy efficient technology, uses high heat

tend to vary by species. Nonetheless,

Founded in 1970, Northland Forest

in a controlled atmosphere to improve

Products is a family-owned, wholesale

both the dimensional stability and the

processor and distributor of quality hardwood

decay resistance of wood by permanently

lumber, and an industry leader in advocating

altering its chemical and physical

September 2012 | 31


properties. By processing wood produced from America’s well-managed hardwood forests, Cambia provides an affordable, domestically-sourced, environmentallyfriendly alternative to imported hardwoods that often are illegally harvested from endangered tropical rainforests. The thermal modification process limits the ability of wood to absorb moisture, so Cambia products are more dimensionally stable and less prone to cup, warp and twist with changes in relative humidity. This increase in dimensional stability significantly extends the service life of applied finishes, thereby reducing maintenance costs. The thermal modification process also removes those nutrients in wood that would otherwise provide a food source for insects and wood-destroying fungi. As a result, Cambia products do not contain any toxic chemicals to improve longevity and performance. The thermal modification process also sequesters carbon within the wood, giving Cambia products a rich brown color and appearance; and the uniform coloration of Cambia products rival that of many imported tropical hardwood species. Thermally modified wood was introduced in Europe in the early 1990’s and has since become widely accepted and utilized for both interior and exterior applications. Cambia accepts stains and finishes that have been formulated for non-modified hardwoods as the thermal modification minimizes the difference in early and late wood densities, actually allowing paints and stains to last longer. Thermally modified wood is also extremely durable; the wood is rot and insect resistant, and as there are no toxic chemicals involved, special handling precautions and scrap waste disposal are not issues. Testing by an independent testing lab placed Cambia™ Yellow Poplar in the highest durability rating class achievable for rot and decay resistance. Currently available in a selection of domestic hardwoods and prefabricated components, Cambia hardwoods are most commonly used for siding, decking, lumber and site furniture.

MAIN USES • • • • • • • • •

Exterior Trim, Siding, and Decking Window frames, Sashes, Sills Interior Flooring Interior/Exterior Doors and Cabinetry Outdoor Furniture Docks and Floats Hot tub and Spa surrounds Bench Slats Playgrounds

32 | September 2012

By processing wood produced from America’s well-managed hardwood forests, Cambia provides an affordable, domesticallysourced, environmentallyfriendly alternative to imported hardwoods that often are illegally harvested from endangered tropical rainforests The Green Choice

environmentally friendly as no chemicals are used to preserve the wood and no pollutants are emitted to the environment, thereby enabling it to have a low carbon footprint. Cambia adds value and utility to wood harvested from sustainably managed temperate forests, thereby promoting responsible and sustainable forestry practices. The enhanced performance of Cambia thermally modified wood makes it an environmentally responsible alternative to wood produced from tropical rainforests. Further, Cambia wood scrap is easily disposed of as it can be burned or landfilled without adverse environmental impact. As a testament to its environmental

Cambia wood may be the first truly green

credentials, Cambia products are available with

lumber resource that performs better and

a FSC certification and can qualify for 100

costs less than alternative wood species and

percent valuation under the LEED ‘certified

substitute products developed to replace

wood credit’ (MRc7). Cambia is currently

wood. A significant percentage (up to 80

available in red oak, poplar, white ash and soft

percent) of the energy required to thermally

maple lumber.

transform wood using the Cambia process comes from the wood itself, making the

Working with Cambia

process not only energy-efficient, but also

Despite the thermal modification, Cambia


Image © Northland Forest Products

PROPERTIES • Color: The color of thermally modified wood is determined by treatment time and temperature. Color may vary from light brown to a deep roasted brown. • Dimensional Stability: Thermally modified wood significantly reduces the ability of the modified wood to absorb water. This limits the amount of swelling or shrinking associated with non-thermally modified kiln-dried wood. • Density: Thermally modified wood has a slightly lower density than non-thermally modified kilndried wood. This is mainly due to the removal of sugars and other non-essential organic compounds during the treatment process.

Image © Britton Timbers

• Permeability: Thermally modified wood is 20-30 percent lower in permeability than that of normal kiln-dried samples. • Thermal Conductivity: Thermally modified wood has a thermal conductivity that is 20-25 percent lower compared to untreated wood. • Resistance to insect attack: Thermally modified wood has no food source for wooddestroying insects. Insects may bore into a piece of thermally modified wood, but will not infest the piece due to the lack of a food source.

Cambia adds value and utility to wood harvested from sustainably managed temperate forests, thereby promoting responsible and sustainable forestry practices wood is still wood. The mechanical and chemical properties unique to each species modified remain roughly the same as before

Image © Leo A. Daly Architects Image © Northland Forest Products

Image © Northland Forest Products

• Fire Resistance: Thermal modification does not significantly alter resistance to fire.

the thermal modification process. As such, Cambia wood can still be worked with all standard woodworking tools, though the

• Biological Durability: Thermally modified wood demonstrates a remarkable ability to resist decay by brown rot. Test results do indicate that thermally modified wood should not be used in ground contact applications where structural performance is required. • Weather Resistance: Thermally modified wood will change color over a period of time from the original brown to a grayish weathered color and may also develop light surface checking when exposed to direct sunlight. The original color and surface integrity may be preserved with pigmented or UV-protective non-toxic coatings. • Leachate: Thermally modified wood is not subject to chemical leaching issues. • Surface Hardness: Thermal modification does not significantly change the surface hardness of wood of the same species. • Bending Strength: Thermally modified wood has a slightly reduced modulus of rupture, though no significant reduction in modulus of elasticity when compared to kiln-dried wood of the same species. • Compression Strength: The thermal modification process has no significant effect on the compression strength values.

use of carbides will definitely extend the life of cutting edges. Sawdust produced from sawing and planing operations is wood, possibly requiring better quality dust masks and more frequent cleaning of dust collection systems. In addition, material safety data information for kiln-dried wood remains unchanged by the thermal modification process.

