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Issue 03 | February 2014

American white oak brings serenity to the Chapel of Saint Albert the Great From the forest and for the forest: The Södra Group Putting the credibility back into ‘sustainability’ Timber! Are We Out on a Limb? What’s In A Name? PLUS Timber industry news, new products, exhibition previews and listings and more

A N A L Y S I S | I N T E R V I E W S | D E S I G N | S U S T A I N A B I February L I T Y2014|| TECHNOLOGY


modified wood by Accsys Technologies


Villa Bie, Denmark

Created from sustainably sourced wood and completely non-toxic, Accoya® is a revolution in wood technology:

- Guaranteed for 50 years above ground - Guaranteed for 25 years below ground - Exceptional dimensional stability - Outstanding coating performance for low maintenance - Consistent quality throughout - Available as FSC® and PEFC™ certified wood - Cradle to Cradle Gold certified

Louis Vuitton facade, Cancun, Mexico

AVAILABLE FROM: Private residence, France

Maritime Harbour Office, Vilanova de Arousa, Spain


2 | February 2014

ACCOYA® and the Trimarque Device are registered trademarks owned by Titan Wood Limited, a wholly owned subsidiary of Accsys Technologies PLC, and may not be used or reproduced without written permission.

Feramo Morocco

Ritikkaa India

Tailormade South Africa Email:

Taigawood UAE Email:

Vertex Israel

Yew Distinct Wood Lebanon

Waitrose Supermarket, Bracknell, UK


Editor’s comment Cover Image: Chapel of Saint Albert the Great Image © Chris Humphreys

Welcome to the first issue of 2014 and we start the year as we mean to go on. We have added a new section - Wood Works - to the magazine where we plan to feature unique and quirky everyday products that feature the beautiful use of timber. It was only fitting that we covered the ‘iTree’ possibly the world’s biggest iPhone dock in this issue. With special speakers hidden at the back for a minimal look, the iTree uses a hollowed-out tree trunk as a resonant body and the wall as a

Issue 03 | february 2014 Timber Design & Technology Magazine Director Andy MacGregor +971 55 849 1574 Marketing Director Eric Hammond +971 4 455 8400

reflector. Our February issue will be distributed at INDIAWOOD 2014 and we hope to connect with you through the magazine and our stand at the show. The word ‘sustainability’ has become one of the great buzzwords of the new millennium. The word has become so universal that in 2009 a report on contemporary newspeak by the Center for Policy Studies claimed it had become ‘heavily used and abused’ and branded it ‘potentially dangerous and vacuous’. Our sustainability feature provided courtesy of the American Hardwood Export Council aims to put the credibility back into sustainability. This is all the more relevant especially in light of the fact that many schools of thought point towards the forestry sector as the force behind the very idea of sustainability. Given the global nature of the timber trade, it is not uncommon for issues to arise on account of the fact that one species of timber can often have multiple names, while others may have been

International Sales Director James Hamilton

prescribed names, which actually belong to an entirely different species. As such, we take a look at

Editor Tony Smith

and seller have a mutual understanding. Similarly, perhaps there is no real harm in prescribing

International Correspondent Eamonn Ennis +91 98676 54952

both fully aware.

International Representatives Rabia Alga AntExpo Org. | Turkey +90 216 541 0390 Elias Aggelopoulos Med Expo | Greece +30 210 2931011

some examples and ask whether this really matters or not. The conclusion that one can draw is that the naming of timber species for commercial purposes is not that important, as long as both buyer alternative names to timber species as a means of bolstering their marketability - provided they are not too far-fetched. Whatever the consensus, what is most important is that the buyer and seller are The upcoming Dubai WoodShow will feature, for the first time, a Swedish Wood pavilion. In this issue, we profile the Södra Group, an economic association with a membership base of 51,000 forest owners in southern Sweden. With an aim to secure markets for its members’ forest products and contribute to the profitability of their forestry, the Södra Group today has four business areas, which collectively purchase and process the members’ forest raw materials into pulp, sawn timber, interior wood products and energy. As always, I would like to encourage you to log on to the website - - for the latest updates and please get in touch if you have any suggestions for subjects we should consider covering.

Timber Design & Technology is published 6 times a year by Citrus Media Group (powered by WillyMac Associates FZ LLC) Level 14, Boulevard Plaza - Tower One, Emaar Boulevard, Downtown Dubai, PO Box 334155, Dubai, UAE

is designed by UC Design Pvt. Ltd. and is printed by Prashuma Art Printers Great care is taken to ensure the accuracy of the contents of Timber Design & Technology but the publishers accept no responsibility for any errors or omissions. All contents are © 2013 Citrus Media Group and may not be reproduced in any form without prior consent. Letters and readers’ contributions may be edited at our discretion.

February 2014 |


The leading supplier of logs in India

Farlin group of companies are vertically integrated with an established presence worldwide in timber logs, sawn timber, plywood, panel products and coal for energy sectors.

Tel : +971 4 8809889 Fax: +971 4 8809779

4 | February 2014



Putting the credibility back into ‘sustainability’

16 MARKET REPORT Forest Products Annual Market Review 2012 - 2013 highlights the importance of forests

Wood - the basis for a third industrial revolution


22 ANALYSIS Timber! Are we out on a limb?

A forest-management primer for building responsibly with wood

26 the source From the forest and for the forest: The Södra Group


32 design & décor American white oak brings serenity to the Chapel of Saint Albert the Great

New chapel is a peaceful and warm structure that brings students, staff and local residents together

38 comment What’s in a name?

42 TECHNOLOGY GlaxoSmithKline building wins award for ‘Innovation in Architecture’

A wooden building with an unparalleled signature in Québec

46 wood works The iTree by KMKG Studio: Nature’s soothing music

P32 PLUS p7 Latest News

The iTree is possibly the world’s biggest iPhone dock

p48 Showtime February 2014 |


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Read all the past issues and updated news at our website 6 | February 2014



Emaar unveils Korean sculptor Jaeyho Lee’s 15m high ‘Chorus’ on Mohammed Bin Rashid Boulevard the world meet. It is the process of collating the work that makes Chorus exceptional and awe-inspiring. Lee portrays the unique characteristics of each individual element in the group and how they integrate into the shape of the whole structure, while upholding their individual, original qualities. Ahmad Al Matrooshi, Managing Director, Emaar Properties, said: “One of the fast-evolving cultural hubs of the region, Downtown Dubai is enhancing the artistic identity of the city with compelling works of art by accomplished artists from around the world. Chorus is a perfect testament to the multicultural identity of Dubai and the community, and will be another aesthetic attraction on Mohammed Bin Rashid Boulevard.” Jaeyho Lee said: “I am honored to present Chorus in Downtown Dubai, where people from all over the world gather. My work reflects the spirit of togetherness and the emotions behind this Image © Emaar

great assembly of cultures. Ultimately, it exudes a unique form of solidarity.”

At a majestic height of 15 meters, Jaeyho Lee’s ‘Chorus’, is the newest

Primarily using wood, nails, steel and stone in his works,

masterpiece sculpture introduced by Emaar Properties in Downtown

Lee aspires to create art that allows people to draw their own

Dubai, the mega-development described as ‘The Centre of Now.’

interpretations of what they see, while connecting their inferences

Standing tall in front of the Vida Downtown Dubai, the flagship

to their emotions. Having spent his childhood in the neighbourhood

property of Emaar Hospitality Group’s newly-launched brand, Vida

of Haeinsa, Hapcheon in South Korea, Lee also uses natural materials

Hotels and Resorts, on Mohammed Bin Rashid Boulevard, one of the

like branches and leaves when creating works with steel and stone.

world’s vibrant boulevards stretching along 3.5 km, Chorus has been

With over 22 years of experience in visual arts, Lee creates works out

sculpted using 3.4 tonnes of steel and 7.6 tonnes of wood.

in irregular geometric forms, with the materials that he uses finding

The sculpture, essentially, draws inspiration from the flow,

the optimum shape of the final structure. An award-winning artist,

movement and rhythm of a group of people gathering in one of

his works are displayed in the National Museum of Contemporary

the main districts in South Korea, the Gwanghwamun Square. Lee

Art in South Korea, Osaka Contemporary Art Centre of Japan, and

assembled the sculpture over five months, taking cues from the

Cornell University Herbert F Johnson Museum in the USA, as well

inherent dynamism of the people’s coming together - which is an

as prestigious hotels and commercial developments in the UK, USA,

artistic homage to Downtown Dubai too, where people from all over

China, Switzerland and Australia, among others.

Wood factories in Burma to beat 2014 log export ban With a ban on log exports set for this year, foreign buyers of Burmese teak and other rare woods are looking to open timber processing

are believed to be much higher, say international environment NGOs. The export ban on raw timber is supposed to help protect Burma’s

facilities inside Burma. A new law coming into force on April 1, 2014

declining forests and conserve sought-after hardwoods such as teak.

will prohibit the export of all raw tree logs, but it will not stop firms

The 2014 export halt is also a response to excessive legal harvesting

from processing timber in the country and then exporting it.

of timber, made worse by illegal logging, Naypyidaw’s parliamentary

According to reports, an Indian company and a Singapore-based

Natural Resources and Environment Conservation Committee said

business were both given licenses by the Myanmar Investment

earlier this year. However, it’s hard to quantify how much timber is

Commission (MIC) to build wood-processing factories in the country.

actually leaving Burma and how much deforestation has taken place,

The names of the firms have not yet been announced. In addition, two

said the European Forest Institute (EFI) in a study.

other Indian firms, Greenply Industries and Century Plyboards, have

Teak grows naturally in only a handful of countries in Asia and

reportedly been seeking permits to build factories in an industrial

nearly 50 percent of the world’s remaining natural teak forest is

zone in Dagon, Rangoon. Century Plyboards plans to invest about USD

in Burma, according to the website East by Southeast. Up to 2005,

10 million in a factory capable of producing 25,000 square meters of

Burma was estimated to be more than 50 percent covered by

plywood a day, according to a newspaper report.

forest. But recent studies by the United Nations and other major

Burmese hardwoods, especially increasingly rare teak, are sought

international bodies say it’s now down to 46 percent or lower.

in Western countries and India and China in particular for furniture,

Until April, all unprocessed tree logs legally designated for export

house flooring and yacht decking. Teak timber is particularly valued

must bear a stamp from the state-owned Myanmar Timber Enterprise,

in the boating industry for its durability, especially its resistance to

but some environmental NGOs believe the monitoring system is so

water and rot. As such, it is a lucrative business for Burmese traders.

lax that it’s easy for illegal logs to be legalized with a stamp. After

Legal exporters earned about USD 600 million in the 2010-2011

April, policing of borders with India, China and Thailand will need

financial year, according to government figures. However, cross-

strengthening if the illegal logging trade is not to increase, say the

border illegal sales of raw felled timber to China, India and Thailand


February 2014 |



Accoya receives extra LEED certification credits Accoya, the world-leading modified wood product from Accsys Technologies now contributes to three direct LEED certification credits following a recent update of the LEED certification system by the U.S. Green Building Council, which is driving the adoption of high performance, eco-friendly materials in sustainable building projects. The substantially reworked materials and resources section of the design and construction schemes of the new LEED version 4 released at Greenbuild 2013 now specifically recognizes Cradle to Cradle (C2C) certified and other independently assessed products in a move to incorporate environmental consideration of a product’s entire life cycle. Under the latest version of the LEED system, C2C certified products Image © Accsys Technologies

are listed as a path to compliance with materials ingredient reporting, which rewards the use of products for which chemical ingredients are inventoried using an accepted methodology. Accoya - a C2C

product now earns more credits for architects and specifiers looking

Gold certified product - is rewarded with additional LEED points for

to achieve LEED certification. The new LEED accreditation system

the use of products verified to minimize the use and generation of

presents a rounded approach to materials and products, enabling

harmful substances. Accoya receives further LEED credits under the

project teams to make better informed decisions that will have

new scheme for being environmentally assessed using Environmental

greater overall benefit for their projects and our environment.

Product Declarations (EPD) and Life Cycle Assessment (LCA). These

With sustainable design becoming synonymous with high quality

new credits come on top of existing LEED points awarded for the

performance, accessible key product information is vital. Thanks

responsible sourcing of raw materials.

to our C2C gold certification, architects and specifiers can know at

Bryan Crennell, Sales and Marketing Director for Accsys Technologies, said: “We’re delighted that our C2C gold certified

a glance that Accoya wood is a high quality and environmentally friendly product, verified by an external third party.”

London CLT apartment block is a PEFC world first be valuable in moving Project Certification forward everywhere. The majority of solid wood solutions such as CLT and glulam are from PEFC-certified origin and schemes using these materials find PEFC Project Certification readily achievable.” Main contractor Willmott Dixon received its Project Certificate for Kingsgate House from Alasdair McGregor of auditor BM TRADA at a special presentation in the Building Center in London. Underlining its significance, the event was attended by more than 100 delegates from the timber, construction and architectural sectors. PEFC predicts that the breakthrough, combined with the growing use of cross-laminated timber (CLT) in the UK and the rest of Europe, will lead to more such awards in the future. “CLT has brought many benefits to this project which is based in a densely populated and busy part of London,” said Julie Brooks, Image © Willmott Dixon

Environmental and Sustainability Manager for Willmott Dixon. “As a form of construction, CLT has saved time and money and reduced the

Willmott Dixon has delivered the first major construction project in

amount of embodied carbon on the scheme. Willmott Dixon wanted

the world to achieve PEFC Project Certification. The seven-storey

to demonstrate that our processes and supply chain can deliver in

Kingsgate House on the King’s Road in West London provides 43

line with our sustainable procurement policy. At Kingsgate House

affordable residential units and it is the use of cross-laminated timber

100 percent of wood products supplied are certified as ‘legal and

(CLT) that has made it a world first. The CLT at Kingsgate House is the

sustainable’ and we achieved 96.3 percent PEFC-certified timber by

first to be PEFC-certified to acknowledge it came from sustainable

volume, which posed no difficulties in material sourcing at all.”

sources, with the solid wood also acting as a natural, low carbon and renewable alternative to steel and concrete. Project Chain of Custody certification recognizes that not all parties


“As firm believers that timber is the one truly renewable construction material but also a viable alternative to traditional methods of construction, KLH were delighted to be involved in

involved in specific projects are certified and has been developed in

such a prestigious project and help the team achieve PEFC Project

recognition that the standard Chain of Custody model does not work

Certification,” said Toby Reynolds, Commercial Director for KLH UK.

with one-off activities such as construction projects. “The Project

“The whole supply chain had to follow strict guidelines and KLH learnt

Certification of Kingsgate House is a global first for PEFC,” said Alun

a lot along the journey. This is a massive step for the industry and is

Watkins, who heads up PEFC in the UK. “We are very excited about

invaluable for the future of timber construction and we will definitely

it and feel the lessons learned and the promotion of the project will

be promoting Project Certification in the future.” | February 2014


Global trade of softwood lumber in 2013 to reach its highest level in five years traded lumber is still more than double that of logs. Softwood lumber is, by far the most commonly shipped wood product worldwide and the U.S. continues to be the major destination for internationally traded lumber, with Canada currently supplying almost 96 percent of all imports to the country. Lumber shipped by breakbulk vessels or by container ships accounted for more than half of the total volume of lumber traded in the world in 2013. The largest overseas trade flows were between Canada and Asia, followed by shipments from Sweden to the United Kingdom and Northern Africa. The biggest changes in overseas lumber trade in 2013 have been a continued increase in exports from the Nordic countries to Asia (mainly Japan) and from North America (mainly Canada) to Image © AMSO

China, while there has been a decline in trade within Europe and in shipments from most supplying countries to Northern Africa,

With demand for lumber being in recovery mode in a number of

according to WRQ. The unrest and uncertain political situation in

countries in the world in 2013, the global trade of both lumber

Egypt has left supplying sawmills searching for alternative markets

and logs were on track to reach their highest levels since before

and many lumber companies in Europe and Russia have found new

the global financial crisis in 2008, according to the Wood Resource

opportunities for increased sales in Asia over the past 12 months.

