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DIFFERENCES: 1. Shirt is different. 2. Firewood is missing. 3. Arm is moved. 4. Hot dogs are missing. 5. Trash can is missing. 6. Strap is shorter. © 2015 King Features Synd., All rights reserved.
ADVERTISING (continued) • A study done of U.S. television ads showed the following words to be the most frequently used: new, improved, better, extra, fresh, Answer: Dell. clean, beautiful, free, good, great, and light. A VERY LARGE NUMBER ENDORSEMENTS Edwardplayer Kasner wasLaver a mathematician. In 1938a • • Tennis Rod was paid to endorse he was asked to come up with a name for a certain type of tennis racket. However, he revery large number: the numeral one, followed ally brand preferred hisyoung origiby adisliked hundredthe zeros. Heand asked his two nal racket.what He solved the problem by using his nephews name they would suggest. old racket, which was painted to look like the • Nine-year-old Milton suggested a name kind he the wasfunnies. endorsing. out of A cartoon strip character • In 1972Barney Lou Brock, biggestchose base named was verybaseball's popular. Milton stealer, in the an ad in which he tore Barney’swas lastshown name for number. bases, then credited • around Kasner the announced the new namea certain for the type big of candy for his speed. In a landmark decision number in his next book, altering the spelling. stemming thePage Federal Trade Com• Sixty yearsfrom later,this, Larry and Sergey Brin mission ruled candy can't be credited as the developed a new internet search engine. Other source a person's speed.each They webpage also ruledand that search of engines searched Domino Sugaraccording could nottoadvertise themselves ranked them how many times a specific term appeared them, but Page and as the "official sugar" ofonthe National Football Brin designed their search engine to search for League because all brands of sugar are identithe specific term andruled then that find out many cal. Later the FTC any how athlete enlinks there were that led back to that page, dorsing a product would have to be a bona fide which in a better search engine. user ofresulted that product. • They decided they needed a name that reflected howQUICK many QUIP websites the search • The sports writer was interviewing the coach. engine was searching. They took the name "What's theKasner’s line-up for this season?" of Edward very large number,"Well," only replied the coach, "It looks like this: Jones and they misspelled it slightly, so it ended up being spelled exactly the razor sameblade way commercials; the cartoon Jackson will do the character last name. What’s Smith andBarney Brownspelled will gohis to deodorants; Taylor it called? (Answer at bottom of page) and Fitzpatrick will appear for shaving cream; and McGregor is slated for breakfast cereals." COMPUTER FACTS • In 1981 Bill Gates “640 kb of memory IT'S said, A FACT ought to be enough for anybody.” • An Indianapolis mortician advertised that his • coffins Moore’scame Law with statesathat computer performance “lifetime guarantee.” doubles every 18 to 24 months, and everMagoo since • Jim Backus, who did the voice of Mr. 1971, this has been true. and played Mr. Howell on "Gilligan's Island," • recorded HP, Google, Microsoft, and Apple were all 15,000 commercials for La-Z-Boy started in garages. recliners and got listed in the "Guinness Book Answer: Google, fromfor googol. of World Records" the effort.
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