Image © Northland Forest Products

generally finer than that of non-modified

• Splitting Strength: The thermal modification process can cause some reduction in the splitting strength. • Screw Extraction: The thermal modification process has no significant effect on screw extraction resistance.

September 2012 | 33


OVO lights up downtown Istanbul Sensory art installation in Turkey uses Accoya® wood

34 | September 2012



sensational new art installation is lighting up downtown Istanbul, Turkey. OVO (Latin for egg) is

an interactive artwork, which offers visitors a multi-sensory experience with lighting animations, visuals and acoustic accompaniment. The egg shaped concept was unveiled earlier this year at Marmara Forum, a shopping centre and garden office. The egg is made from Accoya® wood manufactured by Accsys Technologies and was supplied by Van Steenberge in Belgium. Accoya was used for the complete structure of the egg due to its superior sustainability and performance credentials.

A unique shape Created by artist and sculpture team Odeaubois and ACT Lighting Design for the lighting concept and set design, OVO is a standout attraction. Its unusual shape is achieved with a combination of 24 crossed spiral pairs, which is based on the double helix model - something present everywhere in our universe, from DNA to the solar system! Visitors can make up their own interpretation of the creation, be it an egg, pineapple, or pine cone. OVO’s structure is made of Accoya wood that has been cut into 356 different pieces bolted together to make an eyecatching structure with almost invisible seams. Accoya’s exceptional properties of durability, stability, strength and beauty made it ideal for use as the main construction material for this highly original design. Guaranteed against rot and decay for 50 years in exterior use and 25 years when used in the ground, Accoya is perfect for outdoor use and has an extended coatings maintenance cycle due to its dimensional stability and UV resistance. Prevention of possible distortion due to dimensional stability and retained strength, despite going through the transformative wood modification process, were also important selection criteria. “Accoya shows outstanding performance and sustainability benefits, it perfectly fits this new creation,” said Jean Pierre Noel, Commercial Director at Van Steenberge. “OVO is a fantastic concept and we are proud to be part of it. It is also our first project in Turkey and hopefully this showcases how Accoya can create outstanding and inspirational projects.”

Captivating Sensors Image © Lucia Carretero

The choice of the shape of OVO is symbolic. The egg evokes birth, unity, perfection, cocoon and transformation. Inside the structure, the visitor is offered a complete experience for the senses, bringing them in contact with the four elements: air, via

September 2012 | 35


PROJECT CREDITS Odeaubois: Pol Marchandise and Mostafa Hadi for the wooden sculpture ACT lighting design: Koert Vermeulen for the lighting concept and Marcos Viñals Bassols for the scenography

the two gateways; fire, with the changing colors of the LED lighting system; water in the basin of the structure; and finally earth, with Accoya wood.

Experience Sustainability The project was built with strict sustainability criteria. Everything in the creation has been thought through to answer environmental needs. Accoya is created using a proprietary patented non-toxic modification process on sustainably sourced woods and exceeds or matches the durability, stability and beauty of the very best tropical hardwoods without their endangerment. As such, it has received many prestigious environmental awards and certifications. The LED lighting system uses only about 700W of continuous power. The system is IP67 rated and no replacement of bulbs is necessary. The water system is also very economical. Finally, minimal waste was produced in the construction and installation, using only natural materials such as wood, rubber and metal that were all reusable and recyclable. “With a passion for ecology and a real love for wood, Accoya ticked all the boxes for OVO. We needed a simple, natural and durable material for our creation and it suited our design well,” said Mostafa Hadi and Pol Marchandise, both Sculptors and Artists at Odeaubois.

36 | September 2012

Its unusual shape is achieved with a combination of 24 crossed spiral pairs, which is based on the double helix model - something present everywhere in our universe, from DNA to the solar system! Visitors can make up their own interpretation of the creation, be it an egg, pineapple, or pine cone

modified wood by Accsys Technologies


The Haven, Norfolk

WOOD WITHOUT COMPROMISE Accoya速 is ideal for decking, cladding and external joinery. Created from sustainably sourced wood and completely non-toxic, Accoya速 is a revolution in wood technology.

- Class 1 durability - Warranted for 50 years above ground - Warranted for 25 years below ground - Exceptional dimensional stability - Outstanding coating performance for low maintenance - Consistent quality throughout

AVAILABLE FROM: Beirut Port Tel : +961 3 503 191 ACCOYA速 and the Trimarque Device are registered trademarks owned by Titan Wood Limited, a wholly owned subsidiary of Accsys Technologies PLC, and may not be used or reproduced without written permission.


PVS International outlines aggressive expansion plan for MENA region Leading player confident of 50 percent growth in turnover for 2012

Image Š PVS International

38 | September 2012

Image © PVS International



VS International is a global leader in the supply chain management of wood products.

Vijay Nihalani, Managing Director, PVS International

The company established its first office in Singapore in 1992 for the purpose of sourcing Malaysian hardwoods for use in construction Image © PVS International

in the Middle East. Since then it has grown to become a worldwide supplier of logs, sawn timber and finished wood products. In the MENA region, the company’s operations

We believe that our efficient supply chain coupled with our comprehensive customer service gives us an edge and keeps us competitive

are handled exclusively by United Agencies, which has been present

Malaysia, Brazil and Romania that

and logistics, as well as the sales and

in Dubai since 1963. In an exclusive

have built long-term relationships

marketing throughout the region for

interview with Timber Design &

with forest owners and factories.

all our products. We have also set

Technology, Vijay Nihalani, Managing

Additionally, our procurement teams

up a sales team in India since the

Director, PVS International outlines

are always on the lookout for new

market is large enough to warrant its

the company’s long-term plans.

products that can be introduced

own offices.

into our markets. By placing quality Could you give us a brief overview

control teams at each of these

What do you think has been the main

of your company and its operations

locations, we ensure that the products

reason for your success in the region?

in the region?

always match the standards that we

Due to better communication, ease of

Our supply chain begins at the source

have set since each market has its

travel and innovative technology, the

- where the forests are located. We

own unique quality requirement. Our

world is becoming a smaller place

have procurement offices in China,

hub in Dubai handles all the shipping

and unless an organization is adding significant value, it becomes obsolete very quickly. We believe that our efficient supply chain coupled with our comprehensive customer service gives us an edge and keeps us competitive. All along the supply chain we are mindful of adding value - for our suppliers by exporting their products worldwide and for our customers by providing an entire range of wood products.