Quarterly. The biggest increases in overseas lumber trade have been from Canada to China and from the Nordic countries to Japan. Global trade of both logs and softwood lumber was higher in 2013

There has been an unprecedented increase in demand for softwood lumber in Asia the past few years, with the three major importing countries - Japan, China and South Korea - importing more than

than it was in 2012 with both products reaching their highest levels

twice as much lumber in 2013 as compared to five years ago. With

traded since before the global financial crises in 2008, as reported

a strengthening lumber market in the U.S. it is likely that Canadian

in the Wood Resource Quarterly. The total value that was traded in

sawmills in the western provinces may redirect some of their current

2013 was estimated to be over USD 50 billion (based on data for the

shipments that are currently going to Asia into the American market

period January-October), with almost two-thirds of the value being

in the coming year. As a consequence, opportunities would rise for

that of softwood products. Although shipments of logs have increased

European and Latin American lumber producers to expand their

faster than shipments of lumber the past five years, the total value of

exports to both Japan and China.

Glulam sector frustration at specifier steel bias Architects, specifiers and construction companies are still ‘value engineering’ glulam out from leisure contracts because they either don’t understand the material or are just taking the easy option of steel. Despite the increasing use of glulam across UK commercial and leisure projects, several glulam construction specialists have expressed their frustration at getting large numbers of knockbacks at the tender stage - especially in leisure centre/swimming pool projects - according to a story published in Timber Trades Journal (TTJ). John Spittle, UK Sales Director for Austrian glulam specialist Wiehag, said he didn’t mind losing a contract as long as he could easily understand the client’s decision-making process and he had an opportunity to counter any arguments against using glulam. Often he has been told glulam had been ‘value engineered’ out at the first stage of tendering in favor of a ‘cheaper’ steel option and that was the end of the matter. Spittle feels that steel obviously has a large position in the construction industry and the glulam industry was smaller with a smaller marketing budget to promote itself. “But if the beams are longer than 9m clear span, steel has to be

comparison of just the structural material costs - glulam vs. steel and not enough focus on the project cost implications of the chosen

more expensive when you consider corrosion and fire protection

material. According to Birnie, ‘value engineering’ was nearly always

measures and factoring in something to visually hide the steel,”

synonymous with steel replacing glulam, but rarely represented value

added Spittle. “Curved steel beams are also more expensive.”

for money in the long run.

Syd Birnie of Glulam Solutions, a new member of the Structural

“We find that ignorance on price is a challenge on a daily basis,”

Timber Association, believes there is a lack of education among

said Birnie. “The successes we have are because people are willing to

many construction professionals, with too much emphasis on a

get into the detail.”

February 2014 |



Exports of American hardwoods to India reach USD 7.33 million in 2013 According to the latest information from the American Hardwood Export Council (AHEC), U.S. hardwood exports to India reached a total value of USD 7.33 million, rising by 8 percent on the previous year. This total included the value of shipments of American hardwood logs, lumber (sawn timber), veneers, plywood and flooring. In addition, the United States also exported some USD 1.13 million worth of white oak barrels and barrel staves to India last year, but these were directly shipped to wine and whisky producers, as opposed to the timber trade and wood processors. Shipments of American hardwood logs accounted for 31 percent or USD 2.28 million of the USD 7.33 million total exported to India last year. This equated to 5,609 cubic meters and marked a 24 percent rise in value and a 47 percent rise in volume over 2012. The bulk of Image © AHEC

the volume of logs shipped was made up by tulipwood, which was recently embraced by Indian plywood manufacturers as an alternative face veneer peeler species to traditional species from Myanmar, such as gurjan (also traded as keruing). With effect from 1 April 2014, the

and flooring. In hardwood veneers, some USD 1.30 million worth were shipped

Government of Myanmar is looking to impose a total ban on the export

directly to India from the United States last year, marking a 19 percent

of raw timber (round logs). The impact of this ban is also likely to be

decrease on 2012. However, this does not take in to account American

felt very deeply by Indian importers and users of natural forest teak,

hardwood veneers shipped to India from Europe or Asia. Significant

who will be forced to import processed lumber from Myanmar (when

quantities of hardwood veneer logs are shipped from the United

available) or plantation teak and alternatives.

States to Europe and the Far East every year and much of the veneer

U.S. hardwood lumber exports to India reached a total value of USD 2.12 million last year, marking an increase of 7 percent on 2012. This

production is destined for markets outside those regions, including India. “The acceptance of American hardwoods in India has increased

equated to a volume of 2,667 cubic meters. Of this total, the main

significantly in recent years. As India’s joinery, furniture and flooring

species shipped was hickory, which was destined for India’s large tool

manufacturing base grows and as disposable incomes increase, AHEC

and tool handle industry. However, increases were also seen in the

anticipates that demand for U.S. hardwoods will continue to rise for the

volumes of other species shipped, such as white oak, walnut, maple and

foreseeable future,” said Roderick Wiles, AHEC Director for Africa, India,

ash, which would have been used in furniture, doors, interior joinery

Middle East and Oceania.

C.F. Møller and DinellJohansson’s wooden skyscraper wins international competition Only one of these proposals will actually be built, including the world’s tallest wooden skyscraper. Completion of the chosen tower is set for 2023, the 100th anniversary of the competition organizer and Sweden‘s largest housing association - HSB. The residential skyscraper, which will reach 34 stories and be built from a wooden structure with stabilizing concrete cores, will make the building the tallest wooden skyscraper in the world. Each apartment will have a glass-fronted balcony and the roof will be home to an array of solar panels. In including a café, nursery, gym, bicycle storage and a winter garden for shared allotments in the scheme, the ‘social sustainability’ of the project is made clear. According to the architects, “pillars and beams will be constructed using solid and cross-laminated timber and inside the apartments Image © Berg | C.F. Møller

floors.” “Ceilings and window frames will be made from wood, allowing the material to also be visible from the outside through the large windows.” For C.F. Møller, wood was the natural choice when it came

Scandinavian practice C.F. Møller Architects, in collaboration with

to selecting a material for innovative residential development: “it is

DinellJohansson, has been announced as winner of the HSB Stockholm

an environmentally friendly and durable material which creates a

architectural competition. The winning scheme includes three ‘ultra-

comfortable and healthy indoor climate and also constitutes a very

modern residential high-rises’ planned for Stockholm’s city center.

efficient protection against fire.”

10 | February 2014


RitikaaWood technical seminars attract significant interest in Delhi and Bangalore

Image © Ritikaawood

Image © Ritikaawood

Image © Ritikaawood

Image © Ritikaawood

RitikaaWood, India’s largest timber engineering company, has

occupy as a building material and how modern technology, design and

successfully hosted two seminars in Delhi and Bangalore in January

manufacturing are helping overcome the challenges associated with

this year. The technical seminars were an opportunity for RitikaaWood

using wood.

and architects to connect with each other and share some valuable

Alexander has been working to ensure that Accoya can meet and

insights, and were attended by leading architects, interior designers,

exceed what is typically expected of wood products. As such, the

furniture manufacturers and importers. Organized in conjunction with

focus of his presentation was the unique properties of Accoya and

Accsys Technologies, the theme of the seminar was - ‘The future is

the results of various field trials conducted worldwide that prove the

wood - Exploring new opportunities in India. The theme was selected

product meets the extremely high expectations it is set to achieve.

on the firm belief that wood is a building material that will continue to

Hubbert has over 3 decades of experience in the timber industry

play a major role, especially since it is the only building material that

and has recently conducted a detailed analysis of RitikaaWood’s first

is renewable (when harvested responsibly). In a growing market like

project in India, which continues to perform just as new even in the

India, RitikaaWood feels that there is a strong need to diversify the

fourth year of exposure to Pune’s challenging climate. Mark based his

basket of building materials and wood will occupy a prominent share.

presentation on the factors underlying the outstanding performance of

The seminars featured regional and international speakers who presented on a variety of different yet relevant topics. The four

coatings on RitikaaWood products. Ikegami, an architect by qualification specialized in designing

speakers included Anuj Divanji, the Founder and Managing Director

timber-framed houses in US and Canada using traditional joinery

of RitikaaWood; John Alexander, Director of Product Development at

work. He then returned to Japan and became the CEO of his family

Accsys Technologies, UK; Mark Hubbert, Technical Director at Teknos

business. His insights on use of wood, particularly Accoya, in

UK; and Tomoshige (Gami) Ikegami, C.E.O. of Ikegami and Co. Ltd.

Japanese architecture added a fresh perspective to the gathering.

Japan. Divanji, who has been involved in the construction materials

The Bangalore seminar was organized in association with the Indian

trade since the late eighties and has a tremendous passion for wood,

Institute of Architects, Karnataka Chapter, and was attended by over

spoke about why he believe in the prominent position wood will

220 architects.

February 2014 | 11


Putting the credibility back into ‘sustainability’

Image © AHEC

12 | February 2014



ustainability has become one of the great buzzwords of the new millennium. The word has

become so universal that in 2009 a report on contemporary newspeak by the Center for Policy Studies claimed it had become ‘heavily used and abused’ and branded it ‘potentially dangerous and vacuous’. According to the author of the report, ‘sustainability’ is now linked to anything from development to transport, housing or communities and is ‘a word whose very looseness and lack of clarity makes it a perfect prefix for any activity where approval is being sought’. Image © AHEC

There is truth in these assertions. But sustainability remains a hugely

One key lesson from this experience

useful concept. It is a complex idea

sustainability (which he referred to

about meeting needs - for food,

as ‘Nachhaltigkeitsprinzip’) in the

is that managing human interventions

materials, and social welfare -

following way: “Every wise forest

with nature involves trade-offs. If you

without damaging the capacity of

director has to have evaluated the

set aside all your forest for wildlife,

the planet to satisfy these needs

forest stands to utilize them to the

you reduce availability of land for

over the long-term. The problem is

greatest possible extent, but still in a

food or building materials. If too

not so much in the word itself, but

way that future generations will have

much timber is taken from a forest,

in the fact that sustainability is so

at least as much benefit as the living

you damage soils, waterways and

often poorly understood and rarely

generation”. Since then, foresters


applied with rigor. Policy makers and

have gained a deep understanding of

practitioners have also often lacked

natural eco-systems garnered from

depends on context. Nature is

the tools necessary to put genuine

experience of active management

enormously variable and managers

sustainability into practice.

- both good and bad - over many

have to work with this variability


and not against it. Some forests and

However, there is a growing band

soils are resilient and lend themselves

of people determined to change that. Many of these people are involved with wood. That is no coincidence. It’s no overstatement to say that the forestry sector invented the very idea of sustainability. The concept originates in forest management methods pioneered in Germany over two hundred years ago. In 1804, the German forestry lecturer Hartig described

Another lesson is that everything

Looking ahead, AHEC plans to build on what has been learnt in the ‘Out of the Woods’ project to help refine sustainability tools for the design community

to intensive management. Others are fragile and may be better left untouched. Many of the greatest environmental disasters (the U.S. dust bowl, cattle farms in the Amazon) have come about from attempts to apply practices successful in one region in a different environment elsewhere. The final lesson is that managing this complexity requires information - a combination of accurate data (on forest dynamics, soil types, human needs etc.) and appropriate tools to ensure this is readily accessible to managers and practitioners. So for wood professionals, sustainability is a concept which is ripe with meaning, supported by increasingly clear definitions and standards, information and decision making tools. It’s a concept that needs to be nurtured, developed and explained. It’s also a concept that can be usefully applied to other sectors and industries, always remembering the three lessons of trade-offs, context, and information systems. In recent

Image © AHEC

years, great strides have been made

February 2014 | 13


in Life Cycle Assessment (LCA), the scientific analysis of the full environmental impact of products and materials from cradle to grave. More comprehensive LCA data is coming available on a widening range of industries. Computer modeling tools are being developed that can make this data readily available at critical points in the decision-making process. One area where the sustainability concept has particular power is in design. Designers are some of the most influential people on the planet – shaping the materials and products that we all consume. As such, the significance of the AHEC/RCA ‘Out of Image © AHEC

the woods’ project is in the fact that it brings the knowledge of sustainability

Then they manufactured a prototype

inherent to the wood sector together with the latest scientific understanding of environmental life cycle assessment (LCA) and the skills of the design community. It makes use of innovative new information systems so that a vast amount of data relating to the environmental impact of design decisions can be assessed even before a product makes it to market. It begins to show how genuine sustainability can be assessed in real time. Achieving this requires

Many of the greatest environmental disasters (the U.S. dust bowl, cattle farms in the Amazon) have come about from attempts to apply practices successful in one region in a different environment elsewhere

at the Benchmark facility recording precisely the amount of material and energy used. This data was entered into a computer modeling system and combined with a vast amount of other data systematically gathered by PE and AHEC on the environmental impact of all the materials and energy required. Finally the computer modeling system generated a comprehensive environmental profile of each chair measuring environmental effects across a range of ‘impact categories’.

collaboration across a range of disciplines not often seen working

Royal College of Art (RCA), and the

The most familiar of these is Global

together. The AHEC/RCA project

knowledge of environmental LCA and

Warming Potential, often referred to

brought together the sustainable

computer modeling inherent to the PE

as carbon footprint. But the model

forestry and technical knowledge of

International. The RCA students were

also measures the potential of each

wood products inherent to AHEC and

set the task of designing a chair with

chair design to increase damaging

Benchmark, the knowledge of art,

‘sustainability’ established as a key

acidification in the environment,

culture and design inherent to the

design requirement at the very start.

