==== ==== The List Building Academy -- Teaching The Best Strategies For Success In Your Chosen Business! http://www.listbuildingconcepts.com ==== ==== ID: 4290845 Author: Ryan Seabolt Date Published: May 14, 2010 Title: Buy Backlinks Vs DIY Link Building Summary: Should you buy backlinks or handle your own link building? Let's take a look at the pro's and con's of both decisio... Body: Once you've committed to SEO, your site's up, you have your keyword strategy ready to go, and it's time to start building links back to your website... you're faced with the question: should I do this myself, or let someone do the work for me? Let's take a look at the pro's and con's of both options, and then decide which approach is best suited for you.BUYING BACKLINKS:Pro's:Time. You'll have more of it to focus on other work if someone's doing the job for you. Quantity. If you're paying someone who does this professionally, the fact that most of their processes are automated means more gets done. Quality. This is obviously going to vary depending on the service you use, and ironically shows up on the "con's" list as well, but if you do get a good backlink service - the quality of their links could beat out any you could go get on your own. Variety. There's no shortage of backlink services to choose from. This will give your backlink portfolion a wide range of links.Con'sCost. This is the most obvious. If you're buying backlinks you will definitely spend more than if you build them on your own. Quality. If you're not careful in your research of the backlink services you choose, you could end up with very poor quality links that harm your rankings more than help them. Footprints. Some backlink services will provide their service in the exact same way every time, which will allow the search engines to know which sites are using their service, and discredit those links.DIY LINK BUILDING:Pro's:Control. You have control over every link destination. Cost. If you're building the links yourself, the cost is very low. Networking. When you're building links, you're likely to meet others in your industry. Those relationships could lead to much more than simple link building. Flexibility. If you see something not working, you can change quickly because you're not already fully committed to it.Con'sTime. Link building is a time consuming process, and could take away from potentially more important tasks. Learning Curve. There is a learning curve for doing certain things correctly so that you maximize the work you do. Quantity. If you're a novice and unfamiliar with automating, you will not be able to achieve the number of links you could if you were to simple pay someone who knows exactly what they're doing. Variety. Most people who do their own link building typically get stuck doing things a certain way which ultimately could cause a huge lag in ranking speed.As you can see, there are some very obvious and some not-so-obvious qualities and problems with both choices. A perfectly balanced
link campaign then, should probably contain elements of both. Do what you can yourself and carefully outsource pieces of your campaign that you can't do on your own. Once you master this, you're definitely on your way to high rankings. Ryan Seabolt is a senior account manager for MyLinkClub's Backlink Service and the primary writer for the Buy Backlinks Blog.
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