Image © PVS International

How important is the Middle East market for PVS International? What growth do you expect in the region in 2012 and beyond? In 2011, the Middle East market contributed a significant amount to

September 2012 | 39

Image © PVS International


Markets such as Saudi Arabia and Qatar, where significant investments into infrastructure are being made, will continue to drive our growth in the region

wood. As a result, the trade is subject to various factors such as fluctuating shipping costs, unsafe sea routes, political uncertainties in the source countries, logging bans and in some cases, sudden surges in demand. Additionally, the understanding of sustainable forestry practices aimed at managing the world’s forests is still relatively low in the region. It is important that all the entities Image © PVS International

in the supply chain work together to ensure that the use of these

our global revenues and so is a very

the years. These species are used in

valuable resources is regulated in

important market for us. We have

the construction industry as well as

order to protect our environment

implemented an aggressive growth

for pallet manufacture. For joinery

and ensure a steady supply.

strategy this year and are targeting

and carpentry purposes, Malaysian

With due diligence and a deeper

an increase of 50 percent in overall

Red Meranti, European Beech

understanding of the issue, we can

sales for 2012. Markets such as Saudi

and various African hardwoods

ensure that the Middle East does

Arabia and Qatar, where significant

have been the species of choice

not become a dumping ground for

investments into infrastructure are

for many years. Apart from the

timber from non-certified forests.

being made, will continue to drive

reasons mentioned above, these

our growth in the region. Outside

species are also relatively easy

What trends do you anticipate in the

the Middle East, we have already

to use and are very durable. They

coming year?

begun sales into several African

are used to manufacture door and

We believe that the demand for

countries as well as into the Indian

window frames, as well as to make

timber from certified forests is set to

Subcontinent; two regions where we

furniture. The panel industry has

increase across the region in the next

expect considerable growth in the

been dominated by China, Indonesia

few years. With the development of

near future.

and Malaysia. What sets us apart

‘green building codes’ in the Middle

from many of our competitors is

East, contractors and builders will be

With regards to the timber industry

the fact that we supply the entire

forced to ensure responsible sourcing

in the region, which species are

range of wood products - softwoods,

when it comes to wood products.

primarily in demand and why?

hardwoods and panels.

Since the 2008 crisis, we see that the demand for wood products

In this region, there needs to be a fine balance between price, quality

What are some of the challenges

has grown steadily and in a more

and steady supply. As a result,

facing the regional timber industry?

sustainable fashion. We anticipate

softwoods from Chile and Romania

The region does not have any forests

that this trend will continue in the

have proved to be most popular over

and therefore has to import all of its

near future.

40 | September 2012


Improved productivity through software Martina Schwartz, MD, CAD+T talks about the role of software in the timber industry


he global recession of the late

and in the last two years, competition in

2000s certainly left its mark across

the region has increased significantly. The

all sectors in the Middle East.

increased competition has meant companies

Particularly hit was the real estate market

have to be more productive to win tenders.

in the UAE, which consequently affected

However, given that material prices and

the contracting, interior design and related

labor costs are more or less maxed out, the

industries. However, 2012 remains poised to

industry has to look towards improving

break this trend. According to new research

their workflows and this is only possible

by Ventures ME, the overall interior

with software and better organization.

contracting and fit-out market in the GCC

Timber Design & Technology speaks to

will increase by 87 percent in value this

Martina Schwarz, Managing Director, CAD+T

year, the highest increase since 2008, from

Middle East, to get an understanding of the

USD 5.04 billion in 2011 to USD 9.4 billion.

role that software can play today.

Of note is the fact that the UAE remains the

industry have already started to implement

spend in interior contracting and fit-out

a variety of software solutions in order

across residential, commercial, hospitality

to speed up their processes in certain

and retail segments totaling USD 3.73 billion

departments. For instance, AutoCAD 2D

for 2012, up 62 percent on 2011 figures.

has become a standard for the design

Judging by the aforementioned figures,

42 | September 2012

“At present, most players within the

GCC’s largest interiors market, with forecast

and technical shop floor drawings within

one could then conclude that the upside to

the industry. However, all of the other

the recession has been the tough lessons

necessary information during the whole

learnt by all firms across all industries.

production process is still usually created

Typically, the interior design and joinery

manually, which is very time consuming and

business has always been a tough business,

prone to human error,� says Schwarz.