eutrophication (excess run-off of

Image © AHEC

14 | February 2014


fertilizers which degrades rivers and streams), and levels of so-called ‘photochemical smog’, which blights many urban areas. The RCA students came to the project with a lot of assumptions about the best way of incorporating ‘sustainability’ into their designs. Normally these assumptions would have to be accepted at face value by manufacturers and consumers. However the computer modeling system allowed for a more rigorous assessment of the validity of the sustainability claims. It showed how designers in the future would be able to amend designs so that they Image © AHEC

produce genuine sustainability gains before they go into mass production. generated for each design suggest that

weight bearing or around for many

of the students sought to revert back

none of these strategies is perfect.


to nature, using unprocessed wood to

As with sustainable forestry, there

The AHEC/RCA project deliberately

reduce energy inputs. Some increased

are always trade-offs and the most

did not set out to make environmental

their reliance on recycled materials or

appropriate balance depends entirely

comparisons with products from other

the waste products of other processes,

on context. Recycling may be best if

materials. Comparing environmental

such as woodchips and offcuts. Some

there is a reliable and good supply of

performance will come later as more

focused on creating classic relatively

recycled material close to hand, but

industries create LCA tools in response

simple and durable products with a

not if huge amounts of energy are

to ‘green’ policy development. But we

‘timeless’ feel. They reasoned that

required to separate out and transport

have been able confirm the potential

these are more likely to be kept for a

this material to the manufacturer.

for wood to play a very positive role

long time, even as tastes and fashions

Dematerialization may be suitable for

and to specifically inform the debate

change, thereby reducing disposal

light-weight fashion items or cheaper

about how to measure accurate

and the need for regular replacement.

furniture, but is hardly appropriate for

environmental profiles for designs in

Others took an opposing view and

products like benches that need to be

American hardwoods. This valuable

In approaching sustainability, some

information will now be taken forward

worked towards ‘dematerialization’, creating products, which contain more air than matter. While not necessarily durable, these products can be disposed of regularly without creating much waste. The environmental profiles

It’s no overstatement to say that the forestry sector invented the very idea of sustainability

to the wider industry as an indicator of just what can be achieved with relatively simple modeling, provided accurate LCA data exists for the primary raw material. Looking ahead, AHEC plans to build on what has been learnt in the ‘Out of the Woods’ project to help refine sustainability tools for the design community. The project has provided a valuable starting point and put hardwood at the front edge of the emerging debate on ‘green’ design to deliver products with a positive environmental profile. The journey has begun in a most creative and exciting way and there is no doubt it has informed and benefitted all the designers and partners involved. What happens now will depend on the will of the design community and their manufacturers to embrace the challenge and start to deliver environmentally positive products that consumers can have confidence in while retaining the need for them to be attractive, functional and cost

Image © AHEC


February 2014 | 15


Forest Products Annual Market Review 20122013 highlights the importance of forests Wood - the basis for a third industrial revolution


he Forest Products Annual

sustainable forest products in the

Commonwealth of Independent States

Market Review 2012-2013

international markets, policies

(CIS). It stretches from Canada and

offers a comprehensive analysis

concerning forest and forest products

the United States of America in the

of markets across the UNECE region,

are broadly discussed, as well as

west through Europe to the Russian

including North America, Europe, the

the main drivers and trends. It also

Federation, the Caucasus and Central

Russian Federation and the Central

analyzes the general economic

Asian republics in the east. It covers

Asian republics, as well as market

situation and the general uncertainty

almost the entirety of boreal and

influences from outside the UNECE

on forest products markets in the

temperate forests in the northern

region. It covers the range of products

difficult economic environment.

hemisphere - about 1.7 billion

from the forest to the final end-

Timber Design & Technology takes

hectares - just under half of the

user: from roundwood and primary

a closer look at the findings of the

world’s forest area. Almost 38 percent

processed products to value-added

Forest Products Annual Market Review

of the land area of the UNECE region

and innovative wood products. The


is covered by forest.

raw materials, sawn softwood, sawn


background document for the joint

hardwood, wood-based panels, paper,

The UNECE/FAO Forest Products

session of the UNECE Committee

paperboard and wood pulp and also

Annual Market Review provides

on Forests and the Forest Industry

looks at policies, innovative wood

the first published comprehensive

and the FAO European Forestry

products, markets of wood energy,

analysis of forest products market

Commission, which took place from

value-added wood products and

developments in the UNECE region

December 9 - 13, 2013 in Rovaniemi,


in 2012, as well as the policies and

Finland. The event was called

trends that are driving them. The

Metsä2013 (Metsä means forest in

comprehensive collection of data.

UNECE region has three subregions:

Finnish). In addition, a European

The review highlights the role of

Europe, North America and the

Forest Week was also organized

report analyzes markets of wood

Underlying the analysis is the

16 | February 2014

The review served as the


during Metsä2013, which focused on how forests and forest products can and already do contribute to a green economy. According to UNECE/FAO, 2013 witnessed two major milestones. Firstly, the European Union Timber Regulation (EUTR) came into effect on March 3. This regulation is intended to prevent the circulation of wood from illegal sources across the EU Member States. Secondly, certified forest areas increased by 8 percent, and the percentage of world forest area has topped the 10 percent mark for the first time. Significantly, 23 percent of the forest area in the UNECE region is now certified. The review states that the forest

rapid and broad upscaling of clean

Union in the first quarter of 2013

sector has the capacity to play a more

technologies, infrastructure, and a

was still 3 percent below the level

significant role in economic terms if

fundamental shift to sustainable

five years earlier; in the Eurozone it

governments and stakeholders seize

production and consumption.”

was 4 percent lower. The economic

the opportunity to use wood for green

situation in several countries of the

to a low-carbon, bio-based economy.

Economic developments with implications for the forest sector

Forests, when managed sustainably,

The review shows that global growth

25 percent, youth unemployment is

can provide an infinite supply of raw

has been moderate for the last two

over 50 percent, and social safety

materials to support the full range

years (mid 2011 to mid 2013) and

nets and pensions have been greatly

of essential human needs for food,

is expected to increase only slightly

scaled back. According to the report,

shelter and energy. At the same time,

in 2014, remaining below the level

world recovery should persist and

the high-tech revolution in forest

attained in the five years before

Europe’s contraction should bottom

products, such as nanotech, bioplastics

the 2008-2009 financial crisis.

out in the second half of 2013, with

and bioengineering, has the potential

Since mid-2009, both emerging

a slow recovery beginning in early

to transform the way wood is used.

and developing economies have

2014. Although global growth is likely

grown solidly, although below recent

to be only moderate over the next

Director-General, Forestry

trend levels, while North America

two years compared with the years

Department, Food and Agricultural

has grown moderately but not fast

immediately before the crisis, it is still

Organization of the United Nations,

enough to eliminate the large pool of

likely to be above the average global

states: “Thanks to sustainable

unemployed that developed during

growth rate during the last 30 years.

management, forest area and growing

the crisis. Western Europe, however,

stock in the UNECE region are

has stagnated with consistently

economies have been growing and are

increasing and our forests can easily

increasing unemployment that has

expected to continue to grow at about

respond to the growing demand for

reached levels not seen in decades.

the same rate as the global economy

construction wherever possible and to take measures towards transitioning

Eduardo Rojas-Briales, Assistant

biomass. However, we will need a

Total employment in the European

Eurozone is quite poor. In Greece and Spain in particular, GDP has collapsed, unemployment is over

The Eastern European emerging

(i.e. at about 3 percent in 2013 and 4 percent in 2014). Employment trends in this region have been mostly positive, with unemployment generally falling while labor force participation has been increasing. These employment trends are forecast to continue over the next two years. Employment conditions have been especially positive in the resource-rich countries. In the Russian Federation, unemployment fell to a record low in 2012 before increasing slightly in 2013 (although youth unemployment remained high). However, in SouthEast Europe, unemployment remains extremely high. The very high overall unemployment has resulted in particularly high youth unemployment

February 2014 | 17


at about twice the general level. Meanwhile the improving economic situation in the United States is both a result and a cause of the stabilizing U.S. housing market. Prices have begun to increase, inventories and foreclosures have fallen significantly, and construction has picked up. A potential downside risk in the coming two years will be whether this market will be able to withstand the inevitable increase in interest rates that will occur as the economy strengthens. Canada, too, is subject to potential downside risks as its housing prices did not fall over the last five years but, on the contrary, increased significantly and by some measures appear to be currently overvalued. In short, while official forecasts indicate a continuing, slow recovery during 2013 and 2014, at the same time; there are still significant risks for the economy, employment and consumption. In addition, subregional economic conditions vary considerably. So, while the outlook for the next two years is, overall, cautiously optimistic, a constant monitoring of systemic risks is necessary.

Policy and Regulatory developments affecting the forest products sector

Thanks to sustainable management, forest area and growing stock in the UNECE region are increasing and our forests can easily respond to the growing demand for biomass

High Level Working Group on Jobs and Growth, 2013). Likely economic impacts of changes in non-tariff barriers for the wood and paper products sector illustrate the potential and appreciable trade benefits that such an agreement could bring to both the EU and the U.S. The European Union Timber Regulation (EUTR), which came into effect on March 3, 2013, is intended to prevent illegally logged wood in all the EU Member States. The Regulation


also negotiating a Comprehensive

prohibits placing on the EU market

In 2013, the European Union and the

Economic & Trade Agreement (CETA)

wood and wood products derived

United States began negotiations on

with Canada. Many opportunities for

from wood harvested in contravention

a Transatlantic Free Trade Area in

expansion exist through reducing

of the applicable legislation in the

the hope of increasing overall trade

or eliminating tariffs and non-tariff

country of origin.

between the two trading blocs, which

barriers (NTBs), as well as through

today accounts for about 30 percent

improving the compatibility of

for promulgating effective and

of world trade. Similarly, the EU is

regulations and standards (EU-US

dissuasive penalties and for enforcing

The Member States are responsible

the Regulation. Operators must exercise due diligence to minimize the risk of introducing illegal wood and can develop their own system or use one developed by a monitoring organization. Private entities, to be authorized by the European Commission, will be able to function as monitoring organizations and can provide EU operators with operational due diligence systems. Complete implementation of the Regulation will still take some time, as not all of the necessary measures are yet in place. The Lacey Act in the United States, which was first introduced and made into law in 1900, addresses trafficking in illegal wildlife, fish and plants.

18 | February 2014


Building codes are gradually moving away from prescriptive to performance-based parameters. With this shift comes greater opportunity to include wood in nontraditional structures, including mid-rise and high-rise commercial constructions

Environment According to UNECE/FAO, the global area of certified forest in May 2013, as endorsed by the Forest Stewardship Council (FSC) and the Programme for the Endorsement of Forest Certification (PEFC), amounted to 417 million hectares, up 8.5 percent (32.8 million hectares) since May 2012. The world’s total certified forest area has, for the first time, topped the 10 percent mark in terms of the proportion of total forest area. In the 12 months prior to May 2013, some 3,766 more certificates of conformity were issued, representing an annual relative growth rate of 11.8 percent.

renewing an agreement between

Carbon trading volume and pricing

industry, indigenous communities

has suffered from the prolonged

and environmental groups, as there’s

financial and economic crises in

a strong need for certainty and

Europe, political obstacles in the U.S.,

sustainability for the forest industry,

slow progress in the negotiations

the local people and the ecosystem.

on the United Nations Framework

Following a series of amendments

Several developments in 2012

in 2008, the Act now requires that

and early 2013 could also have a

the absence of full operational details

certain plants and plant products,

major impact on forest policy in the

for REDD+. On a more positive note,

including a wide range of wood and

Russian Federation. These include

more countries are establishing

forest products, be accompanied

the country’s accession to the World

national emission trading schemes

by import declarations. Across the

Trade Organization, the regulation

(ETS), including China and several

border, a dispute arose in December

of roundwood export quotas, and

other large emerging economies. Also,

2013 wherein Greenpeace accused the

the approved State Programme on

large corporate offset buyers are

Resolute Forest Products of violating

the Development of Forestry for

active in the Voluntary Carbon Market

the Canadian Boreal Forest Agreement

2013-2020. The Russian Federation

(VCM), where forestry projects are

(CBFA). Greenpeace withdrew from the

continues to pursue investment


Agreement in protest. Following an

projects aimed at making use of its

investigation by Resolute, Greenpeace

forest resources and creating forest-

was advanced as an EU initiative

issued a statement, in March 2013,

based products with more value-

to address sustainability in the

acknowledging the inaccuracy of its

added. By the end of 2012, some 121

construction products industry in

allegations. The agreement expired

projects had been included in the

member states. This initiative aims

on 18 May 2013 and talks aimed at

Top- Priority Investment Project List,

to ensure compliance with the new

extending the agreement halted at

with total investment value of RUB

EU Construction Product Regulation

the end of May 2013. Community

403.7 billion (USD 12.5 billion) and

(CPR) and standard (EN 15804). The

leaders in the boreal areas of

for implementation across 35 Russian

standard sets mandatory information,

Canada are currently talking about


requirements and indicators to

Convention on Climate Change, and

In 2013, the ECO Platform

be used in environmental product declarations (EPD) that support sustainability in the products used in the construction industry. These common indicators should allow purchasers to compare the environmental impact of products. In the U.S., the American Wood Council (AWC) has made environmental product declarations (EPDs) available for specific wood product categories, including sawn softwood, softwood plywood, oriented strand board (OSB), and glued laminated timber. The life-cycle environmental impact information provided by an EPD is important for supporting the full potential of wood

February 2014 | 19


strategies to reduce greenhouse gas emissions over the lifecycle of the various products.

