Visual Merchandising Trend Journal 2017

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04 Playful Creatures The use of featuring animal image and shape was seen through the window display within many different areas, including fixtures, mannequins and props, this is one of the latest emerging trends developing in the world of visual merchandising. This playful trend provides a fresh update to the traditional fixtures and mannequins to seek a creative way to display products and create a storybook feel. By using the whimsical animal-themed displays in store retail, the fun and will creativeness would appeal more young people as well as the young-heart.

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