Given that material prices and labor costs are more or less maxed out, the industry has to look towards improving their workflows and this is only possible with software and better organization

September 2012 | 43


Image © CAD+T

The answer lies in the ability to render information, which has been already created, available for the next process in a digital format so that the information can be used straight away

The simple truth is that companies can save a lot of time in sales, engineering and production if they don’t have to reinvent the wheel every time. However, complications arise from the amount of different work steps that need to be processed during the Image © CAD+T

execution of an order: estimation, shop floor drawings, cutting lists, BOQs, stock handling, material orders, time calculation and capacity planning for the factory, quality control, need to be created once, and all of the

shipping organization, CNC files and so on.

other necessary data will be created by

“We must also not forget that it is necessary to do a post-calculation of the

the software automatically - from design

job at the end of the entire process of

through to installation. At the heart of the system is the drawing.

executing an order. The question then arises as to how to optimize such a complex

Still based on AutoCAD, the add-on from

process. The answer lies in the ability to

CAD+T gives draftsmen the possibility

render information, which has been already

of drawing the parts directly in 3D even

created, available for the next process in a

though they can still work on 2D. More

digital format so that the information can be

importantly, the software allows information

used straight away,” adds Schwarz.

on the parts such as materials, finishes, edges, profiles, hardware, etc. to be saved

CAD+T Software has launched its own software solution that can help companies

directly. As such, the drawing then consists

maximize their workflow processes. Schwarz

of not only mere lines and text - it actually

explains that even in the case of custom-

understands what you are drawing. The majority of the joineries in the

made projects, the information will only Image © CAD+T

44 | September 2012


Middle East have already invested into CNC woodworking machines in order to speed up their work and improve their quality. However, these machines need to receive the right information in order to process the job. Schwarz confidently states that even this information can be created automatically from their software. The company has specifically developed a highly sophisticated interface for CNC machines, which not only transfers the parts to the machine, but it also selects the right tool, speed and coordinates depending on the Image © CAD+T

material and subject to the work that is required of the machine. In addition to all the technical information required to execute a job, every workshop or joinery will need to maintain a track of its commercial and operational information including material consumption, wastage, labor hours, capacity planning, prices for materials and labor etc. Aiming to offer a complete solution, CAD+T provides support for these fields as well. By combining the custom made information from the drawing together with a company specific database of prices, capacities, etc., the system will allow the user to track and manage this information.

Still based on AutoCAD, the add-on from CAD+T gives draftsmen the possibility of drawing the parts directly in 3D even though they can still work on 2D. More importantly, the software allows information on the parts such as materials, finishes, edges, profiles, hardware, etc. to be saved directly

CAD+T Middle East JLT, PO Box 262353, Indigo Icon, Office 507, Jumeirah Lake Towers, Dubai, UAE, Mobil.: +971(0) 50-2738319, Tel.: +971(0) 4-4477880, Email:

“The idea is that after the finalization of the drawing, all other information technical or commercial - is managed simply with a push of a button. Software can offer you huge time savings (approximately 60 percent per order) in addition to error prevention (up to 80 percent). All of this gives companies the advantage of handling and quoting more projects whilst also allowing them to achieve higher profit margins at the same time,” concludes Schwarz.


Top Industry

Exhibitions coming up This season Project Iraq Project Iraq is being held in Erbil, Iraq from 17-20 September 2012. The show is the premier event of its kind in Iraq and is the ideal venue for all those in the

Timber Expo

construction industry. In 2011, Project Iraq hosted 393 exhibitors from 20 countries - representing a 30 percent increase compared to the previous edition and welcomed

Timber Expo is the premier show in the UK for all those

more than 23,000 professional visitors including

involved in the timber sector. Timber Expo 2012 will

architects, engineers, contractors, construction specialists,

take place at the Ricoh Arena in Coventry from the 25-26

high-ranking officials, regional and national investment

September and over 4,000 visitors are expected, including

authorities, in addition to local and regional VIPs.

architects, specifiers, engineers and contractors plus central

The show provides a unique and dynamic platform for

government departments and local authorities. All four

buyers and suppliers to make contacts and drive future

corners of the timber sector will be represented for all

developments within Iraq’s massive construction sector

attendees to promote, learn and experience why timber

and to penetrate local markets. Exhibitors benefit from

is the number one commercially available low carbon

massive exposure to premier regional agents, dealers,

construction material.

buyers and distributors. Project Iraq is being held

The exhibition in 2012 will be 50 percent bigger,

concurrently with Energy Iraq 2012 - the International

showcasing the products and services of over 200

Exhibition for Electricity, Alternative Energy, Lighting,

companies in 6,000 sqm of space and will provide a forum

Water Technology and HVAC. The show will leverage

for new business and a demonstration of how timber

the recovery in Iraq, which has lead to a boom in

can deliver an effective, more attractive and sustainable

reconstruction and development needs across all sectors

built environment. The exhibition is complemented by a

of its economy.

comprehensive Timber Talk seminar programme in addition to the Timber Buyers Forum, which offers a highly effective

Date: 17 - 20 September Venue: Erbil International Fairground Location: Kurdistan,Iraq Expected Attendees: 20,000+ WEBSITE:

way for timber buyers to meet with Timber Expo exhibitors in a structured manner in order to maximize the networking and business opportunities during the event. New for 2012, the BM TRADA Group will host a series of technical tours for buyers and members of the press, wherein groups of approximately 20 people will be taken around the exhibition, highlighting different technologies and innovations. Also new is the introduction of the Timber Expo 2012 Awards, which will be judged by independent experts, media partners and representatives from official industry body partners. In addition, the Student Exhibition will showcase the designs of students of architecture at Oxford Brookes University who have been asked to design a demountable timber pavilion - the brief requiring that it can be deconstructed then transported and used as a temporary shelter for an injured marine stranded in bad weather conditions on an island.

Date: 25 - 26 September Venue: Ricoh Arena Location: Coventry, UK Timings: 25 September (Tuesday), 9:00 - 17:00 and 26 September (Wednesday), 9:00 - 16:00 Expected Attendees: 4,000+ WEBSITE:

46 | September 2012


W12 W12 is the UK national exhibition of machinery, materials and components for the joinery and furniture manufacturing industries. Each year this major sector buys trade supplies of around GBP 3.5 billion with 75 percent of this coming from UK based companies. Two co-located shows - Working with Wood and Working with Design - make up W12, which is being held at the NEC this year for furniture and joinery manufacturers. Working with Wood is about technology and machinery across the woodworking industries. Working with Design showcases the vast range of materials and components available to assist manufacturers. The event will also include the ‘Design in Manufacturing Awards 2012’, which will be judged by a carefully chosen panel of industry experts. The judges will be looking for examples of practical design of direct value

MTC Global WoodMart 2012

to manufacturers. All materials and components with a strong design element can be considered for an award - but the over-riding feature is practical, commercial application.