Summary of regional and subregional markets The overall situation of forest products markets in the UNECE region is mixed. European markets continue to suffer as a result of the prolonged recession and stagnation in the subregion. A notable exception to this trend in Europe has been Turkey, which has seen major growth in the consumption of most forest products. In the CIS, growth has been moderate. Investment in new plants, the Russian Federation’s accession to the WTO, and wood products within responsible trade and green building. Building codes are gradually moving away from prescriptive to performance-based parameters. With this shift comes greater opportunity to include wood in non-traditional structures, including mid-rise and high-rise commercial

The world’s total certified forest area has, for the first time, topped the 10 percent mark in terms of the proportion of total forest area

constructions. Innovations in several

stronger domestic consumption and the proximity of key export markets for most products have given the subregion grounds for optimism. North America has seen fairly strong and positive movements in most markets. This is due to the recovering housing sector, the improved economic situation in the U.S. and increased exports to Asia.

parts of the world, including Canada,

traditional industrial approach - that

However, in 2009 consumption fell

Australia, Sweden, and the UK have

of identifying market opportunities

the furthest in the North American

demonstrated the capacity for wood

and, based on these, developing a

subregion. Therefore, while there are

and engineered wood products to

product that surpasses existing ones

strong signs of improvement, in 2012

provide advantages in diverse types

in terms of cost or performance. There

the subregion consumed between

of construction.

have been a variety of innovations

5 percent and 16 percent less of

in wood-based products intended

most forest products than in 2008.

to make them more attractive as

Conversely, the CIS has grown and

replacements for existing materials,

Europe’s losses in consumption have

In the wood-based products industry,

especially in construction. Innovations

been about half as much as North

innovation tends to follow a classic

in the wood-plastic composites (WPC)

America’s during this same period.

pattern, driven by costs, legislation

industry serve as a good example. In

There are signs that things may

and product replacement. A good

2010, global WPC production reached

improve further in 2013 and thereon

example of where legislation has

1.5 million tonnes, although this

in 2014. In Europe there is strong

contributed to innovation is in the

figure represents a small fraction of

demand for wood energy and hopes

cross-laminated timber (CLT) industry.

the overall market for wood-based

are high that construction of housing

Despite the general slowdown in the


and other buildings from wood will

Innovative wood-based products

increase as a result of initiatives to

construction industry, the CLT industry

Thermally modified timber (TMT)

has continued to grow, with increased

is also a good example of innovation

construct ‘greener’ buildings. All of the

numbers of showcase buildings in

to replace existing products. It uses

UNECE region could benefit from the

more cities. CLT panels are used

no dangerous chemicals, being the

‘supercycle’, whereby demand from

widely in the construction of wooden

product of a form of mild wood

a reinvigorated U.S. housing market

buildings and increasingly in the

pyrolysis. The resulting product is

and China’s need for products made of

construction of multi-storey timber

particularly well suited to outdoor

wood fiber creates very high demand

structures. CLT has many advantages

applications, with a greatly reduced

and higher prices. Several forest

over other construction materials. It

need for wood preservatives or

products analysts are forecasting that

has a high strength-to-weight ratio,

expensive and over-harvested tropical

this will take place in late 2014.

and can be produced with the final

timber. In 2012, European production

design and application in mind. The

of TMT reached 315,000 cubic meters;

* This feature contains information and

result is designer friendly, easily

North America produced about

text from the report ‘Forest Products

assembled, strong (e.g. earthquake

100,000 cubic meters of TMT.

Annual Market Review 2012-2013’

resilient), cost effective and thermally efficient buildings. The innovation process may, of course, be driven by a more

20 | February 2014

All of the above products illustrate

published in November 2013 by UNECE/

innovations in the sector, which not

FAO. The full report can be downloaded

only meet the immediate needs of the


consumer, but also support long-term



Timber Design & Technology International is a bi-monthly magazine (in hard copy & online) for the buyers, end users and specifiers of wood and related machinery and products in South and South East Asia. The publication offers news, analysis and in-depth features examining all issues relating to the regional timber sector targeting a wide spectrum of readers including furniture manufacturers, joinery companies, specifiers (architects & designers), importers and distributors, woodworking professionals and flooring specialists amongst others. February 2014 | 21


Timber! Are we out on a limb? A forest-management primer for building responsibly with wood


he forests of the world

removal pertains to forest quantity,

however, that sourcing of tropical

sequester carbon in vast

and the distinction between natural

woods and temperate hardwoods

quantities: an estimated 289

forest and plantation pertains to

warrants particular care. Conversion

forest quality.

to agriculture, notably palm oil, cattle,

gigatonnes (Gt) in their biomass alone, according to the Food and Agriculture

soy, and subsistence farming, accounts

Nations. About half of the dry weight

Deforestation vs. Wood removal

of a tree is stored carbon, which

Deforestation “implies that forests

most alarming rates in South America,

is released when the wood rots or

are cleared and the land converted

followed by Africa and many areas of

burns. Substituting wood for other

to another use, such as agriculture

South and Southeast Asia, according

structural materials in construction

or infrastructure,” according to the

to the FAO’s 2010 Global Forest

locks in forest-sequestered carbon

FAO. As forest area declines with

Resources Assessment.

while avoiding the environmental

deforestation, so does the carbon held

scars of mining for metals and

in forests - at an estimated 0.5 Gt

of wood taken from forests is cut

concrete constituents, and saving the

annually during the period from 2005

for the timber itself - primarily for

energy and greenhouse-gas emissions

to 2010, which puts greenhouse-gas

construction and, decreasingly, pulp

of their manufacture.

emissions from deforestation at about

and paper - forest area is holding

15 to 17 percent of global totals,

steady. North American forests are

cross-laminated timber, nail-lam, and

more than the entire transportation

now being managed so that they

improved glulams, enable buildings

sector. Nor is carbon release the only

recover from cuts within a relatively

to use built-up wood elements from

impact of deforestation: biodiversity,

short period, either through replanting

small trees in place of steel, concrete,

hydrocycles, water and soil quality,

(reforestation) or natural regeneration.

and even aluminum curtain wall. But

and human rights and livelihoods all

But there’s a hitch. It’s not enough

how does increasing the use of wood


that wood removal maintains the

Organization (FAO) of the United

New wood technologies, such as

for about 80 percent of global deforestation, which occurs at its

In North America, where 90 percent

quantity of forest. Qualitative factors

in building reconcile with reducing

Conscientious practitioners in the

the pressure on global forests? The

construction industry may be relieved

key to understanding the challenge

to hear that wood use in construction

lies in two distinctions: the distinction

is not one of deforestation’s key

Natural Forest vs. Plantation

between deforestation and wood

drivers. It is important to note,

A forest plantation, as defined by

22 | February 2014

are critical to forest vitality.


the FAO, is “a forest established by planting or/and seeding in the process of afforestation or reforestation. It consists of introduced species or, in some cases, indigenous species.” Plantations and natural forests occupy a continuum from even-aged monocultures to variously aged mixed species native to a site, but the continuum is a wide one. No one would confuse an old-growth forest and a tree farm. Preventing the unsustainable conversion of natural forests into plantations is one of the primary functions of an effective forest-certification system. “Certification systems are governing systems where standards, ideas, knowledge, power and debates

report of the Yale Program on Forest

they will have made an enduring and

coincide to produce some type of

Policy and Governance.

important difference,” he says.

approach about what constitutes

To date, the United States Green

The ultimate measure of

sustainable forest management,”

Building Council (USGBC) and the

effectiveness for any forest-

says Ben Cashore, Director of Yale’s

International Living Building Institute

certification scheme is its on-the-

Program on Forest Policy and

(ILBI) have endorsed only the

ground impact on forest health and

Governance. About 30 percent of

FSC. To ensure that businesses or

related socioeconomic benefits, the

the world’s forest is designated for

organizations with a vested interest in

Yale report emphasizes. But the

production of wood and non-wood

extraction cannot capture the policy

policies and mechanisms by which

products, with a further 22 percent

process, FSC has a three-chamber

the different certification systems

designated for multiple uses, which

format: environmental, social, and

implement their objectives are

include wood production. About a

economic, each with equal weight.

nuanced and complex, and evaluations

fifth of this combined area - some

FSC Canada has a fourth chamber,

of their relative effectiveness are prey

415 million hectares - is managed

First Nations. The ATFS, CSA, SFI, and

to controversy.

according to a certification system.

many other programs internationally

“A cynic would say much of the

operate under the rubric of the

controversy is actually about market

most relevant to the North American

Programme for the Endorsement of

share,” says John Innes, Dean of

building industry include the

Forest Certification (PEFC), initiated

the University of British Columbia’s

American Tree Farm System (ATFS);

by industry and forest-owner

Faculty of Forestry and leader of

the Sustainable Forest Management


the university’s Sustainable Forest

The forest-certification systems

(SFM) system of the Canadian

Cashore sees the future promise of

Management Research Group. The

Standards Association (CSA); the

certification systems as the three-

effect of different policies can vary

Forest Stewardship Council (FSC); and

chambered format evolved to provide

significantly in response to local

the Sustainable Forestry Initiative

incentives, rather than costs, for

conditions, says Innes, so that the

(SFI). Together these account for more

forestry firms. “If architects can help

relative rigor of two certification

than 99 percent of wood used in U.S.

create the business case for these

systems may be reversed from one

construction, according to a 2008

global governing institutions, then

region to another.

New wood technologies, such as cross-laminated timber, nail-lam, and improved glulams, enable buildings to use built-up wood elements from small trees in place of steel, concrete, and even aluminum curtain wall

February 2014 | 23


Many green-building practitioners rely on the USGBC and ILBI endorsements of the FSC, particularly when the credibility of their clients’ claims to environmental responsibility may depend on avoiding controversy. Some firms conduct their own reviews, making comparisons between certification systems in an effort to determine for themselves whether to transport FSC-certified wood across long distances or whether they can more responsibly and economically source certified wood in their region. Others take a note from the sustainable-food movement and find a local forester they trust, certified or not.

The Lumber Laws The Lacey Act amendments in the United States and FLEGT (Forest Law Enforcement, Governance, and Trade) legislation in the European Union now prohibit trade in illegally produced timber. The onus is on the purchaser to establish the wood’s legal provenance. By reinforcing baseline standards, especially in tropical forests where certification has

The ultimate measure of effectiveness for any forest-certification scheme is its on-the-ground impact on forest health and related socioeconomic benefits

not taken off, these initiatives target

meeting higher standards, so suppliers can be rewarded for implementing better forest management, instead of being inadvertently punished as sometimes happens now.

Wood for the future Ultimately, as populations and development increase, sustainably managed natural forests cannot meet the growing demand for wood

forestry’s most destructive practices

Director of the Program on Forest

products. “Natural forests alone are

and expand the area of consensus

Policy and Governance at the Yale

not able and should not be expected

in forest management. They also

School of Forestry and Environmental

to supply the world’s needs for wood

establish the tracking infrastructure

Studies, in an interview at the

and fiber,” says FSC. “More intensive

to support more extensive uptake of

Rio+20 conference. “Once you’ve got

production systems are needed for

certification in the future.

tracking in place ... all purchasers and


“If the tracking occurs, those doing

consumers are paying for the tracked

Plantations, though no substitute

legal harvesting benefit because

product through a legal verification

for natural forests in the global

the price actually goes up for their

stamp.” Under this scenario, Cashore

ecology, can offer a long-term solution

product. You weed out (supply from)

explained, consumers pay for any

for meeting the rising demand for

the worst practices,” said Ben Cashore,

increased cost that might come from

sustainably sourced wood. And plantations can be certified for responsible management of such issues as genetically modified organisms, pesticides, soil and water quality, biodiversity, and worker well-being. They can provide a fully renewable material that simultaneously sequesters carbon and reduces the greenhouse-gas emissions of construction, and they can help reconcile the need to increase the use of wood in building with the need to preserve natural forests. This article was written by Katherine Logan and originally appeared in GreenSource Magazine. The article can be found online at: features/other/2013/1303-timber-areweout-on-timber-are-weout-on.asp

24 | February 2014

February 2014 | 25

the source

From the forest and for the forest: The Södra Group Image © Södra

26 | February 2014



ödra is an economic association with a membership base of 51,000 forest owners in

southern Sweden. Its key function is to secure markets for its members’ forest products and contribute to the profitability of their forestry. In Södra’s world everything starts with the forest. The forest provides a constant supply of raw materials and is the essential requirement for Södra’s many different operations. Södra members own a total of 36,000 forest estates, representing more than half the privately owned forest in the region as well as a group of companies Image © Södra

that are successful in both Swedish and international markets. This gives them a market for their raw materials

commitment and foresight have

materials for the wood-gas generators

from the forest and at the same time

together created a successful and

that propelled cars, buses and other

provides the foundation for profitable

growing industrial group. The need

vehicles in wartime. When the war


to get a good price on the market

came to an end, oil was once again

for forest raw materials has been a

imported into Sweden. And now not

business areas: Södra Skog, Södra Cell,

major driving force ever since the

just for propelling vehicles - heating

Södra Timber and Södra Interiör. They

beginning in the 1920s. In 1926,

using oil became common and demand

purchase and process the members’

Smålands Skogsägareförening was

for firewood as a fuel reduced.

forest raw materials into pulp, sawn

formed through the merging of county

timber, interior wood products and

associations. This was to be the first

provide a sufficiently big market for

energy. As such, the group is a large

of a number of mergers and this trend

the increasing growth in the more

employer given that over 3,800 people

has continued and caused Södra to

and more professionally run forests.

work for the group companies, in areas

grow geographically. As recently as

Södra’s MD, Gösta Edström realized

that range from forestry management

on 1 January 2007, Bohuslän and

that it would be necessary to start

and environmental conservation

Dalsland became part of Södra.

their own pulp mills in order to create

Today, the Södra Group has four

to accounting, sales and product

Södra is usually seen as having its

The needs of the sawmills did not

a market for forest raw materials. He

development. In recent years Södra

beginnings in 1938, when Sydöstra

pushed through this investment in

has also become such a large producer

Sveriges Skogsägareföreningars

new industry, which is still Södra’s

of electricity that the Group now

Förbund was formed. At that

core today. For many years, he was

produces more electricity than it uses.

time Södra was also an economic

both the great visionary and the great

Timber Design & Technology learns

association, something that has been

implementer in Södra’s leadership.

more about the Södra Group.

important for its development. During

The pulp mills were located at

the Second World War, Södra played

Mönsterås, Mörrum and Värö. They

a significant role in Sweden’s energy

were inaugurated in 1959, 1962 and

supply. It was not just firewood for

1972. By then Södra had become

Södra’s history is the story of

heating houses that came from Södra’s

a successful forestry group with an

how individual forest owners with

forests. Södra also contributed raw

international market. Sales offices

A history of commitment and expansion

were built up in a number of countries. After a decline at the end of the 1970s and beginning of the 1980s, the government intervened and took over 40 percent of shares in the industrial section. By 1985, the situation had stabilized and Södra was able to redeem the government’s shareholding. Production in Södra’s industries was high in the 1990s and early 2000s, and profitability increased. Södra grew when forest owners from Skåne, Skaraborg, Bohuslän and Dalsland joined the association and a number of industries were acquired. Energy production and research began to take Image © Södra

on more importance towards the end

February 2014 | 27

the source

of the 2000s. Today, Södra is facing ever-increasing competition on the market, and finding new ways of using wood will pose a major challenge for the future.

Södra Skog: Wood acquisition and forestry services Södra Skog is the link between the members and the industry. Wood is purchased from members to satisfy the needs of Södra’s mills. Work is carried out within 19 forest operations areas, offering members forestry services, such as harvesting, soil preparation, planting, pre-commercial thinning, planning, certification and advisory services. Södra Skog is one of the leading companies in the wood market and the primary area of its business operations is in wood acquisition and harvesting. In 2012, 16 million m3fub of wood was purchased, just over half of which was sourced from members,

deliveries of raw materials correspond

producers of bleached sulphate

with spruce and pine emerging as

to the industry’s demand, which is

market pulp. In Sweden, the pulp is

the dominant species. The supply of

expected to increase for the entire

produced at pulp mills in Mönsterås,

pulpwood and biomass fuels was also

timber range in the years ahead.