Following its highly successful debut in 2010 in Kuala

Organizers have confirmed that the significant

Lumpur, the MTC Global WoodMart (MGW) 2012 will

suppliers of technology to the UK market are booked

once again take centre stage at the Kuala Lumpur

to exhibit at W12 as the show presents the perfect

Convention Centre from October 4-6, 2012 providing

opportunity to engage with buyers of technology,

a premier one-stop selling, buying and networking

materials and components across the joinery and

platform for local and international timber suppliers

furniture manufacturing industries. The last edition of

and buyers. Buoyed by the success of the debut show,

the show in 2010 attracted 10,000 visitors from 6,500

MTC has doubled the exhibition space for MGW 2012 to

companies over 4 days highlighting the importance of

2,000 sqm occupying two halls at the KLCC Convention

the event.

Centre, and has extended the show duration from two to three days. A new feature of MGW 2012 is the ‘Wood in Art’ section, specially introduced for craftsmen to express their creativity in timber in various finished forms. There will also be a ‘Best Presentation Award’ for the most creative exhibitor’s booth. Apart from facilitating business among local and overseas suppliers, agents, distributors, importers, manufacturers, wholesalers and others in the supply chain, MGW 2012 also aims to promote and encourage the wider application and use of timber from Malaysian and international sources. MGW 2012 will feature a wide selection of tropical and temperate hardwood and softwood products such as logs, sawn timber, plywood and panel products, wooden flooring, wooden decking, doors and windows, mouldings and furniture components. MGW’s debut show in 2010 attracted 108 exhibitors from more than 20 countries including Australia, Brazil, Canada, China, France, Germany, India, New Zealand, South Korea, the UAE, UK and USA. In addition, over 2,000 trade buyers from 50 countries attended the show, with sizeable representations from Japan, the Netherlands, China, India, Singapore, Thailand and the UAE.

Date: 4 - 6 October Venue: Kuala Lumpur Convention Centre (KLCC) Location: Kuala Lumpur, Malaysia Timings: 9:00 - 17:00 Expected Attendees: 2,000+ WEBSITE:

48 | September 2012

Date: 7 - 10 October Venue: The NEC Location: Birmingham, UK Timings: 7 - 9 October (Sunday - Tuesday), 9:30 - 17:00 and 10 October (Wednesday), 9:30 - 16:00 Expected Attendees: 10,000+ WEBSITE:

September 2012 | 49


Modef Expo

in Turkey. Current export statistics show that there are around 300 Inegol furniture companies exporting their products to over 100 countries across the globe. The exhibition is primarily for those companies who are looking to purchase a wide range of high quality products at competitive rates. Due to the fact that Inegol is rich in raw materials, the woodworking industry benefits from direct access to high quality raw materials that are sourced locally. This further contributes to the international competitiveness of timber products being manufactured in Inegol. In addition, the strategic location of Turkey, at the crossroads of Europe and Asia and its close proximity to the Middle East, ensures exporters have access to both regions whilst also ensuring a fair balance in international visitors to the exhibition. The profile of exhibitors at Modef Expo includes manufacturers producing modern and classical sofa sets, bedroom sets, dining room sets, sitting groups, Inegol, Bursa will play host to the 28th Modef Expo -

sofas, couches, children and young room furniture, and

Furniture and Decoration Fair from 10-14 October 2012,

kitchen and furniture accessories. Further, the show is

wherein over 150 furniture manufacturers and decorators

well attended by professionals including furniture and

will display their new design products and concepts to

chain store representatives, wholesalers, distributors,

professionals visiting from all over the world. Through the

importers, exporters, procurement officers, dealers,

exhibition, visitors will be able to discover the wide range

architects, interior designers and decorators, industrial

of products and unique samples that reflect both modern

designers, contracting companies, and furniture

and classical design themes, and also understand why the

manufacturers. Last year, the fair hosted 146 exhibitors

heart of the Turkish furniture sector is in Inegol.

and was visited by more than 15,322 professionals, of

The furniture industry in Turkey is very dynamic and this has resulted in the international competitiveness

which over 1,765 were international trade visitors from 48 different countries.

of Turkish manufacturers, particularly when it comes to quality, design and price. At present, around 25 percent of the USD 6 billion furniture production in Turkey is marketed across global markets. Inegol constitutes 35 percent of this and the aim is to hit USD 1 billion in exports in 2012. With more than 260 large-scale factories and 1,500 production centers, Inegol has maintained its position as the largest furniture producer and exporter

50 | September 2012

Date: 10 - 14 October Venue: Hikmet Sahin Cultural Park International Exhibition Center Location: Inegol - Bursa, Turkey Timings: 10:00 - 19:30 Expected Attendees: 15,000+ WEBSITE:


Intermob Istanbul and Wood Processing Machinery Fair

furniPRO Asia The biennial furniPRO Asia offers unparalleled outreach and access for the international woodworking and furniture

To be held at the T端yap Fair and Convention Center,

production industry to trade professionals in the ASEAN

B端y端k巽ekmece between October 13 and 17, 2012, the

region and beyond - showcasing some 250 exhibitors and

International Wood Processing Machinery, Cutting Tools

attracting more than 8,000 trade visitors in the first year.

and Hand Tools Fair and the Intermob International

Serving as an ideal sourcing platform for customers from

Furniture Components, Accessories, Forestry Products

the ASEAN furniture and furnishings manufacturing industry,

and Wood Technologies Fair will host the wood products,

the show offers manufacturers and service providers from

machinery and technologies industries. The two fairs

the international woodworking and furniture production

create a fair, unbiased platform for two industries with a

industry an ideal gateway to ASEAN markets. It is the premier

combined export target of USD 3.8 billion in 2012, and

networking and innovations exchange platform, boasting

gather the leading participants of the growing wood,

unique business matching and opportunities for participants

furniture and components industries under one roof.

to exchange knowledge and insights with fellow industry

The two fairs will showcase a great variety of sustainable, world-class wood products to a wide base of

professionals. The exhibition will feature country pavilions from Germany,

professional visitors. The fairs display the full potential

Italy, Singapore, Taiwan and the United States of America.

of the industry while providing a point of entry to the

furniPRO Asia 2012 brings together ASEAN buyers and

market, making Istanbul the hub of industry and trade for

sellers with a focus on woodworking, wood products,

the wood industry.

materials and furniture production to buy, sell and network.

Date: 13 - 17 October Venue: Tuyap Fair Convention and Congress Center Location: Istanbul, Turkey Timings: 13 - 16 October (Saturday - Tuesday), 10:00 - 19:00 and 17 October (Wednesday), 10:00 - 18:00 Expected Attendees: 50,000+ WEBSITE:

Date: 17 - 19 October Venue: Singapore Expo, Hall 2 Location: Singapore Timings: 17 - 18 October (Wednesday - Thursday), 10:00 18:00 and 19 October (Friday) 10:00 - 16:00 Expected Attendees: 8,000+ WEBSITE:

Scan the QR code to bring INDEX into your life





INDEX 2012 INDEX is well established as the Middle East and North Africa’s largest and longest established Interiors and Design Exhibition. Under the theme ‘Where Inspiration Thrives’, the exhibition will cover 34,000 sqm gross space of the Dubai World Trade Centre exhibition centre, occupying halls from 1 to 8 and the Zabeel Hall. Over 900 exhibitors from 45 countries

Cairo WoodShow

- including Brazil, Canada, Greece, Germany, Italy, Malaysia, Spain, UK - have booked a floor space to showcase their products. INDEX 2012 will replicate the successful and

The second edition of the pioneering Cairo International

easy-to-walk-around product specific show structure

Wood & Wood Machinery Show (Cairo WoodShow) is set to

that was introduced for last year’s edition; plus five

take place in October showcasing the products and services

completely new sectors - Inspire, Surface & Finishes,

of over 700 leading manufacturers and traders from over 50

Couture, Fixture & Fittings and Furniture - have

countries at the Cairo International Convention Centre. As the

been added to the six already existing - Furnishings,

biggest international specialized wood and wood machinery

Kitchen & Bathroom, Lighting, Outdoor Living, InRetail

show in Egypt, the event aims to highlight the best local and

and Textiles - giving commercial visitors an even more

regional wood products in addition to focusing on import

comprehensive and extensive offer.

capabilities, manufacturing and processing potential as

During the four days of the exhibition, INDEX will

well as trade mechanisms for the sector in Egypt. The Cairo

also host a number of events and features, providing

WoodShow offers participants and visitors a comprehensive

the design community with incredible networking

program and is part of a series of wood and wood machinery

and educational opportunities. The calendar of events

exhibitions, which includes the ‘Dubai WoodShow,’ that are all

includes Design Talks; the 4th Annual Contemporary

being organized by Strategic Marketing and Exhibitions.

Majlis Design Competition; Les Collections Exclusives

Aiming to become the largest and most effective trade

- a daily fashion show featuring couture collections

platform for the wood and wood machinery sector and all

realized by award winning Emirati designers DAS

related activities in Egypt and Africa, the second edition

collection; the Artist Avenue where artists and

follows the success of the inaugural Cairo WoodShow, which

galleries display their own creations; and Lighting

exceeded all expectations despite the political instability in

Visione designed by SVEN|M, which is a special

Egypt. In the aftermath of the revolution, the country has

section of the Lighting Show featuring iconic lighting

maintained its leading position within the regional wood

products and innovations from the past, present and

market, which is expected to post over USD 5 billion in


domestic wood production by the end of this year. To date, Egypt has already been able to key in more than USD 3 billion in furniture production and USD 1 billion in furniture exports this year and the organizers are positive that the exhibition will play a fundamental role in shaping the market for wood and wood machinery in Africa. The Cairo WoodShow benefits from Egypt’s position as both

Date: 24 - 27 September Venue: Dubai World Trade Centre Location: Dubai, UAE Timings: 11:00 - 19:00 Expected Attendees: 28,000+ WEBSITE:

a major North African economic power and the cultural leader of the Arab world. According to the organizers, the 2012 edition is aimed at helping the government showcase the stability within the timber sector in the country with a view towards attracting further investment into the sector. As such, the show will include daily thought leadership conferences, multiple workshop sessions and two days of exclusive oneto-one business meetings. Aiming to offer a comprehensive platform, the organizers have also announced plans to host an ‘Auction Zone’ - a first for the sector in Egypt, Africa and the Middle East. The daily auction will run for 2 hours and will allow exhibitors to sell products through this unique platform.