Mörrum and Värö, with a total annual

favorable for virtually the entire year.

Södra works actively to improve its

capacity of 1.6 million tonnes. Its

To attain balance in the supply of saw

sapling material. The aim is to produce

focus is on pulp for use in tissue

logs, temporary market adjustments

healthier trees with higher growth

and speciality products, for which

were made. However, Södra Skog’s

rates and better quality, and future

demand is increasing. Customers are

forests adapted to climate changes.

primarily European producers of fine

A hardwood initiative is under way

paper, printing paper, tissue, speciality

covering the entire processing chain.

products and board. Textile pulp

Further, certification of member forest

has been manufactured in Mörrum

properties is an important tool in the

since 2011 and new pulp grades are

environmental programme. At the end

continuously under development.

In Södra’s world everything starts with the forest. The forest provides a constant supply of raw materials and is the essential requirement for Södra’s many different operations.

of 2012, 1.4 million hectares were

The development of new pulp

certified under FSC and 1.7 million

is a priority for the company. One

hectares were certified under PEFC.

of the results of this research is

Södra Cell: World-leading and energy efficient Södra Cell is one of the world’s leading

the composite material Durapulp, manufactured at Värö. It is biodegradable and can, in certain instances, replace plastics. Södra is also working actively on new application areas for cellulose fiber. The development of future products is carried out in close cooperation with researchers and other partners, at the same time as current pulp grades are improved. Södra Cell also offers its customers a range of value-added services through ‘Pulp Services’. This includes logistics, environment, IT, fixed-price agreements, technical cooperation in customer product development and market information. Moreover, Södra Cell commands a strong position as a supplier of green energy. Deliveries of

Image © Södra

28 | February 2014

district heating, electricity and biomass


Södra Skog is one of the leading companies in the wood market and the primary area of its business operations is in wood acquisition and harvesting

and its customers are mainly found in the building materials trade, building firms, home manufacturers and timber industries. The raw material primarily comprises sawn timber, mainly of redwood. The forest raw materials from members are used in the hardwood sawmills in Traryd and Djursdala, which have an annual capacity of 50,000 cubic meters. There

in the Centre for Timber Construction

is great interest in sawn and processed

and Housing (CBBT) programme, which

Swedish hardwood in both Sweden

encompasses the development of

and abroad given that hardwood has

timber as a building material, timber in

a distinct environmental profile that is

combination with other materials and

becoming increasingly important for

building systems.


Timber offers major advantages

The internal supply of raw

given that it is flexible, binds carbon

material combined with product

dioxide and requires relatively low

quality, delivery reliability and good

energy input. Despite the fact that

service are key components of the

economic difficulties in several

customer offering. New products

countries have slowed development,

are continuously developed and

Södra Timber has a long-term steadfast

launched. The focus on flooring

confidence in timber products as a

through acquisitions and a new surface

fuel are rising steadily. Enhancing

building material. The target is to

treatment line in Kallinge strengthens

energy efficiency and increasing

increase production to 1.7 million

sales to the building materials

energy deliveries have been assigned

cubic meters of sawn timber products,

trade and reduces the company’s

high priority and a decision was taken

while also expanding further

dependence on the mouldings market.

in 2012 to invest in a new lime kiln

processing in the form of surface

and pellet plant in Värö.

treatment, bar code labeling and


packaging manufacturing.

Given that its business is based on

Image © Södra

Södra Timber: Sawn timber for all construction purposes

the forest as a renewable resource,

Södra Timber produces and supplies

Södra Interiör: A broad and attractive product range

sawn timber products for the building

Södra Interiör is one of Scandinavia’s

natural part of its business model.

materials trade and the construction

leading manufacturers of interior

The commitment of members to their

industry. It is one of Sweden’s largest

wood products with production units

forests provides the foundation for the

sawmill companies, producing 1.4

in Sweden, Norway, Denmark and

industrial operations. The forest is of

million cubic meters of timber products

Lithuania. Its broad and attractive

major importance to both biological

in 2012. Production mainly comprises

range includes mouldings, panelling,

diversity and the climate. It absorbs

construction timber and other building

flooring, wood boards, poles and sawn

carbon dioxide, which counteracts

materials used in connection with

hardwood products. The company has

the greenhouse effect. More carbon

new construction projects, repairs and

a shared sales organization with Södra

dioxide is bound when forest growth

remodeling work.

Timber, enabling sales of a broader

exceeds the amount harvested, making

product range through a single channel

the forest a carbon sink. In the long

The company is customer oriented

Södra’s sustainability work is both a competitive advantage and a

and offers the market a high degree of service. Its strengths are high delivery reliability, a well-balanced finished goods inventory and a sales organization that is close to customers and shared with Södra Interiör. Customers can be found mainly in Sweden and the rest of Europe, North Africa, the Middle East, USA and Japan. Research is primarily concentrated on new products and processes in cooperation with research institutes and universities, including the Linnaeus University. The R&D work encompasses timber processing, product development, design and logistics. Södra Timber participates

Image © Södra

February 2014 | 29

the source

and comprehensive work mapping out Södra’s way forward, the company’s Board made a formal decision on a new group strategy - a collective way forward which will allow employees and owners together to face new challenges together and make the most of the opportunities offered by our changing world. Following a period in the early 2000s when the company achieved rapid growth and good profitability, Södra has seen a phase in which profits have been down and growth has stagnated. Changes such as a reduction in the allocation of electricity certificates and industry Image © Södra

restructuring will also affect Södra. A new collective strategy has been

Södra’s ambition is to go beyond

Södra Timber produces and supplies sawn timber products for the building materials trade and the construction industry

the demands of society in terms of reducing its impact on the

devised so that the company can adapt to new situations. The strategy entails that Södra must

environment. Emissions derive

become a more unified group - one

mainly from pulp production and

Södra. This will be done so that shared

transportation. Investments in new

resources can be used more effectively

technology and other measures have

and also to allow staff to work more

resulted in a gradual decrease in the

efficiently. A clearly unified Södra will

environmental footprint. Fossil-free

also reinforce the way in which the

production is a target for Södra’s

company is perceived by everyone

industries. Södra produces and delivers

else, thereby strengthening the Södra

term, it is best to manage the forest so

various forms of energy, including

brand. The strategy also focuses

that it grows well and to replace fossil

electricity, district heating and biomass

on growth in rapidly growing Asian

materials with wood-based products.

fuel. The raw material largely consists

markets, with a particular focus on

of biomass from the forest. Electricity

leveraging strengths across the board.

describes Södra’s ambitions to

is generated from the surplus energy

Processes and working methods must

contribute to addressing global

from the pulp mills, as well by Södra’s

be reviewed, in all respects and in all

challenges, such as the scarcity of

own wind power plants. Surplus

parts of the group, and Södra has to

resources and climate change. The

energy is also supplied in the form

derive the full benefit from the huge

policy emphasizes the company’s

of hot water to the district heating

investments that have already been

role in relation to corporate social

networks of several municipalities.

made. Lastly, Södra aims to become

responsibility. Sustainability activities

Södra also delivers considerable

even better at adding value for its

are pursued with the support of the

volumes of chips, pellets and peat to

customers. Among other aims, the

management system that is based

heating plants and others.

company has to move from concept

A new Sustainability Policy

on ISO 9001 for quality, ISO 14001 for the environment and ISO 50001

Future strategy

for energy and traceability of forest

After a number of months of intensive

to new product more quickly and give customers access to both excellent products and outstanding expertise.

raw materials. Södra also promotes responsible forest management using site-adapted methods that protect the forest’s ecosystem services. Biodiversity should be preserved as should the natural functions and production capacity of the forest land and consideration must also be shown to cultural environments and outdoor life. Certification represents the backbone of sustainability activities and Södra works with both of the leading forest certification systems FSC and PEFC. According to the group, 72 percent of the member area was PEFC certified and 58 percent was FSC certified at the end of 2012.

30 | February 2014

Image © Södra

February 2014 | 31

design & dĂŠcor

32 | February 2014

design & dĂŠcor

American white oak brings serenity to the Chapel of Saint Albert the Great New chapel is a peaceful and warm structure that brings students, staff and local residents together Image Š Chris Humphreys

February 2014 | 33

design & décor


he Chapel of Saint Albert the

source ‘a beautiful looking timber that

Great, which has been serving

is stable and has an excellent color

students and staff, and the

and grain,’ according to Stuart Allan

wider community since 1931, is

from Simpson & Brown Architects.

situated on George Square at the

American white oak was chosen for

University of Edinburgh. The chapel,

the ceiling cladding over the altar and

designed by Simpson & Brown

sanctuary spaces while four tree-like

Architects was completed in late

Corten Steel columns support the

2012 and aims to provide a modern

ceiling. Moreover, the timber has a

space for worship but also to increase

natural fire resistance, which was

capacity and improve accessibility. A

significantly important given that

new access was created from Middle

the entire interior of the church is

Meadow Walk so the chapel is now a

white oak. It also meets acoustics

feature for the many people that walk

requirements as the oak linings

along this popular route.

prevent any issues with reverberation.

The choice of materials was an

The timber not only meets all the

important factor in the design of the

aesthetic and technical requirements

building. Joinery manufacturer Sandy

but it has also created a distinct

Bruce from SK Bruce Joinery helped

atmosphere. “The smell of oak

Image © Chris Humphreys

34 | February 2014

American white oak was chosen for the ceiling cladding over the altar and sanctuary spaces while four tree-like Corten Steel columns support the ceiling American white oak (Quercus spp.)` American white oak has a creamy colored sapwood and a light to dark brown heartwood. White oak is mostly straight grained with a medium to coarse texture, with longer rays than red oak, producing a distinctive and attractive grain pattern. American white oak is widely available and is a popular choice in export markets around the world for many furniture, flooring and joinery manufacturers due to its color consistency and the high volume of square edged lumber production, and veneer availability. The wood is hard and heavy, with medium bending and crushing strength. It is low in stiffness, but very good in steam bending. To be used externally without preservation a timber has to have a minimum durability rating of Class 3, moderately durable. American white oak meets these requirements. As with all timber, if sapwood is present then preservative treatment will be required.

design & décor

Image © Chris Humphreys

as you enter the chapel was not something envisaged during design stages but is actually now considered very important to the experience,” says Stuart Allan. Deep, angled window reveals allow natural light to gently enter the space, which is

Image © Chris Humphreys

characterized by the warmth of the timber pews and the beautifully crafted timber ceiling, which extends

are formed within this wall to allow

outdoors, beyond the west window. A

light in and also to maintain the focus

sedum roof further melds the building

towards the sanctuary, providing

to the garden.

oblique views of the garden. A

A thick masonry wall, constructed

combination of clerestory glazing,

out of large clay blocks clad with

ventilator windows and a light well

sandstone, interprets the historic

with opening roof lights provide both

boundary between the townhouses

natural light and ventilation. Daylight

and provides a solid mass and weight

is accentuated by mirrors and filtered

to the building form. Angled windows

through continuous oak slats along

The smell of oak as you enter the chapel was not something envisaged during design stages but is actually now considered very important to the experience the length of the chapel. The west wall behind the sanctuary is glazed and connects the chapel with the garden and its changing seasons, playing an important part in the worship calendar. The external finish on the roof is sedum, again connecting the building to its garden setting, and minimizing its visual impact from above. The new chapel provides a unique and beautifully designed space for peace, reflection and worship. The project won a RIAS Award for Best Gathering Place 2013, a RIBA Award and was shortlisted for the 2013 RIAS Andrew Doolan Awards. The chapel is open all day and can be accessed from George Square Lane, which runs

Image © Chris Humphreys

parallel to Middle Meadow Walk.

February 2014 | 35


Baillie Lumber: A leading manufacturer, distributor and exporter of hardwood lumber Leading player supplies a comprehensive range of North American and Tropical hardwoods


aillie Lumber is one of North

mills and suppliers in the U.S. and

America’s largest hardwood

internationally, which supplement

lumber manufacturers,

its own hardwood manufacturing

distributors and exporters. Founded

capabilities thereby giving the

in 1923, the company has grown from

company a breadth of specie

a regional supplier of North American

availability unmatched by other

hardwoods to an international

hardwood manufacturers.

hardwood manufacturer that can

Participating in all of the major

representatives, some of whom have

ship hardwood lumber to any region

markets around the world and

over 25 years of experience in the

of the world. Today, Baillie is a

serving customers in various

industry. Timber Design & Technology

leading provider of hardwood logs,

countries throughout Europe, the

takes a closer look at Baillie Lumber.

hardwood lumber and proprietary

Middle East and Asia, Baillie is able

grade hardwood lumber products

to offer customers a range of North

Baillie Solutions

with hardwood manufacturing

American and Tropical hardwoods.

As one of North America’s premier

facilities that are spread north to

The main species that the company

hardwood lumber suppliers,

south in the eastern United States.

currently supplies includes white

Baillie is a full-service lumber

The company owns and operates

oak, red oak, hard maple, soft maple,

supplier involved in manufacturing,

several sawmills and concentration

walnut, cherry, ash, poplar, African

distribution, importing and exporting

yards, which are conveniently located

mahogany, genuine mahogany, and

of hardwood logs, lumber or lumber

near the principal North American

sapele. In addition, the company has

products. Aiming to offer value-added

shipping routes and seaports. In

established relationships with local

services, the company provides

addition, Baillie also maintains

and regional importers and agents,

customers not only with the lumber

relationships with several partner

which have been driven by its sales

strips they require sorted by length,

36 | February 2014


The main species that the company currently supplies includes white oak, red oak, hard maple, soft maple, walnut, cherry, ash, poplar, African mahogany, genuine mahogany, and sapele solutions that help its customers’ business succeed. The company is able to offer special width, length, color or grade sorts; tailored delivery schedules; and volumes of hardwood lumber in standard grades. The objective is to provide solutions that target two goals: increasing yields and decreasing costs for customers.

Environmental Credentials Baillie Lumber is FSC Certified. Moreover, Baillie conducts its business in accordance with sound environmental practices that emphasize sustainable forest management. Currently, Baillie and its partners rely primarily on private landowners who own 57 percent of the timberland in the United States to supply its facilities with raw materials. Most of these lands are intensively managed by professional foresters who practice sustainable forest management. As such, in all of Image © Baillie Lumber

Baillie’s hardwood forests, sustainable forest management has resulted in

across the U.S. in addition to all the

nearly twice as much new hardwood

major species from Africa, Asia and

growth than is removed through

South America. The company has an


international procurement team that

Baillie’s commitment to sustainable

has expertise in locating and selecting

forest management also means that

the best hardwoods from around

harvest levels should not exceed

the world, which are then available

what the forest grows and should

width, grade or color but also the

for shipment directly from their

not degrade future growth capability.

option to rip and surface lumber and

country of origin, or through Baillie’s

Each of its sawmill locations has a

strips to their exact specifications.

U.S. manufacturing and distribution

Certified Forester® as part of its staff

In addition, Baillie Lumber’s ‘Custom

locations. Baillie also purchases

who is board certified by the Society

Lumber Solutions’ program is a no

hardwood veneer logs and saw logs

of American Foresters. In addition,

obligation review of a customers’

from loggers and landowners. The

much of Baillie’s lumber comes

existing production process. The

company has developed lumber and

from the Appalachian Hardwood

company utilizes a 5-step evaluation

log markets throughout the United

Forest, a region that the U.S. Forest

process designed to create a unique

States and is able to offer loggers and

Service has verified as benefiting

and customized lumber solution

landowners the best possible price for

from sustainable forest management.

to meet the customers’ specific

their logs.

Baillie also actively supports many

Image © Baillie Lumber

production needs.

Hardwood Lumber and Logs

Why Baillie?

state and national forestry trade associations, forestry groups, colleges

As one of America’s premier

and universities, and forest landowner

Baillie is able to supply both

hardwood lumber companies, Baillie

groups dedicated to the advancement

domestic species from the forests

aims to provide hardwood lumber

of sustainable forest management.

February 2014 | 37


What’s in a name? O

ne species of timber can

widely available native hardwoods

Pearce said the “Pacific Jarrah” title

often have multiple names,

are traded as Tasmanian oak (also

is misleading: “Our objection really is

while others may have been

mountain ash) and Victorian ash,

the use of the name; jarrah’s a West

prescribed names, which actually

while neither of these is even

Australian word, a West Australian

belong to entirely different species.

remotely related to its namesake and

timber, you don’t find jarrah

We take a look at some examples and

both are eucalypts (Eucalyptus spp.).

anywhere but in Western Australia,”

ask whether this really matters or not.

There is some irony here, as in an

he said. “By calling it Pacific Jarrah

ABC News article posted on 13th July

the people who are promoting it

tulipwood (Liriodendron tulipifera) is

2010, the Western Australian timber

are trying to pretend it’s like a

known almost exclusively as yellow

industry warned consumers to be

jarrah that’s grown on the eastern

poplar, while botanically, it bears no

wary of a South American hardwood

seaboard.” So, while quick to defend

relation to poplar (Populus spp.) at

being falsely sold as a type of jarrah

the uniqueness of a native Australia

all. It was a new species to the first

(Eucalyptus marginata). The Forest

hardwood on the one hand, the

European settlers and so, rather than

Industries Federation of Western

Australian timber industry is happy to

invent something new, they decided

Australia said the Queensland based

go on selling other eucalypts as “oak”

to name it after a European tree to

company in question was selling

and “ash”. However, like in America,

which it bore some resemblance. In a

red-coloured hardwood as “Pacific

it is understandable why these trade

similar way, two of Australia’s most

Jarrah”. The Executive Director Bob

names have developed, as, in both

In the United States, American

38 | February 2014


This issue is not unique to America and Australia and there are many instances of misnaming of hardwood species all over the world of “Malaysian oak� a little over a decade ago, which was to become the new marketing name for rubberwood (Hevea brasiliensis) in Europe. A more successful example of an adopted marketing name is South American cherry, which is actually a Nothofagus or Antarctic beech species, commonly known as lenga. Then there are the African species, some of which have five or six local names, depending on which country or area they are sourced from. These are not marketing names, but merely names by which they have come to be known in the local language. A good example of this is wawa from Ghana (Triplochiton scleroxylon), which is also known as obeche in Nigeria, samba in Ivory Coast and ayous in Cameroon. There are also tree genera, which include numerous important and similar commercial timber species. One such example is the genus Shorea, which comprises some 196 or so mainly rainforest trees native to Southeast Asia. Many economically important species belong to the genus and these are sold under numerous names, including meranti, lauan or luan, seraya, balau, bangkirai and Image Š DANZER

Philippine mahogany. However, a

cases, the appearance of the tree or the wood has some resemblance to its adopted name. The first sawmills in America and Australia would have found it easier (and more commercially-savvy) to prescribe familiar and widely accepted names to these timbers than to create entirely new ones. This issue is not unique to America and Australia and there are many instances of misnaming of hardwood species all over the world. Some of these names have stuck and are commonly accepted, while some attempts at re-branding have stretched the imagination a little too far. One such case was the emergence

February 2014 | 39


Image © AHEC

Image © AHEC

Issues do arise, however, when the timber supplier quotes for a particular species and then tries to dupe his buyer by supplying something altogether different (and inferior), yet broadly similar in appearance number of Shorea species are often sold together as, simply, “meranti” or

commercial purposes. Issues do arise, however, when the

timber the same customers were used to receiving from Malaysia. Perhaps the naming of timber

“mixed light hardwood”. This is not a

timber supplier quotes for a particular

problem if the end use of the timber

species and then tries to dupe his

species for commercial purposes is

does not require precise calculations

buyer by supplying something

not that important, as long as both

based upon the timber’s physical

altogether different (and inferior),

buyer and seller have a mutual

properties. Similarly, numerous

yet broadly similar in appearance.

understanding. Similarly, perhaps

softwood species are often grouped

Recently in the UAE, okoume from

there is no real harm in prescribing

together and sold as SPF (spruce-

Gabon (Aucoumea klaineana) was

alternative names to timber species

pine-fir). Because they are similar in

supplied to a number of unsuspecting

as a means of bolstering their

appearance and structural properties

customers as “meranti”. To the

marketability - provided they are

and because they are often harvested

untrained eye okoume could pass as a

not too far-fetched. Whatever the

from the same areas, it just makes

Shorea species, but when machined it

consensus, what is most important is

sense to bundle them together for

was found to be much softer than the

that the buyer is fully aware.

40 | February 2014

Where Wood Grows Into Dreams India’s largest timber engineering company with over 250 successful projects completed around India

At Ritikaawood we believe in being your complete solution for all things timber. We provide you with European quality, factory finished products at Indian prices and our products come with a 50 year warranty on our timber and a 5 year warranty on our lacquer coatings. We ensure that our products are water and termite proof and have dimensional stability. We also believe in ensuring that our products are responsibly sourced from sustainably managed forests without any toxins added.

E: | T: +91 22 2655 9721 | 2014 +91| 22 2655 9722 February



GlaxoSmithKline building wins award for ‘Innovation in Architecture’ A wooden building with an unparalleled signature in Québec 42 | February 2014


he new administrative building for GlaxoSmithKline was opened in 2011 and is

located in the Quebec Metro High Tech Park, opposite the company’s vaccine production facility. Winner of the ‘Innovation in Architecture’ award at the Royal Architectural Institute of Canada’s annual Awards of Excellence, the project was designed by Coarchitecture. The new building, in addition to offering an innovative and contemporary office space, is also notable for its sustainable practices. The green elements of the building include an FSC-certified timber frame, geothermal heating and cooling, and a south-facing atrium with a doubleskinned facade. A multi-disciplinary team from Coarchitecture including building


cooling system was also chosen for its energy performance, comfort, and ability to harmoniously integrate with the wood structure. The structure is made of a complex assembly of glulam Nordic Lam beams and columns, all of which are FSCcertified and come in various shapes and dimensions. The most spectacular columns in the atrium and along the south side have a cylindrical shape with a variable diameter - larger at the center than at the ends. Along the facade, the columns are inclined at 45 degrees and supported in an ‘A’ shape, while in the upper section they form a large ‘X, which is clearly visible from the outside through the glass wall. In order to ensure the curvature of the roof, rectangular dimension beams (137 x 457 mm) curve in one direction and then in the other. As for the main beams, they are larger with proportions of 184 x 502 mm. Inside, the most striking feature is certainly the vast atrium at the entrance of the building. Overhung by a large mezzanine, this space is open to the full height of the building. The ubiquitous presence of wood composes a sumptuous setting bathed in natural light. Work areas have no closed offices. Employees meet in an open space, installed at long tables. To isolate, they can go to one of the twelve ‘bubbles’ (closed workrooms) appointed for this purpose or avail of the meeting rooms and conference facilities. Further, the beauty of the building has been enhanced by a Image © Stéphane Groleau

landscaped garden, which surrounds the entire building. All work and relaxation areas

science professionals and a

reduce glare from the morning and

mechanical engineer worked on the

evening sun. Moreover, the north side

have natural light and views to

project right from the competition

has fewer windows, which increases

the outside. A geothermal heating

stage of the design development. As

insulation of the building and

and cooling system composed of a

such, this process has resulted in an

prevents heat loss. As a result, the

radiant heating floor and cooling

innovative building that demonstrates

building is able to reap the maximum

beams suspended without convection,

synergies between architecture,

benefits of natural light.

ensures occupant comfort while

A wood structure was chosen

providing an energy saving of about

systems and Smart Working

for its environmental and aesthetic

55 percent compared to conventional

Environment solutions.

qualities. Visible through the glass

equipment. According to the design

façade, the triangulated frame serves

team, radiant floors circulate warm

towards the east and west, with

as bracing as well as supporting

water to provide heat, while a coolant

a glass facade in the south. It

horizontal, vertical and seismic loads.

flows through chilled beams to reduce

incorporates a double-skinned

The cylindrical members are tapered

the temperature when it is too warm.

envelope, which in conjunction

for an elegant effect, a first for the

As far as Coarchitecture can tell, this

with the natural ventilation, aids in

manufacturer. The use of wood for

is the only geothermal system of its

minimizing heat gains and maintaining

almost all structural components

kind in Quebec. The overall goal of

a comfortable environment inside.

results in a building that is practically

the project was to reduce its impact

In addition, the eastern and western

carbon-neutral when sequestration

on the environment while increasing

facade of the building has been made

is taken into account. In addition,

creativity and productivity.

using translucent metal panels, which

an entirely geothermal heating and

structure, electrical-mechanical

The building has an orientation

With all energy saving measures

February 2014 | 43


introduced in the construction, the total energy expenditure of the building represents a gain of about 55 percent when compared to the reference building of the National Energy Code of Canada for Buildings. As for fire protection, the entire structure provides a fire resistance of 45 minutes, as required by the Building Code. Certified ‘LEED Gold’, the project has been deemed carbon neutral for its implementation; the building itself is carbon neutral for the duration of its life, in large part thanks to the choice of wood. The wood has sequestered 460 tons of CO2, while the whole construction generated emissions of 545 tons. The deficit of less than 100 tons has been offset through the purchase of credits on the international carbon market. According to the jury at the 2013 Image © Stéphane Groleau

RAIC Awards of Excellence, there was a theme that connected all three projects recognized for ‘Innovation

technical strategies and excellence

in Architecture’. Each demonstrated a

in architectural design. Displaying

high level of architectural resolution that integrates thoughtful aesthetic design with technical innovations. The projects displayed innovation at all levels of the design, from poetic concepts through to technical construction details, and are built expressions of thoughtful and wellarticulated strategies of innovative design processes.

The use of wood for, almost all structural components, results in a building that is practically, carbon-neutral when sequestration, is taken into account

a bold and clear design strategy by an integrated design team utilizing the best of current building design approaches and technologies, the jury felt that the technical design solutions are both comprehensive and multifaceted. In short, the project team has created an office workplace that would be a highly desirable environment in which to work, and the building is highly readable in

In the case of the GlaxoSmithKline building, it demonstrated a high

its spatial and building-systems

level of design integration of current


Project Details Project: GlaxoSmithKline Headquarters Client: GlaxoSmithKline Inc. Location: Quebec, Canada Architects: Coarchitecture Project Area: 37,000 sqm Project Year: 2011 Photographs: Stéphane Groleau Image © Stéphane Groleau

44 | February 2014




Visually handsome and naturally light-toned, Western Helmlock is an ideal wood for modern motifs. It has excellent fastenerholding properties: nails, screws or glue. Often used in construction, Western Hemlock is also an outstanding wood for mouldings, interior woodworking and furniture.

American Softwoods is your free connection to America’s softwood producers and distributors. For more information on Western Hemlock and America’s other softwoods, view us online at:


American Softwoods represents: APA–The Engineered Wood Association Southern Forest Products Association Softwood Export Council

February 2014 | 45

wood works

The iTree by KMKG Studio: Nature’s soothing music T

Image © KMKG Studio

took place in Graz, Austria in 2006.

he iTree is a top-quality iPhone

believed that good design is based

and iPod docking station made

on experience - it is personal, it has

out of a simple tree trunk,

a ‘Heimat’ (‘home’) and has as little

an iPod of the 1st generation and

which is hollowed out using a special

design as possible. Moreover, the

attached some low-fi speakers to it.

technique and specialized tools,

iTree relies on one of KMKG’s design

The project aimed to highlight the

and then expertly proportioned to

principles - namely that good design

different life cycle of things. On the

produce optimum sound quality.

is also about the people behind

one hand, there was an iPod, which

Designers KMKG co-operated

the project. According to KMKG,

was considered old and outdated

with leading European speaker-

the energy and experience of the

after 2 years, and on the other hand,

builder Trenner & Friedl to produce

participating people and the right

there was this beautiful 80-year-

outstanding sound design. With

timing resulted in the development

old tree trunk. Following significant

special speakers hidden at the back

of the best possible speaker system

interest at the show, the studio got

for a minimal look, the iTree uses

made out of a simple tree trunk. The

into contact with the carpentry outfit

the hollowed-out tree as a resonant

development of the iTree can be

- Lenz - who offered to handcraft a

body and the wall as a reflector. In

traced back to an early prototype that

proper iTree. Initially, it seemed to be

short, the wood performs like a piano

was developed for an art show, which

an unreasonable project, but with the

KMKG combined a tree trunk with

or violin, creating a voluminous yet defined acoustic spatial experience. Compatible with any iPhone, iPod docking station, WLAN stream unit or CD player, it can even be fitted out with a turntable. The designers of the iTree

With special speakers hidden at the back for a minimal look, the iTree uses the hollowedout tree as a resonant body and the wall as a reflector Image © KMKG Studio

46 | February 2014

wood works

Each iTree has a story of its own. The story begins with the meticulous selection of a suitable tree trunk. involvement of Trenner & Friedl, the leading European speaker builders and sound designers, the project began to take shape. After one year of research and prototyping, the iTree was ready for the market. According to KMKG, each iTree is unique - customers choose the wood, the length and the built-in technology. Image © KMKG Studio

They can even take a ride through the forest and pick out their own tree. The iTree is then made by hand

can select from a variety of tree trunk

150 seats, for example in restaurants,

in the ‘Steirische Vulkanland’ region

lengths beginning from 250 cm up to

foyers, lounges and boutiques.

of southern Austria by carpenters

approx. 400 cm.