Date: 18 - 21 October Venue: Cairo International Conferences and Conventions Center (CICC), Hall 4 Location: Cairo, Egypt Timings: 11:00 - 21:00 Expected Attendees: 15,000+ WEBSITE:

September 2012 | 53


DOMOTEX Middle East

DOMOTEX Middle East, the leading trade fair for carpets

being organized by IHIB.

and floor coverings in Turkey and Middle East, is set to run

According to the organizers, international exhibitors

from 8-11 November at the Istanbul Expo Center. Starting

participating at the fair include companies from Austria,

from this year, DOMOTEX Middle East will be organized

Belgium, China, Czech Republic, Egypt, Hungary, Iran, France,

annually in Istanbul by Hannover-Messe International

Germany, Greece, India, Italy, Japan, Malaysia, Netherlands,

Istanbul. The fair is expected to provide an international

Pakistan, South Korea, UAE, United Kingdom and United

business platform in Turkey and the Middle East for the

States. Amidst the confirmed exhibitors are leading Turkish

carpet and flooring industry with its current exhibitors from

and international key players such as Balta (Belgium), Egger

20 different countries as well as its visitors coming from 20

(Austria), Oriental Weavers (Egypt), Saray Hali / Tiffany Halı

focus countries, including Azerbaijan, Afghanistan, Armenia,

(Turkey), Eco Hali, Turkuaz Hali, STEPEVI, Bahariye Mensucat,

Syria, Kuwait, Bahrain, Qatar, UAE, Oman, Saudi Arabia,

Serfloor, Yıldız Sunta MDF and Covtex-Feizy (Turkey).

Yemen, Egypt, Pakistan, Iraq, Iran, Jordan, Lebanon, Turkey and Turkmenistan. Under the theme - ‘Get the spirit of flooring’ - DOMOTEX

The decision to host the show in Turkey was based on Turkey’s position as one of the world’s top five exporters of hand- and machine-made carpets and textile floor coverings

Middle East aims to provide a lively platform for visitors,

- with around a quarter of its exports going to the Middle

wherein they have the opportunity to see, touch, smell the

East. At the same time, Turkey, with its population of around

products displayed at the show, to compare their quality,

73 million, now ranks as the world’s 17th largest economy

feel the mystic ambience and discover new trends in the

and also boasts economic growth that is well above the

industry. Visitors to the show will primarily comprise

global average. In the second quarter of 2011, Turkey’s

of interior designers, architects, floor layers, industrial

gross domestic product (GDP) grew by a stunning 8.8

designers, furniture and dye manufacturers, planners,

percent year on year. The country’s economic growth rate

investors, real-estate developers, whole sellers, retailers,

for 2010 as a whole was an impressive 8.9 percent growth.

purchasing executives for hotels, shopping malls and public

Economists expect the country’s rapid economic expansion

institutions as well as ship and yacht building companies.

to continue, especially in the building and construction

The exhibition is being organized with the permission of

sector. More importantly, forecasts predict that around 210

the Union of Chamber and Commodity Exchanges of Turkey

million square meters (2.26 billion sq. ft) of carpets and

(TOBB) and is supported by important associations and

floor coverings will be laid in Turkey in 2012 alone, which

unions including the Istanbul Carpet Exporters Association

augurs well for exhibitors and visitors going to DOMOTEX

(IHIB), Chamber of Interior Designers, Izmir Chamber of

Middle East.

Commerce (IZTO), Antalya Chamber of Commerce and Industry, Afyonkarahisar Chamber of Commerce and Industry, Simav Chamber of Commerce and Industry, Turhal Chamber of Commerce and Industry, Zile Chamber of Commerce and Industry, Salihli Chamber of Commerce and Industry, Dudullu Organized Industrial Zone, and the OSTIM Organized Industrial. In addition to the exhibition, the organizers are hosting a conference, panel discussions and special events such as ‘IHIB Carpet Design Awards’, which is

54 | September 2012

Date: 8 - 11 November Venue: Istanbul Expo Center Location: Istanbul, Turkey Timings: 8 - 10 November (Thursday - Saturday), 10:00 18:00 and 11 November (Sunday), 10:00 - 17:30 Expected Attendees: 25,000 WEBSITE:


MTC Global Woodmart 2012 To Boost Regional Timber Industry Cheah Kam Huan, CEO, Malaysian Timber Council talks to Timber Design & Technology ahead of the upcoming MTC Global Woodmart 2012

Image © MTC

In retrospect, what were the major achievements of the 2010 show? MTC Global WoodMart (MGW) 2010 was able to attract 108 exhibitors

As such, it is meant for local and

creativity, product focus and space

overseas suppliers, agents, distributors,

utilization. The judging will take

importers, manufacturers, wholesalers

place on 4 October and the prize

and others in the timber supply chain.

presentation ceremony is slated for 5 October 2012. In addition, the ‘Timber

Australia, Brazil, Canada, China, France,

What are the main objectives for this year’s edition?

Germany, India, New Zealand, South

The main objectives of MGW 2012

and engineers on the use of wood

Korea, the UAE, UK and USA. As a small

are to provide a platform for the

in a wide range of building designs.

but very focused show, MGW 2010

strengthening of the global timber-

It is aimed at providing an insight

successfully hosted over 2,000 trade

based network and to promote the

into understanding timber’s inherent

buyers from 50 countries with sizeable

use of timber in construction, interior

qualities as a building material. Both

representations from Japan, the

fit-outs and furniture manufacturing.

the guest speakers are award-winning

Netherlands, China, India, Singapore,

The show aims to generically promote

architects and urban designers who

Thailand and the UAE. A closer look at

timber as a renewable and most

have regularly specified timber in

the numbers reveals that 84 percent

eco-friendly raw material whilst also

many of their projects. Kevin Hill, of

of the visitors were in management,

positioning Malaysia as a high quality

Venturer Pte Ltd based in Singapore

decision-making roles, purchasing,

timber-based manufacturing hub and

will share his extensive experience

planning, production and sales; 82

springboard for the Asian timber-

on ‘Creative Structural Timber Works’

percent of the exhibitors rated the

based market.

while Kenneth Yeh, of Marra and Yeh

from more than 20 countries including

show as good/excellent compared to other trade shows; and 92 percent of the exhibitors rated the quality and quantity of trade visitors as having

Are there any events such as awards, seminars and workshops at this year’s edition?