‘Tischlerei Lenz’, keeping the iTree

With regard to the installation

Each iTree contains a speaker

options of the iTree, KMKG offers

local. There are currently three types

system developed by Trenner & Friedl,

its clients a variety of floor stands,

of iTree - cherry, poplar and spruce -

which by default, has a 30-pin Apple

console stands and wall brackets.

however, almost any kind of wood can

docking station. A high-quality digital-

The tree trunk is configured for all 3

be used.

analog converter captures the sound

different installation options and the

coming from an iPod, iPad or iPhone

client is free to choose between the

The story begins with the meticulous

in order to obtain the best possible

options at pleasure. When choosing

selection of a suitable tree trunk. As

sound from the digital files. Moreover,

the wall brackets, consideration

such, the company attaches special

with regard to the technology, the

should be given to the fact that the

importance to the experience of the

client can choose between a built-in

tree trunk, depending on the type of

carpentry, which over the last few

and an external amplifier system.

wood and size at a length of 250 cm,

decades has concentrated on the

Both systems are optional. There is

weighs on average up to 80 kg.

building of speakers and has been

also the possibility to connect the

able to support in the development

iTree to a conventional or already

of the iTree leveraging their expertise

existing amplifier. KMKG recommends

and knowledge. Following this, the

the built-in amplifier version, which

client chooses the required length of

is equipped with a Sonos streaming

the tree trunk, as well as the type of

system, specifically for use in private

wood, the technical equipment und

rooms. The external amplifier version

the final installation option. Clients

is able to play music in rooms of up to

Each iTree has a story of its own.

Technical details Dimensions Width: 200 up to 400 cm Diameter: Starting at 35 cm Sound by Trenner & Friedl Bandwith: (-3db) 45Hz - 40.000Hz Impedance nominal: 4 ohm Sensitivity: (2.83 V /m) 88db using finest paper cones Wood: Currently available: Cherry, Poplar and Spruce Compatibility: iTree is compatible with any Apple iPod, iPhone or iPad using the Apple dock connector

Image © KMKG Studio

February 2014 | 47


The sixth edition of the ‘Wood News Seminar’ will also be held on February 22, 2014. At this seminar, a variety

Top Industry

Exhibitions coming up This season

of Indian and international speakers will enlighten the audience with presentations about new products/materials on the market, enhanced by ample networking activities. Approximately 100 to 150 delegates are expected, including manufacturers of furniture and other wood-based products, timber importers and dealers, interior designers and architects. The seminar is being organized in partnership with several major industry associations like the Association of Furniture Manufacturers and Traders (AFMT), the Indian Institute of Architects (IIA), the Indian Institute of Interior Designers (IIID), and the Timber Merchant Association (TMA) amongst others.


Date: 21 - 25 February Venue: Bangalore International Exhibition Center Location: Bangalore, India WEBSITE:

WMF 2014

Image © PDA Trade Fairs

The eight edition of INDIAWOOD, the largest trade fair outside of Europe and the USA, for woodworking machinery, tools, accessories and raw materials will be held from February 21 - 25, 2014 in Bangalore, India. According to the organizers, the event is expected to attract around 600 exhibitors from more than 40 countries and approximately 40,000 visitors from all over the world. On display at the show will be woodworking solutions, machineries, materials

Launched in 1986, the 15th International Exhibition on

and components, all of which will be broadly categorized

Woodworking Machinery and Furniture Manufacturing

as either machinery or non-machinery. Held every two

Equipment (WMF) is a must-visit event for woodworking

years, the event brings together market leaders from the

machinery and furniture manufacturers. Held every

woodworking sector to participate in a unique international

two years, the show will feature more than 600 leading

display of competence.

exhibitors and will aim to attract over 30,000 buyers

INDIAWOOD is one of the world’s largest and Asia’s

from China and overseas. This year, the International

biggest sourcing platform for furniture manufacturers, wood

Exhibition on Woodworking Machinery Supplies and

based handicraft manufacturers, saw millers, craftsmen,

Accessories (WMA) will debut at WMF 2014. Also running

woodworking professionals, architects and interior designers

concurrently with WMF will be the Beijing International

in the region. Significantly, for exhibitors, the show offers

Exhibition on Green Wooden Architecture and Eco-friendly

an important platform to target furniture manufacturers;

Home Furnishing and The 3rd China (Beijing) International

interior decorators; architects & builders; saw millers; timber

Exhibition on Furniture, Home Fashion & Decorations. The

importers; timber merchants; wood workers; hardware

4 concurrent exhibitions aim to connect the entire industry

distributors / dealers / manufacturers; plywood & particle

and enhance resource integration along the chain.

board manufacturers; craftsmen; manufacturers of wood-

The only woodworking machinery fair in China

based articles; experts from research institutes; forestry

supported by EUMABOIS and VDMA, the newly launched

officials; and government officers, amongst others.

‘Automation & CNC Machinery Zone’ at WMF 2014 will

48 | February 2014


showcase the world’s most advanced precision CNC

Export Furniture Exhibition

machining equipment and technology, providing practical solutions for manufacturing upgrade and transformation. In addition, an exciting and diverse series of events will also be held throughout the show period. Woodworking machinery experts and renowned furniture designer will present latest industry topics such as automated production, new panel board technologies, furniture trends and green building. As such, both exhibitors and quality buyers will be presented with unparalleled opportunities to foster discussions and explore business opportunities. Date: 25 - 28 February Venue: China International Exhibition Center (CIEC) Location: Beijing, China WEBSITE:

Malaysian International Furniture Fair The 10th edition of the Export Furniture Exhibition (EFE) The Malaysian International Furniture Fair (MIFF), an

is set to make its debut at the Kuala Lumpur Convention

export-oriented furniture trade show held annually in Kuala

Center, Malaysia’s leading convention facility, from March 5

Lumpur, Malaysia, celebrates its 20th anniversary in 2014.

- 8, 2014. Following the success of last year’s edition, which

A global leading trade show approved by UFI, the Global

attracted more than 8,500 buyers from across the globe,

Association for Exhibition Industry, MIFF welcomes over

including various trade delegations and buying mission

6,000 quality buyers from over 140 countries every year.

groups, the show will offer visitors the opportunity to see

However, in recent years, the fair has drawn more and more

an array of unique design breakthroughs and the latest

influential buyers who purchase in bulk on the spot.

trends and witness firsthand the high quality of Malaysian

Held annually since 1995, MIFF has nurtured invaluable partnerships between thousands of buyers and furniture

workmanship through the products on display. A trade platform by the industry for the industry,

makers across the globe. According to the organizers, the

EFE is a unique and ideal trading place where numerous

highlights of MIFF 2014 will include the highly popular

opportunities, market expansion and business networking

Buyers’ Night, an evening of colorful entertainment and

are readily available for all. As such, more than 200

dining slated for March 5, as well as the MIFF Furniture

exhibitors and 10,000 buyers and visitors are expected

Design Competition for young talent. Also a big draw is

to converge at the venue in search of business. According

the Prize Presentation Ceremony on March 6 where the

to the organizers, the event is not only a platform to meet

winners of the MIFF Furniture Design Competition as well as

with furniture business manufacturers from all throughout

furniture excellence and best booth display awards will be

Malaysia and the region, but also a one-stop show for


furniture professionals to find new products, meet suppliers and build partnerships with leading industry players.

Date: 5 - 8 March Venue: Kuala Lumpur Convention Center (KLCC) Location: Kuala Lumpur, Malaysia WEBSITE:

LAS EXPO The LAS-EXPO (Timber Industry & Forest Resources Management Fair) trade fair is a meeting place of specialists - wood processing industry insiders and foresters - given that the two sectors closely cooperate in wood material acquisition and processing. The show Date: 4 - 8 March Venue: Putra World Trade Center and MATRADE Exhibition and Convention Center Location: Kuala Lumpur, Malaysia WEBSITE:

provides an opportunity to become familiar with the latest wood-industry developments and is a showcase for specialized companies to display tools and equipment for wood transport and processing, pesticides and insecticides dedicated to forest protection as well as advanced IT systems.

February 2014 | 49


Held under the patronage of the General Directorate of

to show the powerful woodworking industry of the nation.

the State Forests National Forest Holding in Warsaw and

As such, the four-day event will highlight the trademark of

the Association of Forest Entrepreneurs in Gołuchów, the

Vietnam’s furniture production - high quality products at

last edition of the show was complemented by a diversity

competitive prices - and also provide visitors with numerous

of dynamic presentations of equipment as well as business

opportunities to meet all their sourcing needs.

sector meetings, workshops and conferences. Given the

According to the organizers, the exhibitor profile of

positive response to the show in 2013, the organizers are

the show primarily includes furniture manufacturers (81

confident of similar success this year.

percent), wood materials (9 percent), and handicrafts & home accessories (10 percent). The show is being organized by the Handicraft & Wood Industry Association of Ho Chi Minh City (HAWA), which has a mission to strengthen co-operation amongst members as well as to establish international relationships to help exports. With over 80 percent of its members engaged in the export of furniture & handicrafts, HAWA has successfully launched and organized the Vietnam International Furniture & Home Accessories Fair on an annual basis since 2008 providing a venue for both buyers and sellers to make valuable connections.

Date: 11 - 14 March Venue: Saigon Exhibition and Convention Center (SECC) Location: Ho Chi Minh City, Vietnam WEBSITE:

Date: 7 - 9 March Venue: Kielce Trade Fairs Congress Center Location: Kielce, Poland WEBSITE:

International Famous Furniture Fair (3F)

Vietnam International Furniture & Home Accessories Fair (VIFA)

The International Famous Furniture Fair (Dongguan), commonly known as 3F, is a leading furniture fair that is held twice a year. Jointly organized by Dongguan City Government, Houjie Town Government, Dongguan Famous Furniture Association, International Furniture and The 7th Vietnam International Furniture and Home

Decoration (Hong Kong) Association and Guangdong Modern

Accessories Fair (VIFA 2014) is one of the most well-known

International Exhibition Center, the show will be held in

export furniture fairs in Vietnam and South East Asia. Held

March and September this year. Held concurrently with two

annually at the Saigon Exhibition and Convention Center

other exhibitions, the show attracts over 985 exhibitors

(SECC), the next edition is scheduled to run from March 11 -

from 10 countries who gather in Houjie and display their

14, 2014, and will showcase a wide selection of indoor and

latest products in 11 exhibition halls covering 250,000 sqm.

outdoor furniture as well as a vast range of handicraft and

As such, 3F along with the International Famous Furniture

home accessories. Given that Vietnam has become ASEAN’s

Woodworking Machinery & Material Fair and Dongguan

leading furniture exporter, the main focus of VIFA 2014 is

Home Furnishings Fair touch every essential category

50 | February 2014


in the home furnishings/décor marketplace, including

Bois & Habitat

bedroom furniture, living room furniture, upholstery, wall décor, decorative accessories, lightings, textile as well as woodworking machinery and materials. Held right in the center of China’s furniture industry, 3F is the only furniture event in China supported by the Ministry of Commerce of China and Hong Kong Trade Development Council and is also the only furniture exhibition in China that has been approved by UFI. With 70 percent of the leading furniture manufacturers in Mainland China, Hong Kong and Taiwan as exhibitors, 3F is regarded as the ‘representative furniture fair’ in China. The exhibitor profile includes suppliers of furniture, woodworking machinery,

The first trade fair where the general public, professionals

furniture accessories and components, lighting, home

(manufacturers, builders, architects, engineering and design

accessories, items for the home, carpets and home textiles.

firms) and officials (local and regional) could meet and

Moreover, trade professionals involved with furniture and

discuss the subject of building and renovating in wood,

furnishing retail and wholesale trade, furniture importers

Bois & Habitat aims to set the benchmark for construction,

and exporters, interior designers, architects, joiners,

renovation and interior and exterior decoration in wood.

carpenters, and interior decorators visit the show.

With over 250 specialized exhibitors from Belgium, France, Luxembourg and elsewhere covering an area of 12,000 sqm

Date: 16 - 20 March Venue: Guangdong Modern International Exhibition Center Location: Houjie, Dongguan, China WEBSITE:

and around 40,000 visitors, the show has, in the span of a decade, become Europe’s biggest fair devoted to building and renovating in wood. Though wood construction has definitely established its credentials these days, nevertheless, as with other building

ZOW Istanbul

materials, construction, renovation or interior or exterior decoration in wood should not be improvised. As such, the show focuses on addressing questions such as - which types of wood to choose and for which purposes, what are the

Building on the success of the last edition, the organizers

correct techniques to use, what is the role of the architect,

of ZOW Istanbul have listened to the majority of exhibitors

where to find specialized contractors, etc. In addition, the

and decided to align the dates of the 2014 event with the

show also focuses on new forms of energy in line with the

development cycles of the furniture and interior design

concept of sustainable construction, a cause that has been

industries. As a result, ZOW Istanbul 2014 will be held at

championed by Bois & Habitat from the outset.

the CNR Expo Center from March 20 - 23. The Annual Fair for Components and Accessories for Furniture and Interior Design is held in Turkey on account of the fact that Turkey is ranked as a top producing country for the furniture components industry and Turkish manufacturers are looking

Date: 21 - 24 March Venue: Namur Expo Location: Namur, Belgiun WEBSITE:

increasingly to exports to fuel their continued growth. As such the show has proven to be a unique, and unmatched, business platform for Turkish and regional manufacturers.

MEBEL 2014 The 40th edition of MEBEL - the International Fair for Furniture, Household and Social Buildings Equipment, Manufacturing Supplies and Furniture Industry Machinery - will be held from March 25 - 30, 2014 at the Congress Center in Skopje, Macedonia. The show, which will cover an area of 16,000 sqm, is expected to attract over 60,000 trade visitors on account of the 400 international exhibitors from 20 countries who have confirmed their participation at the event. The exhibitor profile includes leading players involved in furniture, kitchens, bath fittings, lighting, floors and wall decorations, upholstery, garden furniture and accessories for gardens, as well as the latest machinery and equipment for wood processing.

Date: 20 - 23 March Venue: CNR Expo Center Location: Istanbul, Turkey WEBSITE:

Date: 25 - 30 March Venue: Congress Center Location: Skopje, Macedonia WEBSITE:

February 2014 | 51






DOMOTEX asia/CHINAFLOOR is the largest international

retailer, franchise dealer, architect/designer, contractor/

flooring trade exhibition in the Asia-Pacific region, and the

project manager, real estate developer, owner, government

second largest in the world. According to the organizers,

official, association, and manufacturer. The show celebrates

1,122 exhibitors participated in the show last year, filling

its 16th anniversary this year and will feature new or

the Shanghai New International Exhibition Center (SNIEC)

expanded specialty venues such as the ‘World of Handmade

for a total of 130,000 sqm gross exhibit space. Increased

Carpets’ and an enhanced appointment setting feature in the

demand and interest has meant that the organizers have

InnovAction program.

had to increase the show space to 140,000 sqm this year. DOMOTEX asia/CHINAFLOOR acts as a strong industry

In addition, Floor Covering Weekly (FCW), in cooperation with DOMOTEX asia/CHINAFLOOR 2014, will introduce the

platform for Chinese and overseas companies to present

GreenStep Awards program in China and Asia for the first

new products and promote their brands. The leading

time in 2014. The GreenStep Asia Awards will feature four

exhibition encourages communication within the industry,

award categories: Product, Process, Promotion and Pinnacle.

brings numerous business opportunities and actively

The Awards aim to promote the sustainable development of

promotes the development of the floor covering industry

the Asian flooring industry at all levels and to support Asian

in Asia and beyond. As such, the show exhibitor profiles

manufacturers for their commitments to environmental

include: wood & laminate; carpets & rugs; flooring


machineries (Floortech Asia); cleaning and maintenance technologies; resilient flooring; industrial flooring. The show attracted over 42,165 professional visitors in 2013 and is visited every year by both international and domestic industry players belonging to the following business profiles: buyer, agent, distributor/wholesaler,

52 | February 2014

Date: 25 - 27 March Venue: Shanghai New International Expo Center (SNIEC) Location: Shanghai, China WEBSITE:

February 2014 | 53


CIFM / Interzum Guangzhou

Image © CIFM/interzum guangzhou

CIFM / interzum guangzhou 2014 is Asia’s largest and most comprehensive woodworking machinery, furniture production and interior design trade show. Set to run for five days from March 28 - April 1, the show will be held alongside the prestigious China International Furniture Fair (CIFF). According to the organizers, the show will span 130,000 sqm covering Area B and Area C of the Pazhou Complex venue and over 1,100 exhibitors from 30 countries, and more than 60,000 professional visitors from over 140 countries are expected to attend the show this year. In addition to the established international players, the 2014 edition will feature a slew of new exhibitors including Image © CIFM/interzum guangzhou

Wood-Mizer from Poland, Lion Rock Group from the U.K., Tuoch from the U.S. and ICA from Italy. The country pavilion lineup also looks strong, boasting major wood and quality furniture accessories exporting nations with the likes of Germany, USA / Canada, Italy, Turkey, Chile and Spain as well as the American Hardwood Export Council (AHEC). After a year’s absence, the Canada Wood pavilion will be back this year, promising to up the ante. Making it’s maiden appearance at both interzum guangzhou and in South China, the Swedish pavilion aims to carve out a market as well. The Piazza will be the venue for a series of forwardlooking forums and seminars. Officially spearheaded by the organizers, the two forums themed ‘Material Revolution: Innovative Furniture Components & Raw Materials’ and

Image © CIFM/interzum guangzhou

‘New Usage Trends of Nature Materials’ respectively are expected to provide a platform for professional exchange and cooperation opportunities for exhibitors, trade visitors and industry bodies. Key representatives from leading companies from Belgium, Turkey and the U.S. have been identified as guest speakers to share the latest technology and products in upholstered furniture manufacturing.

54 | February 2014

Date: 28 March - 1 April Venue: Pazhou Complex Location: Guangzhou, China WEBSITE:


Dubai WoodShow

TECHNOMEBEL TECHNOMEBEL is Bulgaria’s largest specialized exhibition for materials, woodworking machinery and equipment, and furniture manufacturing and will showcase novel technologies and techniques for woodworking and furniture production in addition to a variety of materials, fittings, accessories and improved chemical products for the surface treatment of wood. The exhibition is divided into two main categories: materials and accessories for the furniture industry; and machines and tools for woodworking, furniture production, plus technologies for the woodworking and furniture industry. The exhibition is being held in parallel with the WORLD OF FURNITURE exhibition focusing on end customers and examining new trends in interior and furniture design. As such, this will ensure both experts and the general public are able to witness everything for the furniture industry in one place. In addition, the Hosted Buyers (qualified buyers) program for business meetings, which is being organized by the Branch Chamber of Woodworking and Furniture Industry and Bulgarreklama Agency, is expected to attract more foreign visitors in 2014. Image © Dubai WoodShow

The 9th edition of the Dubai WoodShow is set to take place at the Dubai International Convention and Exhibition Center from April 8 - 10 this year. With over 500 exhibitors

Date: 01 - 05 April Venue: Inter Expo Center Location: Sofia, Bulgaria WEBSITE:

from more than 40 countries expected to take part, the show remains the leading exhibition in the region that offers a chance for the timber industry to meet wood and

Indonesia WoodShow

woodworking professionals and develop ideas for increasing the range and quality of business and learn about new techniques and sources of supply. As the biggest trade show

The second Indonesia WoodShow will take place from

for the timber industry in the Middle East region, the annual

March 14 - 17, 2014 at East Green Eco Park in Jakarta,

event is a convergence point for producers, manufacturers,

Indonesia, alongside the International furniture and Craft

importers, exporters, traders, suppliers and end-users in the

exhibition (IFFINA). The show will feature leading suppliers

wood industry chain. As such, the vast range of products

of wood products such as timber, hardwood, softwood,

showcased at the Dubai WoodShow includes wood products,

plywood, hardboards, MDF, wood and timber flooring,

woodworking machinery, blades & knives, tools, abrasives,

treatment products, spraying equipment and raw wood

industry solutions, and many more.

materials in the South East Asia, Australia and New Zealand

Being a highly specialized show, Dubai WoodShow

region. In addition, a range of wood machineries including

provides an excellent opportunity for regional and

boring and combining machines, blades and knives,

international companies and agents to showcase and learn

Edgebanders, Sanding, Finger joint, Plywood manufacturing

about wood and woodworking and to build new strategic

machinery, wood accessories and components and dust

relationships with buyers, traders and investors. A must-

control equipment and the latest technologies will be

attend event for anyone who is passionate about wood, the

presented during the Indonesia Wood Show

exhibition is the UAE’s largest convention for distributors,

As the annual event and a convergence point for

suppliers, interior designers, furniture manufacturers,

producers, manufacturers, importers, exporters, traders,

carpenters, wholesale traders and retailers, building

suppliers and end-users in the wood industry chain, the

material manufacturers, construction suppliers and project

Indonesia WoodShow is set to feature over 200 exhibitors

developers. The exhibitor profile for the event includes

from over 120 countries. Held over the space of 5,000

the latest products and innovations in MDF, plywood,

sqm, the organizers are aiming to attract over 3,500 trade

hardwood, softwood, veneers, timbers, parquet, laminates,

visitors this year, given that the show has moved to a new

finished wood merchandise, paper products, as well as wood

convenient location and is being supported by leading

machineries and related products and services.

trade associations.

Date: 8 - 10 April Venue: Dubai International Convention & Exhibition Center Location: Dubai, UAE WEBSITE:

Date: 14 - 17 March Venue: East Green Eco Park, Senyan Location: Jakarta, Indonesia WEBSITE:

February 2014 | 55


Dubai WoodShow 2014 set to attract 10,000 trade visitors from across the region Image © Dubai WoodShow


he Dubai International Wood and Wood Machinery Show (Dubai WoodShow), the biggest

01. In retrospect, what were the major achievements of the 2013 edition?

wood industry trade show in the

a material solution for the design and construction sectors of the GCC.

02. How is this year’s edition positioned?

Middle East Region, takes place

The 2013 edition, the largest ever and

from April 8 - 10, 2014 and will

about one third larger than in 2012,

host more than 500 companies from

recognized the positive improvement

This year’s edition is poised to

40 countries. The annual event is

in business prospects for hardwoods,

complement the industry’s continuing

a convergence point for producers,

softwoods and panel products. The

efforts to encourage the use of

manufacturers, importers, exporters,

show was able to expand and offer a

more wood, in keeping with green,

traders, suppliers and end-users

diverse range of offerings for visitors

sustainable building and construction,

in the wood industry chain and

whilst also presenting a wider range

government policies and practices. The

provides an excellent opportunity for

of potential networks for exhibitors

show will also aim to celebrate Dubai’s

regional and international companies

as well. Another realization was the

winning bid to host the coveted and

and agents to showcase and learn

seminar ‘Promoting Wood solutions in

prestigious Expo 2020, the world’s

about wood and woodworking and

the GCC’, which centered on wood as a

largest event, which is expected to

to build new strategic relationships

building material in the GCC; wood as

attract more than 25 million visitors.

with buyers, traders and investors.

a design component of architectural

The Expo 2020, a strong catalyst for

Timber Design & Technology talks

projects; the current state of wood use

further UAE growth and specifically

to Walid Farghal (pictured), Director

in the GCC; and Timber legality, all of

in Dubai, is a welcome boost for the

General, Dubai WoodShow Organizing

which stimulated discussions aimed

construction sector given the recently

Committee, ahead of the event.

at exploring and promoting timber as

announced and potential projects in preparation for the event.

03. What are the main objectives for this year’s edition? Dubai WoodShow 2014 aims to act as a strategic platform for visitors and exhibitors to establish profitable relationships. The show presents an excellent opportunity to forge longterm business relationships, and gives businesses dealing with wood products and woodworking a chance to launch and showcase their products and services. Image © Dubai WoodShow

56 | February 2014

This year, we have focused our efforts on attracting the latest wood


Image © Dubai WoodShow

products from new markets such as

techniques in the industry and identify

UAE are some of the key players making

Indonesia, Laos, Cameroon, Gabon,

sources of supply that contribute to

their debut at the show this year.

Congo, Nicaragua, Peru, and Argentina

the expansion and quality of their

in addition to the latest European

business. Additionally, the show helps

woodworking machinery technologies,

address the growing demands and

which will help support the furniture

tackles other significant issues in the

factories and joineries in the region

region’s wood industry.

deliver the highest quality products in

08. What is the long-term plan for the WoodShow series of exhibitions in the Middle East? Our long-term strategy is to develop

04. Are there any events such as awards, seminars and workshops at this year’s edition?

06. How many visitors and exhibitors are likely to be there at the fair this year? What percentage of them are repeat exhibitors and how many of them are new?

At this year’s show, we will be

The exhibition in 2014 is being

and Sudan. In addition, we are also

organizing a series of seminars under

held in approximately 13,428

considering a new edition for North

the theme ‘Legal Timber products

square meters of exhibition space,

Africa with the possibility to develop

in Global Trading is a must’. This is

compared to 12,629 square meters

future editions in Central and West

essential given that most buyers across

in the previous edition. We have

Africa as well. The show will aim to

the globe will have to show proof

received an overwhelming response

enhance the woodworking industry

of legality and certification for the

from international players who are

and promote the use of technology

timber or timber products that they

looking to establish their regional

in these countries, which are rich in

import. Today, no timber products can

presence in Dubai, especially in light

raw materials and also have a high

enter Europe, Australia, or American

of the anticipated demand as part

consumption of timber.

without complying with legality and

of the buildup for Expo 2020. We

certification regulations. The seminars

expect to host over 500 companies

WoodShow exhibition in Indonesia, and

will aim to debate the role of the UAE as

from 40 countries, an increase of 7

the second edition of the Indonesia

a transshipment port and the measures

percent over the previous edition. To

WoodShow will kick off in March this

it should take in regards to timber trade

date, around 80 percent are repeat

year. Over 100 exhibitors representing

regulation, certification etc.

exhibitors and the remaining 20

the leading industry players from all

percent represent new players. Last

over the world will participate at the

year the show attracted 7,946 trade

show. These exhibitors will receive the

visitors and this year we expect over

extra benefit of being able to showcase

10,000 specialized visitors.

their latest products and technologies

line with the latest design trends.

the WoodShow exhibition in Egypt as well given that it is the largest furniture producer and exporter in the Middle East. The exhibition in Egypt will support the timber industries in the neighboring countries such as Libya, Tunisia, Syria, Jordan, Lebanon

05. How does Dubai WoodShow aim to be different from other timber industry trade fairs? The Dubai WoodShow is a unique event in the Middle East as it provides

07. Who are some of the new exhibitors making their debut at the show this year?

We also organized the first

to the leading furniture manufacturers participating in IFFINA, the biggest Asian furniture show, which is being held in conjunction with the Indonesia WoodShow from March 14 - 17, in

a strategic platform for decision makers, buyers, prospectors and wood

Alfred Vesely TIMBER EXPORT and

Jakarta. As such, we remain confident

professionals to build their network

MCM Musil GmbH from Austria, Accsys

of our plans and we believe that we can

and showcase their products in the

Technologies from the UK, C.A Spencer

support the timber and woodworking

region. Moreover it allows them

from Canada, Syllac S.A from Greece,

industry globally whilst delivering more

to develop ideas, learn innovative

and the Swedish Wood Council in the

value to our exhibitors and partners.

February 2014 | 57



Bois & Habitat

CIFM / Interzum Guangzhou

21st - 25th February Bangalore International Exhibition Center Bangalore, India

21st - 24th March Namur Expo Namur, Belgiun

28th March - 1st April Pazhou Complex Guangzhou, China

WMF 2014



25th - 28th February China International Exhibition Center (CIEC) Beijing, China

Malaysian International Furniture Fair 4th - 8th March Putra World Trade Center and MATRADE Exhibition and Convention Center Kuala Lumpur, Malaysia

Export Furniture Exhibition 5th - 8th March Kuala Lumpur Convention Center (KLCC) Kuala Lumpur, Malaysia LAS EXPO

7th - 9th March Kielce Trade Fairs Congress Centre Kielce, Poland

MTKT Innovation 12th - 15th March Kiev ExpoPlaza Kiev, Ukraine Vietnam International Furniture & Home Accessories Fair (VIFA)

11th - 14th March Saigon Exhibition and Convention Center (SECC) Hochiminh City, Vietnam

Indonesia WoodShow 14th - 17th March East Green Eco Park, Senyan Jakarta, Indonesia IFFINA

14th - 17th March East Green Eco Park, Senayan Jakarta, Indonesia

International Famous Furniture Fair (3F)

16th - 20th March Guangdong Modern International Exhibition Center Houjie, Dongguan, China

ZOW Istanbul 20th - 23rd March CNR Expo Center Istanbul, Turkey

58 | February 2014

25th - 27th March Shanghai New International Expo Center (SNIEC) Shanghai, China

1st - 5th April Inter Expo Center Sofia, Bulgaria

MEBEL 2014


25th - 30th March Congress Center Skopje, Macedonia

3rd - 6th April V.V.C., Pavilion 75 Moscow, Russia


Dubai WoodShow

28th - 30th March Internationale Messe Lublin Lublin, Poland

8th - 10th April Dubai International Convention & Exhibition Center Dubai, UAE

February 2014 | 59

60 | February 2014

Timber Design & Technology International - February 2014  
Timber Design & Technology International - February 2014  

The international edition of Timber Design & Technology Middle East.