Talk on Wood and Design’ provides technical information to architects

Architects based in Sydney, will talk about ‘Building with Wood – Technique and Technology’.

(4-5 October 2012) and ‘Timber Talk

How does MTC Global WoodMart aim to be different from other timber industry trade fairs?

MGW 2012 will feature double

on Wood and Design’ (5 October

MGW is a timber materials show that

the floor space in comparison to

2012). In all honesty, timber is a raw

is focused on delivering results to

the 2010 edition. The American

material, and unlike furniture, requires

its exhibitors and visitors. It is the

Hardwood Export Council (AHEC)

more effort to attract visitors. The

first show in Malaysia and Southeast

and FrenchTimber are again partner

‘Best Presentation Award’ is aimed at

Asia to focus primarily on timber raw

organizations for the show. The show

encouraging creative booth designs


is a small but a highly focused show,

and timber-based product display at

and the first in Southeast Asia to

MGW 2012. Booths will be judged

focus mainly on timber raw materials.

based on visual impact, concept,

met/exceeded their expectations.

How is this year’s edition positioned?

56 | September 2012

There are two side events at MGW 2012 - the ‘Best Presentation Award’

How many visitors and exhibitors are likely to be


Image © MTC

who are making their debut at MGW 2012 are Samling, Subur Tiasa and Ta Ann. The first ever Sarawak Pavilion at MGW 2012 with a confirmed space of 108 sqm will be coordinated by the Sarawak Timber Industry Development Corporation (STIDC) and Sarawak Timber Association (STA). In addition, the Programme for the Endorsement of Forest Certification schemes (PEFC) and the American Softwood Export Council will also be taking up booths for the first time. Other first timers include Asia Pioneer Impex Pte Ltd (Singapore), Bamboo Bio-Composites Sdn Bhd Image © MTC

there at the fair this year? What percentage of them are repeat exhibitors and how many of them are new?

(Malaysia), Gilbert Hardwood Industries (Malaysia), Houtimport aan de Vecht

Nina Company LLC, Northland

BV (Netherlands), Premier Wood Profile

Corporation, Robinson Lumber

Sdn Bhd (Malaysia), PT KaryaBhakti

Company, Snowbelt Hardwoods Inc,

Manunggal (Indonesia), and Robin

Somerset Wood Products, Sonoking

Resources Sdn Bhd (Malaysia).

There are currently 96 exhibitors

Corporation and Missouri Walnut.

who have registered for MGW 2012,

The US-based International Wood

out of which 70 percent are repeat

Products Association will also be

exhibitors. We believe that 10 - 20

participating under the AHEC banner.

percent of the exhibitors will be

FrenchTimber’s members who have

Do you have an idea of the volume of business that might be conducted at the show this year?

participating for the first time this year

confirmed their participation include

For MGW 2010, although we

and we expect at least 5,000 visitors

Eurochene, Ducerf, Groupe Lefebvre

disseminated a survey form to all

for this year’s show.

and Saint-Loubert. FrenchTimber has

exhibitors on the show, many of them

also increased their booth size from 36

did not reveal the amount of sales that

sqm to 54 sqm.

they had made, saying that for many

The American Hardwood Export Council (AHEC) has increased the size of their booth from 36 sqm

participating include Baillie, Bridgewell

Who are some of the new exhibitors making their debut at the show this year?

Resources LLC, Graf Brothers, HSEG,

Among the major Malaysian companies

in 2010 to 126 sqm for MGW 2012. Its members that will be

of them, it was normal to not get any sales immediately after the show. Most of them, however, said that the number and quality of visitors to their booths met or exceeded their expectations.

September 2012 | 57


EXPO Calendar Furniture Asia

Intermob Istanbul


11th - 13th September Karachi Expo Center Karachi, Pakistan

13th - 17th October Tuyap Fair Convention and Congress Center Istanbul, Turkey

22nd - 26th October Expocentre Fairgrounds Moscow, Russia

Tekhnodrev Siberia

furniPRO Asia


11th - 14th September Siberia International Exhibition Business Centre, 19, Aviatorov st. Krasnoyarsk, Russia

17th - 19th October Singapore Expo, Hall 2 Singapore

24th - 28th October Expo Centre, Nasrec Split, Croatia

Cairo WoodShow

Wooden House Building

18th - 21st October Cairo International Conferences and Conventions Center (CICC), Hall 4 Cairo, Egypt tekhnodrev-siberia/index.en.html Project Iraq 17th - 20th September Erbil International Fairground Iraq “SouthExpoFurniture”, “Woodworking”, “Interior” 20th - 23rd September Vertol Expo Exhibition Center Rostov-on-Don, Russia INDEX 2012 24th - 27th September Dubai World Trade Centre Dubai, UAE Timber Expo 25th - 26th September Ricoh Arena Coventry, UK LIGNUMEXPO & FOREST 2012 2nd - 5th October Fairground Agrokomplex Nitra, Slovakia RISI North American Forest Products Conference 3rd - 5th October Park Plaza Hotel Boston (MA), USA MTC Global WoodMart 2012 4th - 6th October Kuala Lumpur Convention Centre (KLCC) Kuala Lumpur, Malaysia W12 7th - 10th October The NEC Birmingham, UK MODEF Expo 2012 10th - 14th October Hikmet Sahin Cultural Park International Exhibition Center Inegol - Bursa, Turkey

58 | September 2012

Index Trade Fairs - Mumbai 2012 18th - 21st October MMRDA Exhibition Center, Bandra Kurla Complex, Bandra (East) Mumbai, India

1st - 4th November Kiev Expo Plaza Exhibition Center Kiev, Ukraine

DOMOTEX Middle East 8th - 11th November Istanbul Expo Center Istanbul, Turkey

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Timber Design & Technology Middle East - September 2